CN115587855A

CN115587855A - Information processing method, device, equipment, storage medium and product

Info

Publication number: CN115587855A
Application number: CN202211378417.2A
Authority: CN
Inventors: 王俊雄; 刘鑫鑫; 张薇; 邵一飞
Original assignee: Industrial and Commercial Bank of China Ltd ICBC
Current assignee: Industrial and Commercial Bank of China Ltd ICBC
Priority date: 2022-11-04
Filing date: 2022-11-04
Publication date: 2023-01-10

Abstract

The application provides an information processing method, an information processing device, information processing equipment, a storage medium and a product, which belong to the technical field of big data analysis, and the method comprises the following steps: generating a payment information list according to the target payment information, and generating an index item list according to preset payment index item information; generating a payment item list according to preset payment item information, and generating a current payment service list according to current payment service information; generating a current payment activity list according to the list, and sending the list to a terminal; and receiving a monitoring index corresponding to the latest payment activity sent by the terminal, determining a monitoring result corresponding to the latest payment activity according to the index, and sending the monitoring result to the terminal. According to the method, research personnel improve the current payment activity by analyzing the data of the four latitudes, so that the user participation degree is improved. Whether the latest payment activity can achieve the expected effect is determined through monitoring the indexes, so that preferential activity which is more in line with the user requirements is obtained.

Description

Information processing method, device, equipment, storage medium and product

Technical Field

The present application relates to the field of big data analysis technologies, and in particular, to an information processing method, apparatus, device, storage medium, and product.

Background

In daily life, the user usually uses the payment plate block of payment treasured, weChat, each bank APP end to pay for on-line, like the charges of electricity, water fee and broadband fee all can use APP to pay for.

The user adds the function plate of the commonly used payment card in the 'my payment' in the page of the payment product to realize the online payment, and usually, a charging enterprise can release various payment preferential activities for maintaining the user so as to attract the user to participate in the activities.

However, at present, payment preferential activities are usually developed by a charging enterprise, and after many preferential activities are developed, it is found that the actual user participation condition is not good, but due to the lack of data support of the payment preferential activities, research and development personnel cannot reasonably improve the payment preferential activities, so that the user participation degree is low.

Disclosure of Invention

The application provides an information processing method, an information processing device, information processing equipment, a storage medium and an information processing product, which are used for solving the problem that due to the fact that a payment discount activity lacks data support, research and development personnel cannot reasonably improve the payment discount activity, and accordingly user participation is low.

In a first aspect, the present application provides an information processing method, including:

acquiring target payment information, preset payment index project information, preset payment project information and current payment service information;

generating a payment information list according to the target payment information, and generating an index project list according to the preset payment index project information;

generating a payment item list according to the preset payment item information, and generating a current payment service list according to the current payment service information;

generating a current payment activity list according to the payment information list, the index project list, the payment project list and the current payment service list, and sending the current payment activity list to a corresponding terminal;

receiving a monitoring index corresponding to the latest payment activity sent by the terminal, determining a monitoring result corresponding to the latest payment activity according to the monitoring index, and sending the monitoring result to the terminal.

In a second aspect, the present application provides an information processing apparatus comprising:

the acquisition module is used for acquiring target payment information, preset payment index project information, preset payment project information and current payment service information;

the processing unit is used for generating a payment information list according to the target payment information and generating an index item list according to the preset payment index item information;

the processing unit is also used for generating a payment item list according to the preset payment item information and generating a current payment service list according to the current payment service information;

the processing unit is further used for generating a current payment activity list according to the payment information list, the index item list, the payment item list and the current payment service list;

the receiving and sending unit is used for sending the current payment activity list to a corresponding terminal;

the receiving and sending unit is also used for receiving a monitoring index corresponding to the latest payment activity sent by the terminal;

the processing unit is also used for determining a monitoring result corresponding to the latest payment activity according to the monitoring index;

and the receiving and sending unit is also used for sending the monitoring result to the terminal.

In a third aspect, the present invention provides an electronic device comprising: a processor, a memory and a transceiver;

a processor, a memory and transceiver circuitry interconnected;

the memory stores computer-executable instructions;

a transceiver for transceiving information;

the processor executes computer-executable instructions stored by the memory, causing the processor to perform the method according to the first aspect.

In a fourth aspect, the present invention provides a computer-readable storage medium having stored thereon computer-executable instructions for implementing the method according to the first aspect when executed by a processor.

In a fifth aspect, the invention provides a computer program product comprising a computer program which, when executed by a processor, implements the method of the first aspect.

According to the information processing method, the device, the equipment, the storage medium and the product, the target payment information, the preset payment index project information, the preset payment project information and the current payment service information are acquired; further generating a payment information list according to the target payment information, and generating an index project list according to the preset payment index project information; generating a payment item list according to the preset payment item information, and generating a current payment service list according to the current payment service information; generating a current payment activity list according to the payment information list, the index project list, the payment project list and the current payment service list, and sending the current payment activity list to a corresponding terminal; receiving a monitoring index corresponding to the latest payment activity sent by the terminal, determining a monitoring result corresponding to the latest payment activity according to the monitoring index, and sending the monitoring result to the terminal, wherein relevant research and development personnel can analyze data of four latitudes and improve the current payment activity, so that the user participation degree is improved. And setting a monitoring index, and determining whether the latest payment activity can achieve the expected effect or not through the change of the monitoring index, thereby obtaining the payment preferential activity which is more in line with the user requirement.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present application and together with the description, serve to explain the principles of the application.

FIG. 1 is a schematic diagram of a network architecture of an information processing method provided by the present invention;

FIG. 2 is a flowchart illustrating an information processing method according to an embodiment of the present invention;

FIG. 3 is a flowchart illustrating an information processing method according to a second embodiment of the present invention;

fig. 4 is a schematic flowchart of an information processing method according to a fifth embodiment of the present invention;

FIG. 5 is a schematic structural diagram of an information processing apparatus according to an embodiment of the present invention;

fig. 6 is a first block diagram of an electronic device for implementing an information processing method of an embodiment of the present invention;

fig. 7 is a second block diagram of an electronic device for implementing the information processing method of the embodiment of the present invention.

With the above figures, there are shown specific embodiments of the present application, which will be described in more detail below. These drawings and written description are not intended to limit the scope of the inventive concepts in any manner, but rather to illustrate the inventive concepts to those skilled in the art by reference to specific embodiments.

Detailed Description

Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, like numbers in different drawings represent the same or similar elements unless otherwise indicated. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present application. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present application, as detailed in the appended claims.

For a clear understanding of the technical solutions of the present application, a detailed description of the prior art solutions is first provided.

The user usually uses payment section blocks of payment treasured, weChat, each bank APP end to pay on-line, if the charges of electricity, water and broadband all can use APP to pay. The user realizes online payment by clicking a payment key on a commonly-used payment card function plate added in 'my payment' in a page of a payment product, and a charging enterprise can release various payment preferential activities for maintaining the user, such as payment preferential activities of using an A bank deposit card to reduce Y element by X element for water payment, so as to attract the user to participate in the activities.

However, at present, payment discount activities are usually developed by charging enterprises, and many discount activities are developed, and then it is found that the actual user participation situation is not good, and it is possible that users cannot be attracted to participate due to insufficient payment discount activity strength or other reasons, but due to lack of data support for the payment discount activities, research and development personnel cannot effectively analyze the payment discount activities, so that research and development personnel cannot reasonably and effectively improve the payment discount activities, and user participation degree is low.

Therefore, aiming at the problem that the participation degree of users is low because the payment preferential activities lack data support and research personnel can not reasonably improve the payment preferential activities in the prior art, the inventor finds that target payment information, preset payment index project information, preset payment project information and current payment service information are obtained in research, a payment information list, an index project list, a payment project list and a current payment service list are respectively generated, the current payment activity list is generated according to the four lists, the current payment activity list is sent to a corresponding terminal, a monitoring index corresponding to the latest payment activities sent by the terminal is received, a monitoring result is determined according to the monitoring index, the monitoring result is sent to the terminal, and related research personnel can analyze data at four latitudes, effectively improve the current payment activities, and accordingly improve the participation degree of users. And setting a monitoring index, and determining whether the latest payment activity can achieve the expected effect or not through the change of the monitoring index, thereby obtaining the payment preferential activity which better meets the requirements of users.

Therefore, the inventor proposes a technical scheme of the embodiment of the invention based on the above creative discovery. The network architecture and application scenario of the information processing method provided by the embodiment of the invention are described below.

As shown in fig. 1, a network architecture corresponding to the information processing method provided in the embodiment of the present invention includes: a user terminal 1 and a server 2. The user terminal 1 is in communication connection with the server 2. The electronic device 1 is pre-installed with a client corresponding to the information processing method. Relevant research and development personnel select a payment activity identifier on an operation interface of a client, if the electricity charge is selected, a confirmation key is clicked, a current payment activity list acquisition request of the electricity charge is triggered, a user terminal 1 sends the current payment activity list acquisition request to a server 2, the server 2 acquires target payment information, preset payment index item information, preset payment item information and current payment service information, a payment information list, an index item list, a payment item list and a current payment service list are respectively generated, the current payment activity list is generated according to the payment information, the index item, the payment item and the current payment service list, the server 2 sends the current payment activity list to the corresponding user terminal 1, the server 2 receives a monitoring index corresponding to the latest payment activity sent by the user terminal 1, a monitoring result is determined according to the monitoring index, the server 2 sends the monitoring result to the user terminal 1, the relevant research and development personnel can analyze data at four latitudes, the payment activity of the electricity charge is effectively improved, and accordingly user participation degree is improved. And setting a monitoring index, and determining whether the latest payment activity can achieve the expected effect or not through the change of the monitoring index, thereby obtaining the payment preferential activity which is more in line with the user requirement.

Embodiments of the present invention will be described in detail below with reference to the accompanying drawings.

Example one

Fig. 2 is a schematic flowchart of an information processing method according to an embodiment of the present invention, and as shown in fig. 2, an execution main body of the information processing method according to the embodiment is an information processing apparatus, and the information processing apparatus is located in an electronic device, the information processing method according to the embodiment includes the following steps:

step 101, acquiring target payment information, preset payment index project information, preset payment project information and current payment service information.

In this embodiment, if the current payment activity cannot meet the user requirement or needs to change the activity, the related research and development personnel may send a current payment activity list acquisition request to the electronic device through the terminal, the electronic device receives the current payment activity list acquisition request sent by the terminal, and the electronic device acquires the target payment information, the preset payment index project information, the preset payment project information, and the current payment service information. Or the electronic equipment acquires target payment information, preset payment index project information, preset payment project information and current payment service information at preset time intervals. The target payment information comprises target payment times and target payment amount. The preset payment index project information comprises payment problems, payment task experience, payment performance experience and usability. The preset payment item information comprises payment item amount change information and payment item transaction number change information. The current payment service information comprises the page browsing amount of the current payment activity, the click amount of the current payment activity, the number of people participating in the current payment activity and advertisement drainage data of the current payment activity.

And 102, generating a payment information list according to the target payment information, and generating an index project list according to preset payment index project information.

In this embodiment, a payment information list is generated according to the target payment information, where the payment information list includes whether the payment times reach the standard and whether the payment amount reaches the standard. And generating an index item list according to preset payment index item information, wherein the index item list comprises a payment problem score condition, a payment task experience score condition, a payment performance experience score condition, an usability score condition and a total score.

Step 103, generating a payment item list according to the preset payment item information, and generating a current payment service list according to the current payment service information.

In this embodiment, a payment item list is generated according to the preset payment item information, where the payment item list includes a payment item amount variation situation and a payment item transaction number variation situation. And generating a current payment service list according to the current payment service information, wherein the current payment service list comprises the relevant information of the current payment activity, such as page browsing amount, click rate, participation number and advertisement drainage data.

And 104, generating a current payment activity list according to the payment information list, the index project list, the payment project list and the current payment service list, and sending the current payment activity list to a corresponding terminal.

In this embodiment, when a payment activity required by a current payment activity cannot meet a user requirement or an activity needs to be changed, a current payment activity list needs to be generated, a current payment activity list is generated according to a payment information list, an index item list, a payment item list and a current payment service list, the current payment activity list is sent to a corresponding terminal, relevant research and development personnel check the current payment activity list through the terminal, and data of four latitudes of the payment information, the index item, the payment item and the current payment service are analyzed, so that an improvement scheme for the current payment activity, namely the latest payment activity, is generated, the latest payment activity is implemented, the relevant research and development personnel can select a monitoring index according to an expected effect of the latest payment activity, so that the monitoring index is monitored, the change condition of the monitoring index is determined, and whether the latest payment activity can achieve an expected effect is determined through the change of the monitoring index.

And 105, receiving a monitoring index corresponding to the latest payment activity sent by the terminal, determining a monitoring result corresponding to the latest payment activity according to the monitoring index, and sending the monitoring result to the terminal.

In this embodiment, a monitoring index corresponding to the latest payment activity sent by the terminal is received, whether the latest payment activity can achieve an expected effect is determined through changes of the monitoring index, a monitoring result corresponding to the latest payment activity is determined according to the monitoring index, the monitoring result is sent to the corresponding terminal, and relevant research and development personnel can check the monitoring result corresponding to the latest payment activity through the terminal, so that whether the expected effect is achieved is judged.

It should be noted that, if the latest payment activity cannot meet the user requirement or needs to change the activity, the related research and development personnel may send a current payment activity list acquisition request to the electronic device again through the terminal, the electronic device acquires target payment information, preset payment index item information, preset payment item information and current payment service information, so as to generate a list of four latitudes again, further generate a payment activity list, send the current payment activity list to the corresponding terminal, and analyze the data of the four latitudes of the payment information, the index item, the payment item and the current payment service again by the user, so as to generate an improvement scheme for the payment activity, i.e., the latest payment activity, so as to implement the latest payment activity.

In the embodiment, target payment information, preset payment index project information, preset payment project information and current payment service information are obtained, a payment information list, an index project list, a payment project list and a current payment service list are respectively generated, a current payment activity list is generated according to the four lists, the current payment activity list is sent to a corresponding terminal, a monitoring index corresponding to the latest payment activity sent by the terminal is received, a monitoring result is determined according to the monitoring index, the monitoring result is sent to the terminal, and related research and development personnel can analyze data at four latitudes, effectively improve the current payment activity and improve the user participation degree. And setting a monitoring index, and determining whether the latest payment activity can achieve the expected effect or not through the change of the monitoring index, thereby obtaining the payment preferential activity which is more in line with the user requirement.

Example two

On the basis of the information processing method provided in the first embodiment of the present invention, the payment information list generated according to the target payment information in step 102 is further refined, which specifically includes the following steps:

step 1021, acquiring the actual payment information.

In this embodiment, the actual payment information is obtained, and the actual payment information includes the actual payment times and the actual payment amount, where the actual payment amount may be an average amount corresponding to the actual payment times or an actual total payment amount.

Step 1022, generating a payment information list according to the actual payment information, the target payment times and the target payment amount.

In this embodiment, the target payment information includes the target payment times and a target payment amount, where the target payment amount may be an average amount corresponding to the target payment times, or a total amount of the target payment. And generating a payment information list according to the actual payment information, the target payment times and the target payment amount, wherein the payment information list comprises whether the payment times reach the standard or not and whether the payment amount reaches the standard or not. Determining whether the payment times reach the standard, specifically, comparing the actual payment times with the target payment times, and if the actual payment times are greater than or equal to the target payment times, determining that the payment times reach the standard; if the actual payment times are less than the target payment times, the payment times do not reach the standard. Determining whether the payment amount reaches the standard, specifically, comparing the actual payment amount with the target payment amount, and if the actual payment amount is greater than or equal to the target payment amount, which indicates that the participation condition of the user is better, determining that the payment amount reaches the standard; and if the actual payment amount is smaller than the target payment amount, indicating that the participation condition of the user is general, determining that the payment amount does not reach the standard. And generating a payment information list based on the target payment times, the target payment amount, the actual payment times, the actual payment amount and whether each index reaches the standard.

Optionally, the target payment information further includes a target total amount of the user, a target number of services, and an average annual target payment amount of the user, and the target payment information is compared with the actual total amount of the user, the actual number of services, and the average annual actual payment amount of the user, respectively, to determine whether the indexes reach standards.

In this embodiment, a payment information list is generated according to the target payment condition and the actual payment condition, so that the relevant research and development personnel can analyze the payment condition conveniently, and the possible problems and improvement directions of the current payment activity are analyzed by taking the payment as the latitude.

EXAMPLE III

On the basis of the information processing method provided by the first embodiment of the present invention, the index item list generated according to the preset payment index item information in step 102 is further refined, which specifically includes the following steps:

and step 1023, acquiring a preset scoring table.

In this embodiment, a preset scoring table is obtained, and the preset payment index project information is scored based on the preset scoring table.

And step 1024, scoring the payment problem, the payment task experience, the payment performance experience and the usability respectively based on a preset scoring table to obtain the score of each payment index project.

In this embodiment, the preset payment index project information includes payment problems, payment task experience, payment performance experience, and usability. The payment problem can be a problem existing in the process of collecting payment. The payment task experience comprises a payment function utilization rate, a payment task completion rate, a payment task access depth, a payment page retention time and a payment task efficiency. The payment performance experience comprises payment first screen rendering time and payment page request response time.

In this embodiment, the payment problem, the payment task experience, the payment performance experience, and the usability are scored respectively to obtain the scores of the payment index items, where the usability is obtained in advance by using a questionnaire method, and then the usability score is obtained according to a calculation method in a preset scoring table.

Optionally, the payment task completion rate refers to a conversion rate from entering the payment page to completing the payment task. The payment task access depth refers to the ratio of the number of user access steps to the total number of steps of the payment task.

And 1024, obtaining a total payment index item score according to the payment index item scores, and generating an index item list according to the payment index item scores and the payment index item total scores.

In this embodiment, the scores of the payment index items are added to obtain a total score of the payment index items. And generating an index item list according to the payment index item scores and the payment index item total scores. The index item list comprises the names of all payment index items, the scores of all payment index items and the total scores of the payment index items.

In the embodiment, the payment problem, the payment task experience, the payment performance experience and the usability are graded to further generate the index item list, so that relevant research and development personnel can analyze each index item according to the grading condition, and the possible problems and improvement directions of the current payment activity are analyzed by taking the index item as the latitude.

Example four

Fig. 3 is a schematic flowchart of an information processing method provided in the fourth embodiment of the present invention, and as shown in fig. 3, on the basis of the information processing method provided in the third embodiment of the present invention, step 1024 is further refined, which specifically includes the following steps:

step 1024a, determining the score corresponding to the actual quantity of the payment problems and the preset quantity matched in the preset scoring table as the score of the payment problems.

In this embodiment, the actual data of the payment problems is acquired, the actual number of the payment problems is matched with the preset number in the preset rating table, and the score corresponding to the actual number of the payment problems and the matched preset number in the preset rating table is determined as the payment problem score.

Specifically, the preset quantity corresponding to the payment problem in the preset rating table is divided into several grades, each grade has a corresponding score, and the first grade is as follows: less than or equal to 1, and the score corresponding to the first grade is 20; and a second stage: more than 1 and less than or equal to 5, and the score corresponding to the second grade is 15; third level: more than 5 and less than or equal to 20, the score corresponding to the third grade is 10; fourth level: above 20, the fourth level corresponds to a score of 0.5. If the actual number of the payment problems is 5, determining the score corresponding to the actual number of the payment problems 5 and the preset number matched in the preset scoring table as the payment problem score, namely the payment problem score is 15.

The above-mentioned grade and the corresponding score are not limited to the above-mentioned grade and numerical value, and can be set according to actual needs.

Step 1024b, determining the value corresponding to the actual value of the payment task experience and the preset value matched in the preset scoring table as the payment task experience value.

In this embodiment, the actual value of the payment task experience is matched with the preset value in the preset scoring table, and the value corresponding to the actual value of the payment task experience and the matched preset value in the preset scoring table is determined as the payment task experience value.

Specifically, the payment task experience includes a payment function utilization rate, a payment task completion rate, a payment task access depth, a payment page retention time and a payment task efficiency. If the actual value of the usage rate of the payment function is matched with the preset value in the preset grading table, the score corresponding to the actual value of the usage rate of the payment function and the matched preset value in the preset grading table is determined as the usage rate of the payment function. According to the method, the completion rate score of the payment task, the access depth score of the payment task, the stay time score of the payment page and the efficiency score of the payment task are respectively determined, and the usage rate score of the payment function, the completion rate score of the payment task, the access depth score of the payment task, the stay time score of the payment page and the efficiency score of the payment task are added to obtain the experience score of the payment task.

Step 1024c, determining the score corresponding to the actual value of the payment performance experience and the preset value matched in the preset scoring table as the payment performance experience score.

In this embodiment, the actual value of the payment performance experience is matched with the preset value in the preset rating table, and the score corresponding to the actual value of the payment performance experience and the matched preset value in the preset rating table is determined as the payment performance experience score.

Specifically, the payment performance experience includes payment first screen rendering time and payment page request response time, for example, a preset numerical value corresponding to the payment first screen rendering time in a preset rating table is divided into several grades, each grade has a corresponding score, an actual numerical value of the payment first screen rendering time is matched with the preset numerical value in the preset rating table, and a score corresponding to the actual numerical value of the payment first screen rendering time and the matched preset numerical value in the preset rating table is determined as the payment first screen rendering time score. And determining the request response time score of the payment page according to the manner, and adding the rendering time score of the payment first screen and the request response time score of the payment page to obtain the payment performance experience score.

And step 1024d, calculating the usability score according to the evaluation model in the preset score table.

In this embodiment, the evaluation model in the preset score table may be set according to actual requirements, for example, the evaluation model is obtained by dividing the score of the pre-obtained payment questionnaire by 100 and multiplying the result by 0.8, and the obtained value is the usability score.

In the embodiment, the scores and the total scores of the index items can be accurately obtained by combining the preset score table, so that related research and development personnel can know the index items with lower scores to improve the current payment activity.

EXAMPLE five

Fig. 4 is a schematic flow chart of an information processing method according to a fifth embodiment of the present invention, and as shown in fig. 4, on the basis of the information processing method according to the first embodiment of the present invention, a payment item list generated according to preset payment item information in step 103 is further refined, which specifically includes the following steps:

and step 1031, acquiring payment item amount change information and payment item transaction number change information within preset time.

In this embodiment, the change information of the amount of money of the payment item and the change information of the transaction number of the payment item within the preset time are obtained, and the preset time can be set according to actual requirements, for example, the change information of the amount of money of the payment item and the change information of the transaction number of the payment item within one month are obtained.

And step 1032, generating a payment item list according to the corresponding payment item amount change information and the payment item transaction number change information.

In this embodiment, a payment item list is generated according to the payment item amount variation information and the payment item transaction number variation information within a preset time, where the payment item amount variation information includes the payment item amount variation conditions of multiple regions, such as 50000 ten thousand yuan in total in the region a, 10% increase, 30 ten thousand yuan in total in the region B, and 30% decrease. The payment item transaction number change information comprises payment item transaction number change conditions of a plurality of regions, such as 50 thousands of payment items in the region A, 10% increase, and 3 thousands of payment items in the region B, 30% decrease.

In this embodiment, the payment item list includes payment item amount change and payment item transaction number change, and related research and development personnel can accurately know the user participation degree according to the actual change condition, so as to determine whether the current payment activity level can meet most user requirements.

EXAMPLE six

On the basis of the information processing method provided in the first embodiment of the present invention, the current payment service list generated according to the current payment service information in step 103 is further refined, which specifically includes the following steps:

and 1033, acquiring the page browsing amount, the click amount, the number of people participating in the current payment activity and advertisement flow guiding data of the current payment activity.

In this embodiment, the page browsing amount of the current payment activity, the click amount of the current payment activity, the number of people participating in the current payment activity, and the drainage data of the current payment activity advertisement are obtained, where the drainage data of the current payment activity advertisement includes a drainage amount for promoting the payment activity by using a short message mode, a drainage amount for promoting the payment activity by using a two-dimensional code mode, a drainage amount for promoting the payment activity by using an app mode, and a drainage amount for promoting the payment activity by using a public platform mode.

Step 1034, generating a payment service list according to the page browsing amount of the current payment activity, the click amount of the current payment activity, the number of people participating in the current payment activity and the advertisement drainage data of the current payment activity.

In this embodiment, a payment service list is generated according to the page browsing amount of the current payment activity, the click amount of the current payment activity, the number of people participating in the current payment activity, and the advertisement drainage data of the current payment activity. Optionally, the payment service list further includes a current payment red envelope usage condition, a current payment activity income condition, and a current payment activity participation user number.

In this embodiment, the current payment service list includes the page browsing amount, the click amount, and the actual number of participants, so that the relevant research and development personnel can more intuitively know the actual participation situation, and thus, whether the current payment activity can meet the user demand can be accurately judged.

EXAMPLE seven

On the basis of the information processing method provided in the first to sixth embodiments of the present invention, the step 104 is further detailed, which specifically includes the following steps:

and 104, acquiring a preset list template, inputting the payment information list, the index item list, the payment item list and the current payment service list to corresponding positions according to the preset list template format to update the list, and determining the updated list as the current payment activity list.

In this embodiment, a preset list template is obtained, a payment information list, an index item list, a payment item list and a current payment service list are respectively input to corresponding positions according to a format of the preset list template, for example, positions are preset according to importance degrees in four latitudes, so that an updated list is obtained, and the updated list is determined as a current payment activity list.

In this embodiment, the list of four dimensions is input into the template according to a preset format, and relevant research and development personnel can analyze the data of the four dimensions and improve the current payment activity, so as to improve the user participation.

Example eight

On the basis of the information processing method provided in the first to sixth embodiments of the present invention, the monitoring result corresponding to the latest payment activity determined according to the monitoring index in step 105 is further refined, which specifically includes the following steps:

step 1051, obtaining the historical data of the monitoring index in the historical payment activity and the latest data of the monitoring index in the latest payment activity.

In this embodiment, historical data of the monitoring index in the historical payment activities and latest data of the monitoring index in the latest payment activities are obtained, where the monitoring index may be set according to an actual situation, for example, the monitoring index is selected from target payment information and/or preset payment index project information and/or preset payment project information and/or current payment service information, for example, the historical data of the monitoring index in the last payment activity and the latest data of the monitoring index in the latest payment activities are obtained, and data of two payment activities are compared.

Step 1052, determining a monitoring result corresponding to the latest payment activity according to the historical data and the latest data.

In this embodiment, the historical data of the monitoring index in the historical payment activities is compared with the latest data of the monitoring index in the latest payment activities, and the monitoring result corresponding to the latest payment activities is determined according to the comparison result, specifically, the purpose of the comparison is mainly to determine whether the data corresponding to the monitoring index is linearly increased, if so, the latest payment activities can meet the requirements of the user, and if not, the latest payment activities cannot meet the requirements of the user, and the payment activities need to be changed. The monitoring result corresponding to the latest payment activity is sent to the corresponding terminal, research personnel can check the monitoring result through the terminal, and if the data corresponding to the monitoring index linearly increases, the latest payment activity is not required to be adjusted temporarily; if the data corresponding to the monitoring index shows nonlinear increase, it indicates that the latest payment activity still needs to be adjusted.

In the embodiment, whether the latest payment activity can achieve the expected effect is determined by monitoring the change of the index, so that whether the user participation degree of the payment activity is improved is accurately determined.

Fig. 5 is a schematic structural diagram of an information processing apparatus according to an embodiment of the present invention, and as shown in fig. 5, an information processing apparatus 200 according to this embodiment includes an obtaining module 201, a processing unit 202, and a transceiver unit 203.

The acquiring module 201 is configured to acquire target payment information, preset payment index item information, preset payment item information, and current payment service information. The processing unit 202 is configured to generate a payment information list according to the target payment information, and generate an index item list according to preset payment index item information. The processing unit 202 is further configured to generate a payment item list according to the preset payment item information, and generate a current payment service list according to the current payment service information. The processing unit 202 is further configured to generate a current payment activity list according to the payment information list, the index item list, the payment item list, and the current payment service list. The transceiving unit 203 is configured to send the current payment activity list to a corresponding terminal. The transceiving unit 203 is further configured to receive a monitoring index corresponding to the latest payment activity sent by the terminal. The processing unit 202 is further configured to determine a monitoring result corresponding to the latest payment activity according to the monitoring index. The transceiver 203 is further configured to send the monitoring result to the terminal.

Optionally, the processing unit is further configured to obtain actual payment information; and generating a payment information list according to the actual payment information, the target payment times and the target payment amount.

Optionally, the processing unit is further configured to obtain and obtain a preset score table; based on a preset scoring table, scoring is respectively carried out on payment problems, payment task experience, payment performance experience and usability to obtain the score of each payment index project; and obtaining a total payment index project score according to the payment index project scores, and generating an index project list according to the payment index project scores and the payment index project total scores.

Optionally, the processing unit is further configured to determine a score corresponding to the actual quantity of the payment problem and the preset quantity matched in the preset scoring table as a payment problem score; determining the value corresponding to the actual value of the payment task experience and the matched preset value in the preset scoring table as the payment task experience value; determining the value corresponding to the actual value of the payment performance experience and the matched preset value in the preset scoring table as the payment performance experience value; and calculating the usability score according to an evaluation model in a preset score table.

Optionally, the processing unit is further configured to obtain payment item amount change information and payment item transaction amount change information within a preset time; and generating a payment item list according to the payment item amount change information and the payment item transaction number change information.

Optionally, the processing unit is further configured to obtain a page browsing amount of the current payment activity, a click amount of the current payment activity, a number of people participating in the current payment activity, and current payment activity advertisement drainage data; and generating a payment service list according to the page browsing amount of the current payment activity, the click amount of the current payment activity, the number of people participating in the current payment activity and the advertisement drainage data of the current payment activity.

Optionally, the processing unit is further configured to acquire a preset list template, input the payment information list, the index item list, the payment item list, and the current payment service list to corresponding positions according to a preset list template format to update the list, and determine the updated list as the current payment activity list.

Optionally, the processing unit is further configured to obtain historical data of the monitoring index in the historical payment activities and latest data of the monitoring index in the latest payment activities; and determining a monitoring result corresponding to the latest payment activity according to the historical data and the latest data.

Fig. 6 is a first block diagram of an electronic device for implementing an information processing method according to an embodiment of the present invention, and as shown in fig. 6, the electronic device 300 includes: memory 301, processor 302, and transceiver 303.

Processor 302, memory 301, and transceiver 303 are electrically interconnected;

a transceiver 303 for transceiving information;

the memory 301 stores computer-executable instructions;

the processor 302 executes computer-executable instructions stored by the memory 301 to cause the processor 302 to perform the methods provided by any of the embodiments described above.

Fig. 7 is a second block diagram of an electronic device, such as a computer, a digital broadcast terminal, a messaging device, a tablet device, a personal digital assistant, a server cluster, etc., for implementing the information processing method of the embodiment of the present invention, as shown in fig. 7.

The electronic device 800 may include one or more of the following components: a processing component 802, a memory 804, a power component 806, a multimedia component 808, an audio component 810, an input/output (I/O) interface 812, a sensor component 814, and a communication component 816.

The processing component 802 generally controls overall operation of the electronic device 800, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing components 802 may include one or more processors 820 to execute instructions to perform all or a portion of the steps of the methods described above. Further, the processing component 802 can include one or more modules that facilitate interaction between the processing component 802 and other components. For example, the processing component 802 can include a multimedia module to facilitate interaction between the multimedia component 808 and the processing component 802.

The memory 804 is configured to store various types of data to support operations at the electronic device 800. Examples of such data include instructions for any application or method operating on the electronic device 800, contact data, phonebook data, messages, pictures, videos, and so forth. The memory 804 may be implemented by any type or combination of volatile or non-volatile memory devices, such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.

The power supply component 806 provides power to the various components of the electronic device 800. The power components 806 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the electronic device 800.

The multimedia component 808 includes a screen that provides an output interface between the electronic device 800 and a user. In some embodiments, the screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 808 includes a front facing camera and/or a rear facing camera. The front camera and/or the rear camera may receive external multimedia data when the electronic device 800 is in an operation mode, such as a photographing mode or a video mode. Each front camera and rear camera may be a fixed optical lens system or have a focal length and optical zoom capability.

The audio component 810 is configured to output and/or input audio signals. For example, the audio component 810 includes a Microphone (MIC) configured to receive external audio signals when the electronic device 800 is in an operational mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signals may further be stored in the memory 804 or transmitted via the communication component 816. In some embodiments, audio component 810 also includes a speaker for outputting audio signals.

The I/O interface 812 provides an interface between the processing component 802 and peripheral interface modules, which may be keyboards, click wheels, buttons, etc. These buttons may include, but are not limited to: a home button, a volume button, a start button, and a lock button.

The sensor assembly 814 includes one or more sensors for providing various aspects of state assessment for the electronic device 800. For example, the sensor assembly 814 may detect an open/closed state of the electronic device 800, the relative positioning of components, such as a display and keypad of the electronic device 800, the sensor assembly 814 may also detect a change in position of the electronic device 800 or a component of the electronic device 800, the presence or absence of user contact with the electronic device 800, orientation or acceleration/deceleration of the electronic device 800, and a change in temperature of the electronic device 800. Sensor assembly 814 may include a proximity sensor configured to detect the presence of a nearby object without any physical contact. The sensor assembly 814 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 814 may also include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.

The communication component 816 is configured to facilitate wired or wireless communication between the electronic device 800 and other devices. The electronic device 800 may access a wireless network based on a communication standard, such as WiFi,2G or 3G, or a combination thereof. In an exemplary embodiment, the communication component 816 receives a broadcast signal or broadcast related information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communication component 816 further includes a Near Field Communication (NFC) module to facilitate short-range communications. For example, the NFC module may be implemented based on Radio Frequency Identification (RFID) technology, infrared data association (IrDA) technology, ultra Wideband (UWB) technology, bluetooth (BT) technology, and other technologies.

In an exemplary embodiment, the electronic device 800 may be implemented by one or more Application Specific Integrated Circuits (ASICs), digital Signal Processors (DSPs), digital Signal Processing Devices (DSPDs), programmable Logic Devices (PLDs), field Programmable Gate Arrays (FPGAs), controllers, micro-controllers, microprocessors or other electronic components for performing the above-described methods.

In an exemplary embodiment, a non-transitory computer-readable storage medium comprising instructions, such as the memory 804 comprising instructions, executable by the processor 820 of the electronic device 800 to perform the above-described method is also provided. For example, the non-transitory computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.

In an exemplary embodiment, a computer-readable storage medium is also provided, in which computer-executable instructions are stored, and the computer-executable instructions are executed by a processor to perform the method in any one of the above embodiments.

In an exemplary embodiment, a computer program product is also provided, comprising a computer program for execution by a processor of the method in any of the above embodiments.

Other embodiments of the present application will be apparent to those skilled in the art from consideration of the specification and practice of the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the invention following, in general, the principles of the application and including such departures from the present disclosure as come within known or customary practice within the art to which the invention pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the application being indicated by the following claims.

It will be understood that the present application is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the application is limited only by the appended claims.

Claims

1. An information processing method, characterized in that the method comprises:

2. The method of claim 1, wherein the target payment information comprises: target payment times and target payment amount;

the generating of the payment information list according to the target payment information includes:

acquiring actual payment information;

and generating the payment information list according to the actual payment information, the target payment times and the target payment amount.

3. The method according to claim 1, wherein the preset payment indicator item information includes: payment problem, payment task experience, payment performance experience and usability;

the generating of the index project list according to the preset payment index project information includes:

acquiring a preset scoring table;

respectively grading the payment problem, the payment task experience, the payment performance experience and the usability based on a preset grading table to obtain the item value of each payment index;

and obtaining a total payment index project score according to the payment index project scores, and generating the index project list according to the payment index project scores and the payment index project total score.

4. The method according to claim 3, wherein the step of scoring the payment problem, the payment task experience, the payment performance experience and the usability respectively based on a preset scoring table to obtain each payment index project score comprises:

determining the score corresponding to the actual quantity of the payment problem and the matched preset quantity in the preset scoring table as the payment problem score;

determining the value corresponding to the actual value of the payment task experience and the matched preset value in the preset scoring table as the payment task experience value;

determining the score corresponding to the actual value of the payment performance experience and the matched preset value in the preset scoring table as the payment performance experience score;

and calculating the usability score according to the evaluation model in the preset score table.

5. The method of claim 1, wherein the pre-set payment item information comprises: the payment item amount change information and the payment item transaction number change information;

the generating of the payment item list according to the preset payment item information comprises the following steps:

acquiring payment item amount change information and payment item transaction number change information within preset time;

and generating the payment item list according to the payment item sum amount change information and the payment item transaction number change information.

6. The method of claim 1, wherein generating a current payment service list according to the current payment service information comprises:

acquiring the page browsing amount, the click amount, the number of people participating in the current payment activity and the advertisement flow guiding data of the current payment activity;

and generating the payment service list according to the page browsing amount of the current payment activity, the click amount of the current payment activity, the number of people participating in the current payment activity and the advertisement drainage data of the current payment activity.

7. The method according to any one of claims 1 to 6, wherein the generating a current payment activity list according to the payment information list, the index item list, the payment item list and the current payment service list comprises:

and acquiring a preset list template, inputting the payment information list, the index item list, the payment item list and the current payment service list to corresponding positions according to a preset list template format to update the list, and determining the updated list as the current payment activity list.

8. The method according to any one of claims 1 to 6, wherein the determining a monitoring result corresponding to the latest payment activity according to the monitoring index includes:

acquiring historical data of the monitoring indexes in historical payment activities and latest data of the monitoring indexes in latest payment activities;

and determining a monitoring result corresponding to the latest payment activity according to the historical data and the latest data.

9. An information processing apparatus characterized by comprising:

10. An electronic device, comprising: a processor, a memory and a transceiver;

a processor, a memory and transceiver circuitry interconnected;

a transceiver for transceiving information;

the memory stores computer-executable instructions;

the processor executes computer-executable instructions stored by the memory, causing the processor to perform the method of any of claims 1 to 8.

11. A computer-readable storage medium having computer-executable instructions stored thereon, which when executed by a processor, are configured to implement the method of any one of claims 1 to 8.

12. A computer program product comprising a computer program which, when executed by a processor, implements the method of any one of claims 1 to 8.