CN115439133A

CN115439133A - Information pushing method, server, electronic equipment and storage medium

Info

Publication number: CN115439133A
Application number: CN202110614537.7A
Authority: CN
Inventors: 彭凤娇; 赵松豪; 陈斌
Original assignee: Shanghai Qwik Smart Technology Co Ltd
Current assignee: Shanghai Qwik Smart Technology Co Ltd
Priority date: 2021-06-02
Filing date: 2021-06-02
Publication date: 2022-12-06

Abstract

The invention discloses an information pushing method, a server, electronic equipment and a storage medium. The information pushing method comprises the following steps: acquiring vehicle information, wherein the vehicle information comprises vehicle position information and vehicle service demand information; according to the vehicle position information, alternative commercial tenants which are not more than a preset distance threshold value from the vehicle are searched; screening target merchants providing vehicle service from the alternative merchants according to the vehicle service demand information; and directionally pushing the merchant information of the target merchant to a vehicle-mounted terminal of the vehicle. Compared with a large amount of push without pertinence, the push quantity is greatly reduced, and the burden of a push server and a vehicle-mounted terminal is reduced; in addition, the pushed target merchants are more targeted and meet the actual requirements of vehicles and drivers, and the merchant information comprises coupon information, so that the users can enjoy the benefits, the possibility of accepting recommendations by the users is higher, and the experience is better.

Description

Information pushing method, server, electronic equipment and storage medium

Technical Field

The invention belongs to the field of internet of vehicles, and particularly relates to an information pushing method, a server, electronic equipment and a storage medium.

Background

At present, the car networking technology has been widely applied, and there are recommendation schemes for the vehicle-mounted terminal, and although these recommendation schemes can autonomously push some information to the vehicle-mounted terminal, the pushed content is generally not targeted, and is generally suitable for most vehicles. In the information push server, since a large amount of information needs to be pushed to a large number of in-vehicle terminals, the server load is large. For the vehicle-mounted terminal, because a large amount of information which does not meet the requirements of the driver can be received, the vehicle-mounted terminal also has burden, in addition, the information also generates interference to the driver, and particularly, in the driving process of a vehicle, the driver is easy to distract, and potential safety hazards exist.

Disclosure of Invention

The invention aims to overcome the defects that in the prior art, a server does not push information to a plurality of vehicle-mounted terminals in a targeted manner, so that the server and the vehicle-mounted terminals are heavy in burden, drivers are easy to loose attention, and potential safety hazards are caused, and provides an information pushing method, the server, electronic equipment and a storage medium.

The invention solves the technical problems through the following technical scheme:

a first aspect of the present invention provides an information pushing method, including the following steps:

acquiring vehicle information, wherein the vehicle information comprises vehicle position information and vehicle service demand information;

according to the vehicle position information, alternative commercial tenants which are not more than a preset distance threshold value from the vehicle are searched;

screening target merchants providing vehicle service from the alternative merchants according to the vehicle service demand information;

and directionally pushing the merchant information of the target merchant to a vehicle-mounted terminal of the vehicle, wherein the merchant information comprises coupon information.

A second aspect of the present invention provides an information push server, including:

the system comprises an information acquisition module, a service processing module and a service processing module, wherein the information acquisition module is used for acquiring vehicle information, and the vehicle information comprises vehicle position information and vehicle service demand information;

the merchant searching module is used for searching for alternative merchants which are not more than a preset distance threshold value from the vehicle according to the vehicle position information;

the merchant screening module is used for screening target merchants providing vehicle service from the alternative merchants according to the vehicle service demand information;

the information pushing module is used for directionally pushing the merchant information of the target merchant to a vehicle-mounted terminal of the vehicle; wherein the merchant information comprises merchant coupon information.

A third aspect of the present invention provides an electronic device, including a memory, a processor, and a computer program stored on the memory and executable on the processor, where the processor implements the information pushing method according to the first aspect when executing the computer program.

A fourth aspect of the present invention provides a computer-readable storage medium on which a computer program is stored, which, when executed by a processor, implements the information pushing method of the first aspect.

The positive progress effects of the invention are as follows: according to the method and the system, the target commercial tenant which is not more than a preset distance threshold value and provides vehicle service is selected from the obtained vehicle information, and the commercial tenant information of the target commercial tenant is pushed to the vehicle-mounted terminal. On one hand, compared with a large amount of push without pertinence, the push quantity is greatly reduced, the push load of a push server is reduced, the load received by a vehicle-mounted terminal is also reduced, the driver is not prone to distracting, and potential safety hazards are reduced; on the other hand, in terms of push quality, the pushed target merchant is more targeted and accords with the actual requirements of vehicles and drivers, and the merchant information comprises the coupon information, so that the user can conveniently enjoy the discount, the possibility of the user accepting the recommendation is higher, and the experience sense is better.

Drawings

Fig. 1 is a flowchart of an information pushing method according to embodiment 1 of the present invention,

fig. 2 is a schematic view of an application scenario provided in embodiment 1 of the present invention.

Fig. 3 is a schematic view of a display interface of a vehicle-mounted terminal according to embodiment 1 of the present invention.

Fig. 4 is a schematic view of a display interface of another vehicle-mounted terminal according to embodiment 1 of the present invention.

Fig. 5 is a schematic view of a display interface of coupon information according to embodiment 1 of the present invention.

Fig. 6 is a schematic display diagram of a coupon guidance page provided in embodiment 1 of the present invention.

Fig. 7 is a schematic display diagram of a coupon center page provided in embodiment 1 of the present invention.

Fig. 8 is a schematic display diagram of a navigation reminder interface according to embodiment 1 of the present invention.

Fig. 9 is a block diagram of an information push server according to embodiment 1 of the present invention.

Fig. 10 is a schematic structural diagram of an electronic device according to embodiment 2 of the present invention.

Detailed Description

The invention is further illustrated by the following examples, which are not intended to limit the scope of the invention.

Example 1

Fig. 1 is a schematic flow diagram of an information pushing method provided in this embodiment, where the method may be executed by an information pushing server, and the information pushing server may also be referred to as a cloud, and may be implemented in a software and/or hardware manner, and specifically may be a part or all of an electronic device.

As shown in fig. 1, the information pushing method provided in this embodiment may include the following steps S101 to S104:

and step S101, vehicle information is acquired. Wherein the vehicle information includes vehicle location information and vehicle service demand information.

In a specific implementation, the vehicle automatically uploads the vehicle position information to the information push server at intervals in a networked state, wherein the vehicle position information may specifically be coordinate information, for example.

In an alternative embodiment, the vehicle service requirement information includes a vehicle charging requirement. Step S101 specifically includes steps S101a1 to S101a3:

step S101a1, a remaining energy consumption amount of the vehicle is acquired. In particular implementations, the remaining energy consumption of the vehicle may include an amount of oil remaining, an amount of electricity remaining, an amount of natural gas remaining, and the like.

And step S101a2, judging whether the residual energy consumption is lower than a preset energy adding threshold, if so, executing step S101a3, otherwise, returning to step S101a1.

And step S101a3, generating the vehicle energy adding requirement. In one example, the fuel quantity of the vehicle is lower than a preset fuel quantity threshold value, which indicates that the fuel quantity of the vehicle is low, and a refueling demand exists, so that the vehicle needs to go to a refueling station for refueling. In one example, the electric quantity of the vehicle is lower than a preset electric quantity threshold value, which indicates that the electric quantity of the vehicle is low, and a charging requirement exists, and charging is required to be performed on a charging station.

In an alternative embodiment, the vehicle service requirement information includes a vehicle repair requirement. Step S101 specifically includes steps S101b1 to S101b3:

step S101b1, the running state information of the vehicle is acquired.

And S101b2, judging whether the vehicle has a fault or not according to the running state information, if so, executing S101b3, otherwise, returning to the step S101b1. In a specific example, the operation state information of the vehicle includes the tire pressure, and if the tire pressure is too high, for example, higher than a first preset threshold, or the tire pressure is too low, for example, lower than a second preset threshold, it indicates that the vehicle has a fault. Wherein the first preset threshold is higher than the second preset threshold.

And step S101b3, generating the vehicle maintenance requirement.

In an optional embodiment, the vehicle service requirement information includes preference requirements of the vehicle corresponding to the user. Step S101 specifically includes steps S101c1 to S101c2:

step S101c1, receiving a user preference setting of a user. In a specific example, the user can set the three-week car wash through the vehicle-mounted terminal.

Step S101c2, generating the preference requirement according to the user preference setting.

And S102, searching for candidate commercial tenants which are not more than a preset distance threshold value from the vehicle according to the vehicle position information.

In specific implementation, a target range can be determined according to vehicle position information and a preset distance threshold, and candidate merchants are searched in the target range according to whether the position information of all merchants is in the target range; and respectively calculating the distance between the vehicle and each merchant according to the vehicle position information and the position information of all merchants, and determining the merchants corresponding to the distance not exceeding a preset distance threshold value as alternative merchants.

And S103, screening target merchants providing vehicle service from the alternative merchants according to the vehicle service demand information. In one particular example, if the vehicle service demand information includes a vehicle charging demand, a target merchant that provides charging service is screened from the alternate merchants. In one particular example, if the vehicle service demand information includes vehicle maintenance demands, a target merchant that provides maintenance services is screened from alternative merchants. In a specific example, if the vehicle service demand information includes a preference demand of a user corresponding to the vehicle, a target merchant providing a service corresponding to the preference demand is screened from alternative merchants. In a specific example, the favorite requirement of the vehicle corresponding to the user is every wednesday vehicle washing, and then a target merchant providing wednesday vehicle washing service needs to be screened from the candidate merchants.

And step S104, directionally pushing the merchant information of the target merchant to the vehicle-mounted terminal of the vehicle. Wherein the merchant information comprises coupon information.

In the specific implementation of step S104, the merchant information may be pushed to the vehicle by using MQTT (Message Queuing Telemetry Transport), the merchant information may be pushed to the vehicle by using SMS (Short Message Service), or the merchant information may be pushed by using a push application.

It should be noted that there may be one or more merchant information pushed to the vehicle. The merchant information pushed to the vehicle may correspond to one target merchant or to a plurality of target merchants.

Fig. 2 is a schematic view of an application scenario provided in this embodiment. As shown in fig. 2, information interaction is performed between the information push server and the vehicle, specifically, the vehicle reports vehicle position information and vehicle range demand information to the information push server, and the information push server screens a target merchant according to the vehicle position information and the vehicle range demand information, and pushes merchant information of the target merchant to the vehicle.

Fig. 3 to 8 are schematic display interfaces of the vehicle-mounted terminal provided in this embodiment. The coupon information of the target merchant pushed to the vehicle can be displayed on a display screen of the vehicle-mounted terminal, as shown in fig. 3, the target merchant is a XXXX4S shop, and the coupon information is a "year and big gift package of a game dazzling vehicle owner". The user may enter the interface shown in fig. 4 by clicking on the area of the white box in fig. 3 to see details of the coupon information. The user can enter the interface shown in fig. 5 by clicking the area where the white box is located in fig. 4 to view the specific information of the "yi huan owner's yearbook gift package". The user can enter the coupon guidance page as shown in fig. 6 by clicking the "coupon ahead" button in fig. 5. The user may access the coupon for the "slot car owner yearly big gift bag" by clicking on the area of the white box in fig. 6 to the coupon center page shown in fig. 7.

According to the embodiment, the target commercial tenant which is not more than the preset distance threshold value and provides vehicle service is selected according to the acquired vehicle information, and the commercial tenant information of the target commercial tenant is pushed to the vehicle-mounted terminal. On one hand, compared with a large amount of push without pertinence, the push quantity is greatly reduced, the push load of a push server is reduced, the load received by a vehicle-mounted terminal is also reduced, the driver is not prone to distracting, and potential safety hazards are reduced; on the other hand, in terms of pushing quality, the pushed target merchant is more targeted and meets the actual requirements of vehicles and drivers, and the merchant information comprises the coupon information, so that the user can enjoy the discount conveniently, the possibility of accepting recommendation by the user is higher, and the experience sense is better.

In an optional embodiment, after step S104, the following steps S105 to S107 are further included:

and step S105, receiving the coupon receiving information. In specific implementation, a user can receive the coupon through operation of touching a screen of the vehicle-mounted terminal, and can also receive the coupon through a voice instruction mode.

And step S106, judging whether the coupons exist in the validity period and the state of the coupons is valid, if so, executing step S107, otherwise, ending the process.

And S107, binding the coupon for the user account corresponding to the vehicle.

In a specific implementation example, when the coupon is not longer than the expiration time by a preset time, sending a use reminding message to the user terminal or the vehicle-mounted terminal logged in the user account to remind the user of using the coupon in time.

In one example of an implementation, the status of the coupon is set to used upon receiving a coupon cancellation notification. In another example of an implementation, the status of the coupon is set to expire after the coupon expires. It should be noted that the coupon whose status is used or expired cannot be used any more.

In an optional embodiment, after step S104, the following steps S108 to S109 are further included:

and step S108, receiving a navigation request. In specific implementation, a user can send a navigation request through an operation of touching a screen of the vehicle-mounted terminal, and can also send the navigation request through a voice instruction.

Step S109, directionally pushing the navigation information of the vehicle from the current position to the target merchant to the vehicle-mounted terminal.

In the coupon center page shown in fig. 7, after the user picks up the coupon, the user can click the "go to use" button to trigger navigation, so as to enter an interface shown in fig. 8, and directionally push navigation information of the vehicle from the current position to the XXXX4S shop to the vehicle-mounted terminal. The user may enter the navigation mode by clicking a "navigate" button. In a specific implementation, the navigation function can be realized by calling an API (application program interface) to open a map application program.

The present embodiment further provides an information push server 90, as shown in fig. 9, which includes an information obtaining module 91, a merchant searching module 92, a merchant screening module 93, and an information push module 94.

The information acquisition module 91 is used to acquire vehicle information. Wherein the vehicle information includes vehicle location information and vehicle service demand information.

In an alternative embodiment, the vehicle service requirement information includes a vehicle charging requirement. The information acquisition module is specifically used for acquiring the residual energy consumption of the vehicle, judging whether the residual energy consumption is lower than a preset energy adding threshold value or not, and generating the vehicle energy adding requirement under the condition of lower energy consumption.

In an alternative embodiment, the vehicle service requirement information includes vehicle repair requirements. The information acquisition module is specifically used for acquiring running state information of a vehicle, judging whether the vehicle has a fault according to the running state information, and generating a vehicle maintenance demand under the condition that the vehicle has the fault.

In an optional embodiment, the vehicle service requirement information includes preference requirements of the corresponding users of the vehicle. The information acquisition module is specifically configured to receive a user preference setting of a user, and generate the preference requirement according to the user preference setting.

The merchant searching module 92 is configured to search, according to the vehicle position information, candidate merchants whose distance from the vehicle does not exceed a preset distance threshold.

The merchant screening module 93 is configured to screen target merchants providing vehicle services from the candidate merchants according to the vehicle service demand information.

The information pushing module 94 is configured to directionally push the merchant information of the target merchant to the vehicle-mounted terminal of the vehicle. Wherein the merchant information comprises merchant coupon information.

In an optional implementation manner, the information push server further includes an information receiving module and an account binding module.

The information receiving module is used for receiving coupon obtaining information.

The account number binding module is used for judging whether the coupon with the valid state exists in the valid period or not, and binding the coupon for the user account number corresponding to the vehicle under the condition of existence.

In an optional implementation manner, the information push server further includes a use reminding module, configured to send use reminding information to the user terminal or the vehicle-mounted terminal that logs in the user account when the coupon is not longer than a preset time from an expiration time.

In an optional implementation manner, the information push server further includes a status setting module, configured to set a status of the coupon to be used after receiving the coupon cancellation notification, or set the status of the coupon to be expired after the coupon expires.

In an optional implementation manner, the information push server further includes an information navigation module, configured to receive a navigation request, and directionally push navigation information, which arrives at the target merchant from a current location, of the vehicle to the vehicle-mounted terminal.

Example 2

Fig. 10 is a schematic structural diagram of an electronic device provided in this embodiment. The electronic device includes at least one processor and a memory communicatively coupled to the at least one processor. Wherein the memory stores instructions executable by the at least one processor to enable the at least one processor to perform the information push method of embodiment 1. The electronic device 3 shown in fig. 10 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiment of the present invention.

The components of the electronic device 3 may include, but are not limited to: the at least one processor 4, the at least one memory 5, and a bus 6 connecting the various system components (including the memory 5 and the processor 4).

The bus 6 includes a data bus, an address bus, and a control bus.

The memory 5 may include volatile memory, such as Random Access Memory (RAM) 51 and/or cache memory 52, and may further include Read Only Memory (ROM) 53.

The memory 5 may also include a program/utility 55 having a set (at least one) of program modules 54, such program modules 54 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.

The processor 4 executes various functional applications and data processing, such as the above-described information push method, by running a computer program stored in the memory 5.

The electronic device 3 may also communicate with one or more external devices 7, such as a keyboard, pointing device, etc. Such communication may be via an input/output (I/O) interface 9. Also, the electronic device 3 may communicate with one or more networks (e.g., a Local Area Network (LAN), a Wide Area Network (WAN), and/or a public network, such as the internet) through the network adapter 10. As shown in fig. 10, the network adapter 10 communicates with other modules of the electronic device 3 via the bus 6. It should be appreciated that although not shown in FIG. 10, other hardware and/or software modules may be used in conjunction with the electronic device 3, including but not limited to: microcode, device drivers, redundant processors, external disk drive arrays, RAID (disk array) systems, tape drives, and data backup storage systems, to name a few.

It should be noted that although in the above detailed description several units/modules or sub-units/modules of the electronic device are mentioned, such a division is merely exemplary and not mandatory. Indeed, the features and functions of two or more of the units/modules described above may be embodied in one unit/module according to embodiments of the invention. Conversely, the features and functions of one unit/module described above may be further divided into embodiments by a plurality of units/modules.

Example 4

The present embodiment provides a non-transitory computer-readable storage medium storing computer instructions for causing a computer to execute the information push method in embodiment 1.

More specific examples that may be employed by the readable storage medium include, but are not limited to: a portable disk, hard disk, random access memory, read only memory, erasable programmable read only memory, optical storage device, magnetic storage device, or any suitable combination of the foregoing.

In a possible implementation manner, the present invention can also be implemented in the form of a program product, which includes program code for causing an electronic device to execute an information push method in implementation example 1 when the program product runs on the electronic device.

Where program code for carrying out the invention is written in any combination of one or more programming languages, the program code may be executed entirely on the electronic device, partly on the electronic device, as a stand-alone software package, partly on the electronic device, partly on a remote device or entirely on the remote device.

While specific embodiments of the invention have been described above, it will be appreciated by those skilled in the art that this is by way of example only, and that the scope of the invention is defined by the appended claims. Various changes and modifications to these embodiments may be made by those skilled in the art without departing from the spirit and scope of the invention, and these changes and modifications are within the scope of the invention.

Claims

1. An information pushing method is characterized by comprising the following steps:

according to the vehicle position information, candidate commercial tenants with the distance from the vehicle not exceeding a preset distance threshold value are searched;

2. The information pushing method according to claim 1, further comprising, after directionally pushing the merchant information of the target merchant to the vehicle:

receiving coupon pickup information;

and judging whether the coupon with the valid state exists in the valid period, and if so, binding the coupon for the user account corresponding to the vehicle.

3. The information pushing method according to claim 2, further comprising at least one of the following steps after the binding of the coupon for the user account corresponding to the vehicle:

when the coupon distance expiration time does not exceed the preset time, sending use reminding information to a user terminal or the vehicle-mounted terminal which logs in the user account;

after receiving a coupon cancellation notification, setting a state of the coupon to be used;

and after the coupon is expired, setting the state of the coupon to be expired.

4. The information pushing method according to claim 1, the vehicle service requirement information including a vehicle charging requirement, the acquiring vehicle information including the steps of:

acquiring the residual energy consumption of the vehicle;

and judging whether the residual energy consumption is lower than a preset energy adding threshold value or not, and if so, generating the vehicle energy adding requirement.

5. The information pushing method according to claim 1, the vehicle service requirement information including a vehicle maintenance requirement, the acquiring vehicle information including the steps of:

acquiring running state information of a vehicle;

and judging whether the vehicle has a fault according to the running state information, and if so, generating the vehicle maintenance requirement.

6. The information pushing method according to claim 1, wherein the vehicle service requirement information includes favorite requirements of the corresponding user of the vehicle, and the step of acquiring the vehicle information includes the following steps:

receiving user preference settings of a user;

and generating the preference requirement according to the user preference setting.

7. The information pushing method according to claim 1, further comprising the steps of:

receiving a navigation request;

and directionally pushing the navigation information of the vehicle from the current position to the target merchant to the vehicle-mounted terminal.

8. An information push server, comprising:

the merchant searching module is used for searching alternative merchants which are not more than a preset distance threshold value from the vehicle according to the vehicle position information;

the merchant screening module is used for screening target merchants providing vehicle services from the alternative merchants according to the vehicle service demand information;

9. An electronic device comprising a memory, a processor and a computer program stored on the memory and executable on the processor, wherein the processor implements the information pushing method according to any one of claims 1 to 7 when executing the computer program.

10. A computer-readable storage medium, on which a computer program is stored, which, when being executed by a processor, implements the information push method according to any one of claims 1 to 7.