CN114449304A - Information display method, device, equipment, medium and product - Google Patents

Information display method, device, equipment, medium and product Download PDF

Info

Publication number
CN114449304A
CN114449304A CN202210102866.8A CN202210102866A CN114449304A CN 114449304 A CN114449304 A CN 114449304A CN 202210102866 A CN202210102866 A CN 202210102866A CN 114449304 A CN114449304 A CN 114449304A
Authority
CN
China
Prior art keywords
anchor
information
characteristic information
live broadcast
display object
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN202210102866.8A
Other languages
Chinese (zh)
Inventor
刘朋
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Dajia Internet Information Technology Co Ltd
Original Assignee
Beijing Dajia Internet Information Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Beijing Dajia Internet Information Technology Co Ltd filed Critical Beijing Dajia Internet Information Technology Co Ltd
Priority to CN202210102866.8A priority Critical patent/CN114449304A/en
Publication of CN114449304A publication Critical patent/CN114449304A/en
Pending legal-status Critical Current

Links

Images

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21—Server components or server architectures
    • H04N21/218—Source of audio or video content, e.g. local disk arrays
    • H04N21/2187—Live feed
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254—Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2542—Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815—Electronic shopping
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/485—End-user interface for client configuration
    • H04N21/4858—End-user interface for client configuration for modifying screen layout parameters, e.g. fonts, size of the windows

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Databases & Information Systems (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Human Computer Interaction (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The invention relates to an information display method, an information display device, electronic equipment, a computer readable storage medium and a computer program product, and relates to the technical field of computers, wherein the method can determine the position of a main broadcast where the main broadcast is located in a live broadcast picture and the position of a display object where the display object is located in the live broadcast picture; acquiring anchor characteristic information of the anchor and object characteristic information of the display object; displaying the anchor characteristic information in a first area corresponding to the anchor position in the live broadcast picture; and displaying the object characteristic information in a second area corresponding to the display object in the live broadcast picture. Therefore, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved.

Description

Information display method, device, equipment, medium and product
Technical Field
The present disclosure relates to the field of computer technologies, and in particular, to an information display method, an information display apparatus, an electronic device, a computer-readable storage medium, and a computer program product.
Background
At present, live shopping is a popular shopping mode. The anchor can introduce commodities in the live broadcast room, and a user watching the live broadcast can click the commodity link displayed in the live broadcast room to purchase commodities. However, live shopping generally requires that the anchor introduces a plurality of commodities continuously in a short time, so the introduction of each commodity by the anchor is generally disposable, and it is often difficult for a user to memorize the multi-aspect introduction of a commodity by the anchor, so that the user cannot acquire more comprehensive information, and therefore, an information display method capable of effectively displaying information to the user is urgently needed.
Disclosure of Invention
The present disclosure provides an information display method, an information display apparatus, an electronic device, a computer-readable storage medium, and a computer program product, to at least solve a problem that a user cannot acquire more comprehensive information. The technical scheme of the disclosure is as follows:
according to a first aspect of the embodiments of the present disclosure, there is provided an information display method, including:
determining the anchor position of an anchor in a live broadcast picture and the display object position of a display object in the live broadcast picture;
acquiring anchor characteristic information of an anchor and object characteristic information of a display object;
displaying anchor characteristic information in a first area corresponding to an anchor position in a live frame;
and displaying the characteristic information of the object in a second area corresponding to the display object in the live broadcast picture.
In a possible implementation manner, the method further includes:
determining a first area as an area adjacent to a position of a anchor;
and determining the second area as an area adjacent to the position of the display object.
In one possible implementation manner, when there are multiple anchor broadcasts in a live broadcast screen, displaying anchor characteristic information in a first area corresponding to an anchor position in the live broadcast screen includes:
and displaying the anchor characteristic information of each anchor in a first area corresponding to each anchor position in a live broadcast picture.
In one possible implementation, the obtaining of anchor feature information of an anchor includes:
acquiring anchor characteristic information which is sent by a server and corresponds to each anchor, wherein the anchor characteristic information of each anchor is determined by extracting the anchor characteristic of each anchor from a live broadcast picture by the server and matching the anchor characteristic of each anchor with a plurality of pre-stored anchor characteristic information.
In one possible implementation manner, when there are multiple display objects in the live view, displaying object feature information in a second area corresponding to the display objects in the live view includes:
and displaying the object characteristic information of each display object in a second area corresponding to each display position in the live broadcast picture.
In a possible implementation manner, obtaining object feature information of a display object includes:
and acquiring object characteristic information which is sent by the server and corresponds to each display object, wherein the object characteristic information of each display object is determined by extracting the object characteristic of each display object from the live broadcast picture by the server and matching the object characteristic of each display object with a plurality of pre-stored object characteristic information.
According to a second aspect of the embodiments of the present disclosure, there is provided an information display method, including:
determining the anchor position of an anchor in a live broadcast picture and the display object position of a display object;
acquiring anchor characteristic information of an anchor and object characteristic information of a display object;
marking anchor characteristic information in a first area corresponding to an anchor position in a live broadcast picture, and marking object characteristic information in a second area corresponding to a display object position in the live broadcast picture;
and transmitting the marked live broadcast picture to a client, wherein the client is used for displaying the marked live broadcast picture.
In a possible implementation manner, the method further includes:
determining a first area as an area adjacent to a position of a anchor;
and determining the second area as an area adjacent to the position of the display object.
In one possible implementation manner, when there are multiple anchor broadcasts in a live broadcast frame, marking anchor characteristic information in a first area corresponding to an anchor position in the live broadcast frame includes:
and marking the anchor characteristic information corresponding to each anchor in a first area corresponding to the anchor position where each anchor is located.
In one possible implementation, the obtaining of anchor feature information of an anchor includes:
carrying out image recognition on the live broadcast picture to obtain the anchor characteristics of each anchor;
determining a first similarity between the anchor characteristics of each anchor and a plurality of pieces of anchor characteristic information which are prestored;
and determining the anchor characteristic information of each anchor from the plurality of anchor characteristic information according to the first similarity.
In a possible implementation manner, when there are multiple display objects in a live view, labeling anchor characteristic information in a first area corresponding to an anchor position in the live view includes:
and marking the object characteristic information of each display object in a second area corresponding to the display position where each display object is located.
In a possible implementation manner, the obtaining of the object feature information of the display object includes:
carrying out image recognition on the live broadcast picture to obtain object characteristics of each display object;
determining a second similarity between the object characteristics of each display object and a plurality of pieces of pre-stored object characteristic information;
and determining the object characteristic information of each display object from the plurality of object characteristic information according to the second similarity.
In a possible implementation manner, the method further includes:
when the characteristic information of the anchor and/or the characteristic information of the object do not exist, sending prompt information to an anchor end; the prompt information is used for prompting to input anchor characteristic information and/or object characteristic information.
According to a third aspect of the embodiments of the present disclosure, there is provided an information presentation apparatus including:
the position determining unit is configured to determine the position of the anchor where the anchor is located in the live broadcast picture and the position of the display object where the display object is located in the live broadcast picture;
an information acquisition unit configured to perform acquisition of anchor characteristic information of an anchor and object characteristic information of a display object;
the information display unit is configured to display the anchor characteristic information in a first area corresponding to an anchor position in a live broadcast picture;
and the information display unit is also configured to display the object characteristic information in a second area corresponding to the display object in the live broadcast picture.
In a possible implementation manner, the apparatus further includes:
an area determination unit configured to perform determination that the first area is an area adjacent to the anchor position;
the area determining unit is also configured to determine the second area as an area adjacent to the display object position.
In one possible implementation manner, when there are multiple anchor broadcasts in the live broadcast frame, the information presentation unit is configured to perform presentation of anchor feature information in a first area corresponding to an anchor position in the live broadcast frame, and includes:
and the information display subunit is configured to display the anchor characteristic information of each anchor in a first area corresponding to the anchor position in the live broadcast picture.
In one possible implementation, the information obtaining unit configured to perform obtaining the anchor feature information of the anchor includes:
and the information acquisition subunit is configured to execute acquisition of the anchor characteristic information corresponding to each anchor sent by the server, wherein the anchor characteristic information of each anchor is determined by extracting the anchor characteristic of each anchor from the live broadcast picture by the server and matching the anchor characteristic of each anchor with a plurality of pre-stored anchor characteristic information.
In a possible implementation manner, when there are multiple display objects in the live view, the information display unit is further configured to perform displaying object feature information in a second area corresponding to the display objects in the live view, including:
and the information display subunit is configured to display the object characteristic information of each display object in a second area corresponding to each display position in the live broadcast picture.
In a possible implementation manner, the information obtaining unit is configured to perform obtaining object feature information of the display object, and includes:
and the information acquisition subunit is configured to execute the object characteristic information corresponding to each display object sent by the acquisition server, wherein the object characteristic information of each display object is obtained by extracting the object characteristic of each display object from the live broadcast picture by the server, and the object characteristic of each display object is matched and determined with a plurality of pieces of pre-stored object characteristic information.
According to a fourth aspect of the embodiments of the present disclosure, there is provided an information presentation apparatus including:
a position determination unit configured to perform determination of a position of a anchor of the anchor in the live view and a position of a display object of the display object;
an information acquisition unit configured to perform acquisition of anchor characteristic information of an anchor and object characteristic information of a display object;
an information labeling unit configured to perform labeling of the anchor characteristic information in a first region corresponding to an anchor position in the live view and labeling of the object characteristic information in a second region corresponding to a display object position in the live view;
and the information transmission unit is configured to transmit the marked live broadcast picture to the client, and the client is used for displaying the marked live broadcast picture.
In a possible implementation manner, the apparatus further includes:
an area determination unit configured to perform determination that the first area is an area adjacent to the anchor position;
the area determining unit is also configured to determine the second area as an area adjacent to the position of the display object.
In one possible implementation manner, when there are a plurality of anchor broadcasts in the live broadcast screen, the information labeling unit configured to perform labeling of anchor feature information in a first area corresponding to an anchor position in the live broadcast screen includes:
and the information marking subunit is configured to mark the anchor characteristic information corresponding to each anchor in a first area corresponding to the anchor position where each anchor is located.
In one possible implementation, the information obtaining unit configured to perform obtaining the anchor feature information of the anchor includes:
the characteristic acquisition subunit is configured to perform image recognition on the anchor pictures to obtain anchor characteristics of each anchor;
a similarity determining subunit configured to perform determining a first similarity between the anchor feature of each anchor and a plurality of pieces of anchor feature information that are pre-stored;
and the information determining subunit is configured to determine the anchor characteristic information of each anchor from the plurality of anchor characteristic information according to the first similarity.
In one possible implementation manner, when there are a plurality of display objects in the live view, the information labeling unit is configured to perform labeling of the anchor feature information in a first area corresponding to an anchor position in the live view, and includes:
and the information labeling subunit is configured to perform labeling of the object characteristic information of each display object in a second area corresponding to the display position where each display object is located.
In a possible implementation manner, the information obtaining unit is configured to perform obtaining object feature information of the display object, and includes:
the characteristic acquisition subunit is configured to perform image recognition on the live-cast picture to obtain object characteristics of each display object;
the similarity determining subunit is configured to perform determining of a second similarity between the object feature of each display object and a plurality of pieces of pre-stored object feature information;
and the information determining subunit is configured to determine the object characteristic information of each display object from the plurality of object characteristic information according to the second similarity.
In a possible implementation manner, the apparatus further includes:
the information transmission unit is also configured to send prompt information to the anchor terminal when the acquisition of the absence and the anchor characteristic information and/or the object characteristic information is carried out; the prompt information is used for prompting to input anchor characteristic information and/or object characteristic information.
According to a fifth aspect of embodiments of the present disclosure, there is provided an electronic apparatus including: a processor; a memory for storing the processor-executable instructions; wherein the processor is configured to execute the instructions to implement the method of any of the first aspects above.
According to a sixth aspect of embodiments of the present disclosure, there is provided a computer-readable storage medium, wherein instructions, when executed by a processor of an electronic device, enable the electronic device to perform the method of any one of the first aspects of the embodiments of the present disclosure.
According to a seventh aspect of embodiments of the present disclosure, there is provided a computer program product comprising computer instructions which, when executed by a processor, cause a computer to perform the method of any one of the first aspects of the embodiments of the present disclosure.
The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects:
in the present disclosure, a position of a anchor where the anchor is located in a live broadcast picture and a position of a display object where the display object is located in the live broadcast picture may be determined; acquiring anchor characteristic information of the anchor and object characteristic information of the display object; displaying the anchor characteristic information in a first area corresponding to the anchor position in the live broadcast picture; and displaying the object characteristic information in a second area corresponding to the display object in the live broadcast picture. Therefore, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved, so that the interactivity with the user is improved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the disclosure and are not to be construed as limiting the disclosure.
FIG. 1 is a schematic diagram illustrating an application environment in accordance with an exemplary embodiment.
Fig. 2 is a flow chart illustrating a method of presenting information according to an example embodiment.
Fig. 3 is a flow chart illustrating a method of presenting information according to an example embodiment.
Fig. 4 is a diagram illustrating a live view according to an example embodiment.
FIG. 5 is a block diagram illustrating an information presentation device according to an example embodiment.
FIG. 6 is a block diagram illustrating an information presentation device according to an example embodiment.
FIG. 7 is a block diagram illustrating an electronic device for message transmission in accordance with an exemplary embodiment.
FIG. 8 is a block diagram illustrating an electronic device for message transmission in accordance with an exemplary embodiment.
Detailed Description
In order to make the technical solutions of the present disclosure better understood by those of ordinary skill in the art, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.
It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the above-described drawings are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein are capable of operation in sequences other than those illustrated or otherwise described herein. The implementations described in the exemplary embodiments below are not intended to represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present disclosure, as detailed in the appended claims.
Referring to fig. 1, fig. 1 is a schematic diagram illustrating an application environment according to an exemplary embodiment, and as shown in fig. 1, the application environment may include a server 01 and a client 02.
In an optional embodiment, the user 02 may determine a position of a anchor where the anchor is located in the live view, and a position of a display object where the display object is located in the live view; acquiring anchor characteristic information of an anchor and object characteristic information of a display object; displaying anchor characteristic information in a first area corresponding to an anchor position in a live broadcast picture; and displaying the characteristic information of the object in a second area corresponding to the display object in the live broadcast picture.
In an optional embodiment, the server 01 may determine an anchor position of an anchor in a live broadcast picture and a display object position of a display object; acquiring anchor characteristic information of an anchor and object characteristic information of a display object; marking anchor characteristic information in a first area corresponding to an anchor position in a live broadcast picture, and marking object characteristic information in a second area corresponding to a display object position in the live broadcast picture; and transmitting the marked live broadcast picture to a client, wherein the client is used for displaying the marked live broadcast picture.
Specifically, the server 01 may be an independent physical server, a server cluster or a distributed system formed by a plurality of physical servers, or a cloud server providing basic cloud computing services such as a cloud service, a cloud database, cloud computing, a cloud function, cloud storage, a Network service, cloud communication, a middleware service, a domain name service, a security service, a CDN (Content Delivery Network), a big data and artificial intelligence platform, and the like.
Specifically, the user terminal 02 may include, but is not limited to, a smart phone, a desktop computer, a tablet computer, a notebook computer, a smart speaker, a digital assistant, an Augmented Reality (AR)/Virtual Reality (VR) device, a smart wearable device, and other types of electronic devices. Optionally, the operating system running on the electronic device may include, but is not limited to, an android system, an IOS system, linux, windows, and the like.
In addition, it should be noted that fig. 1 shows only one application environment of the information presentation method provided by the present disclosure.
In the embodiment of the present disclosure, the server 01 and the client 02 may be directly or indirectly connected through a wired or wireless communication manner, and the disclosure is not limited herein. In order to make the technical solutions of the present disclosure better understood by those of ordinary skill in the art, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.
Referring to fig. 2, fig. 2 is a flowchart illustrating an information presentation method according to an exemplary embodiment. As shown in fig. 2, the information presentation method may include the following steps.
In step S200, a position of the anchor where the anchor is located in the live view and a position of the display object where the display object is located in the live view are determined.
In step S202, anchor characteristic information of the anchor and object characteristic information of the presentation object are acquired.
In step S204, anchor feature information is presented in a first area corresponding to an anchor position in the live view.
In step S206, the object feature information is displayed in the second area corresponding to the display object in the live view.
Therefore, by implementing the method shown in fig. 2, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved, thereby being beneficial to improving the interactivity with the user.
For the above steps, the following is described in detail:
specifically, the steps S200 to S206 may be executed by a terminal device or a server, and the embodiment of the present application is not limited thereto. The steps S200 to S206 described above can be applied to any live broadcast room.
The method for determining the position of the anchor where the anchor is located in the live broadcast picture and the position of the display object where the display object is located in the live broadcast picture comprises the following steps: determining a first target frame corresponding to the anchor, and determining the position of the first target frame as the anchor position; the first target frame is used for frame selection of the anchor; determining a first area corresponding to the first target frame according to a preset rule, and marking anchor characteristic information in the first area; determining a second target frame corresponding to the display object, and determining the position of the second target frame as the position of the display object; the second target frame is used for selecting a display object; and determining a second area corresponding to the second target frame according to a preset rule, and labeling the object characteristic information in the second area.
In a possible implementation manner, the method further includes: determining a first area as an area adjacent to a position of a anchor; and determining the second area as an area adjacent to the position of the display object.
The display object position can be a region adjacent to the anchor position, the region adjacent to the display object position can include one or more regions, the first region can be any one of the regions adjacent to the anchor position, and the second region can be any one of the regions adjacent to the display object position.
Therefore, the accurate positioning of the first area and the second area can be realized by implementing the implementation mode, and a more accurate information marking function is realized.
In one possible implementation manner, when there are multiple anchor broadcasts in a live broadcast screen, displaying anchor characteristic information in a first area corresponding to an anchor position in the live broadcast screen includes: and displaying the anchor characteristic information of each anchor in a first area corresponding to each anchor position in a live broadcast picture.
The anchor characteristic information may be used to characterize the anchor through multiple dimensions. The number of the anchor may be one or more, and when there are a plurality of anchors, different anchors correspond to different anchor characteristic information. In addition, the anchor characteristic information may include at least one of an anchor name, an anchor nickname, an anchor age, an anchor gender, an anchor three-dimensional parameter, an anchor height, and the like; the anchor may be a real person or a virtual person, and the embodiment of the present application is not limited. The anchor characteristic information can be obtained by the server through image recognition on the current live broadcast picture instead of being input in advance.
Therefore, by implementing the implementation mode, the anchor characteristic information can be displayed in a specific area, and the anchor characteristic information is displayed in different specific areas, so that the content richness of the live broadcast picture can be improved.
In one possible implementation, the obtaining of anchor feature information of an anchor includes: acquiring anchor characteristic information which is sent by a server and corresponds to each anchor, wherein the anchor characteristic information of each anchor is determined by extracting the anchor characteristic of each anchor from a live broadcast picture by the server and matching the anchor characteristic of each anchor with a plurality of pre-stored anchor characteristic information.
Specifically, the anchor feature information and the anchor feature corresponding to different anchors are different, and the number of the anchors may be at least two. In addition, the anchor characteristic information of each anchor is determined by extracting the anchor characteristic of each anchor from the live broadcast picture by the server and matching the anchor characteristic of each anchor with a plurality of anchor characteristic information which are prestored, and the method comprises the following steps: the method comprises the steps of obtaining a live broadcast picture of a current frame, extracting features of the live broadcast picture to obtain live broadcast picture features, comparing the live broadcast picture features with anchor features of all anchors to determine the anchors contained in the live broadcast picture, and obtaining anchor feature information of each anchor contained in the live broadcast picture according to an identifier (such as an ID) of the anchor contained in the live broadcast picture.
Therefore, by implementing the implementation mode, the characteristic information of the multiple anchor can be acquired, so that the real-time marking and displaying of the information of the multiple anchor are realized, and the timeliness of the characteristic information of the multiple anchor is improved.
In one possible implementation manner, when there are multiple display objects in the live view, displaying object feature information in a second area corresponding to the display objects in the live view includes: and displaying the object characteristic information of each display object in a second area corresponding to each display position in the live broadcast picture.
The object feature information may be used to represent the display object (e.g., a commodity or an artwork) in multiple dimensions, and one or more display objects may be used. The object characteristic information may include at least one of a name of the display object, a performance of the display object, a parameter of the display object, and the like. The display object information may not be entered in advance, but obtained by the server performing image recognition on the current live broadcast picture.
Therefore, by implementing the implementation mode, the object characteristic information can be displayed in a specific area, and the object characteristic information is displayed in different specific areas, so that the content richness of the live broadcast picture can be improved.
In a possible implementation manner, obtaining object feature information of a display object includes: and acquiring object characteristic information which is sent by the server and corresponds to each display object, wherein the object characteristic information of each display object is determined by extracting the object characteristic of each display object from the live broadcast picture by the server and matching the object characteristic of each display object with a plurality of pre-stored object characteristic information.
Specifically, the display object feature information and the display object features corresponding to different display objects are different, and the number of the display objects may be at least two. In addition, the display object feature information of each display object is determined by extracting, by the server, the display object feature of each display object from the display object picture and matching the display object feature of each display object with a plurality of pre-stored display object feature information, and includes: the method comprises the steps of obtaining a display object picture of a current frame, extracting features of the display object picture to obtain display object picture features, comparing the display object picture features with display object features of all display objects to determine the display objects contained in the display object picture, and obtaining display object feature information of all the display objects contained in the display object picture according to identifiers (such as IDs) of the display objects contained in the display object picture.
Therefore, by implementing the implementation mode, the characteristic information of the plurality of objects can be acquired, so that the real-time marking and displaying of the information of the plurality of displayed objects are realized, and the timeliness of the characteristic information of the plurality of objects is improved.
Referring to fig. 3, fig. 3 is a flowchart illustrating an information presentation method according to an exemplary embodiment. As shown in fig. 3, the information presentation method may include the following steps.
In step S300, a position of a anchor of the anchor in the live view and a position of a display object of the display object are determined.
In step S302, anchor characteristic information of the anchor and object characteristic information of the display object are acquired.
In step S304, anchor characteristic information is marked in a first area corresponding to an anchor position in the live view, and object characteristic information is marked in a second area corresponding to a display object position in the live view.
In step S306, the marked live view is transmitted to the client, and the client is configured to display the marked live view.
Therefore, by implementing the method shown in fig. 3, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved, so that the user can comprehensively consider whether to purchase the display object based on multi-aspect introduction of the display object, and the interactivity with the user can be improved.
For the above steps, the following is described in detail:
specifically, the steps S300 to S306 may be executed by a terminal device or a server, and the embodiment of the present application is not limited thereto. The steps S200 to S206 may be applied to any live broadcast room, and the anchor characteristic information and the object characteristic information may be acquired first.
In addition, optionally, before acquiring the anchor characteristic information and the object characteristic information, the method may also include: if the object characteristic information is not detected, acquiring anchor voice information according to the live data stream, and performing semantic recognition on the anchor voice information to obtain a semantic recognition result; and generating object characteristic information according to the semantic recognition result. Therefore, the user can be prevented from configuring the object feature information, and the complexity of information configuration is reduced.
In one possible implementation manner, the method may further include: and identifying the anchor and the display object in the live broadcast picture. The specific implementation is as follows: extracting a first feature vector corresponding to the anchor and a second feature vector corresponding to the display object; and identifying the anchor and the display object in the live broadcast picture according to the first feature vector and the second feature vector. Specifically, the first feature vector may be used to characterize the anchor, the second feature vector may be used to characterize the display object, and the manner of extracting the first feature vector corresponding to the anchor and the second feature vector corresponding to the display object may be as follows: and extracting a first feature vector corresponding to the anchor and a second feature vector corresponding to the display object through the pre-uploaded anchor image and the pre-uploaded display object image. Furthermore, identifying a main broadcasting object and a display object in the live broadcasting picture according to the first feature vector and the second feature vector comprises: acquiring each frame of live broadcast picture in real time, extracting the characteristics of each frame of live broadcast picture to obtain live broadcast characteristics, determining the similarity between the first characteristic vector and the live broadcast characteristics and the similarity between the second characteristic vector and the live broadcast characteristics, and identifying a main broadcast and a display object in the live broadcast picture according to the similarity; the live broadcast features can be expressed as a matrix/vector, and the live broadcast features are used for representing live broadcast pictures. If a plurality of anchor and/or a plurality of display objects exist, identifying the anchor and the display objects in the live picture comprises the following steps: and identifying each anchor and each display object in the live broadcast picture. Therefore, by implementing the possible implementation mode, the anchor and the display object in the live broadcast picture can be identified in real time, so that the corresponding information of the anchor and the display object in the live broadcast picture can be correspondingly displayed according to the positions of the anchor and the display object, and the association degree between the anchor and the anchor characteristic information and the association degree between the display object and the object characteristic information are improved.
In a possible implementation manner, the method further includes: determining a first area as an area adjacent to a position of a anchor; and determining the second area as an area adjacent to the position of the display object.
Specifically, determining the first area as an area adjacent to the anchor position and determining the second area as an area adjacent to the display object position includes: determining a first target frame corresponding to the anchor; the first target frame is used for frame selection of the anchor; determining a first area corresponding to the first target frame according to a preset rule, and marking anchor characteristic information in the first area; determining a second target frame corresponding to the display object; the second target frame is used for selecting a display object; and determining a second area corresponding to the second target frame according to a preset rule, and labeling the object characteristic information in the second area.
Specifically, the first target frame may be a minimum frame of a preset shape (e.g., a rectangle) of the frame-selected anchor, the second target frame may be a minimum frame of a preset shape (e.g., a rectangle) of the frame-selected presentation object, and if there are multiple anchors and/or multiple presentation objects, multiple first target frames and/or multiple second target frames may be included in the live view. Further, a preset rule may be used to define the positional relationship between the first area and the first target frame and the positional relationship between the second area and the second target frame, for example, the preset rule is used to define that the distance between the first area and the first target frame is smaller than a preset distance (e.g., 5 cm). If a region (i.e., the first region or the second region) with overlapping areas is detected, the method may further include: the positions of the two overlapped areas are determined and adjusted until the two overlapped areas are not overlapped any more, so that the condition that the reading condition of a user is influenced due to the fact that the overlap exists between the object characteristic information and the object characteristic information, between the live room information and the live room information, or between the object characteristic information and the live room information in the live broadcast picture displayed by a viewer end can be avoided. In addition, the first region and the second region may correspond to the same size or different sizes, and may or may not be displayed on the viewer side. If the first region and the second region are displayed at the viewer side, any one of a border color, a border shape, a background color, and a background style corresponding to the first region and the second region may be the same or different, and the embodiment of the present application is not limited.
Therefore, the accurate positioning of the first area and the second area can be realized by implementing the implementation mode, and a more accurate information marking function is realized.
In one possible implementation manner, when there are multiple anchor broadcasts in a live broadcast frame, marking anchor characteristic information in a first area corresponding to an anchor position in the live broadcast frame includes: and marking the anchor characteristic information corresponding to each anchor in a first area corresponding to the anchor position where each anchor is located.
Specifically, if there are a plurality of anchor, there are a plurality of anchor characteristic information. The live broadcast picture before labeling can be used as a first live broadcast picture to be transmitted to the audience after labeling. In addition, the first live view output by the viewer side may include the marked anchor feature information and/or the anchor feature information, and the anchor feature information and/or the anchor feature information is displayed in the respective corresponding area (i.e., the first area or the second area).
Therefore, by implementing the implementation mode, the characteristic information of the multiple anchor can be acquired, so that the real-time marking and displaying of the information of the multiple anchor are realized, and the timeliness of the characteristic information of the multiple anchor is improved.
Furthermore, when the change of the position of the anchor in the live broadcast picture is detected, the position of the first area can be updated, the anchor characteristic information is marked in the updated first area, and a second live broadcast picture with the updated position of the first area is transmitted to the audience; and the audience end is used for outputting the second live broadcast picture. Specifically, the second live view is different from the first live view, and the first live view may be understood as the first n frames of the second live view, where n is a positive integer, such as 1.
Wherein, updating the location of the first area may be performed as: and determining the position of the new first area, and moving the position of the first area to the position of the new first area. Similarly, updating the location of the second area may be performed as: and determining the position of the new second area, and moving the position of the second area to the position of the new second area. The positions of the first area and the second area can be expressed as absolute positions in a live broadcast picture or relative positions.
In one possible implementation, the obtaining of anchor feature information of an anchor includes: carrying out image recognition on the live broadcast picture to obtain the anchor characteristics of each anchor; determining a first similarity between the anchor characteristics of each anchor and a plurality of pieces of anchor characteristic information which are prestored; and determining the anchor characteristic information of each anchor from the plurality of anchor characteristic information according to the first similarity.
Wherein, the first similarity may be expressed as cosine distance/euclidean distance.
Therefore, by implementing the implementation mode, the real-time identification of the anchor in the live broadcast picture can be realized, so that the corresponding information can be displayed correspondingly according to the anchor position in the live broadcast picture, and the association degree between the anchor and the anchor characteristic information is improved.
In a possible implementation manner, when there are multiple display objects in a live view, marking anchor feature information in a first area corresponding to an anchor position in the live view includes: and marking the object characteristic information of each display object in a second area corresponding to the display position where each display object is located.
Therefore, by implementing the implementation mode, the characteristic information of the plurality of objects can be acquired, so that the real-time marking and displaying of the information of the plurality of displayed objects are realized, and the timeliness of the characteristic information of the plurality of objects is improved.
In a possible implementation manner, obtaining object feature information of a display object includes: carrying out image recognition on the live broadcast picture to obtain object characteristics of each display object; determining a second similarity between the object characteristics of each display object and a plurality of pieces of pre-stored object characteristic information; and determining the object characteristic information of each display object from the plurality of object characteristic information according to the second similarity.
Wherein, the second similarity can be expressed as cosine distance/euclidean distance.
Therefore, by implementing the implementation mode, the display object in the live broadcast picture can be identified in real time, so that the corresponding information can be correspondingly displayed according to the position of the display object in the live broadcast picture, and the association degree between the display object and the object characteristic information is improved.
Furthermore, when the position of the display object in the live broadcast picture is detected to be changed, the position of the second area can be updated, the object characteristic information is marked in the updated second area, and a third live broadcast picture with the updated position of the second area is transmitted to the audience; and the audience end is used for outputting a third live broadcast picture. Specifically, the third live view is different from the second live view, and the second live view can be understood as the first n frames of the third live view, where n is a positive integer, such as 1.
And when detecting that the position of the anchor and the position of the display object in the live broadcast picture are changed, updating the position of the first area, marking the anchor characteristic information in the updated first area, updating the position of the second area, marking the object characteristic information in the updated second area, and transmitting a fourth live broadcast picture with the updated position of the first area and the updated position of the second area to the audience. Specifically, the fourth live view is different from the third live view, and the third live view can be understood as the first n frames of the fourth live view, where n is a positive integer, such as 1.
In a possible implementation manner, the method further includes: when the characteristic information of the anchor and/or the characteristic information of the object do not exist, sending prompt information to an anchor terminal; the prompt information is used for prompting to input anchor characteristic information and/or object characteristic information.
When detecting that the current state of the current live broadcast room is opened and anchor characteristic information and object characteristic information corresponding to the live broadcast room do not exist, sending prompt information to an anchor terminal; the prompt information is used for prompting the anchor to input anchor characteristic information and object characteristic information; the current state of the live broadcast room may be represented as text, numbers, character strings, and the like, which is not limited in this embodiment of the application. Optionally, the method may further include: sending prompt information in a short message form to terminal equipment corresponding to the anchor; the prompt information is used for prompting the anchor to input anchor characteristic information and object characteristic information. Optionally, after the step of sending the prompt message to the anchor, the method may further include: and detecting whether anchor characteristic information and object characteristic information corresponding to the live broadcast room exist or not according to a preset unit time length (such as 30s), and if the anchor characteristic information and the object characteristic information do not exist, sending prompt information to the anchor terminal again until the anchor characteristic information and the object characteristic information corresponding to the live broadcast room exist.
Therefore, by implementing the implementation mode, the prompt message is sent to the anchor terminal, so that the user can watch the live broadcast picture labeled with the anchor characteristic information and the object characteristic information in real time at the audience terminal, the live broadcast watching experience of the user is improved, and the user is assisted in making a purchase decision.
Referring to fig. 4, fig. 4 is a diagram illustrating a live view according to an exemplary embodiment. As shown in fig. 4, the live screen 400 may include a anchor 410, an anchor 420, a presentation object 430, and a presentation object 440. Specifically, the server may determine the anchor position of anchor 410 in the live view, the anchor position of anchor 420, the display object position of display object 430 in live view 400, and the display object position of display object 440. Furthermore, the server may further obtain anchor feature information corresponding to anchor 410, anchor feature information corresponding to anchor 420, object feature information corresponding to presentation object 430, and object feature information corresponding to presentation object 440. Further, the server may mark anchor feature information in an anchor feature information display area 411 corresponding to the anchor position of the anchor 410 in the live view 400, mark anchor feature information in an anchor feature information display area 421 corresponding to the anchor position of the anchor 420 in the live view 400, mark object feature information in an object feature information display area 431 corresponding to the anchor position of the display object 430 in the live view 400, and mark object feature information in an object feature information display area 441 corresponding to the anchor position of the display object 440 in the live view 400. Further, the server may transmit the annotated live view 400 to the client. The client may obtain the anchor characteristic information of the anchor 410 and the anchor characteristic information of the anchor 420 after determining the anchor positions of the anchor 410 and the anchor 420 in the live view and the display object positions of the display object 430 and the display object 440 in the live view 400. Displaying anchor characteristic information corresponding to the anchor 410 in an anchor characteristic information display area 411 corresponding to the position of the anchor 410 in the live screen 400; displaying anchor characteristic information corresponding to the anchor 420 in an anchor characteristic information display area 421 corresponding to the position of the anchor 420 in the live view 400; displaying object feature information corresponding to the display object 430 in an object feature information display area 431 corresponding to the display object 430 in the live view 400; in the live view 400, the object feature information corresponding to the display object 440 is displayed in the object feature information display area 441 corresponding to the display object 440.
Therefore, by implementing the live broadcast interface shown in fig. 4, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved, so that the user can comprehensively consider whether to purchase the display object based on multi-aspect introduction of the display object, and the interactivity with the user can be improved.
Referring to fig. 5, fig. 5 is a block diagram illustrating an information presentation device according to an exemplary embodiment. As shown in fig. 5, the information presentation apparatus 500 may include the following elements.
A position determining unit 501 configured to determine a position of a anchor where the anchor is located in the live view and a position of a display object where the display object is located in the live view;
an information obtaining unit 502 configured to perform obtaining anchor feature information of an anchor and object feature information of a display object;
an information presentation unit 503 configured to perform presentation of the anchor feature information in a first area corresponding to an anchor position in the live view;
the information presentation unit 503 is further configured to perform presentation of object feature information of a second area corresponding to the presentation object in the live view.
Therefore, by implementing the device shown in fig. 5, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved, so that the user can comprehensively consider whether to purchase the display object based on multi-aspect introduction of the display object, and the interactivity between the user and the user can be improved.
In a possible implementation manner, the apparatus further includes:
an area determination unit configured to perform determination that the first area is an area adjacent to the anchor position;
the area determining unit is also configured to determine the second area as an area adjacent to the display object position.
Therefore, the accurate positioning of the first area and the second area can be realized by implementing the implementation mode, and a more accurate information marking function is realized.
In one possible implementation manner, when there are multiple anchor broadcasts in the live broadcast frame, the information presentation unit 503 is configured to perform presentation of anchor feature information in a first area corresponding to an anchor position in the live broadcast frame, and includes:
and the information display subunit is configured to display the anchor characteristic information of each anchor in a first area corresponding to each anchor position in the live broadcast picture.
Therefore, by implementing the implementation mode, the anchor characteristic information can be displayed in a specific area, and the anchor characteristic information is displayed in different specific areas, so that the content richness of the live broadcast picture can be improved.
In one possible implementation, the information obtaining unit 502 is configured to perform obtaining the anchor feature information of the anchor, and includes:
and the information acquisition subunit is configured to execute acquisition of the anchor characteristic information corresponding to each anchor sent by the server, wherein the anchor characteristic information of each anchor is determined by extracting the anchor characteristic of each anchor from the live broadcast picture by the server and matching the anchor characteristic of each anchor with a plurality of pre-stored anchor characteristic information.
Therefore, by implementing the implementation mode, the characteristic information of the multiple anchor can be acquired, so that the real-time marking and displaying of the information of the multiple anchor are realized, and the timeliness of the characteristic information of the multiple anchor is improved.
In a possible implementation manner, when there are multiple display objects in the live view, the information displaying unit 503 is further configured to perform displaying the object feature information in a second area corresponding to the display objects in the live view, including:
and the information display subunit is configured to display the object characteristic information of each display object in a second area corresponding to each display position in the live broadcast picture.
Therefore, by implementing the implementation mode, the object characteristic information can be displayed in a specific area, and the object characteristic information is displayed in different specific areas, so that the content richness of the live broadcast picture can be improved.
In a possible implementation manner, the information obtaining unit 502 is configured to perform obtaining object feature information of the display object, and includes:
and the information acquisition subunit is configured to execute the object characteristic information corresponding to each display object sent by the acquisition server, wherein the object characteristic information of each display object is obtained by extracting the object characteristic of each display object from the live broadcast picture by the server, and the object characteristic of each display object is matched and determined with a plurality of pieces of pre-stored object characteristic information.
Therefore, by implementing the implementation mode, the characteristic information of the plurality of objects can be acquired, so that the real-time marking and displaying of the information of the plurality of displayed objects are realized, and the timeliness of the characteristic information of the plurality of objects is improved.
Referring to fig. 6, fig. 6 is a block diagram illustrating an information presentation device according to an exemplary embodiment. As shown in fig. 6, the information presentation apparatus 600 may include the following elements.
A position determination unit 601 configured to perform determination of a position of a anchor of the anchor in the live view and a position of a display object of the display object;
an information obtaining unit 602 configured to perform obtaining anchor feature information of an anchor and object feature information of a display object;
an information labeling unit 603 configured to perform labeling of the anchor feature information in a first region corresponding to an anchor position in the live view, and labeling of the object feature information in a second region corresponding to a display object position in the live view;
the information transmission unit 604 is configured to transmit the marked live broadcast frame to the client, and the client is configured to display the marked live broadcast frame.
Therefore, by implementing the device shown in fig. 6, more comprehensive information can be displayed for the user, and the content richness of the live broadcast picture is improved, so that the user can comprehensively consider whether to purchase the display object based on multi-aspect introduction of the display object, and the interactivity between the user and the user can be improved.
In a possible implementation manner, the apparatus further includes:
an area determination unit configured to perform determination that the first area is an area adjacent to the anchor position;
the area determining unit is also configured to determine the second area as an area adjacent to the display object position.
Therefore, the accurate positioning of the first area and the second area can be realized by implementing the implementation mode, and a more accurate information marking function is realized.
In one possible implementation manner, when there are multiple anchor broadcasts in the live broadcast screen, the information labeling unit 603 is configured to perform labeling of anchor feature information in a first area corresponding to an anchor position in the live broadcast screen, and includes:
and the information marking subunit is configured to mark the anchor characteristic information corresponding to each anchor in a first area corresponding to the anchor position where each anchor is located.
Therefore, by implementing the implementation mode, the characteristic information of the multiple anchor can be acquired, so that the real-time marking and displaying of the information of the multiple anchor are realized, and the timeliness of the characteristic information of the multiple anchor is improved.
In one possible implementation manner, the information obtaining unit 602 is configured to perform obtaining anchor feature information of an anchor, and includes:
the characteristic acquisition subunit is configured to perform image recognition on the anchor pictures to obtain anchor characteristics of each anchor;
a similarity determining subunit configured to perform determining a first similarity between the anchor feature of each anchor and a plurality of pieces of anchor feature information that are pre-stored;
and the information determining subunit is configured to determine the anchor characteristic information of each anchor from the plurality of anchor characteristic information according to the first similarity.
Therefore, by implementing the implementation mode, the anchor in the live broadcast picture can be identified in real time, so that the corresponding information can be correspondingly displayed according to the anchor position in the live broadcast picture, and the association degree between the anchor and the anchor characteristic information is improved.
In one possible implementation manner, when there are multiple display objects in the live view, the information labeling unit 603 is configured to perform labeling of the anchor feature information in a first area corresponding to an anchor position in the live view, and includes:
and the information labeling subunit is configured to perform labeling of the object characteristic information of each display object in a second area corresponding to the display position where each display object is located.
Therefore, by implementing the implementation mode, the characteristic information of the plurality of objects can be acquired, so that the real-time marking and displaying of the information of the plurality of displayed objects are realized, and the timeliness of the characteristic information of the plurality of objects is improved.
In a possible implementation manner, the information obtaining unit 602 is configured to perform obtaining object feature information of the display object, and includes:
the characteristic acquisition subunit is configured to perform image recognition on the live-cast picture to obtain object characteristics of each display object;
the similarity determining subunit is configured to perform determining of a second similarity between the object feature of each display object and a plurality of pieces of pre-stored object feature information;
and the information determining subunit is configured to determine the object characteristic information of each display object from the plurality of object characteristic information according to the second similarity.
Therefore, by implementing the implementation mode, the display object in the live broadcast picture can be identified in real time, so that the corresponding information can be correspondingly displayed according to the position of the display object in the live broadcast picture, and the association degree between the display object and the object characteristic information is improved.
In a possible implementation manner, the apparatus further includes:
the information transmission unit 604 is further configured to execute sending a prompt message to the anchor terminal when the absence and the anchor characteristic information and/or the object characteristic information are/is obtained; the prompt information is used for prompting to input anchor characteristic information and/or object characteristic information.
Therefore, by implementing the implementation mode, the prompt message is sent to the anchor terminal, so that the user can watch the live broadcast picture which is labeled with the anchor characteristic information and the object characteristic information in real time at the audience terminal, the live broadcast watching experience of the user is improved, and the user is assisted in making a purchase decision.
With regard to the apparatus in the above-described embodiment, the specific manner in which each module performs the operation has been described in detail in the embodiment related to the method, and will not be elaborated here.
Fig. 7 is a block diagram of an electronic device for performing the information presentation method according to an exemplary embodiment, where the electronic device may be a user terminal, and an internal structure diagram of the electronic device may be as shown in fig. 7. The electronic device comprises a processor 700, a memory, a network interface 704, a display 705 and an input means 706 connected by a system bus. Wherein the processor 700 of the electronic device is used to provide computing and control capabilities. The memory of the electronic device includes a nonvolatile storage medium, an internal memory 703. The non-volatile storage medium stores an operating system 701 and a computer program 702. The internal memory 703 provides an environment for the operation of the operating system 701 and the computer program 702 in the nonvolatile storage medium. The network interface 704 of the electronic device is used for communicating with an external terminal through a network connection. The computer program 702 is executed by the processor 700 to implement an information presentation method. The display 705 of the electronic device may be a liquid crystal display or an electronic ink display, and the input device 706 of the electronic device may be a touch layer covered on the display 705, a key, a trackball or a touch pad arranged on a housing of the electronic device, or an external keyboard, a touch pad or a mouse.
Those skilled in the art will appreciate that the architecture shown in fig. 7 is merely a block diagram of some of the structures associated with the disclosed aspects and does not constitute a limitation on the electronic devices to which the disclosed aspects apply, as a particular electronic device may include more or less components than those shown, or combine certain components, or have a different arrangement of components.
Fig. 8 is a block diagram of an electronic device for performing an information presentation method according to an exemplary embodiment, where the electronic device may be a server, and an internal structure diagram of the electronic device may be as shown in fig. 8. The electronic device includes a processor 800, memory, and a network interface 804 connected by a system bus. Wherein the processor 800 of the electronic device is used to provide computing and control capabilities. The memory of the electronic device includes a nonvolatile storage medium, an internal memory 803. The nonvolatile storage medium stores an operating system 801 and a computer program 802. The internal memory 803 provides an environment for the operation of the operating system 801 and the computer program 802 in the nonvolatile storage medium. The network interface 804 of the electronic device is used for communicating with an external terminal through a network connection. The computer program 802 is executed by the processor 800 to implement an information presentation method.
Those skilled in the art will appreciate that the architecture shown in fig. 8 is merely a block diagram of some of the structures associated with the disclosed aspects and does not constitute a limitation on the electronic devices to which the disclosed aspects apply, as a particular electronic device may include more or less components than those shown, or combine certain components, or have a different arrangement of components.
In an exemplary embodiment, there is also provided an electronic device including: a processor; a memory for storing the processor-executable instructions; wherein the processor is configured to execute the instructions to implement the information presentation method as in the embodiments of the present disclosure.
In an exemplary embodiment, a computer-readable storage medium is also provided, and when executed by a processor of an electronic device, the instructions in the computer-readable storage medium enable the electronic device to perform the information presentation method in the embodiments of the present disclosure. The computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.
In an exemplary embodiment, a computer program product containing instructions is also provided, which when run on a computer causes the computer to perform the information presentation method in the embodiments of the present disclosure.
It will be understood by those skilled in the art that all or part of the processes of the methods of the embodiments described above can be implemented by hardware instructions of a computer program, which can be stored in a non-volatile computer-readable storage medium, and when executed, can include the processes of the embodiments of the methods described above. Any reference to memory, storage, database, or other medium used in embodiments provided by the present disclosure may include non-volatile and/or volatile memory, among others. Non-volatile memory can include read-only memory (ROM), Programmable ROM (PROM), Electrically Programmable ROM (EPROM), Electrically Erasable Programmable ROM (EEPROM), or flash memory. Volatile memory can include Random Access Memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in a variety of forms such as Static RAM (SRAM), Dynamic RAM (DRAM), Synchronous DRAM (SDRAM), Double Data Rate SDRAM (DDRSDRAM), Enhanced SDRAM (ESDRAM), Synchronous Link DRAM (SLDRAM), Rambus Direct RAM (RDRAM), direct bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM).
Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This disclosure is intended to cover any variations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.
It will be understood that the present disclosure is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims (10)

1. An information display method, comprising:
determining the position of a main broadcast where the main broadcast is located in a live broadcast picture and the position of a display object where the display object is located in the live broadcast picture;
acquiring anchor characteristic information of the anchor and object characteristic information of the display object;
displaying the anchor characteristic information in a first area corresponding to the anchor position in the live broadcast picture;
and displaying the object characteristic information in a second area corresponding to the display object in the live broadcast picture.
2. The information presentation method of claim 1, further comprising:
determining the first area as an area adjacent to the anchor position;
and determining the second area as an area adjacent to the position of the display object.
3. The information presentation method according to claim 1, wherein, when there are a plurality of anchor broadcasts in the live broadcast screen, said presenting the anchor feature information in a first area corresponding to the anchor position in the live broadcast screen comprises:
and displaying anchor characteristic information of each anchor in a first area corresponding to each anchor position in the live broadcast picture.
4. The information presentation method according to claim 3, wherein said obtaining anchor feature information of the anchor comprises:
acquiring anchor characteristic information which is sent by a server and corresponds to each anchor, wherein the anchor characteristic information of each anchor is determined by extracting the anchor characteristic of each anchor from the live broadcast picture by the server and matching the anchor characteristic of each anchor with a plurality of pre-stored anchor characteristic information.
5. An information display method, comprising:
determining the anchor position of an anchor and the display object position of a display object in the live broadcast picture;
acquiring anchor characteristic information of the anchor and object characteristic information of the display object;
marking the anchor characteristic information in a first area corresponding to the anchor position in the live broadcast picture, and marking the object characteristic information in a second area corresponding to the display object position in the live broadcast picture;
and transmitting the marked live broadcast picture to a client, wherein the client is used for displaying the marked live broadcast picture.
6. An information presentation device, comprising:
the position determining unit is configured to determine the position of an anchor in a live broadcast picture and the position of a display object in the live broadcast picture;
an information acquisition unit configured to perform acquisition of anchor characteristic information of the anchor and object characteristic information of the display object;
an information display unit configured to perform display of the anchor feature information in a first area corresponding to the anchor position in the live view;
the information display unit is further configured to perform displaying the object feature information in a second area corresponding to the display object in the live view.
7. An information presentation device, comprising:
a position determination unit configured to perform determination of a position of a anchor of the anchor in the live view and a position of a display object of the display object;
an information acquisition unit configured to perform acquisition of anchor characteristic information of the anchor and object characteristic information of the display object;
an information labeling unit configured to perform labeling of the anchor feature information in a first region corresponding to the anchor position in the live view, and labeling of the object feature information in a second region corresponding to the display object position in the live view;
and the information transmission unit is configured to transmit the marked live broadcast picture to a client, and the client is used for displaying the marked live broadcast picture.
8. An electronic device, comprising:
a processor;
a memory for storing the processor-executable instructions;
wherein the processor is configured to execute the instructions to implement the information presentation method of any one of claims 1-4 or the information presentation method of claim 5.
9. A computer-readable storage medium, wherein instructions, when executed by a processor of an electronic device, enable the electronic device to perform the information presentation method of any one of claims 1-4 or the information presentation method of claim 5.
10. A computer program product comprising a computer program, characterized in that the computer program realizes the information presentation method according to any one of claims 1-4 or the information presentation method according to claim 5 when executed by a processor.
CN202210102866.8A 2022-01-27 2022-01-27 Information display method, device, equipment, medium and product Pending CN114449304A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN202210102866.8A CN114449304A (en) 2022-01-27 2022-01-27 Information display method, device, equipment, medium and product

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN202210102866.8A CN114449304A (en) 2022-01-27 2022-01-27 Information display method, device, equipment, medium and product

Publications (1)

Publication Number Publication Date
CN114449304A true CN114449304A (en) 2022-05-06

Family

ID=81370321

Family Applications (1)

Application Number Title Priority Date Filing Date
CN202210102866.8A Pending CN114449304A (en) 2022-01-27 2022-01-27 Information display method, device, equipment, medium and product

Country Status (1)

Country Link
CN (1) CN114449304A (en)

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108124184A (en) * 2016-11-28 2018-06-05 广州华多网络科技有限公司 A kind of method and device of living broadcast interactive
CN108230028A (en) * 2017-12-29 2018-06-29 广州华多网络科技有限公司 More main broadcaster's direct broadcasting rooms give the method, apparatus and electronic equipment of virtual present
CN111741321A (en) * 2020-07-02 2020-10-02 腾讯科技（深圳）有限公司 Live broadcast control method, device, equipment and computer storage medium
CN111918075A (en) * 2020-07-15 2020-11-10 腾讯科技（深圳）有限公司 Display object related information output method, device, medium and electronic equipment
CN113163223A (en) * 2021-04-26 2021-07-23 广州繁星互娱信息科技有限公司 Live broadcast interaction method and device, terminal equipment and storage medium
CN113709527A (en) * 2021-08-26 2021-11-26 上海哔哩哔哩科技有限公司 Method and device for paying attention to anchor in multi-anchor scene

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108124184A (en) * 2016-11-28 2018-06-05 广州华多网络科技有限公司 A kind of method and device of living broadcast interactive
CN108230028A (en) * 2017-12-29 2018-06-29 广州华多网络科技有限公司 More main broadcaster's direct broadcasting rooms give the method, apparatus and electronic equipment of virtual present
CN111741321A (en) * 2020-07-02 2020-10-02 腾讯科技（深圳）有限公司 Live broadcast control method, device, equipment and computer storage medium
CN111918075A (en) * 2020-07-15 2020-11-10 腾讯科技（深圳）有限公司 Display object related information output method, device, medium and electronic equipment
CN113163223A (en) * 2021-04-26 2021-07-23 广州繁星互娱信息科技有限公司 Live broadcast interaction method and device, terminal equipment and storage medium
CN113709527A (en) * 2021-08-26 2021-11-26 上海哔哩哔哩科技有限公司 Method and device for paying attention to anchor in multi-anchor scene

Similar Documents

Publication Publication Date Title
WO2022252513A1 (en) Target display method and apparatus
US10789474B2 (en) System, method and apparatus for displaying information
CN108446385A (en) Method and apparatus for generating information
CN112328814B (en) Multimedia resource recommendation method, device and storage medium
US20180234708A1 (en) Live streaming image generating method and apparatus, live streaming service providing method and apparatus, and live streaming system
CN113094141A (en) Page display method and device, electronic equipment and storage medium
CN113568699B (en) Content display method, device, equipment and storage medium
CN108985421B (en) Method for generating and identifying coded information
CN110266469A (en) A kind of remote online electronic signature method based on WEB script data stream operation
CN113722638B (en) Page display method and device, electronic equipment and storage medium
JP2021039715A (en) Content embedding method, device, electronic device, storage medium, and program
CN113727039B (en) Video generation method and device, electronic equipment and storage medium
CN111223155A (en) Image data processing method, image data processing device, computer equipment and storage medium
CN112083852B (en) Recommendation bit layout method, device, equipment and medium for video application
CN114449304A (en) Information display method, device, equipment, medium and product
CN113438532B (en) Video processing method, video playing method, video processing device, video playing device, electronic equipment and storage medium
CN113329233B (en) Live broadcast data processing method and device, electronic equipment and storage medium
CN113630612A (en) Data processing and data display method and device, electronic equipment and medium
US10733491B2 (en) Fingerprint-based experience generation
CN113658010A (en) Electronic insurance policy generation method, device, equipment and storage medium
CN113420167A (en) Multimedia resource processing method and device, electronic equipment and storage medium
CN112883256A (en) Multitasking method and device, electronic equipment and storage medium
CN113672829B (en) Page display method and device, electronic equipment and storage medium
CN115098764A (en) Multimedia processing method, device, electronic equipment and storage medium
CN114202754A (en) Page display method, image processing method, device, equipment and storage medium

Legal Events

Date Code Title Description
PB01 Publication
PB01 Publication
SE01 Entry into force of request for substantive examination
SE01 Entry into force of request for substantive examination
RJ01 Rejection of invention patent application after publication
RJ01 Rejection of invention patent application after publication

Application publication date: 20220506