CN114339319B - Video pushing method and device, video pushing server and storage medium - Google Patents
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Abstract
The disclosure relates to a video pushing method, a device, a video pushing server and a storage medium, which belong to the technical field of Internet, and the method comprises the following steps: the method comprises the steps of responding to a video acquisition request of a client, acquiring a target video, wherein the target video corresponds to a display resource, acquiring correlation information between the target video and the display resource, wherein the correlation information is used for representing the correlation degree between the target video and the display resource, and further determining whether the display resource is carried when the target video is sent to the client according to an acquisition result. Therefore, when the target video is pushed to the client, the display resources can be selectively carried or not carried in the target video, and the flexibility of video pushing is better, so that the viscosity of a user is improved.
Description
Technical Field
The disclosure relates to the technical field of internet, and in particular relates to a video pushing method, a video pushing device, a video pushing server and a storage medium.
Background
In recent years, video applications such as short video applications have evolved rapidly, and application operators have allowed video uploaders to add presentation resources such as purchasable items, advertising links, links to other applications, etc. to video in order to better serve video uploaders and video viewers. In this way, the video browser can purchase corresponding commodities or jump to other applications through the display resources in the video, so that a better video consumption experience is provided for the video browser.
However, the inventor finds that, although the exposure of the display resource in the video is relatively large, the benefit brought by the display resource to the application operator is not high, and the display resource in the video may cause the video browser to generate interference, so that the user viscosity is reduced.
Disclosure of Invention
The disclosure provides a video pushing method, a video pushing device, a video pushing server and a storage medium, which at least solve the problem that in the related art, due to the fact that display resources are added in videos, user viscosity is possibly reduced. The technical scheme of the present disclosure is as follows:
according to a first aspect of an embodiment of the present disclosure, there is provided a video pushing method, including:
responding to a video acquisition request of a client to acquire a target video, wherein the target video corresponds to a display resource;
acquiring correlation information between the target video and the display resource, wherein the correlation information is used for representing the correlation degree between the target video and the display resource;
and determining whether the display resource is carried when the target video is sent to the client according to the acquired result.
In some embodiments, obtaining relevance information between the target video and the presentation resource comprises:
and inquiring the correlation information from a cache database, wherein the cache data block stores the correlation information between at least one video and the corresponding display resource.
In some embodiments, obtaining relevance information between the target video and the presentation resource comprises:
transmitting data required to determine the correlation information to a computing device, the correlation information being determined by the computing device based on the data;
and receiving the relevance information sent by the computing equipment.
In some embodiments, determining whether to carry the presentation resource when sending the target video to the client according to the acquisition result includes:
if the correlation information is not obtained, determining that the display resource is carried when the target video is sent to the client;
if the correlation information is obtained, determining whether the display resource is carried when the target video is sent to the client according to the correlation information.
In some embodiments, determining whether to carry the presentation resource when sending the target video to the client is based on:
if the correlation information indicates that the correlation degree between the target video and the display resource exceeds a preset degree, determining to carry the display resource when the target video is sent to the client;
if the correlation information indicates that the correlation degree between the target video and the display resource does not exceed the preset degree, determining whether the display resource is carried when the target video is sent to the client according to whether the account corresponding to the client is an account for issuing the target video.
In some embodiments, determining whether to carry the presentation resource when sending the target video to the client according to whether the account corresponding to the client is an account for publishing the target video includes:
if the account corresponding to the client is not the account for issuing the target video, determining that the display resource is not carried when the target video is sent to the client;
and if the account corresponding to the client is the account for releasing the target video, determining to carry the display resource when the target video is sent to the client.
According to a second aspect of an embodiment of the present disclosure, there is provided a video pushing apparatus, including:
a video acquisition unit configured to perform acquisition of a target video corresponding to a presentation resource in response to a video acquisition request of a client;
a correlation acquisition unit configured to perform acquisition of correlation information between the target video and the presentation resource, the correlation information being used to characterize a degree of correlation between the target video and the presentation resource;
and the sending unit is configured to determine whether the display resource is carried when the target video is sent to the client according to the acquired result.
In some embodiments, the correlation acquisition unit is specifically configured to perform:
and inquiring the correlation information from a cache database, wherein the cache data block stores the correlation information between at least one video and the corresponding display resource.
In some embodiments, the correlation acquisition unit is specifically configured to perform:
transmitting data required to determine the correlation information to a computing device, the correlation information being determined by the computing device based on the data;
and receiving the relevance information sent by the computing equipment.
In some embodiments, the transmitting unit is specifically configured to perform:
if the correlation information is not obtained, determining that the display resource is carried when the target video is sent to the client;
if the correlation information is obtained, determining whether the display resource is carried when the target video is sent to the client according to the correlation information.
In some embodiments, the transmitting unit is specifically configured to perform:
if the correlation information indicates that the correlation degree between the target video and the display resource exceeds a preset degree, determining to carry the display resource when the target video is sent to the client;
if the correlation information indicates that the correlation degree between the target video and the display resource does not exceed the preset degree, determining whether the display resource is carried when the target video is sent to the client according to whether the account corresponding to the client is an account for issuing the target video.
In some embodiments, the transmitting unit is specifically configured to perform:
if the account corresponding to the client is not the account for issuing the target video, determining that the display resource is not carried when the target video is sent to the client;
and if the account corresponding to the client is the account for releasing the target video, determining to carry the display resource when the target video is sent to the client.
According to a third aspect of embodiments of the present disclosure, there is provided a video push server, comprising:
a processor;
a memory for storing the processor-executable instructions;
wherein the processor is configured to execute the instructions to implement any of the video pushing methods described above.
According to a fourth aspect of embodiments of the present disclosure, there is provided a storage medium, which when executed by a processor of a video push server, enables the video push server to perform any one of the video push methods described above.
According to a fifth aspect of embodiments of the present disclosure, a computer program product is provided, which includes a program code that, when executed on a video push server, causes the video push server to perform any one of the video push methods described above.
The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects:
the method comprises the steps of responding to a video acquisition request of a client, acquiring a target video, wherein the target video corresponds to a display resource, acquiring correlation information between the target video and the display resource, wherein the correlation information is used for representing the correlation degree between the target video and the display resource, and further determining whether the display resource is carried when the target video is sent to the client according to an acquisition result. Therefore, when the target video is pushed to the client, the display resources can be selectively carried or not carried in the target video, and the flexibility of video pushing is better, so that the viscosity of a user is improved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the disclosure and together with the description, serve to explain the principles of the disclosure and do not constitute an undue limitation on the disclosure.
Fig. 1 is a flow diagram illustrating a video upload process according to an example embodiment.
Fig. 2 is a flow diagram illustrating a video acquisition process according to an example embodiment.
Fig. 3 is an application scenario diagram illustrating a video push method according to an example embodiment.
Fig. 4 is a flowchart illustrating a video pushing method according to an exemplary embodiment.
Fig. 5 is a flowchart illustrating yet another video pushing method according to an exemplary embodiment.
Fig. 6 is a flowchart illustrating yet another video pushing method according to an exemplary embodiment.
Fig. 7 is a block diagram illustrating a video pushing device according to an exemplary embodiment.
Fig. 8 is a block diagram of an electronic device for implementing a video push method, according to an example embodiment.
Detailed Description
In order to enable those skilled in the art to better understand the technical solutions of the present disclosure, the technical solutions of the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.
It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the foregoing figures are used for distinguishing between similar objects and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used may be interchanged where appropriate such that the embodiments of the disclosure described herein may be capable of operation in sequences other than those illustrated or described herein. The implementations described in the following exemplary examples are not representative of all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with some aspects of the present disclosure as detailed in the accompanying claims.
In order to facilitate understanding of the present disclosure, the present disclosure relates to the technical terms:
the resources can be added into the video and synchronously displayed when the video is played, such as advertisements, commodities in a virtual shopping cart, links of applications, ticket purchasing links of scenic spots and the like.
And the correlation information between the target video and the display resource is used for representing the correlation degree between the target video and the display resource. The relevance information may take the form of a relevance grade or a relevance score. Of course, the correlation information may take other forms, which the present disclosure does not limit.
The following describes a process of analyzing a correlation between a target video and a corresponding presentation resource in an embodiment of the present disclosure.
Fig. 1 is a schematic flow chart of a video uploading process according to an embodiment of the disclosure, including the following steps:
in step 101, a production server receives video uploaded by a client.
In step 102, the production server, upon determining that the video corresponds to a presentation resource, sends data to the computing device that is required to determine relevance information between the video and the presentation resource.
In step 103, the computing device determines relevance information between the video and the presentation resource based on the received data.
In step 104, the computing device sends correlation information between the video and the presentation resource to Kafka.
In step 105, the video server monitors the correlation information between the video and the display resource from Kafka, and generates correlation description information of the video.
The relevance description information comprises information such as video identification of a video, resource identification of a display resource, relevance evaluation mode, relevance evaluation result and the like.
In step 106, the video server stores the relevance description information of the video into Redis.
Wherein Redis is a cache database.
In step 107, hive synchronizes the monitored video from Kafka with the correlation information between the presentation resources at the set frequency.
Wherein the frequency is set, for example, per hour.
In this way, in the video uploading stage, correlation analysis is performed on the video and the corresponding display resources, and the obtained correlation information is stored in the Redis. And the correlation description information between the video and the display resource is stored in Hive in a lasting manner to be used as a tracing record of correlation analysis, so that the processing of checking, correcting and the like of the correlation information is facilitated.
Fig. 2 is a schematic flow chart of a video acquisition process according to an embodiment of the disclosure, including the following steps:
in step 201, a video server receives a video acquisition request sent by a client.
When the implementation is carried out, a video browser can trigger the client to send a video acquisition request to the video server as soon as entering a main interface of a video application in the client or refreshing a video list in the main interface.
In step 202, a video server obtains a target video, the target video corresponding to a presentation resource.
In particular, the video server may obtain the target video randomly, or may obtain the target video based on interests and/or requirements of the client, where the interests and/or requirements of the client may be determined based on videos browsed by the client.
In step 203, the video server obtains correlation information between the target video and the presentation resource from the Redis.
Wherein, the Redis stores the correlation information between at least one video and the corresponding display resource. The data storage structure in Redis may be shown in table 1, where photo refers to a video identifier, bizType refers to a service type to which a display resource belongs, such as an e-commerce service, an advertisement service, etc., and an editor refers to a relevance evaluation mode, such as a computing device evaluation, etc., and score refers to a relevance score.
TABLE 1
| Redis value structure | Key | Value |
| Hashmap structure | photoid | <bizType_auditor，score> |
By means of the storage structure, if a new relevance evaluation mode appears, only one key is added in the Value hashmap structure to newly define an editor, and the evaluation mode is easy to expand. Moreover, by utilizing the hgel method of redis, all relevant information corresponding to one video can be taken out at a time, the call times to redis are reduced, the network IO consumption is macroscopically reduced, and the time consumption of user request can be avoided to a certain extent.
In step 204, the video server determines, according to the obtained result, whether the display resource is carried when the target video is sent to the client.
In practical applications, there may be a case that the computing device has not determined that the video server is ready to push the target video, where the video server cannot successfully obtain the correlation information between the target video and the display resource from the Redis.
When the video server does not acquire the correlation information, the method can send a target video carrying the display resource to the client; when the correlation information is obtained, if the correlation information indicates that the correlation degree of the target video and the display resource exceeds the preset degree, the target video carrying the display resource is sent to the client; if the correlation information indicates that the correlation degree of the target video and the display resource does not exceed the preset degree, judging whether an account corresponding to the current client is an account for uploading the target video, if so, sending the target video carrying the display resource to the client, and if not, sending the target video not carrying the display resource to the client.
In addition, the video server can also send the data required for determining the correlation information between the target video and the corresponding display resource to the computing device when the client requests to acquire the target video, the computing device determines the correlation information based on the data and then sends the correlation information to the video server, and the video server executes subsequent operations. And determining the correlation information between the target video and the corresponding display resource in real time when the client requests to acquire the video. Thus, the video server has better real-time performance of obtaining the correlation information.
In the embodiment of the disclosure, the display resource with high video correlation (i.e., the correlation degree exceeds the preset degree) is added into the target video, but the display resource with low video correlation (i.e., the correlation degree does not exceed the preset degree) is not added into the target video, so that negative look and feel brought by the display resource with low video correlation to a video browser is reduced, positive influence is generated on video browsing, and reducing exposure of the display resource with low video correlation is also beneficial to improving exposure quality of the display resource, and a video uploading user is reversely stimulated to add the display resource with stronger correlation to the target video.
Next, application scenarios of the embodiments of the present disclosure will be described. Fig. 3 is an application scenario diagram of a video pushing method according to an embodiment of the present disclosure, including a terminal 100 and a video server 200.
The terminal 100 may be any intelligent device such as a smart phone, a tablet computer, a portable personal computer, etc., and various clients may be installed on the terminal 100, for example, in the embodiment of the present disclosure, the client installed on the terminal 100 may be a client that uploads video and/or browses video, through which video may be uploaded, or through which video that is recommended by the video server 200 and approved by the audit may be received and displayed.
The video server 200 can provide various network services for the terminal 100, and for different application programs on the terminal 100, the video server 200 may be considered as a background video server providing corresponding network services, for example, in the embodiment of the present disclosure, the video server 200 may receive a video uploaded by the terminal 100, perform video auditing, and return the auditing result of the video, and for example, the video server 200 may recommend various audited videos to the terminal 100 for viewing by a user.
The video server 200 may be a video server, a video server cluster formed by a plurality of video servers, or a cloud computing center.
In particular, the video server 200 may include a processor 210 (Center Processing Unit, CPU), a memory 220, an input device 230, an output device 240, etc., the input device 230 may include a keyboard, a mouse, a touch screen, etc., and the output device 240 may include a display device such as a liquid crystal display (Liquid Crystal Display, LCD), a Cathode Ray Tube (CRT), etc.
Memory 220 may include Read Only Memory (ROM) and Random Access Memory (RAM) and provides processor 210 with program instructions and data stored in memory 220. In the disclosed embodiments, the memory 220 may be used to store a program of any of the video pushing methods of the disclosed embodiments.
The processor 210 is configured to execute the steps of any of the video pushing methods of the embodiments of the present disclosure according to the obtained program instructions by calling the program instructions stored in the memory 220 by the processor 210.
The terminal 100 and the video server 200 are connected to each other through the internet to realize communication with each other. Optionally, the internet described above uses standard communication techniques and/or protocols. The internet is typically the internet, but may be any network including, but not limited to, a local area network (Local Area Network, LAN), metropolitan area network (Metropolitan Area Network, MAN), wide area network (Wide Area Network, WAN), mobile, wired or wireless network, private network, or any combination of virtual private networks. In some embodiments, data exchanged over the network is represented using techniques and/or formats including HyperText Mark-up Language (HTML), extensible markup Language (Extensible Markup Language, XML), and the like. All or some of the links may also be encrypted using conventional encryption techniques such as secure socket layer (Secure Socket Layer, SSL), transport layer security (Transport Layer Security, TLS), virtual private network (Virtual Private Network, VPN), internet protocol security (Internet Protocol Security, IPsec), and the like. In other embodiments, custom and/or dedicated data communication techniques may also be used in place of or in addition to the data communication techniques described above.
After an application scenario of an embodiment of the present disclosure is introduced, a video pushing method of the present disclosure is described below with reference to a specific flowchart.
Fig. 4 is a flowchart illustrating a video pushing method, as shown in fig. 3, for use in a video server according to an exemplary embodiment, including the following steps.
S401: and responding to the video acquisition request of the client to acquire a target video, wherein the target video corresponds to the display resource.
S402: and acquiring correlation information between the target video and the display resource, wherein the correlation information is used for representing the correlation degree between the target video and the display resource.
In some embodiments, the computing device may pre-determine the relevance information between each video and the corresponding presentation resource, and store the relevance information in the cache server, and then query the cache server for the relevance information between the target video and the corresponding presentation resource, based directly on the video identification of the target video, when needed by the video server.
In some embodiments, the video server may transmit data to the computing device needed to determine the correlation information between the target video and the corresponding presentation resource, determine, by the computing device, the correlation information between the target video and the presentation resource based on the data, and then receive the correlation information between the target video and the presentation resource transmitted by the computing device. That is, the relevance information between the target video and the presentation resource is determined on-the-fly, as needed.
S403: and determining whether the display resource is carried when the target video is sent to the client according to the acquisition result.
And then, according to the determined result, sending the target video carrying the display resource or the target video not carrying the display resource to the client.
In some embodiments, the correlation information between the target video and the presentation resource is not obtained, and the target video carrying the presentation resource may be sent to the client.
In some embodiments, the obtained correlation information indicates that the correlation degree between the target video and the display resource exceeds a preset degree, and the target video carrying the display resource can be sent to the client.
In some embodiments, the obtained correlation information indicates that the correlation degree between the target video and the display resource does not exceed the preset degree, but the account corresponding to the current client is the account for uploading the target video, and the target video carrying the display resource can still be sent to the client. Thus, the account for uploading the target video is convenient for viewing the combination effect of the target video and the display resource.
In some embodiments, the obtained correlation information indicates that the correlation degree of the target video and the display resource does not exceed a preset degree, and the account corresponding to the current client is not the account uploading the target video, and then the target video which does not carry the display resource is sent to the client, so that the display resource with low correlation degree with the target video is shielded for the non-uploading account of the target video.
Therefore, when the target video is pushed to the client, the display resources can be selectively carried or not carried in the target video, and the flexibility of video pushing is better, so that the viscosity of a user is improved.
Fig. 5 is a flowchart illustrating yet another video pushing method, as shown in fig. 3, for use in a video server, according to an exemplary embodiment, including the following steps.
S501: and responding to the video acquisition request of the client to acquire a target video, wherein the target video corresponds to the display resource.
S502: and inquiring the correlation information between the target video and the display resource from a cache database, wherein the cache data block stores the correlation information between at least one video and the corresponding display resource.
S503: and judging whether the correlation information between the target video and the display resource is acquired, if not, entering S504, and if so, entering S505.
S504: and determining to carry the display resource when sending the target video to the client.
That is, the target video carrying the presentation resource is sent to the client.
S505: and judging whether the degree of correlation between the target video represented by the correlation information and the display resource exceeds a preset degree, if so, entering S504, and if not, entering S506.
S506: and judging whether the account corresponding to the current client is an account for issuing the target video, if so, entering S504, and if not, entering S507.
S507: and determining that the display resource is not carried when the target video is sent to the client.
That is, the target video that does not carry the presentation resource is sent to the client.
Fig. 6 is a flowchart illustrating yet another video pushing method, as shown in fig. 3, for use in a video server, according to an exemplary embodiment, including the following steps.
S601: and responding to the video acquisition request of the client to acquire a target video, wherein the target video corresponds to the display resource.
S602: data required to determine relevance information between the target video and the presentation resource is sent to the computing device, which determines relevance information between the target video and the presentation resource based on the data.
S603: correlation information between a target video and a presentation resource sent by a computing device is received.
S604: and judging whether the degree of correlation between the target video represented by the correlation information and the display resource exceeds a preset degree, if so, entering S605, and if not, entering S606.
S605: and determining to carry the display resource when sending the target video to the client.
That is, the target video carrying the presentation resource is sent to the client.
S606: and judging whether the account corresponding to the current client is an account for issuing the target video, if so, entering S605, and if not, entering S607.
S607: and determining that the display resource is not carried when the target video is sent to the client.
That is, the target video that does not carry the presentation resource is sent to the client.
Based on the same technical concept, the embodiment of the disclosure further provides a video pushing device, and the principle of solving the problem of the video pushing device is similar to that of the video pushing method, so that the implementation of the video pushing device can refer to the implementation of the video pushing method, and the repetition is omitted.
Fig. 7 is a block diagram illustrating a video pushing device according to an exemplary embodiment. Referring to fig. 7, the apparatus includes a video acquisition unit 701, a correlation acquisition unit 702, and a transmission unit 703.
A video acquisition unit 701 configured to perform acquisition of a target video corresponding to a presentation resource in response to a video acquisition request of a client;
a relevance obtaining unit 702 configured to perform obtaining relevance information between the target video and the presentation resource, the relevance information being used to characterize a degree of relevance between the target video and the presentation resource;
and a sending unit 703 configured to determine, according to the obtained result, whether the display resource is carried when sending the target video to the client.
In some embodiments, the correlation acquisition unit 702 is specifically configured to perform:
and inquiring the correlation information from a cache database, wherein the cache data block stores the correlation information between at least one video and the corresponding display resource.
In some embodiments, the correlation acquisition unit 702 is specifically configured to perform:
transmitting data required to determine the correlation information to a computing device, the correlation information being determined by the computing device based on the data;
and receiving the relevance information sent by the computing equipment.
In some embodiments, the sending unit 703 is specifically configured to perform:
if the correlation information is not obtained, determining that the display resource is carried when the target video is sent to the client;
if the correlation information is obtained, determining whether the display resource is carried when the target video is sent to the client according to the correlation information.
In some embodiments, the sending unit 703 is specifically configured to perform:
if the correlation information indicates that the correlation degree between the target video and the display resource exceeds a preset degree, determining to carry the display resource when the target video is sent to the client;
if the correlation information indicates that the correlation degree between the target video and the display resource does not exceed the preset degree, determining whether the display resource is carried when the target video is sent to the client according to whether the account corresponding to the client is an account for issuing the target video.
In some embodiments, the sending unit 703 is specifically configured to perform:
if the account corresponding to the client is not the account for issuing the target video, determining that the display resource is not carried when the target video is sent to the client;
and if the account corresponding to the client is the account for releasing the target video, determining to carry the display resource when the target video is sent to the client.
The specific manner in which the various modules perform the operations in the apparatus of the above embodiments have been described in detail in connection with the embodiments of the method, and will not be described in detail herein.
Having described the video pushing method and apparatus of an exemplary embodiment of the present disclosure, next, an electronic device according to another exemplary embodiment of the present disclosure is described.
In some possible implementations, an electronic device of the present disclosure may include at least one processor and at least one memory. Wherein the memory stores program code that, when executed by the processor, causes the processor to perform the methods described above in this specification according to various exemplary embodiments of the disclosure. For example, the processor may perform steps as in a video push method.
An electronic device 130 according to such an embodiment of the present disclosure is described below with reference to fig. 8. The electronic device 130 shown in fig. 8 is merely an example and should not be construed to limit the functionality and scope of use of embodiments of the present disclosure in any way.
As shown in fig. 8, the electronic device 130 is in the form of a general-purpose electronic device. Components of electronic device 130 may include, but are not limited to: the at least one processor 131, the at least one memory 132, and a bus 133 connecting the various system components, including the memory 132 and the processor 131.
Bus 133 represents one or more of several types of bus structures, including a memory bus or memory controller, a peripheral bus, a processor, and a local bus using any of a variety of bus architectures.
Memory 132 may include readable media in the form of volatile memory such as Random Access Memory (RAM) 1321 and/or cache memory 1322, and may further include Read Only Memory (ROM) 1323.
Memory 132 may also include a program/utility 1325 having a set (at least one) of program modules 1324, such program modules 1324 include, but are not limited to: an operating system, one or more application programs, other program modules, and program data, each or some combination of which may include an implementation of a network environment.
The electronic device 130 may also communicate with one or more external devices 134 (e.g., keyboard, pointing device, etc.), one or more devices that enable a user to interact with the electronic device 130, and/or any device (e.g., router, modem, etc.) that enables the electronic device 130 to communicate with one or more other electronic devices. Such communication may occur through an input/output (I/O) interface 135. Also, electronic device 130 may communicate with one or more networks such as a Local Area Network (LAN), a Wide Area Network (WAN), and/or a public network, such as the Internet, through network adapter 136. As shown, network adapter 136 communicates with other modules for electronic device 130 over bus 133. It should be appreciated that although not shown, other hardware and/or software modules may be used in connection with electronic device 130, including, but not limited to: microcode, device drivers, redundant processors, external disk drive arrays, RAID systems, tape drives, data backup storage systems, and the like.
The disclosed embodiments also provide a storage medium including instructions that, when executed by a processor of a video push server, enable the video push server to perform any one of the video push methods described above. Alternatively, the storage medium may be a non-transitory computer readable storage medium, which may be, for example, ROM, random Access Memory (RAM), CD-ROM, magnetic tape, floppy disk, optical data storage device, and the like.
The disclosed embodiments also provide a computer program product, which includes a program code that, when executed on a video push server, enables the video push server to implement any one of the video push methods described above.
Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure herein. This disclosure is intended to cover any adaptations, uses, or adaptations of the disclosure following the general principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.
It is to be understood that the present disclosure is not limited to the precise arrangements and instrumentalities shown in the drawings, and that various modifications and changes may be effected without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.
Claims (12)
1. A video pushing method, comprising:
responding to a video acquisition request of a client to acquire a target video, wherein the target video corresponds to a display resource;
acquiring correlation information between the target video and the display resource, wherein the correlation information is used for representing the correlation degree between the target video and the display resource;
determining whether the display resource is carried when the target video is sent to the client according to the acquisition result, wherein if the correlation information is not acquired, the display resource is carried when the target video is sent to the client; if the correlation information is obtained, determining whether the display resource is carried when the target video is sent to the client according to the correlation information.
2. The method of claim 1, wherein obtaining correlation information between the target video and the presentation resource comprises:
and inquiring the correlation information from a cache database, wherein the cache database stores the correlation information between at least one video and the corresponding display resource.
3. The method of claim 1, wherein obtaining correlation information between the target video and the presentation resource comprises:
transmitting data required to determine the correlation information to a computing device, the correlation information being determined by the computing device based on the data;
and receiving the relevance information sent by the computing equipment.
4. The method of claim 1, wherein determining whether to carry the presentation resource when sending the target video to the client is performed according to the steps of:
if the correlation information indicates that the correlation degree between the target video and the display resource exceeds a preset degree, determining to carry the display resource when the target video is sent to the client;
if the correlation information indicates that the correlation degree between the target video and the display resource does not exceed the preset degree, determining whether the display resource is carried when the target video is sent to the client according to whether the account corresponding to the client is an account for issuing the target video.
5. The method of claim 4, wherein determining whether to carry the presentation resource when sending the target video to the client according to whether the account corresponding to the client is an account that published the target video comprises:
if the account corresponding to the client is not the account for issuing the target video, determining that the display resource is not carried when the target video is sent to the client;
and if the account corresponding to the client is the account for releasing the target video, determining to carry the display resource when the target video is sent to the client.
6. A video pushing device, comprising:
a video acquisition unit configured to perform acquisition of a target video corresponding to a presentation resource in response to a video acquisition request of a client;
a correlation acquisition unit configured to perform acquisition of correlation information between the target video and the presentation resource, the correlation information being used to characterize a degree of correlation between the target video and the presentation resource;
the sending unit is configured to determine whether the display resource is carried when the target video is sent to the client according to the acquired result;
the sending unit is specifically configured to execute the step of determining to carry the display resource when the target video is sent to the client if the correlation information is not acquired; if the correlation information is obtained, determining whether the display resource is carried when the target video is sent to the client according to the correlation information.
7. The apparatus according to claim 6, wherein the correlation acquisition unit is specifically configured to perform:
and inquiring the correlation information from a cache database, wherein the cache database stores the correlation information between at least one video and the corresponding display resource.
8. The apparatus according to claim 6, wherein the correlation acquisition unit is specifically configured to perform:
transmitting data required to determine the correlation information to a computing device, the correlation information being determined by the computing device based on the data;
and receiving the relevance information sent by the computing equipment.
9. The apparatus of claim 6, wherein the transmitting unit is specifically configured to perform:
if the correlation information indicates that the correlation degree between the target video and the display resource exceeds a preset degree, determining to carry the display resource when the target video is sent to the client;
if the correlation information indicates that the correlation degree between the target video and the display resource does not exceed the preset degree, determining whether the display resource is carried when the target video is sent to the client according to whether the account corresponding to the client is an account for issuing the target video.
10. The apparatus according to claim 9, wherein the transmitting unit is specifically configured to perform:
if the account corresponding to the client is not the account for issuing the target video, determining that the display resource is not carried when the target video is sent to the client;
and if the account corresponding to the client is the account for releasing the target video, determining to carry the display resource when the target video is sent to the client.
11. A video push server, comprising:
a processor;
a memory for storing the processor-executable instructions;
wherein the processor is configured to execute the instructions to implement the video push method of any one of claims 1 to 5.
12. A storage medium, characterized in that instructions in the storage medium, when executed by a processor of a video push server, enable the video push server to perform the video push method of any one of claims 1 to 5.
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| CN109429074A (en) * | 2017-08-25 | 2019-03-05 | 阿里巴巴集团控股有限公司 | A kind of live content processing method, device and system |
| CN111629273A (en) * | 2020-04-14 | 2020-09-04 | 北京奇艺世纪科技有限公司 | Video management method, device, system and storage medium |
| CN111861572A (en) * | 2020-07-24 | 2020-10-30 | 咪咕文化科技有限公司 | Advertisement putting method and device, electronic equipment and computer readable storage medium |
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| CN109429074A (en) * | 2017-08-25 | 2019-03-05 | 阿里巴巴集团控股有限公司 | A kind of live content processing method, device and system |
| CN111629273A (en) * | 2020-04-14 | 2020-09-04 | 北京奇艺世纪科技有限公司 | Video management method, device, system and storage medium |
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