CN114008565A

CN114008565A - Method and system for proposing spatial design plan

Info

Publication number: CN114008565A
Application number: CN202080044756.XA
Authority: CN
Inventors: 长浜功幸; 安武成记
Original assignee: Panasonic Intellectual Property Management Co Ltd
Current assignee: Panasonic Intellectual Property Management Co Ltd
Priority date: 2019-06-24
Filing date: 2020-06-19
Publication date: 2022-02-01
Also published as: TW202101272A; JP7153861B2; JPWO2020262229A1; WO2020262229A1

Abstract

A method for proposing a space design plan according to the present invention proposes a space design plan by a control device that controls a exhibition device that exhibits a space in a building based on space content data and an information acquisition device that acquires information of customers present in the space, the method including the steps of: storing standard space content data; exhibiting the space based on the standard space content data; acquiring attribute data and residence time of customers in a space to be exhibited; the attribute data, the residence time and the standard space content data of the customer are stored as corresponding information in a corresponding mode; and proposing space content data for making the residence time of the customer in the space a desired value based on the plurality of pieces of correspondence information.

Description

Method and system for proposing spatial design plan

Technical Field

The invention relates to a space design plan proposing method and a space design plan proposing system.

Background

Recently, Electronic Commerce (Electronic Commerce) is prevalent, and customers are getting to physical storefronts less frequently, and physical storefronts are gradually decreasing. Thus, in order to improve the turnover of a physical store, various methods for improving the satisfaction of customers of the physical store have been proposed.

For example, patent document 1 discloses the following structure: the product that the customer wants but has not purchased at the store can be estimated using the activity line information and POS data of the customer. Namely, there is provided a customer purchase action analysis system including: a shelf having a long average residence time and a large number of shelves, which are not purchased, is extracted as a shelf to be improved in terms of shortage of goods, items, and the like, and is a research item for improving the satisfaction of customers.

Documents of the prior art

Patent document

Patent document 1: japanese patent laid-open publication No. 2004-348681

Disclosure of Invention

However, the customer purchase behavior analysis system aims to improve the customer satisfaction by monitoring the behavior of the customer and improving the ease with which the customer finds a desired product or a product item. Therefore, this system cannot estimate the state of the customer from the psychological level of the customer in the store space, such as whether the customer is satisfied at the store, and cannot attract the customer to the physical store based on the criteria such as the comfort of the customer in the physical store.

The present invention has been made in view of the problems of the conventional techniques. Further, the present invention is directed to providing a space PKG (Package) that improves the turnover of a physical store by providing a store space that is comfortable for customers and setting the residence time to a desired value.

In order to solve the above-described problems, a method for proposing a space design plan according to a first aspect of the present invention proposes a space design plan for a space by a control device that controls a presentation device that presents the space in a building based on space content data and an information acquisition device that acquires information on customers present in the space, the method including the steps of: a storage unit for storing predetermined spatial content data as standard spatial content data in the control device; exhibiting the space by the exhibiting means based on the standard space content data; acquiring attribute data of the customers in the space being exhibited and residence times of the customers in the space by the information acquisition device; storing attribute data of the customer, a retention time of the customer in the space, and the standard space content data in association with each other as association information in the storage unit; and a calculation unit of the control device presents space content data in which a staying time of the customer in the space is a desired value, based on the plurality of pieces of stored correspondence information.

A method for proposing a space design plan according to a second aspect of the present invention is a method for proposing a space design plan for a space by a control device that controls an exhibition device that exhibits the space in a building based on space content data and an information acquisition device that acquires information on customers present in the space, the method including the steps of: a storage unit that stores, as standard spatial content data, spatial content data determined in advance based on the preference information of the customer in a control device; a calculation unit of the control device specifies the customer present in the space based on the acquisition information acquired by the information acquisition device; exhibiting the space through the exhibiting device based on the standard space content data corresponding to the determined customer; acquiring attribute data of the customers in the space being exhibited and residence times of the customers in the space by the information acquisition device; storing attribute data of the customer, a retention time of the customer in the space, and the standard space content data in association with each other as association information in the storage unit; and a calculation unit of the control device presents space content data in which a staying time of the customer in the space is a desired value, based on the plurality of pieces of stored correspondence information.

A system for creating a spatial design plan according to a third aspect of the present invention includes: a storage unit of the control device that stores predetermined spatial content data for a space in the exhibition building as standard spatial content data; exhibition means for exhibiting the space based on the standard space content data; an information acquisition device that acquires attribute data of customers of the space being exhibited and a residence time of the customers in the space; and a calculation unit of the control device that associates attribute data of the customer, a retention time of the customer in the space, and the standard space content data with each other and stores the association information in the storage unit, and proposes space content data in which the retention time of the customer in the space is a desired value based on a plurality of pieces of the association information stored.

The system for providing a space design plan according to a fourth aspect of the present invention includes: a storage unit of the control device that stores, as standard spatial content data, spatial content data that is predetermined based on preference information of a customer who is predicted to arrive at a space in a building; an information acquisition device that acquires information from a customer who has arrived at a space within the building; a calculation unit of the control device that specifies the customer present in the space based on the acquisition information acquired by the information acquisition device; and a presentation device that presents the space based on the standard space content data corresponding to the identified customer, wherein the information acquisition device acquires attribute data of the customer in the space being presented and a staying time of the customer in the space, the calculation unit of the control device associates the attribute data of the customer, the staying time of the customer in the space, and the standard space content data with each other and stores the associated information in the storage unit, and presents space content data in which the staying time of the customer in the space is a desired value based on a plurality of the associated information stored in the storage unit.

Drawings

Fig. 1 is a schematic diagram of an example of a space design planning proposing system according to the present embodiment arranged in an implementation space.

Fig. 2 is a diagram showing an example of a block diagram of a spatial design plan proposing system according to the present embodiment.

Fig. 3 is a diagram showing an example of a database of a plurality of pieces of correspondence information according to the present embodiment.

Fig. 4A is a flowchart showing an example of the operation of the spatial design plan proposing system according to the present embodiment.

Fig. 4B is a flowchart showing an example of the operation of the spatial design plan proposing system according to the present embodiment.

Fig. 5 is a diagram showing an example of the second illumination device of the system for proposing a spatial design plan according to the present embodiment.

Detailed Description

Next, a space design plan creation system according to the present embodiment will be described in detail with reference to the drawings. The embodiments described below are intended to be illustrative or concrete examples. The numerical values, shapes, materials, components, arrangement positions and connection modes of the components, steps, and the order of the steps shown in the following embodiments are merely examples, and are not intended to limit the present disclosure. Further, among the components in the following embodiments, components not recited in the independent claims representing the uppermost concept will be described as arbitrary components. The dimensional ratios in the drawings are exaggerated for convenience of explanation and may be different from actual ratios.

In the following, a system for demonstrating a space such as a shop space including a showroom of a physical store or a waiting space adjacent to the shop space is exemplified as a system for proposing a space design plan. For example, a ceiling-embedded downlight is exemplified as a first lighting device that illuminates a surrounding space and a second lighting device that projects a projection image onto a predetermined area, which are included in a proposed system for designing a space. A speaker embedded in a ceiling is exemplified as a broadcasting device for broadcasting music such as BGM (background music) in a space such as a store space or a waiting space. As a device for diffusing fragrance in a space such as a store space or a waiting space, a fragrance diffusing device embedded in a wall surface is exemplified. Further, a display device that displays an environmental image in a predetermined area of a space such as a shop space or a waiting space is exemplified. These first lighting device, second lighting device, broadcast device, fragrance diffusing device, and display device are also defined as exhibition devices of the exhibition space.

(example of arrangement of proposed System for space design plan)

First, an example of the arrangement of the exhibition device 100 and the information acquisition device 200 included in the space design planning proposing system 1000 according to the present embodiment will be described with reference to fig. 1. As described above, the exhibition device 100 includes the first illumination device 110, the second illumination device 120, the broadcasting device 130, the fragrance diffusing device 140, and the display device 150, and is disposed in the physical store 11 such as a store space or a waiting space. Here, fig. 1 is a perspective view schematically showing each of the exhibition apparatus 100 and the information acquisition apparatus 200 included in the spatial design plan proposing system 1000.

As shown in fig. 1, a plurality of downlights functioning as the first lighting device 110 or the second lighting device 120 for illuminating the space 12 are embedded in the ceiling 15 of the physical store 11 in a state of being illuminated downward. The downlight shown in fig. 1 is substantially circular in plan view, but the shape of the downlight is not limited thereto, and may be any shape such as an oval shape or a square shape in plan view.

The space 12 can be illuminated by the first illumination device 110 according to the application or preference, and a light environment in which a desired color tone, brightness, or the like is expressed can be provided. That is, the space 12 can be illuminated by the first illumination device 110 to provide a desired light environment such as a red-shaded space or a blue-shaded space. For example, in the case where the space 12 with red color is to be formed, the first illumination device 110 is adjusted so as to irradiate light of a spectrum with high intensity of wavelength of the red color system. On the other hand, when the space 12 with blue is to be formed, the first illumination device 110 is adjusted so as to irradiate light of a spectrum with high intensity of wavelength of the blue system. In this manner, a first lighting device 110 that can be adjusted in a manner to illuminate light of a spectrum suitable for making space 12a desired light environment is embedded in ceiling 15 of physical storefront 11.

The first lighting device 110 also has a dimming function, and the illuminance of the illumination light emitted from the first lighting device 110 can be appropriately adjusted. The illuminance of the illumination light can be adjusted by changing the output value of a light source unit (not shown) provided in the first illumination device 110, for example.

Then, by appropriately adjusting the illuminance of the illumination light emitted from the first illumination device 110, the space around the second illumination device 120 is set to a desired light environment.

As described above, in the present embodiment, the first illumination device 110 has a function as a dimming base illumination as well as color modulation, and therefore the first illumination device 110 can function as a dimming/color modulation base downlight.

In addition, when a plurality of customers are present in the space 12, the plurality of first illumination devices may be configured to illuminate the light environment differently for each customer in cooperation with the camera functioning as the information acquisition device 200.

Here, in the present embodiment, some of the plurality of downlights function as the second lighting device 120 that projects the projection image 315a onto the floor surface 14 of the space 12.

The second lighting device 120 projects a preset projection image 315a onto the predetermined region R of the floor surface 14, and the projection image 315a is a lighting image developed by a shadow of light. Examples of such a projected image 315a include an image of a sun falling in a forest, an image of a water surface, an image of ripples, an image of running water, an image of waves, an image of bright sea, an image of dark sea, and an image of a starry sky. Then, the projection image 315a is projected by the second lighting device 120 to a predetermined region of the projection symmetry plane such as the floor surface 14 or the wall surface 13. In fig. 1, an image of sunlight scattered from a forest is projected onto the floor surface 14 by the second lighting device 120 is illustrated.

In the present embodiment, the second lighting device 120 includes a light and dark pattern module 550, which will be described later, and by driving the light and dark pattern module 550, it is possible to project an image that causes sunlight scattered in a forest to be shaken on the floor surface 14.

As described above, the second illumination device 120 of the present embodiment also has a function as a lighting for a lighting environment with light and dark fluctuation. The second illumination device 120 may be provided with a plurality of types of projection images 315a and a switch for switching the projection images, and the projection images 315a projected on the projection symmetry plane may be switched by switching the switch.

In addition, when there are a plurality of second illumination devices and a plurality of customers are present in the space 12, the projection image 315a can be illuminated so as to be different for each customer in cooperation with the camera functioning as the information acquisition device 200.

As described above, the exhibition device 100 according to the present embodiment includes at least 1 first illumination device 110 that emits illumination light. The exhibition device 100 further includes a second illumination device 120, and the second illumination device 120 projects projection light for projecting a preset projection image 315a onto the predetermined region R.

As shown in fig. 1, a speaker as a broadcast device 130 for broadcasting audio information content such as BGM to the space 12 is embedded in the ceiling 15 of the physical store 11 in a downward facing state. The speaker shown in fig. 1 is substantially circular in plan view, but the shape of the speaker is not limited thereto, and may be any shape such as an ellipse or a quadrangle in plan view. In fig. 1, the speaker is embedded in the ceiling 15, but the speaker is not limited to this, and may be embedded in the wall surface 13 of the space 12 or provided on the floor surface 14. Further, a plurality of speakers may be provided instead of one speaker, so that the sound is played in a surround sound manner.

Also, various audio information contents can be played from the speaker. Examples of the sound information content include bird song, snow melt, sand and sand sound of forest and trees, and sea wave sound. The audio information content is not limited to this. The control unit 310 (see fig. 2) can switch the contents of the audio information, and the details will be described later. The control unit 310 can also control the volume of the audio information content.

As shown in fig. 1, a fragrance diffusing device 140 for diffusing fragrance content such as essential oil in the space 12 is embedded in the wall surface 13 of the brick store 11. The fragrance machine shown in fig. 1 includes nozzles (140a, 140b, 140c) for diffusing the fragrance content in the space 12, but the shape and installation place of the fragrance machine are not limited thereto. For example, the fragrance machine may be embedded in the ceiling 15 or may be disposed on the floor surface 14. When the incense machine is disposed on the floor surface 14, the incense machine may be configured without the nozzles (140a, 140b, 140 c).

In addition, various fragrance contents can be diffused from the fragrance machine. Examples of the fragrance include a shore-side fragrance, a forest fragrance, and a snow-melting fragrance. The content of the fragrance is not limited to this. The control unit 310 (see fig. 2) can switch the contents of these scents, and the details will be described later. The control unit 310 can also control the amount of diffusion of the fragrance content.

As shown in fig. 1, a display of a display device 150 that provides the customer with the contents of the environmental image is provided in a self-supporting manner on the floor surface 14 of the physical store front 11. The display shown in fig. 1 is substantially rectangular in plan view, but the shape of the display is not limited thereto, and may be any shape such as an oval or a circle in plan view. In fig. 1, the display is provided so as to be self-supported on the floor surface 14, but the display is not limited to this, and may be configured to be fitted into the wall surface 13 of the space 12 or the ceiling 15. Moreover, a plurality of displays may be provided instead of one. The Display may be configured by an LCD (Liquid Crystal Display) or an organic EL (electroluminescence) Display, but is not limited thereto, and any Display may be used.

In addition, various environmental video contents can be displayed on the display. Examples of the environmental image content include an environmental image of a shore, an environmental image of a forest, an environmental image of snow melt, and the like. Further, each of the environment images may be different from each other at the time of the four seasons, i.e., the morning, the afternoon, and the evening, which represent the spring, the summer, the autumn, and the winter. The environmental video content is not limited to this. The control unit 310 can switch these contents of the environmental video, and details thereof will be described later. The control unit 310 can also control the brightness, contrast, and the like of the ambient image content.

As shown in fig. 1, a camera functioning as one of the information acquisition devices 200 for acquiring information for analyzing customer information arriving in the space 12 is embedded in the ceiling 15 of the physical store 11 in a downward facing state. The camera shown in fig. 1 is an omnidirectional camera capable of photographing the space 12 in an omnidirectional manner at 360 degrees. In fig. 1, the camera is fitted into the ceiling 15, but the camera is not limited to this, and may be fitted into the wall surface 13 of the space 12, furniture (not shown) such as a desk provided in the space 12, or a floor surface 14. Further, a plurality of cameras may be provided instead of one camera.

Camera shooting information, which is acquisition information captured by a camera, is transmitted to an arithmetic unit 320 (see fig. 2) described later, and the camera shooting information is compared with stored shooting information stored in a storage unit 330 such as a database, and various pieces of information are analyzed based on the camera shooting information.

For example, the calculation unit 320 analyzes attribute data of customers arriving at the physical store 11 based on camera shooting information, and determines attribute data of the customers. Examples of attribute data of a customer include sex, age, height, body type, expression, motion, heart rate, and the like.

Examples of the expression of the attribute data of the customer include a serious expression, a cheerful expression, an expression of a smiling face, a calm expression, an angry expression, an unpleasant expression, and a blankness. In addition, the arithmetic unit 320 can determine that the space 12 is comfortable for the customer in the case of a bright expression, a smiling face expression, a calm expression, or the like. When the heart rate of the customer is equal to or less than a predetermined value, the arithmetic unit 320 can determine that the space 12 is comfortable for the customer.

The calculation unit 320 can calculate the residence time of the customer in the physical store 11 based on the camera shooting information.

(reception of proposed System for space design planning)

Next, a block diagram showing an example of the configuration of the spatial design plan proposing system 1000 according to the present embodiment will be described with reference to fig. 2.

The space planning system 1000 includes the first illumination device 110 for dimming/color-changing base illumination, the second illumination device 120 for lighting a light and dark environment, the broadcast device 130, the fragrance diffusing device 140, the display device 150, and the information acquiring device 200 shown in fig. 1. As shown in fig. 2, the space design plan providing system 1000 includes a control device 300. The control device 300 includes a control unit 310 that controls the spatial content data, an arithmetic unit 320, a storage unit 330 that also functions as a database, and a time counting unit 340 that counts time. The information acquisition device 200 may be included in the control device 300.

The spatial content data controlled by the control section 310 includes the lighting parameters of the first lighting device 110. The illumination parameters of the first illumination device 110 include a base illumination (%) as a dimming parameter representing the luminance of the first illumination device 110 or the illuminance of the first illumination device 110, and a base illumination color temperature (K) as a toning parameter representing a color temperature (refer to fig. 3).

The spatial content data controlled by the control unit 310 includes the lighting content of the second lighting device 120. The lighting contents of the second lighting device 120 are lighting images developed by shadows of the light rays of the projection image 315 a. As described above, examples of the illumination image include an image of sunlight scattered in a forest, an image of a water surface, an image of ripples, an image of running water, and an image of waves. Each image can be changed for four seasons or images for four seasons are prepared. Further, each image may be changed according to the time of the physical store 11 such as morning, noon, and evening, or an image corresponding to the time of the morning, noon, and evening may be prepared.

For example, the forest scattered sunlight 1 of the lighting contents of light and shade shown in fig. 3 may be an image of spring-time forest scattered sunlight, the forest scattered sunlight 2 may be an image of summer-time forest scattered sunlight, the forest scattered sunlight 3 may be an image of autumn-time forest scattered sunlight, and the forest scattered sunlight 4 may be an image of winter-time forest scattered sunlight, but the present invention is not limited thereto. The water surface 1 of the bright and dark fluctuation illumination content shown in fig. 3 may be an image of a water surface in the morning, the ripple 1 may be an image of ripples in the morning, the water surface 2 may be an image of a water surface in the noon, and the ripple 2 may be an image of ripples in the noon. The control unit 310 can switch all the images.

The spatial content data controlled by the control unit 310 includes the fragrance content of the fragrance diffusing device 140 such as a fragrance machine. As an example of the fragrance content, as described above, a shore-side fragrance, a forest fragrance, a snow-melting fragrance, and the like can be cited. The fragrance can be changed according to spring, summer, autumn and winter or morning, noon and evening. The fragrance source is provided in the fragrance machine, and the control unit 310 can select the fragrance to diffuse the fragrance.

In addition, the fragrance difference of the numbers such as the forest 1, the forest 2, the snow melt 1, the snow melt 3, and the like in the fragrance content of the fragrance machine shown in fig. 3 can be made any fragrance difference, such as the difference of the fragrance generated at the time of spring, summer, autumn, winter, morning, afternoon, and the like.

The spatial content data controlled by the control unit 310 includes audio information content played back from the playback device 130 such as a speaker. Various sound information contents can be played from the speaker. As an example of the sound information content, as described above, the sound may be ice flow, bird song, snow melt, sand and sand sound of forest, sea wave sound, or the like. The differences in the bird song numbers in the audio information content shown in fig. 3 are differences in bird song methods and differences in bird species. In addition, the difference of the numbers of the sand sound of the forest trees is the difference of the sound generated by the difference of the planting and the difference generated by the strong and weak wind. The difference in the numbers of the other voices indicates the difference in the sound sources, and the control unit 310 can select various sound sources and change the content of the voice information reproduced from the speaker.

The spatial content data controlled by the control unit 310 includes the ambient video content displayed on the display device 150 such as a display. Various environmental image contents can be displayed on the display. As an example of the environment image content, as described above, an environment image of a shore, an environment image of a forest, an environment image of snow melt, and the like can be cited. The control unit 310 can change the environmental images at the time of spring, summer, autumn, winter, morning, afternoon, etc., and can display the environmental images together with the solar radiation. The difference in the number of the environmental video content shown in fig. 3 is also the difference in the environmental video content stored in the storage unit 330, and the control unit 310 selects the environmental video content according to the situation and displays the selected environmental video content on the display.

The control unit 310 is configured to: the spatial content data are variously combined and distributed to the first illumination device 110, the second illumination device 120, the broadcast device 130, the fragrance diffusing device 140, and the display device 150.

The arithmetic unit 320 acquires camera imaging information included in acquisition information on a customer who has arrived at the physical store 11 from a camera included in the information acquisition apparatus 200, compares the camera imaging information with the database stored in the storage unit 330, and analyzes attribute data of the customer. For example, as described above, calculation unit 320 analyzes and determines sex, age, body type, expression, movement, heart rate, and the like for each customer, and stores them in storage unit 330 in association with the residence time of the customer in physical store 11. Here, information such as the sex, age, body type, expression, movement, and heart rate of the customer and information on the residence time of the customer in physical store 11 are sometimes referred to as attribute data of the customer. The expression and the heart rate of the customer may be referred to as psychological data of the customer.

The calculation unit 320 associates the spatial content data distributed to the customer with the attribute data of the customer, and stores the spatial content data and the attribute data as association information in the storage unit 330.

Further, the calculation unit 320 transmits the spatial content data having the largest residence time in the spatial set of the physical store 11 to the control unit 310 based on the attribute data of the customer acquired from the camera shooting information and the correspondence information stored in the storage unit 330. The calculation unit 320 reads or analyzes the spatial content data having the largest retention time from the storage unit 330, and then transmits the spatial content data to the control unit 310.

The arithmetic unit 320 can change the spatial content data based on the attribute data of the customer acquired from the camera shooting information, and determine that the space 12 is comfortable for the customer when the customer's expression is a bright expression, a smiling face expression, a calm expression, or the like. The calculation unit 320 can determine that the space 12 is comfortable for the customer when the heart rate of the customer is less than the predetermined heart rate or when the heart rate tends to decrease. Here, the system can set the prescribed heart rate to an arbitrary value.

Therefore, the calculation unit 320 can perform setting based on the attribute data of the customer, change the content of the spatial content data from the initial spatial content data to be distributed, and search for spatial content data that is comfortable for the customer in the space 12.

Fig. 3 shows an example of the correspondence information of the storage unit 330 created by the arithmetic unit 320 functioning as described above.

The sample number 1 shows that the gender is female, the height is 155cm, the body shape is thin, and the expression is serious according to the attribute data of the customer judged from the camera shooting information. The base illumination color temperature (K), the base illumination (%), the spatial panning illumination content, the fragrance content, the sound information content, and the environmental image content in this case are stored as spatial content data, and are stored in such a manner as to correspond to the residence time in the space PKG.

The standard spatial content data is content data in which a combination of the base illumination color temperature (K), the base illumination (%), the spatial panning illumination content, the fragrance content, the audio information content, and the ambient image content is set in advance.

For example, the standard spatial content data can be set in accordance with factors such as the time when the customer comes to the space PKG of the space 12 or the season. When the time of arrival at the space PKG is in the morning, the fragrance content can be made to smell a fresh fragrance of a forest in the morning, the sound information content can be set to a morning bird song, and the environment image content can be set to make it imagine that a daytime forest is exposed to sunlight. In addition, when the season of coming to the space PKG is spring, the fragrance content can be made fresh so that the fragrance content smells snow melt in spring, the sound information content can be set as the flow sound of snow melt water, and the environment image content can be set so that the environment image content is imagined as the snow melt situation.

In addition, when the season in which the visiting space PKG is visited is the early summer season, the fragrance content can be made to smell a fresh fragrance in the early summer, the sound information content can be set to be the rustling sound of the trees in the early summer, and the environment image content can be set to be the early summer light green that the environment image content imagines as a forest. Further, when the exterior of the building including the space PKG is snowy, the customer can feel the coming of spring. For example, the fragrance content may be the fragrance of flowering plants to be smelled in spring, the sound information content may be the sound of birds such as a finch or a tree bird, and the environmental image content may be the image of flowering plants such as cherry blossoms or plum blossoms. In this case, electronic equipment such as another camera for acquiring external information of the building is connected to the information acquisition device 200.

In this way, the control unit 310 can set and provide the standard spatial content data so as to match the standard spatial content data with the time of arrival at the customer of the spatial PKG, the season, and the like.

The control unit 310 may provide the standard space content data based on attribute data including preference information of the customer of the visiting space PKG. For example, a questionnaire or the like is previously conducted for each age group or each age such as teens, twenties, thirty, forty, fifty, sixties, seventies, eighties, and ninety, or big data (big data) on which a questionnaire has been conducted is used. For each man and woman of each age or each age, the favorite fragrance, favorite BGM and favorite scenery are counted, and the fragrance content, the sound information content and the environment image content which respectively correspond to the favorite fragrance, the favorite BGM and the favorite scenery are set as standard space content data. Then, the control section 310 provides the standard space content data based on the attribute data of the customer of the visiting space PKG. The control unit 310 stores these data in the storage unit 330 in association with the residence time of the customer in the visited space PKG.

Further, the standard spatial content data can be set based on the preference information of the customer corresponding to the personal data of the customer, and can be provided. For example, as the lighting content, the fragrance content, the audio information content, and the environmental video content, the content preferred by the customer can be acquired in advance, and the standard spatial content data corresponding to the content preferred by the customer can be created and provided. The acquisition method can be as follows: the attribute data of the customer is stored in advance in the storage unit 330 in association with input electronic equipment, not shown.

In the above description, the embodiment in which the calculation unit 320 stores the attribute data, the retention time, and the spatial content data of the customer in the storage unit 330 without changing the standard spatial content data that has been set has been mainly described, but the invention is not limited to this.

For example, the arithmetic unit 320 may change the spatial content data based on the attribute data of the customer acquired from the camera shooting information. For example, the spatial content data may be changed based on the expression or heart rate of the customer or a combination of the expression and heart rate of the customer, which is psychological data included in the attribute data of the customer. The computing unit 320 may change the ambient image content, and set the ambient image content corresponding to the expression of the customer when the expression of the customer is a preferred expression such as a bright expression, a smiling face expression, or a calm expression. The calculation unit 320 may change the ambient image content, and set the ambient image content corresponding to the heart rate of the customer when the heart rate is equal to or less than a predetermined value. In this way, it is possible to search for spatial content data in which the residence time of the customer in the spatial set of physical store 11 is long, and store the spatial content data in storage unit 330 as related information.

(action of proposed System for space planning)

Next, a flowchart of an example of the operation of the proposed system for space design planning will be described with reference to fig. 4A and 4B. The Processing shown in fig. 4A and 4B is executed by a CPU (Central Processing Unit) included in the control device 300 (e.g., the control Unit 310 and the arithmetic Unit 320 in fig. 2). In this case, the CPU executes a program stored in a ROM (Read Only Memory) (e.g., a part of the storage section 330 in fig. 2).

A part or all of the following processing can be executed by hardware such as a DSP (Digital Signal Processor) or an ASIC (Application Specific Integrated Circuit). In the present embodiment, a case will be described where the CPU executes the program in accordance with the ROM.

In step S401, the control unit 310 creates standard space content data. As described above, the standard spatial content data is content data showing the difference in space between the four seasons of spring, summer, autumn and winter, or the morning, noon and evening in the four seasons of the exhibition, but is not limited thereto. For example, the attribute data may be set in advance based on attribute data including preference information of a customer in a space set predicted to visit the physical store 11, an external environment outside the space set of the physical store 11, and the like. Next, the control device 300 proceeds to step S402.

In step S402, the control unit 310 stores the standard space content data created in step S401 in the storage unit 330. The storage unit 330 may be provided inside the control device 300, or may be provided in a storage device (not shown) such as a database provided outside the control device 300. Next, the control device 300 proceeds to step S403.

In step S403, the calculation unit 320 determines whether or not a customer has arrived in the space set of the physical shop 11. The calculation unit 320 determines whether or not a customer has arrived at a store based on the information acquired by the information acquisition device 200. When the customer has arrived at the storefront (step S403: YES), the control device 300 proceeds to step S404; if no customer has arrived at the storefront (step S403: no), the control device 300 repeats step S403.

In step S404, the arithmetic unit 320 determines attribute data of the customer based on camera shooting information acquired by the camera included in the information acquisition apparatus 200. The attribute data of the customer includes information such as sex, age, body type, and psychological data such as expression and heart rate. Next, the control device 300 proceeds to step S405.

In step S405, the calculation unit 320 stores, in the storage unit 330, a plurality of pieces of association information in which attribute data of customers who have arrived at the storefront is associated with the spatial content data, and determines whether or not the calculation in step S410, which will be described later, is possible. If the correspondence information for the customer is sufficiently stored (yes in step S405), the control device 300 proceeds to step S410. If the correspondence information for the customer is not sufficiently stored (no in step S405), the control device 300 proceeds to step S406.

In step S406, the control unit 310 selects one standard spatial content item from the plurality of standard spatial content items stored in the storage unit 330. The control unit 310 can select the standard spatial content data based on the season and time when the customer arrives at the store corresponding to the time information of the time counting unit 340 for counting the date and time of the spatial set in the physical store 11. Further, the standard spatial content data can be selected based on the preference information included in the attribute data of the customer. Also, one standard spatial content data can be randomly selected from a plurality of standard spatial content data. In addition, when the standard spatial content data corresponding to the time counting information is not stored, the control unit 310 can select the standard spatial content data closest to the time counting information. The control unit 310 may correct the standard spatial content data to be new standard spatial content data. Next, the control device 300 proceeds to step S407.

In step S407, the control unit 310 controls the first lighting device 110, the second lighting device 120, the broadcast device 130, the fragrance diffusing device 140, and the display device 150 based on the standard space content data determined in step S406. Next, the control device 300 proceeds to step S408.

In step S408, the calculation unit 320 acquires information on the retention time of the customer and the psychological data such as the expression and the heart rate from the attribute data of the customer in the space set of the physical store 11 by the information acquisition device 200. Next, the control device 300 proceeds to step S409.

In step S409, the arithmetic unit 320 associates psychological data such as the expression and heart rate of the customer, information on the staying time in the space set of the customer, information on the sex, age, and body type of the customer, and standard space content data with each other, and stores the information in the storage unit 330 as associated information. Next, the control device 300 proceeds to step S403, and issues new spatial content data and collects corresponding information.

In step S410, the calculation unit 320 estimates and determines the optimum space content data that maximizes the residence time of the customer in the space suit of the physical store 11, based on the correspondence information including the attribute data and residence time of the customer stored in the storage unit 330. The estimation method of the spatial content data for maximizing the residence time of the customer in the spatial set of the physical store 11 can use a conventional estimation method using AI (Artificial Intelligence) or the like, and therefore, it is not described in detail here. Next, the control device 300 proceeds to step S411.

In step S411, the control unit 310 controls the first illumination device 110, the second illumination device 120, the fragrance diffusing device, the broadcast device, and the display device 150 based on the optimum standard space content data determined in step S410. Next, the control device proceeds to step S412.

In step S412, when the optimal spatial content data determined in step S410 has been used previously, the control unit 310 determines whether or not only a retention time shorter than the expected retention time is obtained. If the expected retention time is not obtained (step S412: YES), the control device 300 proceeds to step S413; when the expected retention time is obtained (step S412: no), the control device 300 proceeds to step S415. If the optimum spatial content data determined in step S410 is the first selected spatial content data, the control device 300 proceeds to step S415.

In step S413, the control unit 310 changes the optimal spatial content data determined in step S410 based on the psychological data of the customer. For example, the content data included in the standard spatial content data is changed so that the customer is in a safe expression according to the expression information of the customer, and/or the content data included in the standard spatial content data is changed so that the heart rate information of the customer is lower than a predetermined value.

For example, the arithmetic unit 320 can change the spatial content data, and when the expression of the customer is a reassuring expression including a bright expression, a smiling face expression, a calm expression, and the like, set the spatial content data corresponding to the expression as the spatial content data to be distributed. The calculation unit 320 may change the spatial content data and set spatial content data in a case where the heart rate of the customer is equal to or less than a predetermined value. The calculation unit 320 may set spatial content data in a case where the expression and the heart rate condition of the customer are satisfied. By changing the spatial content data in this manner, it is expected that the residence time of the customer in the spatial set of the physical store 11 will be long. Next, the control device 300 proceeds to step S414.

In step S414, the arithmetic unit 320 associates psychological data such as the expression and heart rate of the customer, information on the staying time in the space set of the customer, information on the sex, age, and body type of the customer, and standard space content data with each other, and stores the information in the storage unit 330 as associated information. Next, the control device 300 proceeds to step S403, and issues new spatial content data and collects corresponding information.

In step S415, the calculation unit 320 acquires psychological data such as expressions and heart rates and information on the retention time of the customer from the attribute data of the customer in the space set of the physical store 11 by the information acquisition device 200. The arithmetic unit 320 may also acquire information such as the sex, age, and body type of the customer. Next, the control device 300 proceeds to step S416.

In step S416, the arithmetic unit 320 associates the psychological data of the customer, such as the expression and the heart rate, with the information of the staying time in the space set of the customer, and the information of the sex, the age, the body type, and the like of the customer, which are acquired in step S415. Then, the calculation unit 320 associates the optimal spatial content data calculated in step S410, and stores the associated data in the storage unit 330 as association information. Next, the control device 300 proceeds to step S403, and issues new spatial content data and collects corresponding information.

In this way, the spatial content data that maximizes the residence time of the customer in the spatial set of physical store 11 can be estimated and determined based on the attribute data and residence time of the customer stored in storage unit 330. Further, the estimation method of spatial content data that maximizes the residence time of the customer in the spatial set of physical store 11 can be an estimation method using the conventional technique, and therefore, is not described in detail here.

(modification mode)

In the flowchart of the above embodiment, the method of changing the spatial content data based on the psychological data of the customer only in step S413 has been described, but the present invention is not limited to this.

For example, the following method can be adopted: in the case where the standard spatial content data is being distributed in step S407, the manner of the standard spatial content data is changed based on the psychological data of the customer. For example, the content data included in the standard spatial content data is changed so that the customer is in a safe expression according to the expression information of the customer, and/or the content data included in the standard spatial content data is changed so that the heart rate information of the customer is lower than a predetermined value. In this way, it is also possible to search for spatial content data that increases the residence time of the customer in the spatial group of the physical store 11, and store the spatial content data in the storage unit 330 in association with the spatial group.

Further, according to the above-described embodiment, the residence time of the customer is maximized, but instead of the residence time of the customer, the total amount of the purchase amount of the product or service by the customer or the purchase amount per unit time of the customer may be maximized. In this case, the information acquisition apparatus 200 can be configured to acquire necessary information. The correspondence information includes the total amount of the purchase amount of the customer for the product or service, or the purchase amount of the customer per unit time. The calculation unit 320 of the control device 300 can calculate the spatial content data that maximizes the total amount of money purchased by the customer for the product or service or the amount of money purchased by the customer per unit time.

The residence time of the customer can be set to a desired arbitrary time. For example, the spatial content data may be adjusted so as to shorten the staying time of the customer, thereby increasing the conversion rate of the customer. That is, the control device 300 can adjust the spatial content data so that the staying time of the customer is a desired arbitrary time.

(specific example of the second Lighting device)

Next, an example of a specific example of the second illumination device 120 will be described in detail with reference to fig. 5.

The second lighting device 120 is fitted and fixed to a ceiling hole (through hole) formed so as to penetrate through the ceiling 15 in the thickness direction. The second lighting device 120 irradiates projection light toward the floor surface 14 so that light from the light source unit 520 provided in the second lighting device 120 passes through the projection image 315a, and projects the projection image 315a onto the predetermined region R.

The second lighting device 120 includes a main body portion 510 and a light source portion 520. The light source unit 520 is housed in the main body unit 510, and may be configured by, for example, a plurality of LEDs (light emitting modules) and an LED board (light emitting module base) on which the plurality of LEDs (light emitting modules) are arranged.

The main body portion 510 includes a heat radiating portion 511, and the heat radiating portion 511 radiates heat generated in the light source portion 520 to the outside of the second lighting device 120. The heat radiating portion 511 can be formed of, for example, an aluminum die-cast material having high thermal conductivity, and can radiate heat generated in the light source portion 520 more efficiently.

The heat radiating unit 511 includes a heat radiating unit body 511a thermally connected to the light source unit 520, and a plurality of heat radiating fins 511b connected to the heat radiating unit body 511 a.

In the present embodiment, the heat radiating portion body 511a includes a substantially disk-shaped top wall 511c and a peripheral wall 511d extending downward from an edge of the top wall 511 c. That is, the heat radiating portion body 511a has a housing space defined by a top wall 511c and a peripheral wall 511d and opened downward. In the housing space, a first reflecting portion 512 described later is housed. The plurality of fins 511b are formed to protrude upward from the top surface of the top wall 511 c.

In the present embodiment, light source unit 520 is fixed to the center of the bottom surface of top wall 511 c. By fixing the light source unit 520 to the center of the bottom surface of the top wall 511c in this manner, the light source unit 520 and the top wall 511c (heat dissipation unit 511) are thermally connected. In this way, the heat generated in the light source unit 520 is conducted from the bottom surface of the top wall 511c to the heat dissipation unit 511, and is dissipated from the heat dissipation unit 511 to the outside of the second lighting device 120. In addition, when an LED substrate on which a plurality of LEDs are arranged is used as the light source portion 520, the LED substrate is fixed to the center portion of the bottom surface of the top wall 511c in a state in which the plurality of LEDs face downward.

The second lighting device 120 includes a light and dark pattern module 550, and by driving the light and dark pattern module 550, an image that causes the projection image 315a, such as sunlight scattered in a forest, to swing can be projected onto the floor surface 14.

In the present embodiment, the shading module 550 is formed by attaching an actuator, not shown, as a driving means to the shading slide member 551 on which the projection image 315a is formed. Then, the bright-dark sliding member 551 slides in the front-rear-left-right direction (horizontal direction) by driving the actuator.

The light and dark pattern module 550 is fixed to the bottom surface of the top wall 511c in a state where the light from the light source unit 520 is transmitted through the projection image 315 a.

In this way, the projection image 315a moving in the front, rear, left, and right directions (horizontal plane direction) is projected onto the predetermined region R, and an image obtained by swinging the projection image 315a is projected onto the floor surface 14.

As shown in fig. 6, the main body portion 510 includes a first reflection portion 512, and the first reflection portion 512 is attached to a heat dissipation portion 511 to which the light source portion 520 is fixed, and reflects light emitted from the light source portion 520 downward.

The first reflection portion 512 includes a bottom wall 512a and an outer peripheral wall 512b extending upward from an outer edge of the bottom wall 512 a. In the present embodiment, the bottom wall 512a has a shape in which a substantially circular opening (lower opening 512e) is formed in the center of the disc-shaped member, and is substantially annular in plan view.

On the other hand, the outer peripheral wall 512b is formed in a substantially cylindrical shape, and the outer peripheral wall 512b is formed so that the outer diameter is slightly smaller than the inner diameter of the peripheral wall 511d of the heat radiating portion body 511 a. That is, the bottom wall 512a and the outer peripheral wall 512b are formed to have a size capable of being housed in a housing space defined by the top wall 511c and the peripheral wall 511 d.

A reflection plate 512c extends from an edge of an opening (lower opening 512e) formed in the center of the bottom wall 512 a. The reflector 512c may be formed of, for example, PBT (polybutylene terephthalate) resin, and has a substantially bowl shape whose diameter increases downward. An upper opening 512d opened upward and a lower opening 512e opened downward are formed at the upper and lower ends of the reflecting plate 512c, respectively. The curved surface on the lower side of the reflecting plate 512c serves as a reflecting surface 512 f.

The main body 510 further includes a second reflecting portion 513. A lens 530 for diffusing the light emitted from the light source 520 is disposed between the first reflection unit 512 and the second reflection unit 513. In the present embodiment, the lens 530 has a substantially disc shape, and can be formed using, for example, a translucent acrylic resin or the like.

The second reflecting portion 513 is disposed below the lens 530, and reflects the light diffused by the lens 530 to a downward side (light distribution). The second reflecting portion 513 can be formed using, for example, a steel plate, a resin, or the like.

The second reflecting unit 513 further includes: a body 513a having an upper opening 513c and a lower opening 513 d; and a flange portion 513b extending radially outward from a lower end (an edge portion of the lower opening 513 d) of the main body portion 513 a. In the present embodiment, the lower opening 513d serves as an irradiation port of the second illumination device 120. Further, the outer diameter of flange portion 513b is formed larger than the inner diameter of the ceiling hole.

The main body 513a includes: an auxiliary reflector 513e having a substantially bowl shape with a diameter increasing downward; and a cylindrical portion 513f connected to an upper end of the auxiliary reflection plate 513e, into which the lens 530 is inserted. The curved surface on the lower side of the auxiliary reflecting plate 513e is an auxiliary reflecting surface 513 g.

In the present embodiment, a plate-shaped reed mounting portion 513h to which the plate-shaped reed 540 is mounted is formed in the second reflection portion 513. Then, the second lighting device 120 is fitted and fixed to the ceiling hole of the ceiling 15 by sandwiching the ceiling 15 between the plate-shaped spring pieces 540 attached to the plate-shaped spring piece attachment portion 513h and the flange portion 513 b.

The second lighting device 120 includes a light control mechanism, not shown, and can adjust the illuminance of the projection light L2 by changing the output value of the light source unit 520.

Further, a measurement unit 560 is disposed in the main body portion 510 of the second lighting device 120, and the measurement unit 560 acquires data of the contrast of the projected image 315a projected onto the predetermined region R of the floor surface 14. The measurement unit 560 is disposed at a position offset from the irradiation region of the projection light irradiated from the lower opening (irradiation port) 513 d. In the present embodiment, the measurement unit 560 disposed in the flange 513b is exemplified. Further, in a state where second illumination device 120 is fitted and fixed to ceiling 15 of physical store 11, measurement unit 560 is exposed.

Next, the characteristics of the method and system for proposing a spatial design plan according to the present embodiment will be described.

(1) A method is disclosed as follows: a space design plan for a space 12 is proposed by a control device 300 that controls a presentation device 100 that presents the space 12 in a building based on space content data and an information acquisition device 200 that acquires information of customers present in the space 12.

The proposed method of spatial design planning comprises the following steps.

(i) The first step is the following steps: the predetermined spatial content data is stored as standard spatial content data in the storage unit 330 of the control device 300.

(ii) The second step is the following steps: the space 12 is exhibited by the exhibition apparatus 100 based on the standard space content data.

(iii) The third step is the following steps: attribute data of customers in the space 12 being exhibited and the residence time of the customers in the space are acquired by the information acquisition apparatus 200.

(iv) The fourth step is the following steps: the attribute data of the customer, the residence time of the customer in the space 12, and the standard space content data are associated with each other and stored in the storage unit 330 as association information.

(v) The fifth step is the following steps: the arithmetic unit 320 of the control device 300 presents the space content data in which the staying time of the customer in the space 12 is a desired value based on the plurality of pieces of stored correspondence information.

According to the present disclosure, it is possible to improve a space PKG (Package) of sales of a physical store by providing a store space comfortable to customers and setting a residence time to a desired value.

(2) A method is disclosed as follows: a space design plan for a space is proposed by a control device that controls an exhibition device that exhibits the space in a building based on space content data and an information acquisition device that acquires information of customers present in the space.

The proposed method of spatial design planning comprises the following steps.

(i) The first step is the following steps: the spatial content data determined in advance based on the preference information of the customer is stored as standard spatial content data in the storage unit 330 of the control device 300.

(ii) The second step is the following steps: the arithmetic unit 320 of the control device 300 specifies the customer present in the space 12 based on the acquisition information acquired by the information acquisition device 200.

(iii) The third step is the following steps: the space 12 is exhibited by the exhibition apparatus 100 based on the standard space content data corresponding to the determined customers.

(iv) The fourth step is the following steps: attribute data of the customer in the space being exhibited and the residence time of the customer in the space 12 are acquired by the information acquisition apparatus 200.

(v) The fifth step is the following steps: the attribute data of the customer, the residence time of the customer in the space 12, and the standard space content data are associated with each other and stored in the storage unit 330 as association information.

(vi) The sixth step is the following steps: the arithmetic unit 320 of the control device 300 presents the space content data in which the staying time of the customer in the space 12 is a desired value based on the plurality of pieces of stored correspondence information.

According to the present disclosure, it is possible to improve the space PKG of the turnover of the physical storefront by providing a storefront space comfortable to customers and making the residence time a desired value.

(3) Preferably, the exhibition apparatus 100 exhibits the space 12 by using at least one or more of lighting, fragrance, sound, and image, and the space 12 is a sales space of an article facing a customer or a waiting space facing a customer adjacent to the sales space of the article.

According to the present disclosure, means such as visual, auditory, and olfactory can be selected as options to provide the customer with an optimal space.

(4) Preferably, when the exhibition device 100 exhibits the space 12 by illumination, the exhibition device includes a first illumination device 110 and a second illumination device 120, the first illumination device 110 performs illumination by controlling dimming and color modulation of the space 12, and the second illumination device 120 projects a predetermined projection image to a predetermined area while shaking.

According to the present disclosure, it is possible to provide an optimal space to a customer using visual means of a plurality of lighting devices.

(5) Preferably, the standard spatial content data is determined in advance so that the space shows at least the difference due to four seasons and time, and is stored in the storage unit 330.

According to the present disclosure, it is possible to provide an optimal space to customers by using a display device that can show a space by using differences in four seasons and time.

(6) Preferably, the attribute data of the customer includes analysis information analyzed by the calculation unit 320 based on the acquisition information acquired by the information acquisition device 200. Preferably, the analysis information includes sex information, age information, body type information, and psychological data of the customer, and the psychological data includes facial expression information and heart rate information of the customer.

According to the present disclosure, information of a customer can be obtained simply, accurately, and quickly by an information obtaining apparatus. Further, by including psychological data as information of the customer, a space that the customer feels comfortable can be provided based on the psychological state of the customer.

(7) Preferably, the step of exhibiting the space by the exhibition apparatus 100 based on the standard space content data is the following step. That is, it is preferable that the standard space content data corresponding to the time counting information of the time counting unit 340 of the control device 300 is selected, wherein the time counting unit 340 of the control device 300 counts the date and time of the space 12 when the customer is present in the space 12.

According to the present disclosure, it is possible to provide appropriate spatial content data corresponding to the date and time when a customer comes to a storefront by using timing information to accumulate information based on attribute data and spatial content data of the customer.

(8) Preferably, the step of exhibiting the space by the exhibition apparatus 100 based on the standard space content data is the following step. That is, it is preferable that the arithmetic unit 320 corrects the standard space content data in accordance with the time counting information of the time counting unit 340 of the control device 300, wherein the time counting unit 340 of the control device 300 counts the date and time of the space 12 when the customer is present in the space 12.

According to the present disclosure, when the standard spatial content data does not have the appropriate spatial content data, the standard spatial content data can be corrected to provide the appropriate spatial content data corresponding to the date and time when the customer has arrived at the store.

(9) Preferably, the method further comprises the following steps: when the customer visits again, the arithmetic unit 320 changes the standard spatial content data based on the psychological data of the customer. Preferably, the step of changing the content data included in the standard spatial content data so that the customer has a comfortable expression based on the expression information of the customer and/or changing the content data included in the standard spatial content data so that the heart rate information of the customer is lower than a predetermined value.

According to the present disclosure, by including psychological data as information of a customer, a space in which the customer feels comfortable can be provided based on the psychological state of the customer, and an increase in retention time is expected.

(10) Preferably, the retention time is measured from an expression at which the customer is at a reassurance level according to the expression information of the customer, and/or the retention time is measured from a heart rate information of the customer being lower than a predetermined value.

(11) Preferably, the information acquisition device 200 is at least one imaging device disposed in the space 12.

According to the present disclosure, by using an image pickup device as an information acquisition device, information of a customer can be simply, accurately, and quickly acquired.

(12) Preferably, the step of the arithmetic unit 320 of the control device 300 proposing the space content data in which the residence time of the customer in the space 12 is a desired value is the following step: the calculation unit 320 of the control device 300 extracts the spatial content data so as to maximize the retention time.

According to the present disclosure, it is possible to improve a space PKG (Package) of a business of a physical store by providing a store space comfortable to customers and extending a residence time.

(13) The proposed system 1000 for spatial design planning has the following structure.

(i) Preferably, the storage unit 330 including the control device 300 stores predetermined spatial content data for the space 12 in the exhibition building as standard spatial content data.

(ii) Preferably, a presentation apparatus 100 is included which presents the space 12 based on standard spatial content data.

(iii) Preferably, an information acquisition device 200 is included that acquires attribute data of customers of the space 12 being exhibited and the residence time of the customers in the space 12.

(iv) Preferably, the computing unit 320 of the control device 300 is provided to store attribute data of the customer, a retention time of the customer in the space 12, and standard space content data in association with each other as association information in the storage unit 330. Further, preferably, the calculation unit 320 of the control device 300 proposes space content data in which the residence time of the customer in the space 12 is set to a desired value based on the plurality of pieces of stored correspondence information.

(14) The proposed system 1000 for spatial design planning has the following structure.

(i) Preferably, the storage unit 330 including the control device 300 stores, as standard spatial content data, spatial content data determined in advance based on preference information of customers predicted to arrive at the space 12 in the building.

(ii) Preferably, an information acquisition device 200 is included that acquires information from customers who have come to the space 12 within the building.

(iii) Preferably, the operation unit 320 of the control device 300 is provided to specify the customer present in the space 12 based on the acquisition information acquired by the information acquisition device 200.

(iv) Preferably, a presentation apparatus 100 is included that presents the space 12 based on the standard space content data corresponding to the determined customers.

(v) Preferably, the information acquisition device 200 acquires attribute data of customers in the space 12 being exhibited and a residence time of the customers in the space 12.

(vi) Preferably, the calculation unit 320 of the control device 300 associates the attribute data of the customer, the residence time of the customer in the space 12, and the standard space content data with each other and stores the associated data in the storage unit 330 as association information. Further, preferably, the calculation unit 320 presents the space content data in which the staying time of the customer in the space 12 is set to a desired value based on the plurality of pieces of correspondence information stored.

(15) Preferably, the calculation unit 320 of the control device 300 presents the spatial content data so as to maximize the residence time of the customer in the space, based on the plurality of pieces of stored correspondence information.

The present embodiment has been described above, but the present embodiment is not limited to these embodiments, and various modifications can be made within the gist of the present embodiment. In addition, a part or all of the various embodiments may be combined to form a new embodiment.

The entire contents of Japanese patent application No. 2019-116428 (application date: 2019, 6 and 24) are incorporated herein by reference.

Industrial applicability

Description of the reference numerals

100: a exhibition device; 110: a first lighting device; 120: a second lighting device; 130: a broadcasting device; 140: a fragrance diffusing means; 150: a display device; 200: an information acquisition device; 300: a control device; 310: a control unit; 320: a calculation unit; 330: a storage unit; 340: a timing section; 1000: a system for space design planning is provided.

Claims

1. A method for proposing a space design plan for a space by a control device that controls a exhibition device that exhibits the space in a building based on space content data and an information acquisition device that acquires information of customers present in the space, the method comprising the steps of:

a storage unit for storing predetermined spatial content data as standard spatial content data in the control device;

exhibiting the space by the exhibiting means based on the standard space content data;

acquiring attribute data of the customers in the space being exhibited and residence times of the customers in the space by the information acquisition device;

storing attribute data of the customer, a retention time of the customer in the space, and the standard space content data in association with each other as association information in the storage unit; and

the calculation unit of the control device presents space content data in which the residence time of the customer in the space is a desired value, based on the plurality of pieces of stored correspondence information.

2. A method for proposing a space design plan for a space by a control device that controls a exhibition device that exhibits the space in a building based on space content data and an information acquisition device that acquires information of customers present in the space, the method comprising the steps of:

a storage unit that stores, as standard spatial content data, spatial content data determined in advance based on the preference information of the customer in a control device;

a calculation unit of the control device specifies the customer present in the space based on the acquisition information acquired by the information acquisition device;

exhibiting the space through the exhibiting device based on the standard space content data corresponding to the determined customer;

3. The proposed method of spatial design plan according to claim 1 or 2,

the exhibition device exhibits the space, which is a sales space of an article facing the customer or a waiting space adjacent to the sales space of the article facing the customer, using at least one of lighting, fragrance, sound, and image.

4. The method for proposing a spatial design plan according to any one of claims 1 to 3, wherein,

when the exhibition device exhibits the space by illumination, the exhibition device includes a first illumination device for controlling dimming and color mixing of the space to illuminate, and a second illumination device for projecting a predetermined projection image to a predetermined area while shaking.

5. The method for proposing a spatial design plan according to any one of claims 1 to 4, wherein,

the standard space content data is determined in advance so that the space shows at least a difference due to four seasons and time, and is stored in the storage unit.

6. The method for proposing a spatial design plan according to any one of claims 1 to 5, wherein,

the attribute data of the customer includes analysis information analyzed by the arithmetic section based on the acquisition information acquired by the information acquisition device, the analysis information includes sex information, age information, body type information, and psychological data of the customer, and the psychological data includes expression information and heart rate information of the customer.

7. The method for proposing a spatial design plan according to any one of claims 1 to 6, wherein,

the step of exhibiting the space by the exhibiting means based on the standard spatial content data comprises the steps of: selecting the standard space content data corresponding to timing information of a timing unit of a control device for timing a date and time of the space when the customer is present in the space.

8. The method for proposing a spatial design plan according to any one of claims 1 to 6, wherein,

the step of exhibiting the space by the exhibiting means based on the standard spatial content data comprises the steps of: the arithmetic unit corrects the standard space content data in accordance with time information of a time counting unit of the control device for counting the date and time of the space when the customer is present in the space.

9. The proposed method of spatial design planning according to claim 6,

further comprising the steps of: when the customer visits again, the arithmetic unit changes the standard spatial content data based on the psychological data of the customer, wherein the content data included in the standard spatial content data is changed according to the expression information of the customer so that the customer has a reassuring expression, and/or the content data included in the standard spatial content data is changed so that the heart rate information of the customer is lower than a predetermined value.

10. The proposed method of spatial design plan according to claim 9,

and timing the retention time according to the expression information of the customer from the expression that the customer becomes reassuring, and/or timing the retention time from the heart rate information of the customer being lower than a predetermined value.

11. The method for proposing a spatial design plan according to any one of claims 1 to 10, wherein,

the information acquisition device is at least one imaging device disposed in the space.

12. The proposed method of spatial design plan according to claim 1 or 2,

the step of the arithmetic unit of the control device presenting the space content data in which the residence time of the customer in the space is a desired value is a step of: the calculation unit of the control device extracts the spatial content data so as to maximize the retention time.

13. A system for spatial design planning, comprising:

a storage unit of the control device that stores predetermined spatial content data for a space in the exhibition building as standard spatial content data;

exhibition means for exhibiting the space based on the standard space content data;

an information acquisition device that acquires attribute data of customers of the space being exhibited and a residence time of the customers in the space; and

and a calculation unit of the control device that associates attribute data of the customer, a retention time of the customer in the space, and the standard space content data with each other and stores the association information in the storage unit, and proposes space content data in which the retention time of the customer in the space is a desired value based on a plurality of pieces of the association information stored.

14. A system for spatial design planning, comprising:

a storage unit of the control device that stores, as standard spatial content data, spatial content data that is predetermined based on preference information of a customer who is predicted to arrive at a space in a building;

an information acquisition device that acquires information from a customer who has arrived at a space within the building;

a calculation unit of the control device that specifies the customer present in the space based on the acquisition information acquired by the information acquisition device; and

exhibition means for exhibiting the space based on the standard space content data corresponding to the determined customer,

wherein the information acquisition means acquires attribute data of the customer in the space being exhibited and a residence time of the customer in the space,

the calculation unit of the control device associates attribute data of the customer, a staying time of the customer in the space, and the standard space content data with each other and stores the associated data in the storage unit as associated information, and proposes space content data in which the staying time of the customer in the space is a desired value based on a plurality of the associated information stored.

15. The spatial design planning proposal system according to claim 13 or 14, wherein,

the calculation unit of the control device extracts the space content data so that the residence time of the customer in the space is maximized, based on the plurality of pieces of stored correspondence information.