CN113645506A - Picture synthesis method and device, electronic equipment and storage medium - Google Patents
Picture synthesis method and device, electronic equipment and storage medium Download PDFInfo
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
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- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T11/00—2D [Two Dimensional] image generation
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/235—Processing of additional data, e.g. scrambling of additional data or processing content descriptors
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
- H04N21/25891—Management of end-user data being end-user preferences
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- H—ELECTRICITY
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- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/435—Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
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Abstract
The embodiment of the invention discloses a picture synthesis method and device, electronic equipment and a storage medium. The picture synthesis method specifically comprises the following steps: acquiring an object to be shared triggered by a user; determining picture associated synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared; and dynamically generating a synthetic long image of the object to be shared according to the image associated synthetic data. The technical scheme of the embodiment of the invention can acquire additional popularization information of more associated contents of the object to be shared, thereby realizing exposure of multiple information of the object to be shared.
Description
Technical Field
The embodiment of the invention relates to the technical field of information processing, in particular to a picture synthesis method and device, electronic equipment and a storage medium.
Background
With the development of science and technology, more and more occasions are provided for users to interact through various software applications, and users can share information, issue messages, recommend commodities and the like with friends through various interaction channels. When the user wants to share information with other network friends, the information sharing method can be realized by sending network links or intercepting and sending screen images.
However, in the existing sharing mode, the shared image is fixed in style, the shared content is relatively single, only the picture directly related to the shared content is included in the shared picture, and the actual requirement that the user receiving the shared information obtains more additional popularization information from the shared content cannot be met. For example, when a user shares information to a social network on an e-commerce platform, if sharing a long shared graph obtained by different commodities, except that information such as description of the commodities, pictures and prices is different, styles of the long shared graph are basically completely consistent, and the user receiving the shared information cannot obtain more additional popularization information except the information such as the description of the commodities, the pictures and the prices.
Disclosure of Invention
The embodiment of the invention provides a picture synthesis method and device, electronic equipment and a storage medium, which can acquire additional popularization information of more associated contents of an object to be shared, so that exposure of multiple information of the object to be shared is realized.
In a first aspect, an embodiment of the present invention provides a picture synthesis method, including:
acquiring an object to be shared triggered by a user;
determining picture associated synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared;
and dynamically generating a synthetic long image of the object to be shared according to the image associated synthetic data.
In a second aspect, an embodiment of the present invention further provides a picture synthesizing apparatus, including:
the sharing system comprises a to-be-shared object acquisition module, a sharing module and a sharing module, wherein the to-be-shared object acquisition module is used for acquiring a to-be-shared object triggered by a user by a server;
the picture association synthetic data determining module is used for determining the picture association synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and upper-level associated information of the object to be shared;
and the synthetic long graph generating module is used for dynamically generating the synthetic long graph of the object to be shared according to the picture associated synthetic data.
In a third aspect, an embodiment of the present invention further provides a picture synthesis device applied in the C2M mode, where the device includes the picture synthesis apparatus provided in any embodiment of the present invention.
In a fourth aspect, an embodiment of the present invention further provides an electronic device, where the electronic device includes:
one or more processors;
storage means for storing one or more programs;
when the one or more programs are executed by the one or more processors, the one or more processors implement the picture synthesis method provided by any embodiment of the present invention.
In a fifth aspect, an embodiment of the present invention further provides a computer storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements the picture synthesis method provided in any embodiment of the present invention.
According to the method and the device for sharing the information, after the object to be shared triggered by the user is obtained, the picture associated synthetic data of the object to be shared is determined, the synthetic long picture of the object to be shared is dynamically generated according to the picture associated synthetic data, the problem that more additional popularization information cannot be shared in the existing information sharing mode is solved, the additional popularization information of more associated contents of the object to be shared can be obtained, and therefore exposure of multiple information of the object to be shared is achieved.
Drawings
Fig. 1 is a flowchart of a picture synthesis method according to an embodiment of the present invention;
fig. 2 is a flowchart of a picture synthesis method according to a second embodiment of the present invention;
fig. 3 is a schematic flowchart of a picture synthesis method according to a second embodiment of the present invention;
fig. 4 is a schematic structural diagram of a picture synthesizing apparatus according to a third embodiment of the present invention;
fig. 5 is a schematic structural diagram of an electronic device according to a fourth embodiment of the present invention.
Detailed Description
The present invention will be described in further detail with reference to the accompanying drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the invention and are not limiting of the invention.
It is to be further noted that, for the convenience of description, only some but not all of the relevant portions of the invention are shown in the drawings. Before discussing exemplary embodiments in more detail, it should be noted that some exemplary embodiments are described as processes or methods depicted as flowcharts. Although a flowchart may describe the operations (or steps) as a sequential process, many of the operations can be performed in parallel, concurrently, or simultaneously. In addition, the order of the operations may be re-arranged. The process may be terminated when its operations are completed, but may have additional steps not included in the figure. The processes may correspond to methods, functions, procedures, subroutines, and the like.
Example one
Fig. 1 is a flowchart of a picture synthesis method according to an embodiment of the present invention, where the embodiment is applicable to a case where multidimensional information shared by users is synthesized into a long picture, the method may be executed by a picture synthesis apparatus, and the apparatus may be implemented in a software and/or hardware manner, and may generally be directly integrated in an electronic device that executes the method. As shown in fig. 1, the picture synthesis method may specifically include the following steps:
and S110, acquiring the object to be shared triggered by the user.
The object to be shared may be an object that the user wants to share, for example, a commodity to be shared, an online document to be shared, music to be shared, or a video to be shared.
In the embodiment of the invention, after the user triggers the object to be shared, the object to be shared triggered by the user can be obtained. It can be understood that, acquiring the object to be shared triggered by the user may be that the user acquires the object to be shared triggered by the user at the client device after the user triggers the object to be shared at the client device. Or, after the user triggers the object to be shared by the user end device, the user end device sends the object to be shared triggered by the user to the server end, and the server end obtains the object to be shared triggered by the user.
It should be noted that, the picture synthesis method provided in the embodiment of the present invention may be executed on a user end device, or may be executed on a server end, or may also be executed by the user end device and the server end in a matching manner, which is not limited in the embodiment of the present invention.
S120, determining picture associated synthetic data of the object to be shared; the picture relation combination data comprises the object to be shared and superior relevant information of the object to be shared.
The picture-associated synthetic data may be related information data of an object to be shared for synthesizing the picture. The upper-level associated information may be additional promotion information related to the object to be shared, such as exposure expansion information related to the object to be shared, in addition to the basic information of the object to be shared. Here, the additional promotion information can expand exposure of multiple information of the object to be shared. For example, if a user wants to share a certain commodity with a friend, that is, the object to be shared is a commodity to be shared, the upper-level associated information of the commodity to be shared may be activity information of a store where the commodity to be shared is located, or may also be activity information of the commodity to be shared. If the user wants to share a certain music with the friends, that is, the object to be shared is the music to be shared, the upper-level associated information of the music to be shared may be music related to an author of the music to be shared, or may also be popular music of the same type as the music to be shared. The embodiment of the present invention does not limit the specific content of the upper level related information.
In the embodiment of the invention, after the object to be shared triggered by the user is acquired, the picture associated synthetic data of the object to be shared can be further determined. Optionally, the picture association synthetic data may include the object to be shared and upper-level association information of the object to be shared.
It can be understood that, since the upper-level associated information of the object to be shared generally needs to be obtained by the server, if the picture composition method is executed in the client device, the server needs to obtain the picture associated composition data of the object to be shared, and then send the picture associated composition data of the object to be shared to the client device. If the picture synthesis method is executed at the server, the server can directly acquire picture associated synthesis data of the object to be shared.
And S130, dynamically generating a synthetic long graph of the object to be shared according to the picture associated synthetic data.
The synthetic long graph can be used for sharing pictures of the objects to be shared, is dynamically generated, and can improve the personalized sharing experience of the user. For example, the synthesized bitmap may include the object to be shared and the information of the extended exposure related to the object to be shared, which is not limited in the embodiment of the present invention.
In the embodiment of the present invention, after the picture associated synthetic data of the object to be shared is determined, a synthetic long graph of the object to be shared may be further dynamically generated according to the picture associated synthetic data.
It can be understood that the composite long graph of the object to be shared is dynamically generated according to the picture associated composite data, and the composite long graph of the object to be shared may be dynamically generated by the client device according to the picture associated composite data after the picture associated composite data of the object to be shared is determined, where the server sends the picture associated composite data to the client device. Or after determining the picture associated synthetic data of the object to be shared, the server side dynamically generates a synthetic long graph of the object to be shared according to the picture associated synthetic data.
Therefore, by acquiring the superior associated information of the object to be shared, the content of the object to be shared with enlarged exposure can be acquired, and then the multi-dimensional information shared by the users can be synthesized into a long graph, so that the exposure of the multiple information of the object to be shared is realized, and the personalized sharing experience of the users is improved.
According to the technical scheme, the object to be shared triggered by the user is obtained, the picture associated synthetic data of the object to be shared is determined, and the synthetic long picture of the object to be shared is generated according to the picture associated synthetic data, so that the problem that more additional popularization information cannot be shared in the existing information sharing mode is solved, the additional popularization information of more associated contents of the object to be shared can be obtained, and exposure of multiple information of the object to be shared is achieved.
Example two
Fig. 2 is a flowchart of a picture synthesis method according to a second embodiment of the present invention, which further details the above technical solutions and provides a plurality of specific optional implementation manners for acquiring an object to be shared triggered by a user, determining picture associated synthetic data of the object to be shared, and dynamically generating a synthetic long picture of the object to be shared according to the picture associated synthetic data. The solution in this embodiment may be combined with the alternatives in one or more of the embodiments described above. As shown in fig. 2, the method may include the steps of:
and S210, acquiring the object to be shared triggered by the user.
In an optional implementation manner of the embodiment of the present invention, the acquiring an object to be shared triggered by a user may include: receiving an object identifier to be shared of an object to be shared; and acquiring the object to be shared according to the identifier of the object to be shared.
The identifier of the object to be shared may be used to uniquely identify the object to be shared, for example, the identifier may be an ID number of the object to be shared.
Specifically, after the user triggers the object to be shared at the client device, the client device may send the identifier of the object to be shared to the server, and at this time, the server may obtain the object to be shared triggered by the user according to the identifier of the object to be shared. Or, after the user triggers the object to be shared at the user end device, the user end device receives the identifier of the object to be shared, and acquires the object to be shared according to the identifier of the object to be shared. Or, the server may detect a trigger action of the object to be shared in the client device, so that the server automatically obtains the identifier of the object to be shared.
And S220, determining the associated upper layer structure of the object to be shared according to the object to be shared.
The association upper layer structure may be a page structure which is associated with the object to be shared with the highest degree and includes the basic information of the object to be shared and other information except the basic information of the object to be shared, for example, a shop homepage including the commodity to be shared and other commodities. For example, if a user wants to share a commodity, that is, the object to be shared is the commodity to be shared, the associated upper layer structure of the commodity to be shared may be a store where the commodity to be shared is located. If the user wants to share a certain music, that is, the object to be shared is the music to be shared, the associated upper layer structure of the music to be shared may be an application program where the music to be shared is located, or the like. The embodiment of the present invention does not limit the specific content of the associated upper layer structure.
Specifically, after the object to be shared triggered by the user is obtained, the server may determine the associated upper layer structure of the object to be shared according to the object to be shared, so as to determine the upper layer structure associated information of the object to be shared according to the associated upper layer structure.
In an optional implementation manner of the embodiment of the present invention, after determining the associated upper layer structure of the object to be shared according to the object to be shared, the method may further include: and determining the linked picture information associated with the upper layer structure.
The link picture information is used for linking to the associated upper layer structure, and may be, for example, applet two-dimensional code information or link two-dimensional code information, which is not limited in the embodiment of the present invention.
Specifically, after the server determines the associated upper layer structure of the object to be shared according to the object to be shared, link picture information of the associated upper layer structure may be further determined, so as to add the link picture information at a set position in the synthesized long graph.
And S230, determining the upper layer structure associated information of the object to be shared according to the associated upper layer structure.
The upper layer structure association information may be information that needs to expand exposure, in addition to the basic information of the object to be shared, in the associated upper layer structure. For example, if the object to be shared is a commodity to be shared, and the associated upper-level structure is a shop homepage where the commodity to be shared is located, the upper-level associated information may be a shop-picked commodity, or may also be a shop activity, or the like. If the object to be shared is music to be shared and the associated upper layer structure is the home page of the application program where the music to be shared is located, the upper layer associated information may be popular music in the application program or the latest music in the application program. The embodiment of the present invention does not limit the specific content of the upper layer structure related information.
In the embodiment of the invention, after determining the page which is associated with the object to be shared with the highest degree and contains the basic information of the object to be shared and other information except the basic information of the object to be shared according to the object to be shared, other information needing exposure expansion in association with the basic information of the object to be shared in the upper layer structure can be further determined.
In an optional implementation manner of the embodiment of the present invention, the determining, according to the associated upper layer structure, upper layer structure associated information of the object to be shared includes: determining an upper structure type of the associated upper structure; determining a promotion content area of the associated upper layer structure according to the upper layer structure type; and acquiring the promotion content information of the promotion content area to serve as the upper-layer structure associated information.
The upper layer structure type may be a type of a page structure including basic information of the object to be shared and other information except the basic information of the object to be shared. For example, when the object to be shared is a commodity to be shared, if the associated upper structure is a store in which the commodity to be shared is located, it may be determined that the upper structure type is a home page of the store in which the commodity to be shared is located. When the object to be shared is music to be shared, if the associated upper structure is an application program where the music to be shared is located, it may be determined that the upper structure type is an application program homepage where the music to be shared is located. The embodiments of the present invention do not limit this. The promotion content area may be a content area of the object to be shared that the user wants to share and needs to be exposed in an enlarged manner. For example, if the type of the upper structure is a home page of a store where commodities to be shared are located, it may be determined that the promotion content area associated with the upper structure is a store fine-selected commodity area, or may be a store activity area or the like. The embodiments of the present invention do not limit this. The promotion content information may be any sharable content information in the promotion content area.
In the embodiment of the invention, after the server determines the associated upper-layer structure of the object to be shared according to the object to be shared, the server can further determine the upper-layer structure type of the associated upper-layer structure, and determine the promotion content area of the associated upper-layer structure according to the upper-layer structure type, so as to obtain the promotion content information according to the promotion content area, thereby determining the promotion content information as the upper-layer structure associated information.
In an optional implementation manner of the embodiment of the present invention, the upper layer structure associated with the object to be shared includes an upper page of the object to be shared, and the upper layer structure associated information of the object to be shared includes target active information of the upper page of the object to be shared. The object to be shared may include at least any one of: e-commerce platform commodities, commodity comments, activity pages and image-text dynamic contents.
The upper page may be a previous page of a page where an object to be shared is currently located, for example, the upper page of a commodity page may be a shop homepage, the upper page of a commodity comment may be a commodity homepage, the upper page of an active sub-page may be an active homepage, and the upper page with dynamic pictures and texts may be a personal dynamic homepage. The target active information may be active information in the upper page, for example, information with a high user attention in the upper page, or latest information in the upper page, or information recommended in the upper page, and the like, which is not limited in this embodiment of the present invention.
Specifically, if the object to be shared includes an e-commerce platform commodity, the associated upper-level structure of the object to be shared includes a merchandising store homepage, and the associated information of the upper-level structure of the object to be shared includes at least one of a selected commodity list of the merchandising store homepage and store activity content. And if the object to be shared comprises the commodity comment, the associated upper-layer structure of the object to be shared comprises a commodity homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one item of the commodity selection comment and the similar commodities of the commodity homepage. And if the object to be shared comprises the activity page, the associated upper-layer structure of the object to be shared comprises the activity homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of activity detail content and activity dynamic content of the activity homepage. If the object to be shared comprises the image-text dynamic content, the associated upper-layer structure of the object to be shared comprises a personal dynamic homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of the selection dynamic state, the popular dynamic state and the recommendation dynamic state of the personal dynamic homepage.
S240, determining at least one item of the associated upper layer structure and the associated information of the upper layer structure as the upper layer associated information of the object to be shared.
In the embodiment of the present invention, after determining the associated upper layer structure and the upper layer structure associated information of the object to be shared, the server may further determine at least one of the associated upper layer structure and the upper layer structure associated information as the upper layer associated information of the object to be shared, so as to determine the picture associated synthetic data, thereby dynamically generating the synthetic long graph of the object to be shared according to the picture associated synthetic data.
In an optional implementation manner of the embodiment of the present invention, after the obtaining of the object to be shared triggered by the user, the method further includes: and under the condition that the object to be shared does not meet the dynamic synthesis condition, generating a local synthesis graph according to the object to be shared or a local image generation instruction.
The dynamic synthesis condition may be a condition for dynamically generating a synthesis long graph, for example, the dynamic synthesis condition may be a condition for successfully acquiring an associated upper layer structure of the object to be shared, or may also be a condition for successfully acquiring upper layer structure associated information of the object to be shared, and the like. The local image generation instruction may be an instruction sent by the server to the client, so that the client generates the local image locally. The local composite graph can be a local composite graph generated by the client after receiving an object to be shared or a local image generation instruction sent by the server.
In the embodiment of the present invention, the condition that the object to be shared does not satisfy the dynamic synthesis condition may be that the associated upper layer structure of the object to be shared cannot be obtained, or the condition that the associated information of the upper layer structure of the object to be shared cannot be obtained, that is, the upper layer associated information of the object to be shared cannot be obtained. It can be understood that, if the object to be shared does not satisfy the dynamic synthesis condition, which indicates that the object to be shared does not satisfy the condition for dynamically generating the synthetic long graph, that is, the synthetic long graph cannot be generated, the local synthetic graph is generated according to the object to be shared or the local image generation instruction. It can be understood that, if the object to be shared and the local image generation instruction are obtained at the user end device, the local composition map can be directly generated at the user end device. If the object to be shared and the local image generation instruction are acquired at the server, the server may feed back the object to be shared or the local image generation instruction to the user end device, so that the user end device generates the local composite image. Or the server side directly generates a local synthetic graph according to the object to be shared or the local image generation instruction. Wherein, the local composite graph can be a common shared graph.
S250, determining picture associated synthetic data of the object to be shared; the picture relation combination data comprises the object to be shared and superior relevant information of the object to be shared.
And S260, dynamically generating a synthetic long graph of the object to be shared according to the picture associated synthetic data.
In an optional implementation manner of the embodiment of the present invention, the picture association synthesis data may further include picture template association information, where the picture template association information includes background picture information, a long picture layout template, and layout information. Dynamically generating a synthetic long graph of the object to be shared according to the picture associated synthetic data may include: filling the background of the long picture layout template according to the background picture information; and laying out the picture associated synthetic data except the picture template associated information in the long picture layout template added with the background according to the layout information to generate a synthetic long picture.
Wherein the picture template related information may be information associated with a template for synthesizing the long picture. The background map information may be synthetic long map matched background map information, which may be used to generate a synthetic long map. The long-figure layout template can be a layout template for synthesizing long figures and can be used for laying out the synthesized long figures. The layout information may be used to lay out the picture associated synthesis data other than the picture template associated information in the long picture layout template to which the background is added to generate the synthesized long picture.
Specifically, after the picture associated synthetic data of the object to be shared is determined, the background of the long picture layout template may be further filled according to the background picture information, and the picture associated synthetic data except the picture template associated information is laid out in the long picture layout template to which the background is added according to the layout information, so as to generate the synthetic long picture. It can be understood that the background of the long-icon layout template is filled according to the background-icon information, and the picture-associated composite data except for the picture-template associated information is laid out in the long-icon layout template added with the background according to the layout information to generate the composite long icon, which can be executed by the server or the user equipment, which is not limited in this embodiment of the present invention.
Fig. 3 is a schematic flowchart of a picture synthesis method according to a second embodiment of the present invention. As shown in fig. 3, in an application scenario of the e-commerce platform, when the e-commerce platform shares content to the social network, the picture synthesis method may include the following specific content:
when a user shares a certain content in the App, the user sharing action triggers the content information synchronization server to act. After the trigger action is detected, the server acquires an App internal upper layer structure with the highest relevance degree to the content through a content analysis algorithm. For example, if a user shares an App internal commodity, the App internal upper layer structure with the highest relevance is a shop homepage of the commodity inside the App; if the user shares the comment of the commodity in the App, the internal upper-layer structure of the App with the highest relevancy is the commodity homepage of the commodity in the App; if the user shares the sub-page of the internal activity of the App, the internal upper-layer structure of the App with the highest relevance is the activity main page of the activity in the App; and if the user shares the image-text dynamic state released by the App, the internal upper layer structure of the App with the highest degree of association is the personal dynamic homepage in the App of the user.
After the server acquires the internal upper-layer structure of the App with the highest relevance, the server acquires the most representative information in the internal upper-layer structure of the App according to the structural characteristics of the internal upper-layer structure of the App. For example, if the App internal superstructure is the App internal store homepage, the most representative information may be the store top good topN or store event, etc.; if the internal upper layer structure of the App is a commodity homepage inside the App, the most representative information can be selected comments or similar commodities and the like; if the internal upper layer structure of the App is an active homepage inside the App, the information most represented by the App can be activity details or activity dynamics and the like; if the internal upper layer structure of the App is a personal dynamic homepage inside the App, the most representative information can be selected dynamic, popular dynamic or recommended dynamic, etc.
The server obtains not less than three items of associated information through the user sharing action: the method comprises the steps that a user shares content, an upper layer structure with the highest relation, content of the upper layer structure needing to be exposed in an increasing mode and the like, a server integrates information strings through an information combination algorithm, layout is dynamically determined, user shared content information and layout information, upper layer structure content information and layout information, exposure increasing content information and layout information, background picture information and layout information, linked pictures (such as small program two-dimensional codes or linked two-dimensional codes) corresponding to the upper layer structure and the layout information and the like are obtained and serve as long picture synthesis key data to be returned to an App, and therefore different pictures can be generated when the same content is shared each time.
The App acquires picture layout information returned by the server through the server, and draws corresponding information into a picture in the App according to different layout information, wherein the picture comprises content triggering sharing action, upper layer structure information of the triggering content, information needing to increase exposure in an upper layer structure, and an upper layer structure jump small program code or a two-dimensional code. The App shares the synthesized picture into the three-party App, so that the goals of personalized sharing of the user, increase of exposure degree of the associated content, improvement of user conversion rate, order placing rate and the like are achieved.
According to the technical scheme, exposure of multiple information is realized by dynamically acquiring the information to be promoted in the upper-layer associated content according to the shared content; the sharing content and the information to be promoted automatically generate layout information of the content through an algorithm, and style personalization of the sharing long picture is achieved.
According to the technical scheme, the object to be shared triggered by the user is obtained, the associated upper-layer structure of the object to be shared is determined according to the object to be shared, the upper-layer structure associated information of the object to be shared is determined according to the associated upper-layer structure, at least one item of the associated upper-layer structure and the upper-layer structure associated information is determined to be the upper-layer associated information of the object to be shared, and the picture associated synthetic data of the object to be shared is determined, so that the synthetic long picture of the object to be shared is dynamically generated according to the picture associated synthetic data, the problem that more additional popularization information cannot be shared in an existing information sharing mode is solved, the additional popularization information of more associated contents of the object to be shared can be obtained, and exposure of multiple information of the object to be shared is achieved.
EXAMPLE III
Fig. 4 is a schematic structural diagram of a picture synthesis apparatus according to a third embodiment of the present invention, which can execute any of the picture synthesis methods described above. As shown in fig. 4, the apparatus includes an object to be shared obtaining module 410, a picture associated composite data determining module 420, and a composite long graph generating module 430; wherein:
an object to be shared obtaining module 410, configured to obtain, by a server, an object to be shared triggered by a user;
a picture association composition data determining module 420, configured to determine that the picture of the object to be shared is associated with composition data; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared;
and a synthetic long graph generating module 430, configured to dynamically generate a synthetic long graph of the object to be shared according to the picture associated synthetic data.
Optionally, the picture association data determining module 420 may further include:
the association upper-layer structure determining unit is used for determining an association upper-layer structure of the object to be shared according to the object to be shared;
an upper layer structure associated information determining unit, configured to determine upper layer structure associated information of the object to be shared according to the associated upper layer structure;
and the superior associated information determining unit is used for determining at least one of the associated upper-layer structure and the upper-layer structure associated information as superior associated information of the object to be shared.
Optionally, the picture association data determining module 420 may further include:
a linked picture information determining unit configured to determine linked picture information of the associated upper layer structure;
wherein, the upper level associated information determining unit may be further configured to: and determining at least one item of the associated upper layer structure, the upper layer structure associated information and the link picture information as the upper layer associated information of the object to be shared.
Optionally, the upper layer structure associated information determining unit may be further configured to:
determining an upper-level structure type of the associated upper-level structure;
determining a promotion content area of the associated upper layer structure according to the upper layer structure type;
and acquiring the promotion content information of the promotion content area to serve as the upper-layer structure associated information.
Optionally, the picture associated synthetic data may further include picture template associated information, where the picture template associated information includes background picture information, a long picture layout template, and layout information;
the synthetic long graph generation module 430 may be further configured to: filling the background of the long picture layout template according to the background picture information; and laying out the picture associated synthetic data except the picture template associated information in the long picture layout template added with the background according to the layout information to generate a synthetic long picture.
Optionally, the apparatus may further include:
and the local synthetic image generating module is used for generating a local synthetic image according to the object to be shared or a local image generating instruction under the condition that the object to be shared is determined not to meet the dynamic synthetic condition.
Optionally, the object to be shared may include at least any one of the following: e-commerce platform commodities, commodity comments, activity pages and image-text dynamic contents; the related upper-layer structure of the object to be shared can be an upper-level page of the object to be shared, and the related information of the upper-layer structure of the object to be shared can be target active information of the upper-level page of the object to be shared; if the object to be shared comprises the e-commerce platform commodity, the associated upper-layer structure of the object to be shared comprises a commodity store homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of a selected commodity list of the commodity store homepage and store activity content; if the object to be shared comprises the commodity comment, the associated upper-layer structure of the object to be shared comprises a commodity homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one item of a commodity selection comment and similar commodities of the commodity homepage; if the object to be shared comprises the activity page, the associated upper-layer structure of the object to be shared comprises the activity homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of activity detail content and activity dynamic content of the activity homepage; if the object to be shared comprises the image-text dynamic content, the related upper-layer structure of the object to be shared comprises a personal dynamic homepage, and the related information of the upper-layer structure of the object to be shared comprises at least one of the selection dynamic state, the popular dynamic state and the recommendation dynamic state of the personal dynamic homepage.
According to the technical scheme, the object to be shared triggered by the user is obtained, the picture associated synthetic data of the object to be shared is determined, and the synthetic long picture of the object to be shared is generated according to the picture associated synthetic data, so that the problem that more additional popularization information cannot be shared in the existing information sharing mode is solved, the additional popularization information of more associated contents of the object to be shared can be obtained, and exposure of multiple information of the object to be shared is achieved.
The picture synthesis device can execute the picture synthesis method provided by any embodiment of the invention, and has corresponding functional modules and beneficial effects of the execution method. For technical details that are not described in detail in this embodiment, reference may be made to the picture synthesis method provided in any embodiment of the present invention.
Since the above-described picture synthesis apparatus is an apparatus capable of executing the picture synthesis method in the embodiment of the present invention, a person skilled in the art can understand the specific implementation of the picture synthesis apparatus of the present embodiment and various variations thereof based on the picture synthesis method described in the embodiment of the present invention, and therefore, how the picture synthesis apparatus implements the picture synthesis method in the embodiment of the present invention is not described in detail herein. The device used by those skilled in the art to implement the method for synthesizing pictures in the embodiments of the present invention is within the scope of the present application.
Example four
Fig. 5 is a schematic structural diagram of an electronic device according to a fourth embodiment of the present invention. As shown in fig. 5, the electronics include a processor 510, a memory 520, an input device 530, and an output device 540; the number of the processors 510 in the electronic device may be one or more, and one processor 510 is taken as an example in fig. 5; the processor 510, the memory 520, the input device 530 and the output device 540 in the electronic apparatus may be connected by a bus or other means, and the connection by the bus is exemplified in fig. 5.
The memory 520 is a computer-readable storage medium, and can be used to store software programs, computer-executable programs, and modules, such as program instructions/modules corresponding to the picture synthesis method in the embodiment of the present invention (for example, the to-be-shared object obtaining module 410, the picture-associated synthesized data determining module 420, and the synthesized bitmap generating module 430 in the picture synthesis apparatus). The processor 510 executes various functional applications and data processing of the electronic device by running the software programs, instructions and modules stored in the memory 520, so as to implement the above-mentioned picture synthesis method, which specifically includes the following steps: acquiring an object to be shared triggered by a user; determining picture associated synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared; and dynamically generating a synthetic long graph of the object to be shared according to the picture associated synthetic data.
The memory 520 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application program required for at least one function; the storage data area may store data created according to the use of the terminal, and the like. Further, the memory 520 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other non-volatile solid state storage device. In some examples, memory 520 may further include memory located remotely from processor 510, which may be connected to an electronic device through a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The input device 530 may be used to receive input numeric or character information and generate key signal inputs related to user settings and function control of the electronic apparatus. The output device 540 may include a display device such as a display screen.
On the basis of the foregoing embodiment, the embodiment of the present disclosure further provides a picture synthesis device applied in the C2M mode, where the device includes a picture synthesis apparatus according to the embodiment of the present disclosure, and the apparatus includes an object to be shared obtaining module 410, a picture association synthesis data determining module 420, and a synthesis long picture generating module 430.
EXAMPLE five
An embodiment of the present invention further provides a computer storage medium storing a computer program, where the computer program is executed by a computer processor to perform the picture synthesis method according to any one of the above embodiments of the present invention, and the method may specifically include: acquiring an object to be shared triggered by a user; determining picture associated synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared; and dynamically generating a synthetic long image of the object to be shared according to the image associated synthetic data.
Computer storage media for embodiments of the invention may employ any combination of one or more computer-readable media. The computer readable medium may be a computer readable signal medium or a computer readable storage medium. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the computer readable storage medium would include the following: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a Read-Only Memory (ROM), an Erasable Programmable Read-Only Memory (EPROM) or flash Memory), an optical fiber, a portable compact disc Read-Only Memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the context of this document, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device.
A computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device.
Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, Radio Frequency (RF), etc., or any suitable combination of the foregoing.
Computer program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
It is to be noted that the foregoing is only illustrative of the preferred embodiments of the present invention and the technical principles employed. It will be understood by those skilled in the art that the present invention is not limited to the particular embodiments described herein, but is capable of various obvious changes, rearrangements and substitutions without departing from the scope of the invention. Therefore, although the present invention has been described in more detail by the above embodiments, the present invention is not limited to the above embodiments, and may include other equivalent embodiments without departing from the spirit of the present invention, and the scope of the present invention is determined by the scope of the appended claims.
Claims (13)
1. A picture synthesis method, comprising:
acquiring an object to be shared triggered by a user;
determining picture associated synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared;
and dynamically generating a synthetic long image of the object to be shared according to the image associated synthetic data.
2. The method according to claim 1, characterized in that the superior association information is determined according to the following way:
determining an associated upper layer structure of the object to be shared according to the object to be shared;
determining upper layer structure associated information of the object to be shared according to the associated upper layer structure;
and determining at least one item of the associated upper-layer structure and the associated information of the upper-layer structure as the upper-layer associated information of the object to be shared.
3. The method according to claim 2, further comprising, after the determining the associated upper layer structure of the object to be shared according to the object to be shared, the following steps:
determining linked picture information of the associated upper layer structure;
wherein determining at least one of the associated upper layer structure and the associated information of the upper layer structure as the upper layer associated information of the object to be shared includes:
and determining at least one item of the associated upper layer structure, the upper layer structure associated information and the link picture information as the upper layer associated information of the object to be shared.
4. The method according to claim 2 or 3, wherein the determining the upper layer structure association information of the object to be shared according to the association upper layer structure comprises:
determining an upper-level structure type of the associated upper-level structure;
determining a promotion content area of the associated upper layer structure according to the upper layer structure type;
and acquiring the promotion content information of the promotion content area to serve as the upper-layer structure associated information.
5. The method according to any one of claims 1 to 3, wherein the picture associated synthesis data further includes picture template associated information including background picture information, a long picture layout template, and layout information;
the dynamically generating a synthetic long graph of the object to be shared according to the picture associated synthetic data includes:
filling the background of the long picture layout template according to the background picture information;
and laying out picture associated synthetic data except the picture template associated information in a long picture layout template added with a background according to the layout information to generate the synthetic long picture.
6. The method according to any one of claims 1 to 3, further comprising, after the obtaining of the user-triggered object to be shared:
and under the condition that the object to be shared does not meet the dynamic synthesis condition, generating a local synthesis graph according to the object to be shared or a local image generation instruction.
7. The method according to any one of claims 1 to 3, wherein the object to be shared comprises at least any one of: e-commerce platform commodities, commodity comments, activity pages and image-text dynamic contents.
8. The method according to claim 7, wherein claim 7 refers to claim 2 or claim 3, the associated upper layer structure of the object to be shared includes an upper layer page of the object to be shared, and the upper layer structure associated information of the object to be shared includes target activity information of the upper layer page of the object to be shared.
9. The method according to claim 8, wherein the object to be shared, the associated upper layer structure of the object to be shared, and the upper layer structure associated information of the object to be shared have the following correspondence relationship:
if the object to be shared comprises the E-commerce platform commodity, the associated upper-layer structure of the object to be shared comprises a commodity store homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of a selected commodity list of the commodity store homepage and store activity content;
if the object to be shared comprises the commodity comment, the associated upper-layer structure of the object to be shared comprises a commodity homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of a commodity selection comment and a similar commodity of the commodity homepage;
if the object to be shared comprises the activity page, the associated upper-layer structure of the object to be shared comprises an activity homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of activity detail content and activity dynamic content of the activity homepage;
and if the object to be shared comprises the image-text dynamic content, the associated upper-layer structure of the object to be shared comprises a personal dynamic homepage, and the associated information of the upper-layer structure of the object to be shared comprises at least one of the selection dynamics, the popular dynamics and the recommendation dynamics of the personal dynamic homepage.
10. A picture composition apparatus, comprising:
the sharing system comprises a to-be-shared object acquisition module, a sharing module and a sharing module, wherein the to-be-shared object acquisition module is used for acquiring a to-be-shared object triggered by a user by a server;
the picture association synthetic data determining module is used for determining the picture association synthetic data of the object to be shared; the picture associated synthetic data comprises the object to be shared and superior associated information of the object to be shared;
and the synthetic long graph generating module is used for dynamically generating the synthetic long graph of the object to be shared according to the picture associated synthetic data.
11. A picture composing device applied in C2M mode, characterized in that it comprises the picture composing apparatus of claim 10.
12. An electronic device, characterized in that the electronic device comprises:
one or more processors;
storage means for storing one or more programs;
when executed by the one or more processors, cause the one or more processors to implement a picture synthesis method as claimed in any one of claims 1-9.
13. A computer storage medium having a computer program stored thereon, the program, when executed by a processor, implementing a picture synthesis method as claimed in any one of claims 1 to 9.
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