CN113411750A - Intelligent guiding method and device for preferential activity points - Google Patents
Intelligent guiding method and device for preferential activity points Download PDFInfo
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- CN113411750A CN113411750A CN202110957408.8A CN202110957408A CN113411750A CN 113411750 A CN113411750 A CN 113411750A CN 202110957408 A CN202110957408 A CN 202110957408A CN 113411750 A CN113411750 A CN 113411750A
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- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0211—Determining the effectiveness of discounts or incentives
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Abstract
The invention discloses an intelligent guiding method and device of preferential activity points, which are characterized in that a corresponding wireless access point electronic map is generated by collecting wireless access point information of shops in a shopping mall, when a customer enters the shopping mall, a mobile phone APP requests coupon information of each shop in the shopping mall from an operation platform, a target shop is determined, and if the target shop has accurate position information, a guiding route is planned according to the target shop with a known accurate position, so that the customer is guided to the target shop. And if the wireless access point corresponding to the target shop which does not provide the accurate position information is found and heard, calculating the accurate position of the wireless access point corresponding to the target shop which does not provide the accurate position information, and adjusting a guide route to guide the customer to go to the target shop. According to the technical scheme, the shopping mall can be helped to determine the accurate position of the unknown wireless access point, the customer is guided to go to the target shop according to the coupon information planning guide route, the shopping efficiency of the customer is improved, and the shopping experience of the customer is improved.
Description
Technical Field
The application belongs to the technical field of intelligent shopping guide, and particularly relates to an intelligent guiding method and device for preferential activity points.
Background
With the development of cities, a comprehensive commercial building integrating shopping, dining and entertainment is produced in each large and medium city. Even in the current mobile internet era, although the online shopping, takeaway and the like reduce certain passenger flow, the comprehensive business building is still one of the most concentrated places of the people flow.
The modern comprehensive commercial building has a plurality of floors and a plurality of merchants, and a customer can hardly know the layout of the whole shopping mall, so that shopping guide screens are arranged in a plurality of shopping malls, and the customer can check the positions of the shops on the shopping guide screens. However, even with the shopping guide screen, many customers still lose direction in the store and are difficult to locate to the store where they want to go to for consumption.
In addition, businesses in the store often launch time-limited offers to attract customers. Many customers like to wash the goods with the preferential activities, but because the shopping mall range is large, the customers are dazzled and do not visit the shopping mall, the shopping efficiency is not high, and the customers often cannot find out the shops with the preferential activities accurately.
Disclosure of Invention
The application aims to provide an intelligent guiding method and device for preferential activity points, and the method and device are used for solving the problem that customers are difficult to locate shops in a large-scale comprehensive market.
In order to achieve the purpose, the technical scheme of the application is as follows:
an intelligent guidance method of preferential activity points is used for guidance of shops in a store, and comprises the following steps:
a customer mobile phone APP updates a wireless access point electronic map from an operation platform, the wireless access point electronic map collects wireless access point information of shops in a shopping mall, and shop names and wireless access point names in the wireless access point electronic map are in one-to-one correspondence;
when a customer enters a mall, a customer mobile phone APP acquires wireless access points intercepted by a mobile phone, at least two wireless access points with accurate position information are selected from the intercepted wireless access points, and the current position of the customer is determined;
the method comprises the steps that a customer mobile phone APP requests coupon information of each shop in a shopping mall from an operation platform, a target shop which is prepared to go and provided with coupons is determined, if the target shop has accurate position information, a guide route is planned according to the target shop with a known accurate position, and the customer is guided to go to the target shop;
the method comprises the steps that a customer mobile phone APP continues to monitor a wireless access point, if the wireless access point corresponding to a target shop which does not provide accurate position information is detected, the accurate position of the wireless access point corresponding to the target shop which does not provide accurate position information is determined according to other surrounding wireless access points with accurate position information, a guide route is adjusted, and the customer is guided to go to the target shop;
if the accurate position of the wireless access point corresponding to the target shop which does not provide the accurate position information cannot be determined, determining the relative position of the wireless access point corresponding to the target shop which does not provide the accurate position information and the wireless access point according to the position relation with the friend, adjusting the guiding route, and guiding the customer to go to the target shop.
Further, the determining the target store for which the coupon is issued that is ready to go to includes:
and determining the consumption type of the customer according to the historical consumption record of the customer, and selecting the shop which is in line with the consumption type of the customer from the shops which issue the coupons as a target shop.
Further, the determining the accurate position of the wireless access point corresponding to the target store which does not provide the accurate position information according to other surrounding wireless access points with the accurate position information includes:
firstly, determining the current position of a customer according to at least two wireless access points with accurate position information;
and then, calculating the accurate position of the wireless access point corresponding to the target shop which does not provide accurate position information according to the wireless access point with the accurate position information and the current position of the customer.
Further, the determining, according to the location relationship with the friend, the relative location of the wireless access point corresponding to the target store that does not provide the accurate location information to the wireless access point itself includes:
a customer adds a friend, a rectangular coordinate system is established by taking the position of the customer as an origin, and the position of the friend is determined to be (0, d);
acquiring deviation angles of a wireless access point corresponding to a target shop and a customer and a friend according to the direction of receiving the wireless access point signal corresponding to the target shop;
and calculating to obtain the relative position of the wireless access point corresponding to the target shop according to the positions of the customer and the friend and the deviation angles of the wireless access point and the customer and the friend.
Further, when multiple friends are added to the customer, deviation angles between the wireless access point corresponding to the target shop and the customer and the multiple friends are obtained, and the friend with the closest deviation angle is selected to determine the relative position of the wireless access point corresponding to the target shop which does not provide accurate position information and the friend.
Furthermore, the wireless access point of the shop still carries the coupon information of the shop in the scanning message, after the customer mobile phone APP intercepts the scanning message, the coupon information carried in the scanning message is compared with the coupon information obtained by the operation platform, if the coupon information obtained from the operation platform is found to be less than the coupon information carried in the scanning message, the coupon information obtained from the operation platform is added into the electronic map of the wireless access point, the mark is made, and the coupon information carried in the scanning message is broadcasted to other wireless access points passing along the way.
Further, after receiving the broadcast coupon information, the other wireless access points passing along the way supplement the coupon information to the electronic map of the wireless access point, make a mark, and carry the coupon information in the scanning message of the wireless access point.
Further, the customer mobile phone APP also sets aging time for the marked coupon information, and deletes the marked coupon information after the aging time is reached.
The application also provides an intelligent guiding device of the preferential activity points, which comprises a processor and a memory, wherein the memory stores a plurality of computer instructions, and the computer instructions are executed by the processor to realize the steps of the intelligent guiding method of the preferential activity points.
The application provides an intelligent guiding method and device of preferential activity points, through collecting shop wireless access point information in a market, a corresponding wireless access point electronic map is generated, after a customer enters the market, a mobile phone APP requests coupon information of each shop in the market from an operation platform, a target shop which is prepared to go and provided with coupons is determined, if the target shop has accurate position information, a guiding route is planned according to the target shop with known accurate position, and the customer is guided to go to the target shop. And if the wireless access point corresponding to the target shop which does not provide the accurate position information is found and heard, calculating the accurate position of the wireless access point corresponding to the target shop which does not provide the accurate position information, and adjusting a guide route to guide the customer to go to the target shop. According to the technical scheme, the shopping mall can be helped to determine the accurate position of the unknown wireless access point, the customer is guided to go to the target shop according to the coupon information planning guide route, the shopping efficiency of the customer is improved, and the shopping experience of the customer is improved.
Drawings
Fig. 1 is a flowchart of an intelligent guidance method for preferential activity points according to the present application.
Fig. 2 is a schematic diagram illustrating the principle of determining the location of a customer according to an embodiment of the present invention.
FIG. 3 is a schematic diagram illustrating a principle of cooperative determination of relative positions of shops by customers according to an embodiment of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present application more apparent, the present application is described in further detail below with reference to the accompanying drawings and embodiments. It should be understood that the specific embodiments described herein are merely illustrative of the present application and are not intended to limit the present application.
With the development of mobile communication technology, browsing web pages and watching video programs through connecting the mobile phone to the internet become an important part of people's daily life. At present, two ways exist for connecting a smart phone to the internet. One is to access the internet through the mobile network of the mobile operator, e.g. 4G/5G; and the other is wireless access to the internet through WIFI. Generally speaking, WIFI wireless access is economical, and a WIFI network can allow multiple members to access the internet without traffic limitation. In order to provide better consumption experience for customers, many shops also provide a WIFI wireless network in the stores, so that customers who consume in the stores can freely access the wireless network. The general idea of the application is that the positioning capacity of the wireless access point in the shop is utilized to guide a customer to go to the shop with preferential activities, and therefore the efficiency of shopping and the user experience of the customer are improved.
The application provides an intelligent guidance method of preferential activity points, which is used for guidance of shops in a mall, and as shown in fig. 1, the method includes the following steps:
and step S1, updating a wireless access point electronic map from the operation platform by the customer mobile phone APP, wherein the wireless access point electronic map collects the wireless access point information of shops in the shopping mall, and the shop names in the wireless access point electronic map correspond to the wireless access point names one by one.
The operation platform becomes an important platform for promoting the cancellation of shops by using huge user traffic, such as WeChat platform, tremble platform and the like, the APP of the operation platforms already exists on the mobile phone of each user, and shops join the operation platforms in a dispute, so that the operation platforms are relied on for commodity promotion, and customers are attracted to consume. In addition, shops in the shopping mall all provide free WIFI access, and wireless access points of the shops have independent SSIDs and are different from each other.
The SSIDs of the shops are synchronized and uniformly stored for the operation platform, and the operation platform stores the corresponding relation between the wireless access point and the shops.
The operation platform collects the wireless access point information and can come from two channels. One is that the shop owner provides his SSID and its exact location information on the floor plan of the building where the shop is located and on the floor plan where it is located. And secondly, the operation platform carries the intelligent terminal to collect in a shopping mall building. The operation platform generates a corresponding wireless access point electronic map for each market, and the mobile phone APP can call the wireless access point electronic map corresponding to the market according to the position information provided by the mobile phone. The method comprises the steps that a plan view of each floor in a shopping mall is provided in a wireless access point electronic map, shop names in the wireless access point electronic map correspond to the wireless access point names one by one, and if accurate position information of the shop wireless access points is collected when the shop wireless access point information is collected, accurate positions are marked in the electronic map. This application does not require that all businesses provide accurate location information for their wireless access points, but must provide SSID and business names. It is sufficient to allow a part of the shops to provide only the SSID of the wireless access point and the name of the shop.
The operation platform sends the wireless access point electronic map to mobile phone APP of platform registration users, if the mobile phone APP of the users is in the running state, the operation platform sends the wireless access point electronic map to each mobile phone APP, and if the mobile phone APP is updated, the operation platform sends the update information to the APP. If the user mobile phone APP is started for the first time, the latest wireless access point electronic map is applied to the operation platform and received.
Step S2, when the customer enters the mall, the customer mobile phone APP obtains the wireless access points intercepted by the mobile phone, and selects at least two wireless access points with accurate position information from the intercepted wireless access points to determine the current position of the customer.
After a customer enters a mall, the mobile phone APP calls the wireless access point electronic map of the mall according to the geographic position information, the mobile phone starts to monitor the WIFI wireless access points, after some wireless access points are monitored, the wireless access point electronic map can be compared, and at least two wireless access points with accurate position information are selected from the monitored wireless access points to determine the current position of the customer.
As shown in fig. 2, it is known that the positions of two wireless access points are (x 1, y 1) and (x 2, y 2), respectively, the position of the customer is (x, y), and the deviation angles of the customer and the two wireless access points are θ 1 and θ 2, respectively, and the positional relationship between them satisfies the following formula:
by the above formula, the position (x, y) of the customer can be obtained. Therefore, the present application selects at least two wireless access points with accurate location information from the sensed wireless access points, and can determine the current location of the customer.
It should be noted that the market is generally indoor, and indoor unable through big dipper GPS fix a position, and this application needs to carry out assistance-localization real-time through WIFI radio signal. When a customer enters the room from the outside, the customer can be positioned to the position of a building where a shopping mall is located through the Beidou/GPS, and the mobile phone APP remembers the last moment information of the Beidou/GPS position information, so that the position of the building where the shopping mall is located can be locked. Therefore, the mobile phone APP calls out the wireless access point electronic map related to the shopping mall. Due to the fact that a plurality of WIFI wireless access points exist in a shop, the SSID name of each shop wireless access point is different, and the wireless access points can periodically send messages containing the SSID. Therefore, the mobile phone APP can locate the current position of the customer (the mobile phone owner) according to the received SSID name and the direction of the received signal.
Step S3, the customer mobile phone APP requests coupon information of each shop in the shopping mall from the operation platform, the target shop which is ready to go and issued with the coupons is determined, if the target shop has accurate position information, a guide route is planned according to the target shop with the known accurate position, and the customer is guided to go to the target shop.
After the mobile phone APP finishes the position positioning of the mobile phone APP, the latest coupon information in the local business is requested from the operation platform. Since the coupon information is associated with the store, which is associated with the wireless access point SSID, the store with the coupon campaign only needs to be located and directed according to the SSID.
The SSID that has coupon information is selected out to cell-phone APP, to the SSID that provides accurate positional information, can directly carry out accurate route planning according to positional information.
The target shop which is prepared to go and issued with the coupon is determined, and the customer can select the interested target shop according to the coupon information provided by the operation platform.
In a preferred embodiment, the determining a target store for which coupons are issued that is ready to go includes:
and determining the consumption type of the customer according to the historical consumption record of the customer, and selecting the shop which is in line with the consumption type of the customer from the shops which issue the coupons as a target shop.
Considering that offers are numerous, in order to save time for customers to visit shops, the contents of the offers need to be screened for customers. The mobile phone APP records the types of coupons historically spent by mobile phone owners, which types of consumption are more, and selects N types of consumption types of top N (N can be preset). Only those shops or SSIDs that fit these N consumption types will be valid when planning routes and screening preferential activity shops.
After the shops which accord with the customer consumption type are selected from the shops which issue the coupons to serve as the target shops, a reasonable guide route can be planned for the target shops with known accurate positions, and the customer is guided to the target shops. The planned shopping route for each customer is not the same because of the different target shops.
It should be noted that, regarding the planning of the guiding route, the planning may be performed according to the shortest route, or according to the floor distribution layer by layer, which is not described herein again.
Step S4, the customer mobile phone APP continues to listen to the wireless access point, and if the wireless access point corresponding to the target store which does not provide the accurate location information is found and listened to, the accurate location of the wireless access point corresponding to the target store which does not provide the accurate location information is determined according to other surrounding wireless access points with the accurate location information, and a guidance route is adjusted to guide the customer to go to the target store.
If the target store does not provide the exact location of the wireless access point, it is not included in the guidance route when the guidance route planning is performed in the previous step. According to the method and the device, for the wireless access point which does not provide an accurate position, in the process of shopping according to the guide route planned in the previous step, peripheral SSID information is noted along the route, and if SSID signals are found, positioning is carried out, navigation is carried out, and the wireless access point reaches a target shop.
In one embodiment, the determining the precise location of the wireless access point corresponding to the target store which does not provide precise location information according to other surrounding wireless access points with precise location information includes:
firstly, determining the current position of a customer according to at least two wireless access points with accurate position information;
and then, calculating the accurate position of the wireless access point corresponding to the target shop which does not provide accurate position information according to the wireless access point with the accurate position information and the current position of the customer.
In the embodiment, a single customer navigates and locates an unknown wireless access point, and if only one customer is available, only the direction of the wireless access point relative to the customer can be known, but the specific location information of the wireless access point cannot be known. At this time, a wireless access point with an accurate position provided by a shop to the operation platform can be searched again, and then the specific position of the unknown wireless access point can be conjectured.
For example, if the position of the customer itself is known, or (x, y) has been calculated by the method of the previous step S2, using the above equations 1 and 2, if the precise position of one of the wireless access points is known as (x 1, y 1), and the wireless access point whose position is unknown is (x 2, y 2), the unknown wireless access point (x 2, y 2) can be calculated. Then, the mobile phone APP can readjust the guidance route according to the (x 2, y 2) obtained by calculation, and perform navigation.
The embodiment calculates the accurate position of the unknown wireless access point, and updates the accurate position into the electronic map of the wireless access point. Through the updating of a large number of customers, the accurate position of the wireless access point with the unknown accurate position originally can be determined in the wireless access point electronic map of the operation platform, so that the wireless access point electronic map is updated, and when the accurate positions of all the wireless access points in the wireless access point electronic map are known, a guide route can be planned through steps S1-S3 directly, and the customers are guided to the target shops. Therefore, according to the technical scheme, the wireless access point electronic map can be updated through feedback of customers, and the wireless access point with unknown accurate position is updated to the wireless access point with known accurate position. Therefore, when the wireless access point information is collected, the accurate position information of all the wireless access points does not need to be known, guidance for customers is not influenced, and the service is convenient to deploy quickly.
Step S5, if the accurate location of the wireless access point corresponding to the target store that does not provide accurate location information cannot be determined, determining the relative location of the wireless access point corresponding to the target store that does not provide accurate location information with respect to the wireless access point according to the location relationship with the friend, adjusting the guiding route, and guiding the customer to go to the target store.
When the accurate position of the wireless access point corresponding to the target store which does not provide the accurate position information cannot be determined according to the step S4, it indicates that there is no wireless access point having an accurate position around. At this time, the relative position of the wireless access point corresponding to the target store which does not provide accurate position information to the target store needs to be determined according to the position relationship with the friend, and the guiding route is adjusted to guide the customer to go to the target store.
In the embodiment, for the situation that the accurate position of the customer can not be determined by the customer mobile phone APP, if the accurate position of the customer cannot be obtained by calculation and the accurate position of the wireless access point of the target shop is unknown, the target shop can be relatively positioned according to a multi-customer cooperation mode.
For example, two friends shop together, and each adds the other party as a friend in the mobile phone APP. Two people can stand side by side, and the mobile phones are pointed to the right front direction together, wherein one lady A synchronizes the SSID of the target shop with unknown accurate position to a lady B through a friend group. And calculating the relative position of the wireless access point corresponding to the target shop which does not provide accurate position information and the target shop according to the position relation with the friend, adjusting the guiding route, and guiding the customer to go to the target shop.
Specifically, in an embodiment, the calculating, according to the position relationship with the friend, the relative position of the wireless access point corresponding to the target store that does not provide the accurate position information to the wireless access point itself includes:
a customer adds a friend, a rectangular coordinate system is established by taking the position of the customer as an origin, and the position of the friend is determined to be (0, d);
acquiring deviation angles of a wireless access point corresponding to a target shop and a customer and a friend according to the direction of receiving the wireless access point signal corresponding to the target shop;
and calculating to obtain the relative position of the wireless access point corresponding to the target shop according to the positions of the customer and the friend and the deviation angles of the wireless access point and the customer and the friend.
As shown in fig. 3, the angular deviations θ 1 and θ 2 of the target shop wireless access point from the two persons can be obtained according to the direction of the received signal. The female shoulder width is about 35cm, which can be taken as the distance between two mobile phones. According to the conditions and the formula, the position information of the target shop wireless access point relative to the target shop wireless access point can be obtained through calculation.
Assuming the position of the nail is (0, 0), the deviation angle from the target store wireless access point is θ 1. B is located at (0, 35), i.e., d equals 35, and the deviation angle from the target merchant wireless access point is θ 2. And the APP B and the APP A are mutually communicated and negotiated, a main calculating party is negotiated by a certain strategy, for example, an IP address owner is responsible for calculation, and if the APP A is responsible for calculation, the APP B sends the obtained deviation angle relative to the target shop wireless access point to the APP A.
From the above equations, two unknowns (x 3, y 3) for the target merchant wireless access point location are obtained. Therefore, the APP A can calculate and obtain the position of the target shop wireless access point relative to the APP A (x 3, y 3). And the APP A simultaneously sends the position (x 3, y 3-35) of the unknown target shop wireless access point relative to the APP B after calculation. The two customer mobile phones APP respectively navigate according to the relative position of the unknown AP relative to the two customer mobile phones APP.
According to the method, even if the position of the customer does not have other wireless access points with known accurate positions to cooperatively determine the accurate position of the customer, the relative position of the target shop with unknown accurate position can be determined through cooperation among the customers, so that the customer is guided to go to the target shop.
In one embodiment, when a plurality of friends are added to the customer, deviation angles of the wireless access point corresponding to the target shop and the customer and the friends are obtained, and the friend with the closest deviation angle is selected to determine the relative position of the wireless access point corresponding to the target shop which does not provide accurate position information and the friend.
Specifically, when ｃA customer mobile phone APP (APP- ｃA) listens to ｃA wireless access point AP1 with an unknown location, the APP- ｃA sends the information of the AP1, i.e., the ssid, to the buddy group, and other APPs in the group measure the deviation angle of the APP itself with respect to the AP1 and send the ID of the APP itself and the deviation angle information to the group. Obviously, the mobile phone APP (APP-B) closest to the deviation angle of APP- ｃA (with the smallest deviation angle difference) is the friend standing together. Thus, APP-A selects APP-B to jointly measure the relative position of the unknown AP1 with respect to itself.
In another embodiment, the wireless access point of the shop also carries coupon information of the shop in a scanning message, after the customer mobile phone APP intercepts the scanning message, the coupon information carried in the scanning message is compared with the coupon information obtained by the operation platform, if the coupon information obtained from the operation platform is found to be less than the coupon information carried in the scanning message, the coupon information obtained from the operation platform is added into an electronic map of the wireless access point, a mark is made, and the coupon information carried in the scanning message is broadcasted to other wireless access points passing along the way.
In another embodiment, after receiving the broadcast coupon information, the other wireless access points passing along the way supplement the coupon information to the electronic map of the wireless access point, make a mark, and carry the coupon information in the scanning message of the wireless access point.
In another embodiment, the customer mobile phone APP further sets an aging time for the marked coupon information, and deletes the marked coupon information after the aging time is reached.
Considering that the coupon activity of the operation platform is not updated timely, a store may send coupon information to its wireless access point, where the wireless access point adds the coupon information in a beacon message (scan message) that is periodically broadcast, and attaches the coupon information to an IP option of the beacon message in a form of a character string, such as a coupon set a. The customer mobile phone APP listens the information, and through checking with coupon information received by the operation platform, the fact that the operation platform has omission is found, then the shop name is found through the ssid, the coupon information (coupon set A) carried in the scanned message, the ssid and the shop name are bound and added into a wireless access point electronic map of the customer, and marking is carried out.
The customer mobile phone APP also broadcasts and sends the coupon set A to all wireless access points passing along, and the wireless access points can also add an IP option in own beacon messages, wherein the IP option comprises the coupon set A.
And after receiving the information, the other APPs supplement the information coupon set A to the electronic map of the APP, and mark the coupon set A to indicate that the information coupon set A does not come from the operation platform.
Customer's cell-phone APP can pay special attention to check the cancellation condition of coupon set A, when some APP finds that the Beacon message sent by the wireless access point of this ssid no longer contains the IP option of coupon set A, the information is broadcasted to all wireless access points along the way, and the wireless access points delete the corresponding information from their Beacon messages.
And the coupon information with the mark stored in the customer mobile phone APP can be automatically aged, for example, 5 minutes, when the beacon message broadcasting the coupon information is received, the life value can be recovered, and otherwise, the aging is continued until the coupon information is deleted.
By the method of the embodiment, when the shop coupon information is not updated to the operation platform in time, the shop coupon information is sent to other wireless access points and more other mobile phone APPs through transmission between the wireless access point and the mobile phone APP, so that the mobile phone APP can obtain the latest coupon information of the shop, a guide route is re-planned, and a customer is guided to go to consume. And the mobile phone APP of the customer can obtain the latest coupon information, so that the target shop is adjusted, the guide route is adjusted, and the customer goes to the target merchant for consumption.
In another embodiment of the present application, corresponding to the method described above, the present application further provides an intelligent guiding apparatus for preferential activity points, including a processor and a memory storing a plurality of computer instructions, where the computer instructions, when executed by the processor, implement the steps of the intelligent guiding method for preferential activity points.
For the specific definition of the intelligent guidance device for the preferential activity point, reference may be made to the above definition of the intelligent guidance method for the preferential activity point, and details are not described here. The intelligent guiding device of the preferential activity point can be wholly or partially realized by software, hardware and a combination thereof. The method can be embedded in hardware or independent from a processor in the computer device, and can also be stored in a memory in the computer device in software, so that the processor can call and execute the corresponding operation.
The memory and the processor are electrically connected, directly or indirectly, to enable transmission or interaction of data. For example, the components may be electrically connected to each other via one or more communication buses or signal lines. The memory stores a computer program that can be executed on the processor, and the processor executes the computer program stored in the memory, thereby implementing the network topology layout method in the embodiment of the present invention.
The Memory may be, but is not limited to, a Random Access Memory (RAM), a Read Only Memory (ROM), a Programmable Read-Only Memory (PROM), an Erasable Read-Only Memory (EPROM), an electrically Erasable Read-Only Memory (EEPROM), and the like. The memory is used for storing programs, and the processor executes the programs after receiving the execution instructions.
The processor may be an integrated circuit chip having data processing capabilities. The Processor may be a general-purpose Processor including a Central Processing Unit (CPU), a Network Processor (NP), and the like. The various methods, steps and logic blocks disclosed in embodiments of the present invention may be implemented or performed. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like.
The above-mentioned embodiments only express several embodiments of the present application, and the description thereof is more specific and detailed, but not construed as limiting the scope of the invention. It should be noted that, for a person skilled in the art, several variations and modifications can be made without departing from the concept of the present application, which falls within the scope of protection of the present application. Therefore, the protection scope of the present patent shall be subject to the appended claims.
Claims (9)
1. An intelligent guidance method of preferential activity points is used for guidance of shops in a store, and is characterized in that the intelligent guidance method of the preferential activity points comprises the following steps:
a customer mobile phone APP updates a wireless access point electronic map from an operation platform, the wireless access point electronic map collects wireless access point information of shops in a shopping mall, and shop names and wireless access point names in the wireless access point electronic map are in one-to-one correspondence;
when a customer enters a mall, a customer mobile phone APP acquires wireless access points intercepted by a mobile phone, at least two wireless access points with accurate position information are selected from the intercepted wireless access points, and the current position of the customer is determined;
the method comprises the steps that a customer mobile phone APP requests coupon information of each shop in a shopping mall from an operation platform, a target shop which is prepared to go and provided with coupons is determined, if the target shop has accurate position information, a guide route is planned according to the target shop with a known accurate position, and the customer is guided to go to the target shop;
the method comprises the steps that a customer mobile phone APP continues to monitor a wireless access point, if the wireless access point corresponding to a target shop which does not provide accurate position information is detected, the accurate position of the wireless access point corresponding to the target shop which does not provide accurate position information is determined according to other surrounding wireless access points with accurate position information, a guide route is adjusted, and the customer is guided to go to the target shop;
if the accurate position of the wireless access point corresponding to the target shop which does not provide the accurate position information cannot be determined, determining the relative position of the wireless access point corresponding to the target shop which does not provide the accurate position information and the wireless access point according to the position relation with the friend, adjusting the guiding route, and guiding the customer to go to the target shop.
2. The intelligent guidance method for coupon activity points according to claim 1, wherein the determining a target store for which coupons are issued that is ready for travel comprises:
and determining the consumption type of the customer according to the historical consumption record of the customer, and selecting the shop which is in line with the consumption type of the customer from the shops which issue the coupons as a target shop.
3. The method for intelligently guiding preferential activity points according to claim 1, wherein the determining the precise position of the wireless access point corresponding to the target store which does not provide precise position information according to other surrounding wireless access points with precise position information comprises:
firstly, determining the current position of a customer according to at least two wireless access points with accurate position information;
and then, calculating the accurate position of the wireless access point corresponding to the target shop which does not provide accurate position information according to the wireless access point with the accurate position information and the current position of the customer.
4. The method for intelligently guiding preferential activity points according to claim 1, wherein the determining the relative position of the wireless access point corresponding to the target store which does not provide accurate position information according to the position relationship with the friend comprises:
a customer adds a friend, a rectangular coordinate system is established by taking the position of the customer as an origin, and the position of the friend is determined to be (0, d);
acquiring deviation angles of a wireless access point corresponding to a target shop and a customer and a friend according to the direction of receiving the wireless access point signal corresponding to the target shop;
and calculating to obtain the relative position of the wireless access point corresponding to the target shop according to the positions of the customer and the friend and the deviation angles of the wireless access point and the customer and the friend.
5. The intelligent guidance method for preferential activity points according to claim 4, wherein when a plurality of friends are added to the customer, deviation angles between the wireless access point corresponding to the target store and the customer and the plurality of friends are obtained, and the friend with the closest deviation angle is selected to determine the relative position of the wireless access point corresponding to the target store which does not provide accurate position information and the friend.
6. The intelligent guidance method for the preferential activity points according to claim 1, wherein the wireless access points of the shops further carry coupon information of the shops in scanning messages, after the customer mobile phone APP monitors the scanning messages, the coupon information carried in the scanning messages is compared with the coupon information obtained by the operation platform, if the coupon information obtained from the operation platform is found to be less than the coupon information carried in the scanning messages, the coupon information obtained from the operation platform is added to an electronic map of the wireless access point, marking is made, and the coupon information carried in the scanning messages is broadcasted to other wireless access points passing along the way.
7. The intelligent guidance method for preferential activity points according to claim 6, characterized in that after receiving broadcasted coupon information, the other wireless access points passing along the way supplement the coupon information to their own wireless access point electronic map, make a mark, and carry the coupon information in their own scanning messages.
8. The intelligent guidance method for the coupon activity points according to claim 7, characterized in that the customer mobile phone APP further sets an aging time for the marked coupon information, and deletes the marked coupon information after the aging time is reached.
9. An intelligent guiding device for preferential activity points, comprising a processor and a memory storing computer instructions, wherein the computer instructions, when executed by the processor, implement the steps of the method according to any one of claims 1 to 8.
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Denomination of invention: An intelligent guidance method and device for preferential activity points Effective date of registration: 20230713 Granted publication date: 20211130 Pledgee: Hangzhou High-tech Financing Guarantee Co.,Ltd. Pledgor: Zhejiang micro energy technology Co.,Ltd. Registration number: Y2023330001487 |