CN113190873B - Activity information pushing method and device - Google Patents

Activity information pushing method and device Download PDF

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Publication number
CN113190873B
CN113190873B CN202110605447.1A CN202110605447A CN113190873B CN 113190873 B CN113190873 B CN 113190873B CN 202110605447 A CN202110605447 A CN 202110605447A CN 113190873 B CN113190873 B CN 113190873B
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activity
information
pushing
batches
user list
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CN113190873A (en
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武有文
马涛
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Bank of China Ltd
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Bank of China Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F21/00Security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
    • G06F21/60Protecting data
    • G06F21/602Providing cryptographic facilities or services
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/02Banking, e.g. interest calculation or account maintenance

Abstract

The invention discloses a method and a device for pushing activity information, and relates to the technical field of mobile interconnection, wherein the method comprises the following steps: receiving ciphertext information in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information; decrypting the ciphertext information to obtain preconfigured activity information and user list information; extracting activity effective time from preconfigured activity information; and when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels. The invention can ensure consistency of the activity information when the user is reached through different channels, and the user is reached immediately when the effective time of the activity is reached.

Description

Activity information pushing method and device
Technical Field
The present invention relates to the field of mobile interconnection technologies, and in particular, to a method and an apparatus for pushing activity information.
Background
This section is intended to provide a background or context to the embodiments of the invention that are recited in the claims. The description herein is not admitted to be prior art by inclusion in this section.
The bank APP often carries out specific activities along with holidays, but the mode and the intensity of popularization activities of each bank are different. For example, a mobile banking message module can be used for touching a mobile banking activity to a client to guide the client to participate; pushing the message to the vermicelli in a form of public number message to guide the vermicelli users to participate; the short message informs the customer of the activity, and prompts the user to participate in the ways and modes. However, the current popularization activities are generally manually maintained by operators and cannot be linked with the activities in real time; in addition, the information reaching the user through different channels may not be consistent, resulting in the user not being able to accurately learn the activity information.
Disclosure of Invention
The embodiment of the invention provides an activity information pushing method, which is used for ensuring consistency when activity information reaches users through different channels, and the user is reached immediately when the effective time of the activity is reached, and comprises the following steps:
receiving ciphertext information in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
decrypting the ciphertext information to obtain preconfigured activity information and user list information;
extracting activity effective time from preconfigured activity information;
and when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels.
The embodiment of the invention also provides an activity information pushing device, which is used for ensuring consistency when the activity information reaches users through different channels, and the device can reach the users in real time when the effective time of the activity is reached, and comprises the following components:
the receiving module is used for receiving ciphertext information in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
the decryption module is used for decrypting the ciphertext information to obtain preconfigured activity information and user list information;
the extraction module is used for extracting the activity effective time from the preconfigured activity information;
and the pushing module is used for pushing the activity information to the users corresponding to the user list information in batches through different channels when the effective time of the activity arrives.
The embodiment of the invention also provides computer equipment, which comprises a memory, a processor and a computer program stored on the memory and capable of running on the processor, wherein the processor realizes the multi-channel activity reminding method when executing the computer program.
The embodiment of the invention also provides a computer readable storage medium which stores a computer program for executing the multi-channel activity reminding method.
In the embodiment of the invention, ciphertext information is received in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information; decrypting the ciphertext information to obtain preconfigured activity information and user list information; extracting activity effective time from preconfigured activity information; when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels, and compared with the mode of manually pushing the activity information by operators in the prior art, the embodiment of the invention receives the encrypted activity information and the encrypted user list information in batches, and pushes the activity information to the users corresponding to the user list information in batches through different channels when the effective time of the activity arrives after decryption, so that consistency of the activity information when the activity information reaches the users through different channels can be ensured, and the users are reached immediately when the effective time of the activity arrives.
Drawings
In order to more clearly illustrate the embodiments of the invention or the technical solutions in the prior art, the drawings that are required in the embodiments or the description of the prior art will be briefly described, it being obvious that the drawings in the following description are only some embodiments of the invention, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art. In the drawings:
FIG. 1 is a process flow diagram of an activity information pushing method according to an embodiment of the present invention;
FIG. 2 is an interactive flow chart of an activity information pushing method in an embodiment of the invention;
fig. 3 is a schematic structural diagram of an activity information pushing device according to an embodiment of the present invention;
FIG. 4 is a schematic structural diagram of an embodiment of an active information pushing device according to the present invention;
fig. 5 is a schematic diagram of a computer device according to an embodiment of the invention.
Detailed Description
For the purpose of making the objects, technical solutions and advantages of the embodiments of the present invention more apparent, the embodiments of the present invention will be described in further detail with reference to the accompanying drawings. The exemplary embodiments of the present invention and their descriptions herein are for the purpose of explaining the present invention, but are not to be construed as limiting the invention.
Fig. 1 is a process flow diagram of an activity information pushing method in an embodiment of the invention. As shown in fig. 1, the method for pushing activity information in the embodiment of the present invention may include:
step 101, receiving ciphertext information in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
step 102, decrypting the ciphertext information to obtain preconfigured activity information and user list information;
step 103, extracting activity effective time from preconfigured activity information;
and 104, when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels.
The flow shown in fig. 1 may be implemented by an apparatus, a device or a system capable of implementing the corresponding functions, and the apparatus, the device or the system may be referred to as a channel docking background, for example, although those skilled in the art will understand that the name is merely an example, and other names may be selected according to the needs in implementation, and in the embodiment of the present invention, the channel docking background is described as an example.
As can be seen from the flow shown in fig. 1, the method for pushing the activity information in the embodiment of the present invention is different from the method for manually pushing the activity information by an operator in the prior art, and in the embodiment of the present invention, by receiving the encrypted activity information and the user list information in batches, when the effective time of the activity arrives after decryption, the activity information is pushed to the user corresponding to the user list information in batches through different channels, so that consistency of the activity information when the activity information reaches the user through different channels can be ensured, and the user is reached immediately when the effective time of the activity arrives.
When the method is implemented, firstly, a banking staff can configure the activity information, the user list information and the like according to specific activity requirements pushed by a bank, and then the activity configuration system encrypts the activity information and the user list information obtained after configuration to obtain ciphertext information.
In one embodiment, the activity information further includes: the activity content, the activity corresponds to one or any combination of a group of guests, an activity development time and an activity rule.
In the implementation, the activity information can also include specific activity content of the bank pushing out the activity, corresponding guest groups of the activity, activity development time, activity rules and the like besides the activity effective time.
In one embodiment, when the effective time of the activity arrives, the activity information is pushed to the user corresponding to the user list information in batches through different channels, including: when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels according to the message requirements corresponding to different channels.
When the effective time of the activity arrives, the received ciphertext information can be decrypted by the channel docking background to obtain the activity information and the user list information configured by banking personnel, and then the channel docking background is used for pushing the activity information to users corresponding to the user list information in batches through different channels according to the message requirements corresponding to different channels. The different channels may include, for example: mobile phone banking information, weChat public number, mobile phone short message, etc.
In one embodiment, the activity validation time includes an activity validation time; when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels, wherein the method comprises the following steps: when the effective moment of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels;
or, the activity validation time includes an activity validation time; when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels, wherein the method comprises the following steps: and (3) starting timing from the current moment, and after the effective time of the activity is passed, pushing the activity information to the users corresponding to the user list information in batches through different channels.
When the method is implemented, the activity effective time can be divided into activity effective time and activity effective time, namely the activity effective time in the activity information can represent the time of specific activity, and when the time reaches the time, the channel docking background pushes the decrypted activity information to the users corresponding to the user list information in batches through different channels; the effective time of the activity in the activity information can also represent the time length required to pass by the effective time of the activity, and after the time length specified in the activity information passes, the channel docking background pushes the decrypted activity information to the users corresponding to the user list information in batches through different channels.
In one embodiment, further comprising: and providing a standardized interface for the newly added channel, and pushing the activity information to the corresponding user through the newly added channel which is in butt joint by the standardized interface.
When the method is implemented, when a new channel can reach a user, the channel docking background can also provide a standardized interface for the new channel, and the new channel docked by the standardized interface can be pushed to the corresponding user.
In one embodiment, a standardized interface is provided for the newly added channel, and the newly added channel for docking the activity information through the standardized interface is pushed to the corresponding user, which includes: docking with a new channel which is correspondingly shielded and reformed according to the standardized interface; and pushing the activity information to the corresponding user through the newly added channel according to the message requirement corresponding to the newly added channel.
In specific implementation, the channel docking background can provide a standardized interface for the newly added channel, if the standardized interface provided by the newly added channel and the channel docking background are not consistent, the newly added channel can carry out corresponding shielding and transformation according to the standardized interface provided by the channel docking background until the newly added channel can be docked with the standardized interface provided by the channel docking background, and then the channel docking background pushes the activity information to the corresponding user through the newly added channel according to the message requirement corresponding to the newly added channel.
Fig. 2 is an interactive flowchart of an activity information pushing method in an embodiment of the present invention. As shown in fig. 2, the interaction flow of the activity information pushing method in the embodiment of the present invention may include: banking personnel, an activity configuration system, a channel docking background, different channels and users.
Step 201, receiving ciphertext information in batches by a channel docking background, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
step 202, decrypting the ciphertext information by a channel docking background to obtain preconfigured activity information and user list information;
step 203, extracting activity effective time from preconfigured activity information by a channel docking background;
and 204, when the effective time of the activity arrives, the channel docking background pushes the activity information to the users corresponding to the user list information in batches through different channels.
As can be seen from the flow shown in fig. 2, in the embodiment of the present invention, the banking personnel can pre-configure the activity information and the user list information through the activity configuration system, the activity configuration system encrypts the activity information and the user list information pre-configured by the banking personnel, then transmits the ciphertext information to the channel docking background, and the channel docking background performs implementation according to the above step flow, and when the effective time of the activity arrives, the decrypted activity information is pushed to the users corresponding to the user list information in batches through different channels.
The embodiment of the invention also provides an activity information pushing device, which is described in the following embodiment. Because the principle of the device for solving the problem is similar to that of the active information pushing method, the implementation of the device can refer to the implementation of the active information pushing method, and the repetition is omitted.
Fig. 3 is a schematic structural diagram of an activity information pushing device according to an embodiment of the present invention. As shown in fig. 3, the activity information pushing device in the embodiment of the present invention may include:
the receiving module 301 is configured to receive ciphertext information in batches, where the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
the decryption module 302 is configured to decrypt the ciphertext information to obtain preconfigured activity information and user list information;
an extracting module 303, configured to extract an activity effective time from the preconfigured activity information;
and the pushing module 304 is configured to, when the effective time of the activity arrives, push the activity information to the users corresponding to the user list information in batches through different channels.
In one embodiment, the activity information further includes:
the activity content, the activity corresponds to one or any combination of a group of guests, an activity development time and an activity rule.
In one embodiment, the pushing module 304 is specifically configured to:
when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels according to the message requirements corresponding to different channels.
In one embodiment, the activity validation time includes an activity validation time; the pushing module 304 is specifically configured to: when the effective moment of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels;
or, the activity validation time includes an activity validation time; the pushing module 304 is specifically configured to: and (3) starting timing from the current moment, and after the effective time of the activity is passed, pushing the activity information to the users corresponding to the user list information in batches through different channels.
Fig. 4 is a schematic structural diagram of an embodiment of an active information pushing device according to an embodiment of the present invention. As shown in fig. 4, in an embodiment, the activity information pushing apparatus shown in fig. 3 further includes an additional channel docking module 401, configured to:
and providing a standardized interface for the newly added channel, and pushing the activity information to the corresponding user through the newly added channel which is in butt joint by the standardized interface.
In one embodiment, the newly added channel docking module 401 is specifically configured to:
docking with a new channel which is correspondingly shielded and reformed according to the standardized interface;
and pushing the activity information to the corresponding user through the newly added channel according to the message requirement corresponding to the newly added channel.
Based on the foregoing inventive concept, as shown in fig. 5, the present invention further proposes a computer device 500, including a memory 510, a processor 520, and a computer program 530 stored in the memory 510 and executable on the processor 520, where the processor 520 implements the foregoing activity information pushing method when executing the computer program 530.
Based on the foregoing inventive concept, the present invention proposes a computer-readable storage medium storing a computer program which, when executed by a processor, implements the foregoing activity information pushing method.
In the embodiment of the invention, ciphertext information is received in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information; decrypting the ciphertext information to obtain preconfigured activity information and user list information; extracting activity effective time from preconfigured activity information; when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels, and compared with the mode of manually pushing the activity information by operators in the prior art, the embodiment of the invention receives the encrypted activity information and the encrypted user list information in batches, and pushes the activity information to the users corresponding to the user list information in batches through different channels when the effective time of the activity arrives after decryption, so that consistency of the activity information when the activity information reaches the users through different channels can be ensured, and the users are reached immediately when the effective time of the activity arrives.
It will be appreciated by those skilled in the art that embodiments of the present invention may be provided as a method, system, or computer program product. Accordingly, the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
The present invention is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems) and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flowchart illustrations and/or block diagrams, and combinations of flows and/or blocks in the flowchart illustrations and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
The foregoing description of the embodiments has been provided for the purpose of illustrating the general principles of the invention, and is not meant to limit the scope of the invention, but to limit the invention to the particular embodiments, and any modifications, equivalents, improvements, etc. that fall within the spirit and principles of the invention are intended to be included within the scope of the invention.

Claims (12)

1. The activity information pushing method is characterized by comprising the following steps of:
receiving ciphertext information in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
decrypting the ciphertext information to obtain preconfigured activity information and user list information;
extracting activity effective time from preconfigured activity information;
when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels;
the activity effective time comprises activity effective time; when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels, wherein the method comprises the following steps: when the effective moment of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels;
or, the activity validation time includes an activity validation time; when the effective time of the activity arrives, pushing the activity information to the users corresponding to the user list information in batches through different channels, wherein the method comprises the following steps: and (3) starting timing from the current moment, and after the effective time of the activity is passed, pushing the activity information to the users corresponding to the user list information in batches through different channels.
2. The method of claim 1, wherein the activity information further comprises:
the activity content, the activity corresponds to one or any combination of a group of guests, an activity development time and an activity rule.
3. The method of claim 1, wherein when the effective time of the activity arrives, pushing the activity information to the user corresponding to the user list information in batches through different channels, comprising:
when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels according to the message requirements corresponding to different channels.
4. A method according to any one of claims 1-3, further comprising:
and providing a standardized interface for the newly added channel, and pushing the activity information to the corresponding user through the newly added channel which is in butt joint by the standardized interface.
5. The method of claim 4, wherein providing a standardized interface for the newly added channel, pushing the campaign information to the corresponding user via the newly added channel docked by the standardized interface, comprises:
docking with a new channel which is correspondingly shielded and reformed according to the standardized interface;
and pushing the activity information to the corresponding user through the newly added channel according to the message requirement corresponding to the newly added channel.
6. An activity information pushing apparatus, comprising:
the receiving module is used for receiving ciphertext information in batches, wherein the ciphertext information is obtained by encrypting preconfigured activity information and user list information;
the decryption module is used for decrypting the ciphertext information to obtain preconfigured activity information and user list information;
the extraction module is used for extracting the activity effective time from the preconfigured activity information;
the pushing module is used for pushing the activity information to the users corresponding to the user list information in batches through different channels when the effective time of the activity arrives;
the activity effective time comprises activity effective time; the pushing module is specifically used for: when the effective moment of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels;
or, the activity validation time includes an activity validation time; the pushing module is specifically used for: and (3) starting timing from the current moment, and after the effective time of the activity is passed, pushing the activity information to the users corresponding to the user list information in batches through different channels.
7. The apparatus of claim 6, wherein the activity information further comprises:
the activity content, the activity corresponds to one or any combination of a group of guests, an activity development time and an activity rule.
8. The apparatus of claim 6, wherein the pushing module is specifically configured to:
when the effective time of the activity arrives, the activity information is pushed to the users corresponding to the user list information in batches through different channels according to the message requirements corresponding to different channels.
9. The apparatus of any one of claims 6-8, further comprising:
the newly added channel docking module is used for providing a standardized interface for the newly added channel and pushing the activity information to the corresponding user through the newly added channel docked by the standardized interface.
10. The apparatus of claim 9, wherein the newly added channel docking module is specifically configured to:
docking with a new channel which is correspondingly shielded and reformed according to the standardized interface;
and pushing the activity information to the corresponding user through the newly added channel according to the message requirement corresponding to the newly added channel.
11. A computer device comprising a memory, a processor and a computer program stored on the memory and executable on the processor, characterized in that the processor implements the method of any of claims 1 to 5 when executing the computer program.
12. A computer readable storage medium, characterized in that the computer readable storage medium stores a computer program for executing the method of any one of claims 1 to 5.
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