CN112884508A - System for collecting and/or pushing information based on selling equipment user information - Google Patents

System for collecting and/or pushing information based on selling equipment user information Download PDF

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CN112884508A
CN112884508A CN202110167619.1A CN202110167619A CN112884508A CN 112884508 A CN112884508 A CN 112884508A CN 202110167619 A CN202110167619 A CN 202110167619A CN 112884508 A CN112884508 A CN 112884508A
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information
user
shopping
menstrual period
pushing
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李鹏
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Guangzhou Yuehongfang Biotechnology Co ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services

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Abstract

The invention discloses a method and a system for collecting and/or pushing information based on user information of a vending device; the method comprises the following steps: s1: acquiring at least one of shopping information, biological information and user characteristic information of a user identified by a vending device terminal; s2: the system backend server analyzes the characteristic parameters of the user according to the information acquired in the step S1. The system comprises a first module for acquiring user information; a second module for analyzing the obtained user information. The technical scheme can realize information collection and pushing through the automatic vending equipment, so that the pushing application is wider; furthermore, at least one of the shopping information, the biological information and the user characteristic information of the user can be used as an operation basis to calculate the corresponding user characteristic parameter, so that the characteristics of the user can be known more, and the technical effect of accurate information push is realized.

Description

System for collecting and/or pushing information based on selling equipment user information
The application date of the parent application of the divisional application is 2017, 9, 8 and the application number is 201710806047.0, and the application name is 'a system for collecting and/or pushing information based on selling equipment user information'.
Technical Field
The invention relates to the field of vending equipment, in particular to a system for collecting and/or pushing information based on user information of automatic vending equipment.
Background
Currently, many internet operators analyze data for information of users, such as cookie records for accessing web pages, and then push appropriate content, such as advertisements, videos, and the like, to the users. For example, when a user searches a mobile phone on a search engine, the advertisement slot of the search engine often displays mobile phone sales information pushed by various shopping websites. Through accurate advertisement putting, improve the exposure rate of shopping information, reduce the propaganda cost, improve transaction convenience and efficiency.
The Chinese invention patent CN103838885B discloses a potential user retrieval and user model ordering method facing advertisement delivery, which comprises the following steps: s1, automatically tracking stress clues of the user according to the conditioned reflex of the user in the information browsing process; s2, recognizing the reading habits of the user and completing the mining of the time sequence characteristics facing the reading habits of the user; s3, constructing a hierarchical user model by using a tension tracking principle, and sequencing the user models; and S4, pushing the advertisements to the users who are ranked in the front after the user models are sorted.
However, this patent shares the following drawbacks with other prior art: there is no information gathering and content pushing method for the vending machine; the identification of the user characteristics or the user state through the user information is lacked, so that the targeted user identity judgment is carried out, for example, information push closely related to the identity is carried out after the identification is carried out on women in menstrual periods, and the user identification and the message push are more accurate; and (III) analyzing and pushing are performed only by collecting information of user browsing behaviors, and no more user information is considered, or only a certain type of user behavior information is considered, but other user information, such as biological information of a user, is not considered, so that a pushing result may have a certain limitation.
Disclosure of Invention
The invention aims to provide a system for collecting and/or pushing information based on user information of a vending device.
The invention is based on a system that the automatic vending equipment can calculate the characteristic parameters of the user through at least one of the shopping information and the biological information of the user and push the information according to the parameters, thereby improving the pushing accuracy.
The present invention provides a method of collecting and/or pushing based on user information of a vending apparatus, preferably a vending apparatus.
The method comprises the following steps:
s1: acquiring at least one of shopping information, biological information and user characteristic information of a user identified by a vending device terminal;
s2: the system background server analyzes the characteristic parameters of the user according to the information acquired in the S1;
preferably, the user characteristic parameter is determined by:
the method comprises the steps that a server obtains at least one of shopping information, biological information and user characteristic information which are identified and sent by a vending device, the information is classified and identified, and different information is transmitted to different algorithm modules to be calculated to obtain user characteristic parameter values;
preferably, the method further comprises S3: the system background processor matches the corresponding information of the system background memory according to the user characteristic parameter value calculated by S2 and pushes the information;
preferably, the matching process is implemented by:
carrying out data identification according to the category of the characteristic parameters of the user, searching and matching databases with the same identification in the storage by the processor, and calling out information contents in the databases by the processor;
preferably, the goods sold by the vending apparatus comprise feminine menstrual products; more preferably, the feminine menstrual product comprises a feminine menstrual daily product or feminine menstrual health product; more preferably, the feminine hygiene product is one or more of a sanitary napkin, a tampon.
A female menstrual product is an article that a female will use, eat, or apply during the menstrual period, and when the product is used, eaten, or applied by a subject, it indicates that the subject is 100% likely, or 95% likely, or 90% likely, or 85% likely, or 80% likely, or 70% likely, or 60% likely, and is in the menstrual period, and may be a female menstrual daily product or a female menstrual garment, for example.
Feminine catamenial products, such as sanitary napkins, or tampons, may also be used as well as other products, such as products that relieve menstrual discomfort, such as dysmenorrhea-relieving products, e.g., dysmenorrhea patches. In addition, other products that may be used or applied by women during their menstrual period are also contemplated.
The female menstrual period clothes can be specially designed for female menstrual periods, or products which are usually in the menstrual period when the female wears the products, such as female menstrual period health care products, foods and the like.
More preferably, the cargo further comprises wet wipes.
Preferably, the technologies used in S1 for acquiring the information identified by the vending device include one or more of probes, web crawlers, Flume architecture analysis and Kafka architecture;
preferably, the algorithm module in S2 adopts an artificial intelligence algorithm;
more preferably, the artificial intelligence algorithm comprises at least one of a regression algorithm, a decision tree algorithm, a clustering algorithm, a neural network algorithm, a deep learning algorithm, and a dimensionality reduction algorithm;
the goods sold by the vending apparatus include feminine hygiene products; preferably, the feminine hygiene product is one or more of a sanitary napkin, a tampon. More preferably a wet wipe. Feminine hygiene articles in the present application are those which are suitable for the particular application during the female's menstrual period.
In view of the above-mentioned drawbacks of the prior art, the inventor of the present invention first uses at least one of the shopping information, the biological information and the user feature information of the user as an operation basis to calculate the corresponding user feature parameter, and then performs information pushing according to the feature parameter. By the technical scheme, the characteristics of the user can be known more, and the shopping information and the biological information are expanded without being limited to the browsing history information of the user. And then, more accurate information pushing matching is realized according to the user characteristics, so that the accuracy of information pushing is realized. The user characteristic information refers to information which can represent different attributes outside the user, such as occupation, love and marriage status and the like.
Preferably, the method further comprises obtaining mobile terminal identification information of the user or obtaining a user interface; this step may be implemented, for example, at step S1;
preferably, the obtaining of the mobile terminal identification information of the user or the obtaining of the user interface is implemented by: the method comprises the steps that the mobile terminal device collects a pre-generated label on the selling device;
preferably, the tag is an optical signal, a radio signal, an infrared signal, a digital watermark signal, an audio signal or a magnetic signal;
preferably, the optical signal is a one-dimensional code, a two-dimensional code or image information modulated by data;
preferably, the label is constant or variable;
preferably, the tag is generated in a device wake-up process or a goods selection process or a goods payment process.
Preferably, after obtaining the mobile terminal identification information of the user or obtaining the user interface, the method further comprises the following steps: and acquiring at least one of biological information or user characteristic information through interaction of the mobile terminal.
Further preferably, the pushing in S3 is performed by the system to the mobile terminal of the user; alternatively, the pushing is by the system to the display of the vending apparatus.
In some embodiments, the system may obtain the mobile terminal identification information of the user at the same time as, before, or after obtaining the shopping information or the biometric information; the mobile terminal identification information refers to information which can be used for orienting to interact with a mobile terminal holder, such as the number of a mobile phone, or information which is used for interacting with a mobile device application program and has specific ID identification (such as WeChat, Paibao and the like). The system can push information through a mobile phone number or an application program. After obtaining the mobile terminal identification information, the system in S3 may implement a push procedure for the user mobile terminal.
In some embodiments, the tag is generated in a goods payment process, for example, after the user selects a goods category, the user enters a payment page, the user acquires a two-dimensional code of the payment page through the mobile terminal, for example, a WeChat payment two-dimensional code, a Paibao payment two-dimensional code, and after payment is completed, the system completes identification of the mobile terminal of the user, for example, identification of a WeChat account number or a Paibao account number; the system can push information to the user through the acquired mobile terminal identification information.
Preferably, the shopping information of the user comprises one or more of a kind of goods, a purchase amount, a payment time, a shopping place;
further preferably, the cargo species is at least one or more of a sanitary napkin, a tampon.
Preferably, the minimum purchase quantity unit of the sanitary napkins/tampons is 1 piece/1 strip.
Preferably, the user characteristic parameter comprises a user physiological period parameter; the user physiological period parameter comprises a menstrual period judgment value.
Further preferably, the following instructions are executed when calculating the menstrual period judgment value:
acquiring shopping information identified by a vending device terminal; judging whether the goods type of the shopping information is one of a sanitary towel or a tampon, and if so, outputting a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0;
alternatively, the following instructions are executed:
d1: acquiring the information of the types and the purchase quantity of the goods identified by the selling equipment terminal; judging whether the goods type is one of a sanitary towel or a tampon, if so, entering D2; if not, outputting a menstrual period judgment value of 0;
d2: judging whether the purchase quantity is less than or equal to 2, if so, outputting a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0.
The menstrual period judgment value refers to a parameter value for judging whether the user is in the menstrual period. 1 represents yes and 0 represents no.
Corresponding to the application of the automatic vending equipment, as another innovation point of the scheme of the invention, the specific characteristics or states of the user can be identified through one of shopping information or biological information of the user, so that the targeted user identity judgment is carried out. Wherein it is a further achievable preference whether the user is in the menstrual period. After the user characteristics are obtained through calculation, pushing can be carried out on the basis, and the pushing accuracy can be further improved. The traditional menstrual period measuring and calculating application program needs active input of a user and is low in accuracy. According to about 1000 parts of user survey, the traditional menstrual period measurement application program or method and the like, the accuracy rate is only about 50%; the invention automatically generates menstrual period measuring and calculating data according to the shopping information of the user and the like, and has higher accuracy. According to estimation, the accuracy of the menstrual period measuring and calculating method can reach 80%. In other words, compared with the existing judging algorithm, the error rate is lower when the menstrual period is judged in the mode, and the problem that the error rate of the existing algorithm is high is solved.
Furthermore, when the menstrual period judgment value is 1, the system pushes preset corresponding information of the menstrual period to the user;
preferably, the menstrual period corresponding information comprises one or more of merchant information and service information;
more preferably, the merchant information is one or more of taxi merchant information, commodity merchant information and food merchant information;
more preferably, the service information includes one or more of travel service information, home service information, outgoing service information, medical service information, and entertainment service information;
more preferably, when the menstrual period judgment value is 1, the system pushes the menstrual period corresponding information to the user on the same day; or the system pushes the corresponding information of the menstrual period to the user for m days from the current day, wherein m belongs to N and m is less than or equal to 9; preferably m.ltoreq.7 or m.ltoreq.5.
In some embodiments, m ≦ 7, or m ≦ 6, or m ≦ 5, or m ≦ 4, or m ≦ 3, or m ≦ 2, or m ≦ 1.
More preferably, when the menstrual period judgment value is 1, the system pushes replacement reminding information to the user; more preferably, the pushing frequency of the replacement reminding information is once every 1-5 hours, preferably once every 1-4 hours, more preferably once every 1-3 hours, and more preferably once every 2-3 hours.
It should be noted that, in a preferred embodiment, when the system determines that the user is in the menstrual period in the above steps, the system pushes information to the user on the day when the user uses the vending apparatus, so as to meet the user demand and match the accuracy of information pushing; in another preferred embodiment, the information push may be performed to the user continuously for a certain period of time, and the information push may be continued to meet the requirement of information push accuracy.
The system can also regularly push replacement reminding information to the user according to the characteristics of women in menstrual periods to remind the user to replace the sanitary articles in time. In one embodiment, the push frequency is once every two hours.
More preferably, when the menstrual period judgment value is 1, the system pushes the first type of preset information on any one or more days from the p th day to the g th day; preferably, the first type of preset information is one or more of tour information, food information and gynecological information; preferably, p is any natural number from 5 to 7, and g is any natural number from 13 to 14;
more preferably, when the menstrual period judgment value is 1, the system pushes the second type of preset information on any one or more days from day a to day b; preferably, the second type of preset information is one or more of skin care information, body building information and gynecological information; preferably, a is any natural number from 14 to 16, and b is any natural number from 15 to 18;
more preferably, when the menstrual period judgment value is 1, the system pushes third-type preset information on any one or more days from the c th day to the d th day of the current day; preferably, the third type of preset information is one or more of pregnancy-assisting information, beauty information and nutriment information; preferably, c is any natural number from 17 to 19, and d is any natural number from 25 to 28.
After the user is determined to be in the physiological period, the method can continuously push different types of information according to the needs of the user on the basis of the physiological period, so that the information pushing accuracy is improved.
Preferably, when the system pushes the menstrual period corresponding information to the user, the following steps are executed:
acquiring shopping place information of the transaction identified by the selling equipment terminal;
acquiring one or more of merchant information and service information stored in a system background memory, wherein the merchant information and the service information both comprise geographical position information;
and matching the shopping place information with the geographic position information, judging the distance between the shopping place information and the geographic position information by the system, and if the distance is less than or equal to d, pushing merchant information and/or service information corresponding to the geographic position information to the user by the system. Preferably, d is less than or equal to 5000 meters, more preferably less than or equal to 4000 meters, more preferably less than or equal to 3000 meters, more preferably less than or equal to 2000 meters, more preferably less than or equal to 1000 meters, and more preferably less than or equal to 500 meters.
Preferably, when the menstrual period corresponding information is pushed to the user, the following steps are executed:
judging whether the cargo type is a sanitary towel or not; and if so, pushing the cotton sliver education information to the user.
It should be noted that the transaction refers to a shopping process performed by the user through the vending device, and the shopping information of the user is obtained from the shopping process. The tampon educational information refers to information that helps a user to understand the effect of the tampon. Tampons are an emerging feminine hygiene product that is not currently well known to most women. When the user selects the type of goods to be a sanitary napkin, the tampon educational information is pushed to the user, who will be faced with a population that will be very accurate, first, the user will most likely be a woman of the correct age, and second, the woman will most likely not have the knowledge about the tampon popularized.
Correspondingly, the invention provides a system for collecting and/or pushing information based on the user information of the vending equipment, which comprises:
the first module is used for acquiring user information identified by the selling equipment terminal; the user information is at least one of shopping information, biological information and user characteristic information of the user;
preferably, the second module is used for analyzing the user characteristic parameters of the acquired user information;
the second module determines the user characteristic parameters by the following method in the analysis:
the method comprises the steps that a server obtains at least one of shopping information, biological information and user characteristic information which are identified and sent by a vending device, the information is classified and identified, and different information is transmitted to different algorithm modules to be calculated to obtain user characteristic parameter values;
preferably, the system further comprises a third module for matching the corresponding information of the system background memory according to the user characteristic parameter value calculated by the second module and pushing the information;
preferably, the matching process is implemented by:
carrying out data identification according to the category of the characteristic parameters of the user, searching and matching databases with the same identification in the storage by the processor, and calling out information contents in the databases by the processor;
preferably, the vending apparatus is a vending apparatus;
preferably, the goods sold by the vending apparatus comprise feminine menstrual products; more preferably, the feminine menstrual product comprises a feminine menstrual daily product or feminine menstrual health product; more preferably, the feminine hygiene article is one or more of a sanitary napkin, a tampon;
more preferably, the feminine hygiene product further comprises a wet wipe.
Preferably, the technology adopted by the first module acquisition process comprises one or more of probes, web crawlers, Flume architecture analysis and Kafka architecture;
preferably, the second module implements an analysis method using an artificial intelligence algorithm;
more preferably, the artificial intelligence algorithm comprises at least one of a regression algorithm, a decision tree algorithm, a clustering algorithm, a neural network algorithm, a deep learning algorithm, and a dimensionality reduction algorithm.
Preferably, the device further comprises a fourth module for acquiring mobile terminal identification information of the user or acquiring a user interface;
preferably, the vending apparatus has a pre-generated label thereon; the tag is used for the mobile terminal to collect;
preferably, the tag is an optical signal, a radio signal, an infrared signal, a digital watermark signal, an audio signal or a magnetic signal;
preferably, the optical signal is a one-dimensional code, a two-dimensional code or image information modulated by data;
preferably, the label is constant or variable;
preferably, the tag is generated in a device wake-up process or a goods selection process or a goods payment process;
preferably, the system obtains at least one of the biometric information or the user characteristic information through interaction of the mobile terminal after obtaining the identification information of the mobile terminal of the user or obtaining the user interface.
Preferably, the pushing in the third module is performed to the user mobile terminal through the system; alternatively, the pushing is by the system to the display of the vending apparatus.
Preferably, the shopping information comprises one or more of the goods category, the purchase amount, the payment time and the shopping place;
preferably, the cargo species is at least one or more of a sanitary napkin, a tampon;
more preferably, the cargo category further comprises wet wipes.
Preferably, the minimum purchase quantity unit of the sanitary towel/the sanitary cotton strip is 1 piece/1 strip;
preferably, the user characteristic parameter comprises a user physiological period parameter; the user physiological period parameter comprises a menstrual period judgment value;
preferably, the following instructions are executed when calculating the menstrual period judgment value:
acquiring shopping information identified by a vending device terminal; the system background server judges whether the cargo type of the shopping information is one of a sanitary towel or a tampon, and if so, outputs a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0;
alternatively, this is achieved by:
acquiring the information of the types and the purchase quantity of the goods identified by the selling equipment terminal; judging whether the goods type is one of a sanitary towel or a tampon, if so, entering D2; if not, outputting a menstrual period judgment value of 0;
judging whether the purchase quantity is less than or equal to 2, if so, outputting a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0;
preferably, when the menstrual period judgment value is 1, the third module pushes preset menstrual period corresponding information to a user;
preferably, the menstrual period corresponding information comprises one or more of merchant information and service information;
more preferably, the merchant information is one or more of taxi merchant information, commodity merchant information and food merchant information;
more preferably, the service information includes one or more of travel service information, home service information, outgoing service information, medical service information, and entertainment service information;
more preferably, when the menstrual period determination value is 1, the third module pushes the menstrual period corresponding information to the user on the same day; or the third module pushes the corresponding information of the menstrual period to the user for m days from the current day, wherein m belongs to N and m is less than or equal to 9; preferably m.ltoreq.7 or m.ltoreq.5;
more preferably, when the menstrual period judgment value is 1, the third module pushes replacement reminding information to a user; more preferably, the pushing frequency of the replacement reminding information is once every 1-5 hours, preferably once every 1-4 hours, more preferably once every 1-3 hours, and more preferably once every 2-3 hours;
preferably, the system further comprises a place matching module, wherein the place matching module matches the shopping place information with one or more of merchant information and service information prestored or real-time in the system, and the merchant information and the service information both comprise geographical location information;
the matching module judges the distance between the shopping place and the geographic position information, and if the distance is less than or equal to d, the system pushes merchant information and/or service information corresponding to the geographic position information to the user; d is preferably less than or equal to 5000 meters, more preferably less than or equal to 4000 meters, more preferably less than or equal to 3000 meters, more preferably less than or equal to 2000 meters, more preferably less than or equal to 1000 meters, and more preferably less than or equal to 500 meters;
preferably, the third module comprises a cotton strip education information pushing module, and if the acquired goods are sanitary napkins, the cotton strip education information is pushed to the user.
Compared with the prior art, the invention has the beneficial effects that:
1. according to the system for pushing the user information based on the vending equipment, particularly the vending equipment, the blank that information collection aiming at the vending equipment and a pushing system are not performed in the prior art is changed, corresponding information is obtained in the use scene of the vending equipment, and associated pushing is realized, so that the pushing application is wider.
2. According to the method and the system provided by the invention, the shopping information of the user is used as an operation basis, the corresponding user characteristic parameter is calculated, and then the information push work is carried out according to the characteristic parameter, so that the characteristic of the user can be better known, and the technical effect of realizing the precision of the information push is achieved.
3. The method and the system provided by the invention can effectively and accurately calculate the related user characteristic parameters, such as whether a woman is in menstrual period and the like, when the method and the system are used for selling the female sanitary products. In other words, compared with the existing judging algorithm, the error rate is lower when the menstrual period is judged in the mode, and the problem that the error rate of the existing algorithm is high is solved.
4. According to the system for pushing the user information based on the automatic vending equipment, when it is determined that the user is a woman in the physiological period, specific information can be effectively sent to the user group, so that the information pushing is more accurate, useless and wrong information cannot be pushed to the user, and the accuracy of the information pushing is improved.
The foregoing description is only an overview of the technical solutions of the present invention, and in order to make the technical means of the present invention more clearly understood, the present invention may be implemented in accordance with the content of the description, and in order to make the above and other objects, features, and advantages of the present invention more clearly understood, the following preferred embodiments are described in detail with reference to the accompanying drawings.
Detailed Description
To further explain the technical means and effects of the present invention adopted to achieve the predetermined objects, the following detailed description of the embodiments, structures, features and effects according to the present invention will be made with reference to the accompanying drawings and preferred embodiments.
The embodiments of the invention are not limited to the following examples, and any equivalent variations or modifications made in accordance with the principles or concepts of the invention are to be considered within the scope of the invention.
Unless defined otherwise, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this patent belongs. Where the article "a" or "an" preceding an indicator includes a plurality of the indicator, unless the context clearly dictates otherwise. Terms such as "approximately", "about", "approximately", "left" and "right" and the like, may be understood by those skilled in the art as modifications of the objects/values according to the contents and parameters of the description, and may be understood as a 5% range change, for example, if further explanation is needed to facilitate understanding. The term "comprising" as used herein means "including", "containing",; "for example" means herein a non-limiting example.
Drawings
FIG. 1 is a schematic flow chart illustrating a preferred embodiment of a method for collecting and/or pushing information by a vending apparatus of the present invention;
fig. 2 is a schematic flow chart of a preferred embodiment of calculating a menstrual period judgment value in the method for collecting and/or pushing information by the vending device of the present invention.
Embodiment 1 (method for selling information collection and/or pushing equipment)
The invention discloses a method for collecting and/or pushing information by a vending device, which has the basic realization mode that,
during the pushing process, the system executes the following steps:
s1: acquiring at least one of shopping information, biological information and user characteristic information of a user identified by a vending device terminal;
s2: the system background server analyzes the user characteristic parameters according to the information acquired in the S1;
as one preferred embodiment, the user characteristic parameter is determined by the following method:
the method comprises the steps that a server obtains at least one of shopping information, biological information and user characteristic information which are identified and sent by a vending device, the information is classified and identified, and different information is transmitted to different algorithm modules to be calculated to obtain user characteristic parameter values;
as a preferred embodiment, the method further comprises a pushing step, i.e. S3: and the system background processor matches corresponding information of the system background memory according to the user characteristic parameters and pushes the information. The preferred overall process step flow at this point is shown in FIG. 1.
Preferably, the matching process is implemented by:
carrying out data identification according to the category of the characteristic parameters of the user, searching and matching databases with the same identification in the storage by the processor, and calling out information contents in the databases by the processor;
through the steps, the user characteristic parameters can be calculated according to one or more of the shopping information, the biological information or the user characteristic information of the user, and the information pushing process is carried out according to the parameters. Due to the fact that the pushing process is combined with the user characteristics, the accuracy of matching and pushing the pushing information is higher.
In a more specific embodiment, for example, the obtained information is shopping information, that is, the shopping information is classified, and in one possible classification, the shopping information may be classified into a category for calculating a menstrual period determination value, or the information required for calculating the menstrual period determination value is shopping information, and at this time, the shopping information is transmitted to an algorithm for determining a menstrual period to be calculated, so as to obtain a corresponding user characteristic parameter value.
After the user characteristic parameter of the category is obtained through calculation, the user characteristic parameter value is identified, if the user characteristic parameter value is in a menstrual period, the processor searches a catalogue which is also identified as the menstrual period, and information under the catalogue is called, namely, the information corresponding to the menstrual period is described below.
With reference to the foregoing embodiment, as a preferred embodiment, the S1 further includes obtaining mobile terminal identification information of the user or obtaining a user interface; specifically, in the process of realizing payment, the mobile phone number of the user or the application program information of the mobile terminal can be acquired, so that the mobile terminal can be conveniently and subsequently utilized to carry out directional pushing and interaction, for example, the modes of pushing the information through short messages or application programs and the like; or, the obtaining of the mobile terminal identification information of the user or the obtaining of the user interface is realized by the following method: and the mobile terminal equipment collects the pre-generated label on the selling equipment. In more specific embodiments, the tag is an optical signal, a radio signal, an infrared signal, a digital watermark signal, an audio signal, or a magnetic signal; in a more preferred embodiment, the optical signal is a one-dimensional code, a two-dimensional code, or image information modulated by data; more preferably, the label is constant or variable; more preferably, the tag is generated in a device wakeup process or a goods selection process or a goods payment process.
With reference to the foregoing embodiments, as a preferred embodiment, after obtaining the identification information of the mobile terminal of the user or obtaining the user interface, the method further includes the following steps: and acquiring at least one of biological information or user characteristic information through interaction of the mobile terminal.
With reference to the foregoing embodiment, as a preferred embodiment, the pushing in S3 is performed to the mobile terminal of the user through the system. Alternatively, the pushing is by the system to the display of the vending apparatus.
The shopping information of the user comprises one or more of the goods category, the purchase amount, the payment time and the shopping place.
Embodiment 2 (method for determining user characteristics)
In combination with the basic embodiment in the above example 1, or further in combination with the remaining embodiments in example 1, this example 2 provides further preferred embodiments as follows:
the vending equipment is automatic vending equipment; preferably, the goods sold by the vending apparatus comprise feminine menstrual products; more preferably, the feminine menstrual product comprises a feminine menstrual daily product or feminine menstrual garment; more preferably, the female menstrual daily necessities are one or more of sanitary napkins, tampons and dysmenorrhea stickers; more preferably, the female menstrual period clothes are female menstrual period health care products or female menstrual period food;
and in this case, the cargo kind is one or more of a sanitary napkin and a tampon. Also, more preferably, the cargo category further includes wet wipes.
In this application scenario, the user characteristic parameter includes a user physiological period parameter; the user physiological period parameter comprises a menstrual period judgment value.
The menstrual period determination value is used to indicate whether the user is in the middle of a menstrual period, and in a more specific embodiment, the menstrual period determination value is calculated by:
acquiring shopping information identified by a vending device terminal; judging whether the goods type of the shopping information is one of a sanitary towel or a tampon, and if so, outputting a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0;
in a more preferred embodiment, the following instructions are executed when calculating the menstrual period determination value, and the specific flow is shown in fig. 2:
d1: acquiring the information of the types and the purchase quantity of the goods identified by the selling equipment terminal; judging whether the cargo type is one of a sanitary towel or a tampon, and entering D2 if the cargo type is one of the sanitary towel or the tampon; if not, outputting a menstrual period judgment value of 0;
d2: judging whether the purchase quantity is less than or equal to 2, if so, outputting a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0.
The above-described manner of determining the menstrual period has the advantage of higher accuracy than the conventional mode. The traditional menstrual period measuring and calculating application program needs active input of a user and has lower accuracy. The accuracy rate of the menstrual period measuring and calculating method can reach 80%. In this setting, a menstrual period determination value of 1 indicates that the user is a woman who is in the menstrual period, and a menstrual period determination value of 0 indicates that the user is not a woman who is in the menstrual period.
Example 3 (content and frequency of push)
With reference to the above aspect, as another preferred embodiment, when the menstrual period determination value is 1, the system pushes preset menstrual period correspondence information to the user.
In a preferred embodiment, the menstrual period correspondence information includes one or more of merchant information and service information;
further, the merchant information is one or more of taxi merchant information, commodity merchant information and food merchant information;
still further, the service information includes one or more of travel service information, home service information, outgoing service information, medical service information, and entertainment service information.
With reference to the above aspect, as another preferred embodiment, when the menstrual period determination value is 1, the system pushes the corresponding information of the menstrual period to the user on the same day, so as to meet the use requirement of the user and match the accuracy of information pushing; or the system pushes the corresponding information of the menstrual period to the user for m days from the current day, wherein m is equal to N and m is less than or equal to 9, for example, m is equal to 1, 2, 3 and 4 … …, the continuity of the pushed information is maintained, and the requirement of information pushing accuracy can also be met.
More preferably, when the menstrual period judgment value is 1, the system pushes replacement reminding information to the user; more preferably, the pushing frequency of the replacement reminding information is once every 1-5 hours, preferably once every 1-4 hours, more preferably once every 1-3 hours, and more preferably once every 2-3 hours.
Other preferred embodiments of this embodiment further include:
more preferably, when the menstrual period judgment value is 1, the system pushes one or more of tour information, food information and gynecological information on any day from the p th day to the g th day of the day; preferably, p is any natural number from 5 to 7, and g is any natural number from 13 to 14;
more preferably, when the menstrual period judgment value is 1, the system pushes one or more of skin care information, body building information and gynecological information from any day of days a to b; preferably, a is any natural number from 14 to 16, and b is any natural number from 15 to 18;
more preferably, when the menstrual period judgment value is 1, the system pushes one or more of pregnancy-assisting information, beauty information and nutriment information from any day of days c to d; preferably, c is any natural number from 17 to 19, and d is any natural number from 25 to 28.
After the user is determined to be in the physiological period, the method can continuously push different types of information according to the needs of the user on the basis of the physiological period, so that the information pushing accuracy is improved.
Example 4 (method for pushing menstrual period correspondence information)
In combination with the basic implementation of the above embodiments, the present embodiment provides further preferred implementations as follows: the specific steps executed when the system pushes the corresponding information of the menstrual period to the user are as follows:
acquiring shopping place information of the transaction identified by the selling equipment terminal;
acquiring one or more of merchant information and service information stored in a system background memory, wherein the merchant information and the service information both comprise geographical position information;
matching the shopping place information with the geographic position information, judging the distance between the shopping place information and the geographic position information by a system, and if the distance is less than or equal to d, pushing merchant information and/or service information corresponding to the geographic position information to a user by the system; preferably, d is less than or equal to 5000 meters, more preferably less than or equal to 4000 meters, more preferably less than or equal to 3000 meters, more preferably less than or equal to 2000 meters, more preferably less than or equal to 1000 meters, and more preferably less than or equal to 500 meters.
In one specific example, the shopping location information obtained by the system when the user transacts is cantonese, and the system obtains one or more of merchant information and service information in a storage thereof, wherein the information comprises geographic location information. The system can judge the direct position distance between the geographical position information and the shopping place information, for example, if the merchant information is true kungfu and the geographical position information is florist hut, the system can judge the position distance between the florist hut and Guangzhou west tower, and if the system judges that the distance between the florist hut and the Guangzhou west tower is less than 1000 meters, the system can push the merchant information to the user. The rest of the merchant information or service information is available in the same way.
As a more preferable embodiment, when the system pushes the menstrual period correspondence information to the user, the following steps are performed:
judging whether the cargo type is a sanitary towel or not; if yes, the system pushes the cotton sliver education information to the user. The tampon educational information refers to information that helps a user to understand the effect of the tampon. For helping a user to know the condition of another product when the user selects the sanitary napkin.
Embodiment 5 (a system for collecting and/or pushing information based on user information of a vending machine)
Correspondingly, the invention also provides a system for collecting and/or pushing information based on the user information of the vending equipment, which is taken as a basic implementation mode and comprises the following steps:
the first module is used for acquiring user information identified by the selling equipment terminal; the user information is at least one of shopping information, biological information and user characteristic information of the user;
the second module is used for analyzing the user characteristic parameters of the acquired user information;
the second module determines the user characteristic parameters by the following method in the analysis:
the method comprises the steps that a server obtains at least one of shopping information, biological information and user characteristic information which are identified and sent by a vending device, the information is classified and identified, and different information is transmitted to different algorithm modules to be calculated to obtain user characteristic parameter values;
in another preferred embodiment, in combination with the basic embodiment, the system further includes a third module configured to match corresponding information in the system background memory with the user characteristic parameter value calculated by the second module and push the information;
preferably, the matching process is implemented by:
carrying out data identification according to the category of the characteristic parameters of the user, searching and matching databases with the same identification in the storage by the processor, and calling out information contents in the databases by the processor;
in a possible embodiment, the vending apparatus is a vending apparatus;
in a further preferred embodiment, the goods sold by the vending apparatus include feminine menstrual products; more preferably, the feminine menstrual product comprises a feminine menstrual daily product or feminine menstrual health product; more preferably, the feminine hygiene article is one or more of a sanitary napkin, a tampon;
more preferably, the feminine hygiene product further comprises a wet wipe.
In one possible implementation manner, the second module implements an analysis method by using at least one of a regression algorithm, a decision tree algorithm, a clustering algorithm, a neural network algorithm, a deep learning algorithm, and a dimensionality reduction algorithm in an artificial intelligence algorithm.
The technology adopted by the first module acquisition process comprises one or more of probes, web crawlers, Flume architecture analysis and Kafka architecture.
With reference to all the foregoing embodiments, in another preferred embodiment, the apparatus further includes a fourth module for acquiring mobile terminal identification information of a user or acquiring a user interface;
preferably, the vending apparatus has a pre-generated label thereon; the tag is used for the mobile terminal to collect;
in some possible embodiments, the tag is an optical signal, a radio signal, an infrared signal, a digital watermark signal, an audio signal, or a magnetic signal; more specifically, the optical signal is a one-dimensional code, a two-dimensional code or image information subjected to data modulation; possibly, the label is constant or variable; also possibly, the tag is generated during a device wake-up process or a goods selection process or a goods payment process;
preferably, the system obtains at least one of the biometric information or the user characteristic information through interaction of the mobile terminal after obtaining the identification information of the mobile terminal of the user or obtaining the user interface.
In a specific application scene, a user can acquire biological information of the user, such as voiceprint information, fingerprint information and the like, through interaction with a mobile terminal; similarly, user characteristic information, such as a working situation, a love and marriage situation, and the like, can be acquired through a question and answer mechanism, for example.
Preferably, the pushing in the third module is performed to the user mobile terminal through the system; alternatively, the pushing is by the system to the display of the vending apparatus.
In the classification of the information, in one possible classification case, the shopping information comprises one or more of the goods type, the purchase amount, the payment time and the shopping place; the cargo category is at least one or more of a sanitary towel and a tampon; the cargo category also includes wet wipes.
Preferably, the minimum purchase quantity unit of the sanitary towel/the sanitary cotton strip is 1 piece/1 strip;
preferably, the user characteristic parameter comprises a user physiological period parameter; the user physiological period parameter comprises a menstrual period judgment value;
preferably, the following instructions are executed when calculating the menstrual period judgment value:
acquiring shopping information identified by a vending device terminal; the system background server judges whether the cargo type of the shopping information is one of a sanitary towel or a tampon, and if so, outputs a menstrual period judgment value of 1; if not, outputting a menstrual period judgment value of 0;
alternatively, this is achieved by:
acquiring the information of the types and the purchase quantity of the goods identified by the selling equipment terminal; judging whether the goods type is one of a sanitary towel or a tampon, if so, entering D2; if not, outputting a menstrual period judgment value of 0;
preferably, when the menstrual period judgment value is 1, the third module pushes preset menstrual period corresponding information to a user; at the moment, the corresponding module of the system calculates that the menstrual period judgment value is 1 and judges that the conclusion that the user is in the menstrual period is obtained, and the third module pushes the information in the database with the corresponding identification in the storage to the user through the identification and matching method.
In one classification mode of the corresponding information of the menstrual period, the corresponding information of the menstrual period comprises one or more of merchant information and service information; the merchant information is one or more of taxi merchant information, commodity merchant information and food merchant information; the service information comprises one or more of travel service information, home service information, outgoing service information, medical service information and entertainment service information;
with respect to the pushing method of the third module, the present technology encompasses the following preferred embodiments, including:
when the menstrual period judgment value is 1, the third module pushes the corresponding information of the menstrual period to the user on the same day; or the third module pushes the corresponding information of the menstrual period to the user for m days from the current day, wherein m belongs to N and m is less than or equal to 9; preferably m.ltoreq.7 or m.ltoreq.5;
or when the menstrual period judgment value is 1, the third module pushes replacement reminding information to a user; more preferably, the pushing frequency of the replacement reminding information is once every 1-5 hours, preferably once every 1-4 hours, more preferably once every 1-3 hours, and more preferably once every 2-3 hours;
the system also comprises a place matching module, wherein the place matching module matches the shopping place information with one or more of merchant information and service information prestored or real-time in the system, and the merchant information and the service information both comprise geographical position information;
the matching module judges the distance between the shopping place and the geographic position information, and if the distance is less than or equal to d, the system pushes merchant information and/or service information corresponding to the geographic position information to the user; d is preferably less than or equal to 5000 meters, more preferably less than or equal to 4000 meters, more preferably less than or equal to 3000 meters, more preferably less than or equal to 2000 meters, more preferably less than or equal to 1000 meters, and more preferably less than or equal to 500 meters;
the detailed description of this embodiment corresponds to the embodiment 4, and will not be repeated here.
Preferably, the third module comprises a cotton strip education information pushing module, and if the acquired goods are sanitary napkins, the cotton strip education information is pushed to the user.
Since the system corresponds to the implementation process of the method, the technical problems to be solved, and the technical effects to be achieved, the description is not repeated herein.
The above embodiments are only preferred embodiments of the present invention, and the protection scope of the present invention is not limited thereby, and any insubstantial changes and substitutions made by those skilled in the art based on the present invention are within the protection scope of the present invention.

Claims (10)

1. An information pushing method, characterized in that the method comprises:
the method comprises the steps of obtaining shopping information of a user identified by a vending device, wherein the shopping information comprises shopping category information, or the shopping information comprises shopping category information and purchase quantity information;
determining a user characteristic parameter of the user according to the shopping category information or the shopping category information and the purchase quantity information;
and performing information matching according to the user characteristic parameters, and pushing the matched information to the user.
2. The method of claim 1, wherein:
the method further comprises the following steps: acquiring biological information or/and user characteristic information of the user identified by the selling equipment;
the determining the user characteristic parameter of the user according to the shopping category information or the shopping category information and the purchase quantity information includes:
and determining the user characteristic parameters according to the shopping category information and the biological information or/and the user characteristic information.
Or determining the user characteristic parameter according to the shopping category information and the purchase quantity information and according to the biological information or/and the user characteristic information.
3. The method of claim 1 or 2, wherein the user characteristic parameter includes a menstrual period determination value, the menstrual period determination value being a determination of whether the user is currently in a menstrual period;
the determining the user characteristic parameter of the user according to the shopping category information or the shopping category information and the purchase quantity information includes:
when the item currently purchased by the user is determined to comprise a female menstrual product according to the shopping category information, outputting a menstrual judgment value indicating that the user is currently in a menstrual period; preferably, when the article currently purchased by the user is determined to be a sanitary towel or a tampon according to the shopping category information, a menstrual period judgment value indicating that the user is currently in a menstrual period is output;
or, when the shopping category information determines that the articles currently purchased by the user include sanitary towels or tampons, judging whether the number of purchased sheets/number of purchased tampons is not more than a specified number, if so, outputting a menstrual period judgment value indicating that the user is currently in a menstrual period, and preferably, the specified number is 2.
4. The method of claim 3, wherein the matching information according to the user characteristic parameters and pushing the matched information to the user comprises:
when the output is a menstrual period judgment value indicating that the user is currently in a menstrual period, carrying out information matching according to the menstrual period judgment value, and pushing matched menstrual period corresponding information to the user;
preferably, matched menstrual period corresponding information is pushed to the user on the day when a menstrual period judgment value indicating that the user is currently in a menstrual period is output, or the matched menstrual period corresponding information is pushed to the user for m days continuously from the day when the menstrual period judgment value indicating that the user is currently in the menstrual period is output, wherein m is equal to N and m is less than or equal to 9; preferably, m.ltoreq.7 or m.ltoreq.5;
preferably, the pushing of the matched corresponding information of the menstrual period to the user includes: continuously pushing different types of menstrual period corresponding information to the user;
preferably, the menstrual period corresponding information comprises merchant information or/and service information;
preferably, the merchant information and the service information both include geographical location information, the shopping information further includes a shopping place, and the pushing of the matched information corresponding to the menstrual period to the user includes:
matching the shopping place with the geographic position information, judging the distance between the shopping place and the geographic position information, and if the distance is less than or equal to d, pushing merchant information and/or service information corresponding to the geographic position information to the user by the system;
preferably, the continuously pushing different types of menstrual period correspondence information to the user includes:
pushing first-type preset information on any one or more days from the p-th day to the g-th day of the day, wherein the first-type preset information is one or more of tour information, food information and gynecological information, the p is any natural number from 5 to 7, and the g is any natural number from 13 to 14;
pushing second type preset information on any one or more days from day a to day b, wherein the second type preset information is one or more of skin care information, body building information and gynecological information, a is any natural number from 14 to 16, and b is any natural number from 15 to 18;
pushing a third type of preset information on any one or more days from the c day to the d day of the same day, wherein the third type of preset information is one or more of pregnancy-assisting information, beauty information and nutriment information, c is any natural number from 17 to 19, and d is any natural number from 25 to 28;
preferably, the pushing the matched information to the user further includes: and after outputting a menstrual period judgment value indicating that the user is currently in a menstrual period, pushing the replacement reminding information according to a preset pushing frequency.
5. The method of claim 3, wherein the method further comprises: acquiring mobile terminal identification information of the user or a user interface of the user;
preferably, the mobile terminal identification information or the user interface is acquired by a mobile terminal device in a manner of collecting a pre-generated label on the selling device;
preferably, the tag is an optical signal, a radio signal, an infrared signal, a digital watermark signal, an audio signal or a magnetic signal;
preferably, the optical signal is a one-dimensional code, a two-dimensional code or image information modulated by data;
preferably, the label is constant or variable;
preferably, the tag is generated in a device wake-up process or a goods selection process or a goods payment process;
preferably, the selling device obtains the biological information or the user characteristic information through interaction of a mobile terminal;
preferably, the menstrual period corresponding information or/and the replacement reminding information is pushed to the mobile terminal of the user according to the mobile terminal identification information or the user interface.
6. The method of claim 1 or 2, wherein:
the information matching according to the user characteristic parameters comprises the following steps: carrying out data identification according to the category of the user characteristic parameters, searching and matching a stored database with the same identification, and calling out information content in the database;
or/and the pushing is carried out by moving the terminal to the user; alternatively, the pushing is by way of a display screen to the vending apparatus;
preferably, the vending apparatus is a vending apparatus.
7. The method of claim 3, wherein pushing the matched menstrual period correspondence information to the user comprises:
judging whether the cargo type is a sanitary towel or not; and if so, pushing the cotton sliver education information to the user.
8. An information pushing method is applied to a vending device, and comprises the following steps:
shopping information of the identified user, wherein the shopping information comprises shopping category information or the shopping information comprises shopping category information and purchase quantity information;
and sending the shopping information to a server, so that the server determines the user characteristic parameters of the user according to the shopping type information or the shopping type information and the purchasing quantity information, performs information matching according to the user characteristic parameters, and pushes the matched information to the user.
9. An information push system, characterized in that the system comprises:
the vending machine comprises a first module, a second module and a third module, wherein the first module is used for acquiring shopping information of a user identified by vending equipment, and the shopping information comprises shopping type information or the shopping information comprises shopping type information and purchase quantity information;
a second module, configured to determine a user characteristic parameter of the user according to the shopping category information or according to the shopping category information and the purchase quantity information;
and the third module is used for matching information according to the user characteristic parameters and pushing the matched information to the user.
10. An information push system, characterized in that the system comprises:
means for identifying shopping information of a user, the shopping information including shopping category information, or the shopping information including shopping category information and purchase quantity information;
and the module is used for sending the shopping information to a server, so that the server determines the user characteristic parameters of the user according to the shopping type information or the shopping type information and the purchasing quantity information, performs information matching according to the user characteristic parameters, and pushes the matched information to the user.
CN202110167619.1A 2017-09-08 2017-09-08 System for collecting and/or pushing information based on selling equipment user information Pending CN112884508A (en)

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