CN112738545A - Live broadcast room sharing detection method and device, electronic equipment and storage medium - Google Patents
Live broadcast room sharing detection method and device, electronic equipment and storage medium Download PDFInfo
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/21—Server components or server architectures
- H04N21/218—Source of audio or video content, e.g. local disk arrays
- H04N21/2187—Live feed
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
- G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
- G06Q10/063—Operations research, analysis or management
- G06Q10/0635—Risk analysis of enterprise or organisation activities
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
Abstract
The embodiment of the invention discloses a live broadcast room sharing detection method and device, electronic equipment and a storage medium. The method comprises the following steps: determining that a user shares data with a user in a live broadcast room within a detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value; determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data; and determining the sharing risk state of the user to the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user to the live broadcast room. By executing the technical scheme, the abnormal sharing behavior of the live broadcast room can be timely detected, and the normal sharing function is maintained on the premise of ensuring the user experience.
Description
Technical Field
The embodiment of the invention relates to the technical field of communication, in particular to a live broadcast room sharing detection method and device, electronic equipment and a storage medium.
Background
The existing live broadcast platform generally has a live broadcast room sharing function, and the anchor broadcast or live broadcast platform generally gives a certain sharing reward to sharing users for popularization needs, but also causes malicious sharing behaviors of some illegal users for obtaining benefits, thereby causing serious influence on the live broadcast platform.
At present, a live broadcast platform usually limits malicious sharing behaviors by limiting sharing times of a single user or increasing a threshold for obtaining rewards, but the live broadcast platform is not friendly to common users or new users, and the use experience of the common users or the new users on the live broadcast platform is poor.
Disclosure of Invention
The embodiment of the invention provides a live broadcast room sharing detection method and device, electronic equipment and a storage medium, so that abnormal sharing behaviors of a live broadcast room can be detected in time, and a normal sharing function is maintained on the premise of ensuring user experience.
In a first aspect, an embodiment of the present invention provides a live broadcast room sharing detection method, including:
determining that a user shares data with a user in a live broadcast room within a detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and determining the sharing risk state of the user to the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user to the live broadcast room.
In a second aspect, an embodiment of the present invention further provides a live broadcast room sharing detection apparatus, including:
the data determining module is used for determining that the user shares data with the user in the live broadcast room within the detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
the abnormal value determining module is used for determining a sharing abnormal value of the user to the live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and the state determining module is used for determining the sharing risk state of the user on the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user on the live broadcast room.
In a third aspect, an embodiment of the present invention further provides an electronic device, including:
one or more processors;
storage means for storing one or more programs;
the one or more programs are executable by the one or more processors to cause the one or more processors to implement a live space sharing detection method as provided in any embodiment of the invention.
In a fourth aspect, an embodiment of the present invention further provides a computer-readable storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements the live broadcast sharing detection method provided in any embodiment of the present invention.
The embodiment of the invention provides a live broadcast room sharing detection method, which comprises the steps of determining user sharing data of a user to a live broadcast room in a detection time interval, wherein the user sharing data comprise live broadcast sharing conversion rate, live broadcast sharing time efficiency ratio, live broadcast sharing equipment abnormal values and live broadcast sharing user IP address abnormal values, determining the abnormal value of the user to the live broadcast room according to preset weight related to the user sharing data and the user sharing data, and finally determining the sharing risk state of the user to the live broadcast room on a live broadcast platform according to the user sharing abnormal value to the live broadcast room.
By adopting the technical scheme, the user sharing data of the user in the live broadcast room is detected in the detection time interval, the sharing abnormal value of the user to the live broadcast room is determined according to the user sharing data and the preset weight of the user sharing data of each dimension, and the sharing risk state of the user to the live broadcast room on the live broadcast platform is determined according to the sharing abnormal value of the user to the live broadcast room, so that the abnormal sharing behavior of the live broadcast room can be timely detected, and the normal sharing function can be maintained on the premise of ensuring the user experience.
The above summary of the present invention is merely an overview of the technical solutions of the present invention, and the present invention can be implemented in accordance with the content of the description in order to make the technical means of the present invention more clearly understood, and the above and other objects, features, and advantages of the present invention will be more clearly understood.
Drawings
Other features, objects and advantages of the invention will become more apparent upon reading of the following detailed description of non-limiting embodiments thereof, made with reference to the accompanying drawings. The drawings are only for purposes of illustrating the preferred embodiments and are not to be construed as limiting the invention. Also, like reference numerals are used to refer to like parts throughout the drawings. In the drawings:
fig. 1 is a flowchart of a live broadcast room sharing detection method according to an embodiment of the present application;
fig. 2 is a flowchart of another live broadcast room sharing detection method according to the second embodiment of the present application;
fig. 3 is a schematic structural diagram of a live broadcast room sharing detection apparatus according to a third embodiment of the present application;
fig. 4 is a schematic structural diagram of an electronic device according to a fourth embodiment of the present application.
Detailed Description
The present invention will be described in further detail with reference to the accompanying drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the invention and are not limiting of the invention. It should be further noted that, for the convenience of description, only some of the structures related to the present invention are shown in the drawings, not all of the structures.
Before discussing exemplary embodiments in more detail, it should be noted that some exemplary embodiments are described as processes or methods depicted as flowcharts. Although a flowchart may describe the operations (or steps) as a sequential process, many of the operations can be performed in parallel, concurrently or simultaneously. In addition, the order of the operations may be re-arranged. The process may be terminated when its operations are completed, but may have additional steps not included in the figure. The processes may correspond to methods, functions, procedures, subroutines, and the like.
In order to better understand the scheme of the application, the problems existing in the prior art are simply explained, and the live broadcast industry is started and continuously developed, so that the management and control of the live broadcast platform also become a hotspot problem. On the live broadcast platform, a rule that the live broadcast sharing room obtains rewards often appears, but some users often share the live broadcast room maliciously and repeatedly through other means to obtain the rewards, and the operation of the platform is seriously influenced by the behavior. Most platforms limit malicious sharing behaviors by limiting sharing times and increasing the threshold of obtaining rewards, but the use experience of live platforms of common users and new users is reduced. Therefore, a sharing detection method is needed to limit the malicious sharing behavior and protect the rights and interests of the live broadcast platform and the ordinary users.
Example one
Fig. 1 is a flowchart of a live broadcast room sharing detection method according to an embodiment of the present invention, where the method is applicable to a situation where a user sharing behavior of a live broadcast platform performs exception detection, and the method is executed by a live broadcast room sharing detection apparatus, which may be implemented by software and/or hardware and may be integrated in an electronic device. As shown in fig. 1, the live broadcast room sharing detection method in this embodiment includes the following steps:
s110, determining that the user shares data with the user in the live broadcast room within a detection time interval; the user sharing data comprises at least one of: the method comprises the steps of live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value.
Wherein, live broadcast platform can be according to the detection cycle that sets for, and the user that shares data to the user according to the detection interval that sets up divides the interval and detects the statistics, and the user shares data can include: the method comprises the steps of live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value. The set detection period may be one hour.
In an alternative of the present embodiment, it may be combined with one or more of the alternatives of the present embodiment. The method includes that the user shares data including live broadcast sharing conversion rate, and determining that the user shares data to the user in the live broadcast room within a detection time interval may include: determining the total number of live broadcast room sharing and the total number of live broadcast room watching of a user in a detection time interval; and taking the ratio of the total live broadcast room sharing number to the total live broadcast room watching number as the live broadcast sharing conversion rate.
The total number of live broadcast room sharing can be the number of live broadcast rooms shared by the user in the detection period, and the total number of live broadcast room watching can be the number of live broadcast rooms in which the user has watched the record in the detection period.
In an alternative of the present embodiment, it may be combined with one or more of the alternatives of the present embodiment. The method includes that the user sharing data comprise live broadcast sharing timeliness ratio, and the data sharing of the user to a live broadcast room in a detection time interval is determined, and the method includes the following steps: determining the watching time of the user to each shared live broadcast room and the total watching time of the user to the live broadcast rooms in the detection time interval; and taking the ratio of the sum of the viewing time of each live broadcast room for sharing to the total viewing time of the live broadcast rooms as the live broadcast sharing timeliness ratio.
The live broadcast sharing timeliness ratio can be the sum of the watching time of the user to each shared live broadcast room in the detection period, and is the total time length of watching the live broadcast rooms in the detection period.
In an alternative of the present embodiment, it may be combined with one or more of the alternatives of the present embodiment. The abnormal value of the live broadcast sharing equipment is determined according to the number of user equipment with the same model sharing live broadcast room; and the abnormal value of the IP addresses of the live broadcast sharing users is determined according to the number of the same user IP addresses of the sharing live broadcast room.
When the abnormal user maliciously shares the live broadcast room, the abnormal user may share the live broadcast room with a plurality of devices of the same model owned by the abnormal user through some means. If the shared device of the user sharing live broadcast room is detected to be a plurality of user devices of the same model, the live broadcast room sharing behavior of the user can be malicious sharing behavior. Similarly, if it is detected that a plurality of IP addresses of the shared devices of the user sharing live broadcast room are the same, the live broadcast room sharing behavior of the user may also be malicious sharing behavior.
And S120, determining a sharing abnormal value of the user to the live broadcast room according to the user sharing data and the preset weight associated with the user sharing data.
The live broadcast platform determines a sharing abnormal value of the user to the live broadcast room according to the user sharing data and preset weights corresponding to the user sharing data with different dimensions and associated with the user sharing data.
In an alternative of the present embodiment, it may be combined with one or more of the alternatives of the present embodiment. Determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data, wherein the method comprises the following steps: and carrying out weighted average calculation on the user sharing data of different dimensions and the preset weight of the user sharing data under the corresponding dimensions to obtain the sharing abnormal value of the user to the live broadcast room.
By adopting the technical scheme, the sharing abnormal value of the user to the live broadcast room is obtained by determining the user sharing data with different dimensionalities of the user on the live broadcast platform in the detection period and performing weighted average calculation according to the preset weighted values of the user sharing data with different dimensionalities and the user sharing data, and the malicious sharing behavior can be effectively found according to experience and the preset weight of the data, so that the accidental injury effect to normal users is avoided, and the use experience of the live broadcast platform of a common user is improved.
And S130, determining the sharing risk state of the user on the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user on the live broadcast room.
The live broadcast platform determines whether the user is currently in a sharing risk state according to the calculated abnormal sharing value of the user to the live broadcast room, and correspondingly processes the user account according to the sharing risk state of the user.
According to the technical scheme of the embodiment, the data are shared by the user in the live broadcast room within the detection time interval by determining that the user shares the data, wherein the data shared by the user comprises the following steps: the method comprises the steps of obtaining a live broadcast sharing abnormal value according to detected user sharing data and preset weighted values of user sharing data corresponding to different dimensions, and finally determining the sharing risk state of a user on a live broadcast platform according to the user sharing abnormal value, so that the abnormal sharing behavior of a live broadcast room can be timely detected, and a normal sharing function is maintained on the premise of guaranteeing user experience.
Example two
Fig. 2 is a flowchart of another live broadcast room sharing detection method according to the second embodiment of the present application. Embodiments of the present invention are further optimized on the basis of the above-mentioned embodiments, and the embodiments of the present invention may be combined with various alternatives in one or more of the above-mentioned embodiments. As shown in fig. 2, the live broadcast room sharing detection method provided in the embodiment of the present invention may include the following steps:
s210, determining that the user shares data with the user in the live broadcast room within a detection time interval; the user sharing data comprises at least one of: the method comprises the steps of live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value.
S220, determining a sharing abnormal value of the user to the live broadcast room according to the user sharing data and the preset weight associated with the user sharing data.
And S230, if the sharing abnormal value of the user to the live broadcast room is smaller than a first sharing abnormal threshold, judging that the user is a low-risk sharing abnormal user.
Optionally, the first sharing abnormal threshold is set to 60, and if the sharing abnormal value of the user to the live broadcast room is less than 60, the user may be classified as a low-risk sharing abnormal user within the current detection period time period.
S240, if the sharing abnormal value of the user to the live broadcast room is larger than the first sharing abnormal threshold and smaller than the second sharing abnormal threshold, determining that the user is an abnormal risk sharing user.
Optionally, the second sharing abnormal threshold is set to 80, and if the sharing abnormal value of the user to the live broadcast room is smaller than 80 and larger than 60, the user can be classified as a medium-risk sharing abnormal user within the current detection period time period.
And S250, if the sharing abnormal value of the user to the live broadcast room is larger than a second sharing abnormal threshold, judging that the user is a high-risk sharing abnormal user.
If the sharing abnormal value of the user to the live broadcast room is larger than 80, the user can be classified as a high-risk sharing abnormal user in the current detection period time.
In an alternative of the present embodiment, it may be combined with one or more of the alternatives of the present embodiment. After determining the sharing risk state of the user to the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user to the live broadcast room, the method further comprises the following steps: if the proportion of the high-risk sharing abnormal users and the medium-risk sharing abnormal users in the total number of the users within the preset time length range exceeds that of the low-risk sharing abnormal users, the first sharing abnormal threshold and the second sharing abnormal threshold are reduced, and the difference value between the first sharing abnormal threshold and the second sharing abnormal threshold is kept unchanged.
After a detection period, determining the sharing risk state of all users on the live broadcast platform to the live broadcast room in the last detection period. If the sum of the proportion of the medium-risk sharing abnormal users and the high-risk sharing abnormal users in the total users in the last detection period exceeds the proportion of the low-risk sharing abnormal users in the total users, the first sharing abnormal threshold and the second sharing abnormal threshold can be reduced according to the exceeding percentage, and the difference between the first sharing abnormal threshold and the second sharing abnormal threshold is kept unchanged. For example, after the duration of one detection, the proportion of the medium-risk sharing abnormal users and the high-risk sharing abnormal users in the total users is 60%, and the proportion of the low-risk sharing abnormal users is 40%, then the first sharing abnormal threshold may be reduced from 60 to 50, and the second sharing abnormal threshold may be reduced from 80 to 70.
According to the technical scheme, the user sharing abnormal value is obtained by detecting the user sharing data and the preset weight of the user in the live broadcast room within the time interval, the user is divided into the low-risk sharing abnormal user and the medium-risk sharing abnormal user according to the preset first sharing abnormal threshold and the preset second sharing abnormal threshold, and finally whether the first sharing abnormal threshold and the second sharing abnormal threshold need to be reduced or not is judged according to the occupation ratio of the medium-high-risk sharing abnormal user in the total users, so that the accuracy of the judging method is improved under the condition that the number of the users who share maliciously is large, and the abnormal sharing behavior is managed and controlled more accurately.
EXAMPLE III
Fig. 3 is a schematic structural diagram of a live broadcast room sharing detection apparatus according to a third embodiment of the present invention. The device can be suitable for the condition that the user sharing behavior of the live broadcast platform is subjected to abnormity detection, can be realized by software and/or hardware, and is integrated in the electronic equipment. The device is used for realizing the live broadcast room sharing detection method provided by the embodiment. As shown in fig. 3, the live broadcast sharing detection apparatus provided in this embodiment includes:
a data determining module 310, configured to determine that a user shares data with a user in a live broadcast room within a detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
an abnormal value determination module 320, configured to determine a sharing abnormal value of the user to the live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and the state determining module 330 is configured to determine a sharing risk state of the user on the live broadcast platform to the live broadcast room according to the sharing abnormal value of the user to the live broadcast room.
On the basis of the foregoing embodiment, optionally, the data determining module 310 is configured to:
the preset weight values associated with the user shared data are sequentially from large to small: the method comprises the steps of weighing the live broadcast sharing time efficiency ratio, weighing the live broadcast sharing conversion rate, weighing the abnormal value of live broadcast sharing equipment and weighing the abnormal value of the IP address of a live broadcast sharing user.
On the basis of the foregoing embodiment, optionally, the data determining module 310 is further configured to:
determining the total number of live broadcast room sharing and the total number of live broadcast room watching of a user in a detection time interval;
and taking the ratio of the total live broadcast room sharing number to the total live broadcast room watching number as the live broadcast sharing conversion rate.
On the basis of the foregoing embodiment, optionally, the data determining module 310 is further configured to:
determining the watching time of the user to each shared live broadcast room and the total watching time of the user to the live broadcast rooms in the detection time interval;
and taking the ratio of the sum of the viewing time of each live broadcast room for sharing to the total viewing time of the live broadcast rooms as the live broadcast sharing timeliness ratio.
On the basis of the foregoing embodiment, optionally, the data determining module 310 is further configured to:
the abnormal value of the live broadcast sharing equipment is determined according to the number of the user equipment with the same model sharing live broadcast room; and the abnormal value of the IP addresses of the live broadcast sharing users is determined according to the number of the same user IP addresses of the sharing live broadcast room.
On the basis of the above embodiment, optionally, the outlier determining module 320 is configured to:
and carrying out weighted average calculation on the user sharing data of different dimensions and the preset weight of the user sharing data under the corresponding dimensions to obtain the sharing abnormal value of the user to the live broadcast room.
On the basis of the foregoing embodiment, optionally, the state determining module 330 is configured to:
if the sharing abnormal value of the user to the live broadcast room is smaller than a first sharing abnormal threshold, judging that the user is a low-risk sharing abnormal user;
if the sharing abnormal value of the user to the live broadcast room is larger than a first sharing abnormal threshold and smaller than a second sharing abnormal threshold, determining that the user is an abnormal risk sharing user;
and if the sharing abnormal value of the user to the live broadcast room is larger than a second sharing abnormal threshold, judging that the user is a high-risk sharing abnormal user.
On the basis of the foregoing embodiment, optionally, the state determining module 330 is further configured to:
if the proportion of the high-risk sharing abnormal users and the medium-risk sharing abnormal users in the total number of the users within the preset time length range exceeds that of the low-risk sharing abnormal users, the first sharing abnormal threshold and the second sharing abnormal threshold are reduced, and the difference value between the first sharing abnormal threshold and the second sharing abnormal threshold is kept unchanged.
Example four
Fig. 4 is a schematic structural diagram of an electronic device according to a fourth embodiment of the present application. The embodiment of the application provides electronic equipment, and the live broadcast room sharing detection device provided by the embodiment of the application can be integrated in the electronic equipment. As shown in fig. 4, the present embodiment provides an electronic device 400, which includes: one or more processors 420; the storage device 410 is configured to store one or more programs, and when the one or more programs are executed by the one or more processors 420, the one or more processors 420 implement the live broadcast share detection method provided in this embodiment of the present application, where the method includes:
determining that a user shares data with a user in a live broadcast room within a detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and determining the sharing risk state of the user to the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user to the live broadcast room.
Of course, those skilled in the art can understand that the processor 420 also implements the technical solution of the live broadcast room sharing detection method provided in any embodiment of the present application.
The electronic device 400 shown in fig. 4 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present application.
As shown in fig. 4, the electronic device 400 includes a processor 420, a storage device 410, an input device 430, and an output device 440; the number of the processors 420 in the electronic device may be one or more, and one processor 420 is taken as an example in fig. 4; the processor 420, the storage device 410, the input device 430, and the output device 440 in the electronic apparatus may be connected by a bus or other means, and are exemplified by a bus 450 in fig. 4.
The storage device 410 is a computer-readable storage medium, and can be used to store software programs, computer-executable programs, and module units, such as program instructions corresponding to the live broadcast sharing detection method in the embodiment of the present application.
The storage device 410 may mainly include a storage program area and a storage data area, wherein the storage program area may store an operating system, an application program required for at least one function; the storage data area may store data created according to the use of the terminal, and the like. Further, the storage 410 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other non-volatile solid state storage device. In some examples, storage 410 may further include memory located remotely from processor 420, which may be connected via a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The input means 430 may be used to receive input numbers, character information, or voice information, and to generate key signal inputs related to user settings and function control of the electronic device. The output device 440 may include a display screen, speakers, or other electronic equipment.
The electronic equipment provided by the embodiment of the application can realize timely detection of the abnormal sharing behavior of the live broadcast room, and can maintain the technical effect of a normal sharing function on the premise of ensuring the user experience.
EXAMPLE five
An embodiment of the present invention provides a computer-readable medium, on which a computer program is stored, where the computer program, when executed by a processor, is configured to execute a live broadcast room sharing detection method, where the method includes:
determining that a user shares data with a user in a live broadcast room within a detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and determining the sharing risk state of the user to the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user to the live broadcast room.
Optionally, the program, when executed by the processor, may be further configured to execute a live broadcast sharing detection method provided in any embodiment of the present invention.
Computer storage media for embodiments of the invention may employ any combination of one or more computer-readable media. The computer readable medium may be a computer readable signal medium or a computer readable storage medium. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the computer readable storage medium would include the following: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a Read Only Memory (ROM), an Erasable Programmable Read Only Memory (EPROM), a flash Memory, an optical fiber, a portable CD-ROM, an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. A computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device.
A computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take a variety of forms, including, but not limited to: an electromagnetic signal, an optical signal, or any suitable combination of the foregoing. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device.
Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: wireless, wire, fiber optic cable, Radio Frequency (RF), etc., or any suitable combination of the foregoing.
Computer program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
In the description herein, references to the description of the term "one embodiment," "some embodiments," "an example," "a specific example," or "some examples," etc., mean that a particular feature, structure, material, or characteristic described in connection with the embodiment or example is included in at least one embodiment or example of the invention. In this specification, the schematic representations of the terms used above do not necessarily refer to the same embodiment or example. Furthermore, the particular features, structures, materials, or characteristics described may be combined in any suitable manner in any one or more embodiments or examples.
It is to be noted that the foregoing is only illustrative of the preferred embodiments of the present invention and the technical principles employed. It will be understood by those skilled in the art that the present invention is not limited to the particular embodiments described herein, but is capable of various obvious changes, rearrangements and substitutions as will now become apparent to those skilled in the art without departing from the scope of the invention. Therefore, although the present invention has been described in greater detail by the above embodiments, the present invention is not limited to the above embodiments, and may include other equivalent embodiments without departing from the spirit of the present invention, and the scope of the present invention is determined by the scope of the appended claims.
Claims (11)
1. A live broadcast room sharing detection method is characterized by comprising the following steps:
determining that a user shares data with a user in a live broadcast room within a detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and determining the sharing risk state of the user to the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user to the live broadcast room.
2. The method according to claim 1, wherein the preset weight values associated with the user shared data are, from large to small: the method comprises the steps of weighing the live broadcast sharing time efficiency ratio, weighing the live broadcast sharing conversion rate, weighing the abnormal value of live broadcast sharing equipment and weighing the abnormal value of the IP address of a live broadcast sharing user.
3. The method of claim 1, wherein the user sharing data comprises a live sharing conversion rate, and determining that the user shares data to the live room within a detection time interval comprises:
determining the total number of live broadcast room sharing and the total number of live broadcast room watching of a user in a detection time interval;
and taking the ratio of the total live broadcast room sharing number to the total live broadcast room watching number as the live broadcast sharing conversion rate.
4. The method of claim 1, wherein the user shared data comprises a live broadcast sharing timeliness ratio, and determining that the user shares data with the live broadcast during the detection time interval comprises:
determining the watching time of the user to each shared live broadcast room and the total watching time of the user to the live broadcast rooms in the detection time interval;
and taking the ratio of the sum of the viewing time of each live broadcast room for sharing to the total viewing time of the live broadcast rooms as the live broadcast sharing timeliness ratio.
5. The method according to claim 1, wherein the live sharing device outliers are determined by the number of user devices sharing the same model of the live room; and the abnormal value of the IP addresses of the live broadcast sharing users is determined according to the number of the same user IP addresses of the sharing live broadcast room.
6. The method according to claim 1, wherein determining a sharing abnormal value of a user to a live broadcast room according to the user sharing data and a preset weight associated with the user sharing data comprises:
and carrying out weighted average calculation on the user sharing data of different dimensions and the preset weight of the user sharing data under the corresponding dimensions to obtain the sharing abnormal value of the user to the live broadcast room.
7. The method of claim 1, wherein determining the sharing risk status of the user on the live platform to the live room according to the sharing abnormal value of the user to the live room comprises:
if the sharing abnormal value of the user to the live broadcast room is smaller than a first sharing abnormal threshold, judging that the user is a low-risk sharing abnormal user;
if the sharing abnormal value of the user to the live broadcast room is larger than a first sharing abnormal threshold and smaller than a second sharing abnormal threshold, determining that the user is an abnormal risk sharing user;
and if the sharing abnormal value of the user to the live broadcast room is larger than a second sharing abnormal threshold, judging that the user is a high-risk sharing abnormal user.
8. The method of claim 7, after determining a risk status shared by the user to the live broadcast on the live broadcast platform according to the abnormal value shared by the user to the live broadcast, further comprising:
if the proportion of the high-risk sharing abnormal users and the medium-risk sharing abnormal users in the total number of the users within the preset time length range exceeds that of the low-risk sharing abnormal users, the first sharing abnormal threshold and the second sharing abnormal threshold are reduced, and the difference value between the first sharing abnormal threshold and the second sharing abnormal threshold is kept unchanged.
9. A live broadcast room sharing detection apparatus, comprising:
the data determining module is used for determining that the user shares data with the user in the live broadcast room within the detection time interval; the user sharing data comprises at least one of: live broadcast sharing conversion rate, live broadcast sharing timeliness ratio, live broadcast sharing equipment abnormal value and live broadcast sharing user IP address abnormal value;
the abnormal value determining module is used for determining a sharing abnormal value of the user to the live broadcast room according to the user sharing data and a preset weight associated with the user sharing data;
and the state determining module is used for determining the sharing risk state of the user on the live broadcast room on the live broadcast platform according to the sharing abnormal value of the user on the live broadcast room.
10. An electronic device, comprising:
one or more processors;
storage means for storing one or more programs;
when executed by the one or more processors, cause the one or more processors to implement the live space sharing detection method of any of claims 1-8.
11. A computer-readable storage medium, on which a computer program is stored, which, when being executed by a processor, carries out a live broadcast sharing detection method according to any one of claims 1 to 8.
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