CN112732659A

CN112732659A - Application program sharing method and device

Info

Publication number: CN112732659A
Application number: CN201911032457.XA
Authority: CN
Inventors: 丁阳; 武利剑; 刘业飞; 崔小川; 陈鹏; 袁翀; 张华�; 吴文勇; 王玮
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2019-10-28
Filing date: 2019-10-28
Publication date: 2021-04-30
Anticipated expiration: 2039-10-28
Also published as: CN112732659B

Abstract

The invention provides an application program sharing method and device, wherein after a link for sharing an application program is received, if a trigger link is monitored, a first device parameter of a terminal and an identifier of a sharing party carried in the link are obtained through the application program bearing the link, and the first device parameter and the identifier of the sharing party are sent to a server. Downloading and installing the application program pointed by the link, acquiring a second device parameter of the terminal through the application program pointed by the link if the application program pointed by the link is monitored to be opened, sending the second device parameter to the server, and establishing a corresponding relation among the first device parameter, the identifier of the sharing party and the second device parameter if a matching success response returned by the server is received, so that the application program sharing and the invitation relation establishment can be completed sequentially through the steps of triggering the link, downloading and installing the application program, opening the application program and establishing the corresponding relation, the sharing process is simplified, and the conversion rate is improved.

Description

Application program sharing method and device

Technical Field

The invention belongs to the technical field of data processing, and particularly relates to an application program sharing method and device.

Background

At present, with the rapid development of the internet technology, the fission of the APP (Application) can be realized between users through the terminal, wherein the APP fission means that at least one user can acquire the APP from other user sides and download and install the APP through an invitation mode, so that the same APP is transmitted between users, and the download amount of the APP is increased. For example, a user is invited to download an APP through a terminal sharing APP download link to realize APP fission, and the link carries an identifier of a sharing party so as to establish an invitation relationship through the identifier of the sharing party.

The form of the identity of the sharing party may include: any one of an invitation code, a mobile phone number and a third party account, taking the invitation code as an example, the process of implementing APP fission by using the identifications comprises the following steps: if the link enabling operation is detected, opening an invitation page; acquiring an invitation code input by the user in the invitation page (such as the user copying the invitation code to the invitation page); downloading and installing an APP; opening the APP; after detecting that the user enters the My center of the APP display page, opening an invitation code filling page; acquiring an invitation code input by a user in an invitation code filling page; and after detecting that the conversion operation is triggered, indicating to finish application sharing and invitation relation establishment.

However, the sharing process is complicated when the APP fission is realized, and the user needs to manually input the identifier of the sharing party, so that the conversion rate is reduced.

Disclosure of Invention

In view of the above, an object of the present invention is to provide an application sharing method and apparatus, which are used to simplify the sharing process and achieve automatic sharing of APPs, thereby improving the conversion rate. The technical scheme is as follows:

the invention provides an application program sharing method, which comprises the following steps:

receiving a link for application sharing;

if the link is monitored to be triggered, acquiring a first device parameter of a terminal and an identifier of a sharing party carried in the link through an application program bearing the link, and sending the first device parameter and the identifier of the sharing party to a server, wherein the identifier of the sharing party is used for indicating the sharing party of the link;

downloading and installing the application program pointed by the link;

if the situation that the application program pointed by the link is opened is monitored, acquiring a second device parameter of the terminal through the application program pointed by the link, and sending the second device parameter to the server, wherein the second device parameter is different from the first device parameter;

and if a matching success response returned by the server is received, establishing a corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter, and sending the matching success response when the server determines that the first equipment parameter and the second equipment parameter belong to the terminal.

Preferably, the method further comprises: storing the identifier of the sharing party into a preset storage space through an application program bearing the link;

if the situation that the application program pointed by the link is opened is monitored, the identifier of the sharing party is obtained from the preset storage space through the application program pointed by the link, and the identifier of the sharing party obtained from the preset storage space is sent to the server, so that the server judges whether the matching success response is obtained or not based on the identifier matching of the sharing party.

Preferably, the method further comprises: if the situation that the application program pointed by the link is opened is monitored, the identifier of the sharing party is obtained from the other installed application programs through the application program pointed by the link, and the identifier of the sharing party obtained from the other installed application programs is sent to the server, so that the server judges whether the matching success response is obtained or not based on the identifier matching of the sharing party.

Preferably, the method further comprises: encrypting the identifier of the sharing party carried in the link through an application program bearing the link;

and/or

And encrypting the identifier of the sharing party acquired by the application program pointed by the link through the application program pointed by the link.

Preferably, the method further comprises: acquiring display parameters carried in the link through an application program bearing the link, wherein the display parameters are used for indicating display contents when the application program pointed by the link is shared;

sending the display parameters to the server;

receiving display parameters returned by the server when the matching success response is returned;

and controlling the display of the application program pointed by the link based on the display parameter.

The invention also provides an application program sharing method, which comprises the following steps:

receiving a first device parameter of a terminal and an identifier of a sharing party carried in a link, wherein the identifier of the sharing party is used for indicating the sharing party of the link, and the link is used for sharing an application program;

receiving a second device parameter of the terminal, wherein the second device parameter is different from the first device parameter;

and if the first equipment parameter and the second equipment parameter belong to the terminal, sending a matching success response to the terminal, wherein the matching success response is used for indicating the terminal to establish a corresponding relationship among the first equipment parameter, the identifier of the sharing party and the second equipment parameter.

Preferably, the method further comprises:

receiving display parameters carried in the link sent by the terminal, wherein the display parameters are used for indicating display contents when the application program pointed by the link is shared;

and if the first equipment parameter and the second equipment parameter belong to the terminal, sending the display parameter to the terminal.

The invention also provides an application sharing device, which comprises:

a receiving unit, configured to receive a link for sharing an application;

a first obtaining unit, configured to obtain, if it is monitored that the link is triggered, a first device parameter of the terminal and an identifier of a sharing party carried in the link through an application program bearing the link, where the identifier of the sharing party is used to indicate the sharing party of the link;

a sending unit, configured to send a first device parameter and an identifier of the sharing party to a server;

the download installation unit is used for downloading and installing the application program pointed by the link;

a second obtaining unit, configured to obtain, if it is monitored that the application program pointed by the link is opened, a second device parameter of the terminal through the application program pointed by the link;

the sending unit is further configured to send the second device parameter to the server, where the second device parameter is different from the first device parameter;

and the establishing unit is used for establishing a corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter if a matching success response returned by the server is received, and the matching success response is sent when the server determines that the first equipment parameter and the second equipment parameter belong to the terminal.

The present invention also provides a terminal, including: a communication interface and a processor;

the communication interface is used for carrying out linkage of application program sharing;

the processor is configured to, if it is monitored that the link is triggered, acquire a first device parameter of the terminal and an identifier of a sharing party carried in the link through an application program bearing the link, and send the first device parameter and the identifier of the sharing party to a server through the communication interface, where the identifier of the sharing party is used to indicate the sharing party of the link;

the processor is further configured to download and install the application program to which the link points, obtain a second device parameter of the terminal through the application program to which the link points if the application program to which the link points is monitored to be opened, send the second device parameter to the server through the communication interface, establish a correspondence between the first device parameter, the identifier of the sharing party, and the second device parameter if a matching success response returned by the server is received through the communication interface, send the matching success response when the server determines that the first device parameter and the second device parameter belong to the terminal, and send the second device parameter and the first device parameter being different.

The present invention also provides a server, comprising: a processor and a communication interface;

the communication interface is configured to receive a first device parameter of a terminal and an identifier of a sharing party carried in a link, where the identifier of the sharing party is used to indicate the sharing party of the link, the link is used to share an application program, and the communication interface is used to receive a second device parameter of the terminal, where the second device parameter is different from the first device parameter;

the processor is configured to determine whether the first device parameter and the second device parameter belong to the terminal, and if it is determined that the first device parameter and the second device parameter belong to the terminal, trigger the communication interface to send a matching success response to the terminal, where the matching success response is used to instruct the terminal to establish a correspondence between the first device parameter, the identifier of the sharing party, and the second device parameter.

By means of the technical scheme, after the link for sharing the application program is received, if the link is monitored to be triggered, the first device parameter of the terminal and the identifier of the sharing party carried in the link are obtained through the application program bearing the link, and the first device parameter and the identifier of the sharing party are sent to the server. Downloading and installing the application program pointed by the link, acquiring a second device parameter of the terminal through the application program pointed by the link if the application program pointed by the link is monitored to be opened, sending the second device parameter to the server, and establishing a corresponding relation among the first device parameter, the identifier of the sharing party and the second device parameter if a matching success response returned by the server is received, so that the application program sharing and the invitation relation establishment can be completed through the steps of triggering the link, downloading and installing the application program, opening the application program and establishing the corresponding relation in sequence, and the sharing process is simplified. The invitation relation establishment is immediately the establishment of the corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter.

And the first device parameter of the terminal and the identifier of the sharing party carried in the link can be obtained through the application program bearing the link, and the second device parameter of the terminal is obtained through the application program pointed by the link, so that the server can establish a corresponding relation by matching the first device parameter and the second device parameter to finish the fission of the application program, and in the process, a user does not need to manually input the identifier of the sharing party (such as the invitation code), so that the probability of triggering the link to finish the sharing of the application program is improved under the conditions of simplifying the sharing process and not needing excessive participation of the user, and the conversion rate is improved.

Drawings

In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly introduced below, and it is obvious that the drawings in the following description are some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to these drawings without creative efforts.

Fig. 1 is a signaling diagram of an application sharing method according to an embodiment of the present invention;

fig. 2 is a schematic diagram of generating a token and loading the token into a link in the application sharing method according to the embodiment of the present invention;

fig. 3 is a schematic diagram illustrating sending of a first device parameter and an identifier of a sharing party in an application sharing method according to an embodiment of the present invention;

fig. 4 is a schematic diagram illustrating an application sharing method according to an embodiment of the present invention;

fig. 5 is a schematic view of a terminal display change corresponding to the application sharing method according to the embodiment of the present invention;

FIG. 6 is a schematic illustration of a conversion alignment provided by an embodiment of the present invention;

fig. 7 is a signaling diagram of another application sharing method according to an embodiment of the present invention;

fig. 8 is a schematic diagram illustrating another application sharing method according to an embodiment of the present invention;

fig. 9 is a signaling diagram of another application sharing method according to an embodiment of the present invention;

FIG. 10 is a schematic representation of the change in conversion rate from reaching the user to activation provided by an embodiment of the present invention;

fig. 11 is a scene schematic diagram of an application sharing method according to an embodiment of the present invention;

fig. 12 is a schematic structural diagram of an application sharing device according to an embodiment of the present invention;

fig. 13 is a schematic structural diagram of a terminal according to an embodiment of the present invention;

fig. 14 is a schematic structural diagram of a server according to an embodiment of the present invention.

Detailed Description

In order to make the objects, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, but not all, embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.

Referring to fig. 1, a signaling diagram of an application sharing method according to an embodiment of the present invention is shown, which includes the following steps:

101: the terminal receives a link for application sharing. It can be understood that: the link for sharing the application is transmitted through the terminal used by the sharing party, and the terminal receiving the link is the terminal used by the shared party. The link for sharing the application program may be transferred through a server that establishes a communication link with a terminal used by the sharing party and a terminal used by the shared party, or may be sent by the terminal used by the sharing party to the terminal used by the shared party if the terminal used by the sharing party and the terminal used by the shared party can be directly connected.

The link for sharing the application program may be sent through a bearer object, for example, the bearer object may be an application program installed on both a terminal used by the sharing party and a terminal used by the shared party, for example, the application program bearing the link may be an application program capable of sending content in a certain form, such as an instant messaging application program and a short message, and the description is given by taking the instant messaging application program and the short message as examples:

if the application program bearing the link is an instant messaging application program, the link may be sent as a message content transmitted by the instant messaging application program, and the embodiment of the form of the message content is not limited, for example, the message content may be an applet or a two-dimensional code, and jump to the link through the applet or the two-dimensional code, or the message content is a Text content written in HTML (hypertext Markup Language) and started in HTTP (hypertext Transfer Protocol), and a page is displayed when the Text content is triggered (i.e., clicked). If the application program bearing the link is a short message, text content written by HTML and beginning with HTTP may be sent as short message content, which is only described by taking an instant messaging application program and a short message as examples, and the embodiment does not limit the form of the bearing object and the link.

In this embodiment, the link for sharing the application program carries an identifier of the sharing party, so that the sharing party of the link is indicated by the identifier of the sharing party, that is, the identifier of the sharing party can indicate a source of the link. The identifier of the sharing party may be any one of an invitation code, a mobile phone number, and a third-party account, and the identifier of these forms may need to be manually written into a link by the sharing party, for this embodiment, another identifier of the sharing party is further provided, for example, user information and additional information are acquired, an identifier of the sharing party (token for short) is generated through an encryption Algorithm, for example, a 32-bit (not limited to 32-bit) MD5 code is generated through an MD5(Message Digest Algorithm), and then the 32-bit MD5 code is the identifier of the sharing party, and by this method, the identifier of the sharing party can be unified, and splitting of a sharing source caused by non-unified identifier of the sharing party is solved.

The user information may be a user name of the sharing party, a user ID of the sharing party, and the like, and the additional information may be configuration data of a terminal used by the sharing party and/or related information of an application program shared through a link, such as a name of the application program and an event displayed on an interface of the application program when the application program is shared.

As shown in fig. 2, which illustrates a process of generating and loading a token into a link, a data management module (referred to as a background) of the terminal obtains userId (representing a user ID) and eventId (representing related information of an application shared through the link), generates the token through an MD5 algorithm, loads the token into the link through the data management module, and displays the link loaded with the token in a display area of the terminal. In addition, the token is generated by the data management module to be stored, and the storage manner may adopt but is not limited to a key-value manner, where the key is the token and the value is the user information of the sharing party (represented by userInfo in fig. 2), so as to find the user information of the sharing party through the token, and thus indicate the identity of the sharing party through the user information of the sharing party (in other words, link the identity of the sharing party from).

102: if the terminal monitors that the link is triggered, acquiring a first device parameter of the terminal and an identifier of a sharing party carried in the link through an application program bearing the link.

If the link is monitored to be triggered, it is indicated that the link is opened by the shared party, at this time, a first device parameter of the terminal and an identifier of the shared party carried in the link are obtained through an interface of an application program bearing the link, where the first device parameter is at least used for indicating configuration data of the terminal, and if the first device parameter includes: hardware parameters, location parameters, and access time, the hardware parameters including but not limited to: a display screen, a GPU (Graphics Processing Unit), and system configuration parameters, the location parameter may be represented by, but not limited to, an IP (Internet Protocol) address, and the access time represents the time when the link is triggered. The method comprises the steps of sending a first device parameter and sending an identifier of a sharing party carried in a link, wherein one purpose of the method is to establish an invitation relation with a shared party through the identifier of the sharing party, and then explaining the invitation relation with the shared party.

In this embodiment, after the first device parameter and the identifier of the sharing party are obtained through the application program bearing the link, the identifier of the sharing party is encrypted through the application program bearing the link, and certainly, the first device parameter may also be encrypted, so as to improve the security of the identifier of the sharing party and the security of the first device parameter.

103: and the terminal sends the first equipment parameter and the identifier of the sharing party to the server.

The data interaction between the terminal and the server may follow a communication protocol agreed by the terminal and the server, and the first device parameter and the identifier of the sharing party are packaged and sent according to the communication protocol agreed by the terminal and the server, which is not described in detail in this embodiment.

In this embodiment, as shown in fig. 3, the schematic diagram of obtaining and sending the first device parameter and the identifier of the sharing party is that, obtaining device info (a representation of the first device parameter) and token through an application program bearing a link, and then sending the device info and token to the server, after receiving the device info and token, the server may also perform encryption by using an encryption algorithm, and perform encryption by using MD5 to generate a device ID (terminal ID) as shown in fig. 3, and store the device ID and the device ID in a key-value manner, where the key is the device ID and the value is the token, so that the device ID and the user info may be corresponded by the token to indicate that the application program in the device ID is from the user info.

104: the terminal downloads and installs the application program pointed to by the link. The application program pointed by the link is an application program which can be found through the link, an acquisition channel of the application program can be provided in a link sharing mode, the application program fission is realized, and compared with the existing mode of searching the application program through an application store (also called Appstore), the acquisition channel of the application program is added for the terminal.

In this embodiment, the type of the application shared by the link may be any type, as long as the installation package adapted to the shared application of the terminal can be obtained by the link, and for example, the social type application (for example, for social sharing, friend invitation, and HTML5 technical sharing), the game type application (for team game), and the shopping type application (for example, for advertisement delivery), may be shared in a link manner.

105: and if the terminal monitors that the application program pointed by the link is opened, acquiring a second device parameter of the terminal through the application program pointed by the link, wherein the second device parameter is different from the first device parameter.

The second device parameter is different from the first device parameter because: the authority of the application program bearing the link and the authority of the application program pointed by the link to access the terminal are different, and the parameter values which can be obtained when the authority of the access terminal is different are different, so that the different device parameters obtained by the two application programs are represented as follows: the first device parameter and the second device parameter have the same name, but the parameter values of the parameters may be different, and the second device parameter includes: the hardware parameter, the location parameter, and the access time, where the access time indicates the opening time of the application program to which the link points, and the hardware parameter and the location parameter are configuration data of the terminal, which can be referred to in the above description, of course, which of the hardware parameter and the location parameter in the second device parameter includes may also be determined by the authority that the terminal opens the application program to which the link points.

106: and the terminal sends the second equipment parameter to the server.

The points to be explained here are: when the first device parameter and the second device parameter are sent to the server, the first device parameter and the second device parameter may be processed once, for example, the first device parameter is processed by an application program that carries a link, and the second device parameter is processed by an application program pointed by the link, where the processing includes but is not limited to: cleaning, verification, etc., and details of this embodiment will not be described.

107: the server matches each of the first device parameter and the second device parameter to determine whether the first device parameter and the second device parameter belong to the terminal (i.e., a terminal used by a shared party), and if it is determined that some of the first device parameter and the second device parameter are consistent, if some of the first device parameter and the second device parameter are the same, it indicates that both the first device parameter and the second device parameter belong to the terminal.

In this embodiment, a threshold may be preset, where the number of the matching parameters is greater than or equal to the threshold, if the number of the matching parameters is greater than or equal to the threshold, it is determined that both the first device parameter and the second device parameter belong to the terminal, and if the number of the matching parameters is less than the threshold, it is determined that both the first device parameter and the second device parameter do not belong to the terminal. The threshold may be a natural number or a percentage, and the threshold is not limited in this embodiment.

108: and if the server determines that the first equipment parameter and the second equipment parameter belong to the terminal, sending a matching success response to the terminal, wherein the matching success response is used for indicating the terminal to establish the corresponding relationship among the first equipment parameter, the identifier of the sharing party and the second equipment parameter.

The matching success response is sent to the terminal, meanwhile, the identifier of the sharing party can be sent to the terminal, particularly, the identifier of the sharing party is sent to the application program pointed by the link, and the application program pointed by the link is marked to be shared by the sharing party indicated by the identifier of the sharing party. After the corresponding relation among the first device parameter, the identifier of the sharing party and the second device parameter is established based on the above, the sharing party indicated by the identifier of the sharing party can be obtained from the application program of the terminal to which the first device parameter and the second device parameter belong through the corresponding relation.

And if the first equipment parameter and the second equipment parameter are determined not to belong to the terminal, sending a matching failure response to the terminal, and forbidding the terminal to establish the corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter after receiving the matching failure response.

The points to be explained here are: the first device parameter carries a first access time and a second access time, the server may match the first access time and the second access time first when performing matching, if a time interval between the two access times is greater than or equal to a preset time interval, the server is prohibited from matching other device parameters, that is, if the time interval between the two access times is greater than or equal to the preset time interval, the server is prohibited from executing a subsequent processing flow based on the first device parameter and the second device parameter. The preset time interval may be determined based on actual requirements, and this embodiment is not limited thereto.

109: and if the terminal receives a matching success response returned by the server, establishing a corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter, so that the sharing party indicated by the identifier of the sharing party can be obtained from the application program of the terminal to which the first equipment parameter and the second equipment parameter belong through the corresponding relation.

In this embodiment, one expression of the correspondence between the first device parameter, the identifier of the sharing party, and the second device parameter may be: the first device parameter, the identifier of the sharing party, and the second device parameter are in one-to-one correspondence, for example, when the first device parameter, the identifier of the sharing party, and the second device parameter are stored in a row in a table form, so as to indicate that data in the same row have a correspondence relationship. Of course, the first device parameter, the identifier of the sharing party, and the second device parameter may be identified in other forms, such as a key-value form, for example, by referring to, but not limited to, the manner shown in fig. 3, the deviceId generated after encrypting the first device parameter is taken as a key, and the identifier of the second device parameter and the sharing party is taken as a value.

Since one terminal may install a plurality of application programs, and the plurality of application programs may be obtained from different sources, this embodiment may feed back the first device parameter, the identifier of the sharing party, and the second device parameter to the application program pointed by the link, so as to establish a corresponding relationship between the first device parameter, the identifier of the sharing party, and the second device parameter at the application program end pointed by the link, thereby indicating that the application program is from the sharing party indicated by the identifier of the sharing party.

In addition, if the parameter with the wrong value exists in the first equipment parameter and the second equipment parameter, the parameter with the correct value can be found through the correspondence between the first equipment parameter and the second equipment parameter, so that the automatic error correction of the equipment parameters is realized.

Next, an application sharing method provided in this embodiment is described with reference to fig. 4, and as can be seen from fig. 4, the access link of the shared party triggers the application program bearing the link to send the first device parameter and the identifier of the sharing party to the server; and after the link is triggered, the terminal downloads the application program pointed by the installation link, and if the application program pointed by the open link is further monitored, the second equipment parameters are sent to the server through the application program pointed by the link. And the server matches the first equipment parameter and the second equipment parameter to determine whether the two equipment parameters belong to the terminal used by the shared party, and if so, the server sends a matching success response to the terminal to indicate that the corresponding relation among the first equipment parameter, the second equipment parameter and the identifier of the shared party is established.

By means of the technical scheme, after the link for sharing the application program is received, if the link is monitored to be triggered, the first device parameter of the terminal and the identifier of the sharing party carried in the link are obtained through the application program bearing the link, and the first device parameter and the identifier of the sharing party are sent to the server. Downloading and installing the application program pointed by the link, acquiring a second device parameter of the terminal through the application program pointed by the link if the application program pointed by the link is monitored to be opened, sending the second device parameter to the server, and establishing a corresponding relation among the first device parameter, the identifier of the sharing party and the second device parameter if a matching success response returned by the server is received, so that the application program sharing and the invitation relation establishment can be completed sequentially through the steps of triggering the link, downloading and installing the application program, opening the application program and establishing the corresponding relation, the sharing process is simplified, and the user experience is optimized. The invitation relation establishment is immediately the establishment of the corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter.

Taking a wechat-borne link as an example, the application sharing method provided in this embodiment is described by using display change of a shared party at a terminal used by the shared party, as shown in fig. 5, a link for sharing an application program of "Tencent sports" is displayed by using wechat, and when the link is clicked, the terminal displays a friend sharing page to display sharing of "Tencent sports"; if the situation that the shared party clicks a downloading control in the friend sharing page is monitored, the terminal jumps to a downloading page from the application program of the WeChat (whether the WeChat leaves or not can be inquired in the process); after downloading and installation are successful, if the situation that the shared party opens the flight news sport installed on the terminal used by the shared party is monitored, the terminal displays an invitation success page, at the moment, the terminal establishes an invitation relation, as described above for the correspondence between the first device parameter, the identifier of the sharing party and the second device parameter, the invitation relation can determine that the application program of 'tengtong sports' comes from the sharing party indicated by the identity of the sharing party, therefore, based on fig. 5, it can be known that the application sharing method provided in this embodiment can complete application sharing and invitation relationship establishment by sequentially performing four steps of link triggering, downloading and installing an application, opening an application, and establishing a correspondence relationship (corresponding to numbers (1) to (4) in fig. 5), and compared with the prior art, the sharing step is reduced to simplify the sharing process and optimize user experience.

And through the establishment of the corresponding relation, the download installation amount except the application store and the channel package can be counted to provide good data support for subsequent tracking and user behavior data analysis. Taking Tengcong sports as an example, the conversion rate of the application program of Tengcong sports is increased from the 29.7% conversion rate of the original channel package to the 79.8% conversion rate of the existing statistics, as shown in FIG. 6, and the conversion rate is greatly increased.

In order to better illustrate the following comparison through data, the advantages of the application sharing method provided by the invention compared with the prior art are proved through comparing the mobile phone number, the third party account and the invitation code from multiple aspects, as shown in table 1, the filling mode (filling mode of the identifier), the process steps, the data transmission, the safety and the conversion rate of the invention are improved compared with the prior art.

TABLE 1 comparison of the present invention with the prior art

Invitation mode

Filling mode

Procedure step

Data transmission

Whether or not to be hijacked

Conversion rate

Mobile phone number

Manual input

12

Plaintext

Is that

41％

Third party account

Manual-authorization

6

Cipher text

Whether or not

50％

Invitation code

Manual input

6

Plaintext

Is that

27％

The invention

Automatic acquisition

3

Cipher text

Whether or not

79.8％

Referring to fig. 7, a signaling diagram of another application sharing method according to an embodiment of the present invention is shown, which includes the following steps:

701: the terminal receives a link for application sharing.

702: if the terminal monitors that the link is triggered, acquiring a first device parameter of the terminal and an identifier of a sharing party carried in the link through an application program bearing the link.

703: and the terminal stores the identifier of the sharing party into a preset storage space through the application program bearing the link. The preset storage space may be a storage space that prohibits modification of the identifier of the sharing party, for example, the preset storage space includes but is not limited to a clipboard, and the identifier of the sharing party is written into the clipboard through js (javascript), so that the identifier of the sharing party is stored, and the modification is prohibited to prevent the identifier of the sharing party from being modified illegally, thereby reducing the error probability of the invitation relationship. When the identifier of the sharing party is written into the preset storage space, the identifier of the sharing party is specially processed (such as encryption processing) through the application program bearing the link, so that the identifier of the sharing party is written into the preset storage space in a ciphertext form, and even if an illegal user acquires the identifier of the sharing party in the ciphertext form from the preset storage space, the illegal user cannot recognize the identifier of the sharing party.

704: and the terminal sends the first equipment parameter and the identifier of the sharing party to the server.

705: the terminal downloads and installs the application program pointed to by the link.

706: if the terminal monitors that the application program pointed by the link is opened, the second device parameter of the terminal is obtained through the application program pointed by the link, and the identifier of the sharing party is obtained from the preset storage space through the application program pointed by the link, wherein the second device parameter is different from the first device parameter.

707: and the terminal sends the second equipment parameters and the identifier of the sharing party acquired from the preset storage space to the server.

708: the server matches each parameter of the first device parameter and the second device parameter, matches the identifier of the sharing party carried in the link with the identifier of the sharing party acquired from the preset storage space, and determines whether the first device parameter and the second device parameter belong to the terminal.

Compared with the application program sharing method shown in fig. 1, identification matching of the sharing party is added, and the identification of the sharing party carried in the link is consistent with the identification of the sharing party acquired from the preset storage space under normal conditions, so that even if different parameters exist in the first device parameter and the second device parameter, the first device parameter and the second device parameter can be determined to belong to the terminal through the identification of the sharing party carried in the link and the identification of the sharing party acquired from the preset storage space, and matching accuracy is improved through supplement of identification matching of the sharing party.

In addition to storing the identifier of the sharing party in the preset storage space and acquiring the identifier of the sharing party from the preset storage space, the embodiment may also acquire the identifier of the sharing party in other manners, for example, by opening the restriction between the application programs, so that the application program to which the link points can access the other application programs installed in the terminal to acquire the identifier of the sharing party, and send the identifier of the sharing party acquired from the other installed application programs to the server.

After the identifier of the sharing party is obtained, the identifier of the sharing party is encrypted through the application program pointed by the link, and certainly, the second device parameter can also be encrypted, so that the security of the identifier of the sharing party and the security of the second device parameter are improved, and the identifier of the sharing party and the modification of the second device parameter in the sending process are prevented.

709: and if the server determines that the first equipment parameter and the second equipment parameter belong to the terminal, sending a matching success response to the terminal, wherein the matching success response is used for indicating the terminal to establish the corresponding relationship among the first equipment parameter, the identifier of the sharing party and the second equipment parameter.

710: and if the terminal receives a matching success response returned by the server, establishing a corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter, so that the sharing party indicated by the identifier of the sharing party can be obtained from the application program of the terminal to which the first equipment parameter and the second equipment parameter belong through the corresponding relation.

With reference to fig. 8, it can be seen from fig. 8 that, compared to fig. 4, after or at the same time when the shared party accesses the application program whose link triggers the bearer link to send the first device parameter and the identifier of the sharing party to the server; the identifier of the sharing party is written into the clipboard through the application program bearing the link, if the application program pointed by the link is further monitored to be opened, the identifier of the sharing party can be obtained from the clipboard through the application program pointed by the link, and the second device parameter and the identifier of the sharing party are sent to the server, so that whether the first device parameter and the second device parameter belong to the terminal used by the sharing party or not can be determined based on the identifiers of the sharing party uploaded twice.

According to the technical scheme, the identifiers of different sharing parties are different, and if the identifiers of the sharing parties sent by the same terminal twice are different, it is indicated that the first equipment parameter and the second equipment parameter sent by the same terminal do not belong to the same terminal, so that the first equipment parameter and the second equipment parameter are matched through the identifiers of the sharing parties, and the matching accuracy can be improved. And if the identifiers of the sharing parties sent by the same terminal twice are different, the parameters in the first equipment parameter and the second equipment parameter do not need to be matched one by one, and the matching time is shortened.

Please refer to fig. 9, which shows a signaling diagram of another application sharing method according to an embodiment of the present invention, including the following steps:

901: the terminal receives a link for application sharing.

902: if the terminal monitors that the link is triggered, acquiring a first device parameter of the terminal, an identifier of a sharing party carried in the link and a display parameter carried in the link through an application program bearing the link, wherein the display parameter is used for indicating display content when the application program pointed by the link is shared, namely content displayed on the terminal used by the sharing party by the application program when the application program pointed by the link is shared.

For example, when the application is shared, a certain interface is displayed on a terminal used by the sharing party, and the display parameters can reproduce the interface. For another example, when the application program displays that the sharing party is in a game room on a terminal used by the sharing party when the application program is shared, the display parameters may include, but are not limited to, game room information.

903: and the terminal sends the first equipment parameter, the identifier of the sharing party and the display parameter to the server.

904: the terminal downloads and installs the application program pointed to by the link.

905: if the terminal monitors that the application program pointed by the link is opened, the second device parameter of the terminal is obtained through the application program pointed by the link, and the identifier of the sharing party is obtained from the preset storage space through the application program pointed by the link, wherein the second device parameter is different from the first device parameter.

906: and the terminal sends the second equipment parameter to the server.

907: and the server matches each parameter of the first equipment parameter and the second equipment parameter to determine whether the first equipment parameter and the second equipment parameter belong to the terminal.

908: and if the server determines that the first equipment parameter and the second equipment parameter belong to the terminal, the server sends a matching success response and a display parameter to the terminal, wherein the matching success response is used for indicating the terminal to establish a corresponding relationship among the first equipment parameter, the identifier of the sharing party and the second equipment parameter.

909: and if the terminal receives a matching success response returned by the server, establishing a corresponding relation among the first equipment parameter, the identifier of the sharing party and the second equipment parameter, so that the sharing party indicated by the identifier of the sharing party can be obtained from the application program of the terminal to which the first equipment parameter and the second equipment parameter belong through the corresponding relation.

910: and the terminal controls the display of the application program pointed by the link based on the display parameter, so that the terminal used by the shared party can be consistent with the display content of the terminal used by the sharing party after the application program pointed by the link is opened.

Taking the display parameter as game room information as an example, after the application program pointed by the link is opened, the application program can display the game room indicated by the game room information on the terminal used by the shared party based on the display parameter, so that the sharing party and the shared party are in the same game room. If the display parameters can indicate the friends of the sharing party, the display parameters of the embodiment can also control the shared party to automatically send invitation requests to the friends of the sharing party, so that the friends of the sharing party are automatically added as the friends of the shared party, and automatic invitation and matching of the socialized friend relationships are realized.

According to the technical scheme, the display parameters are increased, so that the display content of the terminal used by the shared party can be consistent with that of the terminal used by the shared party after the application program pointed by the link is opened, especially for the application program related to social contact, automatic invitation and matching of the social friend relationship can be realized through the display parameters, and the matching success rate of the social friend relationship is improved.

Through the application program sharing method provided by the embodiment, the conversion rate from the contact to the activation of the user reaches 37.9% on average, as shown in fig. 10, the matching success rate of the socialized friend relationship is improved, the establishment of the community relationship chain between the sharing party and the shared party is promoted, and therefore the value of socialized operation is realized. And the sharing of the display content is realized through the display parameters, so that the sharing of the display content can be tracked through the identifier of the sharing party.

For the application sharing method provided in the foregoing embodiment, links for different types of applications may be shared, for example, links for a social type application, a game type application, a shopping type application, and the like are shared, as shown in fig. 11, the link received by the terminal may be a friend invitation link, an HTML5 active link, an advertisement placement link, a socialized sharing link, a team game type link, and the like, any one of the links points to one application, the application installed on the terminal is integrated with an Install-Tracking SDK (installation Tracking SDK), and thus after detecting that the links are triggered, the application bearing the links acquires the first device parameter and the identifier of the sharing party through the Install-Tracking SDK (for example, the Install-Tracking SDK in the browser web where the links are opened) and sends the first device parameter and the identifier of the sharing party to the server, and after the application pointed by the same link is opened, the application pointed by the link points to the insell-Tracking SDK of the application pointed by the link And acquiring the second equipment parameters, sending the second equipment parameters to the server, and matching by the server to return a matching result (such as a matching success response or a matching failure response).

Besides the matching of the device parameters, the server can also store the corresponding relation between the first device parameters, the identifier of the sharing party and the second device parameters acquired from the terminal into a statistical table so as to track the source of the application program. And the reward of the sharing party can be calculated and fed back to the account of the sharing party, and other parameters carried in the link, such as friend information in the link, advertisement information in the link and the like, can be counted.

While, for purposes of simplicity of explanation, the foregoing method embodiments have been described as a series of acts or combination of acts, it will be appreciated by those skilled in the art that the present invention is not limited by the illustrated ordering of acts, as some steps may occur in other orders or concurrently with other steps in accordance with the invention. Furthermore, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments, the actions and modules involved are not necessarily essential to the invention, and similar/identical steps between the embodiments described in the specification are not described, and may be mutually referenced.

Corresponding to the above method embodiment, an embodiment of the present invention further provides an application sharing device, which has a structure as shown in fig. 12 and may include: a receiving unit 11, a first acquiring unit 12, a transmitting unit 13, a download installing unit 14, a second acquiring unit 15 and a establishing unit 16.

The receiving unit 11 is configured to receive a link for sharing an application, and please refer to the above method embodiment for a description of the link for sharing the application, which is not described in detail in this embodiment.

The first obtaining unit 12 is configured to, if the trigger link is monitored, obtain, through an application program bearing the link, a first device parameter of the terminal and an identifier of a sharing party carried in the link, where the identifier of the sharing party is used to indicate the sharing party of the link.

If the link is monitored to be triggered, it is indicated that the link is opened by the shared party, at this time, the first obtaining unit 12 obtains, through an interface of an application program bearing the link, a first device parameter of the terminal and an identifier of the shared party carried in the link, where the first device parameter is at least used for indicating configuration data of the terminal, and for example, the first device parameter includes: hardware parameters, location parameters, and access time, the hardware parameters including but not limited to: display screen, GPU and system configuration parameters, location parameters can be represented by, but not limited to, IP (Internet Protocol) address, and access time represents the time when the link is triggered. The method comprises the steps of sending a first device parameter and sending an identifier of a sharing party carried in a link, wherein one purpose of the method is to establish an invitation relation with a shared party through the identifier of the sharing party, and then explaining the invitation relation with the shared party.

In this embodiment, after the first obtaining unit 12 obtains the first device parameter and the identifier of the sharing party through the application program bearing the link, the identifier of the sharing party is encrypted through the application program bearing the link, and certainly, the first device parameter may also be encrypted, so as to improve the security of the identifier of the sharing party and the security of the first device parameter.

The sending unit 13 is configured to send the first device parameter and the identifier of the sharing party to the server.

And a download installation unit 14 for downloading and installing the application program pointed by the link. The application program pointed by the link is the application program which can be found through the link, an acquisition channel of the application program can be provided in a link sharing mode, the application program fission is realized, and compared with the existing mode of searching the application program through an application store, the acquisition channel of the application program is added for the terminal.

And the second obtaining unit 15 is configured to, if it is monitored that the application program pointed by the link is opened, obtain a second device parameter of the terminal through the application program pointed by the link, where the second device parameter is different from the first device parameter. The second device parameter is different from the first device parameter because: the authority of the application program bearing the link and the authority of the application program pointed by the link to access the terminal are different, and the parameter values which can be obtained when the authority of the access terminal is different are different, so that the first equipment parameter and the second equipment parameter are different through different parameter values.

The sending unit 13 is further configured to send the second device parameter to the server.

The establishing unit 16 is configured to establish a corresponding relationship between the first device parameter, the identifier of the sharing party, and the second device parameter if a matching success response returned by the server is received, and the matching success response is sent when the server determines that the first device parameter and the second device parameter belong to the terminal.

For the determination of whether the first device parameter and the second device parameter belong to the terminal, reference may be made to the above method embodiment, and details of this embodiment are not described again. In this embodiment, one expression of the correspondence between the first device parameter, the identifier of the sharing party, and the second device parameter may be: the first device parameter, the identifier of the sharing party, and the second device parameter are in one-to-one correspondence, for example, when the first device parameter, the identifier of the sharing party, and the second device parameter are stored in a row in a table form, so as to indicate that data in the same row have a correspondence relationship. Of course, the first device parameter, the identifier of the sharing party, and the second device parameter may be identified in other forms, such as a key-value form.

In addition, the second obtaining unit 15 in the above embodiment may further obtain the identifier of the sharing party through the application program pointed by the link, for example, obtain the identifier of the sharing party from other installed application programs through the application program pointed by the link, or the application program sharing apparatus provided in the above embodiment further includes: and the writing unit is configured to store the identifier of the sharing party in a preset storage space through an application program bearing a link, and the corresponding second obtaining unit 15 can obtain the identifier of the sharing party from the preset storage space.

The sending unit 13 is further configured to send the identifier of the sharing party obtained by the second obtaining unit 15 to the server, and the server matches the first device parameter and the second device parameter with the identifier of the sharing party.

The application sharing device may further include a control unit, configured to acquire the display parameter carried in the link and control, based on the display parameter, display of the application to which the link points, where reference is specifically made to the above method embodiment, which is not described in this embodiment.

Referring to fig. 13, a terminal according to an embodiment of the present invention is shown, which may include: a communication interface 10 and a processor 20.

And a communication interface 10 for linking application sharing.

And the processor 20 is configured to, if the trigger link is monitored, obtain a first device parameter of the terminal and an identifier of a sharing party carried in the link through an application program bearing the link, and send the first device parameter and the identifier of the sharing party to the server through the communication interface, where the identifier of the sharing party is used to indicate the sharing party of the link.

The processor 20 is further configured to download and install the application program pointed by the link, acquire a second device parameter of the terminal through the application program pointed by the link if the application program pointed by the link is monitored to be opened, send the second device parameter to the server through the communication interface 10, establish a corresponding relationship between the first device parameter, the identifier of the sharing party, and the second device parameter if a matching success response returned by the server is received through the communication interface 10, where the matching success response is sent when the server determines that the first device parameter and the second device parameter belong to the terminal, and the second device parameter is different from the first device parameter.

Optionally, the terminal may further include a memory 30, an input unit 40, a display 50, and a communication bus 60. The communication interface 10, the processor 20, the memory 30, the input unit 40, and the display 50 all communicate with each other via a communication bus 60.

In this embodiment, the processor 20 may be a Central Processing Unit (CPU), an application specific integrated circuit, a digital signal processor, an off-the-shelf programmable gate array or other programmable logic device.

The processor may call a program stored in the memory 30. The memory 30 is used for storing one or more programs, and the program may include program codes including computer operation instructions, and in this embodiment, at least a program for implementing the application sharing method is stored in the memory.

In one possible implementation, the memory 30 may include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application program required for at least one function (such as a download installation function, etc.), and the like; the storage data area may store data related to the terminal usage process, such as the first device parameter, the second device parameter, and the identifier of the sharing party.

Further, the memory 30 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device or other volatile solid state storage device.

The communication interface 10 may be an interface of a communication module, such as an interface of a GSM module.

Of course, the structure of the terminal shown in fig. 13 does not constitute a limitation to the device in the present embodiment, and in practical applications, the terminal may include more or less components than those shown in fig. 13, or some components may be combined.

Referring to fig. 14, which shows a structure of a server according to an embodiment of the present invention, where the structure may include: a processor 100 and a communication interface 200.

The communication interface 200 is configured to receive a first device parameter of the terminal and an identifier of a sharing party carried in the link, where the identifier of the sharing party is used to indicate the sharing party of the link, the link is used to share the application program, and the link is used to receive a second device parameter of the terminal, where the second device parameter is different from the first device parameter.

The processor 100 is configured to determine whether the first device parameter and the second device parameter belong to the terminal, and if it is determined that the first device parameter and the second device parameter belong to the terminal, trigger the communication interface 200 to send a matching success response to the terminal, where the matching success response is used to instruct the terminal to establish a corresponding relationship between the first device parameter, the identifier of the sharing party, and the second device parameter.

Optionally, the server may further include a memory 300, an input unit 400, a display 500, and a communication bus 600. The processor 100, the communication interface 200, the memory 300, the input unit 400, and the display 500 all communicate with each other via the communication bus 600.

In this embodiment, the processor 100 may be a Central Processing Unit (CPU), an application specific integrated circuit, a digital signal processor, an off-the-shelf programmable gate array, or other programmable logic device.

The processor may call a program stored in the memory 300. The memory 300 is used for storing one or more programs, and the program may include program codes including computer operation instructions, and in this embodiment, at least a program for implementing the application sharing method is stored in the memory.

In one possible implementation, the memory 300 may include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application program required by at least one function (such as a matching function, etc.), and the like; the storage data area may store data involved in the server usage process, such as the first device parameter, the second device parameter, and the identifier of the sharing party.

Further, the memory 300 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device or other volatile solid state storage device.

The communication interface 200 may be an interface of a communication module, such as an interface of a GSM module.

Of course, the structure of the server shown in fig. 14 does not limit the device in the present embodiment, and in practical applications, the server may include more or less components than those shown in fig. 14, or some components in combination.

The embodiment of the invention also provides a storage medium, wherein the storage medium stores computer executable instructions, and the computer executable instructions are loaded and executed by the processor to realize the application program sharing method.

It should be noted that, in the present specification, the embodiments are all described in a progressive manner, each embodiment focuses on differences from other embodiments, and the same and similar parts among the embodiments may be referred to each other. For the device-like embodiment, since it is basically similar to the method embodiment, the description is simple, and for the relevant points, reference may be made to the partial description of the method embodiment.

Finally, it should also be noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. Also, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other identical elements in a process, method, article, or apparatus that comprises the element.

The previous description of the disclosed embodiments is provided to enable any person skilled in the art to make or use the present invention. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the generic principles defined herein may be applied to other embodiments without departing from the spirit or scope of the invention. Thus, the present invention is not intended to be limited to the embodiments shown herein but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

The foregoing is only a preferred embodiment of the present invention, and it should be noted that, for those skilled in the art, various modifications and decorations can be made without departing from the principle of the present invention, and these modifications and decorations should also be regarded as the protection scope of the present invention.

Claims

1. An application sharing method, the method comprising:

receiving a link for application sharing;

downloading and installing the application program pointed by the link;

2. The method of claim 1, further comprising: storing the identifier of the sharing party into a preset storage space through an application program bearing the link;

3. The method of claim 1, further comprising: if the situation that the application program pointed by the link is opened is monitored, the identifier of the sharing party is obtained from the other installed application programs through the application program pointed by the link, and the identifier of the sharing party obtained from the other installed application programs is sent to the server, so that the server judges whether the matching success response is obtained or not based on the identifier matching of the sharing party.

4. A method according to claim 2 or 3, characterized in that the method further comprises: encrypting the identifier of the sharing party carried in the link through an application program bearing the link;

and/or

5. A method according to any one of claims 1 to 3, characterized in that the method further comprises: acquiring display parameters carried in the link through an application program bearing the link, wherein the display parameters are used for indicating display contents when the application program pointed by the link is shared;

sending the display parameters to the server;

6. An application sharing method, the method comprising:

7. The method of claim 6, further comprising:

8. An application sharing apparatus, the apparatus comprising:

a receiving unit, configured to receive a link for sharing an application;

9. A terminal, characterized in that the terminal comprises: a communication interface and a processor;

10. A server, characterized in that the server comprises: a processor and a communication interface;