CN112416207B

CN112416207B - Information content display method, device, equipment and medium

Info

Publication number: CN112416207B
Application number: CN202011416942.XA
Authority: CN
Inventors: 冯涛; 马小双; 李维佳; 刘芬; 李天泽; 朱德权; 邹怡; 吕游; 郎兵; 方贞硕; 王钰凯; 谢海洋; 邓清哲; 张桓; 张德笔
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2020-12-04
Filing date: 2020-12-04
Publication date: 2024-02-13
Anticipated expiration: 2040-12-04
Also published as: CN112416207A

Abstract

The application discloses an information content display method, an information content display device and an information content display medium, and relates to the field of man-machine interaction. The method comprises the following steps: displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown; responding to the interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and increasing the countdown time of the remaining display countdown time; in response to the remaining display countdown being zero, the display of the first information content is canceled. According to the method and the device, the display and cancellation of the first information content are achieved through the interactive operation on the interactive control and the countdown time length of the remaining display countdown, and occupation of storage resources and network resources is reduced.

Description

Information content display method, device, equipment and medium

Technical Field

The embodiment of the application relates to the field of man-machine interaction, in particular to an information content display method, device, equipment and medium.

Background

Along with the development of big data, according to the requirement of a user for acquiring the message, the terminal displays corresponding message content to the user through a display interface.

However, since the number of messages is large and the difference between the message contents is large, a large amount of contents with poor quality exist objectively. Therefore, the displayed content needs to be filtered before the message is displayed.

In the related art, screening for message display is generally simple mechanical screening, and messages with poor quality are easy to display, so that certain storage resources and network resources are occupied, and the operation of a terminal is affected.

Disclosure of Invention

The embodiment of the application provides a method, a device, equipment and a medium for displaying information content, which can realize the display and cancellation of the information content through interactive operation on an interactive control and the countdown time length of remaining display countdown. The technical scheme at least comprises the following scheme:

according to an aspect of the present application, there is provided an information content display method including:

displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown;

responding to the interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and increasing the countdown time of the remaining display countdown time;

in response to the remaining display countdown being zero, the display of the first information content is canceled.

In one implementation manner of the present application, the information content display method further includes: in a first type-duration correspondence, determining a first preset duration corresponding to the type of the interactive operation; the first type-duration correspondence includes: the corresponding relation between the types of different interactive operations and different first preset durations; or, in the second type-duration correspondence, determining a second preset duration corresponding to the type of the interactive operation; the second type-duration correspondence includes: and the corresponding relation between the types of different interactive operations and different second preset durations.

In one implementation manner of the present application, the information content display method further includes: determining historical interaction affinity between a local login account and an author account, wherein the local login account is an execution account of interaction operation, and the author account is a release account of first information content; determining a first preset time length according to the historical interaction affinity, wherein the historical interaction affinity and the first preset time length are in a positive correlation or a negative correlation; or determining a second preset time length according to the historical interaction affinity, wherein the historical interaction affinity and the second preset time length are in a positive correlation or a negative correlation.

In one implementation manner of the application, the interactive operation includes a comment operation, and the information content display method further includes: determining the emotion forward score of comment content of comment operation; determining a first preset duration according to the emotion forward score, wherein the emotion forward score and the first preset duration are in positive correlation; or determining a second preset duration according to the emotion forward score, wherein the emotion forward score and the second preset duration are in positive correlation.

In one implementation manner of the application, the interactive operation includes a comment operation, and the information content display method further includes: determining the emotion negative score of comment content of comment operation; determining a first preset duration according to the emotion negative score, wherein the emotion negative score and the first preset duration are in positive correlation; or determining a second preset duration according to the emotion negative score, wherein the emotion negative score and the second preset duration are in positive correlation.

In one implementation manner of the present application, the information content display method further includes: when the interactive operation meets the target condition, canceling the remaining display countdown; the target condition includes at least one of the following conditions: the accumulated times of the interactive operation reach a first threshold value; the emotion forward score of the interactive operation reaches a second threshold; the emotion negative score of the interactive operation reaches a third threshold; the number of the interacted people corresponding to the interaction operation reaches a fourth threshold value; the remaining accumulated countdown duration, which shows the countdown, reaches a fifth threshold.

According to an aspect of the present application, there is provided an information content display apparatus including:

the display module is used for displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown;

the adding module is used for responding to the interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and the countdown time length of the remaining display countdown time is increased;

and the display module is also used for canceling the display of the first information content in response to the fact that the remaining display countdown is zero.

According to another aspect of the present application, there is provided a computer device comprising a processor and a memory, the memory having stored therein at least one piece of program code, the program code being loaded and executed by the processor to implement the information content display method as described above.

According to another aspect of the present application, there is provided a computer-readable storage medium having stored therein at least one piece of program code loaded and executed by a processor to implement the information content display method as described above.

According to another aspect of the present application, there is provided a computer program product having stored therein at least one instruction, at least one program, a set of codes or a set of instructions, the at least one instruction, the at least one program, the set of codes or the set of instructions being loaded and executed by the processor to implement the message content display method as described in the above aspect.

The beneficial effects that technical scheme that this application embodiment provided include at least:

according to the information content display method, the display and cancellation of the first information content can be achieved through the interactive operation on the interactive control and the countdown time length of the remaining display countdown, and occupation of the information content with poor quality on storage resources and network resources is reduced.

Drawings

In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings that are needed in the description of the embodiments will be briefly introduced below, it being obvious that the drawings in the following description are only some embodiments of the present application, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.

FIG. 1 is an interface schematic diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 2 is a block diagram of a computer system provided in an exemplary embodiment of the present application;

FIG. 3 is a flowchart of a method for displaying information content provided in an exemplary embodiment of the present application;

FIG. 4 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 5 is a flowchart of a method for displaying information content provided in an exemplary embodiment of the present application;

FIG. 6 is a flowchart of a method for displaying information content provided in an exemplary embodiment of the present application;

FIG. 7 is a flowchart of a method for displaying information content provided in an exemplary embodiment of the present application;

FIG. 8 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 9 is a flowchart of a method for displaying information content provided in an exemplary embodiment of the present application;

FIG. 10 is a flowchart of a method for displaying information content provided in an exemplary embodiment of the present application;

FIG. 11 is a technical schematic diagram of infinite page turning of a card view provided in an exemplary embodiment of the present application;

FIG. 12 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 13 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 14 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 15 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 16 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 17 is an interface diagram of a method for displaying information content according to an exemplary embodiment of the present application;

FIG. 18 is a block diagram of a message content display apparatus provided in one exemplary embodiment of the present application;

FIG. 19 is a block diagram of a computer device provided in an exemplary embodiment of the present application.

Detailed Description

For the purpose of making the objects, technical solutions and advantages of the present application more apparent, the embodiments of the present application will be described in further detail below with reference to the accompanying drawings.

First, the terms involved in the embodiments of the present application will be described:

information content: refers to information displayed in a program interface. The information content may be information provided by the terminal or user generated content (User Generated Content, UGC).

Remaining display countdown: refers to the remaining length of time that the information content is displayed in the program interface. For example, the first information content may also be displayed in the program interface for 1 hour, and the remaining display of the first information content is counted down for 1 hour.

Control: refers to the packaging of data and methods with which a user may interact to effect inputs or operations. The interactive control is a control for realizing man-machine interaction. The interactive control related to the application comprises at least one of a praise control, a collection control, a comment control, a sharing control and a private letter control.

Card view: the virtual memory table in the computer database is used for displaying the appointed information content or information entry, and has the characteristic of interactivity.

Card list: refers to a data list made up of one or more card views, containing a series of columns and rows with names.

The embodiment of the application provides an information content display method, which realizes the display and cancellation of a first information content through interactive operation on an interactive control and the countdown duration of remaining display countdown.

Taking the example that the first information content is the first UGC, as schematically shown in fig. 1, a first UGC101 and a plurality of interactive controls are displayed in a program interface. The interaction controls comprise a praise control 1021, a share control 1022 and a privacy letter control 1023; the first UGC101 corresponds to a remaining display countdown 103. Specifically, the content of the first UGC101 includes a text portion and a drawing; the remaining display countdown 103 appears in the form of a digital timer, shown as "21:10:06", in coordination with the progress bar, for indicating that the remaining duration of the first UGC101 display in the program interface is 21 hours 10 minutes 6 seconds.

At this time node, the countdown duration of the remaining display countdown 103 is increased in response to an interactive operation on any of the interactive controls. As schematically shown in fig. 1 (a), the user performs a clicking operation on the private letter control 1023, jumps to the private letter interface for the user to send a private letter interaction to the publisher of the first UGC, and increases the remaining display countdown 103 corresponding to the first UGC101 by 24 hours, so that the display duration of the first UGC101 in the program interface is changed from 21 hours, 10 minutes, 6 seconds to 45 hours, 10 minutes, 6 seconds. As schematically shown in fig. 1 (b), the user performs a double click operation on the praise control 1021, and the countdown duration of the remaining display countdown 103 corresponding to the first UGC101 is reset to 24 hours, so that the display duration of the first UGC101 in the program interface is changed from 21 hours 10 minutes 6 seconds to 24 hours, and a sign of successful praise interaction appears around the praise control 1021, and the sign may be that the love is changed to other colors, or a series of carefulness is displayed around. Schematically, the user can also perform a double-click operation on the first UGC, so as to realize praise interaction.

In addition, the program interface also displays a release control 104, a switch control 105, and a menu key 106. Wherein, release control 104 is used to provide an entry for releasing UGC to the user; the switching control 105 is configured to switch currently displayed UGC, for example, to switch and display the first UGC as the second UGC; the menu key 106 is used to provide the user with a login entry for an application and/or an entry for a management interface for UGC, and the menu key 106 may have various manifestations such as "click login", "my", "set". For example, the release control 104 is "write-once", and after the user clicks the release control 104, the user jumps to the cloth interface to perform the editing operation of the UGC; for another example, the switch control 105 is "watch at one glance", and after the user clicks the switch control 105, the display of the first UGC is cancelled, and the second UGC is additionally displayed; for another example, the menu key 106 is "click login", and after the user clicks the menu key 106, the application program automatically logs in the user common account and jumps to the management interface of the application program.

FIG. 2 illustrates a block diagram of a computer system provided in an exemplary embodiment of the present application. The computer system 200 includes: one or more terminals 220 and a server 240.

The terminal 220 may be at least one of a smart phone, a smart television, a smart car, a wearable device, a tablet computer, an electronic book reader, an MP3 player, an MP4 player, a laptop portable computer, and a desktop computer. The terminal 220 includes a hardware system 221, an operating system 222, and an application layer 223. The hardware system 221 refers to a physical device that forms a terminal, and may be a physical component with functions of calculation, control, storage, input and output, such as a CPU, a memory, and the like; operating system 222 is a computer program that manages hardware and software resources, providing an operating interface for user and system interaction; the application layer 223 provides applications to the user, including at least application 1. The application layer 223 may illustratively also include other applications, such as application 2, application 3. The application program 1 may be any one of various types of programs such as an instant messaging program, a microblog program, a voice call program, a conference program, a web community program, a payment program, a shopping program, a friend-making program, a wedding program, a game program, an online education program, or other social programs.

The terminal 220 is connected to the server 240 through a wired network or a wireless network.

Server 240 may be any one of a server, a cluster of servers, virtual cloud storage, or a cloud computing center. The server 240 is used to provide background services for a predetermined application. The server 240 has data storage capability.

As schematically shown in fig. 3, the present application provides a method for displaying information content. The embodiment of the application is illustrated by taking the execution body of the method as the terminal 220 shown in fig. 1, where the method includes:

step 102: and displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown.

The information content refers to information displayed in a program interface. Illustratively, the information content may be information provided by the terminal or may be UGC information generated by the user.

Wherein the information provided by the terminal includes at least one of the following information: text information, picture information, audio information, video information. For example, the first information content is a news report provided by the terminal, and the news report is a piece of text information and a piece of video information; as another example, the first information content is a set of pictures provided by the terminal.

The UGC refers to original content of a user, that is, the UGC is custom information generated by the user through editing, inputting, and the like. Therefore, UGC has a personalized feature, and there is a large difference due to the difference of users. Illustratively, the content of the UGC includes at least one of text, picture, audio, video, expression package, file, mail. The plurality of UGCs may be a plurality of interactive information sent by the same user at different times, or a plurality of interactive information sent by different users at the same time. For example, the first UGC issued by the first user is the word "fuzziness cloud flying" and is accompanied by a map of an ancient battlefield; then, the second UGC published by the first user is a video of a segment of Bawangtian. For another example, in the same time, a first UGC published by a first user is three laughing expression packs, and a second UGC published by a second user is three crying expression packs.

The interactive control refers to a control for man-machine interaction. Illustratively, the first information content is displayed in the same program interface as the interactive control. Illustratively, the interactive controls include at least one of the following: a praise control; collecting a control; comment controls; sharing the control; a private letter control. Schematically shown in fig. 1, a praise control 1021, a share control 1022, and a privately-letter control 1023 are displayed in the program interface.

Illustratively, the first information content corresponds to a remaining display countdown. The remaining display countdown refers to the remaining duration of the information content displayed in the program interface, i.e., the remaining display countdown is a time value that indicates the remaining duration of the information content that may also be displayed in the program interface. And counting down the remaining display corresponding to the first information content, namely, the time length that the first information content can be displayed in the program interface. Illustratively, the remaining display countdown and the first information content may be displayed in the same interface, may be displayed in a different interface, or the remaining display countdown may not be displayed in the interface.

Illustratively, the display form of the remaining display countdown has a plurality of optional modes, including at least one of a progress bar form, a clock timing form and a digital timing form, wherein the clock timing form and the digital timing form can be the timing of the displayed duration and the timing of the remaining display duration. For example, the remaining countdown of the display corresponding to the first information content appears in a digital timing format, and is shown as "countdown 05:20", and then the first UGC may also be displayed in the program interface for 5 hours and 20 minutes.

There are also a number of alternative ways to display the remaining count-down display. The present application provides an alternative way of displaying content as follows: displaying the day information when the remaining display countdown is greater than 24 hours; and displaying the minute-second information when the remaining display countdown is less than 24 hours. For example, the remaining display countdown length is 28 hours, shown as "1 day"; as another example, the remaining display countdown length is 12 hours 23 minutes 34 seconds, shown as "12:23:34".

Step 104: and in response to the interactive operation on the interactive control, and the remaining display countdown is not zero, increasing the countdown time length of the remaining display countdown.

According to the foregoing, the interactive control comprises at least one of a praise control, a collection control, a comment control, a sharing control and a private letter control.

Illustratively, the user may interact with the first information content in response to an interactive operation on the interactive control. Meanwhile, due to the diversity of the interactive control, the interactive operation performed on the interactive control can be performed once or multiple times. For example, the interaction control includes a praise control, and each user performs an interaction operation on the praise control corresponding to one information content only once, that is, each user can perform a praise interaction only once for one information content. For another example, the interaction control includes a comment control, and the user can perform multiple interaction operations on the comment control to perform multiple comment interactions on the first information content.

Illustratively, the interactive operation on the interactive control includes, but is not limited to, at least one of: touch operation on the interactive control, single click operation on the interactive control, double click operation on the interactive control, and sliding operation on the interactive control.

Taking the touch screen as an example, the terminal can acquire the interactive operation of the user on the touch screen by using the pressure touch technology and/or the suspension touch technology. When a user touches the touch screen, the touch control chip acquires a touch event and reports the touch event to the processor of the terminal, and the processor acquires interaction operation of the trigger position according to the reported touch event.

For example, the user performs clicking operation on the praise control to realize praise interaction of the first information content; for another example, the user performs a double-click operation on the collection control, so as to implement interaction of collection of the first information content. For another example, in the first time point, the user performs a first click operation on the private message control, and performs a first private message sending interaction on the first information content; and in a second time point, the user performs a second click operation on the private message sending control, and performs a second private message sending interaction on the first information content.

Illustratively, the interactive operation includes at least one of the following types, depending on the interactive control: a praise operation, a collection operation, a comment operation, a sharing operation and a private letter sending operation. For example, the user performs a praise operation embodied as a double click operation on a praise control.

The remaining display countdown is the remaining duration of the information content displayed on the program interface, as described above. The remaining display countdown is not zero, i.e. the first information content still has a duration of display in the program interface. The display duration may be a short duration of less than one minute or a long duration of more than 24 hours.

And in response to the interactive operation on the interactive control, and when the remaining display countdown is not zero, namely, the first information content still has the duration of display in the program interface, performing the interactive operation on the interactive control. After the two conditions are met, the countdown time length of the remaining display countdown is increased, namely, the interactive operation is performed on the interactive control on the time node of the remaining display countdown corresponding to the first information content, wherein the time node is not zero, so that the display time of the first information content in the program interface is prolonged.

As schematically shown in fig. 4, the first information content 401 and a plurality of interactive controls are displayed in the program interface. Wherein the first information content 401 is a first UGC, the interactive control includes a praise control 4021, a share control 4022 and a private letter control 4023, and the display form of the remaining display countdown 403 of the first information content 401 includes a digital timer and a progress bar. The digital timer is "11:22:33", and is used for indicating that the remaining display duration of the first information content 401 in the program interface is 11 hours, 22 minutes and 33 seconds.

At this time node, the user makes a double click operation on the like control 4021. In response to a double click operation by the user, the remaining display countdown 403 of the first information content 401 is reset to 24 hours, that is, the remaining display duration of the first information content 401 in the program interface is changed from 11 hours 22 minutes 33 seconds to 24 hours. Meanwhile, prompt information appears around the praise control 4021, and the prompt information is a series of loving symbols. Illustratively, for the first information content 401, the number of operations of human-computer interaction by each user based on the praise control is only one time.

Step 106: in response to the remaining display countdown being zero, the display of the first information content is canceled.

According to the foregoing, the remaining display countdown is a remaining duration of the information content displayed in the program interface. The remaining display countdown is zero, i.e., the first information content is not displayed in the program interface for a period of time when the display of the first information content is canceled.

Illustratively, at least one of the terminal and the server may delete the storage of the first information content after the first information content is canceled from display.

Illustratively, step 104 and step 106 are alternatively performed, and cannot be performed simultaneously; or step 104 is performed before step 106 is performed.

In summary, according to the information content display method provided by the embodiment, the display and cancellation of the first information content are realized through the interactive operation on the interactive control and the countdown duration of the remaining display countdown. When the interactive operation on the interactive control is met and the remaining display countdown is not zero, the display duration of the first information content is prolonged, and the user is attracted to participate in human-computer interaction, so that the human-computer operation of the user has certain feedback; when the remaining display countdown is zero, the display of the first information content is canceled, the storage occupied space of the information content is reduced, and the waste of network resources is avoided.

There are various implementations of increasing the countdown duration of the remaining display countdown, such as for accumulating the display duration or resetting the display duration. Illustratively, step 104 includes the steps of:

responding to the interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and increasing the countdown time of the remaining display countdown by a first preset time;

or, in response to the interactive operation on the interactive control and the remaining display countdown is not zero, resetting the countdown duration of the remaining display countdown to a second preset duration.

The first preset time length and the second preset time length are fixed time lengths set in advance by the terminal. Illustratively, the first preset duration may be a positive number or a negative number. For example, the first preset duration is 6 hours, i.e., the count down is increased for the remaining display for 6 hours; or the first preset time period is-5 hours, i.e., 5 hours less for the remaining display countdown. Illustratively, in the case where the first preset duration is negative, the first preset duration is not greater than a countdown duration of the remaining display countdown. Illustratively, the first preset duration and the second preset duration are both 24 hours; alternatively, the first preset duration is 12 hours and the second preset duration is 24 hours.

For example, the first preset duration is 24 hours, the remaining display countdown of the first information content is 1 hour, and the countdown duration of the remaining display countdown is increased by 24 hours in response to the interactive operation on the interactive control and the remaining display countdown is not zero. That is, the remaining display time of the first information content in the program interface is increased by 24 hours on the basis of 1 hour, becoming 25 hours.

For another example, the second preset duration is 24 hours, the remaining display countdown of the first information content is 2 hours, and the countdown duration of the remaining display countdown is reset to 24 hours in response to the interactive operation on the interactive control and the remaining display countdown is not zero. That is, the remaining display duration of the first information content in the program interface changes from 2 hours to 24 hours.

The first preset duration and the second preset duration are only exemplary values, and the related technicians can adjust the first preset duration and the second preset duration according to actual needs, which are not limited herein.

As shown schematically in fig. 5, the information content display method provided in the embodiment of the present application includes the following steps:

step 501: the terminal displays first information content and an interaction control, and the first information content corresponds to the remaining display countdown.

Illustratively, the first information content includes at least one of information provided by the terminal and UGC information generated by the user, the interactive control includes at least one of a praise control, a collection control, a comment control, a sharing control and an interactive control, and the remaining display countdown refers to a remaining duration of the first information content displayed in the program interface.

Step 502: the terminal perceives the interactive operation on the interactive control.

Step 503: and the terminal sends interactive operation to the server.

Step 504: the server acquires the interactive operation.

Step 505: and the server sends an instruction for updating the remaining display countdown to the terminal.

Step 506: and when the remaining display countdown is not zero, the terminal increases the first preset time length for the remaining display countdown or resets the remaining display countdown to the second preset time length.

After the server acquires the interactive operation sent by the terminal, the server sends an instruction for updating the remaining display countdown to the terminal according to the interactive operation. And under the condition that the remaining display countdown is not zero, the terminal increases the countdown time length of the remaining display countdown. Illustratively, the countdown duration may be increased in two ways, one is to increase the remaining display countdown by a first preset duration, and one is to reset the remaining display countdown to a second preset duration.

Illustratively, steps 505 and 506 may be replaced by the following steps:

when the remaining display countdown is not zero, the terminal increases a first expected duration for the remaining display countdown or resets the remaining display countdown to a second preset duration; the terminal sends a request for updating the remaining display countdown to the server; and the server sends an instruction for allowing the remaining display countdown to be updated to the terminal.

Step 507: the terminal updates the remaining countdown duration of the display countdown.

Illustratively, the terminal updates the countdown duration and displays it at the designated location where the countdown is displayed.

Because the interactive operation on the interactive control can be one or more times, the countdown duration of the remaining display countdown can also be increased one or more times in response to the one or more interactive operations. For example, when the interactive operation on the interactive control is the first interactive operation, the steps include:

responding to the first interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and increasing the countdown time length of the remaining display countdown time by a first preset time length;

or, in response to the first interactive operation on the interactive control and the remaining display countdown is not zero, resetting the countdown duration of the remaining display countdown to a second preset duration.

If the interaction operation on the interaction control may be multiple times, schematically, the information content display method provided in the embodiment of the application further includes the following steps:

and responding to the nth interactive operation on the interactive control, and displaying prompt information.

Schematically, the prompt message is used for prompting that the countdown duration of the remaining display countdown cannot be increased, and n is an integer greater than 1. Illustratively, the hint information includes at least one of the following hints: text prompts, voice prompts, animated prompts.

For example, a user may only perform one interactive operation on a praise control corresponding to a piece of information content. The remaining display countdown time of the first information content is 1 hour, and the countdown time length of the remaining display countdown time is reset to 24 hours in response to the first double click operation of the first user on the praise control. And responding to the second double-click operation of the first user on the praise control, wherein the remaining display countdown is unchanged, and the reminding control is popped up, wherein the reminding control comprises a character string which is praise for the memory point only once.

For another example, a user may interact with a comment control corresponding to a piece of information content an unlimited number of times. The remaining display countdown time of the second information content is 2 hours, and in response to the first click operation of the second user on the comment control, a comment box is popped up for the second user to comment, and the countdown time length of the remaining display countdown time is increased by 24 hours and is changed into 26 hours. After 1 hour, responding to a second click operation of a second user on the comment control, popping up the comment box again, and adding 24 hours again for the countdown time length of the remaining display countdown to be 49 hours.

In summary, the information content display method provided in the embodiment of the present application provides two alternative ways for increasing the countdown duration of the remaining display countdown.

According to the foregoing, the method of accumulating or resetting the display duration can be adopted to increase the remaining countdown duration of the display countdown. In addition to the above-described changes in countdown duration according to the number of interactive operations, there are various implementations, such as increasing or decreasing different countdown durations according to different operations. As schematically shown in fig. 6, another information content display method is provided in the embodiment of the present application, in which a plurality of alternative ways of varying the countdown duration are provided. The information content display method optionally includes the steps of:

step 601: and displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown.

The terminal may determine the first preset duration or the second preset duration by at least one of the following three methods, or may determine the last first preset duration and the second preset duration by weighting after at least two determination methods are adopted. The three determination modes are as follows:

1. and determining according to the type of the interaction operation.

Step 602: in a first type-duration correspondence, determining a first preset duration corresponding to the type of the interactive operation; or, in the second type-duration correspondence, determining a second preset duration corresponding to the type of the interactive operation.

Illustratively, the first type-duration correspondence includes: the corresponding relation between the types of different interactive operations and different first preset durations; the second type-duration correspondence includes: and the corresponding relation between the types of different interactive operations and different second preset durations.

According to the foregoing, the interactive operation includes at least one of the following types: a praise operation, a collection operation, a comment operation, a sharing operation and a private letter sending operation. The first preset time length and the second preset time length are fixed time lengths set in advance by the terminal. Illustratively, the first type-duration correspondence and the second type-duration correspondence are used to indicate different actions of different types of interactive operations on the countdown duration of the remaining display countdown. For example, in the first type-duration correspondence, the duration corresponding to the praise operation is 12 hours, and then it may be determined that the first preset duration is 12 hours, which is equivalent to the step that the praise operation may be implemented to accumulate the display duration of 12 hours for the countdown duration of the remaining display countdown. In another example, in the second type-duration correspondence, the duration corresponding to the collection operation is 6 hours, and then the second preset duration may be determined to be 6 hours, which is equivalent to resetting the remaining display countdown to a display duration of 6 hours.

2. And determining according to the historical interaction affinity.

Step 603: and determining the historical interaction affinity between the local login account and the author account.

Illustratively, the local login account is an interactive execution account, and the author account is a publishing account of the first information content.

The history interaction affinity is used for indicating the interaction frequency of the local login account and the author account in the past history. Illustratively, the higher the interaction frequency, the higher the historical interaction affinity; the lower the interaction frequency, the lower the historical interaction affinity. The calculation mode of the historical interaction affinity can be set according to actual needs, and the method is not limited herein.

Step 604: determining a first preset duration according to the historical interaction affinity; or determining a second preset time length according to the historical interaction affinity.

Schematically, the historical interaction affinity and the first preset duration are in a positive correlation or a negative correlation, or the historical interaction affinity and the second preset duration are in a positive correlation or a negative correlation.

For example, the historical interaction affinity is in a positive correlation with the first preset duration, and when the first preset duration is determined according to the historical interaction affinity, the higher the historical interaction affinity is, the higher the first preset duration is and the first preset duration is a positive number. For another example, the history interaction affinity is in a negative correlation with the second preset duration, and when the second preset duration is determined according to the history interaction affinity, the higher the history interaction affinity is, the lower the second preset duration is, but the second preset duration is not less than zero.

3. And determining according to comment content of comment operation.

Step 605: and determining the emotion forward score of the comment content of the comment operation.

Step 606: determining a first preset duration according to the emotion forward score; or determining a second preset duration according to the emotion forward score.

Schematically, the forward emotion score and the first preset duration are in a positive correlation relationship, or the forward emotion score and the second preset duration are in a positive correlation relationship.

Step 607: and determining the emotion negative score of the comment content of the comment operation.

Step 608: determining a first preset duration according to the emotion negative score; or determining a second preset duration according to the emotion negative score.

Schematically, the emotion negative score and the first preset duration are in a positive correlation relationship, or the emotion negative score and the second preset duration are in a positive correlation relationship.

Illustratively, in the case where the interactive operation includes a comment operation, the comment content may be classified into a positive emotion comment and a negative emotion comment according to a difference in comment content. In the comment operation, the emotion of comment content can be determined through natural language classification through natural language processing. For example, if the comment content is anti-social content, the comment content is classified as negative emotion comment; as another example, comment content is encouraged or rewarded content, which is then classified as a forward emotion comment.

Illustratively, the emotions of the comment content can be scored according to the intensity degree of the emotions according to the difference of positive emotion comments or negative emotion comments. For example, in the three comment operations, the comment content is "praise", "praise" and "99 praise", and then the three comment content is divided into forward emotion comments, and the emotion forward scores thereof are sequentially determined to be 1, 2 and 3. For another example, the comment contents of the three comment operations are "inaudible", "inaudible" and "embarrassing" respectively, and then the three comment contents are divided into negative emotion comments, and the emotion negative scores are sequentially determined to be-1, -2 and-3.

Illustratively, the method for scoring emotion of comment content may be a simple weighting method or other methods capable of distinguishing emotion degrees, which is not limited herein.

The first preset duration or the second preset duration may be determined according to the positive emotion score or the negative emotion score of the comment content, and the determination method is similar to the method in step 604, and may be referred to herein without further description.

Illustratively, following step 607, the following steps may also be performed: and reducing the countdown time length of the remaining display countdown according to the emotion negative score. For example, if the emotion negative score of the comment content is-10, the countdown time length of the remaining display countdown is reduced by 1 hour.

Illustratively, step 605 and step 607 are alternatively performed, and cannot be performed simultaneously. Illustratively, both sets of steps 605 and 606, 607 and 608 cannot be performed simultaneously, i.e., when the interactive operation is a comment operation, the comment content is one of a positive emotion comment and a negative emotion comment.

Illustratively, the above three steps of determining the first preset duration or the second preset duration may also be performed by the server.

Step 609: when the remaining display countdown is not zero, adding a first preset duration for the remaining display countdown; or resetting the remaining display countdown to a second preset duration.

Illustratively, steps 602, 603 and 604, steps 605 and 606 may be performed simultaneously, or only one or a group of steps may be performed; the steps 602, 603 and 604, 607 and 608 may be performed simultaneously, or only one or one group may be performed.

After the execution is finished, the first preset time period or the second preset time period can be determined. When the remaining display countdown is not zero, adding a first preset duration for the remaining display countdown; or resetting the remaining display countdown to a second preset duration.

Step 610: and when the interactive operation meets the target condition, canceling the remaining display countdown.

Illustratively, the target condition includes at least one of the following conditions: the accumulated times of the interactive operation reach a first threshold value; the emotion forward score of the interactive operation reaches a second threshold; the emotion negative score of the interactive operation reaches a third threshold; the number of the interacted people corresponding to the interaction operation reaches a fourth threshold value; the remaining accumulated countdown duration, which shows the countdown, reaches a fifth threshold.

The first threshold is used for limiting the increase number of the countdown of the remaining display of the interactive operation number based on the first information content; a second threshold value for limiting the number of increases in the count down of the remaining display based on the forward emotion comment; a third threshold value for limiting the number of increases in count down of the remaining display based on negative emotion comments; a fourth threshold value for limiting the number of increases in the count down of the remaining display of the number of interactors based on the first information content; and a fifth threshold value for limiting the number of increases in the cumulative count-down time period based on the remaining display count-down time for the remaining display count-down time.

Illustratively, the first, second, third, fourth, and fifth thresholds may be set as desired. For example, the first threshold is 99 times, and after the interactive operation of the first information content reaches 99 times, the display of the remaining display countdown in the program interface is canceled, that is, the upper limit of the operation times of the interactive operation based on the first information content is 99 times. For another example, the fifth threshold is 1000 hours, and when the accumulated countdown time length of the remaining display countdown reaches 1000 hours, the display of the remaining display countdown in the program interface is canceled, that is, the display time length of the first information content in the program interface is 1000 hours at the maximum.

Step 611: in response to the remaining display countdown being zero, the display of the first information content is canceled.

Step 611 is identical to step 106 and is not described in detail herein.

In summary, the information content display method provided by the embodiment of the application provides various implementation manners for the change of the countdown duration of the remaining display countdown.

In order to improve the interestingness of man-machine interaction and encourage users to perform man-machine interaction operation within a limited time, as schematically shown in fig. 7, another information content display method is provided in the embodiment of the present application, and the method includes the following steps:

step 201: and displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown.

The interactive control refers to a control for man-machine interaction. Illustratively, the first information content is displayed in the same program interface as the interactive control. Illustratively, the interactive controls include at least one of the following: a praise control; collecting a control; comment controls; sharing the control; a private letter control.

Illustratively, the first information content corresponds to a remaining display countdown. The remaining display countdown refers to the remaining duration of the information content displayed in the program interface, i.e., the remaining display countdown is a time value that indicates the remaining duration of the information content that may also be displayed in the program interface. And counting down the remaining display corresponding to the first information content, namely, the time length that the first information content can be displayed in the program interface.

Step 202: and in response to the interactive operation on the interactive control, and the remaining display countdown is not zero, increasing the countdown time length of the remaining display countdown.

Illustratively, the user may interact with the first information content in response to an interactive operation on the interactive control. Meanwhile, due to the diversity of the interactive control, the interactive operation performed on the interactive control can be performed once or multiple times.

And in response to the interactive operation on the interactive control, and when the remaining display countdown is not zero, namely, the first information content still has the duration of display in the program interface, performing the interactive operation on the interactive control. After the two conditions are met, the countdown time length of the remaining display countdown is increased, namely, the display time of the first UGC in the program interface is prolonged.

Illustratively, steps 201 and 202 are the same as steps 102 and 104, and will not be described again.

Step 203: and responding to the residual display countdown as a target value t, and playing the cancellation special effect with the duration equal to t.

The target value t is used for informing the user of the display duration of the corresponding information content, and specifically is used for prompting that the information content displayed in the program interface is to be canceled from being displayed after the duration of the target value t. Illustratively, t is 5 seconds, and when the remaining display countdown is 5 seconds, the cancel effect is played for a period of time equal to 5 seconds. The target value t may be defined according to actual needs, and is not limited herein.

The cancel special effect is a special effect for indicating that the information content displayed in the program interface is about to cancel the display. Illustratively, canceling the effect includes at least one of a sound effect and an animation effect. For example, the cancel special effect may be the sound "bye"; for another example, cancelling the special effect may be a content flash animation of UGC; for another example, cancelling the special effect may be the sound "bye" while displaying the content flash animation of UGC in the program interface.

As schematically shown in fig. 8, the first information content 801 and the interactive control are displayed in the program interface. The first information content 801 is UGC issued by a user, and the interactive control includes a praise control 8021, a share control 8022 and a private letter control 8023. Illustratively, the remaining display countdown display is "00:00:05", i.e. the remaining display duration of the first information content 801 is 5 seconds. When the remaining display count-down is 5 seconds, the special effect is canceled with the play duration equal to 5 seconds, and the content flash animation with the special effect being UGC is canceled, that is, the first information content 801 is in a gray flash state. Meanwhile, when the special effect is canceled for playing, the display of the private letter control 8023 is canceled. After the gray blinking state of the first information content 801 lasts for 5 seconds, the first information content 801 is canceled from being displayed, and blank content is displayed in the program interface. Illustratively, a prompt message may be displayed in the program interface, the prompt message being "no praise for 24 hours, the memory having disappeared.

Illustratively, step 202 is performed in the alternative to step 203, which cannot be performed simultaneously; or step 202 is performed before step 203 is performed.

Step 204: after the special effect playing is canceled, canceling the display of the first information content.

According to the foregoing, the cancellation special effect is used for indicating that the information content displayed in the program interface is to be cancelled for display after the duration t, that is, after the cancellation special effect with the duration equal to t is finished, the display of the corresponding first information content is cancelled.

For example, t is 5 seconds, when the remaining display countdown is 5 seconds, the special effect is cancelled, wherein the playing time is equal to 5 seconds, and the special effect is cancelled to be the content flash animation of the first information content; after the flash animation of 5 seconds is played, the first information content is canceled from being displayed in the program interface.

Step 205: after canceling the display of the first information content, the second information content is additionally displayed.

The first information content and the second information content are information contents with different contents, and the first information content and the second information content can be information contents which are released by the same user at different time points or information contents which are released by different users at the same time point or different time points. After the display of the first information content is canceled, the program interface can be a blank page, and the display of the second information content can be increased.

In summary, according to the information content display method provided by the embodiment of the application, by canceling the playing of the special effect and/or the increasing display of the second information content, the user is encouraged to perform man-machine interaction operation within a limited time, and the interest of the user in using the application program where the information content is located is stimulated, so that the interest of man-machine interaction is improved, and the use viscosity of the user is enhanced.

In the process of displaying information content, if the user is not interested in the currently displayed information content, the user usually adopts a switching operation to cancel the display of the current information content and display the next information content. As schematically shown in fig. 9, another information content display method is provided in the embodiment of the present application, and the method includes the following steps:

step 302: and displaying first information content and an interaction control, wherein the first information content corresponds to the remaining display countdown.

Step 304: and in response to the interactive operation on the interactive control, and the remaining display countdown is not zero, increasing the countdown time length of the remaining display countdown.

Step 306: in response to the remaining display countdown being zero, the display of the first information content is canceled.

Illustratively, steps 302, 304, 306 are the same as steps 102, 104, 106, and will not be described again.

Step 308: in response to the switching operation, the first information content is displayed as the second information content.

The switching operation is used for switching the information content display, so that the current information content is canceled from being displayed, and other information contents are replaced for being displayed. Illustratively, the switching operation includes, but is not limited to, at least one of: a left-right sliding operation on the first information content, a up-down sliding operation on the first information content, a single click operation on the switch control, a double click operation on the switch control, and a touch operation on the switch control.

For example, the user performs an operation of sliding to the right on the first information content, cancels the display of the first information content, and displays the second information content. For another example, the user performs a click operation on the "see at a glance" of the switching control, cancels the display of the first information content, and displays the second information content.

Various information content display modes, such as list type or card type, can be realized by a user through switching operation. According to the above steps, as schematically shown in fig. 10, another information content display method is provided in the embodiment of the present application, for implementing a card-type switching display of information content, where the method includes the following steps:

Step 401: a card list is created having n card views.

The card view is a virtual memory table in the computer database and is used for displaying appointed information content or an information entry, and has the characteristic of interactivity; a card list is a data list made up of one or more card views. The generation of the card view is done based on the card list, from which the content and structure of the card view is derived.

And creating a card list, wherein the card list can be used for calling card views included in the card list by the terminal according to the need so as to display specified information content.

Step 402: the first information content is loaded and rendered in a first card view of the n card views, and the ith information content is preloaded and rendered in an ith card view of the n card views.

Rendering the information content refers to image processing performed after the terminal loads or preloads the information content in a specified card view. Wherein, the preloading and rendering of the ith information content can reduce the waiting time of the terminal for displaying the ith information content. Illustratively, the rendering process for the first information content and the i-th information content may be the same or different.

Illustratively, rendering includes, but is not limited to, at least one of the following methods: color rendering, image rendering, transparency setting, light setting, line setting. For example, after loading the first information content in the first card upper graph, color rendering is performed, so that the background color of the first information content is light purple, the transparency is 30%, and the background pattern is a white cloud.

Step 403: based on the first card view, a first information content is displayed, the first information content corresponding to a remaining display countdown.

According to step 402, a first information content is loaded and rendered in a first card view, the processed first information content being displayed in a current program interface. Illustratively, the first information content corresponds to a remaining display countdown.

Step 404: and in response to the interactive operation on the interactive control, and the remaining display countdown is not zero, increasing the countdown time length of the remaining display countdown.

Step 405: in response to the remaining display countdown being zero, the display of the first information content is canceled.

Illustratively, steps 404 and 405 are the same as steps 104 and 106, and will not be described again.

Illustratively, steps 404 and 405 are performed alternatively, and cannot be performed simultaneously; or step 404 is performed before step 405 is performed.

Step 406: in response to the switching operation, a second information content is displayed based on the second card view.

According to the foregoing, the switching operation is an operation for realizing the display of the switching information content. The switching operation includes, but is not limited to, at least one of: a left-right sliding operation on the current information content, a up-down sliding operation on the current information content, a cancel gesture operation on the current information content, a single click operation on the switch control, a double click operation on the switch control, and a touch operation on the switch control.

According to step 402, the ith information content has been processed in the ith card view. In response to the switching operation, the display of the first information content is canceled and the second information content is displayed. Wherein the second information content is displayed based on the second card view. Illustratively, the second information content is different from the first information content, and the rendering effect may be the same or different.

Step 407: after sorting the first card view back to the nth card view, the ith+1th information content is reloaded and rendered using the first card view.

According to step 401, there are n card views in the card list. After the first information content is displayed in the non-display mode, the first card view is recovered and is arranged behind the nth card view. At this time, the nth card view in the original sequence becomes the nth-1 card view in the new sequence, and the first card view in the original sequence becomes the nth card view in the new sequence.

According to step 402, n information contents are loaded or preloaded in n card views, and rendering processing is performed. After the first information content is canceled from display, the first information content is deleted from the database, and the (n+1) th information content appears as a new (n) th information content.

After the first card view in the original rank becomes the nth card view in the new rank, according to step 402, new nth information content is preloaded and rendered based on the nth card view in the new rank. That is, the (i+1) th information content is reloaded and rendered using the first card view in step 407. According to the operation of step 407, the card view may be made to be infinitely page-turned by repeated use of the n person card views.

Taking 3 card views in the card list as an example, as shown in fig. 11, the technical principle of realizing infinite page turning of the card views is as follows:

step 1101: the terminal creates a card list.

Illustratively, the card list created by the terminal has three card views, a first card view, a second card view, and a third card view, respectively. Illustratively, the three card views may be the same or different. Schematically, the information content display method provided by the embodiment of the application is created through a cross-end development framework Hippy, and one-time development is realized by adopting js language, so that the display and management of the information content can be operated in different operating systems simultaneously, and the operating systems at least comprise Android and iOS. Illustratively, a card list may be added to the QNCardPager component.

Step 1102: and rendering the card view by the terminal.

Illustratively, the first information content is loaded and rendered in the first card view, the second information content and the third information content are preloaded in the second card view and the third card view respectively, and rendering processing is carried out on the second information content and the third information content. Illustratively, the rendering process of the three card views may be the same or different.

Step 1103: the terminal retrieves the first card view.

Step 1104: the terminal multiplexes the first card view.

Step 1105: and the terminal reloads and renders the first card view.

Illustratively, the terminal displays a first information content based on the first card view, and after the first information content is canceled from being displayed, the terminal displays a second information content based on the second card view in response to the remaining display countdown being zero or a switching operation.

Meanwhile, the terminal recovers the first card view into the card list, sorts the first card view into the third card view, and then becomes the multiplexed first card view. The terminal then reloads and renders the fourth information content in multiplexing the first card view.

Repeating step 1105 may enable unlimited page turning of the card view.

In summary, according to the information content display method provided by the embodiment of the present application, the switching operation is used to implement the switching display of the information content, so that the user can select to browse the information content according to his own preference. In addition, through the display mode of the card list, the realization of the information content can realize infinite page turning, the page turning and the blocking are avoided, the display effect of the information content is improved, and the occupation of the storage space of the card view is reduced.

Taking the information content as UGC as an example, the information content display method provided by the embodiment of the application is applied to an application program with a UGC issuing function for illustration, and is specifically divided into a login and UGC issuing part, an interaction part, a message management part and a message touch part for illustration.

1. Login and release section:

as schematically shown in fig. 12 (a), when the user first enters the program interface 1200 of the application program, a guide animation is displayed in the program interface 1200 for about 5 seconds, for example, the guide animation is a text action and content card of the name of the application program, so as to create the community atmosphere of the user. After the boot animation is finished, the application program automatically jumps into the main page of the application program. Meanwhile, if the user enters the user home page for the second time, the user can directly jump to the main page of the application program without displaying the guide animation.

After logging in the user's home page, the main page of the application may be composed of: the main page is a bluish violet background, and the bottom layer of the page is displayed by an envelope to form an atmosphere layer; in addition, a white paper sheet is displayed on the envelope as a content layer. Illustratively, the top and bottom interactions of the atmosphere layer are global operations.

As schematically shown in fig. 12, after a user logs in an application program with a function of issuing UGC, an editing operation is performed in the issuing interface 1210, and after the editing operation is completed, an issuing button 1211 is triggered to issue the user-defined UGC in the display interface 1220 of the UGC. The terminal can limit the input content of the UGC, for example, the upper limit of the number of limiting words is 1200 words, and the number of limiting pictures is 9. Illustratively, the limitation of the input content of the UGC may be set according to actual needs, which is not limited herein.

Illustratively, within publish interface 1210, publish key 1211 is not available if the publish content is empty, i.e., there is no UGC content. For example, when the release content is empty, the release button 1211 is in a gray state, and does not respond to a trigger operation by the user. Illustratively, after triggering publish button 1211, the program interface jumps from publish interface 1210 to UGC's display interface 1220. In the interface skip process, prompt information can appear for reminding whether UGC is issued successfully. For example, the interface jumps to the display interface 1220 of UGC, and the prompt message "release successfully" appears in the interface at the same time, and the memory starts drifting. Illustratively, in the display interface 1220 of UGC, there is no privacy control for avoiding invalid interactive operations by the user. Illustratively, a praise control 1221 exists in the display interface 1220 of the UGC, but does not respond to the interactive operation of the user, so as to reduce the interactive operation of the user for invalidating the UGC issued by the user.

In addition, in the display interface 1220 of UGC, the display positions of UGC and various controls can be adjusted according to actual needs. As shown in fig. 12, in the display interface 1220 of UGC, a first UGC1201 is displayed in the middle area of the interface, a like control 1221 is displayed in the lower right corner of the interface, a sharing control 1222 is displayed in the upper right corner of the interface, a remaining display countdown 1203 corresponding to the first UGC1201 is displayed below the first UGC1201, a release control 1204 and a switch control 1205 are displayed at the bottom of the interface, and a menu key 1206 is displayed in the upper left corner of the interface.

2. Interaction part:

illustratively, taking an example in which the interaction control includes a praise control, a share control and a private letter control, the user can perform interactions on the application program including praise, share and private letter.

1. And praise interaction.

As schematically shown in FIG. 4, the praise interaction may be performed based on a click operation performed by the user on the UGC, and the details of the praise interaction may be referred to in the foregoing description, and will not be described herein.

2. And sharing the interaction.

As schematically shown in FIG. 13, a first UGC131 and a plurality of interactive controls are displayed in a display interface 1310. Wherein the interactive controls include a praise control 1321, a share control 1322 and a privacy letter control 1323, the display form of the remaining display countdown 133 of the first UGC131 includes a digital timer and a progress bar. The digital timer is "11:22:33", and is used for indicating that the remaining display duration of the first UGC131 in the display interface 1310 is 11 hours, 22 minutes and 33 seconds.

At this time node, the user clicks on the share control 1322. In response to a click operation by the user, the remaining display countdown of the first UGC131 is reset to 24 hours, that is, the remaining display duration of the first UGC131 in the program interface is changed from 11 hours 22 minutes 33 seconds to 24 hours (not shown in the figure).

At the same time, display interface 1310 jumps to sharing interface 1320. Illustratively, the sharing interface 1320 may be a program interface of different functions of the same application, or a program interface of a different application. As shown in fig. 13 (a), when the display interface 1310 where the first UGC131 is located and the sharing interface 1320 are provided by different applications, the application to which the first UGC131 belongs should have a function of calling the sharing interface provided by other applications. Illustratively, after completing the shared interaction, the user triggers a return button, and may return to the original program interface, that is, to the display interface 1310, where the remaining display count down corresponding to the first UGC on the original program interface is 24 hours (not shown in the figure).

In addition, after the sharing interaction of the first UGC is completed, the user can click to view the shared content. Taking the name "memory drifting" of the application as an example, as schematically shown in fig. 13 (b), the user triggers the sharing control 1322 to jump to the sharing interface 1320, and the user sends a sharing link in the sharing interface, where the sharing link has the name of the application. There are two display states according to the difference in the remaining display countdown 133 corresponding to the first UGC: when the remaining display countdown is not zero, the user triggers a sharing link, and enters a sharing interface 1330 of the first UGC, the sharing interface 1330 is generated according to the content of the first UGC, and the name of the application program can be displayed in the sharing interface 1330; when the remaining display countdown is zero, the user triggers the sharing link and enters a blank interface.

3. Private letter interaction.

As schematically shown in FIG. 14, a first UGC141 and a plurality of interactive controls are displayed in a display interface 1410. Wherein the interactive controls include a praise control 1421, a share control 1422, and a privacy control 1423, the display form of the remaining display countdown 143 of the first UGC includes a digital timer and a progress bar. The digital timer is "11:22:33", and is used for indicating that the remaining display duration of the first UGC141 in the program interface is 11 hours, 22 minutes and 33 seconds.

At this time node, the user clicks on the privacy control 1423. In response to a click operation by the user, the remaining display countdown of the first UGC141 is reset to 24 hours, that is, the remaining display duration of the first UGC141 in the program interface is changed from 11 hours 22 minutes 33 seconds to 24 hours (not shown in the figure).

Meanwhile, display interface 1410 jumps to private message interface 1420 for user interaction with the publisher of the first UGC to send private messages. As schematically shown in fig. 14, a user needs to log in to an application to which an interaction belongs before performing the interaction of a private letter. For example, after skipping the private information interface 1420, if the user has not logged in, a login control is displayed before the user performs editing operation of the private information content, where the login control is used for the user to login an account, and may be a use account of an application program or an associated account of the application program. Illustratively, the number of operations of man-machine interaction based on the privacy control is not limited. The user can perform editing operation of the private content in the private information interface 1420, and trigger the issue key to transmit the private information content after the editing operation is completed. Illustratively, after the user completes the interaction of sending the private message, the user triggers a return key, and can return to the original program interface, and the remaining display count-down corresponding to the first UGC on the original program interface is 24 hours (not shown in the figure).

3. Message management part:

to facilitate user management of UGC, the user triggers menu key 1511 "My" in display interface 1510, illustratively shown in FIG. 15, to enter UGC's management interface 1520. Illustratively, the UGC's management interface 1520 includes three elements, my authoring, my praise, and private belief. The unit My praise comprises at least one of the following two display modes: "i praise", "praise me".

As schematically shown in FIG. 15, after a user enters the UGC management interface 1520, the unit "My authoring" is displayed in the interface; the user triggers the entry of the unit 'i praise', and the display unit 'i praise' in the interface; the user triggers the entry of the unit "private letter" and the display unit "private letter" in the interface.

The element "My authoring" is used to display all UGC published by the user. Illustratively, all UGC can be displayed in the management interface in the form of a message list, any of which can be viewed by the user. When the remaining display countdown corresponding to the UGC viewed by the user is not zero, triggering a list item where the UGC is located by the user, and jumping the display interface where the UGC is located by the management interface; when the countdown of the remaining display corresponding to the UGC viewed by the user is zero, the user triggers the list item where the UGC is located, the management interface jumps to a blank page, and prompt information can appear, wherein the prompt information can be 'the content is disappeared'. Illustratively, for the remaining UGC with a count down of zero, a prompt message, which is an icon that has disappeared, may also be displayed directly in the management interface 1520.

The unit "my praise" is used for displaying interaction information of praise interaction of the user, and the interaction information at least comprises at least one of the following two praise interactions: the UGC issued by the user is subjected to praise interaction, and the user performs praise interaction on UGC issued by other users. Schematically shown in fig. 15, the element "i'm praise" is used to show praise interactions by the user on UGC issued by other users. The interaction information can be displayed in the management interface in the form of a message list, and the user can view the interaction information of any praise interaction. When the remaining display countdown corresponding to the UGC viewed by the user is not zero, triggering a list item where the UGC is located by the user, and jumping the display interface where the UGC is located by the management interface; when the remaining display countdown corresponding to the UGC viewed by the user is zero, the user triggers the list item where the UGC is located, the management interface does not jump, and prompt information is displayed on the periphery of the list item, wherein the prompt information can be 'disappeared'. Illustratively, for the remaining UGC with a count down of zero, a prompt message, which is an icon that has disappeared, may also be displayed directly in the management interface 1520. Schematically, in the unit "i'm's praise", in the list item of the remaining UGC displaying the countdown of zero, an entry "view commemorative poster" may also be displayed, and the user triggers the entry to enter an information viewing interface of the UGC, where a commemorative picture generated according to the UGC is displayed.

The unit private letter is used for displaying interaction information of private letter interaction of a user, and the interaction information at least comprises at least one of the following two private letter interactions: the private information interaction received by the user and the private information interaction sent by the user. The interaction information can be displayed in the management interface in the form of a message list, and a user can view any private interaction information. When the remaining display countdown corresponding to the UGC viewed by the user is not zero, the user triggers a list item where the UGC is located, the management interface jumps to the private information interface, a display link of the UGC can be displayed on the private information interface, and the display link is triggered to jump to the display interface where the UGC is located; when the count-down time of the remaining display corresponding to the UGC viewed by the user is zero, the user triggers the list item in which the UGC is located, the management interface jumps to the private information interface, a display link of the UGC can be displayed on the private information interface, the display link is triggered to be free from jumping, and prompt information is displayed in the private information interface, wherein the prompt information can be 'original link is not clickable'.

4. Message touch part:

in order to enable the user to know the interaction situation of the UGC in time, as schematically shown in fig. 16, a message prompt control 1611 appears in the display interface 1610 during the process of releasing or viewing the UGC by the user. Illustratively, the message hint control 1611 may be a bubble message. Illustratively, the prompt information of the message prompt control includes at least one of the following information: praise prompt, collection prompt, comment prompt, share prompt, private letter prompt, UGC vanishing or impending vanishing prompt.

Illustratively, the polling logic followed by the message alert control is to poll for the presence of a new message alert event every fixed time interval. Illustratively, polling is done every 5 minutes. Illustratively, upon polling that a new message alert exists, a message alert control is displayed.

Taking a message prompt control as a bubble message as an example, after polling that a new message prompt exists, displaying the bubble message, wherein the bubble message can be accompanied by the display of an animation special effect and/or a sound special effect. Illustratively, the bubble message may be displayed for a period of time. If the bubble message is triggered by the user within the display duration, jumping to the management interface of UGC; if the user does not trigger the bubble message, the bubble message is retracted. Illustratively, when there are multiple message prompts, the bubble message is not retracted, and the displayed prompt information is updated once every same time interval. Schematically, the terminal may set the priority order of presentation according to the importance of the prompt information. For example, the presentation priority of the prompt message may be: private letter prompt > praise prompt > UGC vanishes or is about to vanish prompt. Illustratively, there are various ways of displaying the bubble message, such as displaying a prompt in the bubble or displaying a dot mark over the bubble. When a plurality of message prompts exist, the cyclic display of a plurality of bubble messages can be performed; if the bubble message is not triggered by the user within the preset time, a prompt message is displayed on the menu key in the management interface of the UGC and/or the upper side of the display interface of the UGC, wherein the prompt message can be the bubble message, the bubble message comprises a character string of My, and a dot mark is displayed on the upper right corner of the character string of My.

In addition, in order to facilitate the user to learn the message prompt of the UGC as soon as possible, as schematically shown in fig. 17, three alternative pushing manners of the message prompt of the UGC are provided in the embodiments of the present application:

as schematically shown in fig. 17 (a), taking the name "memory drift" of the application where the UGC is located as an example, the message hint of the UGC appears in the first program interface 1710, and is distinguished by a specific icon 1711. After the user triggers the message prompt, first program interface 1710 jumps to the management interface (not shown) of UGC.

As shown schematically in fig. 17 (b), taking the name "memory drift" of the application program where the UGC is located as an example, a message prompt of the UGC appears in the second program interface 1720, and is distinguished by a specific icon 1721, and after the user triggers the message prompt, the third program interface 1720 jumps to the management interface (not shown in the figure) of the UGC.

As schematically shown in fig. 17 (c), a message hint of UGC appears in the third program interface 1730, and is distinguished by using a specific icon 1731, and after the user triggers the message hint, the second program interface 1730 jumps to the display interface 1740 of the message center of the terminal, and an entry of an application program where the UGC is located and a message notification are displayed in the display interface 1740 of the message center.

Illustratively, specific icons 1711, 1721, and 1731 may have information displayed therein related to the UGC, such as the name of the application where the UGC is located, a message notification, a message push content, and so forth. In addition, specific icons 1711, 1721, and 1731 may also be set with corresponding colors. Other pushing manners of the message prompt of the UGC can be set by those skilled in the art according to actual needs, and the above alternative forms are merely exemplary embodiments, and are not limited to the present application.

Fig. 18 is a block diagram of an information content display apparatus according to an exemplary embodiment of the present application, which may be implemented as a whole or a part of a terminal by software, hardware, or a combination of both. The UGC display device includes: a display module 1820 and an add-on module 1840. Wherein:

the display module 1820 is configured to display a first UGC and an interactive control, where the first UGC corresponds to a remaining display countdown.

And the adding module 1840 is used for adding the countdown duration of the remaining display countdown in response to the interaction operation on the interaction control and the remaining display countdown is not zero.

The display module 1820 is further configured to cancel display of the first UGC in response to the remaining display countdown being zero.

In one implementation manner of the present application, the adding module 1840 is further configured to: responding to the interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and increasing the countdown time of the remaining display countdown by a first preset time; or, in response to the interactive operation on the interactive control and the remaining display countdown is not zero, resetting the countdown duration of the remaining display countdown to a second preset duration.

In one implementation manner of the present application, the adding module 1840 is further configured to: responding to the first interactive operation on the interactive control, wherein the remaining display countdown time is not zero, and increasing the countdown time length of the remaining display countdown time by a first preset time length; or, in response to the first interactive operation on the interactive control and the remaining display countdown is not zero, resetting the countdown duration of the remaining display countdown to a second preset duration.

In one implementation of the present application, the display module 1820 is further configured to: and responding to the nth interactive operation on the interactive control, displaying prompt information, wherein the prompt information is used for prompting that the countdown time length of the remaining display countdown cannot be increased, and n is an integer greater than 1.

In one implementation of the present application, the interactive control includes at least one of the following controls: a praise control; collecting a control; comment controls; sharing the control; a private letter control.

In one implementation of the present application, the display module 1820 includes a play unit and a cancel unit. The playing unit is used for responding to the fact that the remaining display countdown is the target value t and the playing duration is equal to the cancel special effect of t, and the canceling unit is used for canceling the display of the first UGC after the cancel of the special effect is finished.

In one implementation of the present application, the display module 1820 is further configured to: after canceling the display of the first UGC, the second UGC is displayed in an increased manner.

In one implementation of the present application, the display module 1820 is further configured to: in response to the switching operation, the first UGC is displayed as a second UGC.

In one implementation manner of the present application, the display module 1820 further includes a creating unit, a loading unit, and a display unit. The creation unit is used for creating a card list with n card views, wherein n is an integer greater than 1; the loading unit is used for loading and rendering a first UGC in a first card view in n card views, and preloading and rendering an ith UGC in an ith card view in the n card views, wherein i is an integer greater than 1 and less than n; the display unit is used for displaying the first UGC based on the first card view. The display unit is further used for responding to the switching operation and displaying a second UGC based on a second card view; the loading unit is further configured to reload and render the (i+1) th UGC using the first card view after the first card view is recycled and ordered to the nth card view.

In one implementation manner of the present application, the adding module 1840 is further configured to: in a first type-duration correspondence, determining a first preset duration corresponding to the type of the interactive operation; the first type-duration correspondence includes: the corresponding relation between the types of different interactive operations and different first preset durations; or, in the second type-duration correspondence, determining a second preset duration corresponding to the type of the interactive operation; the second type-duration correspondence includes: and the corresponding relation between the types of different interactive operations and different second preset durations.

In one implementation manner of the present application, the adding module 1840 is further configured to: determining historical interaction affinity between a local login account and an author account, wherein the local login account is an execution account of interaction operation, and the author account is a release account of first information content; determining a first preset time length according to the historical interaction affinity, wherein the historical interaction affinity and the first preset time length are in a positive correlation or a negative correlation; or determining a second preset time length according to the historical interaction affinity, wherein the historical interaction affinity and the second preset time length are in a positive correlation or a negative correlation.

In one implementation manner of the present application, the interactive operation includes a comment operation, and the adding module 1840 is further configured to: determining the emotion forward score of comment content of comment operation; determining a first preset duration according to the emotion forward score, wherein the emotion forward score and the first preset duration are in positive correlation; or determining a second preset duration according to the emotion forward score, wherein the emotion forward score and the second preset duration are in positive correlation.

In one implementation manner of the present application, the interactive operation includes a comment operation, and the adding module 1840 is further configured to: determining the emotion negative score of comment content of comment operation; determining a first preset duration according to the emotion negative score, wherein the emotion negative score and the first preset duration are in positive correlation; or determining a second preset duration according to the emotion negative score, wherein the emotion negative score and the second preset duration are in positive correlation.

In one implementation of the present application, the display module 1820 is further configured to: when the interactive operation meets the target condition, canceling the remaining display countdown; the target condition includes at least one of the following conditions: the accumulated times of the interactive operation reach a first threshold value; the emotion forward score of the interactive operation reaches a second threshold; the emotion negative score of the interactive operation reaches a third threshold; the number of the interacted people corresponding to the interaction operation reaches a fourth threshold value; the remaining accumulated countdown duration, which shows the countdown, reaches a fifth threshold.

It should be noted that: the information content display apparatus provided in the above embodiment is only exemplified by the division of the above functional modules, and in practical application, the above functional allocation may be performed by different functional modules according to needs, that is, the internal structure of the device is divided into different functional modules, so as to perform all or part of the functions described above. In addition, the information content display apparatus and the information content display method embodiment provided in the foregoing embodiments belong to the same concept, and specific implementation processes thereof are detailed in the method embodiment and are not repeated herein.

The present application also provides a computer device (terminal or server) including a processor and a memory, in which at least one program code is stored, the program code being loaded and executed by the processor to implement the information content display method provided in the above-mentioned respective method embodiments. It should be noted that the computer device may be a computer device as provided in fig. 19 below.

Fig. 19 shows a block diagram of a computer device 1900 according to an exemplary embodiment of the present application. The computer device 1900 may be: a smart phone, a tablet computer, an MP3 player (Moving Picture Experts Group Audio Layer III, motion picture expert compression standard audio plane 3), an MP4 (Moving Picture Experts Group Audio Layer IV, motion picture expert compression standard audio plane 4) player, a notebook computer, or a desktop computer. Computer device 1900 may also be referred to as a user device, portable computer device, laptop computer device, desktop computer device, or the like.

Generally, the computer device 1900 includes: a processor 1901 and a memory 1902.

Processor 1901 may include one or more processing cores, such as a 4-core processor, an 8-core processor, and the like. The processor 1901 may be implemented in at least one hardware form of DSP (Digital Signal Processing ), FPGA (Field-Programmable Gate Array, field programmable gate array), PLA (Programmable Logic Array ). The processor 1901 may also include a main processor, which is a processor for processing data in the awake state, also called a CPU (Central Processing Unit ), and a coprocessor; a coprocessor is a low-power processor for processing data in a standby state. In some embodiments, the processor 1901 may incorporate a GPU (Graphics Processing Unit, image processor) for rendering and rendering content required for display by the display screen. In some embodiments, the processor 1901 may also include an AI (Artificial Intelligence ) processor for processing computing operations related to machine learning.

Memory 1902 may include one or more computer-readable storage media, which may be non-transitory. Memory 1902 may also include high-speed random access memory, as well as non-volatile memory, such as one or more magnetic disk storage devices, flash memory storage devices. In some embodiments, a non-transitory computer readable storage medium in memory 1902 is used to store at least one instruction for execution by processor 1901 to implement the information content display methods provided by the method embodiments herein.

In some embodiments, computer device 1900 may optionally further comprise: a peripheral interface 1903 and at least one peripheral. The processor 1901, memory 1902, and peripheral interface 1903 may be connected by a bus or signal line. The individual peripheral devices may be connected to the peripheral device interface 1903 via buses, signal lines, or circuit boards. Specifically, the peripheral device includes: at least one of radio frequency circuitry 1904, display 1905, camera assembly 1906, audio circuitry 1907, positioning assembly 1908, and power supply 1909.

Peripheral interface 1903 may be used to connect at least one Input/Output (I/O) related peripheral to processor 1901 and memory 1902. In some embodiments, processor 1901, memory 1902, and peripheral interface 1903 are integrated on the same chip or circuit board; in some other embodiments, either or both of the processor 1901, memory 1902, and peripheral interface 1903 may be implemented on separate chips or circuit boards, which is not limited in this embodiment.

The Radio Frequency circuit 1904 is configured to receive and transmit RF (Radio Frequency) signals, also referred to as electromagnetic signals. The radio frequency circuit 1904 communicates with a communication network and other communication devices via electromagnetic signals. The radio frequency circuit 1904 converts an electrical signal into an electromagnetic signal for transmission, or converts a received electromagnetic signal into an electrical signal. Optionally, the radio frequency circuit 1904 includes: antenna systems, RF transceivers, one or more amplifiers, tuners, oscillators, digital signal processors, codec chipsets, subscriber identity module cards, and so forth. The radio frequency circuit 1904 may communicate with other computer devices via at least one wireless communication protocol. The wireless communication protocol includes, but is not limited to: the world wide web, metropolitan area networks, intranets, generation mobile communication networks (2G, 3G, 4G, and 5G), wireless local area networks, and/or WiFi (Wireless Fidelity ) networks. In some embodiments, the radio frequency circuit 1904 may also include NFC (Near Field Communication ) related circuits, which are not limited in this application.

The display 1905 is used to display a UI (User Interface). The UI may include graphics, text, icons, video, and any combination thereof. When display 1905 is a touch display, display 1905 also has the ability to collect touch signals at or above the surface of display 1905. The touch signal may be input as a control signal to the processor 1901 for processing. At this point, the display 1905 may also be used to provide virtual buttons and/or a virtual keyboard, also referred to as soft buttons and/or a soft keyboard. In some embodiments, the display 1905 may be one, providing a front panel of the computer device 1900; in other embodiments, the display 1905 may be at least two, each disposed on a different surface of the computer device 1900 or in a folded configuration; in still other embodiments, the display 1905 may be a flexible display disposed on a curved surface or a folded surface of the computer device 1900. Even more, the display screen 1905 may be arranged in a non-rectangular irregular pattern, i.e., a shaped screen. The display 1905 may be made of LCD (Liquid Crystal Display ), OLED (Organic Light-Emitting Diode), or other materials.

The camera assembly 1906 is used to capture images or video. Optionally, camera assembly 1906 includes a front camera and a rear camera. Typically, the front camera is disposed on a front panel of the computer device and the rear camera is disposed on a rear surface of the computer device. In some embodiments, the at least two rear cameras are any one of a main camera, a depth camera, a wide-angle camera and a tele camera, so as to realize that the main camera and the depth camera are fused to realize a background blurring function, and the main camera and the wide-angle camera are fused to realize a panoramic shooting and Virtual Reality (VR) shooting function or other fusion shooting functions. In some embodiments, camera assembly 1906 may also include a flash. The flash lamp can be a single-color temperature flash lamp or a double-color temperature flash lamp. The dual-color temperature flash lamp refers to a combination of a warm light flash lamp and a cold light flash lamp, and can be used for light compensation under different color temperatures.

The audio circuit 1907 may include a microphone and a speaker. The microphone is used for collecting sound waves of a user and the environment, converting the sound waves into electric signals, inputting the electric signals to the processor 1901 for processing, or inputting the electric signals to the radio frequency circuit 1904 for realizing voice communication. For purposes of stereo acquisition or noise reduction, multiple microphones may be provided at different locations of computer device 1900, respectively. The microphone may also be an array microphone or an omni-directional pickup microphone. The speaker is used to convert electrical signals from the processor 1901 or the radio frequency circuit 1904 into sound waves. The speaker may be a conventional thin film speaker or a piezoelectric ceramic speaker. When the speaker is a piezoelectric ceramic speaker, not only the electric signal can be converted into a sound wave audible to humans, but also the electric signal can be converted into a sound wave inaudible to humans for ranging and other purposes. In some embodiments, audio circuit 1907 may also include a headphone jack.

The location component 1908 is used to locate the current geographic location of the computer device 1900 for navigation or LBS (Location Based Service), a location-based service. The positioning component 1908 may be a GPS (Global Positioning System ), beidou system or galileo system based positioning component.

A power supply 1909 is used to power the various components in the computer device 1900. The power supply 1909 may be an alternating current, a direct current, a disposable battery, or a rechargeable battery. When the power supply 1909 includes a rechargeable battery, the rechargeable battery may be a wired rechargeable battery or a wireless rechargeable battery. The wired rechargeable battery is a battery charged through a wired line, and the wireless rechargeable battery is a battery charged through a wireless coil. The rechargeable battery may also be used to support fast charge technology.

In some embodiments, computer device 1900 also includes one or more sensors 1910. The one or more sensors 1910 include, but are not limited to: acceleration sensor 1911, gyroscope sensor 1912, pressure sensor 1913, fingerprint sensor 1914, optical sensor 1915, and proximity sensor 1916.

Acceleration sensor 1911 may detect the magnitude of acceleration on three coordinate axes of a coordinate system established with computer device 1900. For example, the acceleration sensor 1911 may be used to detect components of gravitational acceleration in three coordinate axes. The processor 1901 may control the touch display 1905 to display a user interface in either a landscape view or a portrait view based on gravitational acceleration signals acquired by the acceleration sensor 1911. Acceleration sensor 1911 may also be used for the acquisition of motion data of a game or user.

The gyro sensor 1912 may detect the body direction and the rotation angle of the computer device 1900, and the gyro sensor 1912 may cooperate with the acceleration sensor 1911 to collect 3D actions of the user on the computer device 1900. The processor 1901 may implement the following functions based on the data collected by the gyro sensor 1912: motion sensing (e.g., changing UI according to a tilting operation by a user), image stabilization at shooting, game control, and inertial navigation.

Pressure sensor 1913 may be disposed on a side border of computer device 1900 and/or an underlying layer of touch display 1905. When the pressure sensor 1913 is disposed on a side frame of the computer device 1900, a user's grip signal on the computer device 1900 may be detected, and the processor 1901 may perform left-right hand recognition or shortcut operation based on the grip signal collected by the pressure sensor 1913. When the pressure sensor 1913 is disposed at the lower layer of the touch display screen 1905, the processor 1901 controls the operability control on the UI interface according to the pressure operation of the user on the touch display screen 1905. The operability controls include at least one of a button control, a scroll bar control, an icon control, and a menu control.

The fingerprint sensor 1914 is used to collect a fingerprint of the user, and the processor 1901 identifies the identity of the user based on the fingerprint collected by the fingerprint sensor 1914, or identifies the identity of the user based on the collected fingerprint by the fingerprint sensor 1914. Upon recognizing that the user's identity is a trusted identity, the processor 1901 authorizes the user to perform relevant sensitive operations including unlocking the screen, viewing encrypted information, downloading software, paying for and changing settings, and the like. The fingerprint sensor 1914 may be disposed on the front, back, or side of the computer device 1900. When a physical key or vendor Logo is provided on the computer device 1900, the fingerprint sensor 1914 may be integrated with the physical key or vendor Logo.

The optical sensor 1915 is used to collect ambient light intensity. In one embodiment, the processor 1901 may control the display brightness of the touch display 1905 based on the ambient light intensity collected by the optical sensor 1915. Specifically, when the ambient light intensity is high, the display brightness of the touch display screen 1905 is turned high; when the ambient light intensity is low, the display brightness of the touch display screen 1905 is turned down. In another embodiment, the processor 1901 may also dynamically adjust the shooting parameters of the camera assembly 1906 based on the ambient light intensity collected by the optical sensor 1915.

A proximity sensor 1916, also referred to as a distance sensor, is typically provided on the front panel of the computer device 1900. The proximity sensor 1916 is used to capture the distance between the user and the front of the computer device 1900. In one embodiment, when the proximity sensor 1916 detects a gradual decrease in the distance between the user and the front of the computer device 1900, the processor 1901 controls the touch display 1905 to switch from the bright screen state to the off-screen state; when the proximity sensor 1916 detects that the distance between the user and the front of the computer device 1900 gradually increases, the processor 1901 controls the touch display 1905 to switch from the off-screen state to the on-screen state.

Those skilled in the art will appreciate that the architecture shown in fig. 19 is not limiting and that more or fewer components than shown may be included or that certain components may be combined or that a different arrangement of components may be employed.

The memory further includes one or more programs stored in the memory, the one or more programs including information content display methods for performing the embodiments of the present application.

The present application also provides a computer readable storage medium having at least one program code stored therein, the program code being loaded and executed by a processor to implement the information content display method provided by the above respective method embodiments.

The present application also provides a computer program product having at least one instruction, at least one program, code set, or instruction set stored therein, loaded and executed by the processor to implement the message content display method as described in the above aspect.

The foregoing embodiment numbers of the present application are merely for describing, and do not represent advantages or disadvantages of the embodiments.

It will be understood by those skilled in the art that all or part of the steps for implementing the above embodiments may be implemented by hardware, or may be implemented by a program for instructing relevant hardware, where the program may be stored in a computer readable storage medium, and the storage medium may be a read-only memory, a magnetic disk or an optical disk, etc.

The foregoing description of the preferred embodiments is merely exemplary in nature and is in no way intended to limit the invention, since it is intended that all modifications, equivalents, improvements, etc. that fall within the spirit and scope of the invention.

Claims

1. A method of displaying information content, the method comprising:

creating a card list with n card views, wherein n is an integer greater than 1, and the card views refer to virtual memory tables in a computer database;

Loading and rendering a first UGC in a first card view of the n card views, and preloading and rendering an ith UGC in an ith card view of the n card views, wherein i is an integer greater than 1 and less than n;

displaying the first UGC based on the first card view, and displaying an interactive control, wherein the first UGC corresponds to a remaining display countdown;

in response to a first interactive operation on the interactive control and the remaining display countdown is not zero, increasing a first preset duration for the countdown duration of the remaining display countdown or resetting the countdown duration of the remaining display countdown to a second preset duration, the interactive control comprises at least one of the following controls: a praise control, a collection control, a comment control, a sharing control and a private letter issuing control; the first preset duration or the second preset duration is in positive correlation with the historical interaction affinity between the local login account and the author account corresponding to the first UGC, and the historical interaction affinity is used for indicating the interaction frequency of the local login account and the author account in the past history; or the first preset duration or the second preset duration, and the positive emotion score or the negative emotion score of the comment content corresponding to the first UGC are in a positive correlation relationship;

Responding to the nth interactive operation on the interactive control, displaying prompt information, wherein the prompt information is used for prompting that the countdown time length of the remaining display countdown cannot be increased, and n is an integer greater than 1;

responsive to the remaining display countdown being zero, cancelling display of the first UGC;

displaying a second UGC based on a second card view of the n card views in the case that the first UGC is switched to be displayed as the second UGC;

after the first card view is reclaimed and ordered to the nth card view, the ith+1UGC is reloaded and rendered by using the first card view.

2. The method of claim 1, wherein cancelling the display of the first UGC in response to the remaining display countdown being zero comprises:

responding to the residual display countdown as a target value t, and canceling the special effect with the playing duration equal to t;

and after the special play is canceled, canceling the display of the first UGC.

3. The method according to any one of claims 1 to 2, further comprising:

and after canceling the display of the first UGC, adding and displaying a second UGC.

4. The method according to any one of claims 1 to 2, further comprising:

and in response to a switching operation, displaying the first UGC as a second UGC.

5. An information content display apparatus, characterized in that the apparatus comprises:

the display module is used for creating a card list with n card views, wherein n is an integer greater than 1, and the card views refer to virtual memory tables in the computer database; loading and rendering a first UGC in a first card view of the n card views, and preloading and rendering an ith UGC in an ith card view of the n card views, wherein i is an integer greater than 1 and less than n; displaying the first UGC based on the first card view, and displaying an interactive control, wherein the first UGC corresponds to a remaining display countdown;

the adding module is configured to add a first preset duration to the countdown duration of the remaining display countdown or reset the countdown duration of the remaining display countdown to a second preset duration in response to the first interactive operation on the interactive control and the remaining display countdown is not zero, where the interactive control includes at least one of the following controls: a praise control, a collection control, a comment control, a sharing control and a private letter issuing control; the first preset duration or the second preset duration is in positive correlation with the historical interaction affinity between the local login account and the author account corresponding to the first UGC, and the historical interaction affinity is used for indicating the interaction frequency of the local login account and the author account in the past history; or the first preset duration or the second preset duration, and the positive emotion score or the negative emotion score of the comment content corresponding to the first UGC are in a positive correlation relationship;

The display module is further configured to display a prompt message in response to an nth interaction operation on the interaction control, where the prompt message is used to prompt that the countdown duration of the remaining display countdown cannot be increased, and n is an integer greater than 1;

the display module is further configured to cancel display of the first UGC in response to the remaining display countdown being zero;

the display module is further configured to display a second UGC based on a second card view of the n card views when the first UGC is displayed in a switching manner; after the first card view is reclaimed and ordered to the nth card view, the ith+1UGC is reloaded and rendered by using the first card view.

6. The apparatus of claim 5, wherein the display module is further configured to display the first UGC switch as a second UGC in response to a switching operation.

7. A computer device comprising a processor and a memory, wherein the memory has stored therein at least one piece of program code that is loaded and executed by the processor to implement the information content display method of any one of claims 1 to 4.

8. A computer-readable storage medium, characterized in that at least one program code is stored in the computer-readable storage medium, which is loaded and executed by a processor to implement the information content display method according to any one of claims 1 to 4.