CN112367633A - Public transport handle advertisement communication system based on bluetooth - Google Patents
Public transport handle advertisement communication system based on bluetooth Download PDFInfo
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- CN112367633A CN112367633A CN202011187335.0A CN202011187335A CN112367633A CN 112367633 A CN112367633 A CN 112367633A CN 202011187335 A CN202011187335 A CN 202011187335A CN 112367633 A CN112367633 A CN 112367633A
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- 238000004891 communication Methods 0.000 title claims abstract description 31
- 230000005540 biological transmission Effects 0.000 claims description 4
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- 230000002093 peripheral effect Effects 0.000 claims description 3
- 230000000694 effects Effects 0.000 description 4
- 239000002699 waste material Substances 0.000 description 4
- 238000012545 processing Methods 0.000 description 2
- 230000008859 change Effects 0.000 description 1
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/30—Services specially adapted for particular environments, situations or purposes
- H04W4/40—Services specially adapted for particular environments, situations or purposes for vehicles, e.g. vehicle-to-pedestrians [V2P]
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/80—Services using short range communication, e.g. near-field communication [NFC], radio-frequency identification [RFID] or low energy communication
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Abstract
The invention provides a public transport handle advertisement communication system based on Bluetooth, which comprises a control platform, a vehicle-mounted Bluetooth gateway and an electronic screen handle, wherein the control platform is connected with the vehicle-mounted Bluetooth gateway through a network; the electronic screen handle is internally provided with a Bluetooth BLE5.1 chip and an electronic ink screen, the Bluetooth BLE5.1 chip of the electronic screen handle has a unique ID number as the basis for grouping, recording and distributing keys of the handle, and the control platform directly or through the vehicle-mounted Bluetooth gateway changes the display information of the electronic screen handle. The public transportation handle advertisement communication scheme can realize the operation of replacing the handle advertisement content in batch in urban public transportation by one key through the diversified application programs which are simple, easy to use, safe and reliable, can realize the alternate switching and display of diversified contents such as a plurality of advertisements, arrival information, weather information, humorous jokes and the like, and has both interest and practicability.
Description
Technical Field
The utility model relates to a public transport handle technical field, concretely relates to public transport handle advertisement communication system based on bluetooth.
Background
At present, the handle used in the urban public transport generally adopts the mode of a built-in advertisement page to publicize the advertisement content. The advertising page is kept unchanged for a period of time, and when the advertising information needs to be changed and needs to be selected to be free in public transport, subway or city rail, the advertising page printed in advance is replaced into the original handle by a worker. This involves a series of cumbersome operations such as removing the screw of each handle, inserting the advertising page, and reinstalling the handles.
The handle advertising mode of the current public transportation paper publicity page has the following disadvantages:
1: only one kind of advertisement information can be displayed within a period of time, the content is fixed, the form is single, the attention of passengers is difficult to attract, and the advertising effect is low;
2: the manual replacement of the advertisement content is complicated, the task load is large, and the idle time of public transportation needs to be coordinated, so that the labor cost and the time cost for replacing the advertisement are high;
3: when the advertisement is replaced, a large amount of waste advertisement paper, even a waste handle with good function, can be generated, so that energy is wasted;
4: the real-time performance of the information is poor, the information can only be updated in units of days, even weeks and months, and the contents such as commercial real-time activity information, weather information, arrival information, commercial information around sites and the like cannot be displayed.
Disclosure of Invention
According to one aspect of the disclosure, a public transportation handle advertisement communication system based on Bluetooth is provided, and the advertisement communication system comprises a control platform, a vehicle-mounted Bluetooth gateway and an electronic screen handle; the electronic screen handle is internally provided with a Bluetooth BLE5.1 chip and an electronic ink screen, the Bluetooth BLE5.1 chip of the electronic screen handle has a unique ID number as the basis for grouping, recording and distributing keys of the handle, and the control platform directly or through the vehicle-mounted Bluetooth gateway changes the display information of the electronic screen handle.
According to one embodiment, the control platform is applied to a smartphone, MAC, PAD or PC with bluetooth interface.
According to one embodiment, the access of the application interface of the control platform is provided with an access password so as to prevent other people from maliciously changing the advertisement information.
According to one embodiment, the vehicle-mounted Bluetooth gateway is a gateway device integrating Bluetooth BLE, WiFi and Ethernet, communication between the Bluetooth BLE and the WiFi is achieved through a serial port, and the vehicle-mounted Bluetooth gateway is used for connecting peripheral Bluetooth BLE devices to achieve remote management.
According to one embodiment, the bluetooth BLE5.1 chip only enables reception of radio frequency data packets.
According to one embodiment, the electronic screen handle keeps a passive scanning state, the scanning strategy is a filtering strategy only receiving the broadcast packets of the white list device, and the scanning window and the scanning interval are configured by a user in a self-defined mode.
According to one embodiment, each vehicle-mounted Bluetooth gateway can be connected with a plurality of electronic screen handles simultaneously and connected in turn in a time division mode, so that the purpose of data transmission with each electronic screen handle is achieved.
According to one embodiment, the electronic screen handle is applied to a bus, a subway or a city rail.
According to the public traffic handle advertisement communication system based on the Bluetooth, the public traffic handle advertisement Bluetooth communication system consisting of the public traffic handle advertisement control platform, the vehicle-mounted Bluetooth gateway and the electronic screen handle is provided, and the operation of replacing the handle advertisement content in batch in urban public traffic by one key can be realized through the diversified application programs which are simple, easy to use, safe and reliable. In addition, in order to reduce the circuit cost of the electronic screen handle and reduce the power consumption, the Bluetooth communication system does not adopt the data interaction process of traditional broadcasting, scanning, connection establishment and connection communication, a BLE5.1 chip in the handle advertisement only comprises a radio frequency receiving circuit, and the advertisement information is safely and reliably transmitted by utilizing the configuration of an extended broadcasting event matched with a device filtering strategy, encryption transmission and the like.
In addition, the public transportation handle advertisement communication system based on the Bluetooth is a public transportation handle advertisement communication scheme which has the advantages of clear screen, low light reflection rate, low power consumption, long service life of a battery, convenience in maintenance and convenience in replacing all handle advertisement contents of a plurality of vehicles by one key, can realize alternate display of diversified contents such as a plurality of advertisements, arrival information, weather information, humorous jokes and the like, and has both interestingness and practicability. The public traffic handle advertisement communication system based on the Bluetooth effectively overcomes the defects of the handle advertisement propaganda mode of the current public traffic paper propaganda page, such as: only one kind of advertisement information can be displayed within a period of time, the content is fixed, the form is single, the attention of passengers is difficult to attract, and the advertising effect is low; the manual replacement of the advertisement content is complicated, the task load is large, and the idle time of public transportation needs to be coordinated, so that the labor cost and the time cost for replacing the advertisement are high; when the advertisement is replaced, a large amount of waste advertisement paper, even a waste handle with good function, can be generated, so that energy is wasted; the real-time performance of the information is poor, the information can only be updated in units of days, even weeks and months, and the contents such as commercial real-time activity information, weather information, arrival information, commercial information around sites and the like cannot be displayed.
Drawings
FIG. 1 is a block diagram of a Bluetooth-based mass transit handhold advertising communication system in accordance with an embodiment of the present disclosure;
fig. 2 is a data packet processing flow when the broadcasting equipment sends batch data to the electronic screen handle according to the embodiment of the disclosure.
Detailed Description
A bluetooth-based mass transit pull advertising communication system according to the present disclosure is described below with reference to the accompanying drawings, but it should be understood that the embodiments described below are merely exemplary and are not intended to limit the present disclosure to the following exemplary embodiments.
At present, the handle used in the urban public transport generally adopts the mode of a built-in advertisement page to publicize the advertisement content. The advertising page is kept unchanged for a period of time, and when the advertising information needs to be changed and needs to be selected to be free in public transport, subway or city rail, the advertising page printed in advance is replaced into the original handle by a worker. This involves a series of cumbersome operations such as removing the screw of each handle, inserting the advertising page, and reinstalling the handles. The invention provides a public transport handle advertisement communication system based on Bluetooth, which is a public transport handle advertisement Bluetooth communication system consisting of a public transport handle advertisement control platform, a vehicle-mounted Bluetooth gateway and an electronic screen handle.
Referring to fig. 1, a bluetooth-based mass transit handle advertising communication system according to the present exemplary embodiment includes a control platform, a bluetooth-on-board gateway, and an electronic screen handle; the electronic screen handle is internally provided with a Bluetooth BLE5.1 chip and an electronic ink screen, the Bluetooth BLE5.1 chip of the electronic screen handle has a unique ID number as the basis for grouping, recording and distributing keys of the handle, and the control platform directly or through the vehicle-mounted Bluetooth gateway changes the display information of the electronic screen handle.
In this embodiment, the bluetooth BLE5.1 chip and the electronic ink screen are built in the electronic screen handle. Each BLE5.1 chip has a unique ID number, namely the ID number of the handle is used as the basis for grouping, recording and distributing keys of the handle. In addition, the information change of control platform to the electronic screen handle can select two kinds of modes: firstly, through a vehicle-mounted Bluetooth gateway, batch changing of advertisement information of all electronic screen handles on a plurality of vehicles; and secondly, directly grouping the electronic screen handles according to the ID numbers of the electronic screen handles, vehicles and routes, and directly changing the display information of the electronic screen handles on a certain vehicle or a certain carriage through a Bluetooth interface on a mobile phone, an MAC or a PC.
According to one embodiment, the electronic screen handle is applied to a bus, a subway or a city rail. The urban traffic operation center controls the display information of the electronic screen handle on the public transport, the subway or the urban railway through the public transport handle advertisement control platform.
According to one embodiment, the control platform is applied to a smart phone, and obviously, the control platform can also be applied to a MAC computer, a PAD tablet computer or a PC with a Bluetooth interface.
According to one embodiment, the access of the application interface of the control platform is provided with an access password so as to prevent other people from maliciously changing the advertisement information.
According to one embodiment, the vehicle-mounted Bluetooth gateway is a gateway device integrating Bluetooth BLE, WiFi and Ethernet, communication between the Bluetooth BLE and the WiFi is achieved through a serial port, and the vehicle-mounted Bluetooth gateway is used for connecting peripheral Bluetooth BLE devices to achieve remote management. For example: and the remote control Bluetooth BLE device receives the data sent by the Bluetooth BLE device and sends the data to the server.
According to one embodiment, due to the fact that the handle advertisement only needs to transmit information in one direction, meanwhile, in order to reduce circuit cost and power consumption, the Bluetooth BLE5.1 chip of each electronic screen handle only receives radio frequency data packets, namely the electronic screen handle only has a scanning function and does not have functions of data broadcasting, equipment connection and the like.
According to one embodiment, the electronic screen handle keeps a passive scanning state, the scanning strategy is a filtering strategy only receiving the broadcast packets of the white list device, and the scanning window and the scanning interval are configured by a user in a self-defined mode. In addition, when the control platform and the vehicle-mounted Bluetooth gateway are configured to transmit the encryption event as broadcasting equipment, the electronic screen handle is configured to receive the encryption event.
According to an embodiment, each vehicle-mounted Bluetooth gateway can be connected with 7 electronic screen handles simultaneously and connected in turn in a time division mode, so that the purpose of data transmission with each electronic screen handle is achieved. Obviously, each vehicle bluetooth gateway can also be connected with other numbers of electronic screen handles simultaneously according to actual needs, such as 6, 5, 4, 3, 2, 8, 9, 10, etc.
As shown in fig. 2, a data packet processing flow when a bluetooth chip (hereinafter, referred to as a broadcast device) of a vehicle-mounted bluetooth gateway, a mobile phone, a PAD, or other devices sends batch data to an electronic screen handle is as follows: when the broadcasting equipment transmits data to the electronic screen handle, the broadcasting equipment is switched to an extended broadcasting state to execute an extended broadcasting event. The broadcasting equipment firstly sends three ADV _ EXT _ IND broadcasting packets at intervals of 150us on three broadcasting channels of 37, 38 and 39, and then sequentially sends an AUX _ ADV _ IND broadcasting packet and a plurality of AUX _ CHAIN _ IND broadcasting packets on a data channel, wherein the data channel selection, the number of AUX _ CHAIN _ IND broadcasting packets and the broadcasting packet time interval can be configured. To prevent malicious tampering with the transmitted data by others, the extended broadcast event may be configured to send an encrypted event.
The public traffic handle advertisement communication system based on the Bluetooth is clear in screen, low in light reflection rate, low in power consumption, long in service life of a battery, convenient to maintain, convenient to replace all handle advertisement contents of a plurality of vehicles by one key, capable of achieving alternate switching display of diversified contents such as a plurality of advertisements, arrival information, weather information, humorous jokes and the like, and capable of taking interestingness and practicability into consideration.
While the foregoing is directed to the preferred embodiment of the present invention, it will be understood by those skilled in the art that various changes and modifications may be made without departing from the spirit and scope of the invention as defined in the appended claims.
Claims (8)
1. A public transport handle advertisement communication system based on Bluetooth is characterized by comprising a control platform, a vehicle-mounted Bluetooth gateway and an electronic screen handle; the electronic screen handle is internally provided with a Bluetooth BLE5.1 chip and an electronic ink screen, the Bluetooth BLE5.1 chip of the electronic screen handle has a unique ID number as the basis for grouping, recording and distributing keys of the handle, and the control platform directly or through the vehicle-mounted Bluetooth gateway changes the display information of the electronic screen handle.
2. The bluetooth-based mass transit pull advertising communication system of claim 1, wherein the control platform is implemented in a smartphone, a MAC, a PAD, or a PC with a bluetooth interface.
3. The bluetooth-based mass transit pull advertising communication system of claim 2, wherein access to the control platform's application interface is provided with an access password to prevent others from maliciously altering the advertising information.
4. The Bluetooth-based bus pull handle advertisement communication system according to claim 1, wherein the vehicle-mounted Bluetooth gateway is a gateway device integrating Bluetooth BLE, WiFi and Ethernet, communication between Bluetooth BLE and WiFi is realized through a serial port, and the vehicle-mounted Bluetooth gateway is used for connecting peripheral Bluetooth BLE devices to realize remote management.
5. The bluetooth-based mass transit handle advertisement communication system according to claim 1, wherein the bluetooth BLE5.1 chip only enables reception of radio frequency data packets.
6. The bluetooth-based mass transit handle advertising communication system of claim 1, wherein the electronic screen handle maintains a passive scanning state, the scanning policy is a filtering policy that accepts only white list device broadcast packets, and the scanning window and scanning interval are custom configured by the user.
7. The Bluetooth-based mass transit handhold advertising communication system as claimed in any one of claims 1 to 6, wherein each vehicle-mounted Bluetooth gateway can be connected with a plurality of electronic screen handholds simultaneously and connected in turn in a time division manner to achieve the purpose of data transmission with each electronic screen handhold.
8. The bluetooth-based mass transit handle advertising communication system according to any one of claims 1 to 6, wherein the electronic screen handle is applied on a bus, a subway or a city rail.
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| Application Number | Priority Date | Filing Date | Title |
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| CN202011187335.0A CN112367633A (en) | 2020-10-29 | 2020-10-29 | Public transport handle advertisement communication system based on bluetooth |
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| CN202011187335.0A CN112367633A (en) | 2020-10-29 | 2020-10-29 | Public transport handle advertisement communication system based on bluetooth |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN114286430A (en) * | 2021-11-19 | 2022-04-05 | 北京博大光通物联科技股份有限公司 | Wireless awakening mechanism and image putting method applied to electronic paper handle ring |
| CN114301933A (en) * | 2021-11-19 | 2022-04-08 | 北京博大光通物联科技股份有限公司 | Secondary encrypted data secure publishing method and system applied to electronic paper bracelet |
| CN114302342A (en) * | 2021-11-19 | 2022-04-08 | 北京博大光通物联科技股份有限公司 | Clustered data mass sending method and system applied to electronic paper bracelet |
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Application publication date: 20210212 |