CN112287195A - News media processing method and system, computer storage medium and processor - Google Patents
News media processing method and system, computer storage medium and processor Download PDFInfo
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Abstract
The invention discloses a news media processing method and system, a computer storage medium and a processor. Wherein, the method comprises the following steps: acquiring media resources meeting the requirements; generating news media according to media resources and a flow; media assets and news media are displayed. The invention solves the technical problem of low efficiency caused by the adoption of paper and manual information circulation in the traditional news editing mode in the related technology.
Description
Technical Field
The invention relates to the field of news, in particular to a news media processing method and system, a computer storage medium and a processor.
Background
Under the background of rapid development of the internet plus technology, the traditional news report gathering and editing mode cannot meet the requirement of rapid medium fusion. At present, the management of news report editing modes between departments, the city and the headquarters of provincial companies still stays on off-line paper circulation and OA circulation, an effective on-line communication way is not formed, the progress of a report task cannot be known in real time, the whole process of the report cannot be effectively tracked and monitored, and an effective informatization supporting means is lacked; news compilation personnel often encounter the problems of rare material resources, incapability of evaluating the propagation effect and the like during the compilation, and the construction status and excellent summarization result content of media lack effective information display means. The work of selecting questions, planning, adopting and editing business and examining and approving business is always heavy, a large amount of manual labor exists, the quality of a data source head cannot be guaranteed, the efficiency is low, and the data is difficult to archive and dispersedly search.
In view of the above problems, no effective solution has been proposed.
Disclosure of Invention
The embodiment of the invention provides a news media processing method and system, a computer storage medium and a processor, which at least solve the technical problem of low efficiency caused by the adoption of paper and manual information circulation in the traditional news editing mode in the related technology.
According to an aspect of the embodiments of the present invention, there is provided a news media processing method, including: acquiring media resources meeting the requirements; generating news media according to the media resources and the flow; and displaying the media resources and the news media.
Optionally, generating a news media according to the media resource and the flow includes: determining news questions according to the received keywords and/or topics; determining the planning information of the news media according to the news topic selection; editing news media according to the news questions and the planning information; and auditing the news media, and generating the news media under the condition that the audit is passed.
Optionally, the obtaining of the media resource meeting the requirement includes: acquiring media resources meeting the requirements through a search engine and a crawler; and auditing the acquired media resources, and determining the media resources meeting the requirements.
Optionally, the obtaining, by the search engine and the crawler, the media resource meeting the requirement includes: retrieving the media resources stored in the database through a search engine, and acquiring the media resources meeting the requirements; a plurality of webpages of the internet are crawled through crawlers, and media resources required by protection amount are obtained.
Optionally, after the media resources and the news media are displayed, the method further includes: receiving influence information of the news media, wherein the influence information comprises click rate, forwarding amount and quote amount; analyzing the news media through an analysis algorithm according to the influence information, wherein the analysis algorithm comprises: a contribution analysis algorithm or an influence analysis algorithm.
According to another aspect of the embodiments of the present invention, there is also provided a news media processing system, including: the system comprises a resource management module, a news gathering and editing module and a display service module; the resource management module is used for acquiring and storing media resources meeting the requirements; the news gathering and editing module is used for generating news media according to the media resources; and the display service module is used for displaying the media resources and the news media according to a display instruction.
Optionally, the resource management module includes: the search unit is used for acquiring the media resources meeting the requirements through a search engine and a crawler; the second auditing unit is used for auditing the acquired media resources; and the storage unit is used for storing the acquired media source, the approved media resource and the generated news media.
Optionally, the method further includes: a brand management module; and the brand management module is used for carrying out data statistics and analysis on the published news media.
According to another aspect of the embodiments of the present invention, there is also provided a computer storage medium, where the computer storage medium includes a stored program, and when the program runs, the apparatus on which the storage medium is located is controlled to execute any one of the above described news media processing methods.
According to another aspect of the embodiments of the present invention, there is further provided a processor, wherein the processor is configured to execute a program, and when the program is executed, the method for processing news media is performed as described in any one of the above.
In the embodiment of the invention, the media resources meeting the requirements are obtained; generating news media according to the media resources and the flow; the method for displaying the media resources and the news media comprises the steps of automatically acquiring the media resources meeting the requirements, generating the news media according to the process, automatically displaying the news media, achieving the purpose of on-line circulation from the media resources to the news media, achieving the technical effect of improving the circulation efficiency and accuracy of news media information, further solving the technical problems of a traditional news editing mode in the related art, adopting paper and manual circulation information and being low in efficiency.
Drawings
The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the invention and together with the description serve to explain the invention and not to limit the invention. In the drawings:
FIG. 1 is a flow chart of a news media processing method according to an embodiment of the present invention;
FIG. 2 is a schematic diagram of a platform technology architecture according to an embodiment of the present invention;
FIG. 3 is a schematic diagram of a platform application architecture according to an embodiment of the present invention;
fig. 4 is a schematic diagram of a news media processing system according to an embodiment of the present invention.
Detailed Description
In order to make the technical solutions of the present invention better understood, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
It should be noted that the terms "first," "second," and the like in the description and claims of the present invention and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the invention described herein are capable of operation in sequences other than those illustrated or described herein. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.
In accordance with an embodiment of the present invention, there is provided a method embodiment of a news media processing method, it should be noted that the steps illustrated in the flowchart of the figure may be performed in a computer system such as a set of computer-executable instructions, and that while a logical order is illustrated in the flowchart, in some cases the steps illustrated or described may be performed in an order different than here.
Fig. 1 is a flowchart of a news media processing method according to an embodiment of the present invention, as shown in fig. 1, the method includes the following steps:
step S102, acquiring media resources meeting the requirements;
step S104, according to the media resources, generating news media according to the process;
and step S106, displaying the media resources and the news media.
Through the steps, the media resources meeting the requirements are obtained; generating a new media according to the media resource and the flow; the method for displaying the media resources and the news media comprises the steps of automatically acquiring the media resources meeting the requirements, generating the news media according to the process, automatically displaying the news media, achieving the purpose of on-line circulation from the media resources to the news media, achieving the technical effect of improving the circulation efficiency and accuracy of news media information, further solving the technical problems of low efficiency due to the fact that a traditional news editing mode in the related art is adopted and paper and manual information circulation is adopted.
The execution subject of the steps can be a server or a processor, and the server or the processor is provided with a news media processing platform.
The media resources can be video, pictures, texts, audio and other media resources, and the media resources can be used as carriers of news media, so that the sources of the media resources need to be subjected to reliability verification, the reliability and authority of the sources of the media resources are ensured, and the generation of false news is avoided.
The requirement may be a resource requirement of news media to be edited, and may be a file format, for example, a public article may generally need text data and picture data. The resource requirement of the news media may be a requirement of a specific type of tag, for example, a keyword, and the media resource related to the keyword may be the resource requirement.
The above-mentioned media resources meeting the requirements may be obtained in various ways, and the news media processing platform in this embodiment may passively receive the media resources uploaded by the uploading terminal, or actively search the media resources meeting the requirements on the internet. Specifically, the uploading terminal can upload the media resources at any time under the condition of passively receiving the uploaded media resources, store the media resources in the data storage after the media resources are uploaded successfully, and search the media resources meeting the requirements from the data storage under the condition of needing to be acquired. Under the condition of actively acquiring the media resources on the Internet, information crawling can be performed on the related network through a crawler, so that the media resources meeting the requirements are acquired.
The news media are generated according to media resources and a flow, the flow is a preset flow, the different types of news media have different flows, for example, breaking news is sent out at the fastest speed after reliable media resources are collected, and continuous news needs to be consistent with contents which are sent out before after the media resources are collected, and then the continuous news is sent out. Different news media have different flows of predetermineeing to satisfy the variety demand of different news media, application scope is wider, uses more in a flexible way. The flow of the news media may be preset.
The above-mentioned displaying of the media resource and the news media can be performed by sending the media resource, for example, to a display terminal for displaying, or displaying through paper materials such as newspapers, periodicals, and the like.
Optionally, generating a news media according to the media resource and the flow includes: determining news questions according to the received keywords and/or the received topics; determining the planning information of the news media according to the news topic selection; editing news media according to news question selection and planning information; and auditing the news media, and generating the news media under the condition that the auditing is passed.
The generation process of the news media can be a news gathering and editing process, specifically, the weekly or monthly choice questions reported are received, the weekly or monthly choice questions are examined and checked, after the examination is passed, planning is carried out according to the weekly or monthly choice questions, and the work of the choice planning business process can be supported through the function services of planning choice questions and issuing notifications and the like through special events. Forming the standard management of news process, realizing the standardization of different types and different contents and the personalized audit process; providing a manuscript editor, and supporting trace reservation and version control in the task execution process; and providing a function of maintaining the subsequent release condition of the manuscript.
Optionally, the obtaining of the media resource meeting the requirement includes: acquiring media resources meeting the requirements through a search engine and a crawler; and auditing the acquired media resources, and determining the media resources meeting the requirements.
The search engine can also be an internet search engine and is used for matching with a crawler to crawl corresponding information. The crawler is used for crawling the resources of the external network, the crawled resources are transmitted into the internal network for auditing, and the audited resources are stored after passing, so that the gathering management of the derived data of the news production full process of the internal and external media resource data machines is realized.
Specifically, the step of acquiring the media resources meeting the requirements by the search engine and the crawler comprises the following steps: retrieving the media resources stored in the database through a search engine, and acquiring the media resources meeting the requirements; a plurality of webpages of the internet are crawled through crawlers, and media resources required by protection amount are obtained.
Optionally, after the media resource and the news media are displayed, the method further includes: receiving influence information of the news media, wherein the influence information comprises click rate, forwarding amount and quote amount; analyzing the news media through an analysis algorithm according to the influence information, wherein the analysis algorithm comprises the following steps: a contribution analysis algorithm or an influence analysis algorithm.
The news propaganda business condition reporting and counting function is provided, the reprinting condition tracking and influence analysis and calculation of published manuscripts are supported, the automatic measurement and calculation of brand contribution scores are supported, and reports are issued according to different dimensions.
It should be noted that this embodiment also provides an alternative implementation, which is described in detail below.
A media center technology-converged platform, comprising: the resource management module converges news cue data resources in a network grabbing, medium uploading, signal receiving and recording and remote returning mode; the news gathering and editing module is used for a user to edit and process news data resources; the brand management module is used for the user to distribute and count the news manuscript; the display service module is used for classifying, sharing and displaying the data resources; and the mobile operation module is used for realizing the business development of the user in the non-office environment. Therefore, aggregation, management, sharing and personalized display of all media resources can be realized, data resources can be classified according to multiple attributes, a retrieval interface is provided, and users can search and use the data resources more conveniently. At present, the main domestic research institutions such as Xinhuazhi cloud software business are mainly oriented to short video production, cannot meet the requirement of comprehensive coverage of strategy acquisition, editing, review and distribution business in the news communication industry, and are very expensive.
The embodiment provides a convergence production and release platform and equipment for media news contents, and the convergence production and release platform and equipment have the following key points:
1. and the process management strengthens the work interaction between provincial companies and basic units. And the basic unit reports the services of the selected questions, the contribution degree and the like through the system, performs unified planning after related auditing processes to form a planning meeting opinion, feeds back the planning result to the corresponding unit and the corresponding responsible person to perform the mining and writing work, and completes manuscript auditing on line.
2. And (4) process monitoring, namely, real-time embodying of task states and process monitoring of business circulation. The task state is monitored through the selected topic state, the manuscript state and the trace in the data stream transfer process, the task can be promoted, and the task message of the system plays a role in message reminding and supervision, so that the purpose of process monitoring of news gathering and editing is achieved.
3. And (4) visual display, which promotes transformation and upgrading of data statistics to data analysis. And performing data analysis on the acquired data through a data model, performing query statistics on the data by adopting modes such as a data query list and report generation, performing statistical analysis on the data, and performing visual analysis display according to the service state.
The following describes the distribution platform of the present embodiment in detail:
1. introduction to function
1.1 resource management
And the convergence management of the derived data of the whole news production process of the internal and external media resource data machines is realized through the crawling of the external network resources and the uploading and verification of the internal network resources.
1.2 News gathering and editing
The system provides the functions of reporting, auditing and planning weekly and monthly selected questions, the function services of planning selected questions and issuing notification of special events and the like, and supports the work of the selected question planning business process. Forming the standard management of news process, realizing the standardization and personalized auditing process of different types and different contents; providing a manuscript editor, and supporting trace reservation and version control in the task execution process; and providing a function of maintaining the subsequent release condition of the manuscript.
1.3 Brand management
The news propaganda business condition reporting and counting function is provided, the reprinting condition tracking and influence analysis and calculation of published manuscripts are supported, the automatic measurement and calculation of brand contribution scores are supported, and reports are issued according to different dimensions.
1.4 presentation service
And tracking and counting business conditions such as news planning, news production, release conditions, propagation effects, resource acquisition and the like in real time, quantizing business index data, and providing visual display service.
1.5 moving work
And the user is supported to log in the system through the mobile phone end to perform service operations such as resource uploading, news gathering and editing and the like.
1.6 personal centers
Providing a to-be-done reminding viewing function of channels such as a PC (personal computer) end, an APP (application) end, a mobile phone short message and the like; and a personal warehouse is formed, so that unified management of materials and manuscript resources can be performed, and convenience is provided for work.
2. Technical architecture
Fig. 2 is a schematic diagram of a platform technical architecture according to an embodiment of the present invention, and as shown in fig. 2, the technical architecture of the system is divided into a presentation layer, an application logic layer, and a data layer from top to bottom as shown in the following figures:
the system technical architecture is divided into three layers: a data layer, an application layer and a presentation layer.
And (3) a data layer: the first is to obtain news data directly from an intranet or the internet. And secondly, the requirements on data storage and management are met, and data conversion, arrangement and access are completed through service logic processing.
An application layer: the display layer is arranged between the data layer and the display layer, plays roles of starting and starting data exchange and centralized and unified processing of business, and mainly focuses on formulation of business rules, realization of business processes and support application of system functions.
A display layer: the method mainly provides a service processing interface display and visual display value achievement, supports personalized content navigation and achievement sharing, provides application terminal interfaces such as a PC terminal and a mobile terminal, and realizes service application and management.
3. Application architecture
Fig. 3 is a schematic diagram of a platform application architecture according to an embodiment of the present invention, and as shown in fig. 3, the application architecture of the system is composed of six parts, namely resource management, news gathering, brand management, display service, mobile operation, and personal center. The following figures:
the embodiment of the invention adopts, compiles, examines and sends automatic circulation, news clues are reported on lines through each basic unit, the news clues are gathered to provincial companies for unified planning of news topic selection and task assignment, execution conditions are fed back on lines of each basic unit, and related personnel are reminded in real time through system messages of waiting for handling, notification, urging to handle and the like; and seamless integration and state monitoring of all news information from service data in the whole process of clues, topic selection, planning, mining and writing, auditing, releasing and the like are realized.
The keywords are used for retrieving news event related materials, strengthening internet thinking, highlighting a platform and sharing functions, fully integrating news resources, integrating information data, displaying news products, providing data authority, resource classification, label management and copyright risk management for the news resources, and supporting the keyword query function in news resource related information and accessories.
The mobile operation widely connects reporters, communicators, employees and social public, closely integrates news production and user experience, and improves the user interaction experience by smoothening an audience feedback mechanism.
The working quality of news publicity is quantitatively displayed and compared, the interconnection and intercommunication of new technologies and new modes in the fields of big data, artificial intelligence, Internet of things and the like are realized, and the progress condition of each link of news publicity business is explored in real time.
Through the construction work of each functional module of the platform, the online full-flow process management target of company news question selection, planning and editing is realized, and a foundation is laid for subsequent full-media display and resource sharing. The method is beneficial to improving the management efficiency and tracking the execution condition of the news gathering and editing task in the whole process; the news gathering and editing system is beneficial to improving the working efficiency, reducing the working time of news gathering, manufacturing, spreading and distributing, realizing the flow management and the process monitoring from topic selection to gathering and editing, realizing the functions of news resource sharing, news achievement visual display and news mobile gathering and editing of a company through system construction, and providing a convenient and efficient office platform for the news spreading of all levels of units in province and city. The main results are as follows:
1. news informatization and process management
A unified news planning center of a company is formed, distributed management of all offline units is converted into centralized management and control on the line, and the problem of unified planning and unified management of news information is effectively solved.
2. Resource storage management for news gathering and editing
And forming a uniform news material resource library and a finished product archive management library of the company. The method comprises the steps of establishing management and shared use of different types of finished product resources of different media of a company, providing system functions of batch uploading, deleting, auditing, inquiring and the like of unstructured data such as characters, pictures, audios and videos, and setting different inquiring authorities according to different security levels. And simultaneously, a resource interaction channel of the internal network and the external network is established, so that the external network for collecting and editing the materials is uploaded to the resource center. Full-text matching retrieval can be performed through resource search, and discovery and extraction of resource information are facilitated.
3. Visual management of news gathering and editing results
The system realizes the analysis of the broadcasting effect of news manuscripts and the visual display of news event reports and task execution conditions through four aspects of integrated planning, one-time acquisition, multiple generation and multi-element broadcasting. And acquiring information such as forwarding amount of the documents published on websites, microblogs, WeChats and the like by using a web crawler technology, and finally comprehensively forming brand influence analysis. And a data link between the display center and the resource center is established, the display of the summarized result content is provided, and the current state information of various mining and editing tasks is displayed.
4. Movable news gathering and editing device
The mobile operation realizes the mobile gathering and editing function of news. The user can log in the system through the mobile phone end to perform business operations such as weekly option reporting, manuscript writing, manuscript auditing, resource uploading, data query and the like, so that on-site news gathering and editing are realized and returned quickly, and the news gathering and editing efficiency is improved.
The media convergence center technology platform is used by a large number of users for months, the work related to each business process is developed on line, the system is stable and reliable in operation, and an effective informatization support means is provided for business personnel.
Fig. 4 is a schematic diagram of a news media processing system according to an embodiment of the present invention, and as shown in fig. 4, according to another aspect of the embodiment of the present invention, there is also provided a news media processing system including: a resource management module 42, a news gathering and editing module 44, and a display service module 46;
a resource management module 42, configured to acquire and store media resources meeting the requirements; a news gathering and editing module 44 connected to the resource management module data 42 for generating news media according to the media resources; and the display service module 46 is in data connection with the resource management module 42 and the news gathering module 44 and is used for displaying the media resources and the news media according to the display instruction.
Through the system, the media resources meeting the requirements are obtained by adopting the resource management module 42; the news gathering and editing module 44 generates news media according to media resources and a flow; the display service module 46 displays the media resources and the news media by automatically acquiring the media resources meeting the requirements, generates the news media according to the process, automatically displays the news media, and achieves the purpose of on-line flow from the media resources to the news media, thereby realizing the technical effect of improving the flow efficiency and accuracy of the news media information, further solving the technical problems of traditional news editing mode in the related art, adopting paper and manual flow information and having lower efficiency.
Optionally, the resource management module includes: the search unit is used for acquiring the media resources meeting the requirements through a search engine and a crawler; the second auditing unit is used for auditing the acquired media resources; and the storage unit is used for storing the acquired media source, the approved media resource and the generated news media.
Optionally, the method further includes: a brand management module; and the brand management module is used for carrying out data statistics and analysis on the published news media.
According to another aspect of the embodiments of the present invention, there is also provided a computer storage medium, which is characterized in that the computer storage medium includes a stored program, wherein when the program runs, the apparatus on which the storage medium is located is controlled to execute the news media processing method of any one of the above.
According to another aspect of the embodiments of the present invention, there is further provided a processor, wherein the processor is configured to execute a program, and when the program is executed, the processor executes the news media processing method of any one of the above.
The above-mentioned serial numbers of the embodiments of the present invention are merely for description and do not represent the merits of the embodiments.
In the above embodiments of the present invention, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.
In the embodiments provided in the present application, it should be understood that the disclosed technology can be implemented in other ways. The above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units may be a logical division, and in actual implementation, there may be another division, for example, multiple units or components may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, units or modules, and may be in an electrical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
The integrated unit, if implemented in the form of a software functional unit and sold or used as a stand-alone product, may be stored in a computer readable storage medium. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a storage medium and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the method according to the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a removable hard disk, a magnetic or optical disk, and other various media capable of storing program codes.
The foregoing is only a preferred embodiment of the present invention, and it should be noted that those skilled in the art can make various improvements and modifications without departing from the principle of the present invention, and these improvements and modifications should also be construed as the protection scope of the present invention.
Claims (10)
1. A news media processing method, comprising:
acquiring media resources meeting the requirements;
generating news media according to the media resources and the flow;
and displaying the media resources and the news media.
2. The method of claim 1, wherein generating news media from the media assets according to a process comprises:
determining news questions according to the received keywords and/or topics;
determining the planning information of the news media according to the news topic selection;
editing news media according to the news questions and the planning information;
and auditing the news media, and generating the news media under the condition that the auditing is passed.
3. The method of claim 1, wherein obtaining a qualified media asset comprises:
acquiring media resources meeting the requirements through a search engine and a crawler;
and auditing the acquired media resources, and determining the media resources meeting the requirements.
4. The method of claim 1, wherein obtaining, by a search engine, a media resource that meets requirements comprises:
retrieving the media resources stored in the database through a search engine, and acquiring the media resources meeting the requirements;
a plurality of webpages of the internet are crawled through a crawler, and media resources required by protection amount are obtained.
5. The method of claim 1, wherein after displaying the media asset and the news media, further comprising:
receiving influence information of the news media, wherein the influence information comprises click rate, forwarding amount and quote amount;
analyzing the news media through an analysis algorithm according to the influence information, wherein the analysis algorithm comprises: a contribution analysis algorithm or an influence analysis algorithm.
6. A news media processing system, comprising: the system comprises a resource management module, a news gathering and editing module and a display service module;
the resource management module is used for acquiring and storing media resources meeting the requirements;
the news gathering and editing module is used for generating news media according to the media resources;
and the display service module is used for displaying the media resources and the news media according to a display instruction.
7. The news media processing system of claim 6 wherein the asset management module comprises:
the search unit is used for acquiring the media resources meeting the requirements through a search engine and a crawler;
the second auditing unit is used for auditing the acquired media resources;
and the storage unit is used for storing the acquired media source, the approved media resource and the generated news media.
8. The news media processing system of claim 6 further comprising: a brand management module;
and the brand management module is used for carrying out data statistics and analysis on the published news media.
9. A computer storage medium, comprising a stored program, wherein the program, when executed, controls an apparatus in which the storage medium is located to perform the news media processing method of any one of claims 1-5.
10. A processor, characterized in that the processor is configured to run a program, wherein the program is configured to execute the news media processing method of any one of claims 1 to 5 when running.
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