CN111582741A - Operation method of marine product information transparent network direct selling platform - Google Patents
Operation method of marine product information transparent network direct selling platform Download PDFInfo
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Abstract
The invention discloses an operation method of a marine product information transparent network direct selling platform, which comprises the following specific steps: (1) the aquatic product supplier registers on the platform, and fills and submits the basic information of the supplier; (2) the platform side entrusts a third-party detection mechanism at the location of the supplier to detect the aquatic products, and meanwhile, the platform side sends people for spot check; (3) the platform entrusts a third-party detection mechanism to detect the quality of the aquatic products every quarter; (4) the platform collects feedback evaluation of historical consumers and provides the feedback evaluation for the consumers; (5) the user needs to evaluate other consumers and supplement nutrient elements according to aquatic product information, origin information and the like provided by the platform; (6) the consumer places an order on the network platform to complete the purchase work. The invention provides various sensory indexes, freshness indexes and safety and health indexes of aquatic products, so that the information of the aquatic products is transparent, the sensory indexes, the freshness indexes and the safety and health indexes of the aquatic products are transparent, and consumers can feel relieved and eat safely.
Description
Technical Field
The invention relates to the technical field of network sales platforms, in particular to an operation method of a marine product information transparent network direct sales platform, which can realize a marine product information transparent function and is convenient for consumers to select required products better.
Background
In the early development stage of human civilization, tools for acquiring food and storage and transportation means and the like of human beings are very original, and the diet of human beings is influenced by the geographical environment conditions, so that the dietary cultural characteristics of eating on mountains and eating on sea are formed. The seafood cooking machine has the advantages of modern and developed fishery, advanced seafood storage technology, convenient transportation system, more various cooking skills, comprehensive and scientific cognition of national nutrient value of seafood, and no relation of people to seafood. The current marine product sale mode mainly comprises the following steps: the traditional market selling mode and the Internet direct selling mode. Particularly, with the development of the internet and the beginning of a new retail concept, a compound mode of internet driving and offline experience is created by 'traditional business super + network sales (sales platform, APP and the like)', and the method becomes a benchmarking of a new retail mode to a certain extent.
The internet plus is taken as an important channel for the development of various industries at present, and is increasingly closely linked with the life and social production of people. The popularization of marine products and marketing are combined with the Internet plus, so that marketing channels are widened, and brand images can be improved. The webpage provides information of the production area, price, specification package, commodity evaluation and the like of the marine products, and the information can be referred and selected by users. The new retail concept: combining offline retail with online retail in depth, combining modern logistics, and constructing a new future retail concept by using innovative technologies such as big data and cloud computing by service providers.
With the continuous improvement of the living standard of human beings and the convenience of transportation, more and more people choose to travel from holidays to islands, enjoy beautiful scenery of the islands, taste local delicious seafood, and usually bring some seafood back to family and friends for sharing during the return journey. However, people often encounter selection difficulties when buying seafood using modern internet sales: how to select marine products suitable for the marine products is unknown, or the quality of the selected marine products is worried about to be not guaranteed, meanwhile, because the information about the products sold on the current marine product network sales platform is not comprehensive enough, some things that consumers and suppliers have disputes occur occasionally, and the healthy development of the internet sales industry is influenced.
With the development of society, people are no longer limited to eating full and warm, begin to care about eating quality and whether aquatic products are fresh and alive, and the new retail concept solves the confusion, but the sales in the mode cannot meet the concerns of consumers on the health and safety of the edible aquatic products.
(1) More and more, the organic/inorganic pollutants in marine products exceed the standard, and health hazards are caused to consumers eating the marine products, and the current sales channel can not lead the consumers to know the indexes in the marine products;
(2) because the aquatic products are rich in protein, fat, vitamins, minerals and the like, human beings supplement corresponding nutrient substances by ingesting the aquatic products, different groups of people have different nutritional ingredients to be supplemented, and more consumers are not aware of the efficacy of each nutritional ingredient, so that the aquatic products cannot be better selected to improve the self health level;
(3) at present, consumers in the existing 'Internet +' platform can only know the purchasing place of aquatic products, and the consumers cannot know the purchasing place of the aquatic products in a new retail mode, but actually the water quality, the climate condition and the like of the producing place of the aquatic products are directly related to whether the quality of the selected aquatic products is good or not.
Disclosure of Invention
The invention provides an operation method of a marine product information transparent network direct selling platform, which aims to solve the problems in the prior art.
The invention is realized by the following technical scheme:
an operation method of a marine product information transparent network direct selling platform comprises the following specific steps:
(1) the method comprises the following steps that an aquatic product supplier registers on a platform, basic information of the supplier is filled and submitted, and management and maintenance personnel of a platform side verify the submitted information;
(2) the platform side commissions a third-party detection mechanism at the place of a supplier to detect the aquatic products, meanwhile, the platform also carries out detection on part of the aquatic products which are spot-checked by a dispatcher, and contacts the supplier to put the aquatic products on the shelf through detection, and various physicochemical and biochemical related results such as nutrition and pollution of the detected marine products and water quality and climate related information of the place of origin of the aquatic products are published on the platform together, so that the information of the aquatic products is transparent;
(3) in order to avoid large difference of different batches of aquatic products, the platform trusts a third-party detection mechanism to detect the quality of the aquatic products every quarter, so that the data validity of the platform is ensured, and the rights of consumers are protected and guaranteed;
(4) the platform collects feedback evaluation of historical consumers and provides the feedback evaluation for the consumers;
(5) the platform provides information of different suppliers, and a user selects the best aquatic product according to the aquatic product information, the origin information, the evaluation of other consumers and the requirement of self nutrient element supplement provided by the platform;
(6) the consumer places an order on the network platform to complete the complete transparent and public sale of the aquatic products on the line.
Further, the basic information in the step (1) comprises the type, specification and price of the aquatic product for sale.
Further, the aquatic product is detected in the step (2), and sensory indexes, freshness indexes, nutritional indexes and safety and health indexes of the aquatic product are detected.
Furthermore, the effect of different components contained in the aquatic product is explained in the step (2).
Further, objective indexes of aquatic product evaluation, favorable indexes in the aspect of nutrient elements and harmful indexes in the aspect of pollution are given in the step (2).
Further, the step (3) avoids the difference of different batches of marine products, and the marine products need to be spot checked regularly.
The invention has the following beneficial effects:
(1) the invention provides various sensory indexes, freshness indexes and safety and health indexes of aquatic products, so that the information of the aquatic products is transparent, the sensory indexes, the freshness indexes and the safety and health indexes of the aquatic products are transparent, and consumers can feel relieved and eat safely;
(2) the invention provides the types and the contents of the nutrient elements of the aquatic products, and the effects of each nutrient component are explained in detail for consumers with different requirements to select;
(3) the indexes of the aquatic product source such as climate, water quality and the like are transparent, and the right of awareness of consumers is met;
(4) the information of the aquatic product producing area is transparent, so that the safety of the aquatic product can be further known conveniently;
(5) the nutrient components and the effects of the aquatic products are embodied, and consumers select the best aquatic products according to the required supplement of nutrient substances.
Drawings
Fig. 1 is a schematic construction flow diagram of an operation method of the network direct marketing platform according to the present invention.
FIG. 2 is a schematic diagram of a seafood procurement platform interface of the networked direct marketing platform of the invention.
Detailed Description
The embodiments of the present invention will be described in detail below with reference to the accompanying drawings: the present embodiment is implemented on the premise of the technical solution of the present invention, and a detailed implementation manner and a specific operation process are given, but the protection scope of the present invention is not limited to the following embodiments.
As shown in fig. 1, an operation method of a marine product information transparent network direct marketing platform specifically comprises the following steps:
(1) the method comprises the following steps that an aquatic product supplier registers on a platform, basic information of the supplier is filled and submitted, wherein the basic information comprises the type, specification and price of aquatic products for sale, and management and maintenance personnel on the platform side audit the submitted information;
(2) the platform side entrusts a third-party detection mechanism at the place of the supplier to detect sensory indexes, freshness indexes, nutritional indexes and safety and health indexes of the aquatic products, meanwhile, the platform also detects part of the aquatic products which are randomly checked by the dispatcher, and contacts the supplier to put the aquatic products on the shelf through detection, and the detected result and the water quality and climate related information of the producing place of the aquatic products are published on the platform together, so that the information transparence of the aquatic products is realized;
(3) in order to avoid large difference of different batches of aquatic products, the platform trusts a third-party detection mechanism to detect the quality of the aquatic products every quarter, so that the data validity of the platform is ensured, and the rights of consumers are protected and guaranteed;
(4) the platform collects feedback evaluation of historical consumers and provides the feedback evaluation for the consumers;
(5) the platform provides information of different suppliers, and a user selects the best aquatic product according to the aquatic product information, the origin information, the evaluation of other consumers and the requirement of self nutrient element supplement provided by the platform;
(6) the consumer orders at the network platform to complete the work of the third-party detection mechanism aquatic product information transparent purchasing platform.
Example 1:
as shown in fig. 2, the supplier checks and detects various indexes of aquatic products, the platform issues information, and shows information such as platform price of 3 jin of shrimps with a gross weight of about 13 cm, delivery address of goods, selection of variety and the like, and finally shows commodity introduction, commodity indexes, production place information, specification and package, after-sale guarantee and commodity evaluation in sequence, taking the selling of the shrimps as an example.
Clicking the commodity index to jump out the information as shown in the table 1:
the commodity indexes are as follows:
sensory indexes are as follows:
TABLE 1
The freshness index is as follows:
volatile Basic Nitrogen (VBN), mg/100g index: 10<15 (standard), fresh nutrient:
safety and sanitation indexes:
click the place of birth information, jump out of the following interface, table 2
The producing area: qingdao (Qingdao)
Climate: temperate zone monsoon climate (with sea)
Water quality:
TABLE 2
The foregoing shows and describes the general principles and broad features of the present invention and advantages thereof. It will be understood by those skilled in the art that the present invention is not limited to the embodiments described above, which are described in the specification and illustrated only to illustrate the principle of the present invention, but that various changes and modifications may be made therein without departing from the spirit and scope of the present invention, which fall within the scope of the invention as claimed. The scope of the invention is defined by the appended claims and equivalents thereof.
Claims (6)
1. An operation method of a marine product information transparent network direct selling platform is characterized by comprising the following specific steps:
(1) the method comprises the following steps that an aquatic product supplier registers on a platform, basic information of the supplier is filled and submitted, and management and maintenance personnel of a platform side verify the submitted information;
(2) the platform side entrusts a third-party detection mechanism at the place of the supplier to detect the aquatic products, meanwhile, the platform also carries out detection on part of the aquatic products which are spot-checked by a dispatcher, and contacts the supplier to put the aquatic products on the shelf through detection, and various physicochemical and biochemical related results such as detected nutrition and pollution and water quality and climate related information of the place of production of the aquatic products are published on the platform together, so that the information transparentization of the aquatic products is realized;
(3) in order to avoid large difference of different batches of aquatic products, the platform trusts a third-party detection mechanism to detect the quality of the aquatic products every quarter, so that the data validity of the platform is ensured, and the rights of consumers are protected and guaranteed;
(4) the platform collects feedback evaluation of historical consumers and provides the feedback evaluation for the consumers;
(5) the platform provides information of different suppliers, and a user selects the best aquatic product according to the aquatic product information, the origin information, the evaluation of other consumers and the requirement of self nutrient element supplement provided by the platform;
(6) the consumer orders at the network platform to complete the work of the third-party detection mechanism aquatic product information transparent purchasing platform.
2. The method for operating a seafood information transparency network direct selling platform according to claim 1, wherein the basic information in the step (1) comprises the type, specification and price of the sold seafood.
3. The method for operating the marine product information transparency network direct marketing platform according to claim 1, wherein the detection of the marine product in the step (2) is performed for detecting sensory indicators, freshness indicators, nutritional indicators and safety and health indicators of the marine product.
4. The method for operating a seafood information transparency network direct selling platform according to claim 1, wherein the effect of different components contained in the seafood is explained in the step (2).
5. The method for operating the marine product information transparent network direct marketing platform according to claim 1, wherein objective indexes of aquatic product evaluation, beneficial indexes of nutrient elements and harmful indexes of pollution are given in the step (2).
6. The method of claim 1, wherein the marine product information transparency network direct marketing platform is used in step (3) to avoid differences between different batches of marine products, and the marine products are periodically spot checked.
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Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
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CN113643088A (en) * | 2020-12-31 | 2021-11-12 | 上海海洋大学 | Entertainment and shopping integrated intelligent fish transaction platform |
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CN109493153A (en) * | 2017-09-13 | 2019-03-19 | 廖张洁 | A kind of internet platform and the purchase system being made of it |
CN110046909A (en) * | 2018-01-12 | 2019-07-23 | 阿里巴巴集团控股有限公司 | Trace to the source information displaying method, coding method, merchandise news methods of exhibiting |
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Publication number | Priority date | Publication date | Assignee | Title |
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CN109493153A (en) * | 2017-09-13 | 2019-03-19 | 廖张洁 | A kind of internet platform and the purchase system being made of it |
CN110046909A (en) * | 2018-01-12 | 2019-07-23 | 阿里巴巴集团控股有限公司 | Trace to the source information displaying method, coding method, merchandise news methods of exhibiting |
Non-Patent Citations (1)
Title |
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董啸天: "我国海水养殖产品食品安全保障体系研究", 《中国博士学位论文全文数据库 经济与管理科学辑》 * |
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CN113643088A (en) * | 2020-12-31 | 2021-11-12 | 上海海洋大学 | Entertainment and shopping integrated intelligent fish transaction platform |
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