CN111427741A - Buried point reporting method and related product - Google Patents
Buried point reporting method and related product Download PDFInfo
- Publication number
- CN111427741A CN111427741A CN202010120099.4A CN202010120099A CN111427741A CN 111427741 A CN111427741 A CN 111427741A CN 202010120099 A CN202010120099 A CN 202010120099A CN 111427741 A CN111427741 A CN 111427741A
- Authority
- CN
- China
- Prior art keywords
- buried point
- reporting
- point
- determining
- buried
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
- 238000000034 method Methods 0.000 title claims abstract description 59
- 230000002452 interceptive effect Effects 0.000 claims abstract description 100
- 230000003993 interaction Effects 0.000 claims abstract description 63
- 230000006399 behavior Effects 0.000 claims description 62
- 230000015654 memory Effects 0.000 claims description 23
- 238000004590 computer program Methods 0.000 claims description 14
- 238000009933 burial Methods 0.000 claims description 5
- 238000004891 communication Methods 0.000 claims description 5
- 238000012544 monitoring process Methods 0.000 description 17
- 230000006870 function Effects 0.000 description 12
- 238000013507 mapping Methods 0.000 description 5
- 238000010586 diagram Methods 0.000 description 4
- 230000008878 coupling Effects 0.000 description 3
- 238000010168 coupling process Methods 0.000 description 3
- 238000005859 coupling reaction Methods 0.000 description 3
- 238000004364 calculation method Methods 0.000 description 2
- 238000000605 extraction Methods 0.000 description 2
- 230000003287 optical effect Effects 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
- 238000004422 calculation algorithm Methods 0.000 description 1
- 238000013461 design Methods 0.000 description 1
- 238000011161 development Methods 0.000 description 1
- 238000012423 maintenance Methods 0.000 description 1
- 238000005457 optimization Methods 0.000 description 1
- 238000012545 processing Methods 0.000 description 1
- 230000001960 triggered effect Effects 0.000 description 1
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F11/00—Error detection; Error correction; Monitoring
- G06F11/30—Monitoring
- G06F11/3003—Monitoring arrangements specially adapted to the computing system or computing system component being monitored
- G06F11/302—Monitoring arrangements specially adapted to the computing system or computing system component being monitored where the computing system component is a software system
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F11/00—Error detection; Error correction; Monitoring
- G06F11/30—Monitoring
- G06F11/3065—Monitoring arrangements determined by the means or processing involved in reporting the monitored data
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/957—Browsing optimisation, e.g. caching or content distillation
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
Landscapes
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Physics & Mathematics (AREA)
- General Engineering & Computer Science (AREA)
- General Physics & Mathematics (AREA)
- Databases & Information Systems (AREA)
- Quality & Reliability (AREA)
- Data Mining & Analysis (AREA)
- Computing Systems (AREA)
- Mathematical Physics (AREA)
- Geophysics And Detection Of Objects (AREA)
Abstract
The embodiment of the application discloses a buried point reporting method and a related product, which are applied to electronic equipment, wherein the method comprises the following steps: receiving interaction data of an interaction event when a user triggering the interaction event is monitored; determining a buried point corresponding to the interactive data; and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters. The method and the device have the advantage of improving the reporting success rate of the embedded point.
Description
Technical Field
The application relates to the field of data statistics, in particular to a buried point reporting method and a related product.
Background
Today, with the rapid development of the internet, website analysis is an important means for website operation and maintenance, and buried point analysis is a common data acquisition method for website analysis, and provides data support for tracking user behaviors of users for products or operations.
In a conventional mobile terminal application, a click burying point and an exposure duration burying point are usually implemented separately, and a developer usually registers a timer or subscribes to a page scrolling event for each page element according to a requirement of a product, and constantly observes whether each element is exposed and the corresponding exposure duration. When a large number of page elements to be checked exist in a page, a large number of reporting requests can cause failure of reporting of part of buried points, and meanwhile, a large number of timers or monitoring functions can cause low code execution efficiency and occupation of a large amount of memory, so that the page is jammed, and the user experience is low.
Disclosure of Invention
The embodiment of the application provides a buried point reporting method and a related product, which are beneficial to improving the buried point reporting success rate and improving the user experience degree through sectional type buried point reporting.
In a first aspect, an embodiment of the present application provides a method for reporting a buried point, which is applied to an electronic device, and the method includes:
receiving interaction data of an interaction event when a user triggering the interaction event is monitored;
determining a buried point corresponding to the interactive data;
and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters.
In a second aspect, an embodiment of the present application provides a device for reporting a buried point, which is applied to an electronic device, where the device includes:
the receiving unit is used for receiving interaction data of the interaction event when the user triggering the interaction event is monitored;
the determining unit is used for determining the buried points corresponding to the interactive data;
and the execution unit is used for acquiring the embedded point parameters of the embedded points, and reporting the embedded points in the immediate reporting state if the embedded points are determined to be in the immediate reporting state according to the embedded point parameters.
In a third aspect, an embodiment of the present application provides an electronic device, including a controller, a memory, a communication interface, and one or more programs, where the one or more programs are stored in the memory and configured to be executed by the controller, and the program includes instructions for executing steps in any method of the first aspect of the embodiment of the present application.
In a fourth aspect, the present application provides a computer-readable storage medium, where the computer-readable storage medium stores a computer program for electronic data exchange, where the computer program makes a computer perform part or all of the steps described in any one of the methods of the first aspect of the present application.
In a fifth aspect, the present application provides a computer program product, wherein the computer program product includes a non-transitory computer-readable storage medium storing a computer program, and the computer program is operable to cause a computer to perform some or all of the steps as described in any one of the methods of the first aspect of the embodiments of the present application. The computer program product may be a software installation package.
It can be seen that, in the embodiment of the present application, when monitoring that a user triggers an interaction event, an electronic device receives interaction data of the interaction event; determining a buried point corresponding to the interactive data; and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters. Therefore, by implementing the embodiment of the application, the timer and the monitoring function of the embedded point can be reduced, so that the page memory is reduced, the phenomenon that the page is jammed due to the fact that the page memory is too large is avoided, the embedded point reporting success rate is favorably improved, and the user experience is improved.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present application, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a schematic flow chart of a method for reporting a buried point according to an embodiment of the present disclosure;
fig. 2 is a schematic flow chart of another method for reporting a buried point according to an embodiment of the present disclosure;
fig. 3 is a schematic flow chart of another method for reporting a buried point according to an embodiment of the present disclosure;
fig. 4 is a schematic structural diagram of an electronic device provided in an embodiment of the present application;
fig. 5 is a block diagram illustrating functional units of a device for reporting a buried point according to an embodiment of the present disclosure.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, not all, embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
The terms "first," "second," "third," and "fourth," etc. in the description and claims of the invention and in the accompanying drawings are used for distinguishing between different objects and not for describing a particular order. Furthermore, the terms "include" and "have," as well as any variations thereof, are intended to cover non-exclusive inclusions. For example, a process, method, system, article, or apparatus that comprises a list of steps or elements is not limited to only those steps or elements listed, but may alternatively include other steps or elements not listed, or inherent to such process, method, article, or apparatus.
Reference herein to "an embodiment" means that a particular feature, result, or characteristic described in connection with the embodiment can be included in at least one embodiment of the invention. The appearances of the phrase in various places in the specification are not necessarily all referring to the same embodiment, nor are separate or alternative embodiments mutually exclusive of other embodiments. It is explicitly and implicitly understood by one skilled in the art that the embodiments described herein can be combined with other embodiments.
The embedded point described in the embodiment of the application is a common data acquisition method, and is a good privatized deployment data acquisition mode. The data acquisition accuracy is improved through the embedded points, the requirements of enterprises for removing rough and fine data and realizing quick optimization and iteration of products and services are met.
Referring to fig. 1, fig. 1 is a schematic flow chart of a reporting method for a buried point according to an embodiment of the present application, which is applied to an electronic device, and as shown in the figure, the reporting method for a buried point includes:
optionally, before monitoring that the user triggers the interaction event, the method further includes: determining a target page, registering a monitoring event, wherein the monitoring event is used for monitoring the target page, setting a monitoring center in a subscribeable state according to the monitoring event, acquiring a plurality of preset embedding points of the target page, and controlling the preset embedding points to determine a plurality of embedding point behaviors corresponding to the preset embedding points through the monitoring center, wherein the embedding point behaviors can include: and clicking or exposing, receiving a plurality of buried point rules corresponding to the plurality of preset buried points, establishing and storing a preset relation between the plurality of preset buried points and the plurality of buried point behaviors, and establishing and storing a mapping relation between the plurality of preset buried point behaviors and the plurality of buried point rules.
The preset buried points correspond to the buried point rules one by one.
The multiple embedded point rules are in one-to-one correspondence with the multiple embedded point rows.
The target page may be a target page set by a user, or may be a default target page, which is not limited herein.
In connection with the above method, the following is illustrated as an example: determining that the first page is a target page, wherein the target page comprises a first embedded point and a second embedded point, the first embedded point determines a first embedded point behavior through the monitoring center, and the first embedded point behavior comprises: and clicking, wherein the second embedded point determines a second embedded point behavior through the monitoring center, and the second embedded point behavior comprises the following steps: exposure behavior, the first buried point rule being: click twice in 1 second, the second rule for embedding is: and when the exposure time is longer than 10 seconds, establishing and storing a mapping relation between the first buried point and the first buried point behavior, establishing and storing a mapping relation between the first buried point behavior and the first buried point rule, establishing and storing a mapping relation between the second buried point and the second buried point behavior, and establishing and storing a mapping relation between the second buried point behavior and the second buried point rule.
Optionally, receiving interaction data of the interaction event includes: receiving a monitoring event returned by the monitoring center, judging whether the monitoring event contains an interactive event, if the monitoring event contains the interactive event, sending a data acquisition request to the monitoring center, wherein the data acquisition request is used for requesting the monitoring center to return interactive data corresponding to the interactive event and receiving the interactive data.
optionally, before determining the buried point corresponding to the interactive data, the method further includes: the method comprises the steps of obtaining a plurality of buried points of a target page, determining a plurality of page elements corresponding to the buried points, using the page elements as input of a preset feature extraction model, obtaining a plurality of element features corresponding to the page elements, generating an element feature set according to the element features, and storing the element feature set.
Optionally, the interactive data is used as an input of the feature extraction model to obtain an interactive feature corresponding to the interactive data, the interactive feature and the element feature set are used as inputs of a preset feature matching model to receive a matching result of the feature matching model, if the matching result is empty, it is determined that the interactive data is unsuccessfully matched with the plurality of buried points, it is determined that the interactive data is in an immediate reporting state, and the interactive data is reported; and if the matching result is not empty, determining the buried point corresponding to the interactive data as the buried point contained in the matching result.
103, acquiring a buried point parameter of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameter.
Optionally, a buried point rule corresponding to the buried point is obtained, whether the buried point parameter meets the buried point rule is judged, if the buried point parameter meets the buried point rule, the buried point is determined to be in an immediate reporting state, the buried point is reported, if the buried point does not meet the buried point rule, the buried point is determined to be in a to-be-reported state, and the buried point is stored in a to-be-reported queue.
In a possible example, the determining a buried point corresponding to the interaction data includes: acquiring interactive features from the interactive data, and acquiring a preset element feature set, wherein the element feature set comprises: a plurality of elemental features; matching the interactive features with the element features to obtain a plurality of feature matching degrees, obtaining a maximum value in the feature matching degrees, and judging whether the maximum value is greater than a preset matching degree threshold value; if the maximum value is larger than the matching degree threshold value, determining the element feature corresponding to the maximum value as a target element feature, and acquiring a page element corresponding to the target element feature; and determining the buried point corresponding to the page element as the buried point. Optionally, matching the interactive feature with the plurality of element features includes: a matching calculation is performed on the interactive feature and each of the plurality of elemental features.
Further, the matching calculation includes: acquiring x interactive feature parameters p in interactive featuresiObtaining x element feature parameters q in any one of the plurality of element featuresiWherein i is greater than 0 and i is less than or equal to x; calculating the x interactive feature parameters piAnd the x element characteristic parameters qiObtaining preset x weight values w according to the matching degree of the corresponding x characteristic parametersiAccording to the x weights wiAnd calculating the matching degree of the x characteristic parameters to obtain the characteristic matching degree corresponding to the element characteristic.
Wherein, the interactive feature is used to represent an interactive position corresponding to the interactive data, and the interactive feature parameter may include: an interaction location ordinate parameter, an interaction location abscissa parameter, etc., and are not limited herein.
The matching degree threshold may be a matching degree threshold preset by a developer, or may be a default matching degree threshold, which is not limited herein.
In a possible example, the determining that the embedded point is in the immediate reporting state according to the embedded point parameter includes: determining the buried point behavior of the buried point according to the buried point parameters, wherein the buried point behavior comprises: click behavior and exposure behavior; if the embedded point behavior is a click behavior, acquiring a reporting state from the embedded point parameters, and if the reporting state is an immediate reporting state, reporting the embedded point; and if the reporting state is not the immediate reporting state, determining that the embedded point is in the state to be reported, and storing the embedded point to the queue to be reported.
Optionally, if the point buying behavior is an exposure behavior, executing the operation of determining the buried point corresponding to the interaction data.
In a possible example, the method further comprises: if the buried point behavior is an exposure behavior, acquiring an exposure rule of the buried point, and if the exposure rule is an exposure duration rule, acquiring buried point exposure duration from the buried point parameters; acquiring a time length threshold corresponding to the exposure time length rule, judging whether the exposure time length of the buried point is greater than the time length threshold, if the exposure time length of the buried point is greater than the time length threshold, determining that the buried point parameter meets the exposure rule, determining that the buried point is in an immediate reporting state, and reporting the buried point; and if the exposure time of the buried point is not greater than the time threshold, determining that the buried point parameter does not meet the exposure rule, determining that the buried point is in a state to be reported, and storing the buried point to the queue to be reported.
The duration threshold may be a duration threshold set by a developer, or may be a default duration threshold, which is not limited herein.
Optionally, the method further includes: if the buried point behavior is an exposure behavior, acquiring an exposure rule of the buried point, if the exposure rule is an exposure area rule, acquiring an exposure area corresponding to the buried point from the buried point parameters, acquiring a preset area threshold, judging whether the exposure area is larger than the area threshold, if the exposure area is larger than the area threshold, determining that the buried point meets the exposure area rule, determining that the buried point is in an immediate reporting state, and reporting to the buried point; and if the exposure area is not larger than the area threshold, determining that the buried point does not meet the exposure area rule, determining that the buried point is in a to-be-reported state, and storing the buried point to a to-be-reported queue.
The area threshold may be an area threshold set by a developer, or may be a default area threshold, which is not limited herein.
In a possible example, before the obtaining the interaction feature from the interaction data, the method further includes: judging whether the interactive data is click data or not, and if the interactive data is click data, judging whether the interactive data contains a reporting instruction or not; if the interactive data comprises the reporting instruction, determining that the interactive data is in an immediate reporting state, and reporting the interactive data; and if the interactive data is non-click data or if the interactive data does not contain the reporting instruction, executing the operation of acquiring the interactive characteristics from the interactive data.
In a possible example, the method further comprises: setting a first timer, and acquiring a current display interface of the electronic equipment when the time of the first timer is equal to preset time;
judging whether the current display interface contains the buried point;
if the current display interface contains the buried point, determining that the buried point is in an immediate reporting state, and reporting the buried point;
and if the current display interface does not contain the buried point, determining that the buried point is in a state to be reported, and storing the buried point to a queue to be reported.
In a specific implementation process, when interactive data is received, a first timer is set, and the starting time of the first timer is the initial time: 00:00, when the time of the first timer is equal to a preset time, acquiring a current display interface, wherein the preset time may be 00:10, 00:20, and the like, which is not limited herein; judging whether the current display interface includes the buried point, that is, judging whether the current display interface includes the page element corresponding to the buried point, may specifically include: determining a page element corresponding to the buried point, determining an element position of the page element in a webpage corresponding to the page element, acquiring a display area corresponding to the current display interface, and acquiring four vertexes of the display interface, wherein the four vertexes are respectively: a first vertex, a second vertex, a third vertex and a fourth vertex, wherein the first vertex and the second vertex determine an upper boundary of the display interface, the third vertex and the fourth vertex determine a lower boundary of the display interface, the first vertex and the third vertex determine a left boundary of the display interface, the second vertex and the fourth vertex determine a right boundary of the display interface, an element coordinate point (x, y) corresponding to the element position is obtained, a rectangular coordinate system is established, the first vertex, the second vertex, the third vertex, the fourth vertex and the element coordinate point are marked in the rectangular coordinate system, whether a region corresponding to the four vertices contains the element coordinate point is judged, if the region corresponding to the four vertices contains the element coordinate point, it is determined that the current display interface contains the page element, that is, it is determined that the current display interface contains the embedded point, the embedded point is in an immediate reporting state and reports to the embedded point; and if the areas corresponding to the four vertexes do not contain the element coordinate point, determining that the current display interface does not contain the page element, namely determining that the current display interface does not contain the buried point, and storing the buried point to a queue to be reported, wherein the buried point is in a state to be reported. In a possible example, after reporting the burial point, the method further includes: receiving a queue to be reported, judging whether the queue to be reported is an empty queue, and reporting a buried point in the queue to be reported if the queue to be reported is a non-empty queue; and if the queue to be reported is an empty queue, setting a second timer, and executing the operation of judging whether the queue to be reported is the empty queue or not when the time of the second timer meets the preset time length.
Optionally, after reporting the burial point, the method further includes: receiving a queue to be reported, acquiring the number of buried points in the queue to be reported, acquiring a preset buried point number threshold value, judging whether the buried point number is greater than the buried point number threshold value, and reporting the buried points in the queue to be reported if the buried point number is greater than the buried point number threshold value; if the number of buried points is not greater than the buried point number threshold, obtaining historical reporting time of the queue to be reported, obtaining current time, calculating reporting time interval of the queue to be reported according to the historical reporting time and the current time, obtaining a preset time interval threshold, judging whether the reporting time interval is greater than the time interval threshold, and reporting the buried points of the queue to be reported if the reporting time interval is greater than the time interval threshold; if the reporting time interval is not larger than the time interval threshold, setting a timer, and reporting the buried point of the queue to be reported when the time of the timer meets the difference value between the time interval threshold and the reporting time interval.
It can be seen that, in the embodiment of the present application, when monitoring that a user triggers an interaction event, an electronic device receives interaction data of the interaction event; determining a buried point corresponding to the interactive data; and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters. Therefore, by implementing the embodiment of the application, the timer and the monitoring function of the embedded point can be reduced, so that the page memory is reduced, the phenomenon that the page is jammed due to the fact that the page memory is too large is avoided, the embedded point reporting success rate is favorably improved, and the user experience is improved.
Referring to fig. 2, fig. 2 is a schematic flow chart of another method for reporting a hidden point, which is applied to an electronic device according to an embodiment of the present disclosure, and as shown in the figure, the method for reporting a hidden point includes:
and step 206, acquiring the embedded point parameters of the embedded point, and reporting the embedded point in the immediate reporting state if the embedded point is determined to be in the immediate reporting state according to the embedded point parameters.
It can be seen that, in the embodiment of the present application, when it is monitored that a user triggers an interaction event, interaction data of the interaction event is received; acquiring interactive features from the interactive data, and acquiring a preset element feature set, wherein the element feature set comprises: a plurality of elemental features; matching the interactive features with the element features to obtain a plurality of feature matching degrees, obtaining a maximum value in the feature matching degrees, and judging whether the maximum value is greater than a preset matching degree threshold value; if the maximum value is larger than the matching degree threshold value, determining the element feature corresponding to the maximum value as a target element feature, and acquiring a page element corresponding to the target element feature; acquiring a buried point corresponding to the page element; and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters. Therefore, the page elements can be determined through the interactive features, the buried points are determined according to the page elements, the accuracy of matching the buried points is improved, and the user experience is improved.
Referring to fig. 3, fig. 3 is a schematic flow chart of another method for reporting a hidden point according to an embodiment of the present application, and the method is applied to an electronic device, and as shown in the figure, the method for reporting a hidden point includes:
It can be seen that, in the embodiment of the present application, when it is monitored that a user triggers an interaction event, interaction data of the interaction event is received; determining a buried point corresponding to the interactive data; acquiring a buried point parameter of the buried point, and determining a buried point behavior of the buried point according to the buried point parameter, wherein the buried point behavior comprises: click behavior and exposure behavior; if the embedded point behavior is a click behavior, acquiring a reporting state from the embedded point parameters, and if the reporting state is an immediate reporting state, reporting the embedded point; and if the reporting state is not the immediate reporting state, determining that the embedded point is in the state to be reported, and storing the embedded point to the queue to be reported. Therefore, whether the buried point is reported immediately can be judged according to the reporting state of the buried point, so that the grading reporting of the buried point is realized, and the reporting success rate of the buried point is improved.
Referring to fig. 4, fig. 4 is a schematic structural diagram of an electronic device 400 according to an embodiment of the present disclosure, where as shown in the figure, the electronic device 400 includes: an application processor 410, a memory 420, a communication interface 430, and one or more programs 421, wherein the one or more programs 421 are stored in the memory 420 and configured to be executed by the application processor 410, the one or more programs 421 including instructions for:
receiving interaction data of an interaction event when a user triggering the interaction event is monitored;
determining a buried point corresponding to the interactive data;
acquiring the embedded point parameters of the embedded point, determining the embedded point to be in an immediate reporting state according to the embedded point parameters, and reporting the embedded point.
It can be seen that, in the embodiment of the present application, when monitoring that a user triggers an interaction event, an electronic device receives interaction data of the interaction event; determining a buried point corresponding to the interactive data; acquiring the embedded point parameters of the embedded point, determining the embedded point to be in an immediate reporting state according to the embedded point parameters, and reporting the embedded point. Therefore, by implementing the embodiment of the application, the timer and the monitoring function of the embedded point can be reduced, so that the page memory is reduced, the phenomenon that the page is jammed due to the fact that the page memory is too large is avoided, the embedded point reporting success rate is favorably improved, and the user experience is improved.
In one possible example, in the aspect of determining the buried point corresponding to the interaction data, the instructions in the program are specifically configured to perform the following operations: acquiring interactive features from the interactive data, and acquiring a preset element feature set, wherein the element feature set comprises: a plurality of elemental features; matching the interactive features with the element features to obtain a plurality of feature matching degrees, obtaining a maximum value in the feature matching degrees, and judging whether the maximum value is greater than a preset matching degree threshold value; if the maximum value is larger than the matching degree threshold value, determining the element feature corresponding to the maximum value as a target element feature, and acquiring a page element corresponding to the target element feature; and determining the buried point corresponding to the page element as the buried point.
In a possible example, in the aspect that the determination that the embedded point is in the immediate reporting state according to the embedded point parameter is described, the instructions in the program are specifically configured to perform the following operations: determining the buried point behavior of the buried point according to the buried point parameters, wherein the buried point behavior comprises: click behavior and exposure behavior; if the embedded point behavior is a click behavior, acquiring a reporting state from the embedded point parameters, and if the reporting state is an immediate reporting state, reporting the embedded point; and if the reporting state is not the immediate reporting state, determining that the embedded point is in the state to be reported, and storing the embedded point to the queue to be reported.
In one possible example, the instructions in the program are further to perform the following operations: if the buried point behavior is an exposure behavior, acquiring an exposure rule of the buried point, and if the exposure rule is an exposure duration rule, acquiring buried point exposure duration from the buried point parameters; acquiring a time length threshold corresponding to the exposure time length rule, judging whether the exposure time length of the buried point is greater than the time length threshold, if the exposure time length of the buried point is greater than the time length threshold, determining that the buried point parameter meets the exposure rule, determining that the buried point is in an immediate reporting state, and reporting the buried point; and if the exposure time of the buried point is not greater than the time threshold, determining that the buried point parameter does not meet the exposure rule, determining that the buried point is in a state to be reported, and storing the buried point to the queue to be reported.
In a possible example, in a preceding aspect of the obtaining interactive features from the interaction data, the instructions in the program are further configured to: judging whether the interactive data is click data or not, and if the interactive data is click data, judging whether the interactive data contains a reporting instruction or not; if the interactive data comprises the reporting instruction, determining that the interactive data is in an immediate reporting state, and reporting the interactive data; and if the interactive data is non-click data or if the interactive data does not contain the reporting instruction, executing the operation of acquiring the interactive characteristics from the interactive data.
In one possible example, the instructions in the program are further to perform the following operations: setting a first timer, and acquiring a current display interface of the electronic equipment when the time of the first timer is equal to preset time; judging whether the current display interface contains the buried point; if the current display interface contains the buried point, determining that the buried point is in an immediate reporting state, and reporting the buried point; and if the current display interface does not contain the buried point, determining that the buried point is in a state to be reported, and storing the buried point to a queue to be reported.
In a possible example, the instructions in the program are further configured to, in an aspect after the reporting of the burial point, perform the following: receiving a queue to be reported, judging whether the queue to be reported is an empty queue, and reporting a buried point in the queue to be reported if the queue to be reported is a non-empty queue; and if the queue to be reported is an empty queue, setting a second timer, and executing the operation of judging whether the queue to be reported is the empty queue or not when the time of the second timer meets the preset time length.
The above description has introduced the solution of the embodiment of the present application mainly from the perspective of the method-side implementation process. It is understood that the electronic device comprises corresponding hardware structures and/or software modules for performing the respective functions in order to realize the above-mentioned functions. Those of skill in the art would readily appreciate that the various illustrative elements and algorithm steps described in connection with the embodiments disclosed herein may be implemented as hardware or combinations of hardware and computer software. Whether a function is performed as hardware or computer software drives hardware depends upon the particular application and design constraints imposed on the solution. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the present application.
In the embodiment of the present application, the electronic device may be divided into the functional units according to the method example, for example, each functional unit may be divided corresponding to each function, or two or more functions may be integrated into one control unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit. It should be noted that the division of the unit in the embodiment of the present application is schematic, and is only a logic function division, and there may be another division manner in actual implementation.
Fig. 5 is a block diagram illustrating functional units of a device 500 for reporting a buried point according to an embodiment of the present invention. The device 500 for reporting a buried point is applied to an electronic device, and the device 500 for reporting a buried point includes an acquisition unit 501, a determination unit 502, and an execution unit 503, where:
a receiving unit 501, configured to receive interaction data of an interaction event when it is monitored that a user triggers the interaction event;
a determining unit 502, configured to determine a buried point corresponding to the interactive data;
an executing unit 503, configured to obtain a buried point parameter of the buried point, and if it is determined that the buried point is in an immediate reporting state according to the buried point parameter, report the buried point in the immediate reporting state.
It can be seen that, in the embodiment of the present application, when monitoring that a user triggers an interaction event, an electronic device receives interaction data of the interaction event; determining a buried point corresponding to the interactive data; and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters. Therefore, by implementing the embodiment of the application, the timer and the monitoring function of the embedded point can be reduced, so that the page memory is reduced, the phenomenon that the page is jammed due to the fact that the page memory is too large is avoided, the embedded point reporting success rate is favorably improved, and the user experience is improved.
In a possible example, in the aspect of determining the buried point corresponding to the interaction data, the determining unit 502 is specifically configured to: acquiring interactive features from the interactive data, and acquiring a preset element feature set, wherein the element feature set comprises: a plurality of elemental features; matching the interactive features with the element features to obtain a plurality of feature matching degrees, obtaining a maximum value in the feature matching degrees, and judging whether the maximum value is greater than a preset matching degree threshold value; if the maximum value is larger than the matching degree threshold value, determining the element feature corresponding to the maximum value as a target element feature, and acquiring a page element corresponding to the target element feature; and determining the buried point corresponding to the page element as the buried point.
In a possible example, in the aspect that the determination that the embedded point is in the immediate reporting state according to the embedded point parameter is that the execution unit 503 is specifically configured to: determining the buried point behavior of the buried point according to the buried point parameters, wherein the buried point behavior comprises: click behavior and exposure behavior; if the embedded point behavior is a click behavior, acquiring a reporting state from the embedded point parameters, and if the reporting state is an immediate reporting state, reporting the embedded point; and if the reporting state is not the immediate reporting state, determining that the embedded point is in the state to be reported, and storing the embedded point to the queue to be reported.
In a possible example, the execution unit 503 is further configured to: if the buried point behavior is an exposure behavior, acquiring an exposure rule of the buried point, and if the exposure rule is an exposure duration rule, acquiring buried point exposure duration from the buried point parameters; acquiring a time length threshold corresponding to the exposure time length rule, judging whether the exposure time length of the buried point is greater than the time length threshold, if the exposure time length of the buried point is greater than the time length threshold, determining that the buried point parameter meets the exposure rule, determining that the buried point is in an immediate reporting state, and reporting the buried point; and if the exposure time of the buried point is not greater than the time threshold, determining that the buried point parameter does not meet the exposure rule, determining that the buried point is in a state to be reported, and storing the buried point to the queue to be reported.
In a possible example, in a preceding aspect of the acquiring the interaction feature from the interaction data, the determining unit 502 is specifically configured to: judging whether the interactive data is click data or not, and if the interactive data is click data, judging whether the interactive data contains a reporting instruction or not; if the interactive data comprises the reporting instruction, determining that the interactive data is in an immediate reporting state, and reporting the interactive data; and if the interactive data is non-click data or if the interactive data does not contain the reporting instruction, executing the operation of acquiring the interactive characteristics from the interactive data.
In a possible example, the execution unit 503 is further configured to: setting a first timer, and acquiring a current display interface of the electronic equipment when the time of the first timer is equal to preset time; judging whether the current display interface contains the buried point; if the current display interface contains the buried point, determining that the buried point is in an immediate reporting state, and reporting the buried point; and if the current display interface does not contain the buried point, determining that the buried point is in a state to be reported, and storing the buried point to a queue to be reported.
In a possible example, after reporting the burial point, the execution unit 503 is further configured to: receiving a queue to be reported, judging whether the queue to be reported is an empty queue, and reporting a buried point in the queue to be reported if the queue to be reported is a non-empty queue; and if the queue to be reported is an empty queue, setting a second timer, and executing the operation of judging whether the queue to be reported is the empty queue or not when the time of the second timer meets the preset time length.
Embodiments of the present application also provide a computer storage medium, where the computer storage medium stores a computer program for electronic data exchange, the computer program enabling a computer to execute part or all of the steps of any one of the methods described in the above method embodiments, and the computer includes an electronic device.
Embodiments of the present application also provide a computer program product comprising a non-transitory computer readable storage medium storing a computer program operable to cause a computer to perform some or all of the steps of any of the methods as described in the above method embodiments. The computer program product may be a software installation package, the computer comprising an electronic device.
It should be noted that, for simplicity of description, the above-mentioned method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the present application is not limited by the order of acts described, as some steps may occur in other orders or concurrently depending on the application. Further, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments and that the acts and modules referred to are not necessarily required in this application.
In the foregoing embodiments, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.
In the embodiments provided in the present application, it should be understood that the disclosed apparatus may be implemented in other manners. For example, the above-described embodiments of the apparatus are merely illustrative, and for example, the above-described division of the units is only one type of division of logical functions, and other divisions may be realized in practice, for example, a plurality of units or components may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection of some interfaces, devices or units, and may be an electric or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present application may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
The integrated unit may be stored in a computer readable memory if it is implemented in the form of a software functional unit and sold or used as a stand-alone product. Based on such understanding, the technical solution of the present application may be substantially implemented or a part of or all or part of the technical solution contributing to the prior art may be embodied in the form of a software product stored in a memory, and including several instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the above-mentioned method of the embodiments of the present application. And the aforementioned memory comprises: a U-disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a removable hard disk, a magnetic or optical disk, and other various media capable of storing program codes.
Those skilled in the art will appreciate that all or part of the steps in the methods of the above embodiments may be implemented by associated hardware instructed by a program, which may be stored in a computer-readable memory, which may include: flash Memory disks, Read-Only memories (ROMs), Random Access Memories (RAMs), magnetic or optical disks, and the like.
The foregoing detailed description of the embodiments of the present application has been presented to illustrate the principles and implementations of the present application, and the above description of the embodiments is only provided to help understand the method and the core concept of the present application; meanwhile, for a person skilled in the art, according to the idea of the present application, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present application.
Claims (10)
1. A buried point reporting method is applied to electronic equipment, and the method comprises the following steps:
receiving interaction data of an interaction event when a user triggering the interaction event is monitored;
determining a buried point corresponding to the interactive data;
and acquiring the buried point parameters of the buried point, and reporting the buried point in the immediate reporting state if the buried point is determined to be in the immediate reporting state according to the buried point parameters.
2. The method of claim 1, wherein the determining the corresponding buried point of the interaction data comprises:
acquiring interactive features from the interactive data, and acquiring a preset element feature set, wherein the element feature set comprises: a plurality of elemental features;
matching the interactive features with the element features to obtain a plurality of feature matching degrees, obtaining a maximum value in the feature matching degrees, and judging whether the maximum value is greater than a preset matching degree threshold value;
if the maximum value is larger than the matching degree threshold value, determining the element feature corresponding to the maximum value as a target element feature, and acquiring a page element corresponding to the target element feature;
and determining the buried point corresponding to the page element as the buried point.
3. The method of claim 2, wherein before the obtaining the interactive features from the interactive data, further comprising:
judging whether the interactive data is click data or not, and if the interactive data is click data, judging whether the interactive data contains a reporting instruction or not;
if the interactive data comprises the reporting instruction, determining that the interactive data is in an immediate reporting state, and reporting the interactive data;
and if the interactive data is non-click data or if the interactive data does not contain the reporting instruction, executing the operation of acquiring the interactive characteristics from the interactive data.
4. The method of claim 1, wherein said determining that said site is in an immediate reporting state based on said site parameters comprises:
determining the buried point behavior of the buried point according to the buried point parameters, wherein the buried point behavior comprises: click behavior and exposure behavior;
if the embedded point behavior is a click behavior, acquiring a reporting state from the embedded point parameters, and if the reporting state is an immediate reporting state, reporting the embedded point;
and if the reporting state is not the immediate reporting state, determining that the embedded point is in the state to be reported, and storing the embedded point to the queue to be reported.
5. The method of claim 3, further comprising:
if the buried point behavior is an exposure behavior, acquiring an exposure rule of the buried point, and if the exposure rule is an exposure duration rule, acquiring buried point exposure duration from the buried point parameters;
acquiring a time length threshold corresponding to the exposure time length rule, judging whether the exposure time length of the buried point is greater than the time length threshold, if the exposure time length of the buried point is greater than the time length threshold, determining that the buried point parameter meets the exposure rule, determining that the buried point is in an immediate reporting state, and reporting the buried point;
and if the exposure time of the buried point is not greater than the time threshold, determining that the buried point parameter does not meet the exposure rule, determining that the buried point is in a state to be reported, and storing the buried point to the queue to be reported.
6. The method of claim 1, further comprising:
setting a first timer, and acquiring a current display interface of the electronic equipment when the time of the first timer is equal to preset time;
judging whether the current display interface contains the buried point;
if the current display interface contains the buried point, determining that the buried point is in an immediate reporting state, and reporting the buried point;
and if the current display interface does not contain the buried point, determining that the buried point is in a state to be reported, and storing the buried point to a queue to be reported.
7. The method of claim 1, wherein after reporting the burial point, further comprising:
receiving a queue to be reported, judging whether the queue to be reported is an empty queue, and reporting a buried point in the queue to be reported if the queue to be reported is a non-empty queue;
and if the queue to be reported is an empty queue, setting a second timer, and executing the operation of judging whether the queue to be reported is the empty queue or not when the time of the second timer meets the preset time length.
8. A buried point reporting device is applied to electronic equipment, and the device comprises:
the receiving unit is used for receiving interaction data of the interaction event when the user triggering the interaction event is monitored;
the determining unit is used for determining the buried points corresponding to the interactive data;
and the execution unit is used for acquiring the embedded point parameters of the embedded points, and reporting the embedded points in the immediate reporting state if the embedded points are determined to be in the immediate reporting state according to the embedded point parameters.
9. An electronic device comprising a processor, a memory, a communication interface, and one or more programs stored in the memory and configured to be executed by the processor, the programs comprising instructions for performing the steps in the method of any of claims 1-7.
10. A computer-readable storage medium, characterized in that a computer program for electronic data exchange is stored, wherein the computer program causes a computer to perform the method according to any one of claims 1-7.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010120099.4A CN111427741A (en) | 2020-02-26 | 2020-02-26 | Buried point reporting method and related product |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010120099.4A CN111427741A (en) | 2020-02-26 | 2020-02-26 | Buried point reporting method and related product |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN111427741A true CN111427741A (en) | 2020-07-17 |
Family
ID=71547263
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202010120099.4A Pending CN111427741A (en) | 2020-02-26 | 2020-02-26 | Buried point reporting method and related product |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN111427741A (en) |
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112000541A (en) * | 2020-07-23 | 2020-11-27 | 招联消费金融有限公司 | Buried point data reporting method and device, computer equipment and storage medium |
| CN112989162A (en) * | 2021-03-12 | 2021-06-18 | 中国平安财产保险股份有限公司 | Buried point reporting method, device, equipment and storage medium |
| CN112988532A (en) * | 2021-01-27 | 2021-06-18 | 腾讯科技（深圳）有限公司 | Reporting method and device of embedded point event, server and storage medium |
| CN113742161A (en) * | 2020-09-07 | 2021-12-03 | 北京沃东天骏信息技术有限公司 | Buried point reporting method and device |
| CN114385478A (en) * | 2020-10-22 | 2022-04-22 | 腾讯科技（深圳）有限公司 | Data acquisition reporting method and device, electronic equipment and storage medium |
Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106921506A (en) * | 2015-12-25 | 2017-07-04 | 北京京东尚科信息技术有限公司 | The data acquisition report method and system of mobile device |
| CN107861655A (en) * | 2017-11-01 | 2018-03-30 | 平安科技（深圳）有限公司 | Control matching process, device, computer equipment and storage medium |
| CN109947635A (en) * | 2019-03-18 | 2019-06-28 | 苏州亿歌网络科技有限公司 | A kind of data reporting method, device, storage medium and terminal device |
| CN110569185A (en) * | 2019-08-02 | 2019-12-13 | 贝壳技术有限公司 | front-end point burying method and device |
| CN110633205A (en) * | 2019-06-20 | 2019-12-31 | 北京无限光场科技有限公司 | Method and device for detecting embedded point event, terminal equipment and medium |
| CN110716848A (en) * | 2019-10-18 | 2020-01-21 | 广州华多网络科技有限公司 | Data collection method and device, electronic equipment and storage medium |
| CN110750431A (en) * | 2019-10-24 | 2020-02-04 | 阿里巴巴（中国）有限公司 | Data buried point configuration method and device |
-
2020
- 2020-02-26 CN CN202010120099.4A patent/CN111427741A/en active Pending
Patent Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106921506A (en) * | 2015-12-25 | 2017-07-04 | 北京京东尚科信息技术有限公司 | The data acquisition report method and system of mobile device |
| CN107861655A (en) * | 2017-11-01 | 2018-03-30 | 平安科技（深圳）有限公司 | Control matching process, device, computer equipment and storage medium |
| CN109947635A (en) * | 2019-03-18 | 2019-06-28 | 苏州亿歌网络科技有限公司 | A kind of data reporting method, device, storage medium and terminal device |
| CN110633205A (en) * | 2019-06-20 | 2019-12-31 | 北京无限光场科技有限公司 | Method and device for detecting embedded point event, terminal equipment and medium |
| CN110569185A (en) * | 2019-08-02 | 2019-12-13 | 贝壳技术有限公司 | front-end point burying method and device |
| CN110716848A (en) * | 2019-10-18 | 2020-01-21 | 广州华多网络科技有限公司 | Data collection method and device, electronic equipment and storage medium |
| CN110750431A (en) * | 2019-10-24 | 2020-02-04 | 阿里巴巴（中国）有限公司 | Data buried point configuration method and device |
Non-Patent Citations (1)
| Title |
|---|
| 策略产品夏师傅: "产品经理技能实操：曝光埋点", Retrieved from the Internet <URL:https://zhuanlan.zhihu.com/p/91379154> * |
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112000541A (en) * | 2020-07-23 | 2020-11-27 | 招联消费金融有限公司 | Buried point data reporting method and device, computer equipment and storage medium |
| CN113742161A (en) * | 2020-09-07 | 2021-12-03 | 北京沃东天骏信息技术有限公司 | Buried point reporting method and device |
| CN114385478A (en) * | 2020-10-22 | 2022-04-22 | 腾讯科技（深圳）有限公司 | Data acquisition reporting method and device, electronic equipment and storage medium |
| CN112988532A (en) * | 2021-01-27 | 2021-06-18 | 腾讯科技（深圳）有限公司 | Reporting method and device of embedded point event, server and storage medium |
| CN112988532B (en) * | 2021-01-27 | 2022-07-29 | 腾讯科技（深圳）有限公司 | Reporting method and device of embedded point event, server and storage medium |
| CN112989162A (en) * | 2021-03-12 | 2021-06-18 | 中国平安财产保险股份有限公司 | Buried point reporting method, device, equipment and storage medium |
| CN112989162B (en) * | 2021-03-12 | 2023-09-29 | 中国平安财产保险股份有限公司 | Buried point reporting method, device, equipment and storage medium |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN111427741A (en) | Buried point reporting method and related product | |
| CN106529288A (en) | Account risk identification method and device | |
| CN110209978B (en) | Data processing method and related device | |
| CN110609937A (en) | Crawler identification method and device | |
| US6985845B1 (en) | Security monitor of system runs software simulator in parallel | |
| CN104901924B (en) | Internet account verification method and device | |
| WO2019140739A1 (en) | Method for determining return visits to client, and electronic apparatus and computer-readable storage medium | |
| CN114095567A (en) | Data access request processing method and device, computer equipment and medium | |
| CN117035376B (en) | Dynamic monitoring method, system and medium for emergency rescue exercise | |
| CN112418259A (en) | Method for configuring real-time rules based on user behaviors in live broadcast process, computer equipment and readable storage medium | |
| CN106161389B (en) | Cheating identification method and device and terminal | |
| CN110851987B (en) | Method, apparatus and storage medium for predicting calculated duration based on acceleration ratio | |
| CN108959047B (en) | Pressure testing method and device based on service scene | |
| CN112966256B (en) | Equipment management method based on building information model and related device | |
| CN106817296B (en) | Information recommendation test method and device and electronic equipment | |
| CN113254153A (en) | Process task processing method and device, computer equipment and storage medium | |
| CN110222297B (en) | Identification method of tag user and related equipment | |
| CN107623696A (en) | A kind of user ID authentication method and device based on user behavior feature | |
| CN111181979A (en) | Access control method, device, computer equipment and computer readable storage medium | |
| CN114518815B (en) | Method, device, equipment, medium and program product for displaying building drawing | |
| CN112631577B (en) | Model scheduling method, model scheduler and model safety test platform | |
| CN113225435B (en) | Method, device and readable storage medium for estimating call connection probability | |
| CN115358772A (en) | Transaction risk prediction method and device, storage medium and computer equipment | |
| CN113590276A (en) | Information pushing method and related product | |
| CN113783799A (en) | Flow control method and device |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination |