CN111160988A - Method, terminal, server, sound production equipment and system for shop drainage - Google Patents
Method, terminal, server, sound production equipment and system for shop drainage Download PDFInfo
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- CN111160988A CN111160988A CN201911423833.8A CN201911423833A CN111160988A CN 111160988 A CN111160988 A CN 111160988A CN 201911423833 A CN201911423833 A CN 201911423833A CN 111160988 A CN111160988 A CN 111160988A
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- 238000004519 manufacturing process Methods 0.000 title claims abstract description 10
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0259—Targeted advertisements based on store location
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- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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- G06Q30/0251—Targeted advertisements
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- G—PHYSICS
- G10—MUSICAL INSTRUMENTS; ACOUSTICS
- G10L—SPEECH ANALYSIS TECHNIQUES OR SPEECH SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING TECHNIQUES; SPEECH OR AUDIO CODING OR DECODING
- G10L25/00—Speech or voice analysis techniques not restricted to a single one of groups G10L15/00 - G10L21/00
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Abstract
The invention provides a method, a terminal, a server, sound production equipment and a system for guiding shops, wherein the method is applied to the terminal and comprises the following steps: receiving audio information sent by sound-producing equipment in a preset area; sending the audio information to a server; and receiving the shop location guide content returned by the server. The method and the system analyze the guiding content corresponding to the audio information sent out in the specific area (around the specific shop) through the server, guide the user to reach the corresponding shop according to the prompt information, help to guide the remote shop and guide the specific shop, and further realize the internal drainage and diversion of the market.
Description
Technical Field
The invention relates to the field of information interaction, in particular to a method, a terminal, a server, sound production equipment and a system for guiding shops.
Background
The people flow of a shop is natural, the position difference determines the people flow, the people flow of a general shopping center is concentrated on hot floors and hot shops, the customers are tried to be guided to a new shop or a cold shop, the cost is certainly spent, the cost-based flow guide is suitable for activities, low-price promotional products, gifts and the like, or advertisements are made at an entrance to give special benefits and the like. However, these methods have problems that: the promotion of campaign propaganda is related, if the starting campaign needs to be guided, promotion and propaganda need to be done, so that the propaganda cost is high, and when the advertisements are more, the advertisements are easily submerged in a plurality of advertisements and are ignored.
Disclosure of Invention
In order to solve the problems of high promotion cost, more advertisements and easiness in neglecting in early promotion in the prior art, the invention provides a method, a terminal, a server, sound production equipment and a system for guiding shops.
In a first aspect, the present invention provides a method for draining a shop, the method being applied to a terminal, the method comprising:
receiving audio information sent by sound-producing equipment in a preset area;
sending the audio information to a server;
and receiving the shop location guide content returned by the server.
Further, sending the audio information to the server comprises:
calculating the magnitude of the amplitude value of the received audio information;
and sending the audio information with the maximum amplitude value to the server.
Further, sending the audio information to the server further comprises:
deleting the audio information smaller than the preset amplitude value;
and sending each audio information after being filtered to a server.
In a second aspect, the present invention provides a method for shop drainage, the method being applied to a server, the method comprising:
analyzing the guide content according to the received audio information;
and transmitting the guidance content to the terminal.
In a third aspect, the present invention provides a method for draining a store, the method being applied to a sound emitting device, the method comprising:
acquiring the position information of a current user;
judging whether the position information of the current user meets game rule conditions preset by shops;
and after the satisfaction is determined, transmitting the audio information to the terminal.
In a fourth aspect, the present invention provides a terminal for drainage of a shop, the terminal comprising:
the audio information receiving module is used for receiving audio information sent by sound producing equipment in a preset area;
the sending module is used for sending the audio information to the server;
and the guiding content receiving module is used for receiving the guiding content of the shop position returned by the server.
In a fifth aspect, the present invention provides a server for shop drainage, the server comprising:
the analysis module is used for analyzing the guide content according to the received audio information;
and the guiding content sending module is used for sending the guiding content to the terminal.
In a sixth aspect, the present invention provides a sound emitting device for use in drain on a store, the sound emitting device comprising:
the user position acquisition module is used for acquiring the position information of the current user;
the judging module is used for judging whether the position information of the current user meets the game rule condition preset by a shop;
and the audio information transmitting module is used for transmitting the audio information to the terminal after the satisfaction is determined.
In a seventh aspect, the present invention provides a system for drainage of a store, the system comprising: the system comprises at least one sound production device, at least one terminal and a server;
the sound production equipment emits audio information; wherein the sound generating equipment is arranged around the shop;
the terminal receives the audio information and sends the audio information to the server;
the server analyzes the audio information, determines guidance content and sends the guidance content to the terminal;
the terminal receives the guidance content and guides the user to a specified shop according to the guidance content.
In an eighth aspect, the present invention provides an electronic device, comprising a memory, a processor and a computer program stored on the memory and executable on the processor, the processor implementing the steps of the method for shop drainage provided in the first aspect, the second aspect or the third aspect when executing the program.
The method and the system analyze the guiding content corresponding to the audio information sent out in the specific area (around the specific shop) through the server, guide the user to reach the corresponding shop according to the prompt information, help to guide the remote shop and guide the specific shop, and further realize the internal drainage and diversion of the market.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
FIG. 1 is a schematic flow chart of a method for drainage of a shop according to an embodiment of the present invention;
FIG. 2 is a schematic flow chart of a method for shop drainage according to another embodiment of the present invention;
FIG. 3 is a schematic flow chart of a method for shop drainage according to yet another embodiment of the present invention;
fig. 4 is a block diagram of a terminal for guiding flow of a shop according to an embodiment of the present invention;
FIG. 5 is a block diagram of a server for shop drainage according to another embodiment of the present invention;
FIG. 6 is a block diagram of a sound generating device for shop drainage according to yet another embodiment of the present invention;
FIG. 7 is a schematic flow diagram of a system for shop drainage according to yet another embodiment of the present invention;
fig. 8 is a block diagram of an electronic device according to an embodiment of the present invention.
Detailed Description
In order to make the technical solutions better understood by those skilled in the art, the technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only partial embodiments of the present application, but not all embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.
It should be noted that the terms "first," "second," and the like in the description and claims of this application and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It should be understood that the data so used may be interchanged under appropriate circumstances such that embodiments of the application described herein may be used. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.
It should be noted that the embodiments and features of the embodiments in the present application may be combined with each other without conflict. The present application will be described in detail below with reference to the embodiments with reference to the attached drawings.
In order to solve the problems in the prior art, an embodiment of the present invention provides a method for draining a shop, as shown in fig. 1, the method is applied to a terminal, and the method includes:
step S101, receiving audio information sent by sound-producing equipment in a preset area;
step S102, sending the audio information to a server;
and step S103, receiving the shop position guide content returned by the server.
Specifically, at each store and key node position of the shopping center, a small device capable of emitting specific audio is deployed, and the shape of the small device can be set at will. The sound generating device may be powered by a battery or a power supply, the sound generating device generates audio information with a specific frequency, for example, the audio information may be ultrasonic waves or near ultrasonic waves, and the specific frequency mentioned in the embodiment of the present invention refers to a value within a certain frequency range that can be received by the terminal; software aspect: various application apps in the handset.
The method comprises the steps that a customer randomly opens a mobile phone application program (such as an applet or an APP) in a shopping center, the position of the customer is automatically obtained, whether the current condition of the user meets a preset game rule condition of a shop or not is judged, if the condition is met, a mobile phone terminal can receive audio information sent by sound-emitting equipment in a preset area at the moment, the preset area is a position area around the shop where the sound-emitting equipment is arranged, the obtained audio information is sent to a server, shop position guide content returned by the server is received, and the effect of guiding the customer to reach the appointed shop is finally achieved according to the guide content.
The method analyzes the guide content corresponding to the audio information sent out in the specific area (around the specific shop) through the server, guides the user to reach the corresponding shop according to the prompt information, can help the remote shop to guide the flow, and can help the specific shop to guide the flow, thereby realizing the flow guiding and the flow dividing in the market
Based on the content of the above embodiments, as an alternative embodiment: transmitting the audio information to the server includes:
calculating the magnitude of the amplitude value of the received audio information;
and sending the audio information with the maximum amplitude value to the server.
Specifically, because of the difference that can appear in the distance of customer from a plurality of sound generating equipment, the numerical value of audio information amplitude that this moment received is not of uniform size, can judge nearest sound generating equipment according to the amplitude of received audio frequency. And the content analyzed by the audio information sent by each sound-producing device is inconsistent, and at this time, the audio information with the maximum amplitude value is only needed to be analyzed, and then the corresponding information content is called to be sent to the server.
According to the embodiment of the invention, the audio with the largest value is selected as the final decoded information by comparing the magnitude of the received information amplitude, so that more accurate guide content is obtained.
Based on the content of the above embodiments, as an alternative embodiment: sending the audio information to the server further comprises:
deleting the audio information smaller than the preset amplitude value;
and sending each audio information after being filtered to a server.
Specifically, in the embodiment of the present invention, a preset amplitude value is preset, and when the effective distance of the received audio information is larger, the corresponding audio amplitude value is smaller, and the validity of the audio information is worse. So that audio information smaller than the predetermined amplitude value is deleted. Such as: since the effective distance of the audio with specific frequency is about 4 meters, the audio beyond 4 meters can be distorted due to the influence of the environment, and the audio information which is distorted can be filtered.
According to another aspect of the present invention, an embodiment of the present invention provides a method for guiding flow of a shop, the method is applied to a server, as shown in fig. 2, and the method includes:
step S201, analyzing the guide content according to the received audio information;
step S202, the guidance content is transmitted to the terminal.
Specifically, the audio information carries business information and guidance information, and at this time, the guidance content only needs to be analyzed from the audio information. And then the analyzed guide content is sent to the mobile phone terminal of the customer.
According to another aspect of the invention, an embodiment of the invention provides a method for draining a shop, the method being applied to a sound generating device, as shown in fig. 3, the method comprising:
step S301, acquiring the position information of the current user;
step S302, judging whether the position information of the current user meets the game rule condition preset by a shop;
and step S303, after the condition is determined to be met, transmitting the audio information to the terminal.
Specifically, after a customer opens a mobile phone application program, the position information of the current user is obtained in time, and whether the condition of the current user meets a preset game rule condition of a shop is judged, where the preset game rule condition of the shop is exemplified as: three shops are stroked to participate in the game; and the baby and the like displayed on the mobile phone can be obtained by visiting a specific shop. After determining that the customer satisfies the condition, the pronunciation device begins to transmit audio information to the customer's terminal.
According to yet another aspect of the present invention, an embodiment of the present invention provides a terminal for drainage of a shop, as shown in fig. 4, the terminal including:
the audio information receiving module 401 is configured to receive audio information sent by sound generating equipment in a preset area;
a sending module 402, configured to send the audio information to a server;
and a receive guidance content module 403, configured to receive the shop location guidance content returned by the server.
Specifically, the specific process of each module in the apparatus of this embodiment to implement its function may refer to the related description in the corresponding method embodiment, and is not described herein again.
The method and the system analyze the guiding content corresponding to the audio information sent out in the specific area (around the specific shop) through the server, guide the user to reach the corresponding shop according to the prompt information, help to guide the remote shop and guide the specific shop, and further realize the internal drainage and diversion of the market.
According to still another aspect of the present invention, an embodiment of the present invention provides a server for shop drainage, as shown in fig. 5, the server including:
the parsing module 501 is configured to parse the guidance content according to the received audio information;
a module 502 for sending guidance content, configured to send guidance content to the terminal.
Specifically, the specific process of each module in the apparatus of this embodiment to implement its function may refer to the related description in the corresponding method embodiment, and is not described herein again.
According to yet another aspect of the present invention, an embodiment of the present invention provides a sound generating device for drainage of a shop, as shown in fig. 6, the sound generating device including:
an obtaining user location module 601, configured to obtain location information of a current user;
the judging module 602 is configured to judge whether the position information of the current user meets a game rule condition preset by a store;
and an audio information transmitting module 603, configured to transmit audio information to the terminal after the determination is met.
Specifically, the specific process of each module in the apparatus of this embodiment to implement its function may refer to the related description in the corresponding method embodiment, and is not described herein again.
According to yet another aspect of the present invention, an embodiment of the present invention provides a system for drainage of a shop, as shown in fig. 7, the system comprising: at least one sound generating device 1, at least one terminal 2, a server 3;
the sound production device 1 produces audio information; wherein the sound generating device 1 is arranged around a shop;
the terminal 2 receives the audio information and sends the audio information to the server 3;
the server 3 analyzes the audio information, determines guidance content, and sends the guidance content to the terminal 2;
the terminal 2 receives the guiding content and guides the user to reach a specified shop according to the guiding content.
Fig. 8 is a block diagram of an electronic device according to an embodiment of the present invention, and as shown in fig. 8, the electronic device includes: a processor 801, a memory 802, and a bus 803;
the processor 801 and the memory 802 communicate with each other via a bus 803; the processor 801 is configured to call program instructions in the memory 802 to execute the steps of the method for shop drainage provided by the above-mentioned embodiments, and the method is applied to the terminal. Examples include: receiving audio information sent by sound-producing equipment in a preset area; sending the audio information to a server; and receiving the shop location guide content returned by the server.
An embodiment of the invention provides a non-transitory computer-readable storage medium having stored thereon a computer program which, when executed by a processor, performs the steps of a method for shop drainage, the method being applied to a terminal. Examples include: receiving audio information sent by sound-producing equipment in a preset area; sending the audio information to a server; and receiving the shop location guide content returned by the server.
The above-described embodiments of the apparatus are merely illustrative, and the units described as separate parts may or may not be physically separate, and the parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement it without inventive effort.
Through the above description of the embodiments, those skilled in the art will clearly understand that each embodiment can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware. With this understanding in mind, the above-described technical solutions may be embodied in the form of a software product, which can be stored in a computer-readable storage medium, such as ROM/RAM, magnetic disk, optical disk, etc., and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the methods of the various embodiments or some parts of the embodiments.
Finally, the principle and the implementation of the present invention are explained by applying the specific embodiments in the present invention, and the above description of the embodiments is only used to help understanding the method and the core idea of the present invention; meanwhile, for a person skilled in the art, according to the idea of the present invention, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present invention.
Claims (10)
1. A method for shop drainage, wherein the method is applied to a terminal, and the method comprises:
receiving audio information sent by sound-producing equipment in a preset area;
sending the audio information to a server;
and receiving the shop location guide content returned by the server.
2. The method of claim 1, wherein sending the audio information to a server comprises:
calculating the magnitude of the amplitude value of the received audio information;
and sending the audio information with the maximum amplitude value to the server.
3. The method of claim 1, wherein sending the audio information to a server further comprises:
deleting the audio information smaller than the preset amplitude value;
and sending each audio information after being filtered to a server.
4. A method for shop drainage, the method being applied to a server, the method comprising:
analyzing the guide content according to the received audio information;
and transmitting the guide content to a terminal.
5. A method for shop drainage, wherein the method is applied to a sound emitting device, the method comprising:
acquiring the position information of a current user;
judging whether the position information of the current user meets game rule conditions preset by shops;
and after the satisfaction is determined, transmitting the audio information to the terminal.
6. A terminal for drainage of a store, the terminal comprising:
the audio information receiving module is used for receiving audio information sent by sound producing equipment in a preset area;
the sending module is used for sending the audio information to a server;
and the guiding content receiving module is used for receiving the guiding content of the shop position returned by the server.
7. A server for shop drainage, the server comprising:
the analysis module is used for analyzing the guide content according to the received audio information;
and the guiding content sending module is used for sending the guiding content to the terminal.
8. A sound emitting device for use in store drainage, the sound emitting device comprising:
the user position acquisition module is used for acquiring the position information of the current user;
the judging module is used for judging whether the position information of the current user meets the game rule condition preset by a shop;
and the audio information transmitting module is used for transmitting the audio information to the terminal after the satisfaction is determined.
9. A system for shop drainage, the system comprising: the system comprises at least one sound production device, at least one terminal and a server;
the sound production equipment emits audio information; wherein the sound generating device is arranged around a shop;
the terminal receives the audio information and sends the audio information to a server;
the server analyzes the audio information, determines a guiding content and sends the guiding content to the terminal;
and the terminal receives the guiding content and guides the user to reach a specified shop according to the guiding content.
10. An electronic device comprising a memory, a processor and a computer program stored on the memory and executable on the processor, characterized in that the processor, when executing the program, carries out the steps of the method for shop drainage according to any one of claims 1 to 3 or 4 or 5.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201911423833.8A CN111160988A (en) | 2019-12-30 | 2019-12-30 | Method, terminal, server, sound production equipment and system for shop drainage |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201911423833.8A CN111160988A (en) | 2019-12-30 | 2019-12-30 | Method, terminal, server, sound production equipment and system for shop drainage |
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| CN111160988A true CN111160988A (en) | 2020-05-15 |
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| CN201911423833.8A Pending CN111160988A (en) | 2019-12-30 | 2019-12-30 | Method, terminal, server, sound production equipment and system for shop drainage |
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