CN111105283A - Data processing method, device and machine readable medium - Google Patents

Data processing method, device and machine readable medium Download PDF

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Publication number
CN111105283A
CN111105283A CN201811271378.XA CN201811271378A CN111105283A CN 111105283 A CN111105283 A CN 111105283A CN 201811271378 A CN201811271378 A CN 201811271378A CN 111105283 A CN111105283 A CN 111105283A
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user
content
service
location information
determining
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CN201811271378.XA
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CN111105283B (en
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程飞
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Alibaba Group Holding Ltd
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Alibaba Group Holding Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/02Reservations, e.g. for tickets, services or events
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0639Item locations

Abstract

The embodiment of the application discloses a data processing method, a device and a machine readable medium, wherein the method specifically comprises the following steps: displaying the first content; responding to the trigger operation of the first user on the first content, and displaying second position information corresponding to a second user; the second user is associated with the first content; the first content includes at least one of: process content of the service, method content of the service, and effect content of the service. The first user can enjoy the service provided by the second user through the second position information, so that the requirement of the first user can be met; in addition, since the embodiment of the application provides the traffic corresponding to the first user to the second user, the offline traffic corresponding to the service provided by the second user can be increased.

Description

Data processing method, device and machine readable medium
Technical Field
The present application relates to the field of computer technologies, and in particular, to a data processing method, apparatus, and machine-readable medium.
Background
With the improvement of the living standard of social substances, more and more users begin to pay attention to their spiritual features. For example, some users pay more attention to skin care, and some users start to learn a makeup technique, a hairstyle knitting technique, or the like to enhance their mental appearance.
With the development of electronic commerce technology, more and more users select and purchase desired cosmetic products, such as skin care products, cosmetics, hair accessories and the like, from a transaction website so as to meet the cosmetic requirements through the purchased cosmetic products.
In practical application, factors such as learning time and talent cause lack of makeup skill of some users, which makes makeup needs of the users unsatisfied. For example, the user a does not know how to massage with the purchased massage cream, the user B does not know how to properly use the purchased cosmetics, or the user C has difficulty in knitting a desired hairstyle with the purchased headwear, and so on.
Disclosure of Invention
In view of the foregoing problems, an embodiment of the present application provides a data processing method, apparatus and machine-readable medium to solve the problems in the related art.
In order to solve the above problem, an embodiment of the present application discloses a data processing method, including:
displaying the first content;
responding to the trigger operation of the first user on the first content, and displaying second position information corresponding to a second user; the second user is associated with the first content;
the first content includes at least one of:
process content of the service, method content of the service, and effect content of the service.
In order to solve the above problem, an embodiment of the present application further discloses a data processing apparatus, including:
the content display module is used for displaying first content; and
the position display module is used for responding to the triggering operation of the first user on the first content and displaying second position information corresponding to a second user; the second user is associated with the first content;
the first content includes at least one of:
process content of the service, method content of the service, and effect content of the service.
In order to solve the above problem, an embodiment of the present application further discloses an apparatus, including:
one or more processors; and
one or more machine readable media having instructions stored thereon that, when executed by the one or more processors, cause the apparatus to perform one or more of the methods described above.
To address the above issues, one or more machine-readable media having instructions stored thereon, which when executed by one or more processors, cause an apparatus to perform one or more of the methods described above.
As can be seen from the foregoing, the data processing method, apparatus and machine-readable medium provided in the embodiments of the present application have at least the following advantages:
according to the method and the device for displaying the second location information, the contact between the first user and the second user is established through the first content, the second location information corresponding to the second user is displayed to the first user, the first user can enjoy the service provided by the second user through the second location information, and therefore the requirements of the first user can be met.
In addition, since the embodiment of the application provides the traffic corresponding to the first user to the second user, the offline traffic corresponding to the service provided by the second user can be increased.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings needed to be used in the description of the embodiments or the prior art will be briefly described below, and it is obvious that the drawings in the following description are some embodiments of the present application, and other drawings can be obtained by those skilled in the art without creative efforts.
Fig. 1 is a schematic diagram of an application environment of a data processing method according to an embodiment of the present application;
FIG. 2 is a flow chart of steps of a first embodiment of a data processing method of the present application;
FIG. 3 is a flowchart illustrating steps of a second embodiment of a data processing method according to the present application;
FIG. 4 is a block diagram of an embodiment of a data processing apparatus of the present application; and
fig. 5 is a schematic structural diagram of an apparatus according to an embodiment of the present application.
Detailed Description
The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments that can be derived from the embodiments given herein by a person of ordinary skill in the art are intended to be within the scope of the present disclosure.
While the concepts of the present application are susceptible to various modifications and alternative forms, specific embodiments thereof have been shown by way of example in the drawings and will herein be described in detail. It should be understood, however, that the description above is not intended to limit the application to the particular forms disclosed, but on the contrary, the intention is to cover all modifications, equivalents, and alternatives falling within the spirit and scope of the application.
Reference in the specification to "one embodiment," "an embodiment," "a particular embodiment," or the like, means that the embodiment described may include a particular feature, structure, or characteristic, but every embodiment may or may not necessarily include the particular feature, structure, or characteristic. Moreover, such phrases are not necessarily referring to the same embodiment. Further, where a particular feature, structure, or characteristic is described in connection with an embodiment, it is submitted that it is within the knowledge of one skilled in the art to affect such feature, structure, or characteristic in connection with other embodiments whether or not explicitly described. In addition, it should be understood that items in the list included in the form "at least one of a, B, and C" may include the following possible items: (A) (ii) a (B) (ii) a (C) (ii) a (A and B); (A and C); (B and C); or (A, B and C). Likewise, a listing of items in the form of "at least one of a, B, or C" may mean (a); (B) (ii) a (C) (ii) a (A and B); (A and C); (B and C); or (A, B and C).
In some cases, the disclosed embodiments may be implemented as hardware, firmware, software, or any combination thereof. The disclosed embodiments may also be implemented as instructions carried or stored on one or more transitory or non-transitory machine-readable (e.g., computer-readable) storage media, which may be executed by one or more processors. A machine-readable storage medium may be implemented as a storage device, mechanism, or other physical structure (e.g., a volatile or non-volatile memory, a media disk, or other media other physical structure device) for storing or transmitting information in a form readable by a machine.
In the drawings, some structural or methodical features may be shown in a particular arrangement and/or ordering. Preferably, however, such specific arrangement and/or ordering is not necessary. Rather, in some embodiments, such features may be arranged in different ways and/or orders than as shown in the figures. Moreover, the inclusion of structural or methodical features in particular figures is not meant to imply that such features are required in all embodiments and that, in some embodiments, such features may not be included or may be combined with other features.
The embodiment of the application provides a data processing method, which specifically comprises the following steps: displaying the first content; responding to the trigger operation of the first user on the first content, and displaying second position information corresponding to a second user; the second user is associated with the first content; the first content may specifically include at least one of the following: process content of the service, method content of the service, and effect content of the service.
In the embodiment of the application, the service refers to a paid or unpaid activity for doing things for others and benefiting others. Alternatively, the service meets some other need in the form of providing labor. Optionally, the service of the embodiment of the present application may include: makeup services, such as skin care services, body care services, makeup services, hair style services. Of course, the service in the embodiment of the present application may also be a service other than a makeup service, such as a vehicle maintenance service, and the specific service is not limited in the embodiment of the present application.
In this embodiment of the application, the second user may provide a service, and optionally, the second user may provide a service related to the first content. The first user may enjoy the service. According to the method and the device for providing the service, the contact between the first user and the second user is established through the first content, so that the first user can enjoy the service provided by the second user, and therefore the requirements of the first user can be met.
Specifically, the first content may refer to content related to a service. The first content may include, but is not limited to, at least one of: process content of the service, method content of the service, effect content of the service, and the like.
Wherein the process content of the service can be used to characterize the service process. The service process refers to a program, an operation policy, an organization mechanism, a usage rule of a staff disposition, a regulation of participation of a customer, a guidance to the customer, a flow of an activity, and the like related to production, transaction and consumption of a service, and in short, a program, a task, a schedule, a structure, an activity and a daily work related to production, transaction and consumption of a service.
The method content of the service may be used to characterize the service method. A service method may refer to a method employed by a service process.
The effect content of the service may be used to characterize the service effect. The effect content of the service may include: the contrast effect content may include: a pre-service state, a post-service state and the like to reflect the service effect through comparison; taking the makeup service as an example, the content of the contrast effect may include: pre-makeup state and post-makeup state, etc. It is to be understood that the content of the specific effects is not limited by the embodiments of the present application.
The first content displayed in the embodiment of the application can enable the first user to determine whether the service related to the first content is interested, and if so, the first user can generate a trigger operation for the first user; in the embodiment of the application, second position information corresponding to a second user can be displayed in response to the trigger operation; wherein the second user is associated with the first content, and can provide services related to the first content, for example, the first content is content related to a makeup service, the second user is a user for providing the makeup service, and the like.
In summary, in the embodiment of the application, the contact between the first user and the second user is established through the first content, and the second location information corresponding to the second user is displayed to the first user, so that the first user can enjoy the service provided by the second user through the second location information, and thus the requirement of the first user can be met.
In addition, since the embodiment of the application provides the traffic corresponding to the first user to the second user, the offline traffic corresponding to the service provided by the second user can be increased.
The data processing method provided by the embodiment of the present application can be applied to the application environment shown in fig. 1, as shown in fig. 1, the client 100 and the server 200 are located in a wired or wireless network, and the client 100 and the server 200 perform data interaction through the wired or wireless network.
Optionally, the client 100 may run on a device, for example, the client 100 may be an APP running on the device, such as a social APP, an e-commerce APP, an instant messaging APP, an input method APP, or an APP carried by an operating system itself, and the specific APP corresponding to the client is not limited in this embodiment of the application. Optionally, the above-mentioned devices may specifically include but are not limited to: smart phones, tablet computers, electronic book readers, MP3 (Moving Picture Experts Group Audio Layer III) players, MP4 (Moving Picture Experts Group Audio Layer IV) players, laptop portable computers, car-mounted computers, desktop computers, set-top boxes, smart televisions, wearable devices, and the like. It is to be understood that the embodiments of the present application are not limited to the specific devices.
The above apparatus may include: a display device. The display device may be used to display content, such as first content. The display device may be any device having a display function, such as an LED (Light Emitting Diode), an LCD (Liquid crystal display), and the embodiment of the present application does not limit the specific display device.
According to one embodiment, the device may be a first device owned by a first user. The client running on the first device can display first content matched with the user attribute according to the user attribute of the first user, and display second position information corresponding to a second user in response to the triggering operation of the first user on the first content. In this case, the embodiment of the present application may guide the online first user to be offline, and increase offline traffic corresponding to the service provided by the second user.
The user attribute may refer to an attribute that the user has. Optionally, the user attribute may include at least one of the following attributes: scene attributes, preference attributes, and static attributes.
The scene attribute may include a real-time scene where the user is located, such as the user running, the user just getting up, the user being at home, the user being in an entity, and the like. Alternatively, the scene attributes may include a user preferred scene, such as a user's liking to run, and the like.
Static attributes are relatively stable attributes such as the user's age, gender, geography, academic history, business, occupation, marital, consumption level, identity (e.g., dad, mom, etc.), and the like.
With respect to the relative stability of the static attributes described above, the scene attributes and preference attributes are typically dynamic, which may change with changing user behavior.
In an alternative embodiment of the present application, the preference attribute may refer to a preference attribute of the user for the content. Wherein the attribute may vary with the behavior data of the user for the content, and the behavior may include but is not limited to: production behavior (such as picture or video shooting behavior), browsing behavior, searching behavior, collecting behavior, saving behavior, attention behavior, selecting behavior, evaluating behavior, and the like. Examples of preference attributes may include: like a style of hair style, like B style of makeup, like C style of apparel, like D brand of merchandise, etc.
In the embodiment of the application, a scene is a term in the film and television industry, and refers to a life picture composed of certain people and people activities at a certain time and place. Extending to the field of communications technology, it refers to a product or application that service operators have launched in order to meet the specific needs of a class of users. For example, a user opens an e-commerce APP and wants to purchase an item; or the user opens the WeChat to know the eight diagrams of the friend circle, and the like; or, the user comes to a gas station and needs to refuel; or, the user comes to the shop and needs to consume; alternatively, the user comes to a sight, needs a tour, etc., which are all scenes.
Scene corresponding data may refer to all scene data and interaction data (e.g., date, time of day, location, behavior, action, location, morphology, spatiotemporal elements, etc.) collected during an instance of device usage by a user.
According to another embodiment, the device may be a second device having a common attribute. The second device may be a device provided by a manufacturer or operator of the goods to enable the user to obtain a goods experience. The merchandise experience may include: virtual makeup trial, virtual fitting, skin testing, commodity understanding, and the like. In this case, the embodiment of the present application may guide the offline first user to offline, and increase offline traffic corresponding to the service provided by the second user.
Taking virtual makeup trial as an example, a front-mounted camera of the device can be converted into a face makeup trial mirror, and by means of a face recognition technology, facial features such as lips, eyes, eyebrows and the like are determined by capturing key data points on a face, so that the makeup trial effect of lipstick on the lips, mascara on the eyes or eyebrow pencil on the eyebrows can be determined.
According to an embodiment, the behavior data may include: first usage behavior data of a first user for a first device. According to another embodiment, the behavior data may include: second usage behavior data of the first user for the second device, the second usage behavior data may include: interactive data between the first user and the second device, or browsing data of the first user for content on the second device, and the like; the second usage behavior data can reflect preference attributes of the first user for the commodity experience, so that more accurate user attributes such as a brand, a favorite style, a style or a color and the like which are favorite by the first user can be obtained according to the second usage behavior data.
In an application example of the application, a first user performs commodity experience on a second device, and finally prints an experience picture of one commodity or multiple commodities, so that a user attribute of the first user can be determined according to the commodities corresponding to the printed experience picture. Or, the first user performs commodity experience on the second device, and the user attribute of the first user may be determined according to a commodity experienced last time.
Method embodiment one
Referring to fig. 2, a flowchart illustrating steps of a first embodiment of a data processing method according to the present application is shown, which may specifically include the following steps:
step 201, displaying first content;
step 202, responding to a trigger operation of a first user on the first content, and displaying second position information corresponding to a second user; the second user is associated with the first content;
the first content may specifically include at least one of the following:
process content of the service, method content of the service, and effect content of the service.
Steps 201 to 202 included in the method of the embodiment of the present application may be executed by the client. Of course, the embodiment of the present application does not limit the specific implementation subject corresponding to the method shown in fig. 2.
In step 201, the first content may refer to content related to a service. The first content displayed in the embodiment of the application can enable the first user to determine whether the service related to the first content is interested, and if so, the first user can generate a trigger operation for the first user.
In the embodiment of the present application, optionally, the type of the first content may include, but is not limited to: any one or combination of text, pictures, and video.
In the embodiment of the present application, the first content may be optionally generated by the second user. For example, the second user may include: cosmetic artist a, cosmetic artist a may make a video that may include: cosmetic process, cosmetic method, cosmetic effect, etc. It is to be understood that the cosmetic artist is merely an example of the identity of the second user, and in fact, the identity of the second user may also be a stylist, a beautician, or the like.
In this embodiment of the application, optionally, the user may be authenticated, and the authenticated user may be used as the second user. The authentication process may include: judging whether a preset certificate exists in the user and whether the preset certificate of the user meets a preset condition; the preset certification may include: identity certificates, health certificates, service qualifications, and the like. Optionally, the identity certificate meets the preset condition, so that the user with bad records can be prevented from passing the authentication, and the safety of the service market is improved. The health certification may improve the health of both parties to the service. Service qualification may improve the quality of service.
In this embodiment of the application, optionally, the first content uploaded by the second user may be received, and the first content may be published. Alternatively, the material uploaded by the second user may be received, and the first content may be generated according to the material.
In the embodiment of the application, the first content can be propagated in the platform or between the platforms. Optionally, the second user may share the first content, for example, the second user may share the first content in a circle of friends, or may share the first user with a particular friend. In addition, sharing rewards corresponding to the first content can be provided. The sharing reward can improve the sharing enthusiasm of the first content, and further can improve the sharing effect of the first content. The sharing reward can be provided under the condition that the sharing times reach the preset times. The sharing reward may include: rights to free services, service offer information (e.g., service coupons, etc.), and the like.
The embodiment of the application can provide the following technical scheme for determining the first content:
the technical scheme 1,
Technical solution 1 may determine the first content by: determining a target shop or a target commodity object corresponding to a first user according to first position information corresponding to the first user and third position information corresponding to the shop or the commodity object; and determining the first content according to the content corresponding to the target shop or the target commodity object.
The first location information may be used to characterize a corresponding location of the first user. In practical application, the first location information may be determined through information such as a Global Positioning System (GPS), Wireless Fidelity (WIFI), Internet Protocol (IP) and the like of the first device corresponding to the first user.
A store may refer to a physical store, and may specifically refer to a location where a merchant conducts a trading activity. The store may have location attributes. Physical goods can be arranged in the shop, and the goods object can be used for representing data of the physical goods. The merchandise object may also correspond to a location attribute. For convenience of description, in the embodiment of the present application, the third location information represents the location corresponding to the store or the merchandise object.
According to the technical scheme 1, the target shop or the target commodity object corresponding to the first user is determined according to the first position information and the third position information, and the distance between the target shop or the target commodity object and the first user can be controlled within a certain distance range. For example, the distance range may be within 500 meters or within 1000 meters, so that convenience of the first user in obtaining the service corresponding to the first content may be improved.
In the embodiment of the present application, the plurality of stores or the plurality of commodity objects may be sorted according to the first feature to obtain a target store or a target commodity object having the first feature that is most matched with the first user. The first feature may include, but is not limited to: focus features, price features, brand features, and the like. The above-mentioned features of interest may include: sales characteristics, evaluation characteristics, sharing characteristics, and the like. The price characteristics may refer to an average price of the store or a price of the merchandise object. The embodiment of the application can preferentially select the shop or the commodity object with the price characteristic or the brand characteristic which is matched with the consumption habit characteristic of the first user. For example, the first user is accustomed to purchasing skin care products in a first price range (e.g., 400-500 yuan), so that the price range corresponding to the target store or the target commodity object can be in the first price range, and the acceptance of the first user for the target store or the target commodity object can be improved.
In the embodiment of the present application, the target store or the target commodity object may correspond to a content. For example, the content corresponding to the target store may include: and the content of at least one commodity object with the optimal sales volume characteristic in the target shop. For another example, the content corresponding to the target commodity object may include: introductions, and the like, the introductions may include: name, method of use, effect of use, etc.
In this embodiment of the application, optionally, a first mapping relationship between the store and the content or a second mapping relationship between the commodity object and the content may be saved, so that the content corresponding to the target store or the target commodity object may be determined according to the first mapping relationship or the second mapping relationship.
Technical scheme 2,
Technical solution 2 may determine the first content by: exposing at least one service; the first content is determined according to the target service selected by the first user.
Technical solution 2 may present at least one service for selection by the first user. And, the first content may be determined according to the target service selected by the first user. For example, makeup services, hair style services, skin care services, body care services, and the like may be presented for selection by the user. It will be appreciated that the user may select the desired service or services, and thus, the target service may include one service or multiple services.
In this embodiment of the present application, optionally, a third mapping relationship between the service and the content may be stored, and therefore, the first content corresponding to the target service may be determined according to the third mapping relationship.
In practical applications, one service may correspond to one or more types of content. Optionally, the plurality of contents may be ordered according to the second characteristic of the content, so that the first content with the second characteristic corresponding to the target service that is most matched with the first user may be determined. The second feature may include, but is not limited to: focus features, service price features, service brand features, and the like. The service price characteristic may refer to a price characteristic of a service related to the content. A service brand feature may refer to a brand feature of a service related to content.
Technical scheme 2,
Technical solution 2 may determine the first content by: determining a user attribute of a first user; and determining first content according to the user attribute of the first user.
According to one embodiment, in the case that the first device displays the first content, the identity information of the first user may be determined through device information of the first device or an account of the first user; and further, the user attribute of the first user can be determined according to the identity information of the first user.
According to another embodiment, the determining the user attribute of the first user may specifically include: determining identity information of a first user according to image information of the first user; and determining the user attribute of the first user according to the identity information of the first user. The method and the device for displaying the first content determine the identity information of the first user according to the image information of the first user, and can be applied to the situation that the second device displays the first content. Because the second device is a shared device, the identity information of the first user cannot be determined through account or device information; therefore, the identity information of the first user can be determined based on the face authentication according to the image information of the first user.
In an application example of the present application, the second device may determine identity information of the first user according to image information of the first user; determining the user attribute of the first user according to the identity information of the first user and the second usage behavior data of the first user; and determines the first content according to the user attribute.
In an alternative embodiment of the present application, user conditions may be determined for the content. The user condition may refer to a constraint of the content on the user, and the first content corresponding to the first user may be obtained by matching the user condition corresponding to the content with the user attribute.
For example, the user condition corresponding to the content a of the makeup service may include: women, 20-40 years old, virtual makeup trial, and the like. As another example, the user condition corresponding to content B of the skin care service may include: women, 20-40 years old, and skin tests, etc. It is understood that the user condition can be determined by those skilled in the art according to the practical application requirement, and the embodiment of the present application does not impose a limitation on the user condition of the spinous process.
In step 202, the triggering operation may be an operation triggered by the first user with respect to the first content.
In the embodiment of the application, the first content may respond to a trigger operation. For example, in the case that the first content is a picture, a click event may be added to the picture, and in the case that a click operation for the picture is received, second position information corresponding to a second user may be presented. For another example, a preset interface may be set in the interface corresponding to the first content, and an operation of the first user on the preset interface may be used as a trigger operation. For example, the preset interface may be a "detail interface" or the like. It is understood that the embodiment of the present application does not limit the specific generation manner of the trigger operation.
In an embodiment of the application, the second user is associated with the first content. In practical application, a fourth mapping relationship between the content and the second user may be stored, so that the second user associated with the first content may be determined according to the fourth mapping relationship, and further, the second location information corresponding to the second user may be determined.
In practical application, the first attribute corresponding to the content may be matched with the second attribute corresponding to the second user to obtain a fourth mapping relationship between the content and the second user. The first attribute or the second attribute may include, but is not limited to: service attributes, commodity attributes, etc. For example, the service attributes of the content a include: "cosmetic attributes", the service attributes of the second user B include: "cosmetic attributes" and thus a fourth mapping relationship between content a and second user B may be established. As another example, the commodity attributes of the content B include: "lipstick", "brand a", the service attributes of the second user C include: "cosmetic attributes" and merchandise attributes include: "Brand A," a fourth mapping between content B and second user C may be established. It can be understood that the specific establishment process of the fourth mapping relationship is not limited in the embodiment of the present application.
The second location information in the embodiment of the application can enable the first user to be located to the second user, and further enable the first user to obtain the service provided by the second user.
In this embodiment of the application, optionally, the second location information may include:
location information of a store to which the second user belongs; or
Business location information of the second user.
The second user may provide the service in the region of the store, or the second user may provide the service in the region corresponding to the business location. The place of business may refer to a business activity, or a place of business activity. It is to be understood that the second location information may correspond to any service area where the second user provides a service, and the embodiment of the present application is not limited to specific second location information.
In an optional embodiment of the present application, a distance between the second location information and the first location information corresponding to the first user may not exceed a distance threshold. The distance threshold value can control the distance between the service areas of the first user and the second user, so that the convenience of the first user for obtaining the service corresponding to the first content can be improved. The distance threshold may be determined by those skilled in the art according to the actual application requirement, for example, the distance threshold may be 500 meters, 1000 meters, and the like.
According to an embodiment, the second users may be ranked in order of the distance between the second location information and the first location information corresponding to the first user from near to far, and the second location information of the second user closest to the first user may be presented, or the second location information of a plurality of second users closest to the first user may be presented for the first user to select.
In an optional embodiment of the present application, if there is no second location information that does not exceed the distance threshold, information of the target commodity object corresponding to the first user may be displayed. According to the embodiment of the application, when the nearby shops can meet the request of the first user, the first user is preferentially guided to the nearby shops so as to increase the offline flow of the shops. And in the event that the nearby store cannot satisfy the first user's request, directing the first user to an e-commerce platform to increase online traffic.
For example, the first content is content including: after the video a of the content of the makeup process, the makeup method, the makeup effect and the like is displayed to the user a, it is determined that the distances between the second user and the user a all exceed the distance threshold, that is, there is no second user who does not exceed the distance threshold, a link of the cosmetic a on the e-commerce platform can be provided to the user a, and the cosmetic a may be the same as the cosmetic B used in the video a, or the cosmetic a may be the same as the cosmetic B used in the video a.
In an optional embodiment of the present application, the step 202 of displaying second location information corresponding to a second user may specifically include: responding to the trigger operation of the first user on the first content, and displaying a two-dimensional code corresponding to a second user; the two-dimensional code may include: the personal two-dimensional code corresponding to the second user or the shop two-dimensional code corresponding to the second user.
The two-dimensional code records data symbol information by black and white alternate graphs distributed on a plane (in a two-dimensional direction) according to a certain rule by using a certain specific geometric figure; the concept of "0" and "1" bit stream forming the internal logic basis of computer is used ingeniously in coding, several geometric forms correspondent to binary system are used to represent literal numerical information, and can be automatically read by means of image input equipment or photoelectric scanning equipment so as to implement automatic information processing.
The personal two-dimensional code can be obtained according to personal information corresponding to the second user. The personal information may include: second position information. The personal information may further include: and the account information of the second user can be displayed after receiving the scanning request of the personal two-dimensional code, so that the friend relationship between the first user and the second user can be established.
The two-dimensional shop code may be obtained according to shop information corresponding to the second user. The store information may include: second position information. The store information may further include: the account information of the store can display the account information of the store so that the first user establishes an attention relationship with the store after receiving the scanning request of the two-dimensional code of the store, and can display the second position information of the store after the first user pays attention to the store.
In an optional embodiment of the present application, a scanning reward corresponding to the two-dimensional code may also be provided. The scanning reward can improve the scanning enthusiasm of the two-dimensional code, and further can improve the scanning probability of the two-dimensional code. The scanning reward can be provided under the condition that the user scans the two-dimensional code and establishes a relationship with the account corresponding to the two-dimensional code. The scan reward may include: rights to free services, service offer information (e.g., service coupons, etc.), and the like. For example, in a case where the first user pays attention to a shop to which the second user belongs, a ticket for use of the printer may be transmitted to the first user so that the first user obtains an authority to use the printer free of charge or an authority to discount use of the printer.
In summary, the data processing method according to the embodiment of the present application establishes the contact between the first user and the second user through the first content, and displays the second location information corresponding to the second user to the first user, so that the first user can enjoy the service provided by the second user through the second location information, and thus the requirement of the first user can be met.
In addition, since the embodiment of the application provides the traffic corresponding to the first user to the second user, the offline traffic corresponding to the service provided by the second user can be increased.
In one application example of the present application, the second user is a makeup artist, who may provide a makeup service, who may provide material of video a, which may include: cosmetic process, cosmetic method, cosmetic effect, etc. And the second user can also upload the material of the video a, so the embodiment of the application can make the material according to the material, store the fourth mapping relationship between the video a and the second user, store the second position information corresponding to the second user, set the preset interface on the playing window of the video a, and issue the video a, so that the video a can be spread within the range of the internet. The video A can be shared by any users including the second user and the first user, so that the video A can be spread in the range of the Internet.
By the method and the device, the video A can be displayed to the first user, and the second position information corresponding to the second user is displayed in response to the triggering operation of the first user on the preset interface. For example, in a case where a click operation of the first user on the "detail interface" on the play window of the video a is received, the location information of the shop to which the second user belongs may be displayed so that the first user can enjoy the service provided by the second user through the second location information, and thus the makeup requirement of the first user may be satisfied. For example, the user attributes of the first user may include: women, 20-40 years old, and liking make-up.
Method embodiment two
Referring to fig. 3, a flowchart illustrating steps of a second embodiment of the data processing method of the present application is shown, which may specifically include the following steps:
step 301, displaying a first content;
step 202, responding to a trigger operation of a first user on the first content, and displaying second position information corresponding to a second user; the second user is associated with the first content;
the first content may specifically include at least one of the following:
process content of the service, method content of the service, and effect content of the service.
With respect to the first embodiment of the method shown in fig. 2, the method of this embodiment may further include:
step 303, displaying a reservation interface corresponding to the second user;
step 304, in response to a trigger operation of the first user on the reservation interface, determining a reservation request of the first user on the second user.
The embodiment of the application can also provide a reservation function of the second user, so that the first user can perform reservation of the second user on line, and the convenience of the first user for obtaining the service can be further improved. The reservation interface may include: the system includes a reservation time option, a reservation people option, and a reservation control, wherein the reservation time option can provide a reservation time option, the reservation people option can increase a reservation people option, and the reservation control can be used to submit the reservation time option and the reservation people option.
In an optional embodiment of the present application, the method may further comprise: and responding to the reservation request, and sending the related information of the first user to the second user. After the first user triggers the reservation request, the embodiment of the application sends the relevant information of the first user to the second user, so that the second user can know the relevant information of the first user in advance, and the second user can provide personalized service for the first user according to the relevant information of the first user, thereby improving the service quality provided by the second user and improving the service experience of the first user.
In this embodiment of the application, optionally, the related information may include at least one of the following information:
image information;
the first content that has been browsed; and
a user attribute.
The image information can enable the second user to determine the identity of the first user in time under the condition that the first user and the second user meet each other for the first time, and therefore service experience of the first user can be improved.
The first content browsed, such as video a browsed by the first user. Assuming that the first user obtains the second location information of the second user through the trigger operation after browsing the first content and submits the reservation request corresponding to the second user, it is indicated that the first user is interested in the service corresponding to the first user, and therefore the first content browsed by the first user is sent to the second user, and the service corresponding to the first user can play a reference role, so that the quality of service provided by the second user can be improved, and the service experience of the first user can be improved.
The user attribute may refer to a personalized attribute possessed by the first user, and the user attribute of the first user is sent to the second user, so that the second user can know the user attribute of the first user in advance, and the second user can provide a personalized service to the first user according to the user attribute of the first user.
In summary, the data processing method according to the embodiment of the present application can provide a reservation function of the second user, so that the first user makes a reservation of the second user on line, and the convenience of the first user for obtaining services can be further improved. .
In addition, after the first user triggers the reservation request, the embodiment of the application sends the relevant information of the first user to the second user, so that the second user can know the relevant information of the first user in advance, and the second user can provide personalized service for the first user according to the relevant information of the first user, thereby improving the quality of service provided by the second user and improving the service experience of the first user.
It is noted that, for simplicity of description, the method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the embodiments are not limited by the described order of acts, as some blocks may occur in other orders or concurrently depending on the embodiments. Further, those skilled in the art will also appreciate that the embodiments described in the specification are presently preferred and that no particular act is required of the embodiments of the application.
The embodiment of the application also provides a data processing device.
Referring to fig. 4, a block diagram of a data processing apparatus according to an embodiment of the present application is shown, which may specifically include the following modules:
a content display module 401, configured to display a first content; and
a position displaying module 402, configured to display, in response to a trigger operation of a first user on the first content, second position information corresponding to a second user; the second user is associated with the first content;
the first content may include at least one of:
process content of the service, method content of the service, and effect content of the service.
Optionally, the second location information may include:
location information of a store to which the second user belongs; or
Business location information of the second user.
Optionally, a distance between the second location information and the first location information corresponding to the first user does not exceed a distance threshold.
Optionally, the apparatus may further include:
the system comprises a first determining module, a second determining module and a third determining module, wherein the first determining module is used for determining a target shop or a target commodity object corresponding to a first user according to first position information corresponding to the first user and third position information corresponding to the shop or the commodity object;
and the second determining module is used for determining the first content according to the content corresponding to the target shop or the target commodity object.
Optionally, the apparatus may further include:
the service display module is used for displaying at least one service;
and the third determining module is used for determining the first content according to the target service selected by the first user.
Optionally, the apparatus may further include:
a fourth determining module, configured to determine a user attribute of the first user;
and the fifth determining module is used for determining the first content according to the user attribute of the first user.
Optionally, the fourth determining module may include:
the identity determining module is used for determining the identity information of the first user according to the image information of the first user;
and the user attribute determining module is used for determining the user attribute of the first user according to the identity information of the first user.
Optionally, the position display module may include:
the two-dimension code display module is used for responding to the triggering operation of the first user on the first content and displaying a two-dimension code corresponding to a second user; the two-dimensional code may include: the personal two-dimensional code corresponding to the second user or the shop two-dimensional code corresponding to the second user.
Optionally, the apparatus may further include:
the reservation interface display module is used for displaying a reservation interface corresponding to the second user;
and the reservation request determining module is used for responding to the triggering operation of the first user on the reservation interface and determining the reservation request of the first user on the second user.
Optionally, the apparatus may further include:
and responding to the reservation request, and sending the related information of the first user to the second user.
In summary, the data processing apparatus according to the embodiment of the present application establishes a connection between the first user and the second user through the first content, and displays the second location information corresponding to the second user to the first user, so that the first user can enjoy the service provided by the second user through the second location information, and thus, the requirement of the first user can be met.
In addition, since the embodiment of the application provides the traffic corresponding to the first user to the second user, the offline traffic corresponding to the service provided by the second user can be increased.
For the device embodiments, since they are substantially similar to the method embodiments, the description is relatively simple, and the similar parts should be referred to each other.
Embodiments of the application can be implemented as a system or apparatus employing any suitable hardware and/or software for the desired configuration. Fig. 5 schematically illustrates an example apparatus 1100 that may be used to implement various embodiments described herein.
For one embodiment, fig. 5 illustrates an example apparatus 1100, which apparatus 1100 may comprise: one or more processors 1102, a system control module (chipset) 1104 coupled to at least one of the processors 1102, a system memory 1106 coupled to the system control module 1104, a non-volatile memory (NVM)/storage 1108 coupled to the system control module 1104, one or more input/output devices 1110 coupled to the system control module 1104, and a network interface 1112 coupled to the system control module 1106. The system memory 1106 may include: instructions 1162, the instructions 1162 being executable by the one or more processors 1102.
The processor 1102 may include one or more single-core or multi-core processors, and the processor 1102 may include any combination of general-purpose or special-purpose processors (e.g., graphics processors, application processors, baseband processors, etc.). In some embodiments, the apparatus 1100 is capable of operating as a server, a target device, a wireless device, etc., as described in embodiments herein.
In some embodiments, the apparatus 1100 may include one or more machine-readable media (e.g., system memory 1106 or NVM/storage 1108) having instructions and one or more processors 1102 configured to execute the instructions, in conjunction with the one or more machine-readable media, to implement the modules included in the aforementioned apparatus to perform the actions described in embodiments of the present application.
System control module 1104 for one embodiment may include any suitable interface controller to provide any suitable interface to at least one of processors 1102 and/or any suitable device or component in communication with system control module 1104.
System control module 1104 for one embodiment may include one or more memory controllers to provide an interface to system memory 1106. The memory controller may be a hardware module, a software module, and/or a firmware module.
System memory 1106 for one embodiment may be used to load and store data and/or instructions 1162. For one embodiment, system memory 1106 may include any suitable volatile memory, such as suitable DRAM (dynamic random access memory). In some embodiments, system memory 1106 may include: double data rate type four synchronous dynamic random access memory (DDR4 SDRAM).
System control module 1104 for one embodiment may include one or more input/output controllers to provide an interface to NVM/storage 1108 and input/output device(s) 1110.
NVM/storage 1108 for one embodiment may be used to store data and/or instructions 1182. NVM/storage 1108 may include any suitable non-volatile memory (e.g., flash memory, etc.) and/or may include any suitable non-volatile storage device(s), e.g., one or more Hard Disk Drives (HDDs), one or more Compact Disc (CD) drives, and/or one or more Digital Versatile Disc (DVD) drives, etc.
NVM/storage 1108 may include storage resources that are physically part of the device on which device 1100 is installed or may be accessible by the device and not necessarily part of the device. For example, NVM/storage 1108 may be accessed over a network via network interface 1112 and/or through input/output devices 1110.
Input/output device(s) 1110 for one embodiment may provide an interface for apparatus 1100 to communicate with any other suitable device, input/output devices 1110 may include communication components, audio components, sensor components, and so forth.
Network interface 1112 of one embodiment may provide an interface for device 1100 to communicate over one or more networks and/or with any other suitable device, and device 1100 may communicate wirelessly with one or more components of a wireless network according to any of one or more wireless network standards and/or protocols, such as to access a communication standard-based wireless network, such as WiFi, 2G, or 3G, or a combination thereof.
For one embodiment, at least one of the processors 1102 may be packaged together with logic for one or more controllers (e.g., memory controllers) of the system control module 1104. For one embodiment, at least one of the processors 1102 may be packaged together with logic for one or more controllers of the system control module 1104 to form a System In Package (SiP). For one embodiment, at least one of the processors 1102 may be integrated on the same novelty as the logic of one or more controllers of the system control module 1104. For one embodiment, at least one of the processors 1102 may be integrated on the same chip with logic for one or more controllers of the system control module 1104 to form a system on a chip (SoC).
In various embodiments, the apparatus 1100 may include, but is not limited to: a computing device such as a desktop computing device or a mobile computing device (e.g., a laptop computing device, a handheld computing device, a tablet, a netbook, etc.). In various embodiments, the apparatus 1100 may have more or fewer components and/or different architectures. For example, in some embodiments, device 1100 may include one or more cameras, keyboards, Liquid Crystal Display (LCD) screens (including touch screen displays), non-volatile memory ports, multiple antennas, graphics chips, Application Specific Integrated Circuits (ASICs), and speakers.
Wherein, if the display includes a touch panel, the display screen may be implemented as a touch screen display to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation.
The present application also provides a non-transitory readable storage medium, where one or more modules (programs) are stored in the storage medium, and when the one or more modules are applied to an apparatus, the apparatus may be caused to execute instructions (instructions) of methods in the present application.
Provided in one example is an apparatus comprising: one or more processors; and, instructions in one or more machine-readable media stored thereon, which when executed by the one or more processors, cause the apparatus to perform a method as in embodiments of the present application, which may include: the method shown in fig. 2 or fig. 3.
One or more machine-readable media are also provided in one example, having instructions stored thereon, which when executed by one or more processors, cause an apparatus to perform a method as in embodiments of the application, which may include: the method shown in fig. 2 or fig. 3.
The data processing method, the data processing apparatus and the apparatus provided by the present application are introduced in detail above, and specific examples are applied herein to illustrate the principles and embodiments of the present application, and the descriptions of the above embodiments are only used to help understand the method and the core ideas of the present application; meanwhile, for a person skilled in the art, according to the idea of the present application, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present application.

Claims (17)

1. A data processing method, comprising:
displaying the first content;
responding to the trigger operation of the first user on the first content, and displaying second position information corresponding to a second user; the second user is associated with the first content;
the first content includes at least one of:
process content of the service, method content of the service, and effect content of the service.
2. The method of claim 1, wherein the second location information comprises:
location information of a store to which the second user belongs; or
Business location information of the second user.
3. The method of claim 1, wherein a distance between the second location information and the first location information corresponding to the first user does not exceed a distance threshold.
4. A method according to any one of claims 1 to 3, wherein the first content is determined by:
determining a target shop or a target commodity object corresponding to a first user according to first position information corresponding to the first user and third position information corresponding to the shop or the commodity object;
and determining the first content according to the content corresponding to the target shop or the target commodity object.
5. A method according to any one of claims 1 to 3, wherein the first content is determined by:
exposing at least one service;
the first content is determined according to the target service selected by the first user.
6. A method according to any one of claims 1 to 3, wherein the first content is determined by:
determining a user attribute of a first user;
and determining first content according to the user attribute of the first user.
7. The method of claim 6, wherein determining the user attribute of the first user comprises:
determining identity information of a first user according to image information of the first user;
and determining the user attribute of the first user according to the identity information of the first user.
8. The method according to any one of claims 1 to 3, wherein the presenting second location information corresponding to a second user comprises:
responding to the trigger operation of the first user on the first content, and displaying a two-dimensional code corresponding to a second user; the two-dimensional code includes: the personal two-dimensional code corresponding to the second user or the shop two-dimensional code corresponding to the second user.
9. The method according to any one of claims 1 to 3, further comprising:
displaying an appointment interface corresponding to the second user;
and determining a reservation request of the first user for the second user in response to the triggering operation of the first user on the reservation interface.
10. The method of claim 9, further comprising:
and responding to the reservation request, and sending the related information of the first user to the second user.
11. A data processing apparatus, comprising:
the content display module is used for displaying first content; and
the position display module is used for responding to the triggering operation of the first user on the first content and displaying second position information corresponding to a second user; the second user is associated with the first content;
the first content includes at least one of:
process content of the service, method content of the service, and effect content of the service.
12. The apparatus of claim 11, wherein the second location information comprises:
location information of a store to which the second user belongs; or
Business location information of the second user.
13. The apparatus of claim 11, wherein a distance between the second location information and the first location information corresponding to the first user does not exceed a distance threshold.
14. The apparatus of any of claims 11 to 13, further comprising:
the reservation interface display module is used for displaying a reservation interface corresponding to the second user;
and the reservation request determining module is used for responding to the triggering operation of the first user on the reservation interface and determining the reservation request of the first user on the second user.
15. The apparatus of claim 14, further comprising:
and responding to the reservation request, and sending the related information of the first user to the second user.
16. An apparatus, comprising:
one or more processors; and
one or more machine-readable media having instructions stored thereon that, when executed by the one or more processors, cause the apparatus to perform the method of one or more of claims 1-10.
17. One or more machine-readable media having instructions stored thereon, which when executed by one or more processors, cause an apparatus to perform the method recited by one or more of claims 1-10.
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