CN111046276A - Data sending method and device - Google Patents

Data sending method and device Download PDF

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Publication number
CN111046276A
CN111046276A CN201911166550.XA CN201911166550A CN111046276A CN 111046276 A CN111046276 A CN 111046276A CN 201911166550 A CN201911166550 A CN 201911166550A CN 111046276 A CN111046276 A CN 111046276A
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CN
China
Prior art keywords
user
member type
data
invitation
client
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Pending
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CN201911166550.XA
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Chinese (zh)
Inventor
王晓爱
汤浩
高宸
莫诚语
范敏杰
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Suning Cloud Computing Co Ltd
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Suning Cloud Computing Co Ltd
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Priority to CN201911166550.XA priority Critical patent/CN111046276A/en
Publication of CN111046276A publication Critical patent/CN111046276A/en
Priority to PCT/CN2020/111937 priority patent/WO2021103711A1/en
Priority to CA3162742A priority patent/CA3162742A1/en
Pending legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G06F16/9535—Search customisation based on user profiles and personalisation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0226—Incentive systems for frequent usage, e.g. frequent flyer miles programs or point systems
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0631—Item recommendations

Abstract

The invention discloses a data sending method and a device, wherein the method comprises the following steps: acquiring member information corresponding to a user ID according to the user ID associated with the client; and when the member information does not conform to the target member type but conforms to the basic member type and meets a first acquisition condition, sending first invitation data to a client associated with the user ID, wherein the first acquisition condition is a condition required for acquiring the target member type on the basis of the basic member type, and the first invitation data is used for generating a first invitation page of the target member type. According to the invention, the user does not need to actively select the member type, the user does not need to perform additional operation on other members, and the service provider accurately determines the consumer group corresponding to each member type, so that accurate pushing of member commodities is realized.

Description

Data sending method and device
Technical Field
The present invention relates to the field of computer technologies, and in particular, to a data sending method and apparatus.
Background
At present, in order to better meet the consumption demand of consumers and accurately release members to the consumers, the types and the grades of the members of the consumers in the fields of e-commerce, games and the like show the development trend of increasingly subdivision, and the relationship among the members corresponding to the types of the members is also increasingly complex. In the prior art, a consumer generally needs to independently select a member type required to be purchased, but the consumer generally cannot determine the most required member type in the face of a large number of member types, and because complex association relationships exist among the member types, when the consumer purchases the required member, the consumer also needs to additionally perform operations of other types of members, so that the consumer experience is influenced, and a service provider is not used for accurately determining a consumer group corresponding to each member type to popularize the member product.
Disclosure of Invention
In order to solve the problems in the prior art, embodiments of the present invention provide a data sending method and apparatus. The technical scheme is as follows:
in one aspect, a data sending method is provided, including:
acquiring member information corresponding to a user ID according to the user ID associated with the client;
when the member information does not conform to the target member type but conforms to the basic member type and meets a first acquisition condition, sending first invitation data to a client associated with the user ID, wherein the first acquisition condition is a condition required for acquiring the target member type on the basis of the basic member type, and the first invitation data is used for generating a first invitation page of the target member type;
when the member information does not accord with a target member type, but accords with a basic member type, and does not meet the first acquisition condition, sending second invitation data to a client associated with the user ID, wherein the second invitation data is used for generating a second invitation page of the target member type;
and when the member information does not accord with the target member type or the basic member type, sending the third invitation data to the client associated with the user ID, wherein the third invitation data is used for generating a third invitation page of the target member type.
Further, the method further comprises:
acquiring a target member opening request sent by the client, matching the user ID associated with the client with a risk list, and sending order data to the client with failed matching;
and acquiring payment result data returned by the client according to the order data, and issuing rights and interests data corresponding to the target member type to the user ID associated with the client.
Further, when the target member type includes a plurality of sub member types, the method further includes:
acquiring user information corresponding to the user ID;
and comparing the user information with a second acquisition condition, and matching the sub-member type corresponding to the user information according to the mapping relation between the second acquisition condition and the pre-stored sub-member type.
Further, when there is a hierarchical progressive relationship between the child member types, the method further comprises:
judging whether the sub-member type matched with the user information is the highest sub-member type or not, and if not, calculating the time condition required by the user information to meet the second acquisition condition corresponding to the next sub-member type;
and when the time condition is reached, sending fourth invitation data to the client, wherein the fourth invitation data is used for generating a fourth invitation page of the sub-member type.
Further, when there are a plurality of the target member types, the method further includes:
acquiring a commodity purchase record corresponding to the user ID;
matching the commodity purchase record with a preset equity database, wherein the equity database comprises equity contained in each target member type;
and if the number of commodities contained in the commodity purchase record and the rights and interests contained in a certain target member type in the rights and interests database meets a preset number condition, sending fifth invitation data of the corresponding target member type to a client associated with the user ID, wherein the fifth invitation data is used for generating a fifth invitation page of the target member type.
In another aspect, there is provided a data transmission apparatus, the apparatus including:
the member information acquisition module is used for acquiring member information corresponding to the user ID associated with the client according to the user ID;
the member type matching module is used for matching a target member type and a basic member type according to the member information;
the first acquisition condition comparison module is used for comparing the member information with a first acquisition condition, wherein the first acquisition condition is a condition required for acquiring a target member type on the basis of a basic member type;
the data sending module is used for sending first invitation data to a client associated with the user ID when the member information does not conform to a target member type but conforms to a basic member type and meets a first acquisition condition, wherein the first invitation data is used for generating a first invitation page of the target member type; and
when the member information does not meet the target member type, but meets the basic member type and does not meet the first acquisition condition, sending second invitation data to the client associated with the user ID, wherein the second invitation data is used for generating a second invitation page of the target member type; and
and sending the third invitation data to the client associated with the user ID when the member information does not conform to the target member type or the basic member type, wherein the third invitation data is used for generating a third invitation page of the target member type.
Further, the apparatus further comprises:
the risk checking module is used for matching the user ID associated with the client with a risk list after acquiring a target member opening request sent by the client, and judging whether the user ID belongs to a risk user ID;
the data sending module is further used for sending order data to the client side with the matching failure;
and the right and interest issuing module is used for issuing the right and interest data corresponding to the target member type to the user ID associated with the client after acquiring the payment result data returned by the client according to the order data.
Further, the apparatus further comprises:
a user information acquisition module for acquiring user information corresponding to the user ID;
and the sub-member type matching module is used for comparing the user information with a second acquisition condition and matching the sub-member type corresponding to the user information according to the mapping relation between the second acquisition condition and the pre-stored sub-member type.
Further, the apparatus further comprises:
the time calculation module is used for judging whether the sub-member type matched with the user information is the highest sub-member type or not, and if not, calculating the time condition required by the user information to meet the second acquisition condition corresponding to the next sub-member type;
the data sending module is further configured to send fourth invitation data to the client when the time condition is reached, where the fourth invitation data is used to generate a fourth invitation page of the sub-member type.
Further, the apparatus further comprises:
a purchase record acquisition module for acquiring a commodity purchase record corresponding to the user ID;
the interest matching module is used for matching the commodity purchase record with a preset interest database, and the interest database comprises the interests contained in each target member type;
the data sending module is further configured to send, to the client associated with the ID, fifth invitation data of the corresponding target member type when the number of the commodities included in the commodity purchase record and the rights and interests included in the certain target member type in the rights and interests database meets a preset number condition, where the fifth invitation data is used to generate a fifth invitation page of the target member type.
The technical scheme provided by the embodiment of the invention has the following beneficial effects:
1. the method and the device provided by the embodiment of the invention can send invitation data accurately matched with the user according to the current commodity purchase record, the user information and the member information of the user, open the member and do not need the user to actively select the member type;
2. the method and the device provided by the embodiment of the invention can send the corresponding invitation data to the user by combining the association relationship among the member types to form the invitation page of the one-stop purchasing member without the need of additional operation of the user on other members;
3. the method and the device provided by the embodiment of the invention are beneficial for a service provider to accurately determine the consumer groups corresponding to all member types, and realize accurate pushing of member commodities.
Drawings
In order to more clearly illustrate the technical solutions in the embodiments of the present invention, the drawings needed to be used in the description of the embodiments will be briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present invention, and it is obvious for those skilled in the art to obtain other drawings based on these drawings without creative efforts.
Fig. 1 is a flowchart of a data transmission method according to embodiment 1 of the present invention;
fig. 2 is a schematic diagram of a data transmission apparatus module according to embodiment 1 of the present invention;
fig. 3 is a flowchart of a data transmission method according to embodiment 2 of the present invention;
fig. 4 is a schematic diagram of a data transmission device module according to embodiment 2 of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
The technical scheme disclosed by the invention provides a data sending method and a data sending device for solving the problems that in the existing fields of e-commerce, games and the like, due to the fact that member types are various, a consumer cannot determine the required member type, due to the fact that the association relationship among the member types is complex, the consumer needs to additionally operate other member types before purchasing the required member type, and a service provider cannot accurately recommend the member type to a corresponding client group.
Example 1
The present embodiment takes the process of sending the member type invitation data as an example, and details the technical solution of the present invention. In this embodiment, the service provider has introduced two types of members, which are: the system comprises a basic member and a target member, wherein the target member is a member type which a consumer finally wants to purchase, and the target member comprises three different sub-member types which are respectively a first sub-member, a second sub-member and a third sub-member so as to respectively adapt to the consumption requirements of three consumer groups, namely a pregnant mother, parents of a baby and parents of children. The preferential member range enjoyed by the basic member is smaller than that enjoyed by the target member, and the consumer can purchase the target member by a price-adding purchase mode if the consumer already owns the basic member.
In the prior art, when a user purchases a target member, the user needs to select a sub-member type of the target member to be purchased, which causes the problem of inaccurate positioning of the user. If the user does not have the basic member, the user needs to open the purchase interface of the basic member to purchase the basic member, and then open the purchase interface of the target member to purchase the target member, which results in complicated operation.
As shown in fig. 1, in order to solve the problems in the prior art, the embodiment of the present invention has the following specific schemes:
acquiring member information corresponding to the user ID according to the user ID associated with the client, wherein the member information comprises: member type and member rating.
And matching the member type corresponding to the user ID with the target member type, if the member type corresponding to the user ID is successfully matched with the target member type, proving that the user ID has acquired the target member, directly sending the rights and interests data of the target member to the client, and displaying the rights and interests content owned by the target member to the user by the client.
If the target member type is not matched successfully, the member type corresponding to the user ID is matched with the basic member type, if the matching is successful, whether the member level corresponding to the user ID meets the level condition of buying the target member at an added price or not is judged, if the member level corresponding to the user ID meets the level condition of buying the target member at an added price, user information corresponding to the user ID is obtained according to the user ID associated with the client, the user information is compared with a client group index adapted to the submember type in the target member, the submember type corresponding to the user information is matched according to the mapping relation between the client group index and each submember type, invitation data of buying the submember at an added price are sent to the client, and the client displays a page of buying the target member at an added. In this embodiment, the client group index condition is the age of the child, and the first child member: < 0 years old, second child member: 0-2 years old, third member: 3-10 years old.
If the target member types are unsuccessfully matched and the member grade corresponding to the user ID does not meet the grade condition of buying the target member at a higher price, acquiring user information corresponding to the user ID according to the user ID associated with the client, comparing the user information with a client group index adapted to the submember type in the target member, matching the submember type corresponding to the user information according to the mapping relation between the client group index and each submember type, sending invitation data of basic member upgrading and submember buying to the client, and displaying a binding page of upgrading and buying to the user by the client.
If the basic member type matching is unsuccessful, comparing the user information with a client group index adapted to the sub-member type in the target member, matching the sub-member type corresponding to the user information according to the mapping relation between the client group index and each sub-member type, sending invitation data of one-stop binding purchase basic members and sub-members to the client, and displaying pages of the binding purchase members to the user by the client.
In the method, when invitation data for buying a sub-member at a price, or invitation data for upgrading a basic member and buying the sub-member, or invitation data for buying the basic member and the sub-member in a one-stop binding manner are sent to a client, whether the sub-member type corresponding to a user ID is the highest sub-member type is judged, in the embodiment, a third sub-member type is the highest sub-member, if the sub-member type corresponding to the user ID is not the highest sub-member type, acquiring conditions of the next sub-member can be met in several years are calculated according to age information of a user child included in user information, when the year is reached, invitation data of the next sub-member is sent to the client, and the client generates a next sub-member replacement page to remind the user to replace the member.
It should be noted that in this embodiment, there is a hierarchical progressive relationship between each sub-member, that is, the user can satisfy the acquisition condition corresponding to the next sub-member over time. Each sub-member can be replaced free of charge when replaced, or the next sub-member can be acquired by adding price on the basis of possessing the previous sub-member. In this embodiment, the time required for the user to satisfy the second sub-member client index may be calculated according to the user gestational period included in the user information of the first sub-member, and the time required for the user to satisfy the third sub-member client index may be calculated according to the age of the child included in the user information of the second sub-member.
On the basis of the method, after the client generates a page of a target member for priced purchase, or upgrades and purchases a binding page, or a page of a binding purchasing member, or a next-level sub-member replacement page, the user can send a target member opening request. After receiving the target member opening request, the server matches the user ID associated with the client with a pre-stored risk list, if the user ID associated with the client is successfully matched with any risk user ID in the risk list, the server does not send order data to the client, and if the user ID is not successfully matched with the risk list, the server sends the order data to the client.
And the user pays according to an order page formed by the order data, the server side obtains payment result data returned by the client side, and the right and interest data corresponding to the target member type is issued to the user ID associated with the client side.
According to the technical scheme disclosed by the embodiment of the invention, the server side sends three different invitation data to the client side respectively according to the member information of the user and the relationship between the target member and the basic member, so that the user can purchase the target member in one-stop mode without additionally purchasing the basic member. In addition, according to the technical scheme disclosed by the embodiment, after the member condition of the user is determined, the sub-member type suitable for the user is further determined through the user information, so that the suitable member type is recommended to the user more accurately without self selection of the user.
In the method according to the embodiment of the present invention, the ranking condition of the member to be purchased at a higher price corresponds to the first obtaining condition, and the client group indicator corresponding to the sub-member type corresponds to the second obtaining condition. The invitation data of the additional purchasing sub-member corresponds to first invitation data, the invitation data of the basic member upgrade and the sub-member purchase corresponds to second invitation data, the invitation data of the binding purchasing basic member and the sub-member corresponds to third invitation data, and the invitation data of the next sub-member corresponds to fourth invitation data. Correspondingly, the page of the priced purchase target member is equivalent to a first invitation page, the page of the upgraded and purchased binding member is equivalent to a second invitation page, the page of the binding purchase member is equivalent to a third invitation page, and the next-level member replacement page is equivalent to a fourth invitation page.
As shown in fig. 2, the apparatus for implementing the method for transmitting member-type invitation data includes:
the member information acquisition module is used for acquiring member information corresponding to the user ID associated with the client according to the user ID, and the member information comprises: member type and member rating.
The member type matching module is used for matching the target member type and the basic member type according to the member information;
and the first acquisition condition comparison module is used for comparing the member information with the grade condition of the member with the price-added purchase target.
And the user information acquisition module is used for acquiring the user information corresponding to the user ID.
And the sub-member type matching module is used for comparing the user information with the client group index corresponding to the sub-member and matching the sub-member type corresponding to the user information according to the mapping relation between the client group index and the pre-stored sub-member type.
A data transmitting module for transmitting invitation data of the additional purchase sub-member to the client associated with the user ID when the member information does not conform to the target member type but conforms to the basic member type and satisfies the level condition of the additional purchase target member, an
For transmitting invitation data for promotion of the base member and purchase of the sub-member to the client associated with the user ID when the member information does not conform to the target member type but conforms to the base member type and does not satisfy the rating condition for purchasing the target member at a premium, and
and the invitation data is used for sending the invitation data of one-stop binding purchase of the basic member and the sub-members to the client end associated with the user ID when the member information does not conform to the basic member type.
And the risk checking module is used for matching the user ID associated with the client with the risk list after acquiring the target member opening request sent by the client, and judging whether the user ID belongs to the risk user ID.
And the data sending module is also used for sending order data to the client side with the matching failure.
And the equity issuing module is used for issuing the equity data corresponding to the sub-members to the user ID associated with the client after the payment result data returned by the client according to the order data is acquired.
And the time calculation module is used for judging whether the sub-member type matched with the user information is the highest sub-member type or not, and if not, calculating the time condition required by the user information meeting the second acquisition condition corresponding to the next sub-member type.
And the data sending module is also used for sending invitation data of the next-level sub-member to the client when the time condition is reached.
In the device disclosed by the embodiment of the invention, the sub-member type matching module matches the corresponding sub-member type for the user ID in combination with the user information sent by the user information acquisition module after receiving the processing results of the member information acquisition module, the member type matching module and the first acquisition condition comparison module.
Example 2
In the technical scheme disclosed by the invention, the sequence of acquiring the sub-member type corresponding to the user ID and judging the invitation data required by the user for purchasing the target member can be various. As shown in fig. 3, in this embodiment, based on embodiment 1, in a scenario where a plurality of target member types exist and the target member types include a plurality of sub-members, the technical solution of the present invention is further explained by taking an example of determining the target member first, then determining the sub-member type, and finally determining invitation data required by a user to purchase the sub-target member.
And acquiring a commodity purchase record corresponding to the user ID associated with the client.
And matching the commodity purchase record with a preset equity database, wherein the equity database comprises equity contained in each target member type.
And if the number of the commodities contained in the commodity purchase record and the rights and interests contained in a certain target member type in the rights and interests database meets a preset number condition, sending recommendation data of the corresponding target member type to a client associated with the user ID, wherein the recommendation data is used for generating a recommendation page of the target member type.
If the user sends a purchase request for purchasing a target member type on a recommendation page based on the target member type, the system needs to continue to perform the following steps:
and acquiring user information corresponding to the user ID associated with the client.
And comparing the user information with the client group index conditions corresponding to the sub-member types to determine the sub-member types suitable for the user IDs.
Acquiring corresponding member information according to the user ID, wherein the member information comprises: member type and member rating.
And matching the member type corresponding to the user ID with the sub-member type, if the member type corresponding to the user ID is successfully matched with the sub-member type, proving that the user ID has acquired the sub-member, directly sending the rights and interests data of the sub-member to the client, and displaying the rights and interests content owned by the sub-member to the user by the client.
If the sub-member type matching is unsuccessful, matching the member type corresponding to the user ID with the basic member type, if the matching is successful, judging whether the member grade corresponding to the user ID meets the grade condition of buying the sub-member at an added price, if so, sending invitation data of buying the sub-member at an added price to the client side, and displaying a page of a target member for buying the added price to the user by the client side.
And if the user information does not meet the level condition of buying the submember at increased price, the client sends invitation data of upgrading the basic member and buying the submember, and the client displays a binding page of upgrading and buying to the user.
And if the member information is unsuccessfully matched with the basic member type, sending invitation data of the one-stop type binding purchasing basic member and the sub-members to the client, and displaying the page of the binding purchasing member to the user by the client.
In the above method, the recommendation data of the target member type corresponds to the fifth invitation data, and the recommendation page of the target member type corresponds to the fifth invitation page.
In the method, as in embodiment 1, when sending invitation data for buying a child member at a price, or invitation data for upgrading a base member and buying a child member, or invitation data for binding and buying a base member and a child member in one-stop manner to a client, it is determined whether the child member type corresponding to the user ID is the highest child member type, if not, an acquisition condition that the next child member can be satisfied for several years is calculated according to age information of the child included in the user information, and when the year is reached, the invitation data for the next child member is sent to the client, and the client generates a next child member change page to remind the user to change the member.
After the client generates a page for buying the target member at a higher price or a binding page for upgrading and buying or a page for binding the buying member or a page for replacing the next-level sub-member, the user can send a target member opening request. After receiving the target member opening request, the server matches the user ID associated with the client with a pre-stored risk list, if the user ID associated with the client is successfully matched with any risk user ID in the risk list, the server does not send order data to the client, and if the user ID is not successfully matched with the risk list, the server sends the order data to the client.
And the user pays according to an order page formed by the order data, the server side obtains payment result data returned by the client side, and the right and interest data corresponding to the target member type is issued to the user ID associated with the client side.
As shown in fig. 4, the device used for implementing the embodiment of the present invention is configured by adding a purchase record obtaining module and a rights and interests matching module to the device used in embodiment 1, and after the sub-member type matching module matches the sub-member type, the sub-member type matching module sends the corresponding sub-member type to the member type matching module for the next matching.
The purchase record acquisition module is used for acquiring a commodity purchase record corresponding to the user ID;
the equity matching module is used for matching the commodity purchase records with a preset equity database, and the equity database comprises equity contained in each target member type;
the data sending module is further configured to send recommendation data of a corresponding target member type to a client associated with the ID when the number of commodities included in the commodity purchase record and rights and interests included in a certain target member type in the rights and interests database meets a preset number condition, where the recommendation data is used to generate a recommendation page of the target member type.
The technical scheme provided by the embodiment of the invention has the following beneficial effects:
1. the method and the device provided by the embodiment of the invention can send invitation data accurately matched with the user according to the current user information and member information of the user, open the member and do not need the user to actively select the member type;
2. the method and the device provided by the embodiment of the invention can send the corresponding invitation data to the user by combining the association relationship among the member types to form the invitation page of the one-stop purchasing member without the need of additional operation of the user on other members;
3. the method and the device provided by the embodiment of the invention are beneficial to accurately determining the consumer groups corresponding to all the member types in service and realizing the accurate pushing of the member commodities.
All the above-mentioned optional technical solutions can be combined arbitrarily to form the optional embodiments of the present invention, and are not described herein again.
The above description is only for the purpose of illustrating the preferred embodiments of the present invention and is not to be construed as limiting the invention, and any modifications, equivalents, improvements and the like that fall within the spirit and principle of the present invention are intended to be included therein.

Claims (10)

1. A method for transmitting data, comprising:
acquiring member information corresponding to a user ID according to the user ID associated with the client;
when the member information does not conform to the target member type but conforms to the basic member type and meets a first acquisition condition, sending first invitation data to a client associated with the user ID, wherein the first acquisition condition is a condition required for acquiring the target member type on the basis of the basic member type, and the first invitation data is used for generating a first invitation page of the target member type;
when the member information does not accord with a target member type, but accords with a basic member type, and does not meet the first acquisition condition, sending second invitation data to a client associated with the user ID, wherein the second invitation data is used for generating a second invitation page of the target member type;
and when the member information does not accord with the target member type or the basic member type, sending the third invitation data to the client associated with the user ID, wherein the third invitation data is used for generating a third invitation page of the target member type.
2. The method of claim 1, wherein the method further comprises:
acquiring a target member opening request sent by the client, matching the user ID associated with the client with a risk list, and sending order data to the client with failed matching;
and acquiring payment result data returned by the client according to the order data, and issuing rights and interests data corresponding to the target member type to the user ID associated with the client.
3. A method for transmitting data according to claim 1 or 2, wherein when the target member type includes a plurality of sub-member types, the method further comprises:
acquiring user information corresponding to the user ID;
and comparing the user information with a second acquisition condition, and matching the sub-member type corresponding to the user information according to the mapping relation between the second acquisition condition and the pre-stored sub-member type.
4. A method as claimed in claim 3, wherein when there is a hierarchical progressive relationship between said sub-member types, the method further comprises:
judging whether the sub-member type matched with the user information is the highest sub-member type or not, and if not, calculating the time condition required by the user information to meet the second acquisition condition corresponding to the next sub-member type;
and when the time condition is reached, sending fourth invitation data to the client, wherein the fourth invitation data is used for generating a fourth invitation page of the sub-member type.
5. A method and apparatus for transmitting data according to claim 1 or 2, wherein when there are a plurality of said target member types, the method further comprises:
acquiring a commodity purchase record corresponding to the user ID;
matching the commodity purchase record with a preset equity database, wherein the equity database comprises equity contained in each target member type;
and if the number of commodities contained in the commodity purchase record and the rights and interests contained in a certain target member type in the rights and interests database meets a preset number condition, sending fifth invitation data of the corresponding target member type to a client associated with the user ID, wherein the fifth invitation data is used for generating a fifth invitation page of the target member type.
6. An apparatus for transmitting data, comprising:
the member information acquisition module is used for acquiring member information corresponding to the user ID associated with the client according to the user ID;
the member type matching module is used for matching a target member type and a basic member type according to the member information;
the first acquisition condition comparison module is used for comparing the member information with a first acquisition condition, wherein the first acquisition condition is a condition required for acquiring a target member type on the basis of a basic member type;
the data sending module is used for sending first invitation data to a client associated with the user ID when the member information does not conform to a target member type but conforms to a basic member type and meets a first acquisition condition, wherein the first invitation data is used for generating a first invitation page of the target member type; and
when the member information does not meet the target member type, but meets the basic member type and does not meet the first acquisition condition, sending second invitation data to the client associated with the user ID, wherein the second invitation data is used for generating a second invitation page of the target member type; and
and sending the third invitation data to the client associated with the user ID when the member information does not conform to the target member type or the basic member type, wherein the third invitation data is used for generating a third invitation page of the target member type.
7. A data transmission apparatus according to claim 6, said apparatus further comprising:
the risk checking module is used for matching the user ID associated with the client with a risk list after acquiring a target member opening request sent by the client, and judging whether the user ID belongs to a risk user ID;
the data sending module is further used for sending order data to the client side with the matching failure;
and the right and interest issuing module is used for issuing the right and interest data corresponding to the target member type to the user ID associated with the client after acquiring the payment result data returned by the client according to the order data.
8. An apparatus for transmitting data according to claim 6 or 7, said apparatus further comprising:
a user information acquisition module for acquiring user information corresponding to the user ID;
and the sub-member type matching module is used for comparing the user information with a second acquisition condition and matching the sub-member type corresponding to the user information according to the mapping relation between the second acquisition condition and the pre-stored sub-member type.
9. The apparatus for transmitting data according to claim 8, wherein said apparatus further comprises:
the time calculation module is used for judging whether the sub-member type matched with the user information is the highest sub-member type or not, and if not, calculating the time condition required by the user information to meet the second acquisition condition corresponding to the next sub-member type;
the data sending module is further configured to send fourth invitation data to the client when the time condition is reached, where the fourth invitation data is used to generate a fourth invitation page of the sub-member type.
10. An apparatus for transmitting data according to claim 6 or 7, said apparatus further comprising:
a purchase record acquisition module for acquiring a commodity purchase record corresponding to the user ID;
the interest matching module is used for matching the commodity purchase record with a preset interest database, and the interest database comprises the interests contained in each target member type;
the data sending module is further configured to send, to the client associated with the ID, fifth invitation data of the corresponding target member type when the number of the commodities included in the commodity purchase record and the rights and interests included in the certain target member type in the rights and interests database meets a preset number condition, where the fifth invitation data is used to generate a fifth invitation page of the target member type.
CN201911166550.XA 2019-11-25 2019-11-25 Data sending method and device Pending CN111046276A (en)

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CA3162742A CA3162742A1 (en) 2019-11-25 2020-08-28 Data transmitting method and device for membership level determination,assignment and purchasing

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