CN111045618A

CN111045618A - Product display method, device and system

Info

Publication number: CN111045618A
Application number: CN201811198209.8A
Authority: CN
Inventors: 张建宇
Original assignee: Midea Group Co Ltd; Guangdong Midea White Goods Technology Innovation Center Co Ltd
Current assignee: Midea Group Co Ltd; Guangdong Midea White Goods Technology Innovation Center Co Ltd
Priority date: 2018-10-15
Filing date: 2018-10-15
Publication date: 2020-04-21
Also published as: WO2020077834A1

Abstract

The embodiment of the invention provides a product display method, a product display device and a product display system, wherein the method allows a user to upload a scene image of a home or a use place of the user, and realizes complete display of the scene image comprising the element image of the product to be sold by replacing the element image of the product to be replaced in the scene image with the element image of the product to be sold and displaying the element image of the product to be sold, so that the user can display and watch the product to be sold based on self definition of the scene image of the product. The invention solves the technical problems that most of the product scene images displayed by the display screen are preset in the prior product display technology and the user cannot customize the product scene images, and has the beneficial effects of improving the product display visual experience and improving the user operation experience.

Description

Product display method, device and system

Technical Field

The embodiment of the invention relates to the technical field of multimedia display, in particular to a product display method, device and system.

Background

The product display refers to detailed display of products to be sold for customers, and comprises detailed information of all products such as specifications, style colors of the products and the like.

In the related art, especially, scene images of products to be sold are often displayed on the basis of a display screen in an off-line physical store, so that the effect of better displaying the products to be sold is achieved.

At present, in the technology of displaying products to be sold and corresponding scene images based on a display screen in the related technology, the product scene images displayed by the display screen are mostly preset, a user does not support the self-definition of the product scene images, and the user can be provided with convenient vision and operation experience.

Disclosure of Invention

The embodiment of the invention provides a product display method, a product display device and a product display system, which are used for solving the problems that in the technology of displaying products to be sold and corresponding scene images based on a display screen in the related technology, most of the product scene images displayed by the display screen are preset and the user cannot customize the product scene images, so that the product display content is improved, and the user operation experience is improved.

According to a first aspect of embodiments of the present invention, there is provided a product display method, including:

acquiring a first scene image uploaded by a user, performing image recognition on the first scene image, and determining a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image;

according to the products to be replaced, obtaining product element images corresponding to the products to be sold, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one;

and performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying the display effect of the product to be sold, and controlling a display device to display the second scene image.

According to a second aspect of an embodiment of the present invention, there is provided a product display apparatus, comprising:

the identification module is used for acquiring a first scene image uploaded by a user, carrying out image identification on the first scene image and determining a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image;

the acquisition module is used for acquiring product element images corresponding to the products to be sold according to the products to be replaced, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one;

and the processing module is used for carrying out image processing on the first scene image according to the position area and the product element image, generating a second scene image for displaying the display effect of the products to be sold, and controlling a display device to display the second scene image.

According to a third aspect of embodiments of the present invention, there is provided a product display system, comprising a controller and a display device; wherein:

the display device comprises a first display module and a second display module, wherein the first display module is a first display screen, the first display screen is a touch screen, the second display module comprises at least one second display screen, and at least one of the second display screens is a non-touch screen; the first display module and the second display module are combined into a display screen according to a preset combination mode;

the controller is respectively electrically connected with the first display screen and the second display screen and is used for acquiring a first scene image uploaded by a user, carrying out image recognition on the first scene image and determining a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image; according to the products to be replaced, obtaining product element images corresponding to the products to be sold, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one; and performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying the display effect of the product to be sold, and controlling the display device to display.

According to a fourth aspect of the embodiments of the present invention, there is provided an electronic apparatus, including:

at least one processor, at least one memory, a communication interface, and a bus; wherein,

the processor, the memory and the communication interface complete mutual communication through the bus;

the memory stores program instructions executable by the processor, which are invoked by the processor to perform the product display method as in any one of the above embodiments.

According to a fifth aspect of embodiments of the present invention, there is provided a non-transitory computer-readable storage medium storing computer instructions for causing a computer to perform the product presentation method as described in any one of the above embodiments.

The embodiment of the invention provides a product display method, a product display device and a product display system, wherein the method allows a user to upload a scene image of a home or a use place of the user, and realizes complete display of the scene image comprising the element image of the product to be sold by replacing the element image of the product to be replaced in the scene image with the element image of the product to be sold and displaying the element image of the product to be sold, so that the user can display and watch the product to be sold based on self definition of the scene image of the product. The invention solves the technical problems that most of the product scene images displayed by the display screen are preset in the related product display technology and the user cannot customize the product scene images, and has the beneficial effects of improving the product display visual experience and improving the user operation experience.

Drawings

In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, and it is obvious that the drawings in the following description are some embodiments of the present invention, and those skilled in the art can also obtain other drawings according to the drawings without creative efforts.

FIG. 1 is a schematic flow chart of an embodiment of a product display method of the present invention;

FIG. 2 is a schematic diagram of an embodiment of a product element image replacement in the product displaying method of the present invention;

FIG. 3 is a schematic diagram of another embodiment of the product element image replacement in the product display method of the present invention;

FIG. 4 is a schematic diagram of another embodiment of the product element image replacement in the product display method of the present invention;

FIG. 5 is a schematic flow chart illustrating a product displaying method according to another embodiment of the present invention;

FIG. 6 is a schematic flow chart illustrating a product displaying method according to another embodiment of the present invention;

FIG. 7 is a schematic flow chart illustrating a product displaying method according to still another embodiment of the present invention;

FIG. 8 is a schematic structural diagram of a display device in the product display method according to an embodiment of the present invention;

FIG. 9 is a schematic diagram illustrating an effect of a display device in a product display method according to another embodiment of the present invention;

FIG. 10 is a diagram illustrating an effect of an embodiment of a display control based on touch in the product displaying method according to the present invention;

FIG. 11 is a schematic diagram illustrating an effect of another embodiment of the display control based on touch in the product display method according to the present invention;

FIG. 12 is a schematic diagram illustrating an effect of a display control based on touch according to another embodiment of the product display method of the present invention;

FIG. 13 is a schematic diagram illustrating an effect of a display control based on touch according to another embodiment of the product display method of the present invention;

FIG. 14 is a schematic diagram of an embodiment of a display device according to the present invention;

FIG. 15 is a schematic diagram of another embodiment of the arrangement of the screens in the display device in the product display method according to the present invention;

FIG. 16 is a schematic diagram illustrating a configuration of screens of a display device according to another embodiment of the product display method of the present invention;

FIG. 17 is a diagram illustrating another exemplary arrangement of screens of a display device according to the product display method of the present invention;

FIG. 18 is a schematic diagram illustrating another exemplary arrangement of screens in a display device according to the product display method of the present invention;

FIG. 19 is a diagram illustrating another exemplary arrangement of screens of a display device according to the product displaying method of the present invention;

FIG. 20 is a diagram illustrating another exemplary arrangement of screens of a display device according to the product displaying method of the present invention;

FIG. 21 is a diagram illustrating another exemplary arrangement of screens of a display device according to the product display method of the present invention;

FIG. 22 is a schematic diagram illustrating another exemplary arrangement of screens in a display device according to the product display method of the present invention;

FIG. 23 is a diagram illustrating another exemplary arrangement of screens of a display device according to the product display method of the present invention;

FIG. 24 is a schematic diagram illustrating another exemplary arrangement of screens in a display device according to the product display method of the present invention;

FIG. 25 is a diagram illustrating another exemplary arrangement of screens of a display device according to the product display method of the present invention;

FIG. 26 is a schematic structural diagram of an embodiment of a product display device according to the present invention;

FIG. 27 is a schematic structural diagram of a product display system according to an embodiment of the present invention;

FIG. 28 is a schematic structural view of another embodiment of the product display system of the present invention;

fig. 29 is a schematic physical structure diagram of an electronic device according to an embodiment of the present invention.

Detailed Description

In order to make the objects, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, but not all, embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.

The product display refers to detailed display of products to be sold for customers, and comprises detailed information of all products such as specifications, style colors of the products and the like. The product display of the website can enable customers to know the products displayed on the display screen more visually, and the customers can know each piece of information of the products to a certain extent while seeing the products. The product display also refers to the detailed display in an exhibition hall or an exhibition booth, and the product is visually placed in front of the client. In the related art, especially, scene images of products to be sold are often displayed on the basis of a display screen in an off-line physical store, so that the effect of better displaying the products to be sold is achieved.

However, when the multimedia display technology is rapidly developed, mature applications of virtual reality technology (VR), augmented reality technology (AR) and Mixed Reality (MR) for short are available everywhere, and in the conventional product display technology, most of the product scene images displayed by the display screen are preset, and the user cannot customize the product scene images, so that the user is not provided with the improvement of the experience due to the current technology development.

Meanwhile, taking a product display scene to be sold as an example, when an Artificial Intelligence (Artificial Intelligence) technology is rapidly developed and applied to various industry fields, related multi-screen display can only display preset product display scene images, does not support user-defined product display scene images, and cannot provide better impression for users.

In order to solve at least one technical problem, the invention provides a product display method, a device and a system, wherein the method allows a user to upload a scene image of the user's home or a use place, and realizes complete display of the scene image including the element image of the product to be sold by replacing the element image of the product to be replaced in the scene image with the element image of the product to be sold and displaying the replaced element image, so that the user can display and watch the product to be sold based on the self-definition of the scene image of the product. The invention solves the technical problems that most of the product scene images displayed by the display screen are preset in the related product display technology and the user cannot customize the product scene images, and has the beneficial effects of improving the product display visual experience and improving the user operation experience.

Fig. 1 is a schematic overall flow chart of a product display method according to an embodiment of the present invention. In its entirety, comprising:

s1, acquiring a first scene image uploaded by a user, performing image recognition on the first scene image, and determining a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image;

s2, acquiring product element images corresponding to the products to be sold according to the products to be replaced, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one;

and S3, performing image processing on the first scene image according to the position area and the product element image, generating a second scene image for displaying the display effect of the product to be sold, and controlling a display device to display the second scene image.

The product display method in the embodiment is to allow a user to upload a first scene image of the user's home or a use place when displaying a product to be sold, find out a product to be replaced by the product to be sold in the first scene image and a position area of the product in the first scene image based on image identification, obtain a product element image corresponding to the product to be sold based on the product to be replaced, replace an element image of the product to be replaced in the first scene image based on the product element image corresponding to the product to be sold, obtain a second scene image and display the second scene image in a display device. The image recognition algorithm may adopt any algorithm of the related art, and the specific embodiment of the present invention is not particularly limited.

Further, the product element image corresponding to the product to be sold may be stored in a remote database, or may be stored in a local storage device, and the specific storage manner is not specifically limited in the embodiments of the present invention.

In the following, the product to be sold is taken as an electrical product for example: firstly, when a first scene image uploaded by a user is a bathroom home decoration scene image FIG. 2, performing image recognition on the bathroom home decoration scene image, and determining products to be replaced in the first scene image to be a washing machine and a water heater, as shown in FIG. 3; secondly, acquiring product element images corresponding to the washing machine and the water heater to be sold according to the acquired two products to be sold, namely the washing machine and the water heater to be sold; then, replacing the washing machine and the water heater product to be replaced in fig. 2 with the product element image corresponding to the washing machine and the water heater to be sold according to the position area where the washing machine and the water heater to be replaced are located and the corresponding product element image in the first scene image, and obtaining a second scene image, as shown in fig. 4; and finally, controlling the display device to display the second scene image. After the first scene image is identified, products in the same category as products to be sold by a merchant or products in the same category as products to be sold in a current shopping cart of a user in the first scene image may be regarded as products to be replaced, and the embodiment of the present invention is not particularly limited.

On the basis of any of the foregoing embodiments of the present invention, as shown in fig. 5, a product displaying method is provided, where performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying a display effect of the product to be sold includes:

s31, in the first scene image, cutting out an area image corresponding to the product to be replaced according to the position area to obtain a background image; the background image is a part of image reserved after the product to be replaced is deleted from the family scene image and is used for representing an environment background;

and generating the second scene image according to the product element image and the background image.

The method comprises the following steps of modifying a first scene image based on a position area and a product element image to be sold to obtain a second scene image, wherein the following steps are further implemented: firstly, removing a product element image corresponding to a product to be replaced in the first scene image to obtain a background image; and secondly, setting a product element image corresponding to the product to be sold at a corresponding vacant position of the background image to generate a second scene image. And removing the product element image corresponding to the product to be replaced in the first scene image based on the positioning area.

On the basis of any of the foregoing embodiments of the present invention, as shown in fig. 6, a product displaying method is provided, where performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying a display effect of the product to be sold includes:

s32, overlaying the product element image onto the first scene image according to the location area in the first scene image, generating the second scene image.

The method comprises the following steps of modifying a first scene image based on a position area and a product element image to be sold to obtain a second scene image, wherein the following steps are further implemented: and positioning a product element image corresponding to the product to be replaced based on the position area, directly covering the product element image corresponding to the product to be replaced with the product element image corresponding to the product to be replaced, and generating the second scene image.

On the basis of any of the foregoing embodiments of the present invention, as shown in fig. 7, before performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying the display effect of the product to be sold, the method further includes:

s30, obtaining image parameters corresponding to the first scene image, and performing image processing on the product element image corresponding to the product to be sold according to the image parameters to obtain the product element image with the same image parameters.

In the embodiment, the second scene image is directly generated by considering the product element image pre-stored in the database or the storage device, and since the integrity of the generated second scene image is not strong due to the difference between the image parameters such as the image size, the photographing angle, the depth of field, the photosensitive value, the shutter speed, the aperture and the like and the first scene image, the image parameter adjustment is performed on the product element image in advance based on the acquired image parameters of the first scene image before the second scene image is generated, and the generation of the second scene image is realized based on the product element image after the parameter adjustment, so that the second scene image has a better visual effect.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, where the image parameters at least include but are not limited to: image size, photographing angle, depth of field, photosensitive value, shutter speed, and aperture.

The image parameters include, but are not limited to, one or more combinations of image size, photographing angle, depth of field, photosensitive value, shutter speed and aperture, and any parameter that can be used to indicate a certain quality of an image is considered as an image parameter herein. The embodiments of the present invention are not particularly limited.

On the basis of any one of the above embodiments of the present invention, a product display method is provided, where the display device includes a first display module and a second display module, the first display module is a first display screen, the first display screen is a touch screen, the second display module includes at least one second display screen, and at least one of the second display screens is a non-touch screen; the first display module and the second display module are combined into a display screen according to a preset combination mode; accordingly, the method further comprises:

and if the operation gesture of the user on the first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture.

Further, as shown in fig. 8, the display device includes a first display module a01 and a second display module, the first display module a01 is a first display screen, the first display screen is a touch screen, the second display module includes at least one second display screen a02, and at least one of the second display screens a02 is a non-touch screen; the first display module A01 and the second display module are combined into a display screen A03 according to a preset combination mode.

The second scene image is displayed together by the regular arrangement of the plurality of display modules in the embodiment. As shown in fig. 9, the display screens are formed by the plurality of display modules together and used for displaying a second scene image of the kitchen, the first display screen is arranged in the middle, the left side and the right side of the first display screen are respectively overlapped with the two second display screens, the two second display screens on the left side are used for displaying a sub-image of the second scene image of the kitchen containing a juice extractor product element image, the first display screen is used for displaying a sub-image of the second scene image of the kitchen containing a smoke exhaust ventilator, a gas stove and a dish washer product element image, and the two second display screens on the right side are used for displaying a sub-image of the second scene image of the kitchen containing an. The control method of the kitchen image display device can realize control over a second scene image or a product element image of a kitchen displayed in the display screen by recognizing an operation gesture of a user on the first display screen and generating a detection signal according to the operation gesture.

On the basis of any one of the foregoing embodiments of the present invention, a product display method is provided, where if an operation gesture of a user on a first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture, and the method includes:

and if the sliding operation of the user on the first display screen is detected, controlling the second scene image displayed on the full screen of the display screen to move in the corresponding direction.

Illustratively, the user can realize that the whole kitchen second scene image moves to the right in the display screen through the right-sliding operation of the first display screen in fig. 9, so as to realize the effect that the display scene image and the product element image move to the right in the display screen, as shown in fig. 10.

when a product element image is located in the first display screen, if the clicking operation of the user on the product element image is detected, displaying a close-up image of a product to be sold corresponding to the product element image on the first display screen, and respectively displaying close-up images of other similar products on the second display screen.

Illustratively, when a user clicks on an image element of a range hood product in the first display screen in fig. 9, the first display screen displays a close-up image of the range hood product, and displays close-up images of other types of range hoods on sale in the second display screen on the right side, and the second display screen on the left side can be used for displaying specific parameter information or purchase point description and other information of the range hood product, which is not specifically limited herein, as shown in fig. 11.

On the basis of any one of the above embodiments of the present invention, there is provided a product display method, where if the second display screen is disposed on both sides of the first display screen, the method further includes:

and respectively displaying the close-up images of the other similar products on the second display screen on one side, and simultaneously displaying the parameter information corresponding to the product currently positioned in the first display screen on the second display screen on the other side.

Illustratively, when a user clicks on an image element of a range hood product in the first display screen in fig. 9, the first display screen displays a close-up image of the range hood product, displays close-up images of other types of range hoods on sale in the second display screen on the right side, and displays parameter information corresponding to the product currently located in the first display screen on the second display screen on the left side, as shown in fig. 12.

On the basis of any one of the above embodiments of the present invention, there is provided a product display method, where the first display screen at least further includes a product comparison functional area; correspondingly, if the second display screen is arranged on two sides of the first display screen, the method further comprises:

and if the clicking operation of the user on the product comparison functional area is detected, displaying the close-up image and the parameter information of other similar products on the second display screen on one side respectively, and simultaneously fixedly displaying the close-up image and the parameter information of the product to be sold on the second display screen on the other side.

The first display screen at least further comprises a product comparison functional area, for example, taking fig. 11 as an example, the first display screen displays a close-up image of the range hood product, when a user clicks the product comparison functional area in fig. 11, the close-up image and the parameter information of other range hoods of the same kind are displayed on the second display screen on the right side, and the close-up image and the parameter information of the product to be sold are fixedly displayed on the second display screen on the left side, as shown in fig. 13. When the user slides the first display screen and waits the operation, show on the second display screen of left side the close-up image and the parameter information of smoke ventilator can not change for the convenience of user carry on in real time like smoke ventilator and the comparison of smoke ventilator image and parameter of selling.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, further including:

and if the sliding operation of the user on the first display screen is detected, displaying close-up images of other similar products on the first display screen in sequence according to the arrangement sequence.

For example, taking fig. 11 as an example, if an operation of sliding right on the first display screen by the user is detected, a close-up image of the range hood originally placed on the left second display screen is displayed on the first display screen; if the user is detected to slide left on the first display screen, the close-up image of the range hood originally placed on the second display screen on the right side can be displayed on the first display screen.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, further including: and if the user clicking the close-up image on the first display screen is detected, displaying an expansion image for displaying the internal structure of the product on the first display screen.

Illustratively, taking a refrigerator product as an example, when a close-up image of a refrigerator to be sold is displayed on the first display screen, if the click operation of a user on the close-up image of the refrigerator on the first display screen is detected, the display of opening the internal structure of the door refrigerator is carried out.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, further including: if the click operation of the user on the close-up image on the first display screen is detected, displaying a selling point selection area corresponding to a product on the first display screen, and displaying an introduction image and text or an introduction image corresponding to a target selling point clicked by the user on the second display screen after the click operation of the user on the selling point selection area is detected.

Taking an electric cooker product as an example, when a close-up image of an electric cooker to be sold is displayed on the first display screen, if a click operation of a user on the close-up image of the electric cooker on the first display screen is detected, a selling point selection area corresponding to the electric cooker to be sold is displayed on the first display screen, and the selling point selection area comprises the following buttons: identifying the type of the grains, and automatically selecting a heating program; automatic power-off protection; easy cleaning of wide pot edge, etc. When the clicking operation of the user on the 'identifying grain type and automatically selecting the heating program' is detected, the introduction pictures and texts or the introduction images corresponding to the 'identifying grain type and automatically selecting the heating program' related to the selling point are displayed on the second display screen.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, further including: and if the rotation operation of the user on the close-up image on the first display screen is detected, synchronously displaying the close-up image corresponding to the product in the three-dimensional coordinate system on the first display screen according to the rotation direction of the rotation operation.

Still further, the user can realize the 360-degree watching of the product to be sold through the rotating operation of the close-up image on the first display screen, so that the user can obtain the appearance of the product to be sold and has all-round feeling.

On the basis of any one of the above embodiments of the present invention, there is provided a product display method, wherein the first display screen at least further includes a return operation area; accordingly, the method further comprises:

when the first display screen displays the close-up images of the other similar products, if the click operation of the user on the return operation area on the first display screen is detected, the second scene image is updated by the product element images corresponding to the close-up images of the other similar products, and full-screen display is performed on the display screen.

The first display screen further comprises a return operation area, the range hood is taken as an example, when the first display screen displays a close-up image of the range hood with the model B for comparison of the range hood with the model A to be sold, if the click operation of a user on the return operation area is detected, the product element image corresponding to the range hood with the model B is used for replacing the product element image of the range hood with the model A in the current kitchen home decoration scene image, and the kitchen home decoration scene image obtained by replacing and updating is displayed in the display screen in a full screen mode.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, further including: the close-up image is the same as the actual size of the corresponding product.

When the size of the display screen is large enough during product display, in order to bring the best visual experience to users, the close-up image of the product to be sold or the comparison product can be set to be the same as the real size of the actual product.

On the basis of any one of the above embodiments of the present invention, there is provided a product display method, wherein the first display screen at least includes a product selection area; correspondingly, if an operation gesture of a user on the first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture, including:

and if the clicking operation of the user on the product selection area is detected, selecting close-up images and parameter information of a plurality of products corresponding to the target product category from a memory according to the target product category clicked by the user, and displaying the close-up images and the parameter information on the first display screen and the second display screen respectively.

Wherein, first display screen still includes the product selection district, still takes electrical product as an example, includes in the product selection district: the method comprises the steps that the categories of a plurality of target products such as an electric cooker, a water heater, a television, a refrigerator and a water heater are selected, when a user clicks the product category of the refrigerator in a first display screen product selection area, close-up images and parameter information of a plurality of types of refrigerator products to be sold corresponding to the refrigerator product category are selected from a storage, and are displayed on the first display screen and the second display screen respectively.

and if the sliding operation of the user on the first display screen is detected, displaying the close-up images of the products on the first display screen in sequence according to the arrangement sequence.

On the basis of any one of the above embodiments of the present invention, there is provided a product display method, wherein the first display screen at least includes a shopping cart functional area; correspondingly, if an operation gesture of a user on the first display screen is detected, performing display control on the scene image on the display screen according to the operation gesture includes:

and if the clicking operation of the user on the shopping cart functional area is detected, displaying a two-dimensional code image for scanning and paying all products in the shopping cart on the first display screen, and simultaneously displaying a close-up image of each product in the shopping cart and a two-dimensional code image for scanning and paying each product on each second display screen respectively.

Wherein the first display screen further comprises a shopping cart functional area, still taking electrical products as an example, for example, products currently included in a shopping cart comprise a model 0001 water heater, a model 0005 dishwasher and a model 0006 hot water kettle; when a user clicks a shopping cart functional area in the first display screen, a single two-dimensional code image for paying three products of a 0001 model water heater, a 0005 model dish washer and a 0006 model hot water kettle once is displayed on the first display screen, and the single two-dimensional code image is displayed on each second display screen respectively: the close-up image of a 0001 model water heater and the two-dimensional code image for paying the 0001 model water heater alone, the close-up image of a 0005 model dish washer and the two-dimensional code image for paying the 0005 model dish washer alone, the close-up image of a 0006 model hot water kettle and the two-dimensional code image for paying the 0006 model hot water kettle alone.

and if no operation of the user on the first display screen is detected within a preset time period, playing a preset advertisement image or advertisement image on the display screen.

For example, if no click or slide operation of the user on the first display screen is detected within 5 minutes, a preset advertisement image or advertisement image is played on the display screen to achieve the effect of fully utilizing the display screen.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, wherein the combination method includes: one of the second display screens and the first display screen are juxtaposed to form the display screen.

Further, as shown in fig. 14, the display screen is formed by one second display screen and the first display screen side by side, the second display screen may be disposed on the left side of the first display screen side by side or disposed on the right side of the first display screen side by side as needed, the specific left-right arrangement may be considered for the purpose of facilitating the use of the user, may be considered for the purpose of facilitating the convenience of the product display in a special application scene, and may also be considered from the viewpoint of saving economic cost and space, the combination manner of left-right arrangement is not particularly limited in the present embodiment, and in principle, various manners favorable for display and use may be adopted. No matter what kind of mode is adopted to arrange each display module, need to guarantee that the size of each display module suits, can make up into a complete display screen jointly. An application scene displayed by a scene image of a product is taken as an example to explain a combination manner of the display module in the embodiment: the first display screen and the second display screen are arranged side by side to jointly form the display screen, the second display screen is arranged on the right side of the first display screen and is used for displaying a whole living room home decoration scene image to a user, the living room home decoration scene image sequentially comprises two electric appliance product element images, namely a television product element image and a cabinet air conditioner product element image from left to right, and the display of the whole living room home decoration scene image by the display screen is used for displaying the visual effect of various electric appliance products to be purchased by the user in a specific home decoration scene image. Further, in the initial state, the first display screen is used for displaying the sub-image containing the element image of the television product in the living room home decoration scene image, the second display screen is used for displaying the sub-image containing the element image of the cabinet air conditioner product in the living room home decoration scene image, and the two sub-images jointly form the whole living room home decoration scene image. Furthermore, the user realizes the effect that the whole living room home decoration scene image slides leftwards in the display screen by performing gesture operation on the first display screen to slide leftwards: moving the subimage containing the television product element image out of the display screen from the left frame of the first display screen, and moving the subimage containing the cabinet air conditioner product element image into the first display screen from the second display screen along the left frame of the second display screen; after the scene image moves to the left in the screen, the rightmost screen is not blank, and a part of the sub-image of the scene image is still displayed, except that the part of the sub-image is not displayed in the whole display screen at the beginning. Furthermore, the user can display the television product element image or the cabinet air conditioner product element image corresponding close-up image by the first display screen through clicking the television product element image or the cabinet air conditioner product element image displayed in the first display screen, and meanwhile, the second display screen can display the product parameters, selling point descriptions and/or other similar recommended model product images of the television or the cabinet air conditioner.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, wherein the combination method includes: and the two second display screens are respectively arranged on two sides of the first display screen side by side to form the display screens.

Further, as shown in fig. 15, two second display screens are respectively arranged side by side on two sides of the first display screen to form the display screens. The three display modules arranged in parallel can display contents in a right-to-left logic sequence, and can also display contents in a left-to-right logic sequence, the specific display logic can be considered for the purpose of facilitating the use of users, can be considered for the purpose of facilitating the display convenience of products in special application scenes, and can also be considered from the viewpoints of saving economic cost and saving space and field, the specific embodiment of the invention for displaying the logic sequence is not specially limited, and various modes which are beneficial to display and use can be adopted in principle. No matter what kind of mode is adopted to arrange each display module, need to guarantee that the size of each display module suits, can make up into a complete display screen jointly. An application scene displayed by a scene image of a product is taken as an example to explain a combination manner of the display module in the embodiment: first display screen and two second display screens set up side by side, constitute the display screen jointly, and wherein two second display screens set up side by side respectively the both sides of first display screen, the display screen is used for showing a whole piece of kitchen house ornamentation scene image to the user, include these three kinds of electrical apparatus product element images of dish washer product element image, smoke ventilator product element image and microwave oven product element image by left side to right side in proper order in the kitchen house ornamentation scene image, the display screen is right the demonstration of a whole piece of kitchen house ornamentation scene image is in order to show the visual effect of various electrical apparatus products that the user wants to purchase in concrete house ornamentation scene image to the user. Further, in the initial state, the second display screen on the left side is used for displaying the sub-image containing the dishwasher product element image in the kitchen home decoration scene image, the first display screen is used for displaying the sub-image containing the range hood product element image in the kitchen home decoration scene image, the second display screen on the right side is used for displaying the sub-image containing the microwave oven product element image in the kitchen home decoration scene image, and the three sub-images jointly form the whole kitchen home decoration scene image. Still further, the user realizes the effect that the whole kitchen home decoration scene image slides leftwards in the display screen by performing gesture operation on the first display screen to slide leftwards: moving the sub-image containing the dishwasher product element image out of the display screen from the left frame of the second display screen on the left; a sub-image containing the range hood product element image is moved along the left frame of the first display screen from the first display screen to the left second display screen; moving a sub-image containing the image of the product element of the microwave oven from the second display screen to the first display screen along the left frame of the right second display screen; after the scene image moves to the left in the screen, the rightmost screen is not blank, and a part of the sub-image of the scene image is still displayed, except that the part of the sub-image is not displayed in the whole display screen at the beginning. Furthermore, a user can display the corresponding close-up images of the dishwasher product element image, the range hood product element image or the microwave oven product element image by the first display screen through clicking the dishwasher product element image, the range hood product element image or the microwave oven product element image displayed in the first display screen, and meanwhile, the second display screen can display the product parameters, selling point descriptions and/or other similar recommended model product images of the dishwasher product element image, the range hood product element image or the microwave oven product element image.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, wherein the combination method includes: the at least two second display screens are arranged on one side of the first display screen in a side-by-side or overlapping mode to form the display screens.

Furthermore, at least two second display screens are arranged on one side of the first display screen in a side-by-side or overlapping mode to form the display screens. As shown in fig. 16, the two second display screens are arranged on the right side of the first display screen in a side-by-side manner, and together form the display screen. The two second display screens can be arranged on the left side of the first display screen side by side according to needs, and can also be arranged on the right side of the first display screen side by side, specific left-right arrangement can be considered for the purpose of facilitating use of a user, can be considered for the purpose of facilitating display convenience of a special application scene product, and can also be considered from the perspective of saving economic cost and space and field, a combination mode of left-right arrangement is not specially limited in the specific embodiment of the invention, and various modes which are beneficial to display and use can be adopted in principle. No matter what kind of mode is adopted to arrange each display module, need to guarantee that the size of each display module suits, can make up into a complete display screen jointly. As shown in fig. 17, the two second display screens are arranged on the right side of the first display screen in an overlapping manner, and together form the display screen. The at least two second display screens can be arranged on the left side of the first display screen in a superposed mode according to needs, and can also be arranged on the right side of the first display screen in a superposed mode, specific left-right arrangement can be considered for the purpose of facilitating use of users, the purpose of facilitating display convenience of products in special application scenes, and the angle of saving economic cost and space and field, and a left-right arrangement combination mode is not specially limited in the specific embodiment of the invention, and various modes which are beneficial to display and use can be adopted in principle. No matter what kind of mode is adopted to arrange each display module, need to guarantee that the size of each display module suits, can make up into a complete display screen jointly. As shown in fig. 18, 4 second display screens are arranged on the right side of the first display screen in a parallel and overlapping manner, the resolution of the first display screen is 4096 × 2160, the resolution of the second display screen is 1920 × 1080, and a rectangular display screen is formed together. Wherein the size of the first display screen is 86 inches, and the size of the second display screen is 55 inches. An application scene displayed by a scene image of a product is taken as an example to explain a combination manner of the display module in the embodiment: first display screen and two second display screens set up side by side, constitute the display screen jointly, and wherein two second display screens set up side by side the right side of first display screen, display screen are used for showing a whole piece of kitchen house ornamentation scene image to the user, include these three kinds of electrical apparatus product element images of dish washer product element image, smoke ventilator product element image and microwave oven product element image by left side to right side in proper order in the kitchen house ornamentation scene image, the display screen is right the demonstration of a whole piece of kitchen house ornamentation scene image is in order to show the visual effect of various electrical apparatus products that the user wants to purchase in concrete house ornamentation scene image to the user. Further, in an initial state, the first display screen on the leftmost side is used for displaying the sub-image containing the dishwasher product element image in the kitchen home decoration scene image, the second display screen in the middle is used for displaying the sub-image containing the range hood product element image in the kitchen home decoration scene image, the second display screen on the right side is used for displaying the sub-image containing the microwave oven product element image in the kitchen home decoration scene image, and the three sub-images jointly form the whole kitchen home decoration scene image. Still further, the user realizes that the sub-image containing the dishwasher product element image moves out of the display screen from the left frame of the first display screen on the left side by performing a gesture operation on the first display screen in a left sliding mode; a sub-image containing the range hood product element image is moved from the first display screen to the left first display screen along the middle second display screen left frame; the sub-picture containing the image of the product elements of the microwave oven is moved along the left frame of the right second display screen from the right second display screen to the middle first display screen. Furthermore, a user can display the corresponding close-up images of the dishwasher product element image, the range hood product element image or the microwave oven product element image by the first display screen through clicking the dishwasher product element image, the range hood product element image or the microwave oven product element image displayed in the first display screen, and meanwhile, the second display screen can display the product parameters, selling point descriptions and/or other similar recommended model product images of the dishwasher product element image, the range hood product element image or the microwave oven product element image.

On the basis of any of the above embodiments of the present invention, there is provided a product display method, wherein the combination method includes: the at least three second display screens are arranged on two sides of the first display screen in a side-by-side or overlapped mode respectively to form the display screens.

Furthermore, at least three second display screens are arranged on two sides of the first display screen in a side-by-side or overlapping mode respectively to form the display screens. As shown in fig. 19, the four second display screens are respectively disposed on two sides of the first display screen in a superimposed manner, so as to form the display screens. As shown in fig. 20, the four second display screens are respectively disposed on two sides of the first display screen in a side-by-side manner, so as to form the display screens. Of course, in addition to the arrangement shown in fig. 19 and 20, the second display screen may be arranged in a manner that one side is overlapped and the other side is arranged side by side. Meanwhile, the second display screen can be arranged on any side in a side-by-side and overlapping combination mode, the specific arrangement mode can be considered for the purpose of facilitating the use of users, the convenience for displaying products in special application scenes and the economic cost and space saving, and the arrangement combination mode is not specially limited in the specific embodiment of the invention, and various modes which are favorable for display and use can be adopted in principle. No matter what kind of mode is adopted to arrange each display module, need to guarantee that the size of each display module suits, can make up into a complete display screen jointly. In an embodiment of the present invention, as shown in fig. 21, 10 second display screens are respectively disposed on two sides of the first display screen in a parallel and overlapping manner, wherein two second display screens are stacked on the left side of the first display screen, the remaining 8 second display screens are stacked and arranged on the right side of the first display screen in a parallel and overlapping manner, a resolution of the first display screen is 3240 × 2160, a resolution of the second display screens is 1920 × 1080, and a rectangular display screen is formed together. Wherein the size of the first display screen is 86 inches, and the size of the second display screen is 55 inches. As shown in fig. 22, 10 second display screens are respectively disposed on two sides of the first display screen in a parallel and overlapping manner, two of the second display screens are disposed on the left side of the first display screen in an overlapping manner, the remaining 8 second display screens are disposed on the right side of the first display screen in an overlapping and side-by-side arrangement manner, the resolution of the first display screen is 3840 × 2160, the resolution of the second display screens is 1920 × 1080, and a rectangular display screen is formed together. Wherein the size of the first display screen is 86 inches, and the size of the second display screen is 46 inches. As shown in fig. 23, the 4 second display screens are respectively disposed on two sides of the first display screen in a parallel and overlapping manner, wherein two of the second display screens are overlapped on the left side of the first display screen, the other two display screens are overlapped on the right side of the first display screen, the resolution of the first display screen is 4096 × 2160, the resolution of the second display screen is 3840 × 2160, and a rectangular display screen is formed together. Wherein the size of the first display screen is 86 inches, and the size of the second display screen is 46 inches. As shown in fig. 24, the 4 second display screens are respectively disposed on two sides of the first display screen in a parallel and overlapping manner, wherein two of the second display screens are stacked on the left side of the first display screen, the other two display screens are stacked on the right side of the first display screen, the resolution of the first display screen is 4096 × 2160, the resolution of the second display screen is 1920 × 1080, and a rectangular display screen is formed together. Wherein the size of the first display screen is 86 inches, and the size of the second display screen is 55 inches. As shown in fig. 25, the 4 second display screens are respectively disposed on two sides of the first display screen in a parallel and overlapping manner, wherein two of the second display screens are stacked on the left side of the first display screen, the other two display screens are stacked on the right side of the first display screen, the resolution of the first display screen is 3840 × 2160, and the resolution of the second display screen is 1920 × 1080, so as to jointly form a rectangular display screen. Wherein the size of the first display screen is 86 inches, and the size of the second display screen is 46 inches. An application scene displayed by a scene image of a product is taken as an example to explain a combination manner of the display module in the embodiment: first display screen and four pieces of second display screen set up side by side, constitute the display screen jointly, and wherein two blocks of second display screen stack settings are in the both sides of first display screen, display screen are used for showing a whole piece of kitchen house ornamentation scene image to the user, include these three kinds of electrical apparatus product element images of dish washer product element image, smoke ventilator product element image and microwave oven product element image by left side to right side in proper order in the kitchen house ornamentation scene image, the display screen is right the demonstration of a whole piece of kitchen house ornamentation scene image is in the visual effect of specific house ornamentation scene image for the various electrical apparatus products that show the user and want to purchase to the user. Further, in an initial state, the two second display screens arranged on the leftmost side in an overlapping mode are used for displaying the sub-image containing the dishwasher product element image in the kitchen home decoration scene image, the first display screen in the middle is used for displaying the sub-image containing the range hood product element image in the kitchen home decoration scene image, the two second display screens arranged on the right side in an overlapping mode are used for displaying the sub-image containing the microwave oven product element image in the kitchen home decoration scene image, and the three sub-images form the whole kitchen home decoration scene image. Furthermore, the user realizes the effect that the whole living room home decoration scene image slides leftwards in the display screen by performing gesture operation on the first display screen to slide leftwards: a subimage containing the dishwasher product element image is moved out of the display screen from the left frame of the two second display screens arranged in a left-side superposition manner; a subimage containing the smoke exhaust ventilator product element image moves from the first display screen to two second display screens arranged in a left-side superposition mode along a left frame of the first display screen in the middle; sub-images containing the elemental images of the microwave oven products move from the two second display screens arranged on the right side in a superposed manner to the first display screen in the middle along the left frames of the two second display screens arranged on the right side in a superposed manner; after the scene image moves to the left in the screen, the rightmost screen is not blank, and a part of the sub-image of the scene image is still displayed, except that the part of the sub-image is not displayed in the whole display screen at the beginning. Furthermore, a user can click the dish washing machine product element image, the smoke exhaust ventilator product element image or the microwave oven product element image displayed in the first display screen to display the dish washing machine product element image, the smoke exhaust ventilator product element image or the microwave oven product element image, and meanwhile, the second display screen arranged on two sides in a superposition mode can display the dish washing machine product element image, the smoke exhaust ventilator product element image or the microwave oven product element image, product parameters, selling point descriptions and/or other similar recommended model product images.

On the basis of any of the above embodiments of the present invention, a product display method is provided, where the pixel densities of the second display screen and the first display screen are the same, or a difference between the pixel densities is smaller than a preset value.

In consideration of the consistency of the display effect and the specificity of the display scene, the first display screen and the second display screen which have the same pixel density or have the difference value smaller than the preset value are used for displaying the scene image in the embodiment. The greater the pixel density, i.e., the number of pixels per inch of screen, the more detailed the display. The pixel density PPI is calculated by a horizontal pixel, b a vertical pixel, c a screen size,

take the screen size units in inches as an example: the resolution was 4096 x 2160, the screen size (diagonal length) was 86 inches, and the calculated pixel density was approximately 54. In consideration of the consistency of the display effect and the specificity of the display scene, the first display screen and the second display screen which have the same pixel density or have the difference value smaller than the preset value are used for displaying the scene image in the embodiment. In addition, when the difference value of the pixel density is smaller than the preset value, the difference value does not bring visual difference, and the definition of the screen is the same for the user. For example, in this embodiment, the first display screen is a 86-inch screen, and the pixel density of the first display screen may be 51, 54 or 45, and the second display screen may be a 46-inch screen with a pixel density of 48, or may be a 55-inch screen with a pixel density of 40.

On the basis of any one of the above embodiments of the present invention, a product display method is provided, where if a voice operation instruction of the user is detected, display control is performed on a scene image on the display screen according to the voice operation instruction.

When the voice information sent by the user is collected, voice recognition is performed on the voice information by using a voice recognition algorithm, the voice recognition algorithm can adopt any algorithm of the related technology, and the specific embodiment of the invention is not particularly limited. The recognition result of performing voice recognition on the voice information may be a voice operation instruction of clicking a screen, a voice operation instruction of sliding a screen left, a voice operation instruction of sliding a screen right, a voice operation instruction of opening a shopping cart, a voice operation instruction of replacing a scene image of a product to be sold of a specified type, and the like, and a specific embodiment of the present invention is not particularly limited. And controlling the display to display different scene images of the products to be sold or adjusting the scene images of the products to be sold or the element images of the products to be sold based on the identification result.

Illustratively, in a visual experience scene of shopping by a user, a voice operation instruction corresponding to voice information sent by the user is firstly acquired, and a display screen is controlled to display a corresponding scene image for the user to watch according to the acquired voice operation instruction, or the scene image of a product to be sold or the element image of the product to be sold is adjusted. For example, when a voice command for replacing the european living room home decoration scene image is acquired in a visual experience scene of home appliance and furniture purchase, the european living room home decoration scene image in the display screen can be correspondingly displayed based on the voice command for replacing the european living room home decoration scene image.

Fig. 26 is a schematic view showing the overall structure of a product display device according to an embodiment of the present invention. In its entirety, comprising:

the identification module A11 is configured to acquire a first scene image uploaded by a user, perform image identification on the first scene image, and determine a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image;

the obtaining module A12 is configured to obtain, according to the product to be replaced, a product element image corresponding to the product to be sold, where the product element image is used to represent each product to be sold and corresponds to each product to be sold one to one;

and the processing module a13 is configured to perform image processing on the first scene image according to the position area and the product element image, generate a second scene image for displaying the display effect of the product to be sold, and control a display device to display the second scene image.

The product display method in the embodiment is that when the product to be sold is displayed, the identification module allows a user to upload a first scene image of the user's home or a use place, the acquisition module finds out a product to be replaced by the product to be sold in the first scene image and a position area of the product in the first scene image based on image identification, acquires a product element image corresponding to the product to be sold based on the product to be replaced, the processing module replaces an element image of the product to be replaced in the first scene image based on the product element image corresponding to the product to be sold, acquires a second scene image, and displays the second scene image in the display device. The image recognition algorithm may adopt any algorithm of the related art, and the specific embodiment of the present invention is not particularly limited.

In the following, the product to be sold is taken as an electrical product for example: firstly, when a first scene image uploaded by a user is a bathroom home decoration scene image, an identification module carries out image identification on the bathroom home decoration scene image, and determines that products to be replaced in the first scene image are electric appliance products such as a bathroom heater, a washing machine, an intelligent closestool and a water heater; secondly, the acquisition module acquires product element images corresponding to the bathroom heater to be sold, the washing machine, the intelligent closestool and the water heater according to various acquired products to be sold, such as the bathroom heater, the washing machine, the intelligent closestool and the water heater; then, the processing module replaces products such as the bathroom heater, the washing machine, the intelligent closestool, the water heater and the like to be replaced in the first scene image with product element images corresponding to the bathroom heater, the washing machine, the intelligent closestool and the water heater to be sold according to the position areas where the bathroom heater, the washing machine, the intelligent closestool, the water heater and the like to be replaced in the first scene image and the corresponding product element images to obtain a second scene image; and finally, the processing module controls the display device to display the second scene image. After the first scene image is identified, products in the same category as products to be sold by a merchant or products in the same category as products to be sold in a current shopping cart of a user in the first scene image may be regarded as products to be replaced, and the embodiment of the present invention is not particularly limited.

Fig. 27 is a schematic diagram showing the overall structure of a product display system according to an embodiment of the present invention. As a whole, includes a controller a21 and a display device a 22; wherein:

the display device comprises a first display module A221 and a second display module A222, wherein the first display module A221 is a first display screen, the first display screen is a touch screen, the second display module A222 comprises at least one second display screen A02, and at least one of the second display screens A02 is a non-touch screen; the first display module a221 and the second display module a222 are combined into a display screen a23 according to a preset combination mode;

the controller a21 is electrically connected to the first display screen and the second display screen, and is configured to acquire a first scene image uploaded by a user, perform image recognition on the first scene image, and determine a product to be replaced and a position area corresponding to the product to be replaced included in the first scene image; according to the products to be replaced, obtaining product element images corresponding to the products to be sold, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one; and performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying the display effect of the products to be sold, and controlling the display device A22 to display the images.

In the embodiment, the product display system allows a user to upload a first scene image of the user's home or a use place when displaying products to be sold, finds out products to be replaced by the products to be sold and a position area of the products in the first scene image based on image identification, obtains a product element image corresponding to the products to be sold based on the products to be replaced, replaces an element image of the products to be replaced in the first scene image based on the product element image corresponding to the products to be sold, obtains a second scene image, and displays the second scene image on the display device. The image recognition algorithm may adopt any algorithm of the related art, and the specific embodiment of the present invention is not particularly limited.

In the following, the product to be sold is taken as an electrical product for example: firstly, when a first scene image uploaded by a user is a bathroom home decoration scene image, a controller performs image recognition on the bathroom home decoration scene image, and determines that products to be replaced in the first scene image are electric products such as a bathroom heater, a washing machine, an intelligent closestool and a water heater; secondly, the controller acquires product element images corresponding to the bathroom heater, the washing machine, the intelligent closestool and the water heater to be sold according to various acquired products to be sold, such as the bathroom heater, the washing machine, the intelligent closestool and the water heater; then, the controller replaces products such as the bathroom heater, the washing machine, the intelligent closestool and the water heater to be replaced in the first scene image with product element images corresponding to the bathroom heater, the washing machine, the intelligent closestool and the water heater to be sold according to the position areas where the bathroom heater, the washing machine, the intelligent closestool, the water heater and the like to be replaced in the first scene image and the corresponding product element images, and a second scene image is obtained; and finally, the controller controls the display device to display the second scene image. After the first scene image is identified, products in the same category as products to be sold by a merchant or products in the same category as products to be sold in a current shopping cart of a user in the first scene image may be regarded as products to be replaced, and the embodiment of the present invention is not particularly limited.

Further, as shown in fig. 2, the display device includes a first display module a01 and a second display module, the first display module a01 is a first display screen, the first display screen is a touch screen, the second display module includes at least one second display screen a02, and at least one of the second display screens a02 is a non-touch screen; the first display module A01 and the second display module are combined into a display screen A03 according to a preset combination mode.

The specific embodiment displays the scene image containing the products for sale together through the regular arrangement of the plurality of display modules. As shown in fig. 9, a plurality of display modules constitute the display screen jointly for show whole kitchen house ornamentation scene image, first display screen is arranged in the middle of, the left and right sides superposes respectively and sets up two second display screens, two second display screens on the left side are used for showing that kitchen house ornamentation scene image contains the subimage of juice extractor product element image, first display screen is used for showing that kitchen house ornamentation scene image contains the subimage of smoke ventilator, gas-cooker, dish washer product element image, two second display screens on the right side are used for showing that kitchen house ornamentation scene image contains the subimage of electric rice cooker product element image. The control of the scene image or the product element image displayed in the display screen can be realized by identifying the operation gesture of the user on the first display screen and generating the detection signal according to the operation gesture.

On the basis of any one of the above embodiments of the present invention, there is provided a product display system, wherein the combination manner includes: one of the second display screens and the first display screen are juxtaposed to form the display screen.

On the basis of any one of the above embodiments of the present invention, there is provided a product display system, wherein the combination manner includes: and the two second display screens are respectively arranged on two sides of the first display screen side by side to form the display screens.

On the basis of any one of the above embodiments of the present invention, there is provided a product display system, wherein the combination manner includes: the at least two second display screens are arranged on one side of the first display screen in a side-by-side or overlapping mode to form the display screens.

On the basis of any one of the above embodiments of the present invention, there is provided a product display system, wherein the combination manner includes: the at least three second display screens are arranged on two sides of the first display screen in a side-by-side or overlapped mode respectively to form the display screens.

On the basis of any of the above embodiments of the present invention, a product display system is provided, where the pixel densities of the second display screen and the first display screen are the same, or a difference between the pixel densities is smaller than a preset value.

On the basis of any of the above embodiments of the present invention, there is provided a product display system, as shown in fig. 28, further including:

a voice module A24 electrically connected with the controller A21 for detecting voice operation instructions of the user; accordingly, the number of the first and second electrodes,

the controller a21 is further configured to, if the voice module a24 detects a voice operation instruction of the user, perform display control on a scene image on the display screen a23 according to the voice operation instruction.

When the voice information sent by the user is collected, the voice module performs voice recognition on the voice information by using a voice recognition algorithm, the voice recognition algorithm can adopt any algorithm of the related technology, and the specific embodiment of the invention is not particularly limited. The recognition result of performing voice recognition on the voice information may be a voice operation instruction of clicking a screen, a voice operation instruction of sliding a screen left, a voice operation instruction of sliding a screen right, a voice operation instruction of opening a shopping cart, a voice operation instruction of replacing a scene image of a product to be sold of a specified type, and the like, and a specific embodiment of the present invention is not particularly limited. The controller controls the display to display different scene images of the products to be sold or adjusts the scene images of the products to be sold or the element images of the products to be sold based on the identification result.

Illustratively, in a visual experience scene of shopping by a user, the voice module first acquires a voice operation instruction corresponding to voice information sent by the user, and the controller controls the display screen to display a corresponding scene image for the user to watch or adjust a scene image of a product to be sold or an element image of the product to be sold according to the acquired voice operation instruction. For example, in a visual experience scene of home appliance and furniture purchase, when the voice module acquires a voice instruction for replacing the european living room home decoration scene image, the controller can correspondingly display the european living room home decoration scene image in the display screen based on the voice instruction for replacing the european living room home decoration scene image.

Fig. 29 is a schematic entity structure diagram of an electronic device according to an embodiment of the present invention, and as shown in fig. 29, the electronic device may include: a processor (processor)2910, a communication Interface 2920, a memory (memory)2930, and a communication bus 2940, wherein the processor 2910, the communication Interface 2920, and the memory 2930 communicate with each other via the communication bus 2940. The processor 2910 may invoke a computer program stored on the memory 2930 and operable on the processor 2910 to perform the transmission methods provided by the various embodiments described above, including, for example: acquiring a first scene image uploaded by a user, performing image recognition on the first scene image, and determining a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image; according to the products to be replaced, obtaining product element images corresponding to the products to be sold, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one; and performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying the display effect of the product to be sold, and controlling a display device to display the second scene image.

In addition, the logic instructions in the memory 2930 may be implemented in the form of software functional units and stored in a computer readable storage medium when sold or used as a stand-alone product. Based on such understanding, the technical solutions of the embodiments of the present invention may be embodied in the form of a software product, which is stored in a storage medium and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the methods described in the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk or an optical disk, and other various media capable of storing program codes.

Embodiments of the present invention further provide a non-transitory computer-readable storage medium, on which a computer program is stored, where the computer program is implemented to perform the transmission method provided in the foregoing embodiments when executed by a processor, and the method includes: acquiring a first scene image uploaded by a user, performing image recognition on the first scene image, and determining a product to be replaced and a position area corresponding to the product to be replaced which are included in the first scene image; according to the products to be replaced, obtaining product element images corresponding to the products to be sold, wherein the product element images are used for representing the products to be sold and correspond to the products to be sold one by one; and performing image processing on the first scene image according to the position area and the product element image to generate a second scene image for displaying the display effect of the product to be sold, and controlling a display device to display the second scene image.

The above-described embodiments of the apparatus are merely illustrative, and the units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement it without inventive effort.

Through the above description of the embodiments, those skilled in the art will clearly understand that each embodiment can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware. With this understanding in mind, the above-described technical solutions may be embodied in the form of a software product, which can be stored in a computer-readable storage medium such as ROM/RAM, magnetic disk, optical disk, etc., and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the methods described in the embodiments or some parts of the embodiments.

Finally, it should be noted that: the above examples are only intended to illustrate the technical solution of the present invention, but not to limit it; although the present invention has been described in detail with reference to the foregoing embodiments, it will be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some technical features may be equivalently replaced; and such modifications or substitutions do not depart from the spirit and scope of the corresponding technical solutions of the embodiments of the present invention.

Claims

1. A method of product display, comprising:

2. The method of claim 1, wherein the image processing the first scene image according to the location area and the product element image to generate a second scene image for displaying the product display effect for sale comprises:

in the first scene image, cutting out a region image corresponding to the product to be replaced according to the position region to obtain a background image; the background image is a part of image reserved after the product to be replaced is deleted from the family scene image and is used for representing an environment background;

3. The method of claim 1, wherein the image processing the first scene image according to the location area and the product element image to generate a second scene image for displaying the product display effect for sale comprises:

overlaying the product element image onto the first scene image according to the location area in the first scene image, generating the second scene image.

4. The method of claim 2 or 3, wherein before image processing the first scene image based on the location area and the product element image to generate a second scene image for displaying the product display effect for sale, the method further comprises:

and acquiring image parameters corresponding to the first scene image, and performing image processing on the product element image corresponding to the product to be sold according to the image parameters to obtain the product element image with the same image parameters.

5. The method of claim 4, wherein the image parameters include at least, but are not limited to: image size, photographing angle, depth of field, photosensitive value, shutter speed, and aperture.

6. The method of claim 1, wherein the display device comprises a first display module and a second display module, wherein the first display module is a first display screen, the first display screen is a touch screen, the second display module comprises at least one second display screen, and at least one of the second display screens is a non-touch screen; the first display module and the second display module are combined into a display screen according to a preset combination mode; accordingly, the method further comprises:

7. The method according to claim 6, wherein if an operation gesture of a user on the first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture includes:

8. The method according to claim 6, wherein if an operation gesture of a user on the first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture includes:

9. The method of claim 8, wherein if the second display screen is disposed on both sides of the first display screen, the method further comprises:

10. The method of claim 8, wherein the first display further comprises at least a product contrasting area; correspondingly, if the second display screen is arranged on two sides of the first display screen, the method further comprises:

11. The method of claim 8, further comprising:

if the sliding operation of the user on the first display screen is detected, displaying close-up images of the other similar products on the first display screen in sequence according to the arrangement sequence; or

If the user clicking the close-up image on the first display screen is detected, displaying an expanded image for displaying the internal structure of the product on the first display screen; or

If the user clicks the close-up image on the first display screen, displaying a selling point selection area corresponding to a product on the first display screen, and after the user clicks the selling point selection area, displaying an introduction image or a presentation image corresponding to a target selling point clicked by the user on the second display screen; or

And if the rotation operation of the user on the close-up image on the first display screen is detected, synchronously displaying the close-up image corresponding to the product in the three-dimensional coordinate system on the first display screen according to the rotation direction of the rotation operation.

12. The method of claim 8, wherein the first display screen further comprises at least a return operations area; accordingly, the method further comprises:

13. The method of claim 8, wherein the close-up image is the same as the actual size of the corresponding product.

14. The method of claim 6, comprising at least a product selection area on the first display screen; correspondingly, if an operation gesture of a user on the first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture, including:

15. The method of claim 14, wherein the first display further comprises at least a product contrasting area; correspondingly, if the second display screen is arranged on two sides of the first display screen, the method further comprises:

16. The method of claim 14, further comprising:

if the sliding operation of the user on the first display screen is detected, displaying close-up images of the products on the first display screen in sequence according to the arrangement sequence; or

17. The method of claim 6, wherein the first display screen includes at least a shopping cart feature; correspondingly, if an operation gesture of a user on the first display screen is detected, performing display control on a second scene image on the display screen according to the operation gesture, including:

18. The method of claim 6, further comprising:

19. The method of any one of claims 6 to 18, wherein the combining comprises:

one said second display screen and said first display screen side by side forming said display screen; or

The two second display screens are respectively arranged on two sides of the first display screen side by side to form the display screens; or

The at least two second display screens are arranged on one side of the first display screen in a side-by-side or overlapping mode to form the display screens; or

The at least three second display screens are arranged on two sides of the first display screen in a side-by-side or overlapped mode respectively to form the display screens.

20. The method of any one of claims 6 to 18, wherein the pixel densities of the second display screen and the first display screen are the same or the difference between the pixel densities is less than a predetermined value.

21. The method according to any one of claims 6 to 18, wherein if the voice operation instruction of the user is detected, the scene image on the display screen is controlled to be displayed according to the voice operation instruction.

22. A product display device, comprising:

23. A product display system, comprising a controller and a display device; wherein:

24. The system of claim 23, wherein the combination comprises:

25. The system of claim 23 or 24, wherein the pixel density of the second display screen is the same as the pixel density of the first display screen, or the difference between the pixel densities is less than a predetermined value.

26. The system of claim 23 or 24, further comprising:

the voice module is electrically connected with the controller and used for detecting a voice operation instruction of the user; accordingly, the number of the first and second electrodes,

the controller is further configured to perform display control on the scene image on the display screen according to the voice operation instruction if the voice module detects the voice operation instruction of the user.

27. An electronic device, comprising:

the memory stores program instructions executable by the processor, the processor invoking the program instructions to perform the product display method of any one of claims 1 to 21.

28. A non-transitory computer-readable storage medium storing computer instructions for causing a computer to perform the product presentation method of any one of claims 1 to 21.