CN110909242A - Data pushing method, device, server and storage medium - Google Patents

Data pushing method, device, server and storage medium Download PDF

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CN110909242A
CN110909242A CN201911181669.4A CN201911181669A CN110909242A CN 110909242 A CN110909242 A CN 110909242A CN 201911181669 A CN201911181669 A CN 201911181669A CN 110909242 A CN110909242 A CN 110909242A
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刘杰
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Beijing QIYI Century Science and Technology Co Ltd
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Beijing QIYI Century Science and Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/43Querying
    • G06F16/435Filtering based on additional data, e.g. user or group profiles
    • G06F16/436Filtering based on additional data, e.g. user or group profiles using biological or physiological data of a human being, e.g. blood pressure, facial expression, gestures
    • GPHYSICS
    • G16INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR SPECIFIC APPLICATION FIELDS
    • G16HHEALTHCARE INFORMATICS, i.e. INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR THE HANDLING OR PROCESSING OF MEDICAL OR HEALTHCARE DATA
    • G16H50/00ICT specially adapted for medical diagnosis, medical simulation or medical data mining; ICT specially adapted for detecting, monitoring or modelling epidemics or pandemics
    • G16H50/30ICT specially adapted for medical diagnosis, medical simulation or medical data mining; ICT specially adapted for detecting, monitoring or modelling epidemics or pandemics for calculating health indices; for individual health risk assessment

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Abstract

The application discloses a data pushing method, which comprises the following steps: obtaining data to be sent and content grades of the data to be sent, wherein the content grades of the data represent the stimulation degree of the data; determining a target content grade matched with a user; determining target data in the data to be sent based on the target content grade and the content grade of the data to be sent; and sending the target data. Based on the technical scheme disclosed by the application, the possibility of psychological and physiological adverse reactions when a user accesses data can be reduced or avoided, so that the psychological and physiological health of the user is protected, and the user can keep smooth and pleasant experience when accessing data.

Description

Data pushing method, device, server and storage medium
Technical Field
The present application relates to the field of data processing technologies, and in particular, to a data pushing method, an apparatus, a server, and a storage medium.
Background
There are two main data pushing methods. One is that a user inputs a search term in a client, and a server pushes data with high relevancy to the client according to the search term. And the other is that after the user opens the client, the server pushes recent hot data or data needing promotion to the client. The pushed data comprise multimedia data, and the multimedia data comprise audio, video, documents and pictures.
However, the current data push method has certain defects: some data are more irritant, and some users have psychological and physiological adverse reactions during access.
This problem is particularly acute in the short video domain. The short videos are mostly uploaded by users, and the content of the short videos is short, and the short videos are mostly only minutes or even tens of seconds. Some short video publishers can upload some videos with large irritation, such as dangerous extreme sports, thriller and other fragments, in order to attract more users, and the short videos have the characteristic of being automatically played when browsing and turning pages. Therefore, in the short video field, a problem of adversely affecting the psychology and physiology of a part of users is more likely to occur.
Disclosure of Invention
In view of this, an object of the present application is to provide a data pushing method, an apparatus, a server and a storage medium, so as to solve the defects existing in the current data pushing manner, and reduce the possibility of psychological and physiological adverse reactions occurring when a user accesses data.
In order to achieve the above purpose, the present application provides the following technical solutions:
in one aspect, the present application provides a data pushing method, where the method includes:
obtaining data to be sent and a content grade of the data to be sent, wherein the content grade of the data represents the stimulation degree of the data;
determining a target content grade matched with a user;
determining target data in the data to be sent based on the target content grade and the content grade of the data to be sent;
and sending the target data.
Optionally, in the method, the determining a target content rating matching the user includes:
obtaining a health level of the user;
and determining a first content grade corresponding to the health grade of the user, and taking the first content grade as the target content grade.
Optionally, in the method, the determining a target content rating matching the user includes:
and obtaining a second content grade sent by the client, and taking the second content grade as the target content grade.
Optionally, in the method, the determining a target content rating matching the user includes:
obtaining a health level of the user;
determining a first content grade corresponding to the health grade of the user;
obtaining a second content grade sent by the client;
the first content rating is taken as the target content rating if the first content rating characteristic has a pungency less than or equal to a pungency of the second content rating characteristic, and the second content rating is taken as the target content rating if the first content rating characteristic has a pungency greater than a pungency of the second content rating characteristic.
Optionally, in the method, determining target data in the data to be sent based on the target content rating and the content rating of the data to be sent includes:
determining data with a content grade higher than or equal to the target content grade in the data to be sent as target data;
among any two data with different content levels, the stimulation degree of the data with higher content level is smaller than that of the other data.
Optionally, in the above method, the obtaining the health level of the user includes:
obtaining vital sign data of the user, the vital sign data including at least one of blood pressure data, heart data, and pulse data;
and determining the health grade of the user according to the physical sign data of the user.
Optionally, in the above method, the obtaining the health level of the user includes:
and obtaining a pre-stored historical health grade of the user.
In another aspect, the present application provides a data pushing apparatus, including:
the data processing unit is used for obtaining data to be sent and content grades of the data to be sent, wherein the content grades of the data represent the stimulation degree of the data;
a target content rating determination unit for determining a target content rating matching the user;
a target data obtaining unit, configured to determine target data in the data to be sent based on the target content level and the content level of the data to be sent;
and the target data sending unit is used for sending the target data.
In another aspect, the present application provides a server comprising a processor and a memory;
the memory is used for storing programs;
the processor is used for calling and executing the program stored in the memory so as to execute the data pushing method.
In another aspect, the present application provides a storage medium, where computer-executable instructions are stored, and when the computer-executable instructions are loaded and executed by a processor, the data pushing method according to any one of the above-mentioned embodiments is implemented.
According to the data pushing method, the data pushing device, the server and the storage medium, after the data to be sent are obtained, the content grade of the data to be sent and the target content grade matched with the user are further obtained, the content grade of the data to be sent and the target content grade matched with the user are used as screening bases, the target data are screened from the data to be sent, the stimulation degree of the target data pushed to the client side is matched with the user, the possibility that psychological and physiological adverse reactions occur when the user accesses the data can be reduced or avoided, the psychological and physiological health of the user is protected, and smooth and pleasant experience is kept when the user accesses the data.
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In order to more clearly illustrate the embodiments of the application or the technical solutions in the prior art, the drawings needed to be used in the description of the embodiments or the prior art will be briefly introduced below, and it is obvious that the drawings in the following description are only the embodiments of the application, and it is obvious for those skilled in the art that other drawings can be obtained according to the provided drawings without creative efforts.
Fig. 1 is a flow chart of a data pushing method disclosed in the present application;
FIG. 2 is a flow chart of another data pushing method disclosed herein;
FIG. 3 is a flow chart of another data pushing method disclosed herein;
FIG. 4 is a flow chart of another data pushing method disclosed herein;
FIG. 5 is a flow chart of a method of obtaining a health level of a user as disclosed herein;
FIG. 6 is a flow chart of another method disclosed herein for obtaining a health level of a user;
fig. 7 is a schematic structural diagram of a data pushing apparatus disclosed in the present application;
fig. 8 is a hardware configuration diagram of a server according to the present disclosure.
Detailed Description
The technical solutions in the embodiments of the present application will be described clearly and completely with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all embodiments. All other embodiments, which can be derived by one of ordinary skill in the art from the embodiments in the application without any creative effort, shall fall within the scope of protection of the application.
In this application, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other identical elements in a process, method, article, or apparatus that comprises the element.
As can be seen from the above background art, the current data push scheme has certain drawbacks: some data are more irritating, and users can have psychological and physiological adverse reactions when accessing the data. This problem is particularly acute in the short video domain.
Therefore, the application discloses a data pushing method, a data pushing device, a server and a storage medium, so as to overcome the defects of the existing data pushing mode and reduce the possibility of psychological and physiological adverse reactions when a user accesses data.
Referring to fig. 1, fig. 1 is a flowchart of a data pushing method disclosed in the present application. The data pushing method is applied to a server and comprises the following steps:
s101: and obtaining the data to be sent and the content grade of the data to be sent.
The data to be sent in the application are multimedia data, and mainly comprise audio, video, documents and pictures. Wherein, the video can be divided into long video and short video. It should be noted that the content rating of the data is used to characterize the irritation level (i.e., irritation degree) of the data.
As one embodiment, the content rating of the data is inversely related to the irritation level of the data. That is, if the data is more irritating, the content level of the data is lower. For example, of any two data having different contents, the data having a lower content level has a larger irritation than the other data. For example, dangerous extreme sports videos, thrillers and bloody pictures can generate large stimulation to users, and the content of the data is low in level.
As another embodiment, the content level of the data is positively correlated with the irritation level of the data. That is, if the data is more irritating, the content of the data is ranked higher. For example, of any two data having different content ratings, the data having the higher content rating is more irritating than the other data.
In implementation, the server may perform step S101 in various scenarios.
1) Based on the scene that a user slides up and down to turn pages and slides left and right to switch the tab bar at the client, new data needs to be loaded;
2) based on a scene that a user inputs a search word in a client and a server recalls content based on the search word, new data needs to be loaded;
3) based on the address link clicked by the user, executing the scene of page access, and sending corresponding data to the client by the server;
4) the server side actively pushes multimedia feed stream data to the client side based on the subscription strategy of the client side;
5) in the short video field, based on the fact that a user executes gesture operation on a client to switch scenes for playing next video content, before video entity content is sent to the client (or in a preloading stage), a new video needs to be loaded;
6) in the long video field, based on the negative video content of a certain time segment during the process of playing the long video by the user, the filtering mechanism can be applied to the negative video content which is not played in advance, that is, a scheme of skipping the time segment where the negative content is located is executed.
In the present application, the server determines the content rating of each data for the stored data, and records the content rating of each data. After the server obtains the data to be sent in the process of executing step S101, the server can quickly obtain the content rating of the data to be sent by querying the recorded information.
In implementation, one way for the server to determine the content rating of the data in advance is as follows: the content of the data is analyzed in multiple dimensions through a content recognition engine, and then the content grade of the data is determined through deep learning, natural language processing and text clustering classification and through automatic marking and manual intervention. For example, when the content of the data is a video, the video is analyzed in a video dimension, an audio dimension, and a text dimension.
S102: a target content rating matching the user is determined.
The user in this application refers to a person who is currently using the terminal, that is, a person who will access the target data later.
In practice, the identity of the user may be determined in a number of ways, and the target content rating matching the user may be determined.
One scheme for determining the identity of the user is as follows: the user inputs own identity information at the terminal. A second approach to determining the identity of a user is: the terminal collects an image, identifies a face image in the image and determines the identity of a user. The terminal can acquire images through an image acquisition device arranged by the terminal or through an external image acquisition device. A third approach to determining the identity of a user is: the terminal collects the physiological characteristic information and determines the identity of the user based on the collected physiological characteristic information. The physiological characteristic information includes, but is not limited to, fingerprint information and iris information.
S103: and determining target data in the data to be transmitted based on the target content grade and the content grade of the data to be transmitted.
Wherein the stimulation level of the target data is less than or equal to the stimulation level characterized by the target content rating.
S104: and sending the target data.
According to the data pushing method, the server obtains data to be sent and content levels of the data to be sent, determines a target content level matched with a user, then determines target content in the data to be sent based on the target content level and the content levels of the data to be sent, and sends the target content to the client.
The server obtains the data to be sent, further obtains the content grade of the data to be sent and the target content grade matched with the user, and selects the target data from the data to be sent by taking the content grade of the data to be sent and the target content grade matched with the user as a screening basis, so that the stimulation degree of the target data pushed to the client is matched with the user, the possibility of psychological and physiological adverse reactions occurring when the user accesses the data can be reduced or avoided, the psychological and physiological health of the user is protected, and the smooth and pleasant experience is kept when the user accesses the data.
The user access data in the present application means: the client outputs data, and the user checks the data output by the client through the client.
The data pushing method disclosed above in the present application is explained in more detail below.
Referring to fig. 2, fig. 2 is a flowchart of another data pushing method disclosed in the present application. The data pushing method is applied to a server and comprises the following steps:
s201: and obtaining the data to be sent and the content grade of the data to be sent.
S202: a health level of the user is obtained.
The health level of the user is used to characterize the health condition of the user. In one possible implementation, the health level of the user is positively correlated with the health condition of the user. That is, the better the health of the user, the higher the health level of the user.
S203: and determining a first content grade corresponding to the health grade of the user, and taking the first content grade as a target content grade.
The health level of the user is multiple, and the content level of the data is also multiple. A corresponding content rating is preconfigured for each health rating.
For example, the user's health level includes: healthy, uncomfortable and severe. Wherein the health, discomfort and severity of the characterized health condition are reduced one by one. The content ratings of the data include: no irritation, mild, moderate, uncomfortable and severe. Wherein the mild, moderate, uncomfortable and severe marked irritation levels increase one by one.
For example, when the user's health level is healthy, the corresponding content level is set to be severe; when the health level of the user is improper, setting the corresponding content level as uncomfortable; when the user's health level is severe, the corresponding content level is set to be mild or moderate.
In implementation, the content level corresponding to the health level can be set as required, and only the following rules need to be satisfied:
under the condition that the content level of the data and the irritation size of the data are in a negative correlation relationship, the content level corresponding to the health level with the lower level is higher than the content level corresponding to the other health level in any two different health levels;
in the case where the content rank of the data and the irritation level of the data are in a positive correlation, the content rank corresponding to the health rank of the lower rank is lower than the content rank corresponding to the other health rank of any two different health ranks.
The server prestores the corresponding relation between the health grade and the content grade. After the server determines the health level of the user, a first content level corresponding to the health level of the current user can be determined according to the corresponding relation between the pre-stored health level and the content level, and the first content level serves as a target content level.
S204: and determining target data in the data to be transmitted based on the target content grade and the content grade of the data to be transmitted. Wherein the stimulation level of the target data is less than or equal to the stimulation level characterized by the target content rating.
That is, the server screens out target data matched with the health level of the user from the data to be sent according to the health level of the user and the content level of the data to be sent, and the stimulation degree of the target data is matched with the health degree of the user.
For example, a user with heart disease, hypertension or other health problems has a low health level, and the server pushes less-irritant or non-irritant data to the client according to the health level of the user, so that the possibility that psychological and physiological adverse reactions occur when the user accesses the data can be reduced or avoided, and the psychological and physiological health of the user can be protected.
S205: and sending the target data.
For a better understanding of the above, the following is exemplified:
assuming that the health level of the user is uncomfortable, determining that the target content level is uncomfortable according to the health level of the user, and filtering data with the content level lower than the uncomfortable level in the data to be sent according to the content level of the data to be sent, namely filtering data with the content level serious in the data to be sent to obtain the target data.
In the data pushing method shown in fig. 2 of the application, after the server obtains the data to be sent, the content grade of the data to be sent is further obtained, the first content grade corresponding to the health grade of the user is determined, the content grade of the data to be sent and the first content grade are used as screening bases, and target data matched with the health grade of the user are screened from the data to be sent. Because the stimulation degree of the target data is matched with the health degree of the user, the possibility of psychological and physiological adverse reactions occurring when the user accesses the data can be reduced or avoided, so that the psychological and physiological health of the user is protected, and the smooth and pleasant experience is kept when the user accesses the data.
Referring to fig. 3, fig. 3 is a flowchart of another data pushing method disclosed in the present application. The data pushing method is applied to a server and comprises the following steps:
s301: and obtaining the data to be sent and the content grade of the data to be sent.
S302: and obtaining a second content grade sent by the client, and taking the second content grade as a target content grade.
The second content rating sent by the client is set in the client by the user.
Wherein, the content grade which can be set by the user is consistent with the content grade of the preset data. For example, the content ratings of the data include: no irritation, mild, moderate, uncomfortable and severe, the content ratings that the user can set also include: no irritation, mild, moderate, uncomfortable and severe.
It can be understood that the user selects the corresponding content rating at the client according to the acceptable stimulation level.
In an implementation, the client provides a health filter switch having a plurality of selectable items, each selectable item corresponding to a content rating, and the client generates a corresponding second content rating when the user selects one of the selectable items.
S303: and determining target data in the data to be transmitted based on the target content grade and the content grade of the data to be transmitted. Wherein the stimulation level of the target data is less than or equal to the stimulation level characterized by the target content rating.
S304: and sending the target data.
According to the data pushing method shown in fig. 3, after the server obtains the data to be sent, the content grade of the data to be sent is further obtained, the second content grade sent by the client is determined, the content grade of the data to be sent and the second content grade are used as screening bases, the target data are screened from the data to be sent, and the stimulation degree of the target data is matched with the stimulation degree represented by the second content grade set by the user, so that the possibility that psychological and physiological adverse reactions occur when the user accesses the data can be reduced or avoided, the psychological and physiological health of the user is protected, and smooth and pleasant experience is kept when the user accesses the data.
Referring to fig. 4, fig. 4 is a flowchart of another data pushing method disclosed in the present application. The data pushing method is applied to a server and comprises the following steps:
s401: and obtaining the data to be sent and the content grade of the data to be sent.
S402: a health level of the user is obtained.
S403: a first content rating corresponding to the user's health rating is determined.
S404: and obtaining the second content level sent by the client.
It should be noted that the execution sequence of step S402, step S403 and step S404 is not limited to that shown in fig. 4. In practice, step S404 may be executed first, and then step S402 and step S403 may be executed. Alternatively, step S404, and step S402 and step S403 are performed simultaneously.
S405: the first content rating is taken as the target content rating if the first content rating representative has a pungency less than or equal to a pungency of the second content rating representative, and the second content rating is taken as the target content rating if the first content rating representative has a pungency greater than the second content rating representative.
That is to say:
in the case where the content rating of the data is in a negative correlation with the irritation level of the data (of data having different content ratings, the irritation level of data having a higher content rating is smaller than that of the other data), the first content rating is set as the target content rating if the first content rating is higher than or equal to the second content rating, and the second content rating is set as the target content rating if the first content rating is lower than the second content rating.
In the case where the content rating of the data and the irritation level of the data are in a positive correlation (of data having different content ratings, the irritation degree of data having a higher content rating is greater than the irritation degree of another data), the second content rating is set as the target content rating if the first content rating is higher than or equal to the second content rating, and the first content rating is set as the target content rating if the first content rating is lower than the second content rating.
The first content rating is determined based on the health level of the user and the second content rating is set by the user. If the first content level representation has a lower or equal pungency than the user-defined second content level representation, this indicates that the user-defined second content level is beyond his/her physical capacity, which may have a physiological and psychological adverse effect on the user, and the server therefore takes the first content level as the target content level. If the first content level representation has a greater aggressiveness than the second content level representation set by the user, this indicates that the first content level is within the user's physical endurance, but the user does not want to access the more aggressive data, so the server takes the second content level as the target content level.
S406: and determining target data in the data to be transmitted based on the target content grade and the content grade of the data to be transmitted. Wherein the target data has a stimulus less than or equal to the stimulus characterized by the target content rating.
For a better understanding of the above, the following is exemplified:
the content ratings of the data include: no irritation, mild, moderate, uncomfortable and severe.
Assuming that a first content grade determined according to the health grade of the user is medium, a second content grade set by the user is uncomfortable, and the stimulation represented by the first content grade is smaller than the stimulation represented by the second content grade, in this case, the server determines the first content grade as a target content grade, and filters data with the content grade lower than the medium in the data to be transmitted to obtain the target data. That is, the server takes data whose content level is non-irritating, mild, and moderate among the data to be transmitted as target data.
Assuming that the first content grade determined according to the health grade of the user is uncomfortable, the second content grade set by the user is slight, and the irritation of the first content grade representation is greater than the irritation of the second content grade representation, in this case, the server determines the second content grade as the target content grade, and filters the data with the content grade lower than slight in the data to be sent to obtain the target data. That is, the server takes data whose content level is neither stimulating nor mild in the data to be transmitted as the target data.
S407: and sending the target data.
In the data pushing method shown in fig. 4 of the present application, after obtaining data to be sent, a server further obtains a content level of the data to be sent, determines a first content level corresponding to a health level of a user, determines a second content level sent by a client, determines the first content level as a target content level if the irritation represented by the first content level is less than or equal to the irritation represented by the second content level, determines the second content level as a target content level if the irritation represented by the first content level is greater than the irritation represented by the second content level, and obtains the target data in the data to be sent by taking the content level of the data to be sent and the target content level as a screening basis. The server determines target data in the data to be sent by combining a first content grade determined according to the health grade of the user and a second content grade set by the user, and can meet personal requirements of the user on the premise of ensuring that the stimulation degree of the target data is matched with the health degree of the user.
In a possible implementation manner, the following scheme may be adopted to determine the target data in the data to be sent based on the target content level and the content level of the data to be sent:
and determining data with the content grade higher than or equal to the target content grade in the data to be transmitted as target data. Among any two data with different content levels, the stimulation degree of the data with higher content level is smaller than that of the other data.
In another possible implementation manner, the following scheme may be adopted for determining the target data in the data to be transmitted based on the target content level and the content level of the data to be transmitted:
and determining data with the content grade lower than or equal to the target content grade in the data to be transmitted as target data. Among any two data with different content levels, the stimulation degree of the data with higher content level is greater than that of the other data.
In the data pushing method shown in fig. 2 and 4 of the present application, the health level of the user can be obtained in various ways.
Referring to fig. 5, fig. 5 is a flowchart of a method for obtaining a health level of a user disclosed in the present application.
The method comprises the following steps:
s501: physical sign data of the user is obtained.
Wherein the user's vital sign data includes at least one of blood pressure data, heart data, and pulse data.
S502: and determining the health grade of the user according to the physical sign data of the user.
In the method for obtaining the health level of the user shown in fig. 5, the physical sign data of the user is used as an analysis basis, so that the health condition of the user is accurately evaluated, and the health level of the user is obtained.
Referring to fig. 6, fig. 6 is a flow chart of another method of obtaining a health level of a user disclosed herein. The method comprises the following steps:
s601: physical sign data and medical history data of the user are obtained.
Wherein the user's vital sign data includes at least one of blood pressure data, heart data, and pulse data.
S602: and determining the health grade of the user according to the physical sign data and the medical history data of the user.
According to the method for obtaining the health level of the user shown in fig. 6, the health level of the user is determined by combining the physical sign data and the medical history data of the user, so that the health condition of the user can be more accurately evaluated, and the finally obtained health level of the user has higher accuracy.
In the scheme shown in fig. 5 and fig. 6 of the present application, sign data of a user can be collected through an intelligent wearable device worn by the user.
In a possible implementation manner, the server acquires sign data of the user from the intelligent wearable device worn by the user, and determines the health level of the user according to the sign data of the user, or determines the health level of the user according to the sign data and the medical history data of the user.
In another possible implementation manner, the server obtains the sign data of the user in advance through multiple ways, for example, obtains the sign data of the user from an intelligent wearable device worn by the user, and stores the sign data of the user in an accessible storage medium. The server acquires the physical sign data of the user from the storage medium, and determines the health level of the user according to the physical sign data of the user, or determines the health level of the user according to the physical sign data and the medical history data of the user.
The intelligent wearable device includes but is not limited to intelligent bracelet, intelligent wrist-watch and intelligent armlet. If the operating system of the intelligent wearable device is an IOS system, collecting and integrating physical sign data of the user by adopting a Healthkit framework; and if the operating system of the intelligent wearable device is Andriod, collecting and integrating the physical sign data of the user by adopting a Googli Fit framework.
Considering that the health condition of the user is stable for a long time, the present application also provides another scheme for obtaining the health grade of the user, specifically: and acquiring a pre-stored historical health grade of the user.
That is, after the server determines the health level of the user according to the characteristic data of the user, or determines the health level of the user according to the physical sign data and the medical history data of the user, the server stores the health level of the user in a preset storage space. And after the server obtains the data to be sent, obtaining the health level of the user from a preset storage space.
Based on the above disclosed scheme for obtaining the health level of the user, the health level of the user can still be obtained under the condition that the intelligent wearable device fails to obtain the physical sign data of the user in time due to a fault or a communication fault, so that data matched with the health level of the user is pushed to the client. In addition, the health state of the user is kept stable for a long time, and by adopting the scheme, the times of transmitting the physical sign data of the user among the intelligent wearable device, the terminal and the server can be reduced, and the communication power consumption is reduced.
The application discloses a data pushing method and correspondingly discloses a data pushing device, and the description about the data pushing method and the data pushing device in the specification can be mutually referred.
Referring to fig. 7, fig. 7 is a schematic structural diagram of a data pushing apparatus disclosed in the present application. The data push device disclosed in the present application includes: a data processing unit 701, a target content rating determination unit 702, a target data acquisition unit 703, and a target data transmission unit 704.
Wherein:
a data processing unit 701, configured to obtain data to be sent and a content rating of the data to be sent. Wherein the content rating of the data characterizes a degree of irritation of the data.
A target content rating determination unit 702, configured to determine a target content rating matching the user.
A target data obtaining unit 703 is configured to determine target data in the data to be sent based on the target content level and the content level of the data to be sent.
A target data transmitting unit 704 for transmitting the target data.
The data pushing device disclosed by the application further obtains the content grade of the data to be sent and the target content grade matched with a user after obtaining the data to be sent, the content grade of the data to be sent and the target content grade matched with the user are used as screening bases, the target data are screened from the data to be sent, the stimulation degree of the target data pushed to the client is matched with the user, the possibility that psychological and physiological adverse reactions occur when the user accesses the data can be reduced or avoided, the psychological and physiological health of the user is protected, and smooth and pleasant experience is kept when the user accesses the data.
In one possible implementation, the target content level determination unit 702 includes a first level determination subunit. The first rank determining subunit is to: obtaining a health level of a user; and determining a first content grade corresponding to the health grade of the user, and taking the first content grade as a target content grade.
In another possible implementation, the target content level determination unit 702 includes a second level determination subunit. The second level determining subunit is to: obtaining a health level of a user; determining a first content grade corresponding to the health grade of the user; obtaining a second content grade sent by the client; the first content rating is taken as the target content rating if the first content rating representative has a pungency less than or equal to a pungency of the second content rating representative, and the second content rating is taken as the target content rating if the first content rating representative has a pungency greater than the second content rating representative.
In another possible implementation, the target content level determination unit 702 includes a third level determination subunit. The third level determining subunit is to: and obtaining a second content grade sent by the client, and taking the second content grade as a target content grade.
Optionally, the first level determining subunit and the second level determining subunit obtain the health level of the user, specifically: obtaining vital sign data of a user, wherein the vital sign data comprises at least one of blood pressure data, heart data, and pulse data; and determining the health grade of the user according to the physical sign data of the user.
Optionally, the first level determining subunit and the second level determining subunit obtain the health level of the user, specifically: obtaining vital sign data and medical history data of a user, wherein the vital sign data comprises at least one of blood pressure data, heart data and pulse data; and determining the health grade of the user according to the physical sign data and the medical history data of the user.
Optionally, the first level determining subunit and the second level determining subunit obtain the health level of the user, specifically: and obtaining a pre-stored historical health grade of the user.
In a possible implementation manner, the target data obtaining unit 703 determines target data in the data to be sent based on the target content level and the content level of the data to be sent, specifically:
determining data with a content grade higher than or equal to a target content grade in data to be transmitted as target data; among any two data with different content levels, the stimulation degree of the data with higher content level is smaller than that of the other data.
In a possible implementation manner, the target data obtaining unit 703 determines target data in the data to be sent based on the target content level and the content level of the data to be sent, specifically:
determining data with a content grade lower than or equal to a target content grade in the data to be transmitted as target data; among any two data with different content levels, the stimulation degree of the data with higher content level is greater than that of the other data.
The application also discloses a server. Referring to fig. 8, fig. 8 is a hardware structure diagram of a server disclosed in the present application. The server may include a processor 801, memory 802, and a communication interface 803.
Optionally, the electronic device may further include: an input unit 804, a display 805 and a communication bus 806. The processor 801, the memory 802, the communication interface 803, the input unit 804 and the display 805 all communicate with each other via a communication bus 806.
The processor 801 may call a program stored in the memory 802.
The memory 802 is used to store one or more programs, which may include program code comprising computer operating instructions. In the embodiment of the present application, the memory stores at least a program for realizing the following functions:
obtaining data to be sent and content grades of the data to be sent, wherein the content grades of the data represent the stimulation degree of the data; determining a target content grade matched with a user; determining target data in the data to be sent based on the target content grade and the content grade of the data to be sent; and sending the target data.
Of course, the server architecture shown in FIG. 8 is not intended to be limiting, and in actual implementations, the server may include more or less components than those shown in FIG. 8, or some combination of components.
The application also discloses a storage medium, wherein the storage medium stores computer-executable instructions, and when the computer-executable instructions are loaded and executed by a processor, any one of the data pushing methods disclosed above is realized.
The embodiments in the present specification are described in a progressive manner, and the same and similar parts among the embodiments are referred to each other, and each embodiment focuses on the differences from the other embodiments. In particular, for the device or server embodiment, since it is substantially similar to the method embodiment, it is described relatively simply, and reference may be made to some descriptions of the method embodiment for relevant points. The above-described embodiments of the apparatus and the server are merely illustrative, where the units described as separate parts may or may not be physically separate, and the parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on multiple network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement it without inventive effort.
Those of skill would further appreciate that the various illustrative elements and algorithm steps described in connection with the embodiments disclosed herein may be implemented as electronic hardware, computer software, or combinations of both, and that the various illustrative components and steps have been described above generally in terms of their functionality in order to clearly illustrate this interchangeability of hardware and software. Whether such functionality is implemented as hardware or software depends upon the particular application and design constraints imposed on the implementation. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the application.
The previous description of the disclosed embodiments is provided to enable any person skilled in the art to make or use the present application. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the generic principles defined herein may be applied to other embodiments without departing from the spirit or scope of the application. Thus, the application is not intended to be limited to the embodiments shown herein but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

Claims (10)

1. A method for pushing data, the method comprising:
obtaining data to be sent and a content grade of the data to be sent, wherein the content grade of the data represents the stimulation degree of the data;
determining a target content grade matched with a user;
determining target data in the data to be sent based on the target content grade and the content grade of the data to be sent;
and sending the target data.
2. The method of claim 1, wherein determining the target content rating matching the user comprises:
obtaining a health level of the user;
and determining a first content grade corresponding to the health grade of the user, and taking the first content grade as the target content grade.
3. The method of claim 1, wherein determining the target content rating matching the user comprises:
and obtaining a second content grade sent by the client, and taking the second content grade as the target content grade.
4. The method of claim 1, wherein determining the target content rating matching the user comprises:
obtaining a health level of the user;
determining a first content grade corresponding to the health grade of the user;
obtaining a second content grade sent by the client;
the first content rating is taken as the target content rating if the first content rating characteristic has a pungency less than or equal to a pungency of the second content rating characteristic, and the second content rating is taken as the target content rating if the first content rating characteristic has a pungency greater than a pungency of the second content rating characteristic.
5. The method of claim 1, wherein determining target data in the data to be transmitted based on the target content rating and the content rating of the data to be transmitted comprises:
determining data with a content grade higher than or equal to the target content grade in the data to be sent as target data;
among any two data with different content levels, the stimulation degree of the data with higher content level is smaller than that of the other data.
6. The method of claim 2 or 4, wherein the obtaining the health level of the user comprises:
obtaining vital sign data of the user, the vital sign data including at least one of blood pressure data, heart data, and pulse data;
and determining the health grade of the user according to the physical sign data of the user.
7. The method of claim 2 or 4, wherein the obtaining the health level of the user comprises:
and obtaining a pre-stored historical health grade of the user.
8. A data pushing apparatus, the apparatus comprising:
the data processing unit is used for obtaining data to be sent and content grades of the data to be sent, wherein the content grades of the data represent the stimulation degree of the data;
a target content rating determination unit for determining a target content rating matching the user;
a target data obtaining unit, configured to determine target data in the data to be sent based on the target content level and the content level of the data to be sent;
and the target data sending unit is used for sending the target data.
9. A server, comprising a processor and a memory;
the memory is used for storing programs;
the processor is used for calling and executing the program stored in the memory to execute the data pushing method of any one of the claims 1 to 7.
10. A storage medium having stored thereon computer-executable instructions which, when loaded and executed by a processor, carry out a data push method according to any one of claims 1 to 7.
CN201911181669.4A 2019-11-27 2019-11-27 Data pushing method, device, server and storage medium Pending CN110909242A (en)

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Application publication date: 20200324