CN110890042B - Desktop media advertisement putting integrated system - Google Patents

Desktop media advertisement putting integrated system Download PDF

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CN110890042B
CN110890042B CN201811056759.6A CN201811056759A CN110890042B CN 110890042 B CN110890042 B CN 110890042B CN 201811056759 A CN201811056759 A CN 201811056759A CN 110890042 B CN110890042 B CN 110890042B
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projection
central control
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control module
advertisement
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CN110890042A (en
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王辉
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    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00Advertising or display means not otherwise provided for
    • G09F19/12Advertising or display means not otherwise provided for using special optical effects
    • G09F19/18Advertising or display means not otherwise provided for using special optical effects involving the use of optical projection means, e.g. projection of images on clouds
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements

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  • Game Theory and Decision Science (AREA)
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Abstract

The invention discloses a desktop media advertisement putting integrated system, which comprises a projector, a rear projection display board, a storage module, a power supply module and a central control module, wherein the storage module is connected with the rear projection display board; the central control module is in communication connection with the storage module, the central control module writes or deletes advertisement projection information into or from the storage module according to the received control instruction, the projector is arranged below the rear projection display board and is in communication connection with the storage module, the projector reads the advertisement projection information in the storage module and puts the advertisement projection information on the rear projection display board, the rear projection display board is transparent or semitransparent, the electric device comprises the projector and the central control module, and the power module is electrically connected with the electric device and supplies power for the electric device. The invention can solve the problem that the projection effect is influenced by external light and places when the desktop media advertisement is put in the prior art, can solve the interaction problem of the projected advertisement and people, effectively avoid the large reconstruction of the application scene and realize the seamless fusion of the system and the environment.

Description

Desktop media advertisement putting integrated system
Technical Field
The invention relates to the technical field of advertisement display, in particular to a desktop media advertisement delivery integrated system.
Background
Desktop media advertisements are always concerned by the advertisement market with high environment matching degree and high subject matter fitting property, but the traditional advertisement putting mode leads to the fact that the desktop media advertisement market is not fully developed all the time. This is mainly because: (1) The traditional desktop media mainly comprising paper such as propaganda pages, newspaper impurities, cards and the like has the advantages of less information quantity, vividness, poor interactivity, high content manufacturing and putting cost, complicated maintenance and waste of a large amount of paper and other resources; (2) The novel desktop media system mainly comprising the liquid crystal display screen charger has the advantages of higher manufacturing cost, single content and lower advertising efficiency; (3) The large interactive projection 5D system for entertainment, drainage, such as a sea hall, a museum and a high-grade restaurant, has very high cost and is not suitable for projection advertisement in a common public scene.
In the advertisement display form in the prior art, the influence of factors such as advertisement content, advertisement quality, interactivity and the like causes low arrival rate and poor effect of the desktop media advertisement, and the factors such as cost, content production, post maintenance and the like directly restrict the development of the desktop media advertisement.
Disclosure of Invention
In order to overcome the defects of the prior art, the invention aims to provide a desktop media advertisement delivery integrated system which can solve the problems that in the advertisement display form of the prior art, the desktop media advertisement is low in arrival rate and poor in effect due to the influence of factors such as advertisement content, advertisement quality and interactivity, and the development of the desktop media advertisement is directly restricted by the factors such as cost, content production and later maintenance. The following effects can be achieved: 1) The projection system is used for putting the projection advertisement, and the projection advertisement is a digital advertisement, so that the advertisement has rich content, long exposure time, easy attention of an audience and strong interaction with the audience, and the advertisement arrival rate can be greatly improved; 2) The advertisement content is easy to manufacture, put in, control and maintain on a single machine or a group, the operation efficiency of the system can be further greatly improved, the advertisement manufacturing cost is reduced, and the resources such as paper are saved; 3) The desktop projection integrated system has the advantages of reasonable structure, compact function, strong usability and low cost, is convenient for seamless connection with possible application scenes, and reduces or avoids troublesome environmental reconstruction.
The invention adopts the following technical scheme:
a desktop media advertisement putting integrated system comprises a projector, a rear projection display board, a storage module, a power module and a central control module;
the central control module is in communication connection with the storage module, the central control module writes or deletes advertisement projection information into or from the storage module according to the received control instruction, the projector is arranged below the rear projection display board and in communication connection with the storage module, the projector reads the advertisement projection information in the storage module and puts the advertisement projection information on the rear projection display board, the rear projection display board is transparent or semitransparent, the electric device comprises the projector and the central control module, and the power module is electrically connected with the electric device and supplies power for the electric device.
Further, the rear projection display panel comprises a display screen and a desk body, wherein the display screen is arranged on the desk body, and the projector, the storage module and the power supply module are arranged in the desk body;
the display screen is provided with a touch control unit group, the touch control unit group is electrically connected with the central control module, the touch control unit group is used for transmitting the sensed touch information to the central control module, and the central control module converts the received touch information into a touch signal and controls the change of advertisement projection information according to the touch signal.
Further, the touch unit group is a gesture sensing touch system, an infrared multi-point touch system or a radar multi-point touch system;
the gesture sensing touch control system comprises a sensing unit, wherein the sensing unit is used for sensing gesture actions and converting the gesture actions into corresponding data signals, the sensing unit is electrically connected with a central control module, and the central control module converts the received data signals into touch signals.
Further, the gesture motion sensed by the sensing unit is left sliding, the sensing unit is converted into a left sliding data signal according to the left sliding gesture motion, the central control module is converted into a left sliding touch signal according to the received left sliding data signal, and the central control module controls advertisement projection information to be replaced on the display screen in a left sliding mode according to the left sliding touch signal; or the gesture motion sensed by the sensing unit is upward turning, the sensing unit is converted into upward turning data signals according to the upward turning gesture motion, the central control module is converted into upward turning touch signals according to the received upward turning data signals, and the central control module is used for controlling advertisement projection information to be upward turned and replaced on the display screen according to the upward turning touch signals.
Further, the advertisement projection information is put on the display screen to form a main projection screen or an auxiliary projection screen, the central control module converts the received touch information into a switching signal, and controls the main projection screen formed by the advertisement projection information to be switched into the auxiliary projection screen formed by the advertisement projection information according to the switching signal;
the main projection screen is located in the center of the display screen, the auxiliary projection screens are located at the peripheral edges of the display screen, the number of the auxiliary projection screens is N, wherein N is more than or equal to 1, when the number of the auxiliary projection screens is multiple, the auxiliary projection screens are uniformly distributed on the display screen through the split screen display technology, and the area of the main projection screen is larger than that of the auxiliary projection screens.
Further, a guide rail and a sliding block are arranged below the rear projection display panel, the sliding block is slidably arranged on the guide rail, the projector is arranged on the sliding block, a driving device is arranged in the sliding block and is electrically connected with the central control module, and the central control module controls the driving device to drive the sliding block to slide back and forth along the guide rail according to a switching signal, so that advertisement projection information is put on the display screen to form a main projection screen or an auxiliary projection screen.
Further, the wireless communication system also comprises a wireless communication module, wherein the wireless communication module is electrically connected with the central control module;
the central control module receives an externally input control instruction through the wireless communication module, so that the central control module writes or deletes advertisement projection information into the storage module according to the received control instruction, or the central control module is electrically connected with the projector, receives an externally input switch instruction, and further, the central control module controls the projector to be turned on or turned off according to the received switch instruction;
the wireless communication module is a WIFI module, a GPRS module, a Bluetooth module, a ZIGBEE module, a GSM module or a 3G/4G communication module.
Further, a power interface is arranged on the rear projection display panel and is electrically connected with the electric device, and an external power supply is arranged in the power interface in a pluggable manner, so that the external power supply supplies power to the electric device.
Further, the projector is a miniature short-focus projector, a light source module is arranged in the projector, and the light source module is a laser module, an LED module or a Micro LED module;
the projector projects the read advertisement projection information on a rear projection display panel to form images such as images and videos.
Further, the system also comprises a projection group management system which is in communication connection with the central control module, so that the projection group management system sends a control instruction to the central control module, the projection group management system manages the projector through the central control module, or the central control module feeds back a switching signal to the projection group management system, and the projection group management system monitors the state of the main projection screen or the auxiliary projection screen according to the switching signal.
Compared with the prior art, the invention has the beneficial effects that:
according to the desktop media advertisement putting integrated system, the storage module is written or deleted with advertisement projection information through the central control module, and the projector reads the advertisement projection information in the storage module and puts the advertisement projection information on a display screen in a rear projection display panel, so that the influence of external light and places can be avoided, and the projection effect is improved; the system has high functional integration level, is convenient for the release and management of advertisement content, improves advertisement information quantity and exposure time, further improves advertisement arrival rate and greatly reduces advertisement cost, and is easy to be in seamless connection with different scenes due to the integration with a desk body. In conclusion, the method and the device greatly improve the operation efficiency of the desktop media advertisement and promote the full development of the desktop media advertisement market.
Drawings
FIG. 1 is a schematic block diagram of a projector, a storage module, a touch unit group, a central control module and a projection group management system in a desktop media advertisement delivery integrated system according to the present invention;
FIG. 2 is a schematic diagram of an embodiment of primary and secondary projection screens in a desktop media advertising integration system of the present invention;
FIG. 3 is a schematic diagram of another embodiment of primary and secondary projection screens in a desktop media advertising integration system of the present invention;
FIG. 4 is a schematic diagram of a third embodiment of a primary projection screen and a secondary projection screen in a desktop media advertisement delivery integrated system according to the present invention.
Reference numerals: 1. a projector; 2. a display screen; 21. a touch control unit group; 22. a primary projection screen; 23. an auxiliary projection screen; 3. a storage module; 4. a central control module; 5. a projection group management system; 6. a wireless communication module; 101. a power module; 102. and a guide rail.
Detailed Description
The present invention will be further described with reference to the accompanying drawings and detailed description, wherein it is to be understood that, on the premise of no conflict, the following embodiments or technical features may be arbitrarily combined to form new embodiments.
It will be understood that when an element is referred to as being "fixed to" another element, it can be directly on the other element or intervening elements may also be present. When a component is considered to be "connected" to another component, it can be directly connected to the other component or intervening components may also be present. When an element is referred to as being "disposed on" another element, it can be directly on the other element or intervening elements may also be present. The terms "vertical," "horizontal," "left," "right," and the like are used herein for illustrative purposes only.
Unless defined otherwise, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs. The terminology used herein in the description of the invention is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. The term "and/or" as used herein includes any and all combinations of one or more of the associated listed items.
As shown in fig. 1-4, the present invention provides a desktop media advertisement delivery integrated system, which includes a projector 1, a rear projection display panel, a storage module 3, a central control module 4, a power module 101, and a projection group management system 5.
The rear projection display panel comprises a display screen 2 and a table body, wherein the display screen 2 is mounted on the table body.
The projection group management system 5, the central control module 4 and the storage module 3 are sequentially in communication connection, when the advertisement projection information is required to be put in, the projection group management system 5 sends a control instruction to the central control module 4 (in addition, the desktop media advertisement putting integrated system further comprises a wireless communication module 6, the wireless communication module 6 is electrically connected with the central control module 4, so that the projection group management system 5 sends the control instruction to the central control module 4 through the wireless communication module 6, wherein the wireless communication module 6 is a WIFI module, a GPRS module, a Bluetooth module, a ZIGBEE module, a GSM module or a 3G/4G communication module), and the central control module 4 writes or deletes the advertisement projection information into the storage module 3 according to the received control instruction.
In this embodiment, the data is transmitted by wireless transmission, and in other fact, the data may be transmitted by wired transmission. When wired transmission is performed, for example, the external data line interface directly performs data interaction with the storage module 3 in this embodiment, so that all advertisement data in the storage module 3 can be stored or erased, where the data transmission mode is the current main data storage transmission mode, and only the corresponding data interaction protocol in the storage module 3 can be completed.
The central control module 4 receives an externally input control instruction through the wireless communication module 6, so that the central control module 4 writes or deletes advertisement projection information into the storage module 3 according to the received control instruction, or the central control module 4 is electrically connected with the projector 1, the central control module 4 receives an externally input switch instruction, so that the central control module 4 controls the projector 1 to be turned on or off according to the received switch instruction (for example, a switch knob is installed on a desk body and is electrically connected with the central control module 4, the switch knob can be turned clockwise to send a first switch instruction to the central control module 4, the central control module 4 controls the projector 1 to be turned on according to the received first switch instruction, or the switch knob is turned anticlockwise to send a second switch instruction to the central control module 4, and the central control module 4 controls the projector 1 to be turned off according to the received second switch instruction).
In this embodiment, the projection group management system 5 sends the control instruction to the central control module 4 through the wireless communication module 6, that is, the projection group management system 5 sends the control instruction to the central control module 4 through a wireless mode. In other embodiments, the projection group management system 5 may send the control instruction to the central control module 4 in a wired manner.
The projector 1 is installed inside the desk body, the projector 1 is located below the display screen 2, and the projector 1 is in communication connection with the storage module 3 (the storage module 3 is installed inside the desk body), because the projection group management system 5, the central control module 4 and the storage module 3 are in communication connection in sequence, the central control module 4 writes or deletes advertisement projection information into the storage module 3 according to a received control instruction, and the projector 1 reads the advertisement projection information in the storage module 3 and puts the advertisement projection information on the display screen 2, so that the projection group management system 5 manages the projector 1 through the central control module 4, and the display screen 2 in the rear projection display panel is transparent or semitransparent, so that the projector 1 can better put the advertisement projection information on the display screen 2 in the rear projection display panel, and the advertisement projection information is convenient to browse and watch.
The projector is a miniature short-focus projector (the projector projects the read advertisement projection information on a rear projection display board and forms images such as images or videos) so that the projector 1 can realize ultra-short-focus projection, namely, the projection effect of the projector 1 does not need to be hundreds of inches, only tens of inches (usually less than 20 inches) is achieved, and the volume of the advertisement projecting system can be reduced well by utilizing an ultra-short-focus technology, so that the system is convenient to design, use and project.
Alternatively, the projection group management system 5 is electrically connected to the projector 1, and the projection group management system 5 sends the advertisement projection information to the projector 1, so that the projector 1 puts the advertisement projection information on the display screen 2 in the rear projection display panel.
In the embodiment of the invention, the projection of the projector 1 is only required to be carried out by tens of inches, the ultra-short focal projection technology is utilized, the ultra-short focal projector 1 based on the DLP technology can adopt laser, LED or latest Micro LED as a light source (namely, a light source module is arranged in the projector 1 and is a laser module, an LED module or a Micro LED module), meanwhile, only modules related to image and video projection are reserved, and all irrelevant modules such as audio frequency are compressed or deleted, so that the power consumption of a projection system is reduced as much as possible, the heat dissipation is reduced, the volume is reduced, and the integration, the design, the throwing and the long-time stable operation of the system are facilitated.
The projector 1 defines a micro short-focus projector, which has a short-focus projection function, that is, only has an image and video projection related module, so that the projector 1 can put the read advertisement projection information on the display screen 2 and form images such as images or videos, that is, the projector 1 does not have a module (such as an audio module) which is not related to the images such as the images or the videos, thus reducing the power consumption of the projection system as much as possible, reducing the heat dissipation and the volume, and facilitating the integration, the design, the putting and the long-time stable operation of the system.
The desk body is provided with a power interface, the power interface is electrically connected with an electric device (wherein the electric device comprises a projector 1 and a central control module 4, and is not limited to the projector 1 and the central control module 4, namely, the electric device can also comprise a display screen 2 in a rear projection display panel), an external power supply is pluggable in the power interface, so that the external power supply supplies power to the projector 1, the display screen 2 in the rear projection display panel and the central control module 4 (wherein the external power supply supplies power to a touch control unit group 21 on the display screen 2), for example, a charger can be plugged in the power interface, and the charger can supply power to the projector 1, the display screen 2 in the rear projection display panel and the central control module 4. Alternatively, the power module 101 is installed in the desk body, and the power module 101 is electrically connected with and supplies power to the electrical devices, that is, the power module 101 (power supply circuit) may supply power to the electrical devices such as the projector 1, the display screen 2, and the central control module 4. The external power supply is arranged in the power interface in a pluggable manner, is similar to an alarm clock battery, is convenient to plug, is beneficial to the movement of the projector 1 on the guide rail 102, and is easy to use.
The display screen 2 of the rear projection display panel is provided with a touch unit group 21, the touch unit group 21 is electrically connected with the central control module 4, the touch unit group 21 is used for transmitting the sensed touch information to the central control module 4, the central control module 4 converts the touch information into a touch signal according to the received touch information and controls the change of advertisement projection information according to the touch signal, for example, the touch unit group 21 can be a gesture sensing touch system, an infrared multi-point touch system or a radar multi-point touch system;
the gesture sensing touch control system comprises a sensing unit, the sensing unit is used for sensing gesture actions and converting the gesture actions into corresponding data signals, the sensing unit is electrically connected with a central control module 4, the central control module 4 is converted into touch signals according to the received data signals, for example, the gesture actions sensed by the sensing unit are left-sliding, the sensing unit is converted into left-sliding data signals according to the left-sliding gesture actions, the central control module 4 is converted into left-sliding touch signals according to the received left-sliding data signals, and the central control module 4 is used for controlling a display screen 2 of advertisement projection information in a rear projection display panel to carry out left-sliding replacement according to the left-sliding touch signals; or the gesture sensed by the sensing unit is right-sliding, the sensing unit is converted into a right-sliding data signal according to the right-sliding gesture, the central control module 4 is converted into a right-sliding touch signal according to the received right-sliding data signal, and the central control module 4 controls the display screen 2 of the advertisement projection information in the rear projection display panel to carry out right-sliding replacement according to the right-sliding touch signal; or the gesture sensed by the sensing unit is upward turning, the sensing unit is converted into upward turning data signals according to the upward turning gesture, the central control module 4 is converted into upward turning touch signals according to the received upward turning data signals, and the central control module 4 controls the display screen 2 of the advertisement projection information in the rear projection display panel to be upward turned and replaced according to the upward turning touch signals; or, the gesture motion sensed by the sensing unit is 'downwards turned', the sensing unit is converted into downwards turned data signals according to the 'downwards turned' gesture motion, the central control module 4 is converted into downwards turned touch signals according to the received downwards turned data signals, and the central control module 4 controls the display screen 2 of the advertisement projection information in the rear projection display panel to downwards turn and replace according to the downwards turned touch signals.
The infrared multi-point touch system comprises a transmitting unit and a receiving unit, wherein the transmitting unit transmits infrared pulse signals, the receiving unit receives the infrared pulse signals transmitted by the transmitting unit, a data processing unit is arranged in a central control module 4, the data processing unit is electrically connected with the receiving unit, the data processing unit receives infrared pulse signal data transmitted by the receiving unit and processes the infrared pulse signal data to obtain touch signals, so that frameless multi-point touch is realized, or four 90-degree word line lasers are arranged above four corners of a display screen 2, infrared light is spread over 2-3mm above the display screen 2, when a touch object exists, the touch object reflects the infrared light to a camera on the display screen 2 for detection, the camera is arranged on the display screen 2 and is electrically connected with the central control module 4, and the central control module 4 can judge coordinate points of the touch object according to light points detected by the camera and obtain touch signals according to the coordinate points.
The radar multi-touch system comprises a radar sensor, and the radar sensor is electrically connected with the central control module 4; the radar sensor senses touch information on the outer side of the display screen 2 and transmits the touch information to the central control module 4, a data processing unit is arranged in the central control module 4, the data processing unit receives the touch information and processes the touch information to obtain touch signals, and the radar multi-point touch system uses a standard TUIO multi-point touch communication protocol to realize frameless multi-point touch.
When the projector 1 reads the advertisement projection information in the storage module 3 and puts the advertisement projection information on the display screen 2, a main projection screen 22 or an auxiliary projection screen 23 can be formed on the display screen 2, for example, when the display screen 2 is touched (for example, when a menu or a page is browsed), the touch information sensed by the touch control unit group 21 on the display screen 2 is displayed, at this time, the projector 1 reads the advertisement projection information in the storage module 3 and puts the advertisement projection information on the display screen 2 to form the main projection screen 22 (the main projection screen 22 is positioned at the center of the display screen 2 so as to better browse and watch), and when the display screen 2 is not touched (for example, when a user drinks a quiet coffee), the touch information which cannot be sensed by the touch control unit group 21 is displayed on the display screen 2 is read by the projector 1 (the auxiliary projection screen 23 is positioned at the peripheral edge of the display screen 2 so that the advertisement projection information in the auxiliary projection screen 23 can be noticed even when the user drinks a coffee), and the area of the main projection screen 22 is larger than the area of the auxiliary projection screen 23 is reached. Also, the center control module 4 converts the received touch information into a switching signal, and the center control module 4 controls the primary projection screen 22 formed of the advertisement projection information to be switched to the secondary projection screen 23 formed of the advertisement projection information according to the switching signal.
In this embodiment, the number of auxiliary projection screens 23 may be one, and in other embodiments, the number of auxiliary projection screens 23 may be changed according to practical situations, for example, the number of auxiliary projection screens 23 may be N, where N is greater than or equal to 1, i.e., the number of auxiliary projection screens 23 is at least one (refer to fig. 2, 3 and 4 specifically). When the number of the auxiliary projection screens 23 is multiple, the multiple auxiliary projection screens 23 are uniformly distributed on the display screen 2 through the split screen display technology (refer to a patent document: CN 201310571939.9), namely the multiple auxiliary projection screens 23 are uniformly distributed at the peripheral edges of the display screen 2, so that an audience can easily notice advertisement projection information in the auxiliary projection screens 23, a better advertisement putting effect is achieved, and the arrival rate of advertisements is improved.
The table body is internally provided with a guide rail 102 and a sliding block (the guide rail 102 and the sliding block are positioned below the display screen 2), the sliding block is arranged on the guide rail 102 in a sliding manner, the projector 1 is arranged on the sliding block, a driving device is arranged in the sliding block and is electrically connected with the central control module 4, and the central control module 4 controls the driving device to drive the sliding block to slide back and forth along the guide rail 102 according to a switching signal, so that advertisement projection information is put on the display screen 2 to form a main projection screen 22 or an auxiliary projection screen 23, namely, the central control module 4 controls the main projection screen 22 formed by the advertisement projection information to be switched into the auxiliary projection screen 23 formed by the advertisement projection information according to the switching signal, or the central control module 4 controls the auxiliary projection screen 23 formed by the advertisement projection information to be switched into the main projection screen 22 formed by the advertisement projection information according to the switching signal. In addition, the central control module 4 feeds back the switching signal to the projection group management system 5, so that the projection group management system 5 monitors the state of the main projection screen 22 or the auxiliary projection screen 23 in real time according to the switching signal.
According to the desktop media advertisement putting integrated system, the storage module 3 is written or deleted by the central control module 4, the projector 1 reads the advertisement projection information in the storage module 3 and puts the advertisement projection information on the display screen 2, so that the influence of external light and places can be reduced, and the projection effect is improved; the system has high functional integration level, is convenient for the release and management of advertisement content, improves advertisement information quantity and exposure time, further improves advertisement arrival rate and greatly reduces advertisement cost, and is easy to be in seamless connection with different scenes due to the integration with a desk body. The invention can obviously improve the putting and operating efficiency of the desktop media advertisement and promote the full development of the desktop media advertisement market.
The above embodiments are only preferred embodiments of the present invention, and the scope of the present invention is not limited thereto, but any insubstantial changes and substitutions made by those skilled in the art on the basis of the present invention are intended to be within the scope of the present invention as claimed.

Claims (8)

1. The desktop media advertisement putting integrated system is characterized by comprising a projector, a rear projection display board, a storage module, a power supply module and a central control module;
the central control module is in communication connection with the storage module, the central control module writes or deletes advertisement projection information into or from the storage module according to the received control instruction, the projector is arranged below the rear projection display panel and in communication connection with the storage module, the projector reads the advertisement projection information in the storage module and puts the advertisement projection information on the rear projection display panel, the rear projection display panel is transparent or semitransparent, and the electric device comprises the projector and the central control module, and the power module is electrically connected with the electric device and supplies power for the electric device;
the rear projection display panel comprises a display screen and a table body, wherein the display screen is arranged on the table body, and the projector, the storage module and the power supply module are arranged in the table body;
the advertisement projection information is put on the display screen to form a main projection screen or an auxiliary projection screen, the central control module converts the received touch information into a switching signal, and controls the main projection screen formed by the advertisement projection information to be switched into the auxiliary projection screen formed by the advertisement projection information according to the switching signal;
the main projection screen is positioned at the center of the display screen, the auxiliary projection screens are positioned at the peripheral edges of the display screen, the number of the auxiliary projection screens is N, wherein N is more than or equal to 1, when the number of the auxiliary projection screens is more than or equal to 1, the auxiliary projection screens are uniformly distributed on the display screen through a screen dividing display technology, and the area of the main projection screen is larger than that of the auxiliary projection screens;
the display screen is characterized in that a guide rail and a slide block are arranged below the display screen, the slide block is slidably arranged on the guide rail, the projector is arranged on the slide block, a driving device is arranged in the slide block, the driving device is electrically connected with the central control module, and the central control module controls the driving device to drive the slide block to slide back and forth along the guide rail according to the switching signal, so that the advertisement projection information is put on the display screen to form the main projection screen or the auxiliary projection screen.
2. The desktop media advertising integrated system of claim 1,
the display screen is provided with a touch control unit group, the touch control unit group is electrically connected with the central control module, the touch control unit group is used for transmitting sensed touch information to the central control module, and the central control module converts the received touch information into a touch signal and controls the change of advertisement projection information according to the touch signal.
3. The desktop media advertising integrated system of claim 2, wherein the group of touch units is a gesture-sensing touch system, an infrared multi-touch system, or a radar multi-touch system;
the gesture sensing touch control system comprises a sensing unit, wherein the sensing unit is used for sensing gesture actions and converting the gesture actions into corresponding data signals, the sensing unit is electrically connected with the central control module, and the central control module converts the received data signals into touch signals.
4. The desktop media advertisement delivery integrated system of claim 3, wherein the gesture sensed by the sensing unit is "left-slide", the sensing unit converts the gesture into a left-slide data signal according to the "left-slide" gesture, the central control module converts the gesture into a left-slide touch signal according to the received left-slide data signal, and the central control module controls advertisement projection information to perform left-slide replacement on the display screen according to the left-slide touch signal; or the gesture motion sensed by the sensing unit is upward turning, the sensing unit is converted into upward turning data signals according to the upward turning gesture motion, the central control module is converted into upward turning touch signals according to the received upward turning data signals, and the central control module is used for controlling advertisement projection information to be upward turned and replaced on the display screen according to the upward turning touch signals.
5. The desktop media advertising integrated system of claim 1, further comprising a wireless communication module, the wireless communication module electrically connected to the central control module;
the central control module receives an externally input control instruction through the wireless communication module, so that the central control module writes or deletes advertisement projection information into or from the storage module according to the received control instruction, or is electrically connected with the projector, and receives an externally input switch instruction, so that the central control module controls the projector to be turned on or turned off according to the received switch instruction;
the wireless communication module is a WIFI module, a GPRS module, a Bluetooth module, a ZIGBEE module, a GSM module or a 3G/4G communication module.
6. The desktop media advertisement delivery integrated system of claim 1, wherein a power interface is provided on the rear projection display panel, the power interface is electrically connected to the electrical device, and an external power supply is removably provided in the power interface, so that the external power supply supplies power to the electrical device.
7. The desktop media advertisement delivery integrated system of claim 1, wherein the projector is a miniature short-focus projector, and wherein a light source module is arranged in the projector, and the light source module is a laser module, an LED module or a micro LED module;
the projector projects the read advertisement projection information on the rear projection display board and forms images such as images or videos.
8. The desktop media advertising integration system of claim 1 or 4, further comprising a projection group management system communicatively coupled to the central control module such that the projection group management system sends control instructions to the central control module to cause the projection group management system to manage the projector through the central control module or the central control module feeds the switching signal back to the projection group management system such that the projection group management system monitors the status of the primary or secondary projection screens based on the switching signal.
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