CN110795664A - College public opinion monitoring and decision-making method, device, equipment and storage medium - Google Patents
College public opinion monitoring and decision-making method, device, equipment and storage medium Download PDFInfo
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- CN110795664A CN110795664A CN201910971931.9A CN201910971931A CN110795664A CN 110795664 A CN110795664 A CN 110795664A CN 201910971931 A CN201910971931 A CN 201910971931A CN 110795664 A CN110795664 A CN 110795664A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/951—Indexing; Web crawling techniques
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
- G06Q50/10—Services
- G06Q50/20—Education
- G06Q50/205—Education administration or guidance
Abstract
The invention discloses a college public opinion monitoring and decision-making method for enrollment, which comprises the following steps: logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website, and simultaneously acquiring a new monitoring website from the first monitoring website; screening the acquired monitoring websites, screening the monitoring websites with effective links, and adding the monitoring websites into a search queue; sequencing the monitoring websites of the search queue according to the information content of the enrollment content of colleges and universities, and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence. The invention can filter, collect and deeply analyze the public opinion information and provide sufficient public opinion inviting data support for the decision of the university inviting.
Description
Technical Field
The invention relates to the technical field of big data, in particular to a college public opinion monitoring and decision-making method, a device, equipment and a storage medium.
Background
With the rapid development of the internet technology, the information data volume generated by the internet is in an exponential growth trend, and the monitoring and analysis of the network public sentiment have important significance under the condition of huge information data volume. Over the years, a great amount of biogenic data have been accumulated in colleges and universities, and the biogenic data have profound guiding significance for college enrollment work, for example, an examinee can look up information such as professional introduction of the colleges and universities in advance when selecting the colleges and universities. However, the existing biogenic data of colleges and universities comes from monitoring the access of websites inside the colleges and universities, and the enrollment work of each college and universities is only based on experience, and reasonable enrollment decisions cannot be made according to traditional manual statistics and subjective decisions.
Disclosure of Invention
In view of the above technical problems, the present invention provides a college public opinion monitoring and enrollment decision method, apparatus, device and storage medium, which can filter, collect and deeply analyze public opinion information and provide sufficient enrollment public opinion data support for college enrollment decision.
In a first aspect, an embodiment of the present invention provides a public opinion monitoring and decision-making method for colleges and universities, which is characterized by comprising the following steps:
logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website, and simultaneously acquiring a new monitoring website from the first monitoring website;
screening the acquired monitoring websites, screening the monitoring websites with effective links, and adding the monitoring websites into a search queue;
sequencing the monitoring websites of the search queue according to the information content of the enrollment content of colleges and universities, and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence.
In a first possible implementation manner of the first aspect of the present invention, the screening the acquired monitoring websites, screening out monitoring websites with effective links, and adding the monitoring websites to a search queue specifically includes:
judging whether the link of the monitored website is effective or not, if so, marking the link as the website to be logged in; if not, marking as an invalid website;
and storing the website to be logged in and the invalid website to a sub-analysis queue for determining monitoring progress.
In a second possible implementation manner of the first aspect of the present invention, the method for public opinion monitoring and decision-making in colleges and universities further includes:
and setting monitoring targets including indexes of network public opinion monitoring, monitoring addresses, monitoring time periods and monitoring matching modes.
In a third possible implementation manner of the first aspect of the present invention, the capturing college enrollment information of the first monitoring website specifically includes:
storing the crawled public opinion data into a local database;
when a user request is received, calling the public opinion data and carrying out data processing on the public opinion data;
and carrying out statistics on the public sentiment data subjected to data processing and feeding back the public sentiment data to the user interface.
In a second aspect, an embodiment of the present invention provides a public opinion monitoring and decision-making device for colleges and universities, including:
the information crawling module is used for logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website and simultaneously acquiring a new monitoring website from the first monitoring website;
the website screening module is used for screening the acquired monitoring websites, screening the monitoring websites with effective links and adding the monitoring websites into a search queue;
the searching and sequencing module is used for sequencing the monitoring websites of the searching queue according to the information content of the enrollment content of colleges and universities and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence.
In a first possible implementation manner of the second aspect of the present invention, the website screening module is configured to include:
the judging module is used for judging whether the link of the monitoring website is effective or not, and if so, the monitoring website is marked as a website to be logged in; if not, marking as an invalid website;
and the progress updating module is used for storing the website to be logged in and the invalid website to a sub-analysis queue for determining the monitoring progress.
In a second possible implementation manner of the second aspect of the present invention, the apparatus for public opinion monitoring and decision-making for college university further includes:
and the monitoring target setting module is used for setting a monitoring target, and comprises an index for network public opinion monitoring, a monitoring address, a monitoring time period and a monitoring matching mode.
In a third possible implementation manner of the second aspect of the present invention, the information crawling module includes:
the storage module is used for storing the crawled public opinion data into a local database;
the data processing module is used for calling the public opinion data and carrying out data processing on the public opinion data when a user request is received;
and the feedback module is used for counting the public opinion data subjected to data processing and feeding back the public opinion data to the user interface.
In a third aspect, the invention provides a college public opinion monitoring and enrollment decision apparatus, which includes a processor, a memory, and a computer program stored in the memory and configured to be executed by the processor, wherein the processor implements the college public opinion monitoring and enrollment decision method when executing the computer program.
In a fourth aspect, the present invention provides a storage medium of a college public opinion monitoring and decision-making method, where the storage medium of the college public opinion monitoring and decision-making method is used to store one or more computer programs, where the one or more computer programs include program code for executing the college public opinion monitoring and decision-making method when the computer programs are run on a computer.
Compared with the prior art, the embodiment of the invention has the following beneficial effects:
the invention provides a public opinion monitoring and enrollment decision method for colleges, which can collect college information checked and released by a user on the network, is similar to official network access amount, Baidu index, WeChat stamp reading amount, microblog topic amount, Baidu post bar liveness and the like, automatically captures mass internet information, automatically classifies and clusters, detects topics and focuses on topics, meets the information requirements of the user on network public opinion monitoring, news topic tracking and the like, and enables colleges to make enrollment decisions according to public opinion data, thereby reducing the complexity of enrollment work. Meanwhile, websites of public opinion information sources are screened and placed in a queue for information crawling priority ordering, and high-quality information can be acquired in a wider range.
Drawings
Fig. 1 is a flowchart illustrating a public opinion monitoring decision-making method in colleges and universities according to an embodiment of the present invention;
fig. 2 is a flowchart illustrating a monitoring scheme creating step of a public opinion monitoring and decision-making method in colleges and universities according to an embodiment of the present invention;
fig. 3 is a flowchart illustrating steps of a crawling method using web crawler technology in a public opinion monitoring and decision-making method for colleges and universities according to an embodiment of the present invention;
fig. 4 is a flowchart illustrating a data processing method of a public opinion monitoring and decision-making method in colleges and universities according to an embodiment of the present invention;
fig. 5 is a block diagram of a public opinion monitoring and decision-making apparatus in colleges and universities according to an embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Referring to fig. 1, which shows an exemplary embodiment of a college public opinion monitoring decision-making method according to the present invention, the method includes:
setting monitoring targets, including indexes of network public opinion monitoring, monitoring addresses, monitoring time periods and monitoring matching modes;
please refer to fig. 2, which shows a specific implementation of the embodiment, and a monitoring scheme is created to fill in an index for online public opinion monitoring, for example: a professional name; the address to be monitored is selected, for example: the visit volume, Baidu index, WeChat public number reading volume and the like of the institution official network; setting the monitoring time period: within one day, two days, three days, etc.; setting a monitoring matching mode: by full text, by title, by body text, etc.;
s101, logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website, and simultaneously acquiring a new monitoring website from the first monitoring website;
the method comprises the following steps that a web crawler mode is used according to a preset rule, and the online public opinion inviting on the network is captured; the web crawler mode is specifically that the acquired browser plug-in is used for monitoring information such as characters and images on the webpage about college enrollment and storing the information such as the characters and the images.
S102, screening the acquired monitoring websites, screening the monitoring websites with effective links, and adding the monitoring websites into a search queue;
s103, sequencing the monitoring websites of the search queue according to the information content of the enrollment content of the colleges and universities, and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence.
The first monitoring website and the second monitoring website can be current hot addresses, such as website addresses frequently used by related users, such as official website access amount, Baidu index, WeChat seal reading amount, microblog topic amount, Baidu post bar activeness and the like.
Screening the acquired monitoring websites, screening the monitoring websites with effective links, and adding the monitoring websites into a search queue, specifically comprising the following steps:
judging whether the link of the monitored website is effective or not, if so, marking the link as the website to be logged in; if not, marking as an invalid website;
and storing the website to be logged in and the invalid website to a sub-analysis queue for determining monitoring progress.
In this embodiment, crawled addresses, including valid websites and invalid websites, are stored in a queue, which is beneficial to removing coincidence and judging the acquisition progress of public opinion information.
Referring to fig. 3, which shows a specific implementation of the present embodiment, the operation steps are as follows:
(1) according to the created monitoring scheme, data information is crawled by using a web crawler technology;
(2) acquiring an initially monitored address;
(3) according to the initial monitoring crawling address, retrieving to obtain a new crawling address;
(4) filtering addresses irrelevant to the crawling target from the new monitoring crawling address;
(5) storing the crawled addresses into a sub-resolution queue;
(6) determining the priority of crawling from the queue according to a search algorithm, and determining the address to be crawled next;
(7) reading a new address from the next address to be crawled, crawling data according to the new address, and repeating the steps (4), (5) and (6);
(8) and when the stopping condition is met or a new address cannot be acquired, the crawling is stopped.
Referring to fig. 4, the capturing of the college enrollment information of the first monitoring website specifically includes:
storing the crawled public opinion data into a local database;
when a user request is received, calling the public opinion data and carrying out data processing on the public opinion data;
and carrying out statistics on the public sentiment data subjected to data processing and feeding back the public sentiment data to the user interface.
In this embodiment, all the captured information data are presented in a tabular form, and a user can screen and view the data at present, according to monitoring time (within 1 day, 2 days, 3 days, user-defined time, and the like), information attributes (all, sensitive, and non-sensitive), result presentation (all, accurate information, and suspected spam), directional monitoring (all, province, pub, microblog, and the like), information sorting (intelligent sorting, time sorting, number of similar articles, and the like), matching modes (full text, title, text), similar articles (merging, non-merging), and the like.
The visual report function in the report analysis module is provided for the user to conveniently watch the public opinion data state; the function digitalizes the data fed back by the system, simplifies the complex data, performs percentage conversion according to the amount of each item of data, and displays the data chart on a user interface.
The invention provides a public opinion monitoring and enrollment decision method for colleges, which can collect college information checked and released by a user on the network, is similar to official network access amount, Baidu index, WeChat stamp reading amount, microblog topic amount, Baidu post bar liveness and the like, automatically captures mass internet information, automatically classifies and clusters, detects topics and focuses on topics, meets the information requirements of the user on network public opinion monitoring, news topic tracking and the like, and enables colleges to make enrollment decisions according to public opinion data, thereby reducing the complexity of enrollment work. Meanwhile, websites of public opinion information sources are screened and placed in a queue for information crawling priority ordering, and high-quality information can be acquired in a wider range.
Referring to fig. 5, an embodiment of the present invention provides a public opinion monitoring and decision-making device for colleges and universities, including:
the information crawling module 201 is used for logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website, and simultaneously acquiring a new monitoring website from the first monitoring website;
the website screening module 202 is configured to screen the acquired monitored websites, screen out the monitored websites with effective links, and add the screened websites to the search queue;
the search sequencing module 203 is used for sequencing the monitoring websites of the search queue according to the information content of the enrollment content of colleges and universities and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence.
In a first possible implementation manner of the second aspect of the present invention, the website screening module is configured to include:
the judging module is used for judging whether the link of the monitoring website is effective or not, and if so, the monitoring website is marked as a website to be logged in; if not, marking as an invalid website;
and the progress updating module is used for storing the website to be logged in and the invalid website to a sub-analysis queue for determining the monitoring progress.
College public opinion monitoring decision-making device of inviting to students, still include:
and the monitoring target setting module is used for setting a monitoring target, and comprises an index for network public opinion monitoring, a monitoring address, a monitoring time period and a monitoring matching mode.
In a third possible implementation manner of the second aspect of the present invention, the information crawling module includes:
the storage module is used for storing the crawled public opinion data into a local database;
the data processing module is used for calling the public opinion data and carrying out data processing on the public opinion data when a user request is received;
and the feedback module is used for counting the public opinion data subjected to data processing and feeding back the public opinion data to the user interface.
The embodiment of the invention provides university public opinion monitoring and enrollment decision-making equipment, which comprises a processor, a memory and a computer program stored in the memory and configured to be executed by the processor, wherein the processor executes the computer program to realize the university public opinion monitoring and enrollment decision-making method.
The embodiment of the invention provides a storage medium of a college public opinion monitoring and decision-making method, wherein the storage medium of the college public opinion monitoring and decision-making method is used for storing one or more computer programs, and the one or more computer programs comprise program codes which are used for executing the college public opinion monitoring and decision-making method when the computer programs run on a computer.
The computer readable media of the embodiments of the present application may be computer readable signal media or computer readable storage media or any combination of the two. More specific examples (a non-exhaustive list) of the computer-readable storage medium would include the following: an electrical connection (electronic device) having one or more wires, a portable computer diskette (magnetic device), a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber device, and a portable read-only memory (CDROM). Additionally, the computer-readable storage medium may even be paper or another suitable medium upon which the program is printed, as the program can be electronically captured, via for instance optical scanning of the paper or other medium, then compiled, interpreted or otherwise processed in a suitable manner if necessary, and then stored in a computer memory.
It should be understood that portions of the present application may be implemented in hardware, software, firmware, or a combination thereof. In the above embodiments, the various steps or methods may be implemented in software or firmware stored in memory and executed by a suitable instruction execution system. For example, if implemented in hardware, as in another embodiment, any one or combination of the following techniques, which are known in the art, may be used: a discrete logic circuit having a logic gate circuit for implementing a logic function on a data signal, an application specific integrated circuit having an appropriate combinational logic gate circuit, a Programmable Gate Array (PGA), a Field Programmable Gate Array (FPGA), or the like.
It will be understood by those skilled in the art that all or part of the steps carried by the method for implementing the above embodiments may be implemented by hardware that is related to instructions of a program, and the program may be stored in a computer-readable storage medium, and when executed, the program includes one or a combination of the steps of the method embodiments.
In addition, functional units in the embodiments of the present application may be integrated into one processing module, or each unit may exist alone physically, or two or more units are integrated into one module. The integrated module can be realized in a hardware mode, and can also be realized in a software functional module mode.
While the foregoing is directed to the preferred embodiment of the present invention, it will be understood by those skilled in the art that various changes and modifications may be made without departing from the spirit and scope of the invention.
It will be understood by those skilled in the art that all or part of the processes of the methods of the embodiments described above can be implemented by a computer program, which can be stored in a computer-readable storage medium, and when executed, can include the processes of the embodiments of the methods described above. The storage medium may be a magnetic disk, an optical disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), or the like.
Claims (10)
1. A college public opinion monitoring and decision-making method for enrollment is characterized by comprising the following steps:
logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website, and simultaneously acquiring a new monitoring website from the first monitoring website;
screening the acquired monitoring websites, screening the monitoring websites with effective links, and adding the monitoring websites into a search queue;
sequencing the monitoring websites of the search queue according to the information content of the enrollment content of colleges and universities, and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence.
2. The college public opinion monitoring and decision-making method as claimed in claim 1, wherein the obtained monitoring websites are screened, and the monitoring websites with effective links are screened and added to a search queue, specifically:
judging whether the link of the monitored website is effective or not, if so, marking the link as the website to be logged in; if not, marking as an invalid website;
and storing the website to be logged in and the invalid website to a sub-analysis queue for determining monitoring progress.
3. The college public opinion monitoring and decision-making method of claim 1, further comprising:
and setting monitoring targets including indexes of network public opinion monitoring, monitoring addresses, monitoring time periods and monitoring matching modes.
4. The college public opinion monitoring and enrollment decision method as claimed in claim 1, wherein the capturing of college enrollment information of the first monitoring website specifically comprises:
storing the crawled public opinion data into a local database;
when a user request is received, calling the public opinion data and carrying out data processing on the public opinion data;
and carrying out statistics on the public sentiment data subjected to data processing and feeding back the public sentiment data to the user interface.
5. The utility model provides a college public opinion control decision-making device of recruiting, its characterized in that includes:
the information crawling module is used for logging in a first monitoring website with a preset monitoring target, capturing college enrollment information of the first monitoring website and simultaneously acquiring a new monitoring website from the first monitoring website;
the website screening module is used for screening the acquired monitoring websites, screening the monitoring websites with effective links and adding the monitoring websites into a search queue;
the searching and sequencing module is used for sequencing the monitoring websites of the searching queue according to the information content of the enrollment content of colleges and universities and determining a second monitoring website to be logged in next step; and adding the screened monitoring websites acquired from the second monitoring website into the search queue, re-evaluating the priority of the original monitoring websites in the search queue, and determining the website to be logged in next step according to the new sequence.
6. The public opinion monitoring and decision-making apparatus in colleges and universities of claim 5, wherein the website screening module is configured to include:
the judging module is used for judging whether the link of the monitoring website is effective or not, and if so, the monitoring website is marked as a website to be logged in; if not, marking as an invalid website;
and the progress updating module is used for storing the website to be logged in and the invalid website to a sub-analysis queue for determining the monitoring progress.
7. The public opinion monitoring and decision-making apparatus in colleges and universities of claim 5, further comprising:
and the monitoring target setting module is used for setting a monitoring target, and comprises an index for network public opinion monitoring, a monitoring address, a monitoring time period and a monitoring matching mode.
8. The college public opinion monitoring and decision-making apparatus of claim 5, wherein the information crawling module comprises:
the storage module is used for storing the crawled public opinion data into a local database;
the data processing module is used for calling the public opinion data and carrying out data processing on the public opinion data when a user request is received;
and the feedback module is used for counting the public opinion data subjected to data processing and feeding back the public opinion data to the user interface.
9. A college public opinion monitoring and decision-making apparatus comprising a processor, a memory, and a computer program stored in the memory and configured to be executed by the processor, the processor implementing the college public opinion monitoring and decision-making method according to any one of claims 1 to 4 when executing the computer program.
10. A storage medium of a college public opinion monitoring and recruitment decision method, wherein the storage medium of the college public opinion monitoring and recruitment decision method is used for storing one or more computer programs, and the one or more computer programs comprise program codes, and when the computer programs are run on a computer, the program codes are used for executing the college public opinion monitoring and recruitment decision method of any one of the above claims 1 to 4.
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| CN101751458A (en) * | 2009-12-31 | 2010-06-23 | 暨南大学 | Network public sentiment monitoring system and method |
| CN106033428A (en) * | 2015-03-11 | 2016-10-19 | 北大方正集团有限公司 | A uniform resource locator selecting method and a uniform resource locator selecting device |
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Application publication date: 20200214 |