CN110769064B - System, method and equipment for offline message pushing - Google Patents
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Abstract
The application discloses a system, a method and equipment for offline message pushing, the application terminal is matched with a manufacturer by identifying the application terminal used by a user, the offline message is pushed through a manufacturer channel corresponding to the application terminal, as long as the user logs in a certain network platform, a server side can push the message offline to the user terminal equipment through the corresponding manufacturer channel, the installation of a user terminal equipment SDK is not depended on, the problem that the offline message pushing is unreachable due to the limitation of manufacturer authority rules is avoided, the technical problem that the existing offline message pushing mode based on a third-party pushing platform is limited by the installation amount of the SDK of a third party and the authority rules of equipment manufacturers, and the application scene is limited is solved.
Description
Technical Field
The present application relates to the field of message pushing technologies, and in particular, to a system, a method, and a device for offline message pushing.
Background
In the internet era, for network products, message pushing can play a role in content notification, daily life improvement and even user recall. Offline message push becomes a simple and fast channel for operating network products. An offline message pushing architecture in an Android/ios environment is shown in fig. 1, where message pushing is a behavior in which a server actively pushes a message to a device end, and thus depends on long connection between the device end and the server end, as in the architecture in fig. 1, the device end and a pushing server end establish long connection through a pushing transceiver, the device end generates or acquires a DeviceToken from the pushing server according to a predetermined rule, the pushing server can be located to a specific device end according to the DeviceToken, the device end reports the DeviceToken to an application server (App application completes itself), the application server calls a server end interface for pushing as needed to initiate pushing, the pushing server end receives a pushing request, locates to the specific device end according to the DeviceToken in the pushing request, issues a pushing notification, the device end receives the pushing message, and can perform notification of a popup window or other display behaviors.
The existing offline message pushing in the ios environment and the android environment is realized through a third-party pushing platform, the third-party pushing platform in the ios environment directly uses an APNS (application Notification service) for pushing, the third-party pushing platform in the android environment has a Push function, an alliance function, a homing pigeon function and the like, but the third-party pushing platform is based on an application level and is limited by the installation amount of an SDK (Software Development Kit) of a third party and the authority rules of equipment manufacturers, and the application scenarios are limited.
Disclosure of Invention
The application provides a system, a method and equipment for offline message pushing, which are used for solving the technical problems that the existing offline message pushing mode based on a third-party pushing platform is limited by the SDK installation amount of a third party and the authority rules of equipment manufacturers, and the application scene is limited.
In view of the above, a first aspect of the present application provides a system for pushing a message offline, including: the system comprises an application terminal module, a binding logic processing module, a group push or label push conversion logic processing module, a kafka stream processing module, a single push logic processing module and a manufacturer push module;
the application terminal module is used for recording user login information and receiving the offline message pushed by the manufacturer pushing module;
the binding logic processing module is used for binding the user token when the user logs in the network platform and unbinding the user token when the user logs out;
the group push or label push conversion logic processing module is used for generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to the offline message attributes from a preset database, wherein the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group push or label push;
the kafka stream processing module is used for writing the offline message content and the message queue of the user token;
the single push logic processing module is used for acquiring the message queue from the kafka stream processing module, determining the identifier and the type of the corresponding application terminal module according to each user token, and determining a push manufacturer according to the identifier and the type of the application terminal module;
the manufacturer pushing module is configured to obtain the offline message content and the identifier and the type of the application terminal module, select a corresponding manufacturer pusher according to a pushing manufacturer determined by the single-push logic processing module, and push the offline message content to the corresponding application terminal module through the manufacturer pusher.
Optionally, the binding logic processing module is specifically configured to:
the method comprises the steps of initiating binding of a cid and a token of a user when the user logs in a network platform, unbinding the user corresponding to the cid, binding a logged-in user uid to the cid, initiating unbinding of the cid and the token of the user when the user logs out, and unbinding the logged-in user uid from the cid when the logged-in user cid is detected to be consistent with the reported cid.
Optionally, the group push or tag push conversion logic processing module supports online dynamic horizontal expansion or contraction.
Optionally, the single-push logic processing module supports online dynamic lateral expansion or contraction.
Optionally, the vendor push module supports online dynamic lateral expansion or contraction.
A second aspect of the present application provides a method for pushing a message offline, including:
when a user logs in a network platform, binding the logged user with a terminal device by the user token, and when the user logs out of the network platform, unbinding the logged user with the terminal device by the user token;
when an offline message needs to be pushed to the login user, generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to offline message attributes from a preset database, wherein the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group pushing or label pushing;
matching the offline message content with the user token, dividing the offline message content into a preset number of message queues, and writing the message queues into kafka;
acquiring the message queue from the kafka, determining the identifier and the type of the corresponding terminal equipment according to each user token, and determining a push manufacturer according to the identifier and the type of the terminal equipment;
and selecting a corresponding manufacturer pusher according to the determined pushing manufacturer, and pushing the offline message content to the corresponding terminal equipment through the manufacturer pusher.
Optionally, the performing user token binding on the login user and the terminal device when the user logs in the network platform, and performing user token unbinding on the login user and the terminal device when the user exits from the login network platform specifically include:
the method comprises the steps of initiating binding of a cid and a token of a user when the user logs in a network platform, unbinding the user corresponding to the cid, binding a logged-in user uid to the cid, initiating unbinding of the cid and the token of the user when the user logs out, and unbinding the logged-in user uid from the cid when the logged-in user cid is detected to be consistent with the reported cid.
A third aspect of the present application provides an apparatus for pushing messages offline, the apparatus comprising a processor and a memory:
the memory is used for storing program codes and transmitting the program codes to the processor;
the processor is configured to perform the method for offline pushing messages according to the first aspect according to instructions in the program code.
A fourth aspect of the present application provides a computer-readable storage medium for storing program code for performing any of the methods for offline pushing messages of the second aspect.
A fifth aspect of the present application provides a computer program product comprising instructions which, when run on a computer, cause the computer to perform any of the methods for pushing messages offline as described in the second aspect.
According to the technical scheme, the embodiment of the application has the following advantages:
a system for pushing messages offline is provided herein, comprising: the system comprises an application terminal module, a binding logic processing module, a group push or label push conversion logic processing module, a kafka stream processing module, a single push logic processing module and a manufacturer push module; the application terminal module is used for recording user login information and receiving an offline message pushed by the manufacturer pushing module; the binding logic processing module is used for binding the user token when the user logs in the network platform and unbinding the user token when the user logs out; the group push or label push conversion logic processing module is used for generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to offline message attributes from a preset database, wherein the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group push or label push; the kafka stream processing module is used for writing the offline message content and the message queue of the user token; the single-push logic processing module is used for acquiring the message queue from the kafka stream processing module, determining the identifier and the type of the corresponding application terminal module according to each user token, and determining a push manufacturer according to the identifier and the type of the application terminal module; the manufacturer pushing module is used for acquiring the offline message content and the identification and type of the application terminal module, selecting a corresponding manufacturer pusher according to the pushing manufacturer determined by the single-pushing logic processing module, and pushing the offline message content to the corresponding application terminal module through the manufacturer pusher.
The system for offline pushing the messages is characterized in that the application terminal used by the user is identified, the application terminal is matched with a manufacturer, the offline messages are pushed through a manufacturer channel corresponding to the application terminal, the server can push the messages offline to the user terminal equipment through the corresponding manufacturer channel as long as the user logs in a certain network platform, the installation of the SDK of the user terminal equipment is not depended on, the problem that the offline message pushing is unreachable due to the limitation of manufacturer authority rules is avoided, the problems that the existing offline message pushing mode based on a third-party pushing platform is limited by the installation amount of the SDK of the third party and the authority rules of equipment manufacturers and the application scene is limited are solved.
Drawings
Fig. 1 is a schematic architecture diagram of a system for offline message pushing provided in the present application;
FIG. 2 is a flow diagram illustrating a binding logic processing module of a system for pushing messages offline according to the present application;
FIG. 3 is a flow diagram illustrating an unbinding process of a binding logic processing module of a system for offline push messaging according to the present application;
FIG. 4 is a process flow diagram of a kafka stream processing module of a system for pushing messages offline provided by the present application;
fig. 5 is a flowchart illustrating a method for pushing a message offline according to the present application.
Detailed Description
In order to make the technical solutions of the present application better understood, the technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.
To facilitate understanding, referring to fig. 1, an embodiment of a system for pushing a message offline provided by the present application includes: the system comprises an application terminal module, a binding logic processing module, a group push or label push conversion logic processing module, a kafka stream processing module, a single push logic processing module and a manufacturer push module;
the application terminal module is used for recording user login information and receiving an offline message pushed by the manufacturer pushing module;
the binding logic processing module is used for binding the user token when the user logs in the network platform and unbinding the user token when the user logs out;
the system comprises a group push or label push conversion logic processing module, a group push or label push conversion logic processing module and a group push or label push conversion logic processing module, wherein the group push or label push conversion logic processing module is used for generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to offline message attributes from a preset database, the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group push or label push;
the kafka stream processing module is used for writing the offline message content and the message queue of the user token;
the single-push logic processing module is used for acquiring the message queue from the kafka stream processing module, determining the identifier and the type of the corresponding application terminal module according to each user token, and determining a push manufacturer according to the identifier and the type of the application terminal module;
and the manufacturer pushing module is used for acquiring the offline message content and the identification and type of the application terminal module, selecting a corresponding manufacturer pusher according to the pushing manufacturer determined by the single-push logic processing module, and pushing the offline message content to the corresponding application terminal module through the manufacturer pusher.
It should be noted that, an architecture diagram of the system for pushing messages offline in the embodiment of the present application is shown in fig. 1, where the architecture includes: the system comprises an application terminal module, a binding logic processing module, a group push or label push conversion logic processing module, a kafka stream processing module, a single push logic processing module and a manufacturer push module. The application terminal module can be a mobile phone, an ipad and the like, and can be used for recording user login information and receiving an offline message pushed by a manufacturer pushing module, and the recorded user login information can be called by the binding logic processing module. The kafka stream processing module unifies online and offline message processing through a parallel loading mechanism of Hadoop, and provides real-time messages through clustering. The binding logic processing module is used for binding the user token when the user logs in the network platform, and unbinding the user token when the user logs out, wherein the token is a string of character strings generated by the server and used as a token for the client to request, after the user logs in for the first time, the server generates a token to return the token to the client, and the client only needs to take the token to request data before, and does not need to take the user name and the password again. The binding process and unbinding process of the binding logic processing module may be processed according to the processes shown in fig. 2 and fig. 3, where the user cid and token are initiated to bind when the user logs in the network platform, the user corresponding to the cid is unbound, the logged-in user uid is bound to the cid, the user cid and token are initiated to unbind when the user logs out, and the logged-in user uid is unbound from the cid when it is detected that the logged-in user cid is consistent with the reported cid. The group push or label push conversion logic processing module supports on-line dynamic transverse expansion/contraction capacity, when a server needs to push off-line messages to users, the group push or label push conversion logic processing module generates information of the off-line messages to be pushed, analyzes the information of the off-line messages to be pushed, acquires all user tokens corresponding to off-line message attributes from a preset database, and divides the information into a preset number of messages to be inserted into kafka uid topoc of the kafka stream processing module. The offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes can be in a group pushing mode or a label pushing mode. And the kafka stream processing module writes the offline message content and the user token in a message queue mode. The single push logic processing module supports online dynamic lateral expansion/contraction, obtains a message queue from the kafka uid topic of the kafka stream processing module, determines the device token and the device type of the corresponding application terminal module according to each user token, and determines a push manufacturer according to the device token and the device type of the application terminal module, and the processing flow is shown in fig. 4. The vendor pushing module supports online dynamic horizontal expansion/contraction and is used for acquiring offline message content, device token and device type of the application terminal module, and selecting a corresponding vendor pusher according to a pushing vendor determined by the single-push logic processing module, wherein the vendor pusher can be a HUAWEI pusher, an OPPO pusher, a VIVO pusher, an XIAOMI pusher, a MEIZU pusher, an FCM pusher, an APNS pusher, a push and the like.
According to the system for offline message pushing, the application terminal is matched with a manufacturer by identifying the application terminal used by a user, offline messages are pushed through a manufacturer channel corresponding to the application terminal, the server side can push the messages offline to the user terminal equipment through the corresponding manufacturer channel as long as the user logs in a certain network platform, the installation of the user terminal equipment (SDK) is not relied on, the problem that the offline message pushing cannot be achieved due to the limitation of manufacturer authority rules is solved, the problem that the existing offline message pushing mode based on a third-party pushing platform is limited by the installation amount of the SDK of a third party and the authority rules of equipment manufacturers, and the technical problem that an application scene is limited is solved.
The existing mode of pushing the offline message by the third-party pushing platform is different in pushing effect of each country on the third-party pushing platform, the application access party needs to reselect the third-party pushing of each country area, and the development efficiency is very low.
After the existing third party pushes the platform SDK to update and upgrade, the application party needs to test and package again, and then goes to the channel again to check and download the software, so that the time cost of the update cycle is high.
For easy understanding, please refer to fig. 5, the present application provides an embodiment of a method for offline message pushing, where the method is executed in a system provided in the foregoing system embodiment, and the method specifically includes:
As shown in fig. 2 and 3, when a user logs in a network platform, the cid and token binding of the user are initiated, the user corresponding to the cid is unbound, the logged-in user uid is bound to the cid, when the user logs out, the cid and token unbinding of the user is initiated, and when the logged-in user cid is detected to be consistent with the reported cid, the binding of the logged-in user uid and cid is released.
102, when an offline message needs to be pushed to a login user, generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to offline message attributes from a preset database, wherein the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group pushing or label pushing.
And 103, matching offline message content with the user token, dividing the offline message content into a preset number of message queues, and writing the message queues into kafka.
When the server needs to push the offline message to the user, the group push or label push conversion logic processing module generates the offline message information to be pushed, analyzes the offline message information to be pushed, acquires all user tokens corresponding to the offline message attribute from the preset database, divides the user tokens into a preset number of messages, inserts the messages into the kafka uid topic of the kafka stream processing module, and writes the messages into the kafka uid topic in a message queue mode.
And step 104, acquiring the message queue from the kafka, determining the identifier and the type of the corresponding terminal equipment according to each user token, and determining a pushing manufacturer according to the identifier and the type of the terminal equipment.
Determining a device token and a device type of the corresponding application terminal module according to each user token, and determining a push manufacturer according to the device token and the device type of the application terminal module, where a processing flow is shown in fig. 4.
And 105, selecting a corresponding manufacturer pusher according to the determined pushing manufacturer, and pushing the offline message content to the corresponding terminal equipment through the manufacturer pusher.
An embodiment of an apparatus for pushing messages offline is also provided in the present application, the apparatus including a processor and a memory:
the memory is used for storing the program codes and transmitting the program codes to the processor;
the processor is configured to execute any of the aforementioned method embodiments for offline push messaging according to instructions in the program code.
Also provided in this application are embodiments of a computer-readable storage medium for storing program code for executing the method for offline push messaging of any of the aforementioned method embodiments for offline push messaging.
Also provided in this application is an embodiment of a computer program product comprising instructions which, when run on a computer, cause the computer to perform the method for offline push messages of any of the method embodiments for offline push messages described above.
In the several embodiments provided in the present application, it should be understood that the disclosed apparatus and method may be implemented in other ways. For example, the above-described apparatus embodiments are merely illustrative, and for example, the division of the units is only one logical division, and other divisions may be realized in practice, for example, a plurality of units or components may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, devices or units, and may be in an electrical, mechanical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present application may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
The integrated unit, if implemented in the form of a software functional unit and sold or used as a stand-alone product, may be stored in a computer readable storage medium. Based on such understanding, the technical solutions of the present application, which are essential or part of the technical solutions contributing to the prior art, or all or part of the technical solutions, may be embodied in the form of a software product, which is stored in a storage medium and includes several instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute all or part of the steps of the methods described in the embodiments of the present application. And the aforementioned storage medium includes: a U disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk, or an optical disk.
The above embodiments are only used for illustrating the technical solutions of the present application, and not for limiting the same; although the present application has been described in detail with reference to the foregoing embodiments, it should be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some technical features may be equivalently replaced; and such modifications or substitutions do not depart from the spirit and scope of the corresponding technical solutions in the embodiments of the present application.
Claims (7)
1. A system for pushing messages offline, comprising: the system comprises an application terminal module, a binding logic processing module, a group push or label push conversion logic processing module, a kafka stream processing module, a single push logic processing module and a manufacturer push module;
the application terminal module is used for recording user login information and receiving the offline message pushed by the manufacturer pushing module;
the binding logic processing module is used for binding the user token when the user logs in the network platform, acquiring the user login information, and unbinding the user token when the user logs out, and is specifically used for:
initiating binding of a cid and a token of a user when the user logs in a network platform, unbinding the user corresponding to the cid, binding a logged-in user uid to the cid, initiating unbinding of the cid and the token of the user when the user logs out, and unbinding the logged-in user uid from the cid when the logged-in user cid is detected to be consistent with the reported cid;
the group push or label push conversion logic processing module is used for generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to offline message attributes from a preset database, wherein the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group push or label push;
the kafka stream processing module is used for writing the offline message content and the message queue of the user token, unifying online and offline message processing through a parallel loading mechanism of Hadoop, and providing real-time messages through clustering;
the single push logic processing module is used for acquiring the message queue from the kafka flow processing module, determining the identifier and the type of the corresponding application terminal module according to each user token, and determining a push manufacturer according to the identifier and the type of the application terminal module;
the manufacturer pushing module is configured to obtain the offline message content and the identifier and the type of the application terminal module, select a corresponding manufacturer pusher according to a pushing manufacturer determined by the single-push logic processing module, and push the offline message content to the corresponding application terminal module through the manufacturer pusher.
2. The system for pushing messages offline of claim 1, wherein the group push or tag push conversion logic processing module supports online dynamic lateral expansion or contraction.
3. The system for pushing messages offline of claim 1, wherein the single-push logical processing module supports online dynamic scaling or contraction.
4. The system for pushing messages offline of claim 1, wherein the vendor pushing module supports online dynamic scaling or contraction.
5. A method for pushing messages offline, comprising:
when a user logs in a network platform, binding a login user with a terminal device by using a user token, acquiring and recording user login information, and when the user logs out of the network platform, unbinding the login user with the terminal device by using the user token specifically comprises the following steps:
initiating binding of a cid and a token of a user when the user logs in a network platform, unbinding the user corresponding to the cid, binding a logged-in user uid to the cid, initiating unbinding of the cid and the token of the user when the user logs out, and unbinding the logged-in user uid from the cid when the logged-in user cid is detected to be consistent with the reported cid;
when an offline message needs to be pushed to the login user, generating offline message information to be pushed, analyzing the offline message information to be pushed, and acquiring all user tokens corresponding to offline message attributes from a preset database, wherein the offline message information to be pushed comprises offline message content and offline message attributes, and the offline message attributes are group pushing or label pushing;
matching the offline message content with the user token, dividing the offline message content into a preset number of message queues, and writing the message queues into kafka;
kafka unifies online and offline message processing through a parallel loading mechanism of Hadoop, and provides real-time messages through clustering;
acquiring the message queue from the kafka, determining the identifier and the type of the corresponding terminal equipment according to each user token, and determining a pushing manufacturer according to the identifier and the type of the terminal equipment;
and selecting a corresponding manufacturer pusher according to the determined pushing manufacturer, and pushing the offline message content to the corresponding terminal equipment through the manufacturer pusher.
6. An apparatus for pushing messages offline, the apparatus comprising a processor and a memory:
the memory is used for storing program codes and transmitting the program codes to the processor;
the processor is configured to execute the method for offline pushing messages of claim 5 according to instructions in the program code.
7. A computer-readable storage medium for storing program code for performing the method for offline pushing messages of claim 5.
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| CN106230902A (en) * | 2016-07-22 | 2016-12-14 | 深圳创维数字技术有限公司 | A kind of modularity family cloud system and control method thereof |
| CN106709003A (en) * | 2016-12-23 | 2017-05-24 | 长沙理工大学 | Hadoop-based mass log data processing method |
| CN107995095A (en) * | 2017-11-09 | 2018-05-04 | 用友网络科技股份有限公司 | Method based on prompting message under the do-not-disturb mode of mobile terminal |
| CN108322513A (en) * | 2018-01-05 | 2018-07-24 | 深圳壹账通智能科技有限公司 | Across the information push method of mobile application, device, mobile terminal and storage medium |
| CN108063724A (en) * | 2018-01-12 | 2018-05-22 | 吉浦斯信息咨询（深圳）有限公司 | Information push method and its system based on Android platform |
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