Disclosure of Invention
The embodiment of the invention aims to provide an information display method, an information display device and electronic equipment, and aims to solve the problem that the immersive experience is insufficient due to the fact that a user reads information to be promoted and is interfered by other contents of a page. The specific technical scheme is as follows:
the embodiment of the invention provides an information display method, which is applied to a client and comprises the following steps:
detecting whether an operation instruction aiming at a preset icon on a banner advertisement in a page is received or not, wherein the preset icon is associated with a plurality of pictures containing information to be promoted;
when the operation instruction is received, determining a plurality of pictures to be displayed, wherein the plurality of pictures to be displayed at least comprise a plurality of pictures associated with the preset icon aimed at by the operation instruction;
and sequentially and continuously displaying the plurality of pictures to be displayed, wherein the display form of each picture to be displayed in the display process is a full screen form.
Optionally, the number of the predetermined icons is multiple;
the determining of the plurality of pictures to be displayed comprises the following steps:
determining a plurality of pictures associated with each preset icon as a plurality of pictures to be displayed;
the show in succession in proper order many are waited to show the picture, include:
and taking the preset icon corresponding to the operation instruction as a starting icon, and sequentially and continuously displaying a plurality of pictures associated with each preset icon according to a preset icon sequence.
Optionally, the method further comprises:
in the process of displaying the pictures, if an icon switching instruction is obtained, stopping displaying the pictures associated with the current preset icons, and continuously displaying the pictures associated with each preset icon after the current preset icons in sequence according to the icon sequence;
and the current predetermined icon is a predetermined icon associated with the currently displayed picture.
Optionally, the number of the predetermined icons is multiple;
the preset icon which is displayed on the associated picture is in a first state, and the preset icon which is not displayed on the associated picture is in a second state.
Optionally, the number of the predetermined icons is multiple, and multiple pictures associated with each predetermined icon include the same type of information to be promoted.
The embodiment of the invention also provides an information display device, which is applied to a client, and the device comprises:
the system comprises an operation instruction detection module, a display module and a display module, wherein the operation instruction detection module is used for detecting whether an operation instruction aiming at a preset icon on a banner advertisement in a page is received or not, and the preset icon is associated with a plurality of pictures containing information to be promoted;
the picture determining module is used for determining a plurality of pictures to be displayed when the operation instruction is received, wherein the plurality of pictures to be displayed at least comprise a plurality of pictures associated with the preset icon aimed at by the operation instruction;
and the picture display module is used for sequentially and continuously displaying the pictures to be displayed, wherein the display form of each picture to be displayed in the display process is a full screen form.
Optionally, the number of the predetermined icons is multiple;
the picture determination module comprises:
the determining submodule is used for determining a plurality of pictures associated with each preset icon as a plurality of pictures to be displayed;
the picture display module comprises:
and the display sub-module is used for sequentially and continuously displaying a plurality of pictures associated with each preset icon according to a preset icon sequence by taking the preset icon corresponding to the operation instruction as a starting icon.
Optionally, the apparatus further comprises:
the display stopping module is used for stopping displaying the pictures associated with the current preset icons if the icon switching instruction is obtained in the picture displaying process, and continuously displaying the pictures associated with each preset icon after the current preset icons in sequence according to the icon sequence;
and the current predetermined icon is a predetermined icon associated with the currently displayed picture.
Optionally, the number of the predetermined icons is multiple;
the preset icon which is displayed on the associated picture is in a first state, and the preset icon which is not displayed on the associated picture is in a second state.
Optionally, the number of the predetermined icons is multiple, and multiple pictures associated with each predetermined icon include the same type of information to be promoted.
The embodiment of the invention also provides electronic equipment which comprises a processor, a communication interface, a memory and a communication bus, wherein the processor, the communication interface and the memory complete mutual communication through the communication bus;
a memory for storing a computer program;
the processor is used for realizing any information display method provided by the embodiment of the invention when the processor executes the program stored in the memory.
The embodiment of the invention provides a computer-readable storage medium, wherein a computer program is stored in the computer-readable storage medium, and when the computer program is executed by a processor, the computer program realizes any one of the information display methods provided by the embodiment of the invention.
An embodiment of the present invention further provides a computer program product containing instructions, which when run on a computer, causes the computer to execute any one of the above information presentation methods.
The embodiment of the invention has the following beneficial effects:
in the method provided by the embodiment of the invention, a banner advertisement with a preset icon is arranged in a page, and the preset icon is associated with a plurality of pictures containing information to be promoted; furthermore, if an operation instruction for a preset icon on the banner advertisement is received, determining a plurality of pictures to be displayed, sequentially and continuously displaying the plurality of pictures to be displayed, wherein the plurality of pictures to be displayed at least comprise a plurality of pictures associated with the preset icon targeted by the operation instruction, and each picture to be displayed is displayed in a full screen mode. Therefore, when the information to be promoted is displayed for the user, the plurality of pictures containing the information to be promoted are sequentially and continuously displayed, and each picture is displayed in a full screen mode, so that only the information to be promoted is displayed on the display interface. Therefore, the problem that the immersive experience is insufficient due to the fact that the user reads the information to be promoted and is interfered by other contents of the page can be solved through the scheme. In addition, the preset icon is associated with the form of multiple pictures of the information to be promoted, so that the number of the pictures is not limited, and the information carrying capacity is improved.
Of course, not all of the advantages described above need to be achieved at the same time in the practice of any one product or method of the invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
In order to solve the problem that the immersive experience is insufficient due to the fact that a user reads information to be promoted and is interfered by other contents of a page, the embodiment of the invention provides an information display method and device and electronic equipment.
First, an information display method provided by an embodiment of the present invention is described below.
It should be noted that the information presentation method provided by the embodiment of the present invention is applied to the client. In practical applications, the client may be: image processing client, video playing client, office client, etc., all of which are reasonable.
In addition, according to the information display method provided by the embodiment of the invention, the displayed information is the information to be promoted of the client, and the information to be promoted can enable a user to better know the function of the client or provide richer information for the user. It can be understood that the information to be promoted may be different for different clients. For example, the information to be promoted of the image processing client may include new stickers and background materials; and the information to be promoted of the video playing client can comprise new movies, art and the like.
As shown in fig. 1, an information displaying method provided in an embodiment of the present invention may include the following steps:
s101, detecting whether an operation instruction aiming at a preset icon on a banner advertisement in a page is received or not, wherein the preset icon is associated with a plurality of pictures containing information to be promoted;
in order to realize information display, in the embodiment of the present invention, a banner advertisement having a predetermined icon is set in a page of a client, and the predetermined icon may be associated with multiple pictures containing information to be promoted. Therefore, after the user operates the client, whether the operation instruction for the preset icon is received or not is detected, and further, after the operation instruction is received, the subsequent information display process is executed. It is understood that the operation instruction may include, but is not limited to, a click operation instruction, a long press operation instruction, and the like.
The preset icon is used for guiding reading of information to be promoted, namely the function of entrance. In addition, in specific applications, a function of displaying a picture by operating a predetermined icon may be used as an information circle function provided by the client, and the predetermined icon is used to start the information circle function. Then, there are various display forms of the predetermined icon on the premise that the user can know the role of the predetermined icon. For example, the display form of the predetermined icon may be: a circle icon display modality, a square icon display modality, a dot icon display modality, and the like. For the predetermined icon in the ring-shaped icon display form, the predetermined icon may be, for example, a ring-shaped icon as shown in fig. 3.
In a specific application, a banner advertisement with a predetermined icon may be set in the home page of the client, and at this time, when the user opens the home page of the client, the client may detect whether an operation instruction for the predetermined icon is received; of course, the page on which the banner advertisement having the predetermined icon is set may be a page other than the main page of the client, for example: the first page of each function module of the client, or the page with higher popularity of the client, that is, the page with higher popularity counted in advance, that is, the page with higher user access probability, and the like. In addition, the position of the banner advertisement may be located in the upper left corner or the upper right corner of the page, or may be specifically set according to the characteristics of the target client itself.
In a particular application, the number of predetermined icons may be one or more. Specifically, when the predetermined icon is one, the plurality of pictures associated with the predetermined icon may include all the information to be promoted, and certainly, may also include part of the information to be promoted; and when the number of the preset icons is multiple, the multiple pictures associated with each preset icon contain the same type of information to be promoted. Illustratively, the category of the information to be promoted can be distinguished according to the content of the information to be promoted, or according to the form of the image of the information to be promoted, such as a static image and a dynamic image. It should be noted that the specific number of the predetermined icons is specifically set according to the page position and the content of the information to be promoted, and is not limited herein.
In addition, in the time from the last time when the user displays and associates a plurality of pictures containing the information to be promoted to the time when the page containing the preset icon is opened, if the pictures associated with the preset icon are updated, in order to enable the user to intuitively know the updated information, a display effect for indicating that the pictures are updated can be set on the preset icon in the displayed page. For example, setting a presentation effect for indicating that the picture has been updated on the predetermined icon may include: displaying the number of the pictures which have been updated on the predetermined icon, or setting the color of the predetermined icon to the color for prompting the pictures to be updated, or displaying a prompt icon for prompting the pictures to be updated on the predetermined icon, and so on.
S102, when the operation instruction is received, determining a plurality of pictures to be displayed, wherein the plurality of pictures to be displayed at least comprise a plurality of pictures associated with the preset icon corresponding to the operation instruction;
when the operation instruction is received, the user wants to read the information to be promoted, so that a plurality of pictures to be displayed can be determined, and the subsequent display process is executed. There are various specific implementation manners for determining the plurality of pictures to be displayed.
For example, in an implementation manner, when the predetermined icon is one, the determining a plurality of pictures to be displayed may include:
and determining all pictures associated with the preset icon as a plurality of pictures to be displayed.
For example, in another implementation manner, when the predetermined icon is multiple, determining multiple pictures to be displayed may include:
determining a plurality of pictures associated with each predetermined icon as a plurality of pictures to be displayed, namely the plurality of pictures to be displayed are the plurality of pictures associated with each predetermined icon;
alternatively, the first and second electrodes may be,
determining a plurality of pictures associated with the predetermined icon targeted by the operation instruction as a plurality of pictures to be displayed, namely the plurality of pictures to be displayed are the plurality of pictures associated with the predetermined icon targeted by the operation instruction.
S103, continuously displaying the plurality of pictures to be displayed in sequence, wherein the display form of each picture to be displayed in the display process is a full screen form.
The effect of dynamically displaying the pictures can be achieved by sequentially and continuously displaying a plurality of pictures to be displayed.
In the picture display process, each picture to be displayed is displayed according to a preset time interval. Moreover, on the premise of ensuring that a user has enough reading time after each picture is displayed, the preset time interval can be set according to the type of the picture to be displayed. For example: if the picture to be displayed is a static picture, the preset time interval can be an interval which can enable the user to finish reading the content of the whole picture within five seconds, four seconds and the like; or, if the picture to be displayed is a dynamic picture, the preset time interval is longer than the display duration of the dynamic picture.
And when the preset icon is one, a plurality of pictures to be displayed can be sequentially and continuously displayed according to the preset picture sequence. The preset picture sequence may be a random sequence, or a preset sequence for a plurality of pictures associated with the predetermined icon.
When the number of the preset icons is multiple, if the number of the pictures to be displayed is the pictures associated with the preset icons by the operation instructions, the number of the pictures to be displayed can be sequentially and continuously displayed according to a preset picture sequence; if the plurality of pictures to be displayed are the plurality of pictures associated with each predetermined icon, the predetermined icon corresponding to the operation instruction may be used as a starting icon, and the plurality of pictures associated with each predetermined icon may be sequentially and continuously displayed according to a predetermined icon sequence.
In addition, if the number of the predetermined icons is multiple, in order to enable the user to distinguish whether the picture associated with a certain predetermined icon is read, the predetermined icon with the associated picture displayed presents a first state, and the predetermined icon without the associated picture presents a second state. For example, the displayed predetermined icon frame of the associated picture is in a static form, and the non-displayed predetermined icon frame of the associated picture is in a dynamic form; or, the displayed predetermined icon of the associated picture is black, white and gray, and the non-displayed predetermined icon of the associated picture is color, which is not limited to this.
In addition, when there are a plurality of predetermined icons, the non-displayed predetermined icons are displayed in front for a better reading experience for the user.
In addition, in order to enable the pictures to be displayed to achieve the effect controllable by the user, the related pictures are completely displayed or a display stopping instruction of the user is received, and the display interface is quitted.
Therefore, when the information to be promoted is displayed for the user, the plurality of pictures containing the information to be promoted are sequentially and continuously displayed, and each picture is displayed in a full screen mode, so that only the information to be promoted exists on the display interface. Therefore, the problem that the immersive experience is insufficient due to the fact that the user reads the information to be promoted and is interfered by other contents of the page can be solved through the scheme. In addition, the preset icon is associated with the form of multiple pictures of the information to be promoted, so that the number of the pictures is not limited, and the information carrying capacity is improved.
In the following, an information displaying method according to an embodiment of the present invention is described in detail by taking the number of the predetermined icons as an example.
As shown in fig. 2, an information displaying method provided in an embodiment of the present invention may include the following steps:
s201, detecting whether an operation instruction aiming at a preset icon on a banner advertisement in a page is received or not, wherein the preset icon is associated with a plurality of pictures containing information to be promoted;
s201 is the same as S101 in the above embodiment, and is not described herein.
S202, when an operation instruction is received, determining a plurality of pictures associated with each preset icon as a plurality of pictures to be displayed;
when an operation instruction is received, the fact that the user wants to read the information to be promoted is indicated, at the moment, the multiple pictures associated with the preset icons can be used as the pictures to be displayed, and therefore the user can read the information to be promoted in the pictures associated with the preset icons by operating one preset icon. For example, in one implementation, determining the plurality of pictures associated with each of the predetermined icons may include: and determining pictures associated with all the preset icons. For example, in another implementation, determining the plurality of pictures associated with each of the predetermined icons may include: determining a picture associated with a target icon and a picture associated with a predetermined icon positioned behind the target icon, wherein the target icon is the predetermined icon for which the operation instruction aims.
S203, taking the preset icon corresponding to the operation instruction as a starting icon, and sequentially and continuously displaying a plurality of pictures related to each preset icon according to a preset icon sequence, wherein the display form of each picture to be displayed in the display process is a full screen form.
Wherein, if each predetermined icon is all icons, the predetermined icon sequence may include: an order determined based on the arrangement order of the respective predetermined icons on the banner advertisement. For example: assume that three predefined icons are shown on the banner advertisement: icon a, icon B and icon C, if the predetermined icon targeted by the operation instruction is icon a, the predetermined icon order may be icon a, icon B and icon C, and if the predetermined icon targeted by the operation instruction is icon B, the predetermined icon order may be icon B, icon C and icon a.
For convenience of understanding, the information display process described in this embodiment is described with reference to the interface diagram shown in fig. 3. As shown in fig. 3, two predetermined icons are provided on the banner advertisement in the page: the icons A and B are respectively the icons A and B, the pictures associated with the icons A are A1, A2 and A3, and the pictures associated with the icons B are B1 and B2. When a user performs a specified operation on the icon A, the client detects an operation instruction for the icon A, takes the pictures respectively associated with the icon A and the icon B as pictures to be displayed, and sequentially displays the picture contents of A1, A2, A3, B1 and B2 associated with the icons in a full screen mode according to the icon sequence from the icon A to the icon B. The user can click the GO icon at the bottom of the page, so that the content of the next picture or the content related to the next preset icon is displayed, and the specific situation can be set according to the actual situation. In addition, the number of pictures associated with each predetermined icon can be displayed by the icon above the page.
In addition, in order to improve the controllability of the user on the display process, the user may send an icon switching instruction in the picture display process, so that the client stops displaying the picture associated with the current predetermined icon, and continues to sequentially and continuously display the pictures associated with each predetermined icon after the current predetermined icon according to the icon sequence, specifically, the current predetermined icon is the predetermined icon associated with the currently displayed picture.
For example: assume that there are three predefined icons on the banner advertisement in the page: the icon comprises an icon A, an icon B and an icon C, wherein the pictures associated with the icon A are A1, A2 and A3, the pictures associated with the icon B are B1 and B2, and the pictures associated with the icon C are C1, C2 and C3. When a user clicks the content of the preset icon A to read, the client takes the pictures associated with the icon A, the icon B and the icon C as pictures to be displayed, and then, according to the preset icon sequence: and sequentially and continuously displaying each picture to be displayed by the icon A, the icon B and the icon C. And if an icon switching instruction sent by a user is received in the process of displaying the picture associated with the icon A, stopping displaying the picture associated with the icon A, and continuously displaying the pictures associated with the icon B and the icon C after the icon A in sequence according to a preset icon sequence, namely displaying B1, B2, C1, C2 and C3.
In order to give the user a better reading experience, the non-displayed predetermined icons are positioned before the displayed predetermined icons in the destination page.
In order to enable the pictures to be displayed to achieve the effect of being controllable by the user, the related pictures are completely displayed or a display stopping instruction of the user is received, and the display interface is quitted.
Therefore, when the information to be promoted is displayed for the user, the plurality of pictures which are associated with the preset icons and contain the information to be promoted are sequentially and continuously displayed, each picture is displayed in a full screen mode, only the information to be promoted exists in the display interface, and meanwhile, the pictures which are associated with the plurality of icons can be obtained by operating one preset icon. Therefore, the problem that the user reads the information to be promoted and is interfered by other contents of the page to cause insufficient immersive experience can be solved through the scheme, and meanwhile, the abundant information to be promoted can be read through simple and convenient operation. In addition, the preset icon is associated with the form of multiple pictures of the information to be promoted, so that the number of the pictures is not limited, and the information carrying capacity is improved.
Corresponding to the method embodiment, the embodiment of the invention also provides an information display device which is applied to the client. As shown in fig. 4, the apparatus may include:
an operation instruction detection module 410, configured to detect whether an operation instruction for a predetermined icon on a banner advertisement in a page is received, where the predetermined icon is associated with multiple pictures containing information to be promoted;
a picture determining module 420, configured to determine, when the operation instruction is received, a plurality of pictures to be displayed, where the plurality of pictures to be displayed at least include a plurality of pictures associated with a predetermined icon for which the operation instruction is directed;
the picture displaying module 430 is configured to sequentially and continuously display the multiple pictures to be displayed, where a displaying form of each picture to be displayed in the displaying process is a full screen form.
Therefore, when the information to be promoted is displayed for the user, the plurality of pictures containing the information to be promoted are sequentially and continuously displayed, and each picture is displayed in a full screen mode, so that only the information to be promoted exists on the display interface. Therefore, the problem that the immersive experience is insufficient due to the fact that the user reads the information to be promoted and is interfered by other contents of the page can be solved through the scheme. In addition, the preset icon is associated with the form of multiple pictures of the information to be promoted, so that the number of the pictures is not limited, and the information carrying capacity is improved.
As shown in fig. 5, the picture determining module 420 includes:
the determining submodule 421 is configured to determine multiple pictures associated with each of the predetermined icons as multiple pictures to be displayed;
the picture display module 430 includes:
the displaying sub-module 431 is configured to sequentially and continuously display the multiple pictures associated with each predetermined icon according to a predetermined icon sequence by using the predetermined icon targeted by the operation instruction as a starting icon.
Optionally, the apparatus further comprises:
the display stopping module is used for stopping displaying the pictures associated with the current preset icons if the icon switching instruction is obtained in the picture displaying process, and continuously displaying the pictures associated with each preset icon after the current preset icons in sequence according to the icon sequence;
and the current predetermined icon is a predetermined icon associated with the currently displayed picture.
Optionally, the number of the predetermined icons of the icons is multiple;
the preset icon which is displayed on the associated picture is in a first state, and the preset icon which is not displayed on the associated picture is in a second state.
Optionally, the number of the predetermined icons is multiple, and multiple pictures associated with each predetermined icon include the same type of information to be promoted.
An embodiment of the present invention further provides an electronic device, as shown in fig. 6, including a processor 601, a communication interface 602, a memory 603, and a communication bus 604, where the processor 601, the communication interface 602, and the memory 603 complete mutual communication through the communication bus 604,
a memory 603 for storing a computer program;
the processor 601 is configured to implement the steps of the information displaying method provided by the embodiment of the present invention when executing the program stored in the memory 603.
The communication bus mentioned in the electronic device may be a Peripheral Component Interconnect (PCI) bus, an Extended Industry Standard Architecture (EISA) bus, or the like. The communication bus may be divided into an address bus, a data bus, a control bus, etc. For ease of illustration, only one thick line is shown, but this does not mean that there is only one bus or one type of bus.
The communication interface is used for communication between the electronic equipment and other equipment.
The Memory may include a Random Access Memory (RAM) or a Non-Volatile Memory (NVM), such as at least one disk Memory. Optionally, the memory may also be at least one memory device located remotely from the processor.
The Processor may be a general-purpose Processor, including a Central Processing Unit (CPU), a Network Processor (NP), and the like; but may also be a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), a Field Programmable Gate Array (FPGA) or other Programmable logic device, discrete Gate or transistor logic device, discrete hardware component.
In another embodiment of the present invention, a computer-readable storage medium is further provided, in which a computer program is stored, and the computer program, when executed by a processor, implements the steps of any of the above-mentioned information presentation methods.
In another embodiment, the present invention further provides a computer program product containing instructions, which when run on a computer, causes the computer to execute any one of the information presentation methods in the above embodiments.
In the above embodiments, the implementation may be wholly or partially realized by software, hardware, firmware, or any combination thereof. When implemented in software, may be implemented in whole or in part in the form of a computer program product. The computer program product includes one or more computer instructions. When loaded and executed on a computer, cause the processes or functions described in accordance with the embodiments of the invention to occur, in whole or in part. The computer may be a general purpose computer, a special purpose computer, a network of computers, or other programmable device. The computer instructions may be stored in a computer readable storage medium or transmitted from one computer readable storage medium to another, for example, from one website site, computer, server, or data center to another website site, computer, server, or data center via wired (e.g., coaxial cable, fiber optic, Digital Subscriber Line (DSL)) or wireless (e.g., infrared, wireless, microwave, etc.). The computer-readable storage medium can be any available medium that can be accessed by a computer or a data storage device, such as a server, a data center, etc., that incorporates one or more of the available media. The usable medium may be a magnetic medium (e.g., floppy Disk, hard Disk, magnetic tape), an optical medium (e.g., DVD), or a semiconductor medium (e.g., Solid State Disk (SSD)), among others.
It is noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. Also, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other identical elements in a process, method, article, or apparatus that comprises the element.
All the embodiments in the present specification are described in a related manner, and the same and similar parts among the embodiments may be referred to each other, and each embodiment focuses on the differences from the other embodiments. In particular, as for the apparatus embodiment, since it is substantially similar to the method embodiment, the description is relatively simple, and for the relevant points, reference may be made to the partial description of the method embodiment.
The above description is only for the preferred embodiment of the present invention, and is not intended to limit the scope of the present invention. Any modification, equivalent replacement, or improvement made within the spirit and principle of the present invention shall fall within the protection scope of the present invention.