CN110659929A - Value exchange platform for public service based on user experience - Google Patents
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Abstract
The invention discloses a value exchange platform for public service based on user experience, which is characterized in that: the system comprises a value consumption platform for public service, a value realization platform based on user experience and a non-payment value exchange platform, wherein the non-payment value exchange platform is respectively in bidirectional connection with the value consumption platform for public service and the value realization platform based on user experience; the value consumption platform for public service comprises a public service terminal and a public service platform, and the value realization platform based on user experience comprises a click-through rate earning point mobile terminal and a click-through rate earning point service platform or comprises an independent topic user mobile terminal and an independent topic service platform; the invention really gets through the value chain of the public service operation mode and ensures that the public service project can be continued for a long time.
Description
Technical Field
The invention relates to the technical field of public services, in particular to a value exchange platform for public services based on user experience.
Background
Public services have long been free to common people, but are paid for by governments. Public service facilities such as public scenic spots, public lighting, pavilions, pool fountains, public seats, public fire fighting equipment, public power distribution facilities, public light electric facilities, public fitness and children's entertainment facilities, public safety equipment, public places and roads, public water supply and drainage facilities, and the like.
Along with the international and Chinese rail joint and the continuous pursuit of people for good life, the country invests more public service items every year, which is a necessary trend, but at the same time, the contradiction between the demands of common people and the national power growth occurs, on one hand, people eager for more free public service facilities, on the other hand, because all public service facilities are only money burning items, the country only has to go out about investment for the public service facilities every year, and therefore, the development of the public service facilities is limited to a great extent.
Disclosure of Invention
The invention provides a value exchange platform for public services based on user experience aiming at overcoming the defects of the prior art and endowing new performance of value exchange to public service facilities through network technology so that the public service facilities are free for governments.
A value exchange platform for public services based on user experience is characterized in that: the system comprises a value consumption platform for public service, a value realization platform based on user experience and a non-payment value exchange platform, wherein the non-payment value exchange platform is respectively in bidirectional connection with the value consumption platform for public service and the value realization platform based on user experience; the value consumption platform for public service comprises a public service terminal and a public service platform, and the value realization platform based on user experience comprises a click-through rate earning point mobile terminal and a click-through rate earning point service platform or comprises an independent topic user mobile terminal and an independent topic service platform;
the value exchange platform is a platform combining online and offline services, the offline services comprise that public service terminals are arranged at a crowded place, and the crowded place comprises a crowded place of a static scene and a crowded place of a dynamic scene;
the non-payment value exchange platform is a platform which exchanges user experience and public service facilities respectively as values; the user experience comprises a click rate-based user experience or an independent topic-based user experience;
the public service terminal machine is a public service terminal machine with a two-dimension code.
The click rate earning point mobile terminal comprises a user management module, a public service selection module, a click platform push advertisement module and an earning point display module; the public service selection module selects the public service terminal by scanning the two-dimensional code on the public service terminal.
The independent topic user mobile terminal comprises a user management module and a public service selection module, and is characterized in that: the system also comprises a user topic module, a user no-topic module and a earner point display module; the public service selection module is used for selecting a public service terminal by scanning the two-dimensional code on the public service terminal; the user topic module comprises a topic keyword input sub-module, an option selection sub-module and a reason option sub-module; the topic keywords are primary keywords, the option keywords are secondary keywords, and the option selection is picture selection; the user no-topic module comprises a topic sub-module recommended by the selection system, a picture or text selection sub-module for the selected topic, and an input reason or reason option sub-module.
The independent topic service platform comprises a user independent topic data management module, a user independent topic charging management module, a merchant independent topic design module and an advertisement putting management module; the user independent topic data management module comprises a user independent topic design management submodule and a user independent topic data storage management submodule; the autonomous topic charging management module comprises a user autonomous topic pricing sub-module, a user autonomous topic charging management sub-module and a user autonomous topic earning point sub-module; the merchant independent topic design module comprises a topic name input sub-module, an option character input sub-module and a reason option sub-module; the advertisement putting management module comprises an advertisement putting merchant registration management submodule and an advertisement putting management submodule.
The click rate earning point service platform comprises a click rate earning point data management module, a click rate earning point charging management module and an advertisement putting management module; the click rate earning point data management module comprises a click rate earning point data storage management submodule; the click rate earning point charging management module comprises a click rate earning point fixed price management submodule and a click rate earning point charging management submodule; the advertisement putting manager management module comprises an advertisement putting manager registration management submodule and an advertisement putting management submodule.
The public service platform comprises a public service terminal management module, a user management module and a public service terminal charging management module, and is characterized in that: the user management module also comprises a product interest and hobby registration management submodule, and the public service terminal charging management submodule also comprises a public service terminal pricing management submodule, a public service terminal charging management submodule, a public service terminal consumption management submodule and a non-payment non-balance inquiry management submodule.
The non-payment value exchange platform comprises an independent topic earning point data storage management module, a click rate earning point data storage management submodule, a public service terminal data storage management module and a non-payment balance calculation management module.
The public service terminal comprises a human body fat detection service module, a mobile phone charging device service module, an automatic shoe polishing device service module and other device service modules.
Advantageous effects of the invention
1. The invention organically combines the network platform technology with the public service terminal and the user experience terminal, and organically combines the value consumption platform for public service, the value realization platform based on user experience and the non-payment value exchange platform, so that the public service terminal is not the non-control non-value equipment randomly used by the public any more, but is changed into the controlled valuable equipment controlled by the network platform, and the controlled valuable equipment is embodied in the non-payment value exchange form; it also enables end user users to use the utility in an equivalent exchange for the value of the individual to product experience as a non-paid exchange, instead of using the utility for a fee. Because the experience value of the user to the product is an endless treasure house which can be regenerated every moment and is inexhaustible, therefore, the invention exchanges two values of the value used for public service and the value based on user experience (specifically, an advertising publisher pays for the clicked advertisement or the optimized product of a platform according to the click rate or the product optimization level, and then pays by the advertiser as the use cost of the public service facility enjoyed by the end user and the depreciation cost of the public service terminal equipment), thereby really getting through the value chain of the public service operation mode, ensuring that the public service item can be continuously operated for a long time, changing the situation that the public service is free for common people and paid for the government for a long time, and really realizing the goal that the public service is free not only for common people but also for the government.
2. The invention solves the long-standing problem in the field by an online and offline combined value exchange platform: the method has the advantages that the difficult problem that common people cannot continuously operate free public service projects is solved, the network platform technology, the public service terminal and the user experience terminal are organically combined, all the public service projects can realize the renewability, the sustainability, the expandability and the upgradability of each service in a value exchange mode, the huge burden of the country on public services every year is relieved, the potential value of each person which is easy to ignore is fully mined, and commodity circulation and social progress are promoted.
Drawings
FIG. 1a is a block diagram of the overall framework of the value exchange platform of the present invention based on user experience and public service facilities;
FIG. 1b is a diagram of a value exchange platform framework based on autonomic topic user experience in accordance with the present invention;
FIG. 1c is a frame diagram of a value exchange platform based on click-through rate user experience in accordance with the present invention;
FIG. 2a is a functional block diagram of a mobile terminal of an independent topic user of the present invention;
FIG. 2a1 is a functional block diagram of a user topic module of the present invention;
FIG. 2a2 is a functional block diagram of a user no topic module of the present invention;
FIG. 2b is a functional block diagram of the mobile terminal for earning click through rate according to the present invention;
FIG. 3a is a functional block diagram of an autonomic topic service platform of the present invention;
FIG. 3a1 is a functional block diagram of the merchant for designing autonomic topics;
FIG. 3b is a functional block diagram of a click-through rate earning service platform according to the present invention;
FIG. 4 is a functional block diagram of the common service platform of the present invention;
FIG. 5 is a functional block diagram of a non-paid value exchange platform of the present invention;
FIG. 6 is a functional block diagram of the public service terminal of the present invention.
Detailed Description
The invention is further explained below with reference to the drawings:
the design principle of the invention is as follows:
1. the uniqueness of the value consumption platform for public services of the invention: the activities of daily leading of Jingdou, Tiantian splicing of Jingdou and 1000 Jingdou instead of 10 yuan of money in Jingdong mart have become a great preference of common people after meals and tea each day, but even so, the earned Jingdou can only replace the purchase cost of a part of commodities without changing the property that the purchased commodities need to be paid or the Jingdou can be purchased all the time; the Baidu article reading activity adopts or pays to download the article or does the activity to download the article, and although the mode is accepted by people, the property that the read article is always paid or can be read by doing the activity is not changed; the day-to-day sign-in earning flow activity of the mobile company can earn certain flow instead of cash purchasing flow, but the property that the flow is used only by paying or checking in is not changed. The public service terminal machine invested by the government changes the nature of investment of government management departments by combining with network technology: before the invention is implemented, the public service terminal equipment needs a huge payment for government administration, the single charge of the government is dozens or hundreds of billions each year, after the invention is implemented, the depreciation fee of the public service facilities is borne by the advertiser of the delivery platform, and the benefit of the depreciation fee borne by the advertiser is that the commodity is clicked or evaluated. The return point cost of the advertiser for the advertisement is finally returned to the investor, thus causing a fundamental change in the investing nature of the investor. Therefore, the value consumption platform for public services of the present invention is unique relative to the prior art.
2. The invention is based on the uniqueness of the autonomous topic advertisement mode. A. What is an ad of an autonomic topic. The independent topics are topics of which the final user sets advertisements according to the personal experience (the setting mode can adopt character input or voice input), topic keywords (primary keywords) and secondary keywords can be designed according to needs, the network platform primarily screens related product pictures according to the topic keywords (primary keywords), if the user further screens related pictures of the primary screening, the secondary keywords can be designed, then the optimal product is selected from the screened pictures, and the reason option of why the product is selected is carried out. The whole independent topic design process can be easily completed within dozens of seconds by means of a network technology. B. Uniqueness of autonomic topic advertisements. At present, almost all advertisements appearing in the public are platform push type advertisements, the advertisements seen while watching television are push type advertisements, the action of sending the Jingdou beans in the Kyoto mart everyday is a push type advertisement with a 'recommended product' as the title on each interface, and as users, most of the advertisement products are not products required by the users, so that the push type advertisements are regarded as garbage and disasters, and the advertisements are avoided like locust avoidance every day. On the other hand, some truly good products may not be present in the tv and phone interfaces because the platform-pushed advertising is limited. The invention creatively solves the contradiction that the supply and demand of the advertisement are not corresponding by the advertisement mode of the independent topic, simultaneously, the coverage of the advertisement is greatly enlarged by a fission mode, each final user communicates the experience of the product to everybody from different angles, the limitation and blindness of the push type advertisement are thoroughly solved, in addition, the authenticity of the product selected by the user in the independent topic mode according to the personal experience is far greater than the authenticity of the product selected in the click rate mode, the advantages depend on the network technology as a postshield, and if the network quick search is not available, the designer of the independent topic can be rejected due to too much complexity and difficulty.
The independent topic advertisement of the platform can also be used for building communication bridges among commodity manufacturers, dealers and end users. Manufacturers and distributors can know exactly what goods the user needs through the value realization platform.
3. Profitability mode of the system: a client browses advertisements or independently issues the advertisements on a mobile terminal APP or a public service terminal system (or called a media terminal system) deployed on the spot, an advertisement publisher or an advertisement platform changes the advertisement flow and then benefits an operation main body (the platform) of the system, and the system provides public services for the client through the obtained flow change. Therefore, the final client can obtain corresponding public service for free, and the method accords with the free service trend of the Internet.
Based on the principle of the invention, the invention designs a value exchange platform for public services based on user experience.
A value exchange platform for public service based on user experience is shown in FIG. 1a, FIG. 1b and FIG. 1c, and is characterized in that: the system comprises a value consumption platform for public service, a value realization platform based on user experience and a non-payment value exchange platform, wherein the non-payment value exchange platform is respectively in bidirectional connection with the value consumption platform for public service and the value realization platform based on user experience; the value consumption platform for public service comprises a public service terminal and a public service platform, and the value realization platform based on user experience comprises a click-through rate earning point mobile terminal and a click-through rate earning point service platform or comprises an independent topic user mobile terminal and an independent topic service platform;
the value exchange platform is a platform combining online and offline services, the offline services comprise that public service terminals are arranged at a crowded place, and the crowded place comprises a crowded place of a static scene and a crowded place of a dynamic scene;
the non-payment value exchange platform is a platform which exchanges user experience and public service facilities respectively as values; the user experience comprises a click rate-based user experience or an independent topic-based user experience;
the public service terminal machine is a public service terminal machine with a two-dimension code.
As shown in fig. 2b, the click-through rate earning point mobile terminal comprises a user management module, a public service selection module, a click platform push advertisement module and an earning point display module; the public service selection module selects the public service terminal by scanning the two-dimensional code on the public service terminal.
Supplementary explanation about the manner in which click-through rates earn points：
a. The click rate earning method (obtaining points) can be obtained by browsing a certain number of media advertisements on the mobile terminal APP,
b. Can also be obtained through friend recommendation;
c. but also can be obtained through successful friend recommendation (standard: the referee registers the user);
d. may also be obtained by paying attention to a specified public number;
e. if the user does not participate in the activity in order to save time, the user can also obtain the data through the electronic transaction of the online payment system;
as shown in fig. 2a, fig. 2a1, and fig. 2a2, the mobile terminal of the autonomous topic user comprises a user management module and a public service selection module, and is characterized in that: the system also comprises a user topic module, a user no-topic module and a earner point display module; the public service selection module is used for selecting a public service terminal by scanning the two-dimensional code on the public service terminal; as shown in fig. 2a1, the user topic module includes a topic keyword input sub-module, an option selection sub-module, and a reason option sub-module; the topic keywords are primary keywords, the option keywords are secondary keywords, and the option selection is picture selection; as shown in fig. 2a2, the user no-topic module includes a select system recommended topics sub-module, a make picture or text selection sub-module for the selected topic, and an input reason or reason option sub-module.
The autonomous topic service platform is shown in fig. 3a and fig. 3a1, and includes a user autonomous topic data management module, a user autonomous topic charging management module, a merchant autonomous topic design module, and an advertisement delivery management module; the user independent topic data management module comprises a user independent topic design management submodule and a user independent topic data storage management submodule; the autonomous topic charging management module comprises a user autonomous topic pricing sub-module, a user autonomous topic charging management sub-module and a user autonomous topic earning point sub-module; the merchant independent topic design module comprises a topic name input sub-module, an option character input sub-module and a reason option sub-module; the advertisement putting management module comprises an advertisement putting merchant registration management submodule and an advertisement putting management submodule.
The click rate earning point service platform is shown in fig. 3b and comprises a click rate earning point data management module, a click rate earning point charging management module and an advertisement putting management module; the click rate earning point data management module comprises a click rate earning point data storage management submodule; the click rate earning point charging management module comprises a click rate earning point fixed price management submodule and a click rate earning point charging management submodule; the advertisement putting manager management module comprises an advertisement putting manager registration management submodule and an advertisement putting management submodule.
The public service platform is shown in fig. 4, and comprises a public service terminal management module, a user management module and a public service terminal charging management module, and is characterized in that: the user management module also comprises a product interest and hobby registration management submodule, and the public service terminal charging management submodule also comprises a public service terminal pricing management submodule, a public service terminal charging management submodule, a public service terminal consumption management submodule and a non-payment non-balance inquiry management submodule.
Supplementary notes on the common service platform:
1. public services include, but are not limited to: human physical examination service, shoe polishing service, charging service, cosmetics experience dress and provide service, drinking water service, service is provided to disposable raincoat.
2. Each public service is obtained by consuming a certain number of points;
3. the customer can scan the screen two-dimensional code of the public service terminal system through the mobile phone to enter the service state, and public service is obtained.
The non-paid value exchange platform is shown in fig. 5. The system comprises an independent topic earning point data storage management module, a click rate earning point data storage management submodule, a public service terminal data storage management module and a non-payment balance calculation management module.
The public service terminal is shown in fig. 6 and comprises a human body fat detection service module, a mobile phone charging device service module, an automatic shoe polishing device service module and other device service modules.
It is emphasized that the embodiments described herein are illustrative and not restrictive, and thus the present invention includes, but is not limited to, the embodiments described in the detailed description.
Claims (8)
1. A value exchange platform for public services based on user experience, characterized by: the system comprises a value consumption platform for public service, a value realization platform based on user experience and a non-payment value exchange platform, wherein the non-payment value exchange platform is respectively in bidirectional connection with the value consumption platform for public service and the value realization platform based on user experience; the value consumption platform for public service comprises a public service terminal and a public service platform, and the value realization platform based on user experience comprises a click-through rate earning point mobile terminal and a click-through rate earning point service platform or comprises an independent topic user mobile terminal and an independent topic service platform;
the value exchange platform is a platform combining online and offline services, the offline services comprise that public service terminals are arranged at a crowded place, and the crowded place comprises a crowded place of a static scene and a crowded place of a dynamic scene;
the non-payment value exchange platform is a platform which exchanges user experience and public service facilities respectively as values; the user experience comprises a click rate-based user experience or an independent topic-based user experience;
the public service terminal machine is a public service terminal machine with a two-dimension code.
2. A user experience based value exchange platform for public services according to claim 1, wherein: the click rate earning point mobile terminal comprises a user management module, a public service selection module, a click platform push advertisement module and an earning point display module; the public service selection module selects the public service terminal by scanning the two-dimensional code on the public service terminal.
3. A value exchange platform for public services based on user experience according to claim 1, the autonomous topic user mobile terminal comprising a subscriber management module, a public service selection module, characterized in that: the system also comprises a user topic module, a user no-topic module and a earner point display module; the public service selection module is used for selecting a public service terminal by scanning the two-dimensional code on the public service terminal; the user topic module comprises a topic keyword input sub-module, an option selection sub-module and a reason option sub-module; the topic keywords are primary keywords, the option keywords are secondary keywords, and the option selection is picture selection; the user no-topic module comprises a topic sub-module recommended by the selection system, a picture or text selection sub-module for the selected topic, and an input reason or reason option sub-module.
4. A user experience based value exchange platform for public services according to claim 1, wherein: the independent topic service platform comprises a user independent topic data management module, a user independent topic charging management module, a merchant independent topic design module and an advertisement putting management module; the user independent topic data management module comprises a user independent topic design management submodule and a user independent topic data storage management submodule; the autonomous topic charging management module comprises a user autonomous topic pricing sub-module, a user autonomous topic charging management sub-module and a user autonomous topic earning point sub-module; the merchant independent topic design module comprises a topic name input sub-module, an option character input sub-module and a reason option sub-module; the advertisement putting management module comprises an advertisement putting merchant registration management submodule and an advertisement putting management submodule.
5. A user experience based value exchange platform for public services according to claim 1, wherein: the click rate earning point service platform comprises a click rate earning point data management module, a click rate earning point charging management module and an advertisement putting management module; the click rate earning point data management module comprises a click rate earning point data storage management submodule; the click rate earning point charging management module comprises a click rate earning point fixed price management submodule and a click rate earning point charging management submodule; the advertisement putting manager management module comprises an advertisement putting manager registration management submodule and an advertisement putting management submodule.
6. The autonomous topic and public service facility-based value exchange platform of claim 1, the public service platform comprising a public service terminal management module, a subscriber management module, a public service terminal billing management module, wherein: the user management module also comprises a product interest and hobby registration management submodule, and the public service terminal charging management submodule also comprises a public service terminal pricing management submodule, a public service terminal charging management submodule, a public service terminal consumption management submodule and a non-payment non-balance inquiry management submodule.
7. A user experience based value exchange platform for public services according to claim 1, wherein: the non-payment value exchange platform comprises an independent topic earning point data storage management module, a click rate earning point data storage management submodule, a public service terminal data storage management module and a non-payment balance calculation management module.
8. A user experience based value exchange platform for public services according to claim 1, wherein: the public service terminal comprises a human body fat detection service module, a mobile phone charging device service module, an automatic shoe polishing device service module and other device service modules.
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| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20080010156A1 (en) * | 2006-06-20 | 2008-01-10 | Liquid Concepts, Llc | Local Exchange of Items and Services |
| CN107146413A (en) * | 2017-06-24 | 2017-09-08 | 梧州市兴能农业科技有限公司 | A kind of smart city service platform |
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| 广电猎酷: "【快言快语】罗小布："平台"才是县级融媒体中心的未来(下)", 《HTTPS://C.M.163.COM/NEWS/A/E1IB0NVE05119UAT.HTML》 * |
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