CN110457627B - Method for optimizing website by using web audit - Google Patents

Method for optimizing website by using web audit Download PDF

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Publication number
CN110457627B
CN110457627B CN201910600321.8A CN201910600321A CN110457627B CN 110457627 B CN110457627 B CN 110457627B CN 201910600321 A CN201910600321 A CN 201910600321A CN 110457627 B CN110457627 B CN 110457627B
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website
access
web
access information
user
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CN110457627A (en
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邵宛岩
范渊
刘博�
龙文洁
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Jiangsu Anheng Network Security Co ltd
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DBAPPSecurity Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/951Indexing; Web crawling techniques
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/955Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/958Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention provides a method for optimizing a website by using web audit, which comprises the following steps: 1.1), configuring a Web server IP and a Web server port by the Web auditing equipment to obtain Web real-time flow; 1.2) obtaining web access information contained in the web real-time flow, wherein the web access information comprises a URL (uniform resource locator), access time and access users; 1.3), storing the web access information in an access information base; the access information base subsection comprises ID, URL, access time, access user and access times; 2) website management personnel classify the website directories to form a website directory library; the website directory library comprises a primary directory, a secondary directory and a URL; the primary catalog is a website layout large class, the secondary catalog is a sub-module in the website layout large class, and the URL link is a link contained in the sub-module; 3) and optimizing the website layout. The invention can quickly and effectively optimize the website for the user; the website layout is carried out according to the user requirements effectively; and effective information is pushed for the user quickly for consultation.

Description

Method for optimizing website by using web audit
Technical Field
The invention relates to a webpage processing method, in particular to a method for optimizing a website by using web audit.
Background
The Internet and electronic commerce have entered into the aspects of human life. Most people consult through the network, and the quality of the website structure directly influences the consultation efficiency of the user. Therefore, how to optimize the website for different users makes the website create a differentiated presentation for an individual, and becomes a hot spot of wide attention in recent years.
The official websites of many companies have descriptions of various products of the companies, and the websites are basically designed for a long time and are changed, and the layout of the product descriptions is arranged in a sequence from the beginning. Initially, the design would place these on top according to which products are likely to be popular. The demand of customers for products changes along with the time, and how to quickly respond to the demand change of the customers to adjust the pages in time is a problem.
CN108509640A and CN108334646A are supported by data optimized by web site through analysis of web logs. Web logs can be mixed with a lot of useless data. Because the standardized processing of the log is more demanding and the optimization data is biased by interference of some useless data. This may result in inefficiency and poor optimization.
Accordingly, there is a need for improvements in the art.
Disclosure of Invention
The invention aims to provide a method for optimizing a website by utilizing web audit with high efficiency.
In order to solve the technical problem, the invention provides a method for optimizing a website by using web audit, which comprises the following steps:
1.1), configuring a Web server IP and a Web server port by the Web auditing equipment to obtain Web real-time flow;
1.2) obtaining web access information contained in the web real-time flow, wherein the web access information comprises a URL (uniform resource locator), access time and access users;
1.3), storing the web access information in an access information base; the access information base subsection includes but is not limited to ID, URL, access time, access user and access times;
2) classifying the website directories by website managers to form a website directory library; the website directory library comprises a primary directory, a secondary directory and a URL; the primary catalog is a website layout large class, the secondary catalog is a sub-module in the website layout large class, and the URL link is a link contained in the sub-module;
3) and optimizing the website layout.
As an improvement to the method of the present invention for optimizing a website using web auditing:
the method for acquiring the access times in the step 1.3) comprises the following steps:
A. after the web auditing equipment captures the web access information, comparing the URL in the web access information with an access information base;
B. if the URL access times are successfully compared with the access information base, updating the URL access times in the access information base, namely adding 1 to the access times;
C. if the comparison with the access information base is unsuccessful, the access URL is stored in the access information base, and the access times are set to be 1;
D. storing the access time of the web access information into an access time library; the access time bank subsection includes an ID and an access time.
As a further improvement to the method of the present invention for optimizing a website using web auditing:
the step 3) comprises the following steps:
selecting an interface optimization or standard display state when a user logs in;
when the user selects the interface optimization, the optimization step specifically comprises the following steps:
A. inquiring the user access information in an access information base, wherein the user access information comprises all web access information corresponding to the user ID;
B. sequencing the access times of all URLs in the user access information;
C. comparing the URL in the user access information with a website directory library from front to back, and inquiring the primary directory, the secondary directory and the URL;
D. and the queried layout categories and sub-modules are arranged on the website according to the query sequence and the user attention position sequence.
As a further improvement to the method of the present invention for optimizing a website using web auditing:
the access time base and the access information base are associated by ID.
As a further improvement to the method of the present invention for optimizing a website using web auditing:
the user can customize the order of positions in the region.
As a further improvement to the method of the present invention for optimizing a website using web auditing:
the user can customize the optimization granularity.
As a further improvement to the method of the present invention for optimizing a website using web auditing:
the user can optimize the website layout according to the access times ranking.
The method for optimizing the website by using the web audit has the technical advantages that:
according to the invention, the user, the access URL, the access time and the access times are obtained through web flow analysis, and website optimization is carried out according to the layout effect defined by the user.
Firstly, website optimization can be quickly and effectively carried out on a user;
secondly, the website layout can be performed according to the user requirements effectively;
and thirdly, effective information can be pushed for the user quickly, and efficient consultation can be carried out.
Detailed Description
The invention will be further described with reference to specific examples, but the scope of the invention is not limited thereto.
Embodiment 1, utilize the method that the Web audits the optimization website, the main purpose is to overcome the deficiency of the existing network security technology; the method specifically comprises the following steps:
1. web auditing equipment end
1.1, the Web auditing equipment configures a Web server IP and a Web server port to obtain Web real-time flow.
And 1.2, acquiring web access information contained in the web real-time traffic, wherein the web access information comprises a URL (uniform resource locator), access time and an access user.
And 1.3, storing the web access information in an access information base. The access information base sub-section includes but is not limited to ID, URL, access time, access user, number of accesses.
The access times are used for counting the number of times of a certain URL captured by the web auditing equipment.
A. After the web auditing equipment captures the web access information, the URL in the web access information is firstly compared with an access information base.
B. If the comparison with the access information base is successful, updating the URL access times in the access information base, namely adding 1 to the access times.
C. If the comparison with the access information base is unsuccessful, the access URL is stored in the access information base, and the access times are set to be 1.
D. And saving the access time of the web access information into an access time library. The access time bank subsection includes an ID and an access time. The access time base and the access information base are associated by ID.
2. Website directory library:
2.1 website management personnel classify the website directories to form a website directory library;
2.2 the website directory library comprises a primary directory, a secondary directory and a URL.
2.3 the first-level catalog is the website layout large class, the second-level catalog is the sub-module in the website layout large class, and the URL link is the link contained in the sub-module.
3. Optimizing the layout of the website: the user can select interface optimization when logging in, and can also switch to an official display state (standard display state).
When the user selects the interface optimization, the optimization step specifically comprises the following steps:
A. and inquiring the user access information in an access information base, wherein the user access information comprises all the web access information corresponding to the user ID.
B. The access times of all the URLs in the user access information are sorted (the times of the URL links of the website accessed by the login user are sorted), and the URL access times are sorted from high to low.
C. And comparing the URL in the user access information with the website directory library from front to back, and inquiring the primary directory, the secondary directory and the URL.
D. And the queried layout categories and sub-modules are arranged on the website according to the query sequence and the user attention position sequence.
The user focuses on the position, and the user can define the position by himself.
The number of locations is the number of locations in the website that can be used for optimization, and is 3 in the example, where the user focuses on the location is which region of the website the three locations are placed.
The number of positions and the position sequence defined by the user can be defined by the user.
The website layout granularity during interface optimization is customized by a user and can be set as a submodule or a layout large class (a primary catalog and a secondary catalog).
The query order is determined by the number of locations. If the user sets the number of positions to be N positions, the first N layout granularities will be queried.
A website directory
Layout general type: solutions, products, cases, … …
Submodule: solution-finance … …
Products- -PC, Server, Printer … …
Case- -finance … …
url:URL1、URL2、URL3、……
User setting: the layout granularity is sub-module, the number of locations is 3. The user marks the order of the positions by system outline.
And querying a submodule of the top three of click times according to the access information base, wherein the submodule is placed at the first position with the first rank, the submodule is placed at the second position with the second rank and the submodule is placed at the third position with the third rank.
Figure BDA0002119073890000041
The reserved area around the table is the part which is not sorted, and the sub-modules of the first three times of clicks are inquired by 1, 2 and 3 in the middle of the table.
Finally, it is also noted that the above-mentioned lists merely illustrate a few specific embodiments of the invention. It is obvious that the invention is not limited to the above embodiments, but that many variations are possible. All modifications which can be derived or suggested by a person skilled in the art from the disclosure of the present invention are to be considered within the scope of the invention.

Claims (3)

1. A method for optimizing a website using web auditing, comprising the steps of:
1.1), configuring a Web server IP and a Web server port by the Web auditing equipment to obtain Web real-time flow;
1.2) obtaining web access information contained in the web real-time flow, wherein the web access information comprises a URL (uniform resource locator), access time and access users;
1.3), storing the web access information in an access information base; the access information base subsection includes but is not limited to ID, URL, access time, access user and access times;
the access times are used for counting the times of a certain URL captured by the web auditing equipment;
the method for acquiring the access times comprises the following steps:
A. after the web auditing equipment captures the web access information, comparing the URL in the web access information with an access information base;
B. if the comparison with the access information base is successful, updating the URL access times in the access information base, namely adding 1 to the access times;
C. if the comparison with the access information base is unsuccessful, the access URL is stored in the access information base, and the access times are set to be 1;
D. storing the access time of the web access information into an access time library; the access time bank subsection comprises an ID and access time;
2) classifying the website directories by website managers to form a website directory library; the website directory library comprises a primary directory, a secondary directory and a URL; the primary catalog is a website layout large class, the secondary catalog is a sub-module in the website layout large class, and the URL link is a link contained in the sub-module;
3) optimizing the layout of the website;
selecting an interface optimization or standard display state when a user logs in;
when the user selects the interface optimization, the optimization step specifically comprises the following steps:
A. inquiring the user access information in an access information base, wherein the user access information comprises all web access information corresponding to the user ID;
B. sequencing the access times of all URLs in the user access information from high to low;
C. comparing the URL in the user access information with a website directory library from front to back, and inquiring the primary directory, the secondary directory and the URL;
D. the queried layout categories and sub-modules are discharged on the website according to the query sequence and the user attention position sequence;
the user can define the user concerned position by himself;
the number of locations is the number of locations in the website that can be used for optimization;
the position number and the position sequence defined by the user can be defined by self;
the website layout granularity during interface optimization is customized by a user and can be set as a sub-module or a layout large class;
the query sequence is determined by the number of positions; if the user sets the number of positions to be N positions, the first N layout granularities will be queried.
2. A method for optimizing a website with web auditing according to claim 1, wherein:
the access time base and the access information base are associated by ID.
3. A method for optimizing a website with web auditing according to claim 2, wherein:
the user can optimize the website layout according to the access times ranking.
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Patentee after: Jiangsu Anheng Network Security Co.,Ltd.

Address before: No. 188, Lianhui street, Xixing street, Binjiang District, Hangzhou City, Zhejiang Province

Patentee before: Dbappsecurity Co.,Ltd.