CN110300321A - A kind of banner methods of exhibiting and device - Google Patents

A kind of banner methods of exhibiting and device Download PDF

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Publication number
CN110300321A
CN110300321A CN201910682967.5A CN201910682967A CN110300321A CN 110300321 A CN110300321 A CN 110300321A CN 201910682967 A CN201910682967 A CN 201910682967A CN 110300321 A CN110300321 A CN 110300321A
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CN
China
Prior art keywords
banner
client
address
server
live
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CN201910682967.5A
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Chinese (zh)
Other versions
CN110300321B (en
Inventor
杜海涛
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Dajia Internet Information Technology Co Ltd
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Beijing Dajia Internet Information Technology Co Ltd
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Filing date
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Priority to CN201910682967.5A priority Critical patent/CN110300321B/en
Publication of CN110300321A publication Critical patent/CN110300321A/en
Application granted granted Critical
Publication of CN110300321B publication Critical patent/CN110300321B/en
Active legal-status Critical Current
Anticipated expiration legal-status Critical

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21Server components or server architectures
    • H04N21/218Source of audio or video content, e.g. local disk arrays
    • H04N21/2187Live feed
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/239Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests
    • H04N21/2393Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/436Interfacing a local distribution network, e.g. communicating with another STB or one or more peripheral devices inside the home
    • H04N21/4363Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network
    • H04N21/43637Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network involving a wireless protocol, e.g. Bluetooth, RF or wireless LAN [IEEE 802.11]
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/443OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application

Abstract

This disclosure relates to field of computer technology, in particular to a kind of banner methods of exhibiting and device.At least to solve the problems, such as to be only capable of showing that fixed image content is excessively single in banner in the related technology.After the embodiment of the present disclosure receives the page presentation request that client is sent, is determined according to page presentation request and need the corresponding object of the content shown in the banner of the client;When object is being broadcast live, to the corresponding live stream address for the video shown in banner of client sending object.Since server is to the live stream address of client configuration object, client can show live video according to the live stream address in banner, so as to keep content shown in banner more abundant.

Description

A kind of banner methods of exhibiting and device
Technical field
This disclosure relates to field of computer technology, in particular to a kind of banner methods of exhibiting and device.
Background technique
Banner can be widely applied to various application programs or portal website, for showing information recommended to the user, example Such as advertisement, news, hot broadcast films and television programs, game.The various information for being desirable for user and preferentially seeing are shown by banner.
Currently, banner is in the related technology commonly used in showing fixed information, for single banner, the content of displaying is usual For fixed picture or text information.In implementation, when configuring the content that banner is shown for terminal, server will need to open up server Diagram piece is handed down to terminal;For example, needing to show the films and television programs of some hot broadcast in the banner of terminal, it is desirable to user it can be seen that The information such as the related introduction of the films and television programs, such as the featured performer, show time, director that need to introduce the films and television programs, that The cover poster picture of the films and television programs is usually handed down to terminal by server, and terminal shows the cover poster figure in banner Piece.
Therefore, the relevant technologies are only capable of showing fixed picture, content is excessively single when banner is shown in banner.
Summary of the invention
The disclosure provides a kind of banner methods of exhibiting, equipment and device, at least solve in the related technology in banner only It can show the excessively single problem of fixed image content.The technical solution of the disclosure is as follows:
According to the first aspect of the embodiments of the present disclosure, a kind of banner methods of exhibiting is provided, comprising:
The page presentation request that client is sent is received, determining need in the client is requested according to the page presentation Banner shown in the corresponding object of content;
When the object is being broadcast live, it is corresponding for showing in the banner that Xiang Suoshu client sends the object Video live stream address.
A kind of optional embodiment is, should when sending the corresponding live stream address of the object to the client Method further include:
The corresponding default picture address of the object is sent to the client, so that the client is according to network state Selection shows the corresponding live video in the live stream address or the corresponding picture of the default picture address in banner.
A kind of optional embodiment is to be requested to determine the banner needed in the client according to the page presentation Shown in after the corresponding object of content, this method further include:
The direct broadcasting room address of the object is sent to the client as jump address, so that the client end response The corresponding display interface of the jump address is jumped to after the operational order that user triggers on the banner.
A kind of optional embodiment is this method further include: when the object is not broadcast live, Xiang Suoshu client The corresponding default picture address of the object is sent, so that the client shows the default picture address in the banner Corresponding picture.
A kind of optional embodiment is to be requested to determine the banner needed in the client according to the page presentation Shown in after the corresponding object of content, further includes:
It is sent to the client using the homepage address of the object as jump address, so that the client end response is used The corresponding display interface of the jump address is jumped to after the operational order that family is triggered on the banner.
The technical scheme provided by this disclosed embodiment at least bring it is following the utility model has the advantages that
After page presentation request of the server in receiving, determine to need the content shown in banner in server When corresponding object is being broadcast live, the corresponding live stream address of the object is sent to client, since server is to client The live stream address of object is configured, client can show live video according to the live stream address in banner, so as to Keep content shown in banner more abundant.
According to the second aspect of an embodiment of the present disclosure, a kind of banner methods of exhibiting is provided, comprising:
Page presentation request is sent to server, it is corresponding in client to receive the object that the server is sent The live stream address of video shown in banner;Wherein, the object is to need the corresponding object of the content shown in banner, And the corresponding live stream address server of the object is determined and is sent after the object is being broadcast live;
The corresponding video in the live stream address is shown in the banner.
A kind of optional embodiment is, described that the corresponding video in the live stream address, packet are shown in the banner It includes:
When network state is access WiFi network, the corresponding video in the live stream address is shown in the banner.
A kind of optional embodiment is, should when receiving the corresponding live stream address of object that the server is sent Method further include:
Receive the corresponding default picture address of the object that the server is sent;
After receiving the corresponding live stream address of the object and default picture address that the server is sent, the party Method further include:
When network state is access cellular network, the corresponding figure of the default picture address is shown in the banner Piece.
A kind of optional embodiment is this method further include:
Receive the corresponding default picture address of the object that the server is sent;Wherein, the object is corresponding pre- It is sent after the object is not broadcast live if the picture address server determines;
The corresponding picture of the default picture address is shown in the banner.
The technical scheme provided by this disclosed embodiment at least bring it is following the utility model has the advantages that
After user end to server sends page presentation request, determine to need the content shown in banner in server When corresponding object is being broadcast live, the corresponding live stream address of the object is sent to client, client can be according to reception To live stream address the corresponding live video in live stream address is shown in banner, client can show reality in banner When live video, so as to keep content shown in banner more abundant.
According to the third aspect of an embodiment of the present disclosure, a kind of banner displaying device is provided, server side is applied to, comprising:
Determination unit is configured as executing the page presentation request for receiving client transmission, be asked according to the page presentation It asks and determines the corresponding object of needs content shown in the banner of the client;
First Transmit-Receive Unit is configured as execution and determines that the object is being broadcast live, and it is described right that Xiang Suoshu client is sent As the corresponding live stream address for the video shown in the banner.
A kind of optional embodiment is, described in first Transmit-Receive Unit is configured as executing and sends to the client When the corresponding live stream address of object, Xiang Suoshu client sends the corresponding default picture address of the object, so that the visitor Family end selects in banner with showing the corresponding live video in the live stream address or the default picture according to network state The corresponding picture in location.
A kind of optional embodiment is that first Transmit-Receive Unit is configured as executing by the direct broadcasting room of the object Location is sent to the client as jump address, so that the operation that the client end response user triggers on the banner refers to The corresponding display interface of the jump address is jumped to after order.
A kind of optional embodiment is that first Transmit-Receive Unit is configured as executing when the object is not broadcast live When, Xiang Suoshu client sends the corresponding default picture address of the object, so that the client is shown in the banner The corresponding picture of the default picture address.
A kind of optional embodiment is that first Transmit-Receive Unit is configured as executing the homepage address of the object It is sent to the client as jump address, so that the operational order that the client end response user triggers on the banner After jump to the corresponding display interface of the jump address.
According to a fourth aspect of embodiments of the present disclosure, another banner for being applied to server side is provided and shows device, packet It includes:
Processor;
For storing the memory of the processor-executable instruction;
Wherein, the processor is configured to executing described instruction, to realize banner displaying side as described in relation to the first aspect Method.
According to a fifth aspect of the embodiments of the present disclosure, a kind of banner displaying device is provided, client-side is applied to, comprising:
Second Transmit-Receive Unit is configured as executing to server transmission page presentation request, receives the server and send The corresponding live stream address for the video shown in the banner of client of object;Wherein, the object is to need The corresponding object of content shown in banner, and the corresponding live stream address of the object is that the server determines the object It is being sent after being broadcast live;
Display unit is configured as execution and shows the corresponding video in the live stream address in the banner.
A kind of optional embodiment is that the display unit is configured as executing shows the live streaming in the banner The corresponding video in address is flowed, when network state is access WiFi network, the live stream address pair is shown in the banner The video answered.
A kind of optional embodiment is, second Transmit-Receive Unit is configured as executing and send receiving the server Object corresponding live stream address when, receive the corresponding default picture address of the object that the server is sent;
The display unit is configured as executing when network state is accesses cellular network, and institute is shown in the banner State the corresponding picture of default picture address.
A kind of optional embodiment, which is that second Transmit-Receive Unit is configured as executing, receives what the server was sent The corresponding default picture address of the object;Wherein, the corresponding default picture address of the object determines institute for the server It states and sends after object is not broadcast live;
The display unit is configured as executing shows the corresponding picture of the default picture address in the banner.
According to a sixth aspect of an embodiment of the present disclosure, another banner for being applied to client-side is provided and shows device, packet It includes:
Processor;
For storing the memory of the processor-executable instruction;
Wherein, the processor is configured to executing described instruction, to realize the banner displaying side as described in second aspect Method.
According to the 7th of embodiment of the present disclosure aspect, provide a kind of storage medium, when the instruction in the storage medium by When banner shows that the processor of device executes, so that banner shows that device is able to carry out banner displaying side as described in relation to the first aspect Method.
According to the eighth aspect of the embodiment of the present disclosure, provide a kind of storage medium, when the instruction in the storage medium by When banner shows that the processor of device executes, so that banner shows that device is able to carry out the banner displaying side as described in second aspect Method.
According to the 9th of the embodiment of the present disclosure the aspect, a kind of computer program product is provided, when the computer program produces When product are run on an electronic device, so that the electronic equipment, which executes, realizes above-mentioned various aspects of the embodiment of the present disclosure and each The method for any possible design that aspect is related to.
It should be understood that above general description and following detailed description be only it is exemplary and explanatory, not The disclosure can be limited.
Detailed description of the invention
In order to illustrate more clearly of the technical solution in the embodiment of the present disclosure, will make below to required in embodiment description Attached drawing is briefly introduced, it should be apparent that, the accompanying drawings in the following description is only some embodiments of the present disclosure, for this For the those of ordinary skill in field, without any creative labor, it can also be obtained according to these attached drawings His attached drawing.
Fig. 1 is the schematic diagram of the banner exhibition method on a kind of display interface shown according to an exemplary embodiment.
Fig. 2 is the application scenarios schematic diagram that banner shown according to an exemplary embodiment is shown.
Fig. 3 is a kind of flow chart of banner methods of exhibiting of server side shown according to an exemplary embodiment.
Fig. 4 is a kind of flow chart of banner methods of exhibiting of client-side shown according to an exemplary embodiment.
Fig. 5 be a kind of client end response user shown according to an exemplary embodiment operational order execute jump show It is intended to.
Fig. 6 is that the operational order execution of another client end response user shown according to an exemplary embodiment jumps Schematic diagram.
Fig. 7 is a kind of interaction flow of the server and client side shown according to an exemplary embodiment when banner is shown Figure.
Fig. 8 is interactive stream of another server and client side shown according to an exemplary embodiment when banner is shown Cheng Tu.
Fig. 9 is that a kind of banner of server side shown according to an exemplary embodiment shows the block diagram of device.
Figure 10 is that another banner of server side shown according to an exemplary embodiment shows the block diagram of device.
Figure 11 is that a kind of banner of client-side shown according to an exemplary embodiment shows the block diagram of device.
Figure 12 is that another banner of client-side shown according to an exemplary embodiment shows the block diagram of device.
Figure 13 is that a kind of banner of client-side shown according to an exemplary embodiment shows device block diagram.
Specific embodiment
In order to make ordinary people in the field more fully understand the technical solution of the disclosure, below in conjunction with attached drawing, to this public affairs The technical solution opened in embodiment is clearly and completely described.
It should be noted that the specification and claims of the disclosure and term " first " in above-mentioned attached drawing, " Two " etc. be to be used to distinguish similar objects, without being used to describe a particular order or precedence order.It should be understood that using in this way Data be interchangeable under appropriate circumstances, so as to embodiment of the disclosure described herein can in addition to illustrating herein or Sequence other than those of description is implemented.Embodiment described in following exemplary embodiment does not represent and disclosure phase Consistent all embodiments.On the contrary, they are only and as detailed in the attached claim, the disclosure some aspects The example of consistent device and method.
Hereinafter, the part term in the embodiment of the present disclosure is explained, in order to those skilled in the art understand that.
(1) term " multiple " refers to two or more in the embodiment of the present disclosure, and other quantifiers are similar therewith.
(2) "and/or" describes the incidence relation of affiliated partner, indicates may exist three kinds of relationships, for example, A and/or B, Can indicate: individualism A exists simultaneously A and B, these three situations of individualism B.Character "/" typicallys represent forward-backward correlation pair As if a kind of relationship of "or".
(3) terminal, for types of applications program, and the object that can will be provided in mounted application program can be installed The equipment shown, the terminal device can be mobile, be also possible to fixed.For example, mobile phone, computer, all kinds of wearing Wear equipment, mobile unit, personal digital assistant (personal digital assistant, PDA), point-of-sale terminal (point Of sales, POS) or other terminal devices etc. that can be realized above-mentioned function.
(4) server is for terminal service, and the content of service such as provides the terminal with resource, saves terminal data;Clothes Business device be it is corresponding with the application program installed in terminal, in terminal application program cooperate run.
(5) client can both refer to the APP (Application, application program) of software class, can also refer to terminal device. It has visual display interface, can interact with user;Be it is corresponding with server, provide local service for client.Needle To the application program of software class, other than some application programs in local runtime, it is whole to be typically mounted at common client On end, operation of working in coordination with server-side is needed.After development of Internet, more common application program has included posting electronics as received The client etc. of email client and instant messaging when mail.For this kind of application programs, need to have in network Corresponding server and service routine provide corresponding service, such as database service, configuration parameter service etc., in this way in client Terminal and server end needs to establish specific communication connection, to guarantee the normal operation of application program.
(6) banner, banner are a kind of load card patterns comprising showing information, can be applied to client or portal On standing, top or intermediate region usually on the display interface of client or portal website show banner.The cross of display interface Width region can be with the multiple banners of circularly exhibiting, such as successively show banner a, banner b, banner c, banner d, can be multiple banners Setting shows priority, and shows duration for the setting of each banner is corresponding.Banner on display interface as shown in Figure 1 is shown Mode, 4 banners of circularly exhibiting, the priority of banner are respectively banner A, banner B, banner C, banner D;First in display interface Banner section domain views banner A, after the corresponding displaying duration of banner A, banner region switch show banner B, by cross After the corresponding displaying duration of width B, switches in banner region and show banner C, after the corresponding displaying duration of banner C, in banner Region switching shows banner D, after the corresponding displaying duration of banner D, switches in banner region and shows banner A, to realize The circularly exhibiting of banner.
The technical solution of the disclosure can be applied under the scene of the page presentation of client, can be in the page of client Include banner region.Client sends page presentation request, server when needing to carry out page presentation, to corresponding server The relevant configured parameter of banner is configured for client, client shows banner according to the relevant configured parameter of banner.
A kind of schematic diagram that optional application scenarios are as shown in Figure 2, terminal 21 can be computer, mobile phone etc..Terminal 21 can To pass through WiFi or wired mode access to communication networks.Customer end A is installed in terminal 21, in the display page of the customer end A Include banner.When 20 operating terminal 21 of user starts customer end A, or when needing to refresh the display page of customer end A, terminal 21 On customer end A by communication network to corresponding server send page presentation request, server determine need in client Banner shown in content corresponding object when being broadcast live, it is corresponding for opening up in banner to send the object to client The live stream address of the video shown.
The application scenarios of embodiment of the present disclosure description are the technical solutions in order to more clearly illustrate the embodiment of the present disclosure, The restriction of the technical solution provided for the embodiment of the present disclosure is not constituted, those of ordinary skill in the art are it is found that with newly answering With the appearance of scene, the technical solution that the embodiment of the present disclosure provides is equally applicable for similar technical problem.
Under the scene, Fig. 3 is a kind of schematic diagram of banner display systems shown according to an exemplary embodiment, is such as schemed Shown in 3, which includes: server 10 and client 20;
Server 10 requests to determine that needs exist according to page presentation for receiving the page presentation request of client transmission The corresponding object of content shown in the banner of client;When object is being broadcast live, it is used for client sending object is corresponding The live stream address of the video shown in banner.
Client 20, for sending page presentation request to server, the object that reception server is sent is corresponding to be used for The live stream address of the video shown in the banner of client;Wherein, object is to need the content shown in banner corresponding Object, and the corresponding live stream address of object is that server is determined and sent after object is being broadcast live;Institute is shown in banner State the corresponding video in live stream address.
After user end to server sends page presentation request in the embodiment of the present disclosure, determine to need in server When the corresponding object of the content shown in banner is being broadcast live, the corresponding live stream address of the object is sent to client, Client can show the corresponding live video in live stream address, client according to the live stream address received in banner It can show real-time live video, in banner so as to keep content shown in banner more abundant.
Wherein, the request of content is shown in the page presentation request that user end to server is sent in banner comprising obtaining.
The condition that user end to server sends page presentation request can be with are as follows:
1, client instructs depending on the user's operation, sends page exhibition to server when determining that user starts the client Show request;
For example, it is assumed that client is installation APP at the terminal, in user's operation terminal, when starting the APP, the APP to The page presentation request that corresponding server is sent.
2, client instructs depending on the user's operation, sends out when needing to refresh the display page of client to server determining Page presentation is sent to request;
For example, it is assumed that client is the APP of installation at the terminal, the refreshing interface icon on the APP is clicked in user, or When person user touches the display page slide downward of the APP, determines and need to refresh the display page, the APP is to corresponding server The page presentation of transmission is requested.
It further include the type and/or client release of client in page presentation request;
For example, the type of client can be Android, iOS, web etc..
Server, according to the configuration of configuration center, determines the cross needed in client after receiving page presentation request The corresponding object of content shown in width;For example, the content shown in banner can for the corresponding live video of an account, The publicity cover or video, the advertising pictures of product or video etc. of films and television programs.It is that an account is corresponding in the content of displaying When live video, the corresponding object of the content of displaying is account;In the publicity cover or video that the content of displaying is films and television programs When, the corresponding object of the content of displaying is the films and television programs;The content shown in banner is the advertising pictures or video of product When, the corresponding object of the content of displaying is product.
A kind of optional embodiment is, is tied according to object each in configuration center corresponding displaying time started and showing The beam time determines and needs the corresponding object of the content shown in banner;
Wherein, each object corresponding displaying time started and displaying end time are operation personnel in advance in configuration center Configuration.
In configuration center, each object is corresponding with a displaying time started and shows the end time;Server is receiving After the page presentation request sent to client, will include between object corresponding displaying time started and displaying end time The object at current time is as the corresponding object of needs content shown in banner.
For example, in configuration center, the displaying time started of object A be June 1 00:00, show that the end time is June 7 Day 23:59;The displaying time started of object B be June 5 00:00, show the end time be 23:59 on June 15;The exhibition of object C Show the time started be June 10 00:00, show the end time be 23:59 on July 10;
Assuming that server receives the page presentation request of client transmission in 9:00 on June 10, then server, which determines, needs It to include object B and object C in the corresponding object of content shown in the banner of client.
It should be noted that can show multiple cross in the banner region of the display page of client in the embodiment of the present disclosure Width can be in banner when server determines that the corresponding object of the content shown in the banner of client is needed to have multiple Region, which circuits sequentially, shows multiple banners.
In addition, embodiment of the present disclosure configuration center can also include multiple configuration parameters of banner, including but not limited to: right As ID (Identity, identity), the address for showing content, jump address, priority, grey parameter.It carries out separately below It introduces.
1, show content address: client shows that the displaying content address is corresponding when carrying out banner displaying in banner Content;For example, showing that content address is the address of picture when the content shown in banner is picture;It is shown in banner Content be picture when, show content address be picture address.
2, jump address: client jumps to the jump address pair after receiving operational order of the user on banner The display interface answered;For example, jump address can be the corresponding homepage address of account;User triggers behaviour on the banner of client When instructing, client jumps to the corresponding display interface of homepage address.
3, priority: for identifying the importance degree of banner, the smaller expression priority of numerical value is higher, arranges when showing Sequence is more forward;In configuration center include multiple banners configuration parameter when, need for each banner be arranged priority;For example, It include the configuration parameter of four banners, the respectively configuration parameter of banner A, the configuration parameter of banner B, banner C in configuration center Configuration parameter, the configuration parameter of banner D;Wherein, the priority of banner A can be set to 1, and the priority of banner B can be set 4 are set to, the priority of banner C can be set to 3, and the priority of banner D can be set to 2.Then when banner is shown, show suitable Sequence is banner A, banner D, banner C, banner B.
4, grey parameter: by the way that grey parameter is arranged, displaying can be distinguished to different types of client;Such as The content that Android, iOS, web are shown when banner is shown is different;Or it can be by the way that grey parameter be arranged, only in default version It is shown in the display interface of this client.
Due to may include one or more banners, the page that server is sent according to client in the display page of client Face shows request, can determine the corresponding object of one or more needs contents shown in the banner of client.For Any one object, a kind of optional embodiment are to send different be used for according to whether object is being broadcast live to client The corresponding address of the content shown in banner.It is illustrated below for any one banner in the page.
One, the corresponding object of the content shown in banner is needed to be broadcast live:
When object is being broadcast live, server can send content pair shown in banner to client using following manner The address answered:
The corresponding live stream address of object is sent to client by mode 1, server.
In configuration center, with being provided with the corresponding live stream address of each object and the corresponding default picture of object in advance Location;When server determines that object is being broadcast live, the corresponding live stream of preconfigured object is filtered out from configuration center The corresponding live stream address of the object is sent to client by location.
Wherein, default picture address can be the address of the cover picture of the object.
Correspondingly, client shows the corresponding video in live stream address in banner.
That is, when showing that the corresponding object of content is being broadcast live in banner, it is corresponding for object shown in banner Live video.
For example, for the banner A of the display page, it is assumed that show that the corresponding object of content is account 100 in banner A;Account 100 corresponding live stream addresses are address 1, corresponding default picture address is address 2;User end to server sends page exhibition After showing request, server determines that account 100 is being broadcast live, then address 1 is sent to client by server.Client is receiving To after address 1, the live video of account 100 is shown according to the address 1 received.
The corresponding live stream address of object and the corresponding default picture address of object are sent to client by mode 2, server End.
Wherein, default picture address can be the address of the cover picture of the object.
In configuration center, with being provided with the corresponding live stream address of each object and the corresponding default picture of object in advance Location;When server determines that object is being broadcast live, by the corresponding live stream address of the object and the corresponding default picture of object Location is sent to client.
For example, for the banner B of the display page, it is assumed that show that the corresponding object of content is account 200 in banner B;Account 200 corresponding live stream addresses are address 3, corresponding default picture address is address 4;User end to server sends page exhibition After showing request, server determines that account 200 is being broadcast live, then address 1 and address 2 are sent to client by server.
Since client receives the corresponding live stream address of object and the corresponding default picture of object of server transmission Address, client need to be shown according to live stream address or default picture address when carrying out banner displaying.
The embodiment of the present disclosure provides a kind of optional client after receiving live stream address and default picture address Carry out the mode of banner displaying:
Client selects an address to carry out banner according to network state between live stream address and default picture address It shows;
A kind of optional embodiment are as follows: when network state is access WiFi network, the live streaming is shown in banner Flow the corresponding video in address;When network state is access cellular network, the default corresponding figure of picture address is shown in banner Piece.
For example, server determines that account 200 is being broadcast live, server sends the corresponding address 1 of account 200 and address 2 To client;Wherein, address 1 is live stream address, and address 2 is default picture address.Client is when carrying out banner displaying, really Network state before settled;When network state is WiFi network, client shows that the corresponding live streaming in address 1 regards in banner Frequently, when network state is access network, client shows the corresponding default picture in address 2 in banner.
Two, the corresponding object of the content shown in banner is needed not to be broadcast live:
When object is not broadcast live currently, server is to the corresponding default picture address of client sending object.
Wherein, default picture address can be the address of the cover picture of the object.
In configuration center, with being provided with the corresponding live stream address of each object and the corresponding default picture of object in advance Location;When server determines that object is not broadcast live currently, it is corresponding pre- that preconfigured object is filtered out from configuration center If picture address, the corresponding default picture address of the object is sent to client.
Correspondingly, client receives the corresponding default picture address of object that server is sent, in banner described in displaying The default corresponding picture of picture address.
That is, being object pair shown in banner when showing that the corresponding object of content is not broadcast live in banner The default picture answered.
For example, for the banner C of the display page, it is assumed that show that the corresponding object of content is account 300 in banner C;Account 300 corresponding live stream addresses are address 5, corresponding default picture address is address 6;User end to server sends page exhibition After showing request, server determines that account 300 is not broadcast live currently, then address 6 is sent to client by server.Client After receiving address 6, the default picture of account 300 is shown according to the address 6 received.
In addition, the embodiment of the present disclosure also provides a kind of jump address configuration method;Wherein, jump address may include live streaming Between address, homepage address.
When jump address is configured to show the direct broadcasting room address of the corresponding object of content on the banner, when user is in banner After upper trigger action instruction, (such as can be user and touch or click banner), client jumps to the direct broadcasting room of the object;
When jump address is configured to show the homepage address of the corresponding object of content on the banner, when user is on banner After trigger action instruction, (such as can be user and touch or click banner), client jumps to the homepage of the object.
Whether the corresponding object of embodiment of the present disclosure content according to shown in banner is being broadcast live, and is respectively configured different Jump address is illustrated respectively below according to whether the corresponding object of content shown in banner is being broadcast live.
One, the corresponding object of the content shown in banner is needed to be broadcast live:
When object is currently being broadcast live, server configures the corresponding jump address of object according to following manner:
The direct broadcasting room address of object is sent to client as jump address by server;
Correspondingly, client sets the direct broadcasting room address received behind the direct broadcasting room address for receiving server transmission Set jump address.
After client receives the operational order that user triggers on banner, the client end response operational order, client End jumps to the direct broadcasting room interface of object;
Wherein, the operational order that user triggers on banner can click the banner for user or user touches the cross Width.
As shown in figure 4, for the banner A that client is currently being shown, the corresponding object of content shown in banner A is Object a;Assuming that object a is currently being broadcast live, then content shown in banner A is the live video of object a.If user is in the cross It carries out touching on width A or clicking operation, the then operational order that client end response user triggers then takes since object a is being broadcast live The direct broadcasting room address that the corresponding jump address of object a that device configures of being engaged in is object a, then client jumps to the direct broadcasting room of object a.
Two, the corresponding object of the content shown in banner is needed not to be broadcast live:
When object is not broadcast live currently, server configures the corresponding jump address of object according to following manner:
The homepage address of object is sent to client as jump address by server;
Correspondingly, client after the homepage address for receiving server transmission, the homepage address received is arranged and is jumped Turn address.
After client receives the operational order that user triggers on banner, the client end response operational order, client End jumps to the homepage of object;
Wherein, the operational order that user triggers on banner can click the banner for user or user touches the cross Width.
As shown in figure 5, for the banner C that client is currently being shown, the corresponding object of content shown in banner C is Object c;Assuming that object c is not broadcast live currently, then content shown in banner C is the cover picture of object c.If user is at this Touch or clicking operation are carried out on banner C, then the operational order of client end response user triggering, since object c is not carried out currently Live streaming, then the homepage address that the corresponding jump address of object c of server configuration is object c, then client jumps to object c's Homepage.
Fig. 6 is interaction diagrams of the server and client side shown according to an exemplary embodiment when banner is shown, It is wherein illustrated so that object is currently being broadcast live as an example, as shown in Figure 6, comprising the following steps:
In step S61, user end to server sends page presentation request;
In step S62, server receives the page presentation request that client is sent;
In step S63, server according to page presentation request determine need in the banner of client shown in content Corresponding object;
In step S64, server determines that object is being broadcast live;
In step S65, server is by the corresponding live stream address of object, default picture address and by the live streaming of object Between address as jump address be sent to client;
In step S66, client receive the corresponding live stream address of object that server sends, default picture address, Jump address;
In step S67, client determines current network state to access WiFi network, in banner with showing live stream The corresponding live video in location;
In step S68, client determines that current network state for access cellular network, shows default picture in banner The corresponding picture in address;
It should be noted that client selects an execution step S67 or step according to current network state in implementation process Rapid S68;
In step S69, the operational order that client end response user triggers on banner jumps to the corresponding live streaming of object Between display interface.
Fig. 7 is interaction diagrams of the server and client side shown according to an exemplary embodiment when banner is shown, Wherein it is illustrated so that object is not broadcast live currently as an example, as shown in fig. 7, comprises following steps:
In step S71, user end to server sends page presentation request;
In step S72, server receives the page presentation request that client is sent;
In step S73, server according to page presentation request determine need in the banner of client shown in content Corresponding object;
In step S74, server determines that object is not broadcast live currently;
In step S75, server is by the corresponding default picture address of object and using the homepage address of object as jump Turn address and is sent to client;
In step S76, client receives the corresponding default picture address of object, the jump address that server is sent;
In step S77, client shows the default corresponding picture of picture address in banner;
In step S78, the operational order that client end response user triggers on banner jumps to the corresponding homepage of object Display interface.
Fig. 8 is a kind of flow chart of banner methods of exhibiting shown according to an exemplary embodiment, is applied to client, such as Shown in Fig. 8, include the following steps.
In step S81, the page presentation request that client is sent is received, is requested to determine needs according to the page presentation The corresponding object of the content shown in the banner of the client;
In step S82, when the object is being broadcast live, it is corresponding in institute that Xiang Suoshu client sends the object State the live stream address of video shown in banner.
A kind of optional embodiment is, when sending the corresponding live stream address of the object to the client, to The client sends the corresponding default picture address of the object, so that the client is selected according to network state in banner It is middle to show the corresponding live video in live stream address or the corresponding picture of the default picture address.
A kind of optional embodiment is to be requested to determine the banner needed in the client according to the page presentation Shown in after the corresponding object of content, the direct broadcasting room address of the object is sent to the client as jump address End, so that it is corresponding to jump to the jump address after the operational order that the client end response user triggers on the banner Display interface.
A kind of optional embodiment is, when the object is not broadcast live, Xiang Suoshu client sends the object Corresponding default picture address, so that the client shows the corresponding picture of the default picture address in the banner.
A kind of optional embodiment is to be requested to determine the banner needed in the client according to the page presentation Shown in after the corresponding object of content, be sent to the client for the homepage address of the object as jump address, So that it is corresponding aobvious to jump to the jump address after the operational order that the client end response user triggers on the banner Show interface.
Fig. 9 is a kind of flow chart of banner methods of exhibiting shown according to an exemplary embodiment, is applied to server, such as Shown in Fig. 9, include the following steps.
In step S91, page presentation request is sent to server, receives the corresponding use of object that the server is sent The live stream address of the video shown in the banner in client;Wherein, the object is to need in shown in banner Hold corresponding object, and the corresponding live stream address of the object determines for the server and sends after the object is being broadcast live 's;
In step S92, the corresponding video in the live stream address is shown in the banner.
A kind of optional embodiment is, when network state is access WiFi network, shown in the banner described in The corresponding video in live stream address.
A kind of optional embodiment is, when receiving the corresponding live stream address of object that the server is sent, connects Receive the corresponding default picture address of the object that the server is sent;In the object pair for receiving the server transmission After the live stream address answered and default picture address, when network state is access cellular network, shown in the banner The corresponding picture of the default picture address.
A kind of optional embodiment is the corresponding default picture address of the object for receiving the server and sending; Wherein, the corresponding default picture address server of the object determines sends after the object is not broadcast live;? The corresponding picture of the default picture address is shown in the banner.
A kind of banner displaying device is additionally provided in the embodiment of the present disclosure, is the embodiment of the present disclosure since the device is corresponding The corresponding device of server side banner methods of exhibiting, and the principle that the device solves the problems, such as is similar to this method, therefore the dress The implementation set may refer to the implementation of method, and overlaps will not be repeated.
Figure 10 is that a kind of banner of server side shown according to an exemplary embodiment shows the block diagram of device.Referring to figure 10, which includes determination unit 101 and the first Transmit-Receive Unit 102.
Determination unit 101 requests to determine for receiving the page presentation request of client transmission according to the page presentation Need the corresponding object of the content shown in the banner of the client;
First Transmit-Receive Unit 102, for determining that the object is being broadcast live, it is corresponding that Xiang Suoshu client sends the object The live stream address for the video shown in the banner.
A kind of optional embodiment, which is that first Transmit-Receive Unit 102 is configured as executing to the client, sends institute The corresponding default picture address of object is stated, so that the client shows the live stream according to network state selection in banner The corresponding live video in address or the corresponding picture of the default picture address.
A kind of optional embodiment is that the determination unit 101 is configured as executing and request according to the page presentation It determines after needing the corresponding object of the content shown in the banner of the client, the direct broadcasting room address of the object is made It is sent to the client for jump address, so that after the operational order that the client end response user triggers on the banner Jump to the corresponding display interface of the jump address.
A kind of optional embodiment is that first Transmit-Receive Unit 102 is configured as executing when the object does not carry out directly Sowing time, Xiang Suoshu client sends the corresponding default picture address of the object, so that the client is opened up in the banner Show the corresponding picture of the default picture address.
A kind of optional embodiment is that the determination unit 101 is configured as executing and request according to the page presentation Determine after needing the corresponding object of the content shown in the banner of the client, using the homepage address of the object as Jump address is sent to the client, so as to jump after the operational order that the client end response user triggers on the banner Go to the corresponding display interface of the jump address.
Device is shown about the banner in above-described embodiment, and the concrete mode that wherein modules execute operation is having It closes and is described in detail in the embodiment of this method, no detailed explanation will be given here.
Figure 11 is that a kind of banner of server side shown according to an exemplary embodiment shows the block diagram of device 1100, packet It includes:
Processor 1101 and memory 1102 for storing 1101 executable instruction of processor;
Wherein, the processor 1101 is configured as executing described instruction, to realize as banner is shown in above-described embodiment Method.
In the exemplary embodiment, a kind of storage medium including instruction, the memory for example including instruction are additionally provided 1102, above-metioned instruction can be shown that the processor 1101 of device 1100 is executed to complete above-mentioned banner methods of exhibiting by banner.It is optional Ground, storage medium can be non-transitorycomputer readable storage medium, for example, the non-transitory computer-readable storage medium Matter can be ROM, random access memory (RAM), CD-ROM, tape, floppy disk and optical data storage devices etc..
In the exemplary embodiment, a kind of computer program product is additionally provided, when the computer program product is in electricity When being run in sub- equipment, so that the electronic equipment executes any possibility for realizing that the above-mentioned server side of the embodiment of the present disclosure is related to Banner methods of exhibiting.
Based on the same inventive concept, a kind of banner displaying device is additionally provided in the embodiment of the present disclosure, due to the device pair What is answered is the corresponding device of embodiment of the present disclosure client-side banner methods of exhibiting, and the principle that solves the problems, such as of the device with should Method is similar, therefore the implementation of the device may refer to the implementation of method, and overlaps will not be repeated.
Figure 12 is that a kind of banner of client-side shown according to an exemplary embodiment shows the block diagram of device.Referring to figure 12, which includes the second Transmit-Receive Unit 121 and display unit 122.
Second Transmit-Receive Unit 121, which is configured as executing to server, sends page presentation request, receives the server The corresponding live stream address for the video shown in the banner of client of the object of transmission;Wherein, the object is to need Will be in the corresponding object of content shown in banner, and the corresponding live stream address of the object is described in the server determines What object was being sent after being broadcast live;
The display unit 122 is configured as executing shows the corresponding video in the live stream address in the banner.
A kind of optional embodiment is that the display unit 122 is configured as executing when network state is access WiFi net When network, the corresponding video in the live stream address is shown in the banner.
A kind of optional embodiment, which is that second Transmit-Receive Unit 121 is configured as executing, is receiving the server hair When the corresponding live stream address of the object sent, the corresponding default picture address of the object that the server is sent also is received;
The display unit 122 is configured as executing when network state is accesses cellular network, shows in the banner The corresponding picture of the default picture address.
A kind of optional embodiment is, which, which is configured as executing, receives the server and send The corresponding default picture address of the object;Wherein, the corresponding default picture address of the object determines for the server What the object was sent after not being broadcast live;
The display unit 122 is configured as executing shows the corresponding picture of the default picture address in the banner.
Device is shown about the banner in above-described embodiment, and the concrete mode that wherein modules execute operation is having It closes and is described in detail in the embodiment of this method, no detailed explanation will be given here.
Figure 13 is that a kind of banner of client-side shown according to an exemplary embodiment shows the block diagram of device 1300, packet It includes:
Processor 1301 and memory 1302 for storing 1301 executable instruction of processor;
Wherein, the processor 1301 is configured as executing described instruction, to realize as banner is shown in above-described embodiment Method.
In the exemplary embodiment, a kind of storage medium including instruction, the memory for example including instruction are additionally provided 1302, above-metioned instruction can be shown that the processor 1301 of device 1300 is executed to complete above-mentioned banner methods of exhibiting by banner.It is optional Ground, storage medium can be non-transitorycomputer readable storage medium, for example, the non-transitory computer-readable storage medium Matter can be ROM, RAM, CD-ROM, tape, floppy disk and optical data storage devices etc..
In the exemplary embodiment, a kind of computer program product is additionally provided, when the computer program product is in electricity When being run in sub- equipment, so that the electronic equipment executes any possibility for realizing that the above-mentioned client-side of the embodiment of the present disclosure is related to Banner methods of exhibiting.
Those skilled in the art after considering the specification and implementing the invention disclosed here, will readily occur to its of the disclosure Its embodiment.This application is intended to cover any variations, uses, or adaptations of the disclosure, these modifications, purposes or Person's adaptive change follows the general principles of this disclosure and including the undocumented common knowledge in the art of the disclosure Or conventional techniques.The description and examples are only to be considered as illustrative, and the true scope and spirit of the disclosure are by following Claim is pointed out.
It should be understood that the present disclosure is not limited to the precise structures that have been described above and shown in the drawings, and And various modifications and changes may be made without departing from the scope thereof.The scope of the present disclosure is only limited by the accompanying claims.

Claims (10)

1. a kind of banner methods of exhibiting, which is characterized in that this method comprises:
The page presentation request that client is sent is received, is requested to determine the cross needed in the client according to the page presentation The corresponding object of content shown in width;
When the object is being broadcast live, it is corresponding for regarding shown in the banner that Xiang Suoshu client sends the object The live stream address of frequency.
2. the method as described in claim 1, which is characterized in that sending the corresponding live stream of the object to the client When address, further includes:
The corresponding default picture address of the object is sent to the client, so that the client is selected according to network state The corresponding live video in the live stream address or the corresponding picture of the default picture address are shown in banner.
3. a kind of banner methods of exhibiting, which is characterized in that this method comprises:
Page presentation request is sent to server, receives the corresponding banner in client of object that the server is sent Shown in video live stream address;Wherein, the object is to need the corresponding object of the content shown in banner, and institute It states the corresponding live stream address server of object and determines and sent after the object is being broadcast live;
The corresponding video in the live stream address is shown in the banner.
4. method as claimed in claim 3, which is characterized in that this method further include:
Receive the corresponding default picture address of the object that the server is sent;Wherein, the corresponding default figure of the object The piece address server determines to be sent after the object is not broadcast live;
The corresponding picture of the default picture address is shown in the banner.
5. a kind of banner shows device characterized by comprising
Determination unit is configured as executing the page presentation request for receiving client transmission, be requested according to the page presentation true It is fixed to need the corresponding object of the content shown in the banner of the client;
First Transmit-Receive Unit is configured as execution and determines that the object is being broadcast live, and Xiang Suoshu client sends the object pair The live stream address for the video shown in the banner answered.
6. a kind of banner shows device characterized by comprising
Processor;
For storing the memory of the processor-executable instruction;
Wherein, the processor is configured to executing described instruction, to realize the cross as described in any one of claims 1 to 2 Width methods of exhibiting.
7. a kind of banner shows device characterized by comprising
Second Transmit-Receive Unit is configured as executing to server transmission page presentation request, receives pair that the server is sent As the corresponding live stream address for the video shown in the banner of client;Wherein, the object is to need in banner Shown in the corresponding object of content, and the corresponding live stream address of the object be the server determining the object It is sent after live streaming;
Display unit is configured as execution and shows the corresponding video in the live stream address in the banner.
8. a kind of banner shows device characterized by comprising
Processor;
For storing the memory of the processor-executable instruction;
Wherein, the processor is configured to executing described instruction, to realize the cross as described in any one of claim 3 to 4 Width methods of exhibiting.
9. a kind of storage medium, which is characterized in that when the instruction in the storage medium shows that the processor of device is held by banner When row, so that banner shows that device is able to carry out the banner methods of exhibiting as described in any one of claims 1 to 2.
10. a kind of storage medium, which is characterized in that when the instruction in the storage medium shows that the processor of device is held by banner When row, so that banner shows that device is able to carry out the banner methods of exhibiting as described in any one of claim 3 to 4.
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