CN110188286A - A kind of wechat public platform network flow managing system - Google Patents
A kind of wechat public platform network flow managing system Download PDFInfo
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- CN110188286A CN110188286A CN201910345630.5A CN201910345630A CN110188286A CN 110188286 A CN110188286 A CN 110188286A CN 201910345630 A CN201910345630 A CN 201910345630A CN 110188286 A CN110188286 A CN 110188286A
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- 238000004458 analytical method Methods 0.000 claims abstract description 67
- 230000005540 biological transmission Effects 0.000 claims abstract description 28
- 238000012545 processing Methods 0.000 claims abstract description 8
- 238000004891 communication Methods 0.000 claims description 3
- 235000021183 entrée Nutrition 0.000 claims description 3
- 239000000284 extract Substances 0.000 claims description 2
- 238000000034 method Methods 0.000 description 7
- 230000000694 effects Effects 0.000 description 4
- 230000009286 beneficial effect Effects 0.000 description 2
- 230000008901 benefit Effects 0.000 description 2
- 238000012986 modification Methods 0.000 description 2
- 230000004048 modification Effects 0.000 description 2
- 238000003012 network analysis Methods 0.000 description 2
- 230000007812 deficiency Effects 0.000 description 1
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- 238000010586 diagram Methods 0.000 description 1
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- 238000002360 preparation method Methods 0.000 description 1
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9536—Search customisation based on social or collaborative filtering
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- General Engineering & Computer Science (AREA)
- General Physics & Mathematics (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The present invention relates to flow management system technical fields, and it discloses including wechat public platform background access terminal, the wechat public platform background access terminal connects wechat public platform back-end data memory module by wired or wireless signal, the wechat public platform back-end data memory module includes that user pays close attention to information, user's click information, customer attribute information and user's message information, the wechat public platform background access terminal includes message processing module and information transmission modular, the message processing module includes customer analysis module, picture and text analysis module, menu analysis module, message-analysis module and chart export module.The wechat public platform network flow managing system can carry out the administrative analysis of system, so that being conducive to businessman preferably utilizes wechat public platform to the network flow of wechat public platform.
Description
Technical field
The present invention relates to flow management system technical fields, specially a kind of wechat public platform network flow management system
System.
Background technique
Wechat public platform, abbreviation public platform, using public's account platform carry out from media activity, be exactly in simple terms into
The one-to-many media sexual behaviour activity of row, as businessman shows the micro- official of businessman by secondary development by application public's wechat service number
Net, micro member, micro push, micropayments, micro activity, micro- registration, micro sharing, micro- business card etc., have formd a kind of line of mainstream
Online lower wechat interactive marketing mode.By wechat public platform, businessman can directly be pushed away to user's orientation of concern public platform
It send and pushes away text, the activity on open line or under line, to promote the marketing of enterprise, the follower of part wechat public platform is up to counted
Million, contain huge potential customers and consumption potentiality among these.
But most of wechat public platforms cause there is no the management that the network flow to backstage carries out system at present
Although follower is numerous, this resource is not developed and safeguarded, causes the value of wechat public platform without effectively benefit
With.
Summary of the invention
(1) the technical issues of solving
In view of the deficiencies of the prior art, the present invention provides a kind of wechat public platform network flow managing system, having can be with
The administrative analysis of system is carried out to the network flow of wechat public platform, preferably utilizes the wechat public flat to be conducive to businessman
The advantages of platform, solving most of wechat public platforms in the prior art, there is no the pipes that the network flow to backstage carries out system
Reason, although causing follower numerous, does not develop and safeguards this resource, the value of wechat public platform is caused not have
The problem of effective use.
(2) technical solution
To realize the administrative analysis for carrying out system to the network flow of wechat public platform, preferably utilized to be conducive to businessman
The purpose of wechat public platform, the invention provides the following technical scheme: a kind of wechat public platform network flow managing system, packet
Wechat public platform background access terminal is included, the wechat public platform background access terminal is connected by wired or wireless signal
Wechat public platform back-end data memory module, the wechat public platform back-end data memory module include that user pays close attention to letter
Breath, user's click information, customer attribute information and user's message information, the wechat public platform background access terminal include letter
Processing module and information transmission modular are ceased, the message processing module includes customer analysis module, picture and text analysis module, menu point
Analyse module, message-analysis module and chart export module.
Further, the customer analysis module includes user sources analysis module and user property analysis module, described
User sources analysis module is used to pay close attention to information to user and analyze, and it includes public platform search mark that the user, which pays close attention to information,
It signs, scan the two-dimensional code label and picture and text concern label, the user property analysis module is for dividing customer attribute information
Analysis, the inclusive distinguishing label of the customer attribute information, access address label and terminal labels.
Further, the picture and text analysis module includes teletext pages read module, original text page read module, shares forwarding system
Module, wechat collection module and statistical graph module, the statistical graph module is counted to be used for teletext pages read module, original text page
Read module, the statistical information progress chart generation for sharing forwarding statistical module and wechat collection module, the chart includes column
Shape figure, cake chart and line chart.
Further, the menu analysis module include entree single-click analysis and submenu click analysis, for
Family click information is analyzed, and user's click information includes that the click volume of main menu and the click volume of submenu are divided
Analysis.
Further, the message-analysis module includes keyword extracting module and message statistics module, the keyword
Extraction module is used to extract the keyword in user's message information, and the message statistics module, which is used to leave a message to user, to be believed
Sending time, quantity forwarded and the transmission number of breath are counted.
Further, the chart export module is used to analyze mould to customer analysis module, picture and text analysis module, menu
Block, message-analysis module analysis result exported.
Further, the information transmission modular includes wireless transport module and I/O interface transmission module, the wireless biography
Defeated module includes at least one of Bluetooth communication modules, WiFi transmission module and 4G transmission module, and the I/O interface transmits mould
Block includes at least one of USB transmission module and Type-C transmission module.
(3) beneficial effect
Compared with prior art, the present invention provides a kind of wechat public platform network flow managing systems, have following beneficial
Effect:
1, wechat public platform network flow managing system, by including using to wechat public platform back-end data memory module
Family pays close attention to information, user's click information, customer attribute information and user's message information and carries out network analysis, available user's
Source, the attribute of user, the access information of teletext pages, the click information of menu and user message time, number, number and
The information such as keyword, and then can there is the user sources port more to source being directed to safeguard, the amount of extending one's service, for
User's design of different attribute pushes away text accordingly, the maximization of marketing interests is realized, to the push time of teletext pages and teletext pages
Content be changed, and then obtain more amount of reading, the project of menu bar can also be adjusted, to obtain more
Click volume, the above analysis result can be exported to other equipment by information transmission modular, convenient for storage and further
Information excavating.
Detailed description of the invention
Fig. 1 is a kind of system architecture diagram of wechat public platform network flow managing system proposed by the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
Referring to Fig. 1, a kind of wechat public platform network flow managing system, including wechat public platform background access are whole
End, the wechat public platform background access terminal connect wechat public platform back-end data by wired or wireless signal and store
Module, the wechat public platform back-end data memory module include that user pays close attention to information, user's click information, user property letter
Breath and user leave a message information, and the wechat public platform background access terminal includes message processing module and information transmission modular,
The message processing module includes customer analysis module, picture and text analysis module, menu analysis module, message-analysis module and chart
Export module.
The customer analysis module includes user sources analysis module and user property analysis module, the user sources point
Analysis module is used to pay close attention to information to user and analyze, and it includes public platform search label, scanning two dimension that the user, which pays close attention to information,
Code label and picture and text pay close attention to label, and the user property analysis module is for analyzing customer attribute information, the user
The inclusive distinguishing label of attribute information, access address label and terminal labels.
The picture and text analysis module includes teletext pages read module, original text page read module, shares forwarding statistical module, is micro-
Letter collection module and statistical graph module, the statistical graph module be used for teletext pages read module, original text page read module,
The statistical information for sharing forwarding statistical module and wechat collection module carries out chart generation, and the chart includes histogram, pie
Figure and line chart.
The menu analysis module includes that the analysis of entree single-click and submenu click analysis, for user's click information
It is analyzed, user's click information includes that the click volume of main menu and the click volume of submenu are analyzed.
The message-analysis module includes keyword extracting module and message statistics module, and the keyword extracting module is used
Keyword in information of leaving a message user extracts, when the message statistics module is used for the transmission to user's message information
Between, quantity forwarded and send number counted.
The chart export module is used for customer analysis module, picture and text analysis module, menu analysis module, message analysis
The analysis result of module is exported.
The information transmission modular includes wireless transport module and I/O interface transmission module, the wireless transport module packet
At least one of Bluetooth communication modules, WiFi transmission module and 4G transmission module are included, the I/O interface transmission module includes
At least one of USB transmission module and Type-C transmission module.
In conclusion by including that user pays close attention to information, user clicks to wechat public platform back-end data memory module
Information, customer attribute information and user's message information carry out network analysis, the source of available user, the attribute of user, figure
The information such as time, number, number and the keyword of the access information of literary page, the click information of menu and user's message, in turn
There can be the user sources port more to source being directed to safeguard that the amount of extending one's service sets the user of different attribute
Meter pushes away text accordingly, realizes the maximization of marketing interests, and the content of push time and teletext pages to teletext pages are changed, into
And more amount of reading are obtained, the project of menu bar can also be adjusted, to obtain more click volumes, pass through information
Transmission module can export the above analysis result to other equipment, convenient for storage and further information excavating.
It should be noted that the terms "include", "comprise" or its any other variant are intended to the packet of nonexcludability
Contain, so that the process, method, article or equipment for including a series of elements not only includes those elements, but also including
Other elements that are not explicitly listed, or further include for elements inherent to such a process, method, article, or device.
In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including the element
Process, method, article or equipment in there is also other identical elements.
It although an embodiment of the present invention has been shown and described, for the ordinary skill in the art, can be with
A variety of variations, modification, replacement can be carried out to these embodiments without departing from the principles and spirit of the present invention by understanding
And modification, the scope of the present invention is defined by the appended.
Claims (7)
1. a kind of wechat public platform network flow managing system, including wechat public platform background access terminal, feature exist
In: the wechat public platform background access terminal connects wechat public platform back-end data by wired or wireless signal and stores
Module, the wechat public platform back-end data memory module include that user pays close attention to information, user's click information, user property letter
Breath and user leave a message information, and the wechat public platform background access terminal includes message processing module and information transmission modular,
The message processing module includes customer analysis module, picture and text analysis module, menu analysis module, message-analysis module and chart
Export module.
2. a kind of wechat public platform network flow managing system according to claim 1, it is characterised in that: the user
Analysis module includes user sources analysis module and user property analysis module, and the user sources analysis module is used for user
Concern information is analyzed, and the user pays close attention to information and includes public platform search label, scans the two-dimensional code label and picture and text concern
Label, for the user property analysis module for analyzing customer attribute information, the customer attribute information includes gender
Label, access address label and terminal labels.
3. a kind of wechat public platform network flow managing system according to claim 1, it is characterised in that: the picture and text
Analysis module includes teletext pages read module, original text page read module, shares forwarding statistical module, wechat collection module and statistics
Chart module, the statistical graph module are used for teletext pages read module, original text page read module, share forwarding statistical module
Chart generation is carried out with the statistical information of wechat collection module, the chart includes histogram, cake chart and line chart.
4. a kind of wechat public platform network flow managing system according to claim 1, it is characterised in that: the menu
Analysis module includes that the analysis of entree single-click and submenu click analysis, for analyzing user's click information, the use
Family click information includes that the click volume of main menu and the click volume of submenu are analyzed.
5. a kind of wechat public platform network flow managing system according to claim 1, it is characterised in that: the message
Analysis module includes keyword extracting module and message statistics module, and the keyword extracting module is used for information of leaving a message user
In keyword extract, the message statistics module be used for user leave a message information sending time, quantity forwarded and hair
Number of making a gift to someone is counted.
6. a kind of wechat public platform network flow managing system according to claim 1, it is characterised in that: the chart
Export module be used for customer analysis module, picture and text analysis module, menu analysis module, the analysis result of message-analysis module into
Row export.
7. a kind of wechat public platform network flow managing system according to claim 1, it is characterised in that: the information
Transmission module includes wireless transport module and I/O interface transmission module, the wireless transport module include Bluetooth communication modules,
At least one of WiFi transmission module and 4G transmission module, the I/O interface transmission module include USB transmission module and
At least one of Type-C transmission module.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN201910345630.5A CN110188286A (en) | 2019-04-26 | 2019-04-26 | A kind of wechat public platform network flow managing system |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201910345630.5A CN110188286A (en) | 2019-04-26 | 2019-04-26 | A kind of wechat public platform network flow managing system |
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| CN110188286A true CN110188286A (en) | 2019-08-30 |
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| CN201910345630.5A Pending CN110188286A (en) | 2019-04-26 | 2019-04-26 | A kind of wechat public platform network flow managing system |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112733003A (en) * | 2020-12-29 | 2021-04-30 | 重庆旅游云信息科技有限公司 | Identification celebration system |
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Application publication date: 20190830 |
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