CN110109961A - User's portrait acquisition methods and device, customer requirement retrieval method and device - Google Patents

User's portrait acquisition methods and device, customer requirement retrieval method and device Download PDF

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Publication number
CN110109961A
CN110109961A CN201910390037.2A CN201910390037A CN110109961A CN 110109961 A CN110109961 A CN 110109961A CN 201910390037 A CN201910390037 A CN 201910390037A CN 110109961 A CN110109961 A CN 110109961A
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user
portrait
answer
database
target user
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孟繁锦
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Pu Xin Heng Ye Technology Development (beijing) Co Ltd
Yixin Bocheng Insurance Sales Service (beijing) Co Ltd
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Pu Xin Heng Ye Technology Development (beijing) Co Ltd
Yixin Bocheng Insurance Sales Service (beijing) Co Ltd
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Priority to CN201910390037.2A priority Critical patent/CN110109961A/en
Publication of CN110109961A publication Critical patent/CN110109961A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/24Querying
    • G06F16/245Query processing
    • G06F16/2457Query processing with adaptation to user needs
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • G06Q30/0203Market surveys; Market polls
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations

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  • Databases & Information Systems (AREA)
  • General Engineering & Computer Science (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

The embodiment of the present application discloses a kind of user and draws a portrait acquisition methods and device and a kind of customer requirement retrieval method and device, and user acquisition methods of drawing a portrait include: the first kind answer for obtaining target user and presetting problem to the first kind;Database corresponding with elementary data item is called, using the database of first kind answer and calling, determines master data corresponding with elementary data item;According to master data, user's portrait of target user is determined.The available more details information to about target user of the embodiment of the present application, as a result objective, rigorous, user's portrait of target user can accurately be described, with user portrait for according to the accurate positionin that may be implemented to user demand, the accuracy of guarantee Products Show and personalized product customization.

Description

User's portrait acquisition methods and device, customer requirement retrieval method and device
Technical field
This application involves Internet technical field more particularly to a kind of user portrait acquisition methods and device and a kind of users Requirement acquisition method and device.
Background technique
User's portrait is according to information such as the social property of user, living habit and consumer behaviors, and one taken out marks The user model of labelization.In industry, enterprise or dealer can generally draw a portrait according to the user, determine the production that user provides it The demand of product, i.e., position user demand, then based on obtained user demand, for user carry out accurately Products Show or Personalized product customization.
Currently, being usually to be acquired in the way of questionnaire survey to the master data of user, according to user to questionnaire The answer of each problem determines that user draws a portrait in investigation.But the Overall Acquisition and user in order to guarantee user's master data are drawn The accurate description of picture can be related to the excessive problem of quantity in questionnaire survey, be easy to cause the conflict of user, it is difficult to ensure user is complete Whole, true fill message.If the problem of involved in questionnaire survey, quantity was very few, it not can guarantee and draw a portrait description to user again Accuracy causes the one-sided to user requirements analysis.Therefore, existing questionnaire survey mode can not draw a portrait to user and carry out standard Really, it reliably positions, influences the accuracy of Products Show and personalized product customization.
Summary of the invention
In view of this, the embodiment of the present application provides, a kind of user draws a portrait acquisition methods and device and a kind of user demand obtains Method and device is taken, the progress that can not draw a portrait in the prior art to user is able to solve and accurately, reliably positions, influence Products Show The problem of accuracy customized with personalized product.
The embodiment of the present application first aspect provides a kind of user's portrait acquisition methods, comprising:
Obtain the first kind answer that target user presets problem to the first kind;
Call corresponding with elementary data item database, using the database of the first kind answer and calling, determine and The corresponding master data of the elementary data item;
According to the master data, user's portrait of the target user is determined.
Optionally, the database using the first kind answer and calling, determination are corresponding with the elementary data item Master data, specifically include:
According to predetermined level rule, the corresponding goal gradient of the first kind answer is determined;
According to the database of the goal gradient and the calling, the master data is obtained;The database include etc. The corresponding relationship of grade and data.
Optionally, the first kind presets problem, comprising: permanent city;Then, the calling is corresponding with elementary data item Database specifically includes:
Answer according to the target user to the permanent city, determines the territorial scope of database;
Call database corresponding with the elementary data item in the territorial scope.
Optionally, the method also includes:
Obtain the second class answer that the target user presets problem to the second class;
Then, described according to the master data, it determines user's portrait of the target user, specifically includes:
According to the master data and the second class answer, user's portrait of the target user is determined.
Optionally, the first kind presets problem, comprising: gender, permanent city, birthday, annual family income, children's gender With it is any one or more in children's birthday;
The elementary data item, comprising: the retirement age, disease incident, medical treatment cost, endowment cost, receives at the age of spending the remaining years till death Enter any one or more in grade, life cycle and educational costs.
The embodiment of the present application second aspect provides a kind of customer requirement retrieval method, comprising:
Obtain user's portrait of target user;The user that user's portrait is provided according to the embodiment of the present application first aspect Any one acquisition in portrait acquisition methods;
It is drawn a portrait according to the user, determines the user demand of the target user.
The embodiment of the present application third aspect provides a kind of user's portrait acquisition device, comprising: answer obtains module, data Determining module and portrait determining module;
The answer obtains module, presets the first kind answer of problem to the first kind for obtaining target user;
The data determining module utilizes the first kind answer for calling database corresponding with elementary data item With the database of calling, master data corresponding with the elementary data item is determined;
The portrait determining module, for determining user's portrait of the target user according to the master data.
The embodiment of the present application fourth aspect provides a kind of customer requirement retrieval device, comprising: portrait obtains module and needs Seek determining module;
The portrait obtains module, and the user for obtaining target user draws a portrait;User's portrait is according to the application reality Apply any one acquisition in user's portrait acquisition methods that a first aspect provides;
The demand determining module determines the user demand of the target user for drawing a portrait according to the user.
The 5th aspect of the embodiment of the present application provides a kind of computer readable storage medium, is stored thereon with computer journey Sequence is realized that the user provided such as the embodiment of the present application first aspect draws a portrait and is obtained when the computer program is executed by processor Any one in method, alternatively, realizing appointing in the customer requirement retrieval method provided such as the embodiment of the present application second aspect It anticipates one kind.
The 6th aspect of the embodiment of the present application provides a kind of data processing equipment, including processor and memory:
The memory is transferred to the processor for storing program code, and by said program code;
The processor, for executing as the embodiment of the present application first aspect is mentioned according to the instruction in said program code The user of confession draw a portrait in acquisition methods any one, alternatively, executing the user provided such as the embodiment of the present application second aspect needs Seek any one in acquisition methods.
Compared with prior art, the application has at least the following advantages:
In the embodiment of the present application, the first kind answer that target user presets the first kind problem is obtained first then to adjust The database corresponding to the elementary data item drawn a portrait with user utilizes the first kind answer relevant to elementary data item and tune Database determines master data corresponding with the elementary data item, then based on obtained master data, determines that the target is used The user at family draws a portrait.In the embodiment of the present application, target user only needs to preset problem to the first kind of negligible amounts and return It answers, saves user time, promote user experience.It is obtained using the first kind answer with the matched database of elementary data item and user The master data arrived can further get the more details information about target user, as a result objective, rigorous, Neng Goujing Really user's portrait of description target user is to guarantee according to the accurate positionin that may be implemented to user demand with user portrait The accuracy of Products Show and personalized product customization.
Detailed description of the invention
In order to illustrate the technical solutions in the embodiments of the present application or in the prior art more clearly, to embodiment or will show below There is attached drawing needed in technical description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this The some embodiments recorded in application, for those of ordinary skill in the art, without creative efforts, It can also be obtained according to these attached drawings other attached drawings.
Fig. 1 is a kind of flow diagram of user's portrait acquisition methods provided by the embodiments of the present application;
Fig. 2 is a kind of schematic diagram for user portrait acquisition methods that the application specific embodiment provides;
Fig. 3 is a kind of flow diagram of customer requirement retrieval method provided by the embodiments of the present application;
Fig. 4 is a kind of structural schematic diagram of user's portrait acquisition device provided by the embodiments of the present application;
Fig. 5 is a kind of structural schematic diagram of customer requirement retrieval device provided by the embodiments of the present application.
Specific embodiment
In order to make those skilled in the art more fully understand application scheme, below in conjunction in the embodiment of the present application Attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only this Apply for a part of the embodiment, instead of all the embodiments.Based on the embodiment in the application, those of ordinary skill in the art exist Every other embodiment obtained under the premise of creative work is not made, shall fall in the protection scope of this application.
It should be appreciated that in this application, " at least one (item) " refers to one or more, and " multiple " refer to two or two More than a."and/or" indicates may exist three kinds of relationships, for example, " A and/or B " for describing the incidence relation of affiliated partner It can indicate: only exist A, only exist B and exist simultaneously tri- kinds of situations of A and B, wherein A, B can be odd number or plural number.Word Symbol "/" typicallys represent the relationship that forward-backward correlation object is a kind of "or"." at least one of following (a) " or its similar expression, refers to Any combination in these, any combination including individual event (a) or complex item (a).At least one of for example, in a, b or c (a) can indicate: a, b, c, " a and b ", " a and c ", " b and c ", or " a and b and c ", and wherein a, b, c can be individually, can also To be multiple.
In order to solve the problems, such as in the prior art can not accurate description user portrait, the embodiment of the present application provides a kind of use Family portrait acquisition methods and device and a kind of customer requirement retrieval method and device are based on target user couple using large database concept The answer that the basic problem of negligible amounts is answered is further analyzed the details of target user, matches, obtains It obtains more about the detailed information of the target user, determines the corresponding data of elementary data item in user's portrait, it is more accurate Realize the description of user's portrait, guarantee to recommend the accurate positionin of user demand and subsequent product or personalized customization it is accurate Property.
Based on above-mentioned thought, in order to make the above objects, features, and advantages of the present application more apparent, below with reference to Attached drawing is described in detail the specific embodiment of the application.
Referring to Fig. 1, which is a kind of flow diagram of user's portrait acquisition methods provided by the embodiments of the present application.
User's portrait acquisition methods provided by the embodiments of the present application, comprising:
S101: the first kind answer that target user presets problem to the first kind is obtained.
In the embodiment of the present application, the default problem of the first kind is related at least one data content in user's portrait, so as to It can use the first kind answer that target user presets problem to the first kind, determine relevant data content in user's portrait.This Application embodiment presets the quantity of problem without limiting to the first kind.In one example, the data content in user's portrait It can be set according to specific application scenarios, required acquisition in user's portrait included data content and concrete application scene User demand is corresponding.For example, user's portrait is corresponding with user demand of the user to insurance in insurance field, which, which draws a portrait, is wrapped The data content included may include: the retirement age, the age of spending the remaining years till death, disease incident, medical treatment cost, endowment cost, Income Classes, It is any one or more in life cycle and educational costs.Then, correspondingly, the first kind corresponding with these data contents is default Problem may include: gender, permanent city, the birthday, annual family income, children's gender and in children's birthday any one or it is more It is a.
In practical applications, the acquisition of first kind answer, which can be, is clicked by target user or is inputted institute's typing, Typing can also be carried out by other means later by the first kind answer that questionnaire or other modes obtain target user, this In without limit.In the specific implementation, problem is preset to the first kind for easily causing user sensitive, can be clicked by using family The mode of corresponding gear obtains first kind answer, effectively improves the pick-up rate and accuracy rate of sensitive information.
S102: calling corresponding with elementary data item database, using the database of first kind answer and calling, determine and The corresponding master data of elementary data item.
In the embodiment of the present application, there is a corresponding database in each elementary data item, to utilize the first kind Answer and the database, excavate the detailed information (i.e. the corresponding master data of elementary data item) of user.
What needs to be explained here is that elementary data item can be in user's portrait in a concrete implementation mode One data content, i.e. user portrait include at least one elementary data item.For example, being used when elementary data item is " birthday " Family portrait can directly include the data content of " birthday ".It, can also basis and master data in another specific example The corresponding master data of item determines the data content of user's portrait.For example, when elementary data item is " birthday ", in user's portrait Including retirement age can according to the master data of " birthday " determine.It in practical applications, can be right according to the actual needs The relationship of data content is set in elementary data item and user's portrait, will not enumerate here.
In practical applications, database selection can according to actual needs elementary data item setting.For example, when basic When data item nest egg cost, corresponding database can be average endowment cost database.The database can use big number It is counted according to technology, is specifically repeated no more.Then, the endowment cost data (i.e. the corresponding master data of elementary data item) of user The answer of birthday and the cost database of averagely supporting parents can be determined according to user.
In some possible implementations of the embodiment of the present application, step S102 be can specifically include:
S1021: according to predetermined level rule, the corresponding goal gradient of first kind answer is determined.
It is understood that the first kind answer to user carries out grade classification, determining for user can be more accurately realized The recommendation of position and product, and simple flow.
S1022: according to the database of goal gradient and calling, master data is obtained.
In the embodiment of the present application, database includes the corresponding relationship of grade and data, is using determining goal gradient Data corresponding with the goal gradient in the database of calling can be obtained, master data is obtained.
It should also be noted that, in the specific implementation, in order to guarantee the accurate of the user got portrait, use can be integrated Multiple first kind answers at family, and database corresponding with elementary data item is utilized, determination is corresponding with the elementary data item Master data.
In some possible implementations, the first kind presets problem, may include: permanent city;Then, step S102 has Body may include:
Answer according to target user to permanent city determines the territorial scope of database;Call territorial scope interior and base The corresponding database of notebook data item.
Continue by taking cost of supporting parents as an example, can use answer of the user to permanent city, determine the cost number of averagely supporting parents According to the territorial scope (i.e. with user to the territorial scope of the answer in permanent city) in library, recall in the territorial scope and basic The corresponding database of data item, and the endowment cost data of user is determined using user to the answer of birthday.
S103: according to master data, user's portrait of target user is determined.
It is understood that elementary data item is corresponding at least one data content in user's portrait, user's picture can be A data content as in, can also information relevant to data content.Therefore, it can determine according to obtained master data User's portrait of target user out.
Above content describes the portrait that target user how is determined according to the corresponding master data of elementary data item.And In practical application, can also directly using user to the answer of default problem as the data content in user's portrait.
Specifically, this method can also include: to obtain target to use in some possible implementations of the embodiment of the present application The second class answer of problem is preset to the second class in family.
In the embodiment of the present application, the first kind presets problem and the second class presets problem and can be the same problem, can also To be different problem.For example, annual family income, which can be the default problem of the first kind, is also possible to the default problem of the second class.
Then, step S103 can specifically include:
According to master data and the second class answer, user's portrait of target user is determined.
In the embodiment of the present application, the first kind answer that target user presets the first kind problem is obtained first then to adjust The database corresponding to the elementary data item drawn a portrait with user utilizes the first kind answer relevant to elementary data item and tune Database determines master data corresponding with the elementary data item, then based on obtained master data, determines that the target is used The user at family draws a portrait.In the embodiment of the present application, target user only needs to preset problem to the first kind of negligible amounts and return It answers, saves user time, promote user experience.It is obtained using the first kind answer with the matched database of elementary data item and user The master data arrived can further get the more details information about target user, as a result objective, rigorous, Neng Goujing Really user's portrait of description target user is to guarantee according to the accurate positionin that may be implemented to user demand with user portrait The accuracy of Products Show and personalized product customization.
Below with reference to a specific scene, a kind of user provided by the embodiments of the present application acquisition methods of drawing a portrait are said It is bright.
In insurance sales, it usually needs for client concrete condition to needed for it the kind of insurance and amount carry out it is true Fixed, in the prior art, the first mode is needed using manually by receiving with client's question and answer, mail or investigation questionnaire isotype Collection, be involved in the problems, such as about 30 or so, and in particular to home address (province, city, area, street, number), social security common reserve fund and its Amount, gender, home background, marriage situation etc. are paid, manual analysis is carried out to information after collection;Second of mode, benefit Customer data is obtained with sensitive informations such as customer's identity card, cell-phone numbers;The third mode, by question and answer or selection mode into Row information is collected, and problematic amount 6-20, is related to the information such as age, gender, region, wages, medical history, social security, after collection Backstage screening is carried out, carries out analysis and Products Show according to tag entries such as age, wages.But the first mode, artifact Accounting is big, and demand analysis result is affected by subjective factor, it cannot be guaranteed that it is objective, rigorous, and information collection cycle is long, information Error rate is high, and part sensitive information cannot obtain effective answer, and whole efficiency is low.Second of mode, analyzable information is few, only It can be carried out simple customer identification.And because of factors such as phone number variations, accuracy of information is low, and customer experience is poor.Partial information is logical Illegal means acquisition is crossed, positive gauge mechanism prolonged application is not suitable for.The third mode, problem are cumbersome, it is difficult to ensure client is complete, true Real fill message, the accuracy of recommendation results will receive influence.This mode mostly for the purpose of Products Show, only by age, The labels such as wages carry out simple classification, do not consider client comprehensive information, demand analysis one-sided.
The acquisition methods for this purpose, a kind of user provided by the embodiments of the present application draws a portrait, can be by answering a small number of (such as 9) Underlying issue (i.e. the first kind presets problem and the second class presets problem), Auto-matching big data analyses item by item, and dismantling is thin Section obtains accurate user's portrait.Underlying issue most is only needed to answer for 30 seconds and be finished fastly.
Firstly, carrying out front-end customer information collection, basic problem packet by nine basic problems by the information collection page Include: gender, city, age, family income, child's number, child's age and the gender of user, financial situation are (such as whether use room Borrow or vehicle borrow), family's refund amount, individual demand (such as aviation accident, danger of registering, women spy's disease, enterogastritis, self driving anticipate Outside, account safety danger etc.).
Secondly, being called and database associated by elementary data item in user's portrait after front-end information typing by automatic.Tool Body, the retirement age corresponds to each department year mandatory age for retirement;Service life of spending the remaining years till death corresponds to each department annual service life;Disease hair Raw rate corresponds to each department year major disease incidence;Medical treatment cost corresponds to each department year Health Service Expenditure per capita;Educational costs It is commonly high that corresponding each department correspond to year nine-year compulsory education expense, each department year regular senior secondary school educational expenses, each department year Equal school eduactions expense;Endowment cost corresponds to each department annual endowment expense;Income Classes correspond to each department family in 2016 Front yard per capita disposable income;Life cycle theory of correspondences lifecycle matrix;City per capita gross domestic product (GDP)) correspond to certain year Each city per-capita gross domestic product.
Again, determined using the database of calling and the data of user's typing (i.e. first kind answer), lock and use The corresponding data content of family portrait.It is specific: the adult retirement age based on gender, the answer in city and corresponding database into Row determines;Service life of spending the remaining years till death is determined based on gender, the answer in city and corresponding database;Being based on property of adult disease incidence Not, city, the answer of birthday and corresponding database are determined;Answer and corresponding database of the medical treatment cost based on city Determined;Endowment cost is determined based on city, the answer of birthday and corresponding database;Income Classes be based on city, Annual family income, birthday, child's number, city GDP per capita, the answer of financial situation and debt amount and corresponding database into Row determines;Adult life's period is determined based on birthday, child's number, the answer at child's age and corresponding database;Son Female's rate is determined based on child's age, the answer of gender and corresponding database;Children's life cycle be based on child's age, The answer of gender and corresponding database are determined;Children's disease incident based on child's age, gender, city answer and Corresponding database is determined;Educational costs are determined based on city, the answer at child's age and corresponding database.
Finally, user's portrait of the user according to the data value of locking, can be obtained.In turn, i.e., it is drawn using the user As determining demand of the user to insurance, as shown in Figure 2.
In a specific example, client Ms Zhang gets following information: property by answering nine default problems Other female;The resident city city A;Year day is in such a month, and on such a day out;Ten thousand yuan of family income 20-30;Financial situation: the housing loan moon refund 5000 with Under;Specific demand: women spy's disease, account safety;1 people of boy, the age 1 years old.
Then, retirement age data are corrected according to gender, Urban Data, referring to " city A mandatory age for retirement " (women) number According to generating certain year old city A women retirement age;
Lifetime data of spending the remaining years till death is corrected according to gender, Urban Data, referring to " average life span of the city A " (women) data, generates certain Year, A city women spent the remaining years till death the service life;
Disease incident is corrected jointly according to gender, city, three item data of age birthday, referring to " city A major disease occurs Rate " (women) data, generate certain year old city A women's diseases incidence;
According to gender, city, birthday data correction medical treatment cost, referring to " city A per capita Health Service Expenditure " data, generate certain year The city A female health cost;
Referring to " city A averagely support parents expense " data certain year old city A female is generated according to city, birthday data correction cost of supporting parents Property endowment cost;
Income Classes are corrected jointly according to city, birthday, three item data of annual family income, referring to " family, the city A can prop up per capita With income ", generate certain year old city A women Income Classes;
Life cycle data is corrected according to birthday, annual family income, referring to " theoretical lifecycle matrix ", generates certain year old city A Medium income women life cycle;
The age of child, gender correct life cycle data, referring to " theoretical lifecycle matrix ", generate the life of 1 years old boy Order the period;
Disease incident is corrected in the age of child, gender, city, referring to " city A major disease incidence " data, generates child The disease incident of son;
The age of child and Urban Data correct educational costs, and with reference to " city A nine-year compulsory education expense ", " city A is commonly high Middle educational expenses ", " city A higher education expense ", generate child's educational costs.
Finally, according to the retirement age of the Ms Zhang of generation, the service life of spending the remaining years till death, disease incident, medical treatment cost, endowment at Sheet, life cycle, annual family income, financial situation, family's amount to pay, individual demand and the life cycle of child, income Grade and individual demand, available Ms Zhang draw a portrait to the user of demand for insurance.
A kind of user portrait acquisition methods provided based on the above embodiment, the embodiment of the present application also provides a kind of users Requirement acquisition method.
Referring to Fig. 3, which is a kind of flow diagram of customer requirement retrieval method provided by the embodiments of the present application.
Customer requirement retrieval method provided by the embodiments of the present application, comprising:
S301: user's portrait of target user is obtained.
In the embodiment of the present application, user's portrait is according to any in user provided by the above embodiment portrait acquisition methods A kind of acquisition is specifically referred to related description above, and which is not described herein again.
S302: it is drawn a portrait according to the user, determines the user demand of the target user.
It is understood that the common knowledge for determining that user demand is this field of how being drawn a portrait according to user, specific implementation When, it can use the acquisition of any one method, repeat no more.
Continue by taking insurance field as an example, it can be according to the retirement age of target user, the service life of spending the remaining years till death, disease incident, doctor Cost, endowment cost, life cycle, annual family income, financial situation, family's amount to pay, individual demand are treated, determines the target Demand of the user to insurance amount;According to the life cycle of target user, Income Classes and individual demand, the target is determined Demand of the user to insurance type;According to the life cycle of child, disease incident, educational costs, medical treatment cost and personalization Demand determines demand of the target user to the insurance amount of child;According to the life cycle and individual demand of child, determine Demand of the target user to the insurance type of child.Synthesis obtains the user demand of target user.
In the embodiment of the present application, it can be drawn a portrait, be realized to user demand according to accurate, the comprehensive user got It is accurately positioned, guarantees the accuracy of Products Show and personalized product customization.
A kind of user portrait acquisition methods provided based on the above embodiment, the embodiment of the present application also provides a kind of users Portrait acquisition device.
Referring to fig. 4, which is a kind of structural schematic diagram of user's portrait acquisition device provided by the embodiments of the present application.
User's portrait acquisition device provided by the embodiments of the present application, comprising: answer obtains module 401, data determining module 402 and portrait determining module 403;
Answer obtains module 401, presets the first kind answer of problem to the first kind for obtaining target user;
Data determining module 402 utilizes first kind answer and calling for calling database corresponding with elementary data item Database, determine corresponding with elementary data item master data;
Portrait determining module 403, for determining user's portrait of target user according to master data.
As an example, the first kind presets problem, may include: gender, permanent city, birthday, annual family income, son Women is any one or more not and in children's birthday;Elementary data item may include: retirement age, the age of spending the remaining years till death, disease It is any one or more in incidence, medical treatment cost, endowment cost, Income Classes, life cycle and educational costs.
In some possible implementations of the embodiment of the present application, data determining module 402 be can specifically include: grade Determine submodule and data acquisition submodule;
Grade determines submodule, for determining the corresponding goal gradient of first kind answer according to predetermined level rule;
Data acquisition submodule obtains master data for the database according to goal gradient and calling;Database includes The corresponding relationship of grade and data.
In some possible implementations of the embodiment of the present application, the first kind presets problem, may include: permanent city; Then, data determining module 402 can specifically include: range determination submodule and calling submodule;
Range determination submodule determines the territorial scope of database for the answer according to target user to permanent city;
Submodule is called, for calling database corresponding with elementary data item in territorial scope.
In some possible implementations of the embodiment of the present application, answer obtains module 401, is also used to obtain target user The second class answer of problem is preset to the second class;
Determining module 403 of drawing a portrait determines the user of target user also particularly useful for according to master data and the second class answer Portrait.
In the embodiment of the present application, the first kind answer that target user presets the first kind problem is obtained first then to adjust The database corresponding to the elementary data item drawn a portrait with user utilizes the first kind answer relevant to elementary data item and tune Database determines master data corresponding with the elementary data item, then based on obtained master data, determines that the target is used The user at family draws a portrait.In the embodiment of the present application, target user only needs to preset problem to the first kind of negligible amounts and return It answers, saves user time, promote user experience.It is obtained using the first kind answer with the matched database of elementary data item and user The master data arrived can further get the more details information about target user, as a result objective, rigorous, Neng Goujing Really user's portrait of description target user is to guarantee according to the accurate positionin that may be implemented to user demand with user portrait The accuracy of Products Show and personalized product customization.
The user's portrait acquisition methods and device and customer requirement retrieval method provided based on the above embodiment, the application Embodiment additionally provides a kind of customer requirement retrieval device.
Referring to Fig. 5, which is a kind of structural schematic diagram of customer requirement retrieval device provided by the embodiments of the present application.
Customer requirement retrieval device provided by the embodiments of the present application, comprising: portrait obtains module 501 and demand determining module 502;
Portrait obtains module 501, and the user for obtaining target user draws a portrait;User's portrait is provided according to above-described embodiment User draw a portrait acquisition methods in any one acquisition;
Demand determining module 502 determines the user demand of target user for drawing a portrait according to user.
In the embodiment of the present application, it can be drawn a portrait, be realized to user demand according to accurate, the comprehensive user got It is accurately positioned, guarantees the accuracy of Products Show and personalized product customization.
The user's portrait acquisition methods and device and customer requirement retrieval method and apparatus provided based on the above embodiment, The embodiment of the present application also provides a kind of computer readable storage mediums, are stored thereon with computer program, when the computer journey When sequence is executed by processor, any one in such as user provided by the above embodiment portrait acquisition methods is realized, alternatively, realizing Such as any one in customer requirement retrieval method provided by the above embodiment.
The user's portrait acquisition methods and device and customer requirement retrieval method and apparatus provided based on the above embodiment, The embodiment of the present application also provides a kind of data processing equipment, which includes processor and memory:
Memory is transferred to processor for storing program code, and by program code;
Processor, for according to the instruction in program code, executing such as user provided by the above embodiment portrait acquisition side Any one in method, alternatively, executing such as any one in customer requirement retrieval method provided by the above embodiment.
It should be noted that each embodiment in this specification is described in a progressive manner, each embodiment emphasis is said Bright is the difference from other embodiments, and the same or similar parts in each embodiment may refer to each other.For reality For applying system or device disclosed in example, since it is corresponded to the methods disclosed in the examples, so description is fairly simple, it is related Place is referring to method part illustration.
It should also be noted that, herein, relational terms such as first and second and the like are used merely to one Entity or operation are distinguished with another entity or operation, without necessarily requiring or implying between these entities or operation There are any actual relationship or orders.Moreover, the terms "include", "comprise" or its any other variant are intended to contain Lid non-exclusive inclusion, so that the process, method, article or equipment including a series of elements is not only wanted including those Element, but also including other elements that are not explicitly listed, or further include for this process, method, article or equipment Intrinsic element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that There is also other identical elements in process, method, article or equipment including the element.
The step of method described in conjunction with the examples disclosed in this document or algorithm, can directly be held with hardware, processor The combination of capable software module or the two is implemented.Software module can be placed in random access memory (RAM), memory, read-only deposit Reservoir (ROM), electrically programmable ROM, electrically erasable ROM, register, hard disk, moveable magnetic disc, CD-ROM or technology In any other form of storage medium well known in field.
The above is only the preferred embodiment of the application, not makes any form of restriction to the application.Though Right the application has been disclosed in a preferred embodiment above, however is not limited to the application.It is any to be familiar with those skilled in the art Member, in the case where not departing from technical scheme ambit, all using the methods and technical content of the disclosure above to the application Technical solution makes many possible changes and modifications or equivalent example modified to equivalent change.Therefore, it is all without departing from The content of technical scheme, any simple modification made to the above embodiment of the technical spirit of foundation the application are equal Variation and modification, still fall within technical scheme protection in the range of.

Claims (10)

  1. The acquisition methods 1. a kind of user draws a portrait, which is characterized in that the described method includes:
    Obtain the first kind answer that target user presets problem to the first kind;
    Call corresponding with elementary data item database, using the database of the first kind answer and calling, determine with it is described The corresponding master data of elementary data item;
    According to the master data, user's portrait of the target user is determined.
  2. 2. the method according to claim 1, wherein the data using the first kind answer and calling Library determines master data corresponding with the elementary data item, specifically includes:
    According to predetermined level rule, the corresponding goal gradient of the first kind answer is determined;
    According to the database of the goal gradient and the calling, the master data is obtained;The database include grade and The corresponding relationship of data.
  3. 3. the method according to claim 1, wherein the first kind presets problem, comprising: permanent city;Then, It is described to call database corresponding with elementary data item, it specifically includes:
    Answer according to the target user to the permanent city, determines the territorial scope of database;
    Call database corresponding with the elementary data item in the territorial scope.
  4. 4. method according to claim 1 to 3, which is characterized in that the method also includes:
    Obtain the second class answer that the target user presets problem to the second class;
    Then, described according to the master data, it determines user's portrait of the target user, specifically includes:
    According to the master data and the second class answer, user's portrait of the target user is determined.
  5. 5. the method according to claim 1, wherein
    The first kind presets problem, comprising: gender, permanent city, birthday, annual family income, children's gender and children's birthday In it is any one or more;
    The elementary data item, comprising: retirement age, the age of spending the remaining years till death, disease incident, medical treatment cost, endowment cost, income etc. It is any one or more in grade, life cycle and educational costs.
  6. 6. a kind of customer requirement retrieval method, which is characterized in that the described method includes:
    Obtain user's portrait of target user;User portrait user's portrait described in -5 any one according to claim 1 Acquisition methods obtain;
    It is drawn a portrait according to the user, determines the user demand of the target user.
  7. The acquisition device 7. a kind of user draws a portrait characterized by comprising it is true that answer obtains module, data determining module and portrait Cover half block;
    The answer obtains module, presets the first kind answer of problem to the first kind for obtaining target user;
    The data determining module utilizes the first kind answer and tune for calling database corresponding with elementary data item Database determines master data corresponding with the elementary data item;
    The portrait determining module, for determining user's portrait of the target user according to the master data.
  8. 8. a kind of customer requirement retrieval device characterized by comprising portrait obtains module and demand determining module;
    The portrait obtains module, and the user for obtaining target user draws a portrait;Described -5 according to claim 1, user's portrait The portrait acquisition methods of user described in meaning one obtain;
    The demand determining module determines the user demand of the target user for drawing a portrait according to the user.
  9. 9. a kind of computer readable storage medium, which is characterized in that computer program is stored thereon with, when the computer program quilt When processor executes, user's portrait acquisition methods as described in claim 1-5 any one are realized, alternatively, realizing such as right It is required that customer requirement retrieval method described in 6.
  10. 10. a kind of data processing equipment, which is characterized in that the equipment includes processor and memory:
    The memory is transferred to the processor for storing program code, and by said program code;
    The processor, for executing the use as described in claim 1-5 any one according to the instruction in said program code Family portrait acquisition methods, alternatively, executing customer requirement retrieval method as claimed in claim 6.
CN201910390037.2A 2019-05-10 2019-05-10 User's portrait acquisition methods and device, customer requirement retrieval method and device Pending CN110109961A (en)

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