CN110020345A - Financial Information exchange method and device based on ranking - Google Patents

Financial Information exchange method and device based on ranking Download PDF

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Publication number
CN110020345A
CN110020345A CN201710800589.7A CN201710800589A CN110020345A CN 110020345 A CN110020345 A CN 110020345A CN 201710800589 A CN201710800589 A CN 201710800589A CN 110020345 A CN110020345 A CN 110020345A
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China
Prior art keywords
ranking
item
currently used
user
behavior
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CN201710800589.7A
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Chinese (zh)
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不公告发明人
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Shanghai Noah Investment Management Co Ltd
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Shanghai Noah Investment Management Co Ltd
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Priority to CN201710800589.7A priority Critical patent/CN110020345A/en
Publication of CN110020345A publication Critical patent/CN110020345A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/958Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/02Banking, e.g. interest calculation or account maintenance
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/04Trading; Exchange, e.g. stocks, commodities, derivatives or currency exchange
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/06Asset management; Financial planning or analysis

Abstract

The invention discloses a kind of Financial Information exchange method and device based on ranking, belongs to internet financial information technology field.Wherein, this method comprises the following steps: obtaining user in the currently used behavior item of Financial Information operation interface;Calculate the currently used behavior item got works as time integrated value of the currently used behavior item of integral update when secondary integral, and according to described;According to the integrated value of updated currently used behavior item, currently used behavior item is counted in the item ranking of user group and overall ranking;By the item ranking counted on and the overall ranking, it is shown in operation interface.The present invention carries out ranking in the different usage behaviors of Financial Information operation interface to user, and its ranking is shown in Financial Information operation interface, one intuitive feedback experiences of user can be given, user has been excited to obtain the enthusiasm of higher ranking, and then the frequency that user carries out relevant operation using finance class APP is improved, improve user's viscosity.

Description

Financial Information exchange method and device based on ranking
Technical field
The present invention relates to internet financial information technology field more particularly to a kind of Financial Information interaction sides based on ranking Method and device.
Background technique
Existing finance service, such as each big bank, non-government investment mechanism, exploitation various APP (Appication, Using), the demand of various familiar financial business can be completed by meeting user and staying indoors, such as transfer accounts, manage money matters, stock is opened Family.
However, the APP of most of finance service's exploitations, usual root similar with the interactive form of user According to the operation behavior of user, the operating result of corresponding success or failure is returned to, interactive form is lower, and user does not often know Road itself is in the ranking position in the entire user group of the mechanism, and experience sense is poor.
Summary of the invention
In order to solve problems in the prior art, the embodiment of the invention provides a kind of Financial Information interaction side based on ranking Method and device.The technical solution is as follows:
On the one hand, a kind of Financial Information exchange method based on ranking is provided, is included the following steps:
User is obtained in the currently used behavior item of Financial Information operation interface;
Calculate the currently used behavior item got updates currently used row when time integral, and according to time integral of working as For the integrated value of item;
According to the integrated value of updated currently used behavior item, currently used behavior item is counted in the item ranking of user group And overall ranking;
By the item ranking counted on and the overall ranking, it is shown in operation interface.
Further, the acquisition user includes: in the step of currently used behavior item of operation interface
Collect the currently used behavior of user;
The currently used behavior of the user being collected into is compared with setting behavior, and successfully setting behavior will be compared and made For the currently used behavior item of user.
Further, described to calculate integrating when secondary for the currently used behavior item got, and according to described when time integral The step of updating the integrated value of currently used behavior item include:
According to the currently used behavior item of weight calculation of the currently used behavior item when time integral;
By the integrated value for being added to currently used behavior item when time integral.
Further, the integrated value according to updated currently used behavior item, counts currently used behavior item and exists The step of item ranking of user group and overall ranking includes:
By the integrated value of updated currently used behavior item, and the item table of integrals corresponding with user group currentitem list The matching of minimum integration difference is carried out, the ranking statistics that matching is obtained are the item ranking;
The integrated value of all currently used behavior items of counting user, obtains the integrated integral of user, and by the synthesis Integral and integrated integral table corresponding with user group current composite list carry out the matching of minimum integration difference, and matching is obtained Ranking statistics are the overall ranking.
Further, described by the item ranking counted on and the overall ranking, the step of being shown in operation interface Include:
By the overall ranking, fixation is shown in operation interface;
When the item ranking of the currently used behavior of user is single, by the fixed display of item ranking in operation interface;
When the item ranking of the currently used behavior of user has multiple, by multiple ranking circulation displays in operation interface.
On the other hand, a kind of financial information interacting device based on ranking is provided, comprising:
Module is obtained, for obtaining user in the currently used behavior item of Financial Information operation interface;
Update module, for calculating integrating when secondary for the currently used behavior item got, and according to described when time integral Update the integrated value of currently used behavior item;
Statistical module counts currently used behavior item and exists for the integrated value according to updated currently used behavior item The item ranking of user group and overall ranking;
Display module, for being shown in operation interface for the item ranking counted on and the overall ranking.
Further, the acquisition module, is also used to: collecting the currently used behavior of user;
The currently used behavior of the user being collected into is compared with setting behavior, and successfully setting behavior will be compared and made For the currently used behavior item of user.
Further, the update module, is also used to: the weight calculation according to the currently used behavior item is currently used Behavior item is integrated when secondary;
By the integrated value for being added to currently used behavior item when time integral.
Further, the statistical module, is also used to: by the integrated value of updated currently used behavior item, He Yuyong Group's currentitem list corresponding item table of integrals in family carries out the matching of minimum integration difference, and the ranking statistics that matching is obtained are described Item ranking;
The integrated value of all currently used behavior items of counting user, obtains the integrated integral of user, and by the synthesis Integral and integrated integral table corresponding with user group current composite list carry out the matching of minimum integration difference, and matching is obtained Ranking statistics are the overall ranking.
Further, the display module, is also used to: by the overall ranking, fixation is shown in operation interface;
When the item ranking of the currently used behavior of user is single, by the fixed display of item ranking in operation interface;
When the item ranking of the currently used behavior of user has multiple, by multiple ranking circulation displays in operation interface.
Technical solution provided in an embodiment of the present invention has the benefit that
Ranking is carried out in the different usage behaviors of Financial Information operation interface to user, and its ranking is believed in finance Breath operation interface is shown, can give one intuitive feedback experiences of user, user has been excited to obtain the positive of higher ranking Property, and then the frequency that user carries out relevant operation using finance class APP is improved, the flow that uses of financial class APP is improved, improves and uses Family viscosity.
The ranking of user is divided into a ranking and overall ranking, and by item ranking and overall ranking in display interface area Divide fixed display and circulation display, the different behaviors of user can be covered, better interactive experience is provided.
Detailed description of the invention
To describe the technical solutions in the embodiments of the present invention more clearly, make required in being described below to embodiment Attached drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the invention, for For those of ordinary skill in the art, without creative efforts, it can also be obtained according to these attached drawings other Attached drawing.
Fig. 1 is a kind of Financial Information exchange method flow chart of steps based on ranking that the embodiment of the present invention one provides;
Fig. 2 is the detailed substeps flow chart for the step S101 that the embodiment of the present invention one provides;
Fig. 3 is the detailed substeps flow chart for the step S102 that the embodiment of the present invention one provides;
Fig. 4 is the detailed substeps flow chart for the step S103 that the embodiment of the present invention one provides;
Fig. 5 is a kind of financial information interacting device schematic diagram based on ranking provided by Embodiment 2 of the present invention.
Specific embodiment
To make the object, technical solutions and advantages of the present invention clearer, below in conjunction with attached drawing to embodiment party of the present invention Formula is described in further detail.
Embodiment one
The embodiment of the invention provides a kind of Financial Information exchange method based on ranking, walks referring to Fig. 1, including as follows It is rapid:
S101: user is obtained in the currently used behavior item of Financial Information operation interface.
The application scenarios of this method are briefly introduced first.Above-mentioned Financial Information operation interface, including all kinds of movements The operation interface of the various financial class APP run in terminal, above-mentioned finance class APP includes but is not limited to bank class APP, such as is built If bank APP, China Merchants Bank APP, investment type APP and millet finance APP, Baidu wallet APP.Aforesaid operations interface is specific Including the advertisement interface of APP, news recommend interface, business handling interface etc..
Currently used behavior item refers to the various usage behaviors that user carries out on the above-mentioned finance interface class APP, including clear It the behaviors item such as lookes at, click, investing, being also possible to browsing, click, the behavior item of investment specific information carrier, for example, browsing class row It may include browsing total duration behavior item, current screen stay time behavior item, information category behavior item of browsing etc. for item.
Referring to fig. 2, in the present embodiment, above-mentioned acquisition user wraps in the step of currently used behavior item of operation interface It includes:
S1011: the currently used behavior of user is collected.
Specifically, above-mentioned setting behavior is built-in behavior in systems in advance, browsing, point including above-mentioned meaning The behaviors such as hit, invest.In the present embodiment, it obtains module to be first collected the currently used behavior of user, wherein collection is It is collected according to the collection classification being set in advance, in other words, when the currently used behavior of user is not in collection classification, Obtaining module will be unable to be collected the current behavior of user, meanwhile, the currently used behavior of user may be single row For item, it is also possible to multiple behavior items.For example, user has the usage behavior for clicking advertisement, but collects and be not present in classification Click advertisement classification, obtain module can not the click advertisement usage behavior to user be collected.
It should be noted that can also be updated to setting behavior and collection classification, this is because the behavior of user There are many classification, in order to balance the Experience Degree of the fluency of system and user, it is impossible to be collected all user behaviors.
It should be noted that setting behavior is to collect the subset of classification, it that is to say, by being selected in collecting classification It selects, obtains setting behavior.
S1012: the currently used behavior of the user being collected into is compared with setting behavior, and will compare successfully setting Currently used behavior item of the behavior as user.
Specifically, after to the currently used behavior of user collect after the completion of, by the currently used behavior of the user being collected into Setting behavior is compared, and when comparing successfully, that is, when there is the currently used behavior of user in setting behavior, compares successfully Setting behavior by the currently used behavior item as user.When the currently used behavior of user is multiple, need each use The currently used behavior in family is compared with setting behavior, obtains multiple currently used behavior items of the currently used behavior of user.
For example, the currently used behavior of user is behavior of transferring accounts, obtains module and the behavior of transferring accounts of user is collected, so Search whether there is behavior item of transferring accounts in setting behavior afterwards, if it is present behavior of transferring accounts compares success with setting behavior, then The currently used behavior item of user is behavior item of transferring accounts.
Above-mentioned behavior item of transferring accounts refers to all behaviors of transferring accounts of user, is a variety of at the same time it can also the behavioral segmentation that will transfer accounts Behavior, such as according to the number of the amount of money can be divided into wholesale and transfer accounts behavior and small amount transfers behavior, will carry out the big of above-mentioned subdivision Volume transfers accounts behavior and small amount transfers behavior is added in collection behavior, and to these, thin current behavior is collected, to expand Ranked category.
It should be noted that some usage behaviors of user be constantly it is duplicate, since number of repetition equally has ranking Value, it is therefore desirable to which repetition is collected the currently used behavior of user.
S102: integrating when secondary for the currently used behavior item got is calculated, and works as time integral update currently according to described The integrated value of usage behavior item.
Specifically, the integrated value of currently used behavior item is string number, the currently used row of this of user can be assessed For, and be compared with this usage behavior of other users, the basis successive as differentiation ranking.It is repeated for user The usage behavior item crossed, has existed integrated value, at this time, it is only necessary to which, according to the usage behavior item when time integral, updating should The integrated value of currently used behavior item.For the usage behavior item that user did not repeated, by the usage behavior item when time integral As its integrated value.
For example, for behavior item of transferring accounts, if user repeatedly carried out behavior of transferring accounts, the behavior item of transferring accounts of user There are integrated values, at this time, it may be necessary to integrate according to what the subsequent duplicate behavior item of transferring accounts of user obtained when secondary, update integrated value;Such as Fruit user is to transfer accounts for the first time, then the behavior item of transferring accounts when time integral, as user that will be transferred accounts for the first time Integrated value.
Referring to Fig. 3, in the present embodiment, the currently used behavior item that above-mentioned calculating is got is integrated when secondary, and according to It is described to include: the step of time integral updates the integrated value of currently used behavior item
S1021: according to the currently used behavior item of the weight calculation of currently used behavior item when time integral.
Specifically, user is often repeated once currently used behavior item, system just calculates the primary current usage behavior item When time integral.Due to needing to calculate the integrated integral of user, and system is also different to the attention degree of each behavior item Sample, therefore, unified setting user is often repeated once currently used behavior item, just one point of product, then this long-pending point is weighted, It is exactly to obtain integrating when secondary for the current usage behavior item multiplied by the weighted value of the current usage behavior item.For example, user's works as Preceding usage behavior item is behavior item of transferring accounts, and the weighted value for behavior item of transferring accounts is 0.8, when user is repeated once the behavior item of transferring accounts When, it is calculated when secondary behavior item of transferring accounts is when time integral is 0.8.
S1022: the integrated value of currently used behavior item will be added to when time integral.
Specifically, the mode for updating integrated value, which has, is much provided below a kind of embodiment for updating integrated value: will count The obtained integrated value worked as time integral and be directly added to currently used behavior item.For example, user has carried out behavior of transferring accounts again, Time integral of working as being calculated is 0.8, and the former integrated value of the behavior item of transferring accounts of user is 8, then the behavior item of transferring accounts of user updates Integrated value afterwards is 8.8.
S103: according to the integrated value of updated currently used behavior item, currently used behavior item is counted in user group Item ranking and overall ranking.
Specifically, item ranking refers to that individually in the ranking of user group, overall ranking refers to currently used behavior item user The each behavior of synthetic user uses the case where item obtained ranking in user group.
Referring to fig. 4, in the present embodiment, the integrated value according to updated currently used behavior item, statistics are current Usage behavior item includes: in the step of item ranking of user group and overall ranking
S1031: by the integrated value of updated currently used behavior item, and it is corresponding with user group current behavior item list The item table of integrals carry out the matching of minimum integration difference, be the item ranking by the obtained ranking statistics of matching.
Specifically, above-mentioned user group currentitem list refers to, row of all users of user group in the usage behavior item Name and the table of integrals, for example, with reference to table one, table one shows one kind and transfers accounts behavior item list.
Table one
From table one, it can be seen that in this subitem of behavior item of transferring accounts, the user to rank the first is user A, integrated value It is 99, the ranking and integral situation of other users can equally be obtained from the table.
Above-mentioned minimum integration difference matching refers to, by the integrated value of user, such as X, with above-mentioned current behavior item list In integrated value carry out difference comparsion, and then obtain the smallest integrated value of integration differential in user integral value X and the table, such as Y, At this point, the item ranking for being X by the item ranking statistics of integrated value Y.It the case where integrated value identical for multiple integration differentials, that is, deposits Multiple identical integrated values the case where, the ranking of these identical integrated values can be set as same ranking, can also be according to user It registers the conditions such as sequencing and carries out ranking, in the case where multiple integration differentials identical integrated value, if it is same ranking, Then can be by the minimum ranking statistics of wherein ranking if it is different rankings using the identical ranking as the item ranking of X The item ranking of X can also count the item ranking of wherein top ranked ranking as X, be not construed as limiting to this.
S1032: the integrated value of all currently used behavior items of counting user obtains the integrated integral of user, and by institute It states integrated integral and integrated integral table corresponding with user group current composite list carries out the matching of minimum integration difference, will match Obtained ranking statistics are the overall ranking.
Specifically, above-mentioned user group current composite list refers to, an overall ranking of of all users of user group and integral Table can more intuitively reflect user in the whole ranking of user group, and for example, with reference to table two, table two shows one Kind overall ranking table.
Table two
There are many calculations of above-mentioned integrated integral, for example, can by the integrated value of all usage behavior items of user into Row superposition, obtains integrated integral;Weighted value can also be arranged to different usage behavior items, integrated integral is calculated according to weighted value Meter can also only be overlapped the integrated value of some of usage behavior items, obtain integrated integral.For according to integrated integral The method for calculating overall ranking is similar with the method for computational item ranking, and details are not described herein.
S104: by the item ranking counted on and the overall ranking, it is shown in operation interface.
It should be noted that by showing above-mentioned ranking in operation interface, it can be to user one intuitive feedback body It tests, user has been excited to obtain the enthusiasm of higher ranking, and then improve the frequency that user carries out relevant operation using finance class APP Rate, that improves financial class APP uses flow, improves user's viscosity.For example, user is to improve the ranking of behavior item of transferring accounts, just Can it is automatic increase by finance class APP carry out transfer operation frequency, thus effectively improve financial class APP use flow.
In the present embodiment, by the item ranking counted on and the overall ranking, the step of being shown in operation interface Include:
By the overall ranking, fixation is shown in operation interface;
When the item ranking of the currently used behavior of user is single, by the fixed display of item ranking in operation interface;
When the item ranking of the currently used behavior of user has multiple, by multiple ranking circulation displays in operation interface.
Specifically, the overall ranking of user is compared with other rankings, it is more intuitive and important, it is therefore desirable to consolidate Surely it is shown in operation interface, such as is shown in operation interface in the form of translucent suspended window, family is able to use and intuitively obtains very much Take its ranking.
Have the case where multiple rankings for user, can in a manner of the circulation display of multiple rankings operation interface into Row display, is able to use the ranking that family intuitively obtains its each subitem very much.
The embodiment of the present invention carries out ranking in the different usage behaviors of Financial Information operation interface to user, and by its ranking Situation is shown in Financial Information operation interface, can give one intuitive feedback experiences of user, user has been excited to obtain more The enthusiasm of high ranking, and then the frequency that user carries out relevant operation using finance class APP is improved, improve making for finance class APP With flow, user's viscosity is improved.
The ranking of user is divided into a ranking and overall ranking, and by item ranking and overall ranking in display interface area Divide fixed display and circulation display, the different behaviors of user can be covered, better interactive experience is provided.
Embodiment two
Referring to Fig. 5, the embodiment of the invention provides a kind of financial information interacting devices based on ranking, can execute implementation The Financial Information exchange method based on ranking provided in example one, the financial information interacting device based on ranking include:
Module 501 is obtained, for obtaining user in the currently used behavior item of Financial Information operation interface;
Update module 502, for calculating integrating when secondary for the currently used behavior item got, and according to described when time product Divide the integrated value for updating currently used behavior item;
Statistical module 503 counts currently used behavior item for the integrated value according to updated currently used behavior item In the item ranking of user group and overall ranking;
Display module 504, for being shown in operation interface for the item ranking counted on and the overall ranking.
The above-mentioned financial information interacting device based on ranking operates on various financial class APP, above-mentioned Financial Information operation Interface, the operation interface including the various financial class APP run on all kinds of mobile terminals, above-mentioned finance class APP include but unlimited In bank class APP, such as Construction Bank APP, China Merchants Bank APP, investment type APP, such as millet finance APP, Baidu's wallet APP.Aforesaid operations interface specifically includes, and the advertisement interface of APP, news recommend interface, business handling interface etc..
In the present embodiment, the acquisition module 501, is also used to: collecting the currently used behavior of user;
The currently used behavior of the user being collected into is compared with setting behavior, and successfully setting behavior will be compared and made For the currently used behavior item of user.
Specifically, above-mentioned setting behavior is the behavior being built in system and device in advance, browsing including above-mentioned meaning, The behaviors such as click, investment.In the present embodiment, module 501 is obtained first to be collected the currently used behavior of user, wherein Collection is collected according to the collection classification being set in advance, and in other words, the currently used behavior of user is not collecting class When not middle, obtaining module 501 will be unable to be collected the current behavior of user, meanwhile, the currently used behavior of user can It can be single behavior item, it is also possible to multiple behavior items.For example, user has the usage behavior for clicking advertisement, but collect class In not there is no click advertisement classification, obtain module 501 can not the click advertisement usage behavior to user be collected.
In the present embodiment, the update module 502, is also used to: according to the weight calculation of the currently used behavior item Currently used behavior item is integrated when secondary;
By the integrated value for being added to currently used behavior item when time integral.
Specifically, the integrated value of currently used behavior is string number, the currently used behavior of this of user can be assessed, And it is compared with this usage behavior of other users, the basis successive as differentiation ranking.For user's repeated mistake Usage behavior item, have existed integrated value, at this time, it is only necessary to which, according to the usage behavior item when time integral, update is deserved The integrated value of preceding usage behavior item.For the usage behavior item that user did not repeated, by the usage behavior item when time integral work For its integrated value.
In the present embodiment, the statistical module 503, is also used to: by the integrated value of updated currently used behavior item, The matching of minimum integration difference is carried out with the item table of integrals corresponding with user group currentitem list, the ranking statistics that matching is obtained For the item ranking;
The integrated value of all currently used behavior items of counting user, obtains the integrated integral of user, and by the synthesis Integral and integrated integral table corresponding with user group current composite list carry out the matching of minimum integration difference, and matching is obtained Ranking statistics are the overall ranking.
Specifically, item ranking refers to that individually in the ranking of user group, overall ranking refers to currently used behavior item user The each behavior of synthetic user uses the case where item obtained ranking in user group.Above-mentioned user group current composite list is Refer to, an overall ranking of of all users of user group and the table of integrals, can more intuitively reflect that user arranges in the entirety of user group Name situation.
In the present embodiment, the display module 504, is also used to: fixed to be shown in operation circle by the overall ranking Face;
When the item ranking of the currently used behavior of user is single, by the fixed display of item ranking in operation interface;
When the item ranking of the currently used behavior of user has multiple, by multiple ranking circulation displays in operation interface.
It should be noted that by showing above-mentioned ranking in operation interface, it can be to user one intuitive feedback body It tests, user has been excited to obtain the enthusiasm of higher ranking, and then improve the frequency that user carries out relevant operation using finance class APP Rate, that improves financial class APP uses flow, improves user's viscosity.For example, user is to improve the ranking of behavior item of transferring accounts, just Can it is automatic increase by finance class APP carry out transfer operation frequency, thus effectively improve financial class APP use flow.
The embodiment of the present invention carries out ranking in the different usage behaviors of Financial Information operation interface to user, and by its ranking Situation is shown in Financial Information operation interface, can give one intuitive feedback experiences of user, user has been excited to obtain more The enthusiasm of high ranking, and then the frequency that user carries out relevant operation using finance class APP is improved, improve making for finance class APP With flow, user's viscosity is improved.
The ranking of user is divided into a ranking and overall ranking, and by item ranking and overall ranking in display interface area Divide fixed display and circulation display, the different behaviors of user can be covered, better interactive experience is provided.
The serial number of the above embodiments of the invention is only for description, does not represent the advantages or disadvantages of the embodiments.
The apparatus embodiments described above are merely exemplary, wherein described, unit can as illustrated by the separation member It is physically separated with being or may not be, component shown as a unit may or may not be physics list Member, it can it is in one place, or may be distributed over multiple network units.It can be selected according to the actual needs In some or all of the modules achieve the purpose of the solution of this embodiment.Those of ordinary skill in the art are not paying creativeness Labour in the case where, it can understand and implement.
Through the above description of the embodiments, those skilled in the art can be understood that each embodiment can It realizes by means of software and necessary general hardware platform, naturally it is also possible to pass through hardware.Based on this understanding, on Stating technical solution, substantially the part that contributes to existing technology can be embodied in the form of software products in other words, should Computer software product may be stored in a computer readable storage medium, such as ROM/RAM, magnetic disk, CD, including several fingers It enables and using so that a computer equipment (can be personal computer, server or the network equipment etc.) executes each implementation Method described in certain parts of example or embodiment.
The foregoing is merely presently preferred embodiments of the present invention, is not intended to limit the invention, it is all in spirit of the invention and Within principle, any modification, equivalent replacement, improvement and so on be should all be included in the protection scope of the present invention.

Claims (10)

1. a kind of Financial Information exchange method based on ranking, which comprises the steps of:
User is obtained in the currently used behavior item of Financial Information operation interface;
Calculate the currently used behavior item got updates the currently used row when time integral, and according to time integral of working as For the integrated value of item;
According to the integrated value of the updated currently used behavior item, the currently used behavior item is counted in the item of user group Ranking and overall ranking;
By the item ranking counted on and the overall ranking, it is shown in operation interface.
2. the Financial Information exchange method according to claim 1 based on ranking, which is characterized in that the acquisition user exists The step of currently used behavior item of operation interface includes:
Collect the currently used behavior of user;
The currently used behavior of the user being collected into is compared with setting behavior, and the successful setting behavior of comparison is used as and is used The currently used behavior item at family.
3. the Financial Information exchange method according to claim 2 based on ranking, which is characterized in that the calculating is got Currently used behavior item when time integral, and according to described when time integral updates the integrated value of currently used behavior item the step of Include:
According to currently used behavior item described in the weight calculation of the currently used behavior item when time integral;
By the integrated value for being added to the currently used behavior item when time integral.
4. the Financial Information exchange method according to claim 3 based on ranking, which is characterized in that it is described according to update after Currently used behavior item integrated value, count currently used behavior item packet the item ranking of user group and overall ranking the step of It includes:
By the integrated value of the updated currently used behavior item, and the item table of integrals corresponding with user group currentitem list The matching of minimum integration difference is carried out, the ranking statistics that matching is obtained are the item ranking;
The integrated value of all currently used behavior items of counting user, obtains the integrated integral of user, and by the synthesis Integral and integrated integral table corresponding with user group current composite list carry out the matching of minimum integration difference, and matching is obtained Ranking statistics are the overall ranking.
5. the Financial Information exchange method according to claim 4 based on ranking, which is characterized in that described to count on The item ranking and the overall ranking, the step of being shown in operation interface include:
By the overall ranking, fixation is shown in the operation interface;
When the item ranking of the currently used behavior of user is single, by the fixed display of item ranking in the operation interface;
When the item ranking of the currently used behavior of user has multiple, by multiple ranking circulation displays in the operation interface.
6. a kind of financial information interacting device based on ranking characterized by comprising
Module is obtained, for obtaining user in the currently used behavior item of Financial Information operation interface;
Update module, for calculating updating when time integral, and according to time integral of working as the currently used behavior item got The integrated value of the currently used behavior item;
Statistical module counts the currently used behavior for the integrated value according to the updated currently used behavior item Item is in the item ranking of user group and overall ranking;
Display module, for being shown in operation interface for the item ranking counted on and the overall ranking.
7. the financial information interacting device according to claim 6 based on ranking, which is characterized in that the acquisition module, It is also used to:
Collect the currently used behavior of user;
The currently used behavior of the user being collected into is compared with setting behavior, and the successful setting behavior of comparison is used as and is used The currently used behavior item at family.
8. the financial information interacting device according to claim 7 based on ranking, which is characterized in that the update module, It is also used to:
According to currently used behavior item described in the weight calculation of the currently used behavior item when time integral;
By the integrated value for being added to the currently used behavior item when time integral.
9. the financial information interacting device according to claim 8 based on ranking, which is characterized in that the statistical module, It is also used to:
By the integrated value of the updated currently used behavior item, and the item table of integrals corresponding with user group currentitem list The matching of minimum integration difference is carried out, the ranking statistics that matching is obtained are the item ranking;
The integrated value of all currently used behavior items of counting user, obtains the integrated integral of user, and by the synthesis Integral and integrated integral table corresponding with user group current composite list carry out the matching of minimum integration difference, and matching is obtained Ranking statistics are the overall ranking.
10. the financial information interacting device according to claim 9 based on ranking, which is characterized in that the display module, It is also used to:
By the overall ranking, fixation is shown in the operation interface;
When the item ranking of the currently used behavior of user is single, by the fixed display of item ranking in the operation interface;
When the item ranking of the currently used behavior of user has multiple, by multiple ranking circulation displays in the operation interface.
CN201710800589.7A 2017-09-07 2017-09-07 Financial Information exchange method and device based on ranking Pending CN110020345A (en)

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Application publication date: 20190716