CN109862067B - Close-range multi-channel publishing method for intelligent advertising machine - Google Patents
Close-range multi-channel publishing method for intelligent advertising machine Download PDFInfo
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- CN109862067B CN109862067B CN201811517435.8A CN201811517435A CN109862067B CN 109862067 B CN109862067 B CN 109862067B CN 201811517435 A CN201811517435 A CN 201811517435A CN 109862067 B CN109862067 B CN 109862067B
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Abstract
The invention provides a close-range multi-channel feeding method for an intelligent advertising machine. The publication loading method comprises the following steps: the intelligent advertising machines are used for identifying the identities of the user and the mobile terminal and establishing a data transmission system, and each intelligent advertising machine is provided with a data acquisition module, a data processing and control system and a user identity identification library; the mobile terminal is connected with the internet through 4G or wifi, downloads and stores program information and an identity recognition library of nearby websites in batches by positioning through a data processing and control system, receives verification requests of the intelligent advertising machine, recognizes the identity of the intelligent advertising machine, opens a data transmission channel, and achieves file delivery. The close-range multi-channel feeding method for the intelligent advertising machine is free from limitation of network conditions, convenient in data transmission and reliable, combines various data safety verification mechanisms of face recognition, limb recognition, a wifi probe and close-range induction, adopts a wifi or Bluetooth data transmission technology, and is a close-range multi-channel feeding method for the intelligent advertising machine.
Description
Technical Field
The invention relates to a data transmission technology, in particular to a close-distance multi-channel feeding method for an intelligent advertising machine, which adopts multi-channel transmission and combines various data safety check mechanisms, is not limited by network conditions, and has convenient and reliable data transmission.
Background
In the current advertising industry, advertising of various intelligent advertising machines is basically solved by means of stable networks (wired and wireless) and USB flash drives, but the fact that advertising machines are ubiquitous means that the advertising machines are required to adapt to various environments, if the advertising machines deep in a basement have unstable or completely no wireless signals, and certainly, the wired or network-disconnected situation exists, in the two situations, advertising data is uploaded in the form of USB flash drives, the principle of the USB flash drives is that after the USB flash drives are inserted into the intelligent advertising machines, the intelligent advertising machines recognize specific file names and conduct corresponding advertising, the mode limits that one USB flash drives can only store advertising data of one intelligent advertising machine, if the number of the wireless or network-unstable advertising machines is large, a plurality of USB flash drives are required to be adopted, and then a large amount of time is spent on exporting the advertising data of the USB flash drives one by one, and the U disk is inserted into the advertising machine to guide the advertising data, so that the workload of the program to be loaded is huge, and meanwhile, the advertising data is disordered and is inconvenient to manage.
Disclosure of Invention
The invention aims to solve the technical problems and provides a close-range multi-channel feeding method for an intelligent advertising machine.
In order to solve the above-mentioned prior art problems, the technical scheme of the invention is as follows:
the intelligent advertising machine of the invention can also be called a multimedia terminal.
The invention relates to a close-range multi-channel periodical loading method for an intelligent advertising machine, which comprises the following steps:
the intelligent advertising machine is provided with a data acquisition module, a data processing and control system and a user identity recognition library, the data acquisition module is a wifi probe or a camera or an rfid reader, the user identity recognition library is provided with a mac database when the intelligent advertising machine is provided with the wifi probe data acquisition module, the user identity recognition library is provided with a user portrait library when the intelligent advertising machine is provided with the camera data acquisition module, and the user identity recognition library is provided with an rfid tag library when the intelligent advertising machine is provided with the rfid reader data acquisition module;
the mobile terminal is connected to the Internet through 4G or wifi and downloads and stores program information and an identity recognition library of nearby websites in batches through a data processing and control system in a positioning mode, receives verification requests of the intelligent advertising machine, recognizes identities of the intelligent advertising machine, opens a data transmission channel, and achieves file delivery, the identity recognition library comprises machine identification codes, a user identity recognition library and encrypted files, and the file delivery comprises program files, encrypted files and file delivery of the identity recognition library.
The wifi probe system of the intelligent advertising machine is used for scanning a mobile terminal MAC address in a range, matching data in the MAC address local database through the data processing and control system, and if the matching is successful, indicating that the mobile terminal enters a data transmission range and allowing a data transmission channel to be established;
the face recognition system of the intelligent advertising machine scans a target task through a camera to generate a target portrait, matches data in the local user portrait library through the data processing and control system, if the matching is successful, the identity recognition of a target person is successful, and when the target person makes a specified action (OK gesture), the target person is confirmed to operate the intelligent advertising machine, and finally a data transmission channel is established.
The data processing and control system of the intelligent advertising machine comprises:
the MAC address matching module is used for matching the MAC address of the mobile terminal with data in the local MAC address database and verifying the identity information of the mobile terminal;
the face matching module is used for matching the face information input by the camera with a local user image database and verifying the identity information of a target person;
the human body action recognition module is used for recognizing limb actions and judging whether a target person determines to operate the media terminal;
the data channel establishing module intelligently distinguishes transmission environments, establishes an optimal data transmission channel and ensures transmission quality;
the data receiving and decrypting module is used for receiving the encrypted data transmitted by the mobile terminal and decrypting the encrypted data;
and the data playing module plays and displays the final data.
There are 3 kinds of modes for the intelligent advertising machine to identify the user and the mobile terminal identity:
(1) the method comprises the following steps that an intelligent advertising machine system stores an authorized MAC address database, a media machine maintainer holds a handheld device or a mobile phone to enter an effective detection range of the intelligent advertising machine, and the intelligent advertising machine system detects that a stored MAC address triggers the intelligent advertising machine to open a data channel for data matching verification;
(2) when a media player maintenance worker enters a visual area where an intelligent advertising player machine is located, specified gestures (OK and praise) are made on a camera of the machine, a target person is confirmed to operate the intelligent advertising player, and a data channel is opened to perform data matching comparison;
(3) the RFID radio frequency card and the intelligent advertising machine are provided with the RFID radio frequency card reader and store an authorized tag address database, and after maintenance personnel hold the tag and enter the magnetic field for induction, the system opens a data channel for data matching verification.
The intelligent advertisement machine further comprises:
in the data verification link, when the data processing and control system of the intelligent advertising player confirms to establish a data channel, the transmission environment is detected, and then an optimal transmission channel is automatically established, namely an optimal transmission channel is selected from a wifi system and a Bluetooth system;
and in the triggering step, the data processing and control system of the intelligent advertising machine identifies the identities of the user and the mobile terminal in one of the three ways, after successful matching is verified, a data transmission channel between the intelligent advertising machine and the mobile terminal is established, then the intelligent advertising machine receives the encrypted compressed packet of the mobile terminal and decrypts the encrypted compressed packet into an executable document and a script, and finally the loading of the intelligent advertising machine is completed.
The data application module of the mobile terminal is used for applying and downloading the corresponding program through the FTP server after the mobile terminal acquires the identity of the intelligent advertising machine;
and the data storage module of the mobile terminal is used for storing data.
The data processing and control system of the mobile terminal comprises:
the matching module is used for identifying the intelligent advertising machine, acquiring the unique identification code of the CPU of the intelligent advertising machine, matching the local media program database and locking the corresponding media terminal machine program;
the extension establishing module is used for establishing an extension system through a transmission channel opened by the intelligent advertising player and connecting the extension system with the host, and the transmission channel is a wifi system or a Bluetooth system;
the data encryption module is used for carrying out AES encryption on the content to be transmitted;
and the data transmission module adopts wifi or Bluetooth system transmission technology to transmit data to the host.
The invention discloses a close-range multi-channel publishing method for an intelligent advertising machine, which has the following beneficial effects:
1. the wifi or bluetooth system transmission technology is adopted, the limitation of network conditions is avoided, multi-path transmission can be simultaneously carried out, and the publishing is convenient;
2. through bidirectional identity checking, the security when the data of the media player is changed is improved, and the destructive operation of irrelevant personnel on the data of the media player is completely avoided;
3. the intelligent transmission system has the advantages that the intelligent transmission system is intelligent, simplifies the traditional manual operation mode, changes the mode into the mode of mutual matching of systems, avoids misoperation and improves the accuracy of data transmission;
4. and a fastest transmission mode is selected through environment judgment, so that the transmission process is more efficient and faster.
Drawings
FIG. 1 is an overall architecture diagram of a close-range multi-channel publication method for an intelligent advertisement machine according to the present invention;
fig. 2 is a frame diagram of a mobile terminal of a short-distance multi-channel publication method for an intelligent advertisement player according to the present invention.
Detailed Description
The present invention will be further described with reference to the following examples.
Examples
The method is characterized in that more than 800 intelligent advertising machines are placed in Changsha city areas and other peripheral areas, some machines are placed in urban office buildings, the underground garage of a community is negative 1 and negative 2, an urban elevator port, an elevator room, a hotel lobby, a hospital, farmhouse happiness and a villa, the network of one operator cannot be fully covered, the stability of the network of a small number of media machine devices is poor, the problem of overhigh transmission cost is solved, some machines need to use handheld devices to select program packages in batches in the outdoor or good-signal places, and the handheld devices are used for short-distance wireless transmission to the local network.
The method for loading the periodical on the equipment comprises the following steps:
a.) intelligent advertising machine
The intelligent advertising machine system is used for identifying the identities of the user and the mobile terminal and establishing a data transmission system.
The system comprises a wifi probe system, a face recognition system, a data processing and control system, an MAC address local database and a local user portrait database.
The wifi probe system:
the data processing and control system is used for scanning the MAC address of the mobile terminal in the range, matching data in the MAC address local database through the data processing and control system, and if the matching is successful, the mobile terminal enters the data transmission range to allow the establishment of a data transmission channel.
The face recognition system:
scanning a target task through a camera to generate a target portrait, matching data in the local user portrait library through the data processing and control system, if the matching is successful, indicating that the identification of the target person is successful, and confirming that the target person operates the intelligent advertising machine when the target person performs a specified action (OK gesture), and finally starting to establish a data transmission channel.
The data processing and control system:
when the establishment of the data channel is confirmed, the transmission environment is detected, and an optimal transmission channel is automatically established (one item is selected in a wifi system and a Bluetooth system).
Triggering a link:
the intelligent advertising machine system is used for identifying the identities of a user and a mobile terminal, establishing a data transmission channel, receiving an encrypted compressed packet and decrypting the encrypted compressed packet into an executable document and a script, and the terminal identity identification adopts 3 modes:
1. wifi probe technology: the intelligent advertising machine system stores an authorized MAC address database, a media machine maintenance person holds a handheld device or a mobile phone to enter a machine effective detection range, and the terminal system detects that a stored MAC address triggers the media machine to open a data channel for data matching verification.
2. A face recognition system: when a media machine maintenance person enters a visual area where the machine is located, specified gestures (OK and praise) are made on a camera of the machine, a target person is confirmed to operate the intelligent advertising machine, and a data channel is opened to perform data matching and verification.
3. An RFID radio frequency card: the intelligent advertising machine is provided with an RFID radio frequency card reader and stores an authorized tag address database, and after maintenance personnel hold tags to enter a magnetic field for induction, a data channel is opened by the system for data matching verification.
The advantages and disadvantages of the above 3 methods are as follows:
| (Mode) | effective recognition rate | Cost performance ratio | Applicability of the invention |
| Wifi Probe | The android handset android system is below 7. 0 effective rate can achieve To around 75%, android 8. The version above 0 has low recognition rate The low version android system must be used for machine maintenance | The cost is low when the distance is short, and the cost is high when the distance is long; if used for security protection, machine inspection and maintenance The cost of the multi-purpose is low, the cost of a single user is slightly high, and the cost is more than dozens to 600. | Security, inspection, maintenance, verification and tracking and crowd Generalized statistics, analysis, user behavior ratio peering |
| Face recognition | People recognition and gesture recognition (OK, like) is close to 100% | The cost is quite appropriate, and a common camera module is generally 40 to 80 yuan, so that foot service can be effectively popularized Demand for | Crowd statistics and analysis, security protection, inspection and maintenance Protect, verify and trace type service |
| RFID radio frequency card | The success rate is 100 percent | The cost is high at a long distance and low at a short distance, and the preferential one is a 40 yuan one | Inspection and maintenance |
And a data verification link:
through a certain method, the data processing and control system can detect the transmission environment and automatically establish the optimal transmission channel (one selected from a wifi system and a Bluetooth system) when confirming the establishment of the data channel.
The data processing and control system comprises:
the MAC address matching module is used for matching the MAC address of the mobile terminal with data in the local MAC address database and verifying the identity information of the mobile terminal;
the face matching module is used for matching the face information input by the camera with a local user image database and verifying the identity information of a target person;
the human body action recognition module is used for recognizing limb actions and judging whether a target person determines to operate the media terminal;
the data channel establishing module intelligently distinguishes transmission environments, establishes an optimal data transmission channel and ensures transmission quality;
the data receiving and decrypting module is used for receiving the encrypted data transmitted by the mobile terminal and decrypting the encrypted data;
and the data playing module plays and displays the final data.
b.) mobile end:
the mobile terminal system is used for identifying the identity of the intelligent advertising machine and is connected with the intelligent advertising machine system through the mobile terminal data processing and control system.
The system is characterized by comprising a data application module, a data processing and control system and a data storage module
The data application module is used for applying and downloading the corresponding program through the FTP server after the mobile terminal acquires the identity of the intelligent advertising machine;
and the data storage module is used for storing data.
The mobile terminal data processing and control system comprises:
the matching module is used for identifying the intelligent advertising machine, acquiring the unique identification code of the CPU of the intelligent advertising machine, matching the local media program database and locking the corresponding media terminal machine program;
the extension establishing module is used for establishing an extension system through a transmission channel (a wifi system or a Bluetooth system) opened by the intelligent advertising player and connecting the extension system with the host;
the data encryption module is used for carrying out AES encryption on the content to be transmitted;
and the data transmission module transmits data to the host.
The present invention has been described in detail, and it should be understood that the detailed description and specific examples, while indicating the preferred embodiment of the invention, are intended for purposes of illustration only and are not intended to limit the scope of the invention.
Claims (8)
1. A close-range multi-channel periodical loading method for an intelligent advertising machine is characterized by comprising the following steps:
the intelligent advertising machines are used for identifying the identities of users and mobile terminals and establishing a data transmission system, the intelligent advertising machines are provided with a data acquisition module, a data processing and control system and a user identity recognition library, the data acquisition module is a wifi probe and/or a camera and/or an rfid reader, when the intelligent advertising machines are provided with the wifi probe data acquisition module, the user identity recognition library is provided with a mac database, when the intelligent advertising machines are provided with the camera data acquisition module, the user identity recognition library is provided with a user portrait library, when the intelligent advertising machines are provided with the rfid reader data acquisition module, the user identity recognition library is provided with an rfid tag library;
the mobile terminal is connected to the Internet through 4G or wifi and downloads and stores program information and an identity recognition library of nearby websites in batches through a data processing and control system in a positioning mode, receives verification requests of the intelligent advertising machine, recognizes identities of the intelligent advertising machine, opens a data transmission channel, and achieves file delivery, the identity recognition library comprises machine identification codes, a user identity recognition library and encrypted files, and the file delivery comprises program files, encrypted files and file delivery of the identity recognition library.
2. The close-range multi-channel publishing method for the intelligent advertising machine according to claim 1, wherein the wifi probe system of the intelligent advertising machine is used for scanning a mobile terminal MAC address within a range, and matching data in a MAC address local database through the data processing and control system, if the matching is successful, the mobile terminal enters a data transmission range, and a data transmission channel is allowed to be established.
3. The close-range multi-channel publishing method for the intelligent advertising machine according to claim 1, wherein a face recognition system of the intelligent advertising machine scans a target task through a camera to generate a target portrait, data is matched in a local user portrait library through the data processing and control system, if the matching is successful, the identity recognition of a target person is successful, and when the target person performs a specified action, the target person is confirmed to operate the intelligent advertising machine, and finally a data transmission channel is established.
4. The close-range multi-channel publishing method for the intelligent advertising machine according to claim 1, wherein the data processing and control system of the intelligent advertising machine comprises:
the MAC address matching module is used for matching the MAC address of the mobile terminal with data in the local MAC address database and verifying the identity information of the mobile terminal;
the face matching module is used for matching the face information input by the camera with a local user image database and verifying the identity information of a target person;
the human body action recognition module is used for recognizing limb actions and judging whether a target person determines to operate the media terminal;
the data channel establishing module intelligently distinguishes transmission environments, establishes an optimal data transmission channel and ensures transmission quality;
the data receiving and decrypting module is used for receiving the encrypted data transmitted by the mobile terminal and decrypting the encrypted data;
and the data playing module plays and displays the final data.
5. The close-range multi-channel publishing method for the intelligent advertising machine according to claim 1, wherein the intelligent advertising machine identifies the user and the mobile terminal in three ways:
(1) the method comprises the following steps that a wifi probe technology is adopted, an intelligent advertising machine system stores an authorized MAC address database, a media machine maintenance person holds a handheld device or a mobile phone to enter an effective detection range of the intelligent advertising machine, and the intelligent advertising machine system detects that a stored MAC address triggers the intelligent advertising machine to open a data channel for data matching verification;
(2) when a media player maintenance worker enters a visual area where an intelligent advertising player machine is located, the human face recognition system makes a specified gesture on a machine camera, confirms that a target person operates the intelligent advertising player, and opens a data channel to perform data matching comparison;
(3) the system comprises an RFID radio frequency card, an intelligent advertising machine and a system control module, wherein the intelligent advertising machine is provided with an RFID radio frequency card reader and stores an authorized tag address database, and after maintenance personnel hold tags and enter a magnetic field for induction, the system starts a data channel for data matching verification.
6. The close-range multi-channel publishing method for the smart advertising player according to claim 1, wherein the smart advertising player further comprises:
in the data verification link, when the data processing and control system of the intelligent advertising player confirms to establish a data channel, the transmission environment is detected, and then an optimal transmission channel is automatically established, namely an optimal transmission channel is selected from a wifi system and a Bluetooth system;
and in the triggering step, the data processing and control system of the intelligent advertising machine identifies the identities of the user and the mobile terminal in one of three ways, after successful matching is verified, a data transmission channel between the intelligent advertising machine and the mobile terminal is established, then the intelligent advertising machine receives and decrypts the encrypted compressed packet of the mobile terminal into an executable document and a script, and finally the loading of the intelligent advertising machine is completed.
7. The close-range multi-channel publishing method for the intelligent advertising player according to claim 1, wherein the data application module of the mobile terminal is used for applying and downloading the corresponding program through an FTP server after the mobile terminal obtains the identity of the intelligent advertising player;
and the data storage module of the mobile terminal is used for storing data.
8. The close-range multi-channel publishing method for the intelligent advertising player according to claim 1, wherein the data processing and control system of the mobile terminal comprises:
the matching module is used for identifying the intelligent advertising machine, acquiring the unique identification code of the CPU of the intelligent advertising machine, matching the local media program database and locking the corresponding media terminal machine program;
the extension establishing module is used for establishing an extension system through a transmission channel opened by the intelligent advertising player and connecting the extension system with the host, and the transmission channel is a wifi system or a Bluetooth system;
the data encryption module is used for carrying out AES encryption on the content to be transmitted;
and the data transmission module adopts wifi or Bluetooth system transmission technology to transmit data to the host.
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