CN109714277A - Information flow calling, distribution method, electronic equipment and medium - Google Patents
Information flow calling, distribution method, electronic equipment and medium Download PDFInfo
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- CN109714277A CN109714277A CN201811625653.3A CN201811625653A CN109714277A CN 109714277 A CN109714277 A CN 109714277A CN 201811625653 A CN201811625653 A CN 201811625653A CN 109714277 A CN109714277 A CN 109714277A
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Abstract
The application provides a kind of information flow call method, a kind of information stream distributing method, a kind of electronic equipment and a kind of computer-readable medium.Wherein, the information flow call method is applied to information flow distribution platform, comprising: receives the call request of first information stream from information flow called side；Obtain user's portrait information of the information flow called side；The second information flow call request is sent to information flow provider, the second information flow call request includes user's portrait information of the information flow called side.Compared to the prior art, information flow call method provided by the present application, can draw a portrait information according to the user, and the information flow for being more in line with the information flow called side demand is deployed into from information flow provider.
Description
Technical field
This application involves information flow distribution technology fields, and in particular to a kind of information flow call method, a kind of information flow point
Forwarding method, a kind of electronic equipment and a kind of computer-readable medium.
Background technique
With the fast development of computer technology and Internet technology, more and more users are obtained by electronic equipment to be believed
Breath, internet increasingly becomes the main source of information, correspondingly, each information flow provider is also competitively by user's pushed information
Stream is to improve user's viscosity, traffic transformation, to obtain higher economic interests.
Traditional information flow distribution mechanisms are from information flow provider directly to information flow called side pushed information stream, but with
The surge of the rapid growth and information flow request number formulary amount of information flow provider's quantity, above-mentioned distribution mechanisms cannot gradually expire
The cross-platform demand for obtaining information flow of sufficient user and information flow provide the demand of direction more users recommendation information stream, in order to realize
Flow integration and flow intercommunication, information flow distribution platform come into being.
Information flow distribution platform is mainly used for solution two as the medium between information flow called side and information flow provider
Communication problem between person, but due to the addition of information flow distribution platform, information flow provider can not be directly facing information
Stream called side can only arrange accordingly, it is difficult to accurately determine the demand of information flow called side according to self information flow content amount of reading
The factors such as row are pushed, and the precision of above- mentioned information stream distribution mode is lower, and the information flow distribution platform can not be from described
Information flow provider calls to the information flow for being more in line with information flow called side demand, and then has in the information flow of its distribution very big
A part cannot meet the demand of information flow called side.
Summary of the invention
The purpose of the application is to provide a kind of information flow call method, a kind of information stream distributing method, a kind of electronic equipment
And a kind of computer-readable medium.
The application first aspect provides a kind of information flow call method, is applied to information flow distribution platform, comprising:
The call request of first information stream is received from information flow called side；
Obtain user's portrait information of the information flow called side；
The second information flow call request is sent to information flow provider, the second information flow call request includes the letter
User's portrait information of breath stream called side.
The application second aspect provides a kind of information stream distributing method characterized by comprising
Information flow calls information flow distribution platform in direction to send the call request of first information stream；
The information flow distribution platform sends second in response to the first information stream call request, to information flow provider
Information flow call request, wherein the second information flow call request includes user's portrait information of the information flow called side；
The information flow provider is determined as the information that the information flow called side provides according to user portrait information
Stream, and the information flow is distributed to the information flow called side by the information flow distribution platform.
The application third aspect provides a kind of electronic equipment, comprising: memory, processor and is stored on the memory
And the computer program that can be run on the processor, which is characterized in that when the processor runs the computer program
It executes to realize method described in the application first aspect or second aspect.
The application fourth aspect provides a kind of computer-readable medium, is stored thereon with computer-readable instruction, the meter
Calculation machine readable instruction can be executed by processor to realize method described in the application first aspect or second aspect.
The application first aspect provides a kind of information flow call method, is applied to information flow distribution platform, comprising: from information
It flows called side and receives the call request of first information stream；Obtain user's portrait information of the information flow called side；It is mentioned to information flow
Supplier sends the second information flow call request, and the second information flow call request includes that the user of the information flow called side draws
As information.Compared to the prior art, the information flow call method that the application first aspect provides, is receiving information flow called side
After the first information stream call request of transmission, by obtaining user's portrait information of information flow called side, and provided to information flow
Side sends the second information flow call request including user portrait information, so that the information flow provides root
Demand more accurate according to user portrait information, comprehensively, objectively determining the information flow called side, and then according to described
User's portrait information more accurately provides information flow for the information flow called side, and therefore, above- mentioned information stream call method can
To be accurately deployed into from information flow provider and be more in line with the information flow called side demand according to user portrait information
Information flow, and then ensure that the information flow distributed to the information flow called side is more in line with the need of the information flow called side
It asks.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field
Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the application
Limitation.And throughout the drawings, the same reference numbers will be used to refer to the same parts.In the accompanying drawings:
Fig. 1 shows a kind of application scenarios schematic diagram provided by some embodiments of the application；
A kind of flow chart of information flow call method provided by some embodiments Fig. 2 shows the application；
Fig. 3 shows a kind of schematic diagram of information flow calling device provided by some embodiments of the application；
Fig. 4 shows a kind of flow chart of information stream distributing method provided by some embodiments of the application；
Fig. 5 shows a kind of schematic diagram of information flow dissemination system provided by some embodiments of the application；
Fig. 6 shows a kind of flow chart of information stream distributing method provided by some specific embodiments of the application；
Fig. 7 shows the schematic diagram of a kind of electronic equipment provided by some embodiments of the application；
Fig. 8 shows a kind of schematic diagram of computer-readable medium provided by some embodiments of the application.
Specific embodiment
The illustrative embodiments of the disclosure are more fully described below with reference to accompanying drawings.Although showing this public affairs in attached drawing
The illustrative embodiments opened, it being understood, however, that may be realized in various forms the disclosure without the reality that should be illustrated here
The mode of applying is limited.It is to be able to thoroughly understand the disclosure on the contrary, providing these embodiments, and can be by this public affairs
The range opened is fully disclosed to those skilled in the art.
It should be noted that unless otherwise indicated, technical term or scientific term used in this application should be this Shen
It please the ordinary meaning that is understood of one of ordinary skill in the art.
Referenced herein " embodiment " is it is meant that a particular feature, structure, or characteristic described can wrap in conjunction with the embodiments
It is contained at least one embodiment of the application.Each position in the description occur the phrase might not each mean it is identical
Embodiment, nor the independent or alternative embodiment with other embodiments mutual exclusion.Those skilled in the art explicitly and
Implicitly understand, embodiment described herein can be combined with other embodiments.
Referring to FIG. 1, a kind of schematic diagram of application scenarios provided by some embodiments it illustrates the application, such as
Described in Fig. 1, in the embodiment of the present application, the information flow can include but is not limited to video, net cast, music, information, quotient
Product, article, advertisement etc..
The information flow provider may include storage and/or forwarding information stream to provide letter to the information flow called side
The server-side of stream is ceased, specifically, the information flow provider may include hardware, it also may include software.When the information flow
When provider includes hardware, the distributed server cluster of multiple server compositions may be implemented into, also may be implemented into single
Server.When the information flow provider includes software, multiple softwares or software module may be implemented into (such as providing
Distributed Services), single software or software module also may be implemented into.It is not specifically limited herein.
The information flow called side may include calling and/or playing the client of the information flow, specifically, the letter
Breath stream called side may include hardware, also may include software.When the information flow called side includes hardware, tool can be
Have display screen and support the various electronic equipments of information exchange, including but not limited to smart phone, tablet computer, it is on knee just
Take computer and desktop computer etc..When the information flow called side includes software, may be mounted at above-mentioned cited
In electronic equipment, multiple softwares or software module may be implemented into, single software or software module also may be implemented into.Herein
It is not specifically limited.
The information flow distribution platform may include between the information flow provider and the information flow called side
Transfer, distribution platform, can be generally implemented as portal class website, information flow integration platform etc., or can be implemented with
The server-side of transfer, the website for distributing information flow function or application, one end are connected with multiple and different information flow providers, separately
One end is connected with a large amount of information flow called side, is seen in order to which client can be used in user by the information flow distribution platform
The information flow for seeing that the information flow provider provides also can wrap specifically, the information flow distribution platform may include hardware
Include software.When the information flow distribution platform includes hardware, the distributed server of multiple server compositions may be implemented into
Individual server also may be implemented into cluster.When the information flow distribution platform includes software, multiple softwares may be implemented into
Or software module (such as providing Distributed Services), single software or software module also may be implemented into.It does not do and has herein
Body limits.
For example, user can be used mobile phone a certain comprehensive information application watch the short-sighted frequency that multiple video sources provide,
Programme televised live etc., wherein the mobile phone, comprehensive information application can be with for information flow called side, the comprehensive information be answered
Background server can be with for information flow distribution platform, the server of the multiple video source can then provide for information flow
Side.
In order to it is more intuitive, clearly demonstrate the application embodiment, above by exemplary description to the application
A kind of application scenarios of embodiment provide a brief description, but it is not offered as the restriction to the application embodiment.
Illustrate incorporated by reference to application scenarios schematic diagram shown in FIG. 1 and above-mentioned example, the application embodiment provides one
Kind information flow call method, a kind of information stream distributing method, a kind of electronic equipment and a kind of computer-readable medium.It ties below
Attached drawing is closed to be illustrated.
Referring to FIG. 2, a kind of stream of information flow call method provided by some embodiments it illustrates the application
Cheng Tu, the information flow call method are applied to information flow distribution platform, may comprise steps of:
Step S101: the call request of first information stream is received from information flow called side；
Step S102: user's portrait information of information flow called side is obtained.
Since in the prior art, each information flow provider can only serve a part of information flow called side or be only
Each information flow called side provides a small number of information flow content push services, and each information flow provider is caused to be difficult to being serviced
Information flow called side have and more comprehensively, objectively understand, so that more accurately information can not be provided for information flow called side
Flow Push Service.Therefore, in the embodiment of the present application, information flow can be constructed as third side by the information flow distribution platform
User's portrait information of called side, so that each information flow provider can draw a portrait according to the user, information is to the information
Stream called side have more fully, objective, accurate understanding so that the information flow provider can be the information flow tune
More accurately information flow offer service is provided with side.
In the embodiment of the present application, user's portrait information may include user's portrait letter of the user of information flow called side
Breath, user's portrait information can be according to the attribute information of user and behavioural information etc., by information labels, determines
Indicate the tag set of the information such as characteristic information, habits information and the preference information of user.For example, a certain information flow called side
User draw a portrait information may include: youth, workplace new person, sales industry, hobby singing, like football, preference youth image drama,
A series of labels such as pop music.According to above-mentioned user portrait information, information flow provider can will have same or similar mark
The information flow that the user of label likes or recommends is supplied to information flow called side, which obviously has higher probability to meet use
The demand or interest preference at family, so that information stream distribution has higher accuracy.
In this step, user information of drawing a portrait can be and construct in real time, is also possible to build in advance and is stored in number
According to real-time calling in library, the embodiment of the present application does not limit its specific embodiment, wherein constructs the user and draws a portrait letter
The method of breath can directly or after change be implemented according to the method for any building user portrait information provided in the prior art, this
Application is without limitation.
For example, in some embodiments, the user for obtaining information flow called side draws a portrait information, may include:
User's portrait information of the information flow called side is inquired in user's representation data library.Present embodiment, due to building in advance
User's portrait information is simultaneously stored in user's representation data library, is needing to provide user's portrait information to information flow provider
When, it can rapidly be read from user's representation data, therefore, there is higher response speed and execute effect faster
Rate is conducive to the real-time for improving information stream distribution.
With above embodiment correspondingly, the user for inquiring the information flow called side in user's representation data library
Before information of drawing a portrait, can also include:
Construct user's portrait information of the information flow called side；
User's portrait information of the information flow called side is stored into user's representation data library.
By present embodiment, user's portrait information of the information flow called side can be determined previously according to user information
And be stored in user's representation data library so that it is subsequent need to call the user draw a portrait information when, can be rapidly
It is read from user's representation data library, and then the response speed of information stream distribution can be improved, improve real-time.
On the basis of the above embodiment, in some change embodiments, the building information flow called side
User draw a portrait information before, can also include:
The user information of the information flow called side is obtained, the user information includes customer attribute information, historical behavior
Information and at least one of feedback information to historical information stream；
The user of the building information flow called side draws a portrait information, may include:
User's portrait information of the information flow called side is constructed according to the user information.
Wherein, the customer attribute information may include the build-in attributes information such as gender, age, occupation, educational background of user,
The historical behavior information may include that user clicks record to the history viewing record of the information flow in website or application, history
It may include thumbing up information, forwarding information, share letter to historical information stream Deng, the feedback information to historical information stream
Breath, difference comment information etc., and the application is without limitation.
By present embodiment, user's portrait information of the information flow called side can be determined previously according to user information
And be stored in user's representation data library so that it is subsequent need to call the user draw a portrait information when, can be rapidly
It is read from user's representation data library, and then the response speed of information stream distribution can be improved, improve real-time.
It should be noted that user's representation data library can be set together with the information flow distribution platform,
Can be separately positioned with the information flow distribution platform, the embodiment of the present application is without limitation.
Step S103: the second information flow call request, the second information flow call request are sent to information flow provider
User's portrait information including the information flow called side.
More than, it is a kind of embodiment explanation of information flow call method provided by the embodiment of the present application, compared to existing
Technology, at least one embodiment in the embodiment of the present application, can to avoid between multiple information flow providers because mutually indepedent
And the information of information flow called side is understood unilateral or since each information flow provider can only serve a part of information flow
Called side is only a small number of information flow content push service of each information flow called side offer, and each information flow is caused to mention
Supplier, which is difficult to have the information flow called side serviced, more comprehensively, objectively to be understood, to can not mention for information flow called side
The problem of for accurately information flow, at least one embodiment of the embodiment of the present application, the information flow ticket distributing position is being received
After the first information stream call request sent to information flow called side, by obtaining user's portrait information of information flow called side,
And the second information flow call request including user portrait information is sent to information flow provider, so that described
Information flow provider more accurately, comprehensively, objectively determines the need of the information flow called side according to user portrait information
It asks, and then more accurately provides information flow according to user portrait information for the information flow called side, therefore, above-mentioned letter
Breath stream call method can accurately be deployed into from information flow provider according to user portrait information and be more in line with the letter
The information flow of breath stream called side demand, and then ensure that the information flow distributed to the information flow called side is more in line with the information
Flow the demand of called side.
In view of user's portrait information in user's representation data library may be not updated the long period, in this Shen
Please be in some change embodiments of embodiment, the first information stream call request includes the newest of the information flow called side
User information；The second information flow call request further includes the newest user information of the information flow called side.
By present embodiment, the information that the user of the information flow called side can be drawn a portrait and newest user information are sent out
Information flow provider is given, the information flow provider can be true according to user portrait information and the newest user information
Surely it is supplied to the information flow of the information flow called side, alternatively, the information flow provider can believe according to the newest user
Breath is updated user portrait information, and then being drawn a portrait using updated user, information is determining to be supplied to the information flow
The information flow of called side, so that it is guaranteed that the information flow for being supplied to the information flow called side be more in line with the current demand of user or
Interest preference further increases the accuracy of information stream distribution.
In other change embodiments of the embodiment of the present application, the first information stream call request includes the letter
The newest user information of breath stream called side；Before the second information flow call request of transmission to information flow provider, further includes:
User's portrait information of the information flow called side is updated according to the newest user information of the information flow called side；
Wherein, the user for the information flow call method that the second information flow call request includes draws a portrait information as more
User's portrait information after new.
By present embodiment, can by the information flow distribution platform according to the newest user information to the information
User's portrait information of stream called side is updated, and newest user portrait information is then sent to the information flow and is provided
Side, the information flow provider provide using newest user portrait information for the information flow called side more particularly suitable
Information flow, so that it is guaranteed that the information flow for being supplied to the information flow called side is more in line with the current demand of user or interest is inclined
It is good, further increase the accuracy of information stream distribution.
In view of the information flow distribution platform may be connected with multiple information flow providers, different information flow providers are mentioned
The information flow of confession is possibly different from, in order to be more in line with the information flow of demand to information flow called side distribution, some
In embodiment, it is described send the second information flow call request to information flow provider before, can also include: according to described the
The user of one information flow call request and/or information flow called side portrait information selects the information flow provider.For example,
It can be that information flow called side matching is corresponding according to the classification of the requested information flow of first information stream call request
Information flow provider, can also be called according to the history of the information flow called side and be recorded as the information flow called side and match
Corresponding information flow provider, the information that can also be drawn a portrait according to the user of the information flow called side is the information flow called side
Corresponding information flow provider is matched, is above the exemplary illustration of present embodiment, those skilled in the art can basis
Actual demand is flexibly implemented, and the embodiment of the present application is without limitation.
By present embodiment, suitable information flow provider can be matched for information flow called side first, then led to again
User's portrait information that the information flow called side is sent to the information flow provider is crossed, so that the information flow provider can
It can be the information flow tune to realize bi-directional matching to provide more particularly suitable information flow for the information flow called side
It is more in line with the information flow of user's current demand or interest preference with side's distribution, further increases the accuracy of information stream distribution.
On the basis of aforementioned any embodiment, in some change embodiments, the method can also include: from
The information flow provider receives information flow；By the information stream to the information flow called side.By present embodiment,
The information stream for being more in line with the information flow called side demand transferred from information flow provider can be given to the information
Called side is flowed, and then ensures that the information flow distributed to the information flow called side is more in line with the need of the information flow called side
It asks.
In the above-described embodiment, a kind of information flow call method is provided, corresponding, the application also provides one
Kind information flow calling device.Above- mentioned information stream call method can be implemented in information flow calling device provided by the embodiments of the present application,
The information flow calling device can be realized by way of software, hardware or soft or hard combination.For example, the information flow calling device
It may include integrated or separated functional module or unit to execute the correspondence step in above-mentioned each method.Referring to FIG. 3, its
A kind of schematic diagram of information flow calling device provided by some embodiments for the application.Due to the basic phase of Installation practice
It is similar to embodiment of the method, so describing fairly simple, the relevent part can refer to the partial explaination of embodiments of method.It is following to retouch
The Installation practice stated is only schematical.
As shown in figure 3, a kind of information flow calling device 10 provided by the embodiments of the present application, may include:
First call request receiving module 101, for receiving the call request of first information stream from information flow called side；
User, which draws a portrait, obtains module 102, for obtaining user's portrait information of the information flow called side；
Second call request sending module 103, it is described for sending the second information flow call request to information flow provider
Second information flow call request includes user's portrait information of the information flow called side.
In some change embodiments of the embodiment of the present application, the user, which draws a portrait, obtains module 102, comprising:
Data base querying unit, the user for inquiring the information flow called side in user's representation data library, which draws a portrait, to be believed
Breath.
In some change embodiments of the embodiment of the present application, described device 10, further includes:
User, which draws a portrait, constructs module, and the user for constructing the information flow called side according to the user information, which draws a portrait, to be believed
Breath；
User's portrait memory module is drawn for storing user's portrait information of the information flow called side to the user
As in database.
In some change embodiments of the embodiment of the present application, described device 10, further includes:
User profile acquisition module, for obtaining the user information of the information flow called side, the user information includes
Customer attribute information, historical behavior information and at least one of feedback information of historical information stream；
The user, which draws a portrait, constructs module, comprising:
User's portrait construction unit, the user for constructing the information flow called side according to the user information, which draws a portrait, to be believed
Breath.
In some change embodiments of the embodiment of the present application, the first information stream call request includes the information
Flow the newest user information of called side；The second information flow call request further includes the newest user of the information flow called side
Information.
In some change embodiments of the embodiment of the present application, described device 10, further includes:
User's portrait update module, for updating the information flow according to the newest user information of the information flow called side
User's portrait information of called side；
Wherein, the user for the information flow call method that the second information flow call request includes draws a portrait information as more
User's portrait information after new.
In some change embodiments of the embodiment of the present application, described device 10, further includes:
Provider's matching module, for according to the first information stream call request and/or the information flow called side
User's portrait information selects the information flow provider.
In some change embodiments of the embodiment of the present application, described device 10, further includes:
Information flow receiving module, for receiving information flow from the information flow provider；
Information stream module is used for the information stream to the information flow called side.
Information flow calling device 10 provided by the embodiments of the present application is called with the information flow that the application previous embodiment provides
Method is for identical inventive concept, beneficial effect having the same.
The embodiment of the present application also provides a kind of information stream distributing method, and the information stream distributing method is applied to above-mentioned
The information flow call method of information flow distribution platform is based on identical inventive concept, and part related content is previously with regard to information
The embodiment of stream call method is illustrated, and details are not described herein again, incorporated by reference to the implementation previously with regard to information flow call method
Example explanation understands following embodiments about information stream distributing method.
Referring to FIG. 4, a kind of stream of information stream distributing method provided by some embodiments it illustrates the application
Cheng Tu, the information stream distributing method, may comprise steps of:
Step S201: information flow calls information flow distribution platform in direction to send the call request of first information stream；
Step S202: the information flow distribution platform is provided in response to the first information stream call request to information flow
Side sends the second information flow call request, wherein the second information flow call request includes the use of the information flow called side
Family portrait information；
Step S203: the information flow provider is determined as the information flow called side according to user portrait information
The information flow of offer, and the information flow is distributed to the information flow called side by the information flow distribution platform.
It is described to send the second information flow tune to information flow provider in some change embodiments of the embodiment of the present application
Before request, can also include:
User's portrait information of the information flow called side is inquired in user's representation data library.
It is described to inquire the information in user's representation data library in some change embodiments of the embodiment of the present application
The user for flowing called side draws a portrait before information, further includes:
Construct user's portrait information of the information flow called side；
User's portrait information of the information flow called side is stored into user's representation data library.
In some change embodiments of the embodiment of the present application, user's portrait of the building information flow called side
Before information, further includes:
The user information of the information flow called side is obtained, the user information includes customer attribute information, historical behavior
Information and at least one of feedback information to historical information stream；
User's portrait information of the building information flow called side, comprising:
User's portrait information of the information flow called side is constructed according to the user information.
In some change embodiments of the embodiment of the present application, the first information stream call request includes the information
Flow the newest user information of called side；The second information flow call request further includes the newest user of the information flow called side
Information.
In some change embodiments of the embodiment of the present application, the information flow provider draws a portrait according to the user to be believed
Breath is determined as the information flow that the information flow called side provides, comprising:
The information flow provider is determined as the information according to user portrait information and the newest user information
Flow the information flow that called side provides.
In some change embodiments of the embodiment of the present application, the first information stream call request includes the information
Flow the newest user information of called side；Before the second information flow call request of transmission to information flow provider, further includes:
User's portrait information of the information flow called side is updated according to the newest user information of the information flow called side；
Wherein, the user for the information flow call method that the second information flow call request includes draws a portrait information as more
User's portrait information after new.
It is described to send the second information flow tune to information flow provider in some change embodiments of the embodiment of the present application
Before request, further includes:
It is drawn a portrait described in information selection according to the user of the first information stream call request and/or the information flow called side
Information flow provider.
At least one above-mentioned embodiment of the embodiment of the present application, the information flow ticket distributing position is by obtaining the information flow tune
With square user's portrait information and it is supplied to information flow provider, the information flow provider can be made to be drawn according to the user
The demand of the information flow provider more accurately, comprehensively, is objectively determined as information, and then according to user portrait information
Information flow accurately more is provided for the information flow called side, the information flow distribution platform is by forwarding the information flow
It can be achieved more accurately to distribute information flow for information flow called side.
In the above-described embodiment, a kind of information stream distributing method is provided, corresponding, the application also provides one
Kind information flow dissemination system, referring to FIG. 5, a kind of information flow dissemination system provided by its some embodiment for the application
Schematic diagram.Since following system embodiments are substantially similar to embodiment of the method, so describe fairly simple, related place ginseng
See the part explanation of embodiment of the method.System embodiment described below is only schematical.
As shown in figure 5, a kind of information flow dissemination system provided by the embodiments of the present application, may include: information flow called side
20, information flow distribution platform 30 and information flow provider 40；Wherein,
The information flow called side 20 and the information flow provider 40 with 30 communication link of information flow distribution platform
It connects；
The information flow called side 20, for sending the call request of first information stream to information flow distribution platform；
The information flow distribution platform 30 is used in response to the first information stream call request, to information flow provider
Send the second information flow call request, wherein the second information flow call request includes the user of the information flow called side
Portrait information；
The information flow provider 40, for being determined as the information flow called side and mentioning according to user portrait information
The information flow of confession, and the information flow is distributed to the information flow called side by the information flow distribution platform.
In some change embodiments of the embodiment of the present application, the information flow distribution platform 30 is specifically also used to:
User's portrait information of the information flow called side is inquired in user's representation data library.
In some change embodiments of the embodiment of the present application, the information flow distribution platform 30 is specifically also used to:
Construct user's portrait information of the information flow called side；
User's portrait information of the information flow called side is stored into user's representation data library.
In some change embodiments of the embodiment of the present application, the information flow distribution platform 30 is specifically also used to:
The user information of the information flow called side is obtained, the user information includes customer attribute information, historical behavior
Information and at least one of feedback information to historical information stream；And
User's portrait information of the information flow called side is constructed according to the user information.
In some change embodiments of the embodiment of the present application, the first information stream call request includes the information
Flow the newest user information of called side；The second information flow call request further includes the newest user of the information flow called side
Information.
In some change embodiments of the embodiment of the present application, the information flow provider 40 is specifically also used to: according to
User's portrait information and the newest user information are determined as the information flow that the information flow called side provides.
In some change embodiments of the embodiment of the present application, the first information stream call request includes the information
Flow the newest user information of called side；The information flow distribution platform 30, is specifically also used to:
User's portrait information of the information flow called side is updated according to the newest user information of the information flow called side；
Wherein, the user for the information flow call method that the second information flow call request includes draws a portrait information as more
User's portrait information after new.
In some change embodiments of the embodiment of the present application, the information flow distribution platform 30 is specifically also used to:
It is drawn a portrait described in information selection according to the user of the first information stream call request and/or the information flow called side
Information flow provider.
Information flow dissemination system provided by the embodiments of the present application, the information flow distributor provided with the application previous embodiment
Method is for identical inventive concept, beneficial effect having the same.
Referring to FIG. 6, it illustrates a kind of letters provided by some preferred embodiments present application illustrates the application
The flow chart for ceasing stream distributing method, as shown in fig. 6, the information stream distributing method may comprise steps of:
A. information flow calls information flow distribution platform in direction to provide user information；
B. information flow distribution platform generates user's portrait information of information flow called side；
C. the user of information flow distribution platform storage information flow called side draws a portrait information to user's representation data library；
D. information flow calls information flow distribution platform in direction to send the call request of first information stream, provides newest user's letter
Breath；
E. information flow distribution platform is that information flow called side matches corresponding information flow provider；
F. information flow distribution platform from the user of user's representation data library inquiry information flow called side draw a portrait information；
G. user's portrait information of user's representation data library return information stream called side；
H. information flow distribution platform sends the second information flow call request to information flow provider, provides user's portrait information
With newest user information；
I. information flow provider return information flow to information flow distribution platform；
J. information flow distribution platform distribution information flow to information flow called side.
By above embodiment, information flow can be called because mutually indepedent to avoid between multiple information flow providers
The information understanding of side is unilateral or since each information flow provider can only serve a part of information flow called side or can only
A small number of information flow content push services is provided for each information flow called side, each information flow provider is caused to be difficult to being taken
The information flow called side of business, which has, more comprehensively, objectively to be understood, so that accurately information flow can not be provided for information flow called side
The problem of, in the application embodiment, the information flow ticket distributing position is drawn a portrait letter by constructing the user of the information flow called side
Cease and be supplied to information flow provider, can make the information flow provider according to the user draw a portrait information it is more accurate,
Comprehensively, it objectively determines the demand of the information flow provider, and then is accurately more institute according to user portrait information
It states information flow called side and information flow is provided, the information flow distribution platform is more accurate by forwarding the information flow can be realized
Ground is that information flow called side distributes information flow.
In the above-described embodiment, a kind of information flow call method and device and a kind of information flow distributor are provided
Method and device, corresponding, the application also provides a kind of electric terminal, and the electric terminal, which can be, arbitrarily has information
The calculating equipment of interactive function, for example, the electric terminal may include server, server cluster, desktop computer, notes
This computer, smart phone etc..Referring to FIG. 7, Fig. 7 is a kind of schematic diagram of electric terminal provided by the embodiments of the present application.Such as Fig. 7
Shown, the electric terminal 50 includes: processor 500, memory 501, bus 502 and communication interface 503, the processor
500, communication interface 503 and memory 501 are connected by bus 502；Being stored in the memory 501 can be in the processor
The computer program run on 500, the processor 500 execute any letter provided by the present application when running the computer program
Breath stream call method or information stream distributing method.
Wherein, memory 501 may include high-speed random access memory (RAM:Random Access Memory),
It may further include non-labile memory (non-volatile memory), for example, at least a magnetic disk storage.By extremely
A few communication interface 503 (can be wired or wireless) is realized logical between the system network element and at least one other network element
Letter connection, can be used internet, wide area network, local network, Metropolitan Area Network (MAN) etc..
Bus 502 can be isa bus, pci bus or eisa bus etc..The bus can be divided into address bus, number
According to bus, control bus etc..Wherein, memory 501 is for storing program, the processor 500 after receiving and executing instruction,
Described program is executed, the information flow call method or information stream distribution that aforementioned the embodiment of the present application any embodiment discloses
Method can be applied in processor 500, or be realized by processor 500.
Processor 500 may be a kind of IC chip, the processing capacity with signal.It is above-mentioned during realization
Each step of method can be completed by the integrated logic circuit of the hardware in processor 500 or the instruction of software form.On
The processor 500 stated can be general processor, including central processing unit (Central Processing Unit, abbreviation
CPU), network processing unit (Network Processor, abbreviation NP) etc.；It can also be digital signal processor (DSP), dedicated
Integrated circuit (ASIC), ready-made programmable gate array (FPGA) either other programmable logic device, discrete gate or transistor
Logical device, discrete hardware components.It may be implemented or execute disclosed each method, step and the logic in the embodiment of the present application
Block diagram.General processor can be microprocessor or the processor is also possible to any conventional processor etc..In conjunction with this Shen
It please can be embodied directly in hardware decoding processor the step of method disclosed in embodiment and execute completion, or be handled with decoding
Hardware and software module combination in device execute completion.Software module can be located at random access memory, flash memory, read-only memory,
In the storage medium of this fields such as programmable read only memory or electrically erasable programmable memory, register maturation.This is deposited
Storage media is located at memory 501, and processor 500 reads the information in memory 501, and the step of the above method is completed in conjunction with its hardware
Suddenly.
Electric terminal provided by the embodiments of the present application and information flow call method provided by the embodiments of the present application or information flow
Distribution method has the identical beneficial effect of the method for using, running or realizing with it for identical inventive concept.
The embodiment of the present application also provides a kind of meter corresponding with above- mentioned information stream call method or information stream distributing method
Calculation machine readable medium is stored thereon with computer journey referring to FIG. 8, the computer readable storage medium shown in it is CD 60
Sequence (i.e. program product), the computer program can execute letter provided by aforementioned any embodiment when being run by processor
Breath stream call method or information stream distributing method.
It should be noted that the example of the computer readable storage medium can also include, but are not limited to phase change memory
(PRAM), static random access memory (SRAM), dynamic random access memory (DRAM), other kinds of arbitrary access are deposited
Reservoir (RAM), read-only memory (ROM), electrically erasable programmable read-only memory (EEPROM), flash memory or other light
It learns, magnetic-based storage media, this is no longer going to repeat them.
Computer readable storage medium provided by the embodiments of the present application and information flow called side provided by the embodiments of the present application
Method or information stream distributing method for identical inventive concept there is the application program stored with it to use, run or realize
The identical beneficial effect of method.
It should be noted that the flow chart and block diagram in the drawings show according to the systems of multiple embodiments of the application,
The architecture, function and operation in the cards of method and computer program product.In this regard, in flowchart or block diagram
Each box can represent a part of a module, section or code, a part packet of the module, section or code
Containing one or more executable instructions for implementing the specified logical function.It should also be noted that in some realities as replacement
In existing, function marked in the box can also occur in a different order than that indicated in the drawings.For example, two continuous sides
Frame can actually be basically executed in parallel, they can also be executed in the opposite order sometimes, this according to related function and
It is fixed.It is also noted that the group of each box in block diagram and or flow chart and the box in block diagram and or flow chart
It closes, can be realized with the dedicated hardware based system for executing defined function or movement, or specialized hardware can be used
Combination with computer instruction is realized.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description,
The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed device and method can pass through it
Its mode is realized.The apparatus embodiments described above are merely exemplary, for example, the division of the unit, only
A kind of logical function partition, there may be another division manner in actual implementation, in another example, multiple units or components can combine
Or it is desirably integrated into another system, or some features can be ignored or not executed.Another point, shown or discussed phase
Coupling, direct-coupling or communication connection between mutually can be through some communication interfaces, the INDIRECT COUPLING of device or unit or
Communication connection can be electrical property, mechanical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple
In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme
's.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit
It is that each unit physically exists alone, can also be integrated in one unit with two or more units.
It, can be with if the function is realized in the form of SFU software functional unit and when sold or used as an independent product
It is stored in a computer readable storage medium.Based on this understanding, the technical solution of the application is substantially in other words
The part of the part that contributes to existing technology or the technical solution can be embodied in the form of software products, the meter
Calculation machine software product is stored in a storage medium, including some instructions are used so that a computer equipment (can be a
People's computer, server or network equipment etc.) execute each embodiment the method for the application all or part of the steps.
And storage medium above-mentioned includes: that USB flash disk, mobile hard disk, read-only memory (ROM, Read-Only Memory), arbitrary access are deposited
The various media that can store program code such as reservoir (RAM, Random Access Memory), magnetic or disk.
Finally, it should be noted that the above various embodiments is only to illustrate the technical solution of the application, rather than its limitations；To the greatest extent
Pipe is described in detail the application referring to foregoing embodiments, those skilled in the art should understand that: its according to
So be possible to modify the technical solutions described in the foregoing embodiments, or to some or all of the technical features into
Row equivalent replacement；And these are modified or replaceed, each embodiment technology of the application that it does not separate the essence of the corresponding technical solution
The range of scheme should all cover in claims hereof and the range of specification.
Claims (18)
1. a kind of information flow call method is applied to information flow distribution platform characterized by comprising
The call request of first information stream is received from information flow called side；
Obtain user's portrait information of the information flow called side；
The second information flow call request is sent to information flow provider, the second information flow call request includes the information flow
User's portrait information of called side.
2. the letter the method according to claim 1, wherein the user for obtaining the information flow called side draws a portrait
Breath, comprising:
User's portrait information of the information flow called side is inquired in user's representation data library.
3. according to the method described in claim 2, it is characterized in that, described inquire the information flow in user's representation data library
The user of called side draws a portrait before information, further includes:
Construct user's portrait information of the information flow called side；
User's portrait information of the information flow called side is stored into user's representation data library.
4. according to the method described in claim 3, the letter it is characterized in that, the user of the building information flow called side draws a portrait
Before breath, further includes:
The user information of the information flow called side is obtained, the user information includes customer attribute information, historical behavior information
With at least one of the feedback information to historical information stream；
User's portrait information of the building information flow called side, comprising:
User's portrait information of the information flow called side is constructed according to the user information.
5. method according to claim 1 to 4, which is characterized in that the first information stream call request packet
Include the newest user information of the information flow called side；The second information flow call request further includes the information flow called side
Newest user information.
6. method according to claim 1 to 4, which is characterized in that the first information stream call request packet
Include the newest user information of the information flow called side；It is described to information flow provider send the second information flow call request it
Before, further includes:
User's portrait information of the information flow called side is updated according to the newest user information of the information flow called side；
Wherein, after the user for the information flow call method that the second information flow call request includes draws a portrait information to update
User draw a portrait information.
7. method according to any one of claim 1 to 6, which is characterized in that described to send the to information flow provider
Before two information flow call requests, further includes:
The information is selected according to the user of the first information stream call request and/or information flow called side portrait information
Flow provider.
8. method according to any one of claim 1 to 7, which is characterized in that further include:
Information flow is received from the information flow provider；
By the information stream to the information flow called side.
9. a kind of information stream distributing method characterized by comprising
Information flow calls information flow distribution platform in direction to send the call request of first information stream；
The information flow distribution platform sends the second information in response to the first information stream call request, to information flow provider
Flow call request, wherein the second information flow call request includes user's portrait information of the information flow called side；
The information flow provider is determined as the information flow that the information flow called side provides according to user portrait information,
And the information flow is distributed to the information flow called side by the information flow distribution platform.
10. according to the method described in claim 9, it is characterized in that, described send the second information flow tune to information flow provider
Before request, further includes:
User's portrait information of the information flow called side is inquired in user's representation data library.
11. according to the method described in claim 10, it is characterized in that, described inquire the information in user's representation data library
The user for flowing called side draws a portrait before information, further includes: constructs user's portrait information of the information flow called side；
User's portrait information of the information flow called side is stored into user's representation data library.
12. according to the method for claim 11, which is characterized in that user's portrait of the building information flow called side
Before information, further includes:
The user information of the information flow called side is obtained, the user information includes customer attribute information, historical behavior information
With at least one of the feedback information to historical information stream；
User's portrait information of the building information flow called side, comprising:
User's portrait information of the information flow called side is constructed according to the user information.
13. the method according to any one of claim 9 to 12, which is characterized in that the first information stream call request
Newest user information including the information flow called side；The second information flow call request further includes that the information flow calls
The newest user information of side.
14. method according to claim 13, which is characterized in that the information flow provider draws a portrait according to the user
Information is determined as the information flow that the information flow called side provides, comprising:
The information flow provider is determined as the information flow tune according to user portrait information and the newest user information
With the information flow just provided.
15. the method according to any one of claim 9 to 12, which is characterized in that the first information stream call request
Newest user information including the information flow called side；It is described to information flow provider send the second information flow call request it
Before, further includes:
User's portrait information of the information flow called side is updated according to the newest user information of the information flow called side；
Wherein, after the user for the information flow call method that the second information flow call request includes draws a portrait information to update
User draw a portrait information.
16. method according to any one of claims 9 to 15, which is characterized in that described to be sent to information flow provider
Before second information flow call request, further includes:
The information is selected according to the user of the first information stream call request and/or information flow called side portrait information
Flow provider.
17. a kind of electronic equipment, comprising: memory, processor and be stored on the memory and can be on the processor
The computer program of operation, which is characterized in that the processor executes when running the computer program to realize that right such as is wanted
Seek the described in any item methods of 1-8.
18. a kind of computer-readable medium, is stored thereon with computer-readable instruction, the computer-readable instruction can be processed
Device is executed to realize such as the described in any item methods of claim 1-16.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN201811625653.3A CN109714277A (en) | 2018-12-28 | 2018-12-28 | Information flow calling, distribution method, electronic equipment and medium |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201811625653.3A CN109714277A (en) | 2018-12-28 | 2018-12-28 | Information flow calling, distribution method, electronic equipment and medium |
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Cited By (1)
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| CN113761003A (en) * | 2021-04-15 | 2021-12-07 | 北京沃东天骏信息技术有限公司 | User portrait data processing method and device, electronic equipment and readable storage medium |
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