CN109711878A - Electric business platform activity delivery system based on big data - Google Patents
Electric business platform activity delivery system based on big data Download PDFInfo
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- CN109711878A CN109711878A CN201811584397.8A CN201811584397A CN109711878A CN 109711878 A CN109711878 A CN 109711878A CN 201811584397 A CN201811584397 A CN 201811584397A CN 109711878 A CN109711878 A CN 109711878A
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Abstract
The invention discloses a kind of, and the electric business platform activity delivery system based on big data includes configuration module, for configuring preferential active rule and commodity, is generated for showing preferential movable preferential active script to trade company；Module is submitted, receives preferential active script for trade company, it is determined whether participates in preferential activity, submits participation activity request if participating in；Judgment module, for being audited to trade company after the activity request for receiving trade company's submission, judge whether it meets auditing rule, if meeting auditing rule, sends verification file to the trade company, if not meeting auditing rule, Non-Compliance prompt is sent to the trade company；The present invention reduces traditional data publications to inquire bring workload, substantially reduces the response time of system, improves activity efficiency for issuing, shorten preferential movable time, so that the portability of system further increases.
Description
Technical field
The present invention relates to electric business platform technology field, specially a kind of electric business platform activity based on big data issues system
System.
Background technique
In the prior art, electric business platform is needed in manual examination and verification link after issuing preferential action message to participation
Preferential movable commodity are controlled and are inquired, if data change when inquiring and count trade company, need to open again
Code is sent out, workload is considerably increased, causes development efficiency lower, and high-volume characteristics of image of the trade company on platform is deposited
Storage consumes vast resources with inquiry, and high-volume match query is less suitable when doing preferential activity.
Summary of the invention
The purpose of the invention is to overcome above-mentioned deficiency to provide a kind of electric business platform activity publication system based on big data
System.
A kind of electric business platform activity delivery system based on big data includes configuration module, for configuring preferential active rule
And commodity, it generates for showing preferential movable preferential active script to trade company；
Module is submitted, receives preferential active script for trade company, it is determined whether participates in preferential activity, is submitted if participating in
Participate in activity request；
Judgment module, for being audited to trade company, judging whether it accords with after the activity request for receiving trade company's submission
Auditing rule is closed, if meeting auditing rule, sends verification file to the trade company, if not meeting auditing rule, to
The trade company sends Non-Compliance prompt；
The configuration module is connected with module is submitted, and the submission module is connected with judgment module.
Further, further include processing module, for being verified after receiving verification file, participate in preferential work to trade company is obtained
Dynamic data are handled.
Further, the processing module includes:
Library module is built, carries out filtering sensitive words and duplicate removal processing, root for participating in preferential activity data to the trade company of acquisition
According to the data information for meeting auditing rule trade company and trade company's business classification, the trade company for establishing commerce system operation participates in preferential inquiry
Library and trade company's business class library；
Update module, for obtaining the head portrait and business license figure information of trade company, if there is new trade company's participation is preferential,
It using the figure information as base map, is then superimposed new trade company and participates in preferential inquiry data, it is synchronous to import data with online mode
It updates and realizes that the real-time update of figure is shown.
Enquiry module, for participating in the preferential newest preferential activity policy of inquiry library typing to trade company in real time, in real time to quotient
Family business classification typing trade company's range of business bulletin, association trade company participate in preferential inquiry library and trade company's business class library, look into real time
Ask the situation that trade company participates in preferential activity.
Further, the enquiry module includes trade company's matching module, for set trade company participate in preferential inquiry library asWherein V indicates to participate in preferential trade company's number, and i indicates to participate in preferential trade company's serial number, often
A preferential trade company of participation includes trade company's head portrait figure information Pi∈R128x128With trade company business license figure information Mi∈R32x32x4, Li
For the class label for participating in preferential trade company i；It participates in sampling trade company's head portrait figure information in preferential inquiry library from trade company, will each match
The depth hash convolutional network of figure information input trade company head portrait figure information extracts the feature of imageΨ
(Pi,ΛP)∈RlIndicate that depth hash convolutional network of trade company's head portrait figure information Jing Guo trade company's head portrait figure information is obtained
Feature, l are the length of final output hash coding, ΛPFor the depth hash convolutional network parameter of trade company's head portrait figure information, lead to
Cross the eigenmatrix F that iteration updates entire trade company's head portrait figure informationP∈Rl×V；It participates in sampling quotient in preferential inquiry library from trade company
Family business license figure information mentions the depth hash convolutional network of each figure information input trade company business license figure information
Take the feature of imageΥ(Mi,ΛM)∈RlIndicate that trade company's business license figure information passes through trade company's head portrait
The obtained feature of depth hash convolutional network of figure information, l are the length of final output hash coding, ΛMFor battalion, trade company
The depth hash convolutional network parameter of industry license figure information, the spy of entire trade company's business license figure information is updated by iteration
Levy matrix FM∈Rl×V；Update network parameter ΛPWith ΛMAnd corresponding hash code B=sign (C)=sign (β (FP+FM)),
Middle sign () sign function, otherwise it is -1 that output positive number, which is+1,；If inquiring trade company by trade company's head portrait figure information to participate in
The situation of preferential activity goes out entire trade company's business license figure by trade company's business license figure information depth hash network query function
The hash code B of information database*,i=sign (Υ (Mi,ΛM)), the trade company head portrait figure information new for one calculates hash
CodingHash code in the database is inquired；If passing through trade company's business license figure information
Inquiry trade company participates in the situation of preferential activity, goes out entire trade company's head portrait by trade company's head portrait figure information depth hash network query function
The hash code B of figure information database*,i=sign (Ψ (Pi,ΛP)), the trade company business license figure information new for one,
Calculate hash codingHash code in the database is inquired.
The present invention reduces traditional data publications to inquire bring workload, substantially reduces the response time of system,
Activity efficiency for issuing is improved, preferential movable time is shortened, so that the portability of system further increases, is utilized
Merchant information is switched to the hash binary coding of low-dimensional by learning network, has not only maintained characteristics of image but also drop of the trade company on platform
The resource consumption of the storage and inquiry of low high-volume characteristics of image can be done big when preferential activity with effective solution electric business platform
The problem of batch query matches is particularly suitable for using during double 11 activities.
Detailed description of the invention
Fig. 1 is schematic diagram of the present invention；
Specific embodiment
With reference to the accompanying drawing and a specific embodiment of the invention is to the present invention is based on the electric business platform activity of big data hairs
Distribution system makes the following instructions.
Embodiment: a kind of electric business platform activity delivery system based on big data includes:
Configuration module generates preferential movable preferential for showing to trade company for configuring preferential active rule and commodity
Active script；
Module is submitted, receives preferential active script for trade company, it is determined whether participates in preferential activity, is submitted if participating in
Participate in activity request；
Judgment module, for being audited to trade company, judging whether it accords with after the activity request for receiving trade company's submission
Auditing rule is closed, if meeting auditing rule, sends verification file to the trade company, if not meeting auditing rule, to
The trade company sends Non-Compliance prompt；
The configuration module is connected with module is submitted, and the submission module is connected with judgment module.
Further, further include processing module, for being verified after receiving verification file, participate in preferential work to trade company is obtained
Dynamic data are handled.
Further, the processing module includes:
Library module is built, carries out filtering sensitive words and duplicate removal processing, root for participating in preferential activity data to the trade company of acquisition
According to the data information for meeting auditing rule trade company and trade company's business classification, the trade company for establishing commerce system operation participates in preferential inquiry
Library and trade company's business class library；
Update module, for obtaining the head portrait and business license figure information of trade company, if there is new trade company's participation is preferential,
It using the figure information as base map, is then superimposed new trade company and participates in preferential inquiry data, it is synchronous to import data with online mode
It updates and realizes that the real-time update of figure is shown.
Enquiry module, for participating in the preferential newest preferential activity policy of inquiry library typing to trade company in real time, in real time to quotient
Family business classification typing trade company's range of business bulletin, association trade company participate in preferential inquiry library and trade company's business class library, look into real time
Ask the situation that trade company participates in preferential activity.
Further, the enquiry module includes trade company's matching module, for set trade company participate in preferential inquiry library asWherein V indicates to participate in preferential trade company's number, and i indicates to participate in preferential trade company's serial number, often
A preferential trade company of participation includes trade company's head portrait figure information Pi∈R128x128With trade company business license figure information Mi∈R32x32x4, Li
For the class label for participating in preferential trade company i；Wherein it is possible to construct similarity matrix SPM∈RV×V×2If PiWith MjBelong to same
Trade company, thenIf PiWith MjIt is not belonging to same trade company, thenConstruct trade company's head portrait figure information similarity matrix SP∈RV×V×2If PiWith PjBelong to same trade company, thenIf PiWith PjIt is not belonging to same trade company, thenConstruct trade company's business license figure information
Similarity matrix SM∈RV×V×2If MiWith MjBelong to same trade company, thenIf MiWith MjIt is not belonging to same
One trade company, thenIt participates in sampling trade company's head portrait figure information in preferential inquiry library from trade company, each figure is believed
The depth hash convolutional network of breath input trade company's head portrait figure information extracts the feature of imageΨ(Pi,ΛP)
∈RlIndicate depth hash convolutional network obtained feature of trade company's head portrait figure information Jing Guo trade company's head portrait figure information, l
For the length of final output hash coding, ΛPFor the depth hash convolutional network parameter of trade company's head portrait figure information, pass through iteration
Update the eigenmatrix F of entire trade company's head portrait figure informationP∈Rl×V；Sampling trade company business in preferential inquiry library is participated in from trade company
The depth hash convolutional network of each figure information input trade company business license figure information is extracted image by license figure information
FeatureΥ(Mi,ΛM)∈RlIndicate that trade company's business license figure information is believed by trade company's head portrait figure
The obtained feature of depth hash convolutional network of breath, l are the length of final output hash coding, ΛMFor trade company's business license
The depth hash convolutional network parameter of figure information, the eigenmatrix of entire trade company's business license figure information is updated by iteration
FM∈Rl×V；Update network parameter ΛPWith ΛMAnd corresponding hash code B=sign (C)=sign (β (FP+FM)), wherein sign
() sign function, otherwise it is -1 that output positive number, which is+1,；If inquiring trade company by trade company's head portrait figure information participates in preferential work
Dynamic situation goes out entire trade company's business license figure Information Number by trade company's business license figure information depth hash network query function
According to the hash code B in library*,i=sign (Υ (Mi,ΛM)), the trade company head portrait figure information new for one calculates hash codingHash code in the database is inquired；If inquired by trade company's business license figure information
Trade company participates in the situation of preferential activity, goes out entire trade company's head portrait figure by trade company's head portrait figure information depth hash network query function
The hash code B of information database*,i=sign (Ψ (Pi,ΛP)), the trade company business license figure information new for one calculates
Hash codingHash code in the database is inquired.
Construction trade company in preferential inquiry library, which is participated in, in the trade company participates in preferential activity attributes table；In trade company business class
Trade company's business class library Merchant Category dictionary table, trade company's Multimedia Metadata table and trade company's three-dimensional data metadata are constructed in other library
Table.
Claims (4)
1. a kind of electric business platform activity delivery system based on big data, characterized by comprising:
Configuration module is generated for configuring preferential active rule and commodity for showing preferential movable preferential activity to trade company
Script；
Module is submitted, receives preferential active script for trade company, it is determined whether participates in preferential activity, submits participation if participating in
Activity request；
Judgment module, for being audited to trade company, it is careful judging whether it meets after the activity request for receiving trade company's submission
Core rule sends verification file, if not meeting auditing rule, Xiang Suoshu to the trade company if meeting auditing rule
Trade company sends Non-Compliance prompt；
The configuration module is connected with module is submitted, and the submission module is connected with judgment module.
2. the electric business platform activity delivery system according to claim 1 based on big data, which is characterized in that further include place
Module is managed, for being verified after receiving verification file, is handled trade company's preferential activity data of participation is obtained.
3. the electric business platform activity delivery system according to claim 2 based on big data, which is characterized in that the processing
Module includes:
Library module is built, filtering sensitive words and duplicate removal processing are carried out for participating in preferential activity data to the trade company of acquisition, according to symbol
The data information for closing auditing rule trade company and trade company's business classification, establish commerce system operation trade company participate in preferential inquiry library and
Trade company's business class library；
Update module, for obtaining the head portrait and business license figure information of trade company, if there is new trade company's participation is preferential, with institute
Stating figure information is base map, is then superimposed new trade company and participates in preferential inquiry data, imports data synchronization updating with online mode
Realize that the real-time update of figure is shown.
Enquiry module is sought to trade company in real time for participating in the preferential newest preferential activity policy of inquiry library typing to trade company in real time
Industry classification typing trade company's range of business bulletin, association trade company participate in preferential inquiry library and trade company's business class library, real-time query quotient
Family participates in the situation of preferential activity.
4. the electric business platform activity delivery system according to claim 3 based on big data, which is characterized in that the inquiry
Module includes trade company's matching module, for set trade company participate in preferential inquiry library asIts
Middle V indicates the preferential trade company's number of participation, and i indicates to participate in preferential trade company's serial number, and each preferential trade company of participation includes that trade company's head portrait is matched
Figure information Pi∈R128x128With trade company business license figure information Mi∈R32x32x4, LiFor the class label for participating in preferential trade company i；From
Trade company participates in sampling trade company's head portrait figure information in preferential inquiry library, by each figure information input trade company head portrait figure information
The feature of depth hash convolutional network extraction imageΨ(Pi,ΛP)∈RlIndicate trade company's head portrait figure information
The obtained feature of depth hash convolutional network by trade company's head portrait figure information, l are the length of final output hash coding,
ΛPFor the depth hash convolutional network parameter of trade company's head portrait figure information, entire trade company's head portrait figure information is updated by iteration
Eigenmatrix FP∈Rl×V；It participates in sampling trade company's business license figure information in preferential inquiry library from trade company, each figure is believed
The depth hash convolutional network of breath input trade company's business license figure information extracts the feature of imageΥ
(Mi,ΛM)∈RlIt indicates obtained by depth hash convolutional network of trade company's business license figure information Jing Guo trade company's head portrait figure information
The feature arrived, l are the length of final output hash coding, ΛMFor the depth hash convolution net of trade company's business license figure information
Network parameter updates the eigenmatrix F of entire trade company's business license figure information by iterationM∈Rl×V；Update network parameter ΛP
With ΛMAnd corresponding hash code B=sign (C)=sign (β (FP+FM)), wherein sign () sign function, output positive number is+
1, it is otherwise -1；If inquiring the situation that trade company participates in preferential activity by trade company's head portrait figure information, held by trade company's business
Go out the hash code B of entire trade company's business license figure information database according to figure information depth hash network query function*,i=sign
(Υ(Mi,ΛM)), the trade company head portrait figure information new for one calculates hash codingIn data
Hash code in library is inquired；If inquiring the situation that trade company participates in preferential activity by trade company's business license figure information,
Go out the hash code B of entire trade company's head portrait figure information database by trade company's head portrait figure information depth hash network query function*,i=
sign(Ψ(Pi,ΛP)), the trade company business license figure information new for one calculates hash codingHash code in the database is inquired.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201811584397.8A CN109711878A (en) | 2018-12-24 | 2018-12-24 | Electric business platform activity delivery system based on big data |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201811584397.8A CN109711878A (en) | 2018-12-24 | 2018-12-24 | Electric business platform activity delivery system based on big data |
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| Publication Number | Publication Date |
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| CN109711878A true CN109711878A (en) | 2019-05-03 |
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ID=66256131
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201811584397.8A Pending CN109711878A (en) | 2018-12-24 | 2018-12-24 | Electric business platform activity delivery system based on big data |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111091439A (en) * | 2019-11-08 | 2020-05-01 | 泰康保险集团股份有限公司 | Order association marketing campaign implementation method, system, equipment and storage medium |
-
2018
- 2018-12-24 CN CN201811584397.8A patent/CN109711878A/en active Pending
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111091439A (en) * | 2019-11-08 | 2020-05-01 | 泰康保险集团股份有限公司 | Order association marketing campaign implementation method, system, equipment and storage medium |
| CN111091439B (en) * | 2019-11-08 | 2023-08-08 | 泰康保险集团股份有限公司 | Order-related marketing campaign realization method, system, equipment and storage medium |
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| PB01 | Publication | ||
| PB01 | Publication | ||
| WD01 | Invention patent application deemed withdrawn after publication |
Application publication date: 20190503 |
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| WD01 | Invention patent application deemed withdrawn after publication |