CN109635138B - Social relationship establishing method and system based on similar appearances - Google Patents

Social relationship establishing method and system based on similar appearances Download PDF

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Publication number
CN109635138B
CN109635138B CN201811275464.8A CN201811275464A CN109635138B CN 109635138 B CN109635138 B CN 109635138B CN 201811275464 A CN201811275464 A CN 201811275464A CN 109635138 B CN109635138 B CN 109635138B
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social
similarity threshold
user
requester
similar appearances
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CN109635138A (en
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鲍可捷
唐娜
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Yaoling Artificial Intelligence (Zhejiang) Co., Ltd.
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Yaoling Artificial Intelligence Zhejiang Co ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/01Social networking

Abstract

The invention relates to a social relationship establishing method and system based on similar appearances, which take crowds with similar appearances as potential social objects, can accurately search potential social objects with a determined range and a proper number of people based on image retrieval, and achieve a certain balance between retrieval accuracy and retrieval range. And a brand-new social relationship establishment basis is formed, based on the basis of similar appearances, more novel attribute connections can be derived among social groups, and the interaction among the social groups is more vivid and interesting. Based on the invention, more business models are created, for example, special working opportunities are provided for crowd with similar appearances, and enough candidates such as foreground, model and the like can be provided for certain work posts with similar requirements on appearances; enough candidates, such as entertainers, etc., can be provided for a particular performance form.

Description

Social relationship establishing method and system based on similar appearances
Technical Field
The invention relates to the technical field of information retrieval, in particular to a social relationship establishing method based on similar appearances and a social relationship establishing system based on similar appearances.
Background
The internet social contact can be effectively converted into the flow, and then more and more internet products are capable of fusing the social contact function into the product to the utmost, so that the user flow is brought, and finally, the profit mode is formed on the basis of the flow.
In the prior art, a class of internet products socialize with the product itself as a starting point: fitness circles such as keep, beauty circles such as beautiful figure show, coffee circles such as Acaia, and the like are basically products with specific functions, social functions are added, and potential new profit modes are developed based on the products.
Another type of contact network product is the traditional social product: the instant messaging tool is used for establishing a social relationship from the most original object range, such as limited region, age, gender and the like, to the accurate search, such as a mobile phone number, an account number and the like. The retrieval accuracy of the potential social objects is extremely low in the former, the retrieval accuracy of the potential social objects is only capable of realizing uniqueness search in the latter, and the operable range between the two is still relatively blank.
Disclosure of Invention
The invention aims to overcome the defects of the prior art and provide a social relationship establishing method based on similar appearances and a social relationship establishing system based on similar appearances, wherein the searching range is specific, the accuracy of the defined potential social objects is high, and the searching efficiency is high.
The technical scheme of the invention is as follows:
a social relationship establishing method based on similar appearances comprises the steps that after a requester uploads a photo, the photo is used as a retrieval sample, a user meeting a set appearance similarity threshold is searched for through image retrieval, and social information of the user is obtained and used for establishing a social relationship.
Preferably, after the requester uploads the photo, a multi-angle face image is collected; and comparing the face similarity of the face image of each angle in the users searched based on the image retrieval to obtain the users meeting the set comprehensive similarity threshold, and acquiring the social information of the users for establishing the social relationship.
Preferably, after the request person uploads the photo, the identity of the request person is confirmed through living body recognition, and if the request person and the photo are confirmed to be the same person, image retrieval is carried out.
Preferably, after a webpage containing the target image is obtained through image retrieval, text information extraction is carried out on webpage content, whether social information is contained or not is judged, and if the social information is contained, the social information is obtained.
Preferably, the social relationship is established by: and sending the social information of the requester to the user meeting the appearance similarity threshold or the comprehensive similarity threshold, or sending a friend-making request to the user through a social platform.
Preferably, the social relationship is established by: and adding the user to the social group through the social platform.
Preferably, a corresponding social group or social circle is established according to the grade of the feature similarity threshold or the comprehensive similarity threshold.
Preferably, after the user meeting the appearance similarity threshold or the comprehensive similarity threshold is found, the living habits and the types of the used commodities and services of the user or the requester are analyzed according to the information disclosed by the user or the requester on the social platform, and if the user or the requester does not use the similar commodities and services, the similar commodities and services are recommended to the other party.
Preferably, when the users meeting the appearance similarity threshold or the comprehensive similarity threshold are multiple, the same type of goods and services which are not used by the user or the requester with the largest commonality are selected, and the recommendation is made to the requester or the user who does not use the type of goods and services.
A social relationship establishing system based on similar appearances executes the social relationship establishing method, and comprises the following steps:
the image comparison module is used for judging a similarity threshold value between the applicant and other users;
the information extraction module is used for extracting social information in a webpage containing the target image;
the internet retrieval module is used for retrieving images;
the message sending and friend making request module is used for sending the social information of the requester to the user meeting the appearance similarity threshold or the comprehensive similarity threshold or sending a friend making request to the user through a social platform;
a group building module: for adding users meeting a facies similarity threshold or a composite similarity threshold to a social group through a social platform.
Preferably, the method further comprises the following steps:
the angle judging module is used for judging the angle of the human face when acquiring a multi-angle human face image;
the image acquisition module is used for acquiring images;
and the living body identification module is used for carrying out identity confirmation through activity identification.
The invention has the following beneficial effects:
according to the social relationship establishing method and system based on similar appearances, the groups of people with similar appearances are used as potential social contact objects, based on image retrieval, the potential social contact objects with a determined range and a proper number can be accurately searched, and the balance between the retrieval accuracy and the retrieval range is achieved to a certain extent. And a brand-new social relationship establishment basis is formed, based on the basis of similar appearances, more novel attribute connections can be derived among social groups, and the interaction among the social groups is more vivid and interesting.
Based on the invention, more business models are created, for example, special working opportunities are provided for crowd with similar appearances, and enough candidates such as foreground, model and the like can be provided for certain work posts with similar requirements on appearances; enough candidates, such as entertainers, etc., can be provided for a particular performance form.
Drawings
FIG. 1 is a schematic block diagram of a system according to the present invention.
Detailed Description
The present invention will be described in further detail with reference to the accompanying drawings and examples.
The invention aims to solve the defect that the two-stage differentiation of the search of potential social objects cannot realize the limitation of a certain specific range in the prior art, provides a social relationship establishing method and system based on similar appearances, defines the search range based on the similarity of the appearances, realizes a brand-new social relationship establishing thought, and enables the formed social circle to be more vivid and interesting.
The invention relates to a social relationship establishing method based on similar appearances, which mainly comprises the following steps: after the requester uploads the photo, the photo is used as a retrieval sample, a user meeting a set physiognomy similarity threshold is searched through image retrieval, and social information of the user is obtained and used for establishing a social relationship. The method is based on the physiognomic similarity, based on image retrieval, a group of potential social objects which accord with a set physiognomic similarity threshold are obtained, social information of the potential social objects is obtained from the whole Internet, and based on the social information, social relations are established in different set modes. The type of the social information can be various social platforms, account numbers of internet products, telephone calls, E-mails and the like. The social information is acquired based on semantic relevance, and not only is matched retrieval performed on the literal characters of the keywords, so that a requester does not need to exhaust all possible types of the social information during retrieval. The method is particularly suitable for being implemented in Internet products with image functions, such as App related to beauty, or adding a new social establishment relation to traditional social tools, such as WeChat or QQ; or a social function is added in the shopping website and the shopping software so as to achieve the purpose of observing whether the shopping website and the shopping software are suitable for a certain commodity or not by people.
Because the photos can only display one angle, and the appearances of some people at some angles are similar, but the appearances of some angles are not similar, in order to enable the retrieval result to embody the characteristic of similar appearances, the invention requires that after the requesters upload the photos, the requesters also acquire multi-angle face images; and comparing the face similarity of the face image of each angle in the users searched based on the image retrieval to obtain the users meeting the set comprehensive similarity threshold, and acquiring the social information of the users for establishing the social relationship.
In order to ensure the authenticity of the social objects, the phenomenon that deception is carried out by using photos and the social basis with similar appearances is damaged should be technically avoided. In this embodiment, the identification is performed by using the image collected in real time, such as a camera of a computer or a mobile phone.
The method and the device have the advantages that the image retrieval is carried out, meanwhile, the keyword retrieval is implicit, namely, the social information related to the photos of the user which meet the set comprehensive similarity threshold is retrieved. According to the method and the device, after the webpage containing the target image is obtained through image retrieval, text information extraction is carried out on the webpage content based on the content identification function corresponding to the type of the social information, whether the social information is contained or not is judged, and if the social information is contained, the social information is obtained.
According to different implementation requirements, such as the idea of establishing the social relationship of the product to the user, the method can be implemented in different ways of establishing the social relationship:
the method comprises the steps of firstly, sending social information of a requester to a user meeting an appearance similarity threshold or a comprehensive similarity threshold, or sending a friend making request to the user through a social platform, wherein the user can choose to accept or reject.
And secondly, adding the users to the social group through a social platform, wherein the social platform is responsible for focusing the users meeting the conditions, and the establishment of the social relationship among the users is carried out by the users.
In order to increase the diversity of user groups, corresponding social groups or social circles, such as 99% similar circles, 80% similar circles and the like, are established according to the level of the similarity threshold or the comprehensive similarity threshold; further, specific angle similar rings may also be implemented.
In the business model, the recommendation of products by the opinion leader or some network red people is a proven and largely applied business model and can effectively make profit. The present invention modifies this business model, not dominated by opinion leaders, but rather by information sharing among users for product recommendation. But it is necessary to first determine whether the target user needs the recommended product, the present invention sets the potential object of preferential recommendation if the looks are similar but the same type of goods or services are not used, so as to obtain higher conversion rate of the traffic to the business. After the user meeting the appearance similarity threshold or the comprehensive similarity threshold is found, the living habits and the types of the used commodities and services of the user or the requester are analyzed according to the information disclosed by the user or the requester on the social platform, and if the user or the requester does not use the similar commodities and services (such as clothes, accessories, makeup products, beauty modeling services and the like), the similar commodities and services are recommended to the other party.
And when the users meeting the appearance similarity threshold or the comprehensive similarity threshold are a plurality of users, selecting the same type of goods and services which are not used by the user or the requester with the maximum commonality, and recommending the goods and services to the requester or the user which does not use the goods and services.
Because the social groups formed based on the invention have similar appearances, the people can more easily acquire commodities or services used by others, such as styles of clothes and accessories, make-up, modeling and the like, and can be observed in a visible form, so that whether the social groups accord with the self aesthetic can be more intuitively judged, and whether the users buy or not can be further determined. The implementation of the invention can realize that the user searches for a person with similar appearance to the user and observes all the external conditions of the person, and the person is observed similarly at the viewing angle called as a third person. Compared with the virtual animation technology, the method is simpler, more real, more intuitive and lower in cost.
Moreover, users with the same preference can form a social group to form a consumption group with similar consumption grade, and consumers with the same consumption grade can easily form recognition, so that the popularization and conversion of products are facilitated.
The invention also provides a social relationship establishing system based on similar appearances, which executes the social relationship establishing method, as shown in fig. 1, and comprises the following steps:
the image acquisition module is used for acquiring images so that the angle judgment module and the living body identification module can realize corresponding judgment functions;
the angle judging module is used for judging the angle of the human face when acquiring a multi-angle human face image;
the living body identification module is used for carrying out identity confirmation through activity identification based on real-time image acquisition;
the image comparison module is used for judging a similarity threshold value between the applicant and other users;
the internet retrieval module is used for carrying out image retrieval and obtaining the content of a webpage where the target image is located;
the information extraction module is internally provided with different content identification modules and is used for extracting different types of social information in the webpage containing the target image;
the message sending and friend making request module is used for sending the social information of the requester to the user meeting the appearance similarity threshold or the comprehensive similarity threshold or sending a friend making request to the user through a social platform;
a group building module: for adding users meeting a facies similarity threshold or a composite similarity threshold to a social group through a social platform.
The above examples are provided only for illustrating the present invention and are not intended to limit the present invention. Changes, modifications, etc. to the above-described embodiments are intended to fall within the scope of the claims of the present invention as long as they are in accordance with the technical spirit of the present invention.

Claims (9)

1. A social relationship establishing method based on similar appearances is characterized in that after a requester uploads a photo, the photo is used as a retrieval sample, users meeting a set appearance similarity threshold are searched for through image retrieval, or multi-angle face images are collected, the appearance similarity of the face images at each angle is compared among the users searched for through the image retrieval, and the users meeting the set comprehensive similarity threshold are obtained; after a webpage containing a target image is obtained, extracting text information of webpage content, judging whether social information is contained, and if so, acquiring the social information of the user from the whole Internet based on semantic relevance to establish a social relationship;
based on the formed social group, obtaining goods or services used by others, and observing whether the others are suitable for a certain good in a visible mode; and the users with the same preference and similar appearances form a social group to form a consuming group with similar consuming taste.
2. The method for establishing social relationship based on similar appearances according to claim 1, wherein identity confirmation is performed through living body recognition after a requester uploads a photo, and if the requester and the photo are confirmed to be the same person, image retrieval is performed.
3. The method for establishing social relationships based on similar appearances according to claim 1, wherein the social relationships are established in a manner that: and sending the social information of the requester to the user meeting the appearance similarity threshold or the comprehensive similarity threshold, or sending a friend-making request to the user through a social platform.
4. The method for establishing social relationships based on similar appearances according to claim 1, wherein the social relationships are established in a manner that: and adding the user to the social group through the social platform.
5. The method for establishing social relationships based on similar appearances according to claim 4, wherein corresponding social groups or social circles are established according to the degree of the similarity threshold value or the comprehensive similarity threshold value of the appearances.
6. The method for establishing social relationship based on similar appearances according to claim 1, wherein after a user meeting the appearance similarity threshold or the comprehensive similarity threshold is found, the life habits and the types of used goods and services of the user or the requester are analyzed according to the information disclosed by the user or the requester on the social platform, and if the user or the requester does not use the same kind of goods and services, the same kind of goods and services are recommended to the other party.
7. The method for establishing social relationships based on similar appearances according to claim 6, wherein when the users meeting the appearance similarity threshold or the comprehensive similarity threshold are multiple users, the same type of goods and services which are not used by the user or the requester with the highest commonalities are selected, and recommendation is made to the requester or the user who does not use the type of goods and services.
8. A social relationship establishment system based on similar appearances, characterized by executing the social relationship establishment method of one of claims 1 to 7, comprising:
the image comparison module is used for judging a similarity threshold value between the applicant and other users;
the information extraction module is used for extracting social information in a webpage containing the target image;
the internet retrieval module is used for retrieving images;
the message sending and friend making request module is used for sending the social information of the requester to the user meeting the appearance similarity threshold or the comprehensive similarity threshold or sending a friend making request to the user through a social platform;
a group building module: for adding users meeting a facies similarity threshold or a composite similarity threshold to a social group through a social platform.
9. The system for establishing social relationships based on similar appearances according to claim 8, further comprising:
the angle judging module is used for judging the angle of the human face when acquiring a multi-angle human face image;
the image acquisition module is used for acquiring images;
and the living body identification module is used for carrying out identity confirmation through activity identification.
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