CN109325674B

CN109325674B - Soft package style test system based on CSS theory

Info

Publication number: CN109325674B
Application number: CN201811045243.1A
Authority: CN
Inventors: 周斌
Original assignee: Hangzhou Langju Household Co ltd
Current assignee: Hangzhou Langju Household Co ltd
Priority date: 2018-09-07
Filing date: 2018-09-07
Publication date: 2023-03-31
Anticipated expiration: 2038-09-07
Also published as: CN109325674A

Abstract

The invention discloses a soft-clothing style test system based on CSS theory, which comprises: the device comprises a test module, a test analysis module, a test result display module, a submission module and a background data analysis module; the test module is used for forcing the user to select a favorite picture from each group of two test pictures and collecting favorite data of the user; the test pictures are provided with a plurality of groups, and each test picture corresponds to a space attribute value, a color attribute value and a style attribute value; the testing analysis module analyzes the collected preference data of the user by utilizing the CSS decision analysis model to obtain an analysis result; the test result display module displays the analysis result for the user to check the test result; the submitting module is used for submitting user information after the user views the test result; the background data analysis module analyzes and displays the data in the test process, and can quickly and accurately acquire the style preference of the client, so that a targeted soft package recommendation scheme is provided according to the style preference of the client.

Description

Soft package style test system based on CSS theory

Technical Field

The invention relates to the technical field of home decoration, in particular to a soft decoration style test system based on a CSS theory.

Background

Along with the continuous improvement of living standard, everyone pursues the living environment and beautiful life more and more, and the change of national policy, the "blank room" of real estate trade has entered the time of clearing away and falling down, and the "full fitment" era is approaching, and the demand of domestic indoor soft dress design is more and more huge, and this also constantly tests the ability of domestic soft dress design company. For the soft-goods company, it is crucial to capture the style preferences of the soft-goods customer to capture the market.

Therefore, how to quickly and accurately acquire the style preference of the customer so as to recommend the decoration scheme according to the style preference of the customer is a problem that needs to be solved urgently by the technical personnel in the field.

Disclosure of Invention

In view of this, the invention provides a soft-fitting style testing system based on the CSS theory, which can quickly and accurately obtain the style preference of the client, so that a sales advisor can quickly, accurately and targetedly recommend a soft-fitting scheme according to the style preference of the client.

In order to achieve the purpose, the invention adopts the following technical scheme:

a soft-clothing style test system based on CSS theory comprises: the device comprises a test module, a test analysis module, a test result display module, a submission module and a background data analysis module;

the test module is used for forcing a user to select a favorite picture from each group of two test pictures and collecting favorite data of the user; the test pictures are provided with a plurality of groups, and each test picture is corresponding to a space attribute value, a color attribute value and a style attribute value;

the testing analysis module analyzes the collected preference data of the user by using a CSS decision analysis model to obtain an analysis result;

the test result display module displays the analysis result for a user to check the test result;

the submitting module is used for submitting user information after the user views the test result so as to reserve the home decoration design;

and the background data analysis module analyzes and displays the data in the test process.

Preferably, the method further comprises the following steps: a test introduction module; the test introduction module introduces CSS home style testing in the form of product specifications.

Preferably, the product instructions include: primary and specialty product specifications;

the primary product specification comprises a concept of CSS home decoration style test, association analysis of color and individual psychological characteristics, association analysis of space and individual psychological characteristics, individual psychology corresponding to 13 indoor design styles, individual psychological types and matched home decoration styles;

besides enriching and modifying the primary product specification, the professional product specification also comprises definition of a difference standard by a psychological test and reasons for differences of home decoration style test results.

Preferably, the method further comprises the following steps: and the contact degree module is used for matching the contact degrees of the test results among the WeChat friends.

Preferably, the background data analysis module includes: a counting module and a display module;

the statistical module is used for counting the number of favorite people and the number of disliked people corresponding to different style attributes, different color attributes and different space attributes, and the number of favorite people and the number of disliked people corresponding to each test picture to obtain a statistical result;

and the display module displays the statistical result.

Preferably, the method further comprises the following steps: and the reservation management module is used for collecting user information and arranging home decoration processing personnel for reserved users.

According to the technical scheme, compared with the prior art, the soft decoration style test system based on the CSS theory is provided, and through forced picture selection and test result analysis, a user can quickly know own home decoration style preference and make an appointment on home decoration design; for the sales consultant, the customer preference can be known more accurately and quickly according to the test result, so that the most suitable soft-package scheme is recommended to the customer more targetedly, and the win-win and satisfaction results are achieved, so that the customer trust is obtained at the first time, and the market is quickly occupied.

In addition, the background collects the favorite data of the client, so that a cooperation manufacturer can be promoted to research and improve the test system, and the test system is more consistent with the market trend and the market demand.

Drawings

In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the provided drawings without creative efforts.

FIG. 1 is a block diagram of a soft-pack style testing system based on CSS theory according to the present invention;

FIG. 2 is a development flow chart of a soft clothing style test system based on CSS theory according to the present invention;

FIG. 3 is a schematic diagram of a test front page provided by the present invention;

FIG. 4 is a schematic diagram of a test module forced selection picture page provided by the present invention;

FIG. 5 is a schematic view of a test results page provided by the present invention;

FIG. 6 is a schematic diagram illustrating an In family style test provided by the present invention;

FIG. 7 is a schematic diagram of a contact degree page provided by the present invention;

FIG. 8 is a schematic illustration of a submit page provided by the present invention;

FIG. 9 is a first software backend interface diagram provided by the present invention;

fig. 10 is a second diagram of a software back-end interface provided by the present invention.

Detailed Description

The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.

Referring to fig. 1, an embodiment of the present invention discloses a soft package style testing system based on CSS theory, including: the device comprises a test module, a test analysis module, a test result display module, a submission module and a background data analysis module;

the test module is used for forcing a user to select a favorite picture from each group of two test pictures and collecting favorite data of the user; the test pictures are provided with a plurality of groups, and each test picture is corresponding to a space attribute value, a color attribute value and a style attribute value; and (4) utilizing the preference data of the mobile phone user according to the forced selection principle.

The testing analysis module analyzes the collected preference data of the user by using the CSS decision analysis model to obtain an analysis result;

the favorite and disliked pictures of each user are needed, and then statistical analysis is carried out on the pictures to obtain the personal style favorite and character characteristics of the user.

The test result display module displays the analysis result for the user to check the test result; the characteristics, the matched style and other information of the user are displayed by interesting characters, so that the user can comprehensively know the user.

Through forced selection of pictures and analysis of test results, a user can quickly know own home decoration style preference and make an appointment for home decoration design; for the sales consultant, the customer preference can be known more accurately and quickly according to the test result, so that the most suitable soft-package scheme is recommended to the customer more targetedly, and the win-win and satisfaction results are achieved, so that the customer trust is obtained at the first time, and the market is quickly occupied.

In order to further optimize the above technical solution, the method further comprises: a test introduction module; the test introduction module introduces CSS home style testing in the form of a product specification.

In order to further optimize the above technical solution, the product specification comprises: primary product specifications and specialty product specifications;

besides enriching and modifying the primary product specification, the professional product specification also defines the difference standard by psychological tests and causes of differences of home decoration style test results.

In order to further optimize the above technical solution, the method further comprises: and the integrating degree module is used for matching integrating degrees of the test results among the WeChat friends, so that the interactive interest is increased.

The specific implementation mode is as follows: and matching every two styles and defining a conformity range through an advanced software designer, and increasing and decreasing the percentage of the contact ratio of the favorite pictures selected by the user in the test within the established conformity range to obtain the final conformity percentage value.

In order to further optimize the above technical solution, the background data analysis module includes: a counting module and a display module;

and the display module displays the statistical result.

In order to further optimize the above technical solution, the method further comprises: and the reservation management module is used for collecting user information and arranging home decoration processing personnel for the reserved users.

The technical solution of the present invention is further described in detail below with reference to the development process of the test system.

The CSS model is a home decoration client decision behavior analysis model based on three indoor design core dimensions of Color (Color) -C, style (S), space (Space) -S and the like, and on one hand, the CSS model optimizes the acquisition mode of user information to enable the information source to be more effective; on the other hand, through professional analysis and management of information, the individual psychological characteristics, the preference and the like of the user can be mastered more accurately, and the change track of the user can be tracked. Through the optimization of the two aspects, sales personnel can know customers more, accurately recommend home decoration scheme selection for the customers, so as to create a comfortable space environment rich in style, hierarchy and aesthetic feeling for the customers, and promote the research and development of cooperative manufacturers on products.

1. Basic idea

Introducing psychologists, adopting a recommended forced selection method on a test mode, namely enabling a user to continuously select a scheme closer to the self inner mind with the most intuitive first feeling, and then analyzing, optimizing and improving the test process and the test result from a psychological angle.

2. Basic flow

Fig. 2 is a development flow chart provided by the present invention.

S1: firstly, collecting nearly thousands of soft installation design schemes with different styles, different colors and different spaces, wherein an audit group consists of 10 professional soft installation designers, 10 middle-level sales personnel, 5 high-level sales personnel (including sales managers), 10 other post employees and 5 leaders, and 54 (27 groups) of pictures and 16 (8 groups) of alternative pictures are elaborately screened out, and the multiple styles, colors and spaces are related;

s2, finally determining each picture attribute by an auditing group, and editing the picture attribute value;

s3: the psychologist is responsible for analyzing the carefully selected pictures and issuing a primary professional specification;

s4: a compelling selection method which is widely applied in the psychological test is selected, and a test software primary model is developed and established;

s5, carrying out internal test (200 people including company internal personnel and friends), and continuously adjusting the pictures according to the precision of the test result;

s6: and repeating S1-S5 until the precision height of the internal test result is more than 90%.

Wherein, the precision relies on artifical judgement plus data judgement:

a) Obtaining the test result content of 200 persons participating in the internal test, and communicating and obtaining respective feedback of the 200 persons, wherein the feedback comprises the following steps: 1. with 100% as the total base number, enabling 200 test users to score the test results; 2. the 200 people perform descriptive feedback on the parts of the accuracy and the inaccuracy of the test results;

b) And removing the highest score and the lowest score from the obtained percentages, and then taking an average value, wherein the average value is the final accuracy of the internal measurement result, and the average value reaches more than 90 percent and reaches the standard.

c) The descriptive feedback is used as the basis for adjusting partial details such as pictures, text information and the like, and when the average value is lower than 90%, the test content is adjusted according to the basis.

S7, the psychologist analyzes the final picture, the test form and the result and provides a professional product specification;

s8, optimizing software interface design and interactive design, and pushing out formal versions;

s9, continuously adjusting the picture through data acquired by the formal version and market feedback, and improving the accuracy of the test result of the software in the market environment;

and S10, the back end effectively monitors the change of data, manages and analyzes the personal psychology and preference change of the user and preference deviation and change of the soft package client group.

The details of the development process are described below.

1. Picture attribute and picture order confirmation

I. Multiple high-grade soft-clothing professional designers perform attribute labeling on the space, color and style of all selected pictures according to professional literacy and professional aesthetic appreciation of the designers, such as labels (port, gray and living room), and 40 person auditing groups consisting of persons with different occupational types perform auditing and determining on attribute values;

II. Arranging the selected 54 pictures pairwise, arranging the pictures with different styles, colors and colors to form 27 groups, auditing the arrangement combination by an auditing subgroup consisting of 40 persons, and carrying out alternative picture selection on the pictures of the intentional arrangement combination;

III, screening all the alternative graphs (including 16 graphs screened out previously) again by an auditing group, arranging and combining, and finally determining 54 (27) test graphs;

note: the spatial attribute, the color attribute and the style attribute are specific attributes of each picture, and are specific sources of data when the system analyzes the picture selected by the user in the test result page.

2. Product description

The professional product specification issued by the psychological specialist comprises the product description and the principle of the household style psychological assessment item, the description of characters and characters, the description of style correlation, the product accuracy and the like

Wherein the primary product specification comprises the following:

I. description of the product

The concept of 'In family style test-CSS' is explained, and professional detailed solution and theoretical analysis are respectively carried out on the relevance of 'color, pattern, space' and psychology of three indoor design dimensions.

II. Correlation analysis of color and individual psychological characteristics

The analysis comprises two parts, namely a label plate and a detailed solution plate, wherein the label plate analyzes the individual psychology corresponding to different color systems in a labeling mode, and the detailed solution plate describes the individual psychology corresponding to different color systems in detail.

III, analysis of correlation between spatial and individual psychological characteristics

Describe the individual psychology corresponding to different indoor spaces including living room, dining room, bedroom, leisure area, etc

IV, 13 pattern analysis

Describing the individual psychology corresponding to 13 styles of soft clothes including French, italian style, new classicality and new Chinese style

V, basic description type

The personality psychology was analyzed in a "result presentation" including "the way we interact with the world and the energy source: exception (E) -Inception (I), "We get the main way to process information: feeling (S) -intuition (N) "," our decision-making approach: thinking (T) -emotion (F)' and the like, performing type identification according to colors, and respectively corresponding the types of the results C-E type, C-I type, C-S type, C-N type and the like to the region preference and the color preference one by one.

VI, agreeing with your home decoration style (simplified version)

And introducing the home decoration styles respectively corresponding to different result types such as C-E type and C-I type and the characteristic labels of the corresponding styles.

After internal testing, the provided professional product specification mainly adds the following module contents besides enriching and modifying and adjusting the primary specification:

VII, accurate determination and analysis of products

The definition of difference standard on psychological test and the reason analysis of the difference of the In style test result are introduced. Where the difference here refers to the degree of difference in test results obtained from a person using the test 2 times in succession at different time points.

VIII, agreeing with your home decoration style (detailed edition)

The detailed description of the home decoration style corresponding to different result types such as C-E type and C-I type and the characteristics of the corresponding style are introduced.

3. Test model interface

Software front-end interfaces include, but are not limited to:

test home page, see fig. 3;

picture selection page, see fig. 4;

test results page (including character description, like description, recommendation style, etc.), see FIG. 5;

what is the In style test — CSS, see fig. 6;

the engagement page (friend-to-friend interaction), see FIG. 7;

information submission page (appointment design consultant), see FIG. 8;

referring to fig. 9 and 10, a software backend interface includes, but is not limited to:

the method comprises the steps of testing user authorization information, personal information submitted by a user in a reserved mode, personal user test result information, pictures liked/disliked by a personal user, the number of persons liked/disliked by each picture, each style, each color, the number of liked/disliked in each space, each style, each color, the number of persons having each space test result and the like.

The embodiments in the present description are described in a progressive manner, each embodiment focuses on differences from other embodiments, and the same and similar parts among the embodiments are referred to each other. The device disclosed by the embodiment corresponds to the method disclosed by the embodiment, so that the description is simple, and the relevant points can be referred to the method part for description.

The previous description of the disclosed embodiments is provided to enable any person skilled in the art to make or use the present invention. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the generic principles defined herein may be applied to other embodiments without departing from the spirit or scope of the invention. Thus, the present invention is not intended to be limited to the embodiments shown herein but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. A soft package style test system based on CSS theory is characterized by comprising: the device comprises a test module, a test analysis module, a test result display module, a submission module and a background data analysis module;

the test module is used for forcing a user to select a favorite picture from each group of two test pictures and collecting favorite data of the user; the test pictures are provided with a plurality of groups, and each test picture corresponds to a space attribute value, a color attribute value and a style attribute value; continuously adjusting the picture through data obtained by the formal version and market feedback;

the testing and analyzing module analyzes the collected preference data of the user by utilizing a CSS decision analysis model to obtain an analysis result;

the submitting module is used for submitting user information after the user views the test result so as to reserve the home decoration design; the system is used for the sales consultant to more accurately and quickly know the preference of the client according to the test result and more purposefully recommend the soft-loading scheme to the client;

the background data analysis module analyzes and displays data in the test process;

the background data analysis module comprises: the device comprises a statistical module and a display module;

the statistical module is used for counting the number of favorite people and the number of disliked people corresponding to different style attributes, different color attributes and different space attributes, the number of favorite people and the number of disliked people corresponding to each test picture, and the favorite pictures and the disliked pictures corresponding to each user to obtain statistical results; the back end effectively monitors the change of data, manages and analyzes the individual psychology and preference change of the user and preference deviation and change of the soft package client group;

the display module displays the statistical result;

further comprising: a test introduction module; the test introduction module introduces CSS home decoration style test in the form of product specification; the product instructions include: primary product specifications and specialty product specifications;

besides enriching and modifying the primary product specification, the professional product specification also comprises definition of a test result difference standard and objective analysis of reasons for differences of test results.

2. The CSS-theory-based softsuit style testing system of claim 1, further comprising: and the integrating degree module is used for matching the integrating degree of the test results among the WeChat friends.

3. The CSS theory based soft suit style test system of claim 1, further comprising: and the reservation management module is used for collecting user information and arranging home decoration processing personnel for the reserved users.