CN109299968A

CN109299968A - E-book reading method, apparatus, system and storage medium

Info

Publication number: CN109299968A
Application number: CN201810941385.XA
Authority: CN
Inventors: 郭宇
Original assignee: China Mobile Communications Group Co Ltd; MIGU Digital Media Co Ltd; MIGU Culture Technology Co Ltd
Current assignee: China Mobile Communications Group Co Ltd; MIGU Digital Media Co Ltd; MIGU Culture Technology Co Ltd
Priority date: 2018-08-17
Filing date: 2018-08-17
Publication date: 2019-02-01

Abstract

The invention discloses a kind of e-book reading methods, comprising: obtains the first reading behavior data for being directed to target electronic book, generates triggering reward mechanism condition according to the first reading behavior data；The first reading behavior data are the data obtained according to the analysis of at least one history reading behavior data of the target electronic book；The triggering reward mechanism condition is sent to mobile terminal.The invention also discloses a kind of E-book reading device, system and computer readable storage mediums.

Description

E-book reading method, apparatus, system and storage medium

Technical field

The present invention relates to multimedia communication technology more particularly to a kind of e-book reading method, apparatus, system and computer Readable storage medium storing program for executing.

Background technique

With the rapid development of mobile terminal technology, the popularity rate of mobile terminal is higher and higher, the application neck of mobile terminal Domain is also increasingly wider.The reading application program (APP, Application) of installation on existing mobile terminal is also due to its content It is general to be increasingly becoming a kind of people instead of traditional paper book for updating decision, feature-rich and portable advantage All over the reading method used.

Reading APP is a kind of tool for being used to browse electronic document (such as e-book or caricature), can be user The reading experience for being similar to and reading papery data is provided, and function similar with paper book is read can be provided.For example, with Family can be remembered according to the reading habit or reading progress of oneself using bookmark when the paper book of tradition of reading The position or the chapters and sections liked that record last time reads, can directly find corresponding page when reading so as to next time；Likewise, reading APP can also provide c bookmart function, using c bookmart can also help user realize in an electronic document it is quick calmly Position.And compared to paper book, other function can also be provided by reading APP, for example provide the font to reading content for user The function being adjusted, such as font and font size size are adjusted, to be convenient for the user to use.

Existing reading APP is imitating always the reading method of traditionally on paper books in terms of read function, as page turning is imitated Fruit and note reading etc. try hard to be that user brings the reading experience for being equal to papery entity books by reading APP.However, Existing reading APP does not give full play to electronic reading back-end data but while strongly imitating traditionally on paper reading experience Administrative convenience provides the user with more interests, to attract user.

Summary of the invention

In view of this, the main purpose of the present invention is to provide a kind of e-book reading method, apparatus, system and computers Readable storage medium storing program for executing.

In order to achieve the above objectives, the technical scheme of the present invention is realized as follows:

The embodiment of the invention provides a kind of e-book reading methods, are applied to server, which comprises

The the first reading behavior data for being directed to target electronic book are obtained, is generated and is triggered according to the first reading behavior data Reward mechanism condition；The first reading behavior data are at least one history reading behavior number according to the target electronic book The data obtained according to analysis；

The triggering reward mechanism condition is sent to mobile terminal.

In above scheme, the first reading behavior data include the mark of target electronic book；

It is described to generate triggering reward mechanism condition according to the first reading behavior data, comprising:

Generate the triggering reward mechanism condition of the mark for the target electronic book.

In above scheme, the first reading behavior data further include following at least one data: single is read duration, is read It reads total duration, reading movement, reading time, read place；

The triggering reward mechanism condition for generating the mark for the target electronic book, comprising:

According to the first reading behavior data determine it is following at least one:

The first reading of duration setting duration threshold value is read according to the single, is read according to reading total duration setting second It reads duration threshold value, set reading time range, basis according to the first movement of reading movement setting, according to the reading time The reading site setting destination address；

Using at least one following condition as the triggering reward mechanism condition:

When determining that the single in the second reading behavior data reads duration more than the first reading duration threshold value, triggering prize It encourages；The second reading behavior data characterization reads the reading behavior data generated in real time during target electronic book；

When determining that the reading total duration in the second reading behavior data is more than the second reading duration threshold value, triggering prize It encourages；

When determining that the reading time in the second reading behavior data belonged within the scope of the reading time, triggering reward；

When determining that the reading place in the second reading behavior data is located at the destination address, triggering reward；

When determining the reading movement in the second reading behavior data including the first movement, triggering reward.

The embodiment of the invention provides a kind of e-book reading methods, are applied to mobile terminal, which comprises

The the second reading behavior data for reading target electronic book are obtained, the second reading behavior data characterization reads target The reading behavior data generated in real time during e-book；

When determining that the second reading behavior data meet triggering reward mechanism condition, display and the triggering reward mechanism The corresponding reading reward of condition.

In above scheme, determination the second reading behavior data meet triggering reward mechanism condition, comprising:

The mark for determining the target electronic book in the second reading behavior data, according to the mark of the target electronic book Determine the corresponding triggering reward mechanism condition of the target electronic book.

In above scheme, when determining that the second reading behavior data meet at least one following condition, described the is determined Two reading behavior data meet the triggering reward mechanism condition:

Single in the second reading behavior data is read duration to be compared with the first reading duration threshold value, is determined It is more than the first reading duration threshold value that single in the second reading behavior data, which reads duration,；

Reading total duration in the second reading behavior data is compared with the second reading duration threshold value, determines institute Stating the reading total duration in the second reading behavior data is more than the second reading duration threshold value；

Judge whether the reading time in the second reading behavior data belongs within the scope of reading time, determines described Reading time in two reading behavior data belonged within the scope of the reading time；

Judge whether the reading place in the second reading behavior data is destination address, determines that described second reads row It is located at the destination address for the reading place in data；

Whether the reading movement in the second reading behavior data described in interpretation includes the first movement, determines that described second reads Reading movement in behavioral data includes the first movement.

The embodiment of the invention provides a kind of E-book reading device, described device includes: first processing module, the first hair Send module；Wherein,

The first processing module, for obtaining the first reading behavior data for being directed to target electronic book, according to described the One reading behavior data generate triggering reward mechanism condition；The first reading behavior data are according to the target electronic book The data that the analysis of at least one history reading behavior data obtains；

First sending module, for the triggering reward mechanism condition to be sent to mobile terminal.

The first processing module, specifically for generating the triggering reward mechanism item of the mark for the target electronic book Part.

The first processing module, be specifically used for being determined according to the first reading behavior data it is following at least one: root Duration setting first, which is read, according to the single reads duration threshold value, according to reading total duration setting the second reading duration threshold Value sets reading time range according to the first movement of reading movement setting, according to the reading time, according to the reading Site setting destination address；

The embodiment of the invention provides a kind of E-book reading device, described device includes: the second acquisition module and second Processing module；Wherein,

Described second obtains module, and for obtaining the second reading behavior data for reading target electronic book, described second is read It reads behavioral data characterization and reads the reading behavior data generated in real time during target electronic book；

The Second processing module, when for determining that the second reading behavior data meet triggering reward mechanism condition, Show reading reward corresponding with the triggering reward mechanism condition.

In above scheme, the Second processing module is also used to determine the target electricity in the second reading behavior data The mark of the philosophical works determines the corresponding triggering reward mechanism condition of the target electronic book according to the mark of the target electronic book.

In above scheme, the Second processing module is specifically used for determining that the second reading behavior data satisfaction is following When at least one condition, determine that the second reading behavior data meet the triggering reward mechanism condition:

The embodiment of the invention provides a kind of electronic-book reading system, the system comprises: server and mobile terminal；Its In,

The server is read for obtaining the first reading behavior data for being directed to target electronic book according to described first Behavioral data generates triggering reward mechanism condition；The first reading behavior data are according at least the one of the target electronic book The data that a history reading behavior data analysis obtains；The triggering reward mechanism condition is sent to mobile terminal；

The mobile terminal, for receiving the triggering reward mechanism condition；Obtain reading target electronic book second is read Behavioral data is read, the second reading behavior data characterization reads the reading behavior number generated in real time during target electronic book According to；When determining that the second reading behavior data meet triggering reward mechanism condition, display and the triggering reward mechanism condition Corresponding reading reward.

The embodiment of the invention provides a kind of E-book reading device, described device includes: first processor and for depositing The first memory of the enough computer programs run on first processor of energy storage；Wherein,

When the first processor is used to run the computer program, any e-book reading in execute server side The step of method.

The embodiment of the invention provides a kind of E-book reading device, described device includes: second processor and for depositing The second memory of the enough computer programs run in second processor of energy storage；Wherein,

The second processor is read for when running the computer program, executing any e-book of mobile terminal side The step of reading method.

The embodiment of the invention also provides a kind of computer readable storage mediums, are stored thereon with computer program, described The step of server side any e-book reading method is realized when computer program is executed by processor；

Alternatively, realizing mobile terminal side any e-book reading method when the computer program is executed by processor The step of.

E-book reading method, apparatus, system and computer readable storage medium provided by the embodiment of the present invention obtain For the first reading behavior data of target electronic book, triggering reward mechanism item is generated according to the first reading behavior data Part；The first reading behavior data are to be analyzed to obtain according at least one history reading behavior data of the target electronic book Data；The triggering reward mechanism condition is sent to mobile terminal.The embodiment of the present invention is according to user's reading electronic book Habitual reading behavior data formulate triggering reward mechanism condition, reward trigger mechanism, Ke Yiti by diversified reading The interest of high user in the process of reading；Also, the reward given after reward is read by triggering improves user's reading interest, Increase user's viscosity.

Detailed description of the invention

Fig. 1 is a kind of flow diagram of e-book reading method provided in an embodiment of the present invention；

Fig. 2 is the flow diagram of another e-book reading method provided in an embodiment of the present invention；

Fig. 3 is the flow diagram of another e-book reading method provided in an embodiment of the present invention；

Fig. 4 is the structural schematic diagram of E-book reading device one provided in an embodiment of the present invention；

Fig. 5 is the structural schematic diagram of E-book reading device two provided in an embodiment of the present invention；

Fig. 6 is the structural schematic diagram of E-book reading device three provided in an embodiment of the present invention；

Fig. 7 is the structural schematic diagram of E-book reading device four provided in an embodiment of the present invention.

Specific embodiment

It in various embodiments of the present invention, include: to obtain for target applied to the e-book reading method of server First reading behavior data of e-book generate triggering reward mechanism condition according to the first reading behavior data；Described One reading behavior data are the data obtained according to the analysis of at least one history reading behavior data of the target electronic book；It will The triggering reward mechanism condition is sent to mobile terminal.E-book reading method applied to mobile terminal includes: that acquisition is read The second reading behavior data of target electronic book are read, it is real in the process that the second reading behavior data characterization reads target electronic book When the reading behavior data that generate；When determining that the second reading behavior data meet triggering reward mechanism condition, display and institute State the corresponding reading reward of triggering reward mechanism condition.

Below with reference to embodiment, the present invention is further described in more detail.

Fig. 1 is a kind of flow diagram of e-book reading method provided in an embodiment of the present invention；The method is applied to Server, the server are equipped with the mobile terminal realization for reading application program (APP, Application) at least one Communication；As shown in Figure 1, which comprises

Step 101 obtains the first reading behavior data for being directed to target electronic book, according to the first reading behavior data Generate triggering reward mechanism condition；The first reading behavior data are to be read according at least one history of the target electronic book Read the data that behavioral data analysis obtains.

Specifically, the reading APP of mobile terminal can generation reading behavior data in user's reading electronic book, it is described The related data that reading behavior data characterization generates during reading the e-book for the e-book；May include with Lower data: the mark (can be e-book title or the corresponding unique identifying number of e-book) of e-book, this time read duration, this Reading movement, this reading time, this time reading place in secondary reading process.

The reading behavior data are sent to server, the server by mobile terminal Obtain the history reading behavior data that a certain user reads a certain e-book.Here, the history reading behavior data can be taken Correspond to the identifier (ID, Identification) for reading APP with user, for the identity as user. It, can be by the preservation corresponding with the ID of user of history reading behavior data after server receives history reading behavior data.

It is described to obtain the first reading behavior data for being directed to target electronic book, comprising:

Within a preset period of time, at least one the history reading behavior data for being directed to the target electronic book are obtained；Analysis At least one described history reading behavior data obtain the first reading behavior data.

Specifically, the history reading behavior data may include: the mark of e-book；The history reading behavior number According to can also include at least one following data: history single reads duration, history reading movement, history reading time, history Read place.

Here, history reading movement, may include it is following at least one: addition bookmark, addition label, collection, point Enjoy, thumb up, commenting on, give monthly ticket, listen to storytelling, selecting e-book text (here can by mobile terminal carry or read APP included text is selected function and is selected, certain section of text is such as double-clicked).

At least one history reading behavior data described in the analysis obtain the first reading behavior data, comprising:

Server determines at least one corresponding history reading behavior data of the ID according to the ID of user；

According to the mark of the e-book of the history reading behavior data at least one described history reading behavior data It is divided, determines at least one history reading behavior data of the mark for same e-book；

Analysis obtains at least one history reading behavior data of the mark of same e-book and is directed to same e-book Mark the first reading behavior data.

Here, the analysis is directed at least one history reading behavior data of the mark of same e-book, and acquisition is directed to First reading behavior data of the mark of same e-book, including it is following at least one:

Duration is read according to the history single of at least one history reading behavior data, determines the first reading behavior data Single reads duration；Such as: it takes at least one history single to read the average value in duration or at least one history single is taken to read Read the maximum value etc. in duration；

The history reading movement for analyzing at least one history reading behavior data, determines the reading of the first reading behavior data Movement；Such as: it takes most multiple history reading movement at least one history reading movement or takes the reading of at least one history dynamic Minimum history reading movement etc. in work；

The history reading time for analyzing at least one history reading behavior data determines the reading of the first reading behavior data Time；Such as: when taking history reading time most multiple at least one history reading time or at least one history being taken to read Between in minimum history reading time etc.；

The history for analyzing at least one history reading behavior data reads place, determines the reading of the first reading behavior data Place；Such as: when taking history most multiple at least one history reading time to read place or at least one history being taken to read Between in minimum history read place etc.；

The history single for counting at least one history reading behavior data reads the total duration of duration, reads row as first For the reading total duration of data.

In the present embodiment, the first reading behavior data include the mark of target electronic book；

In the present embodiment, the first reading behavior data further include following at least one data: single is read duration, is read It reads total duration, reading movement, reading time, read place.

Here, first movement, can be with are as follows: addition bookmark, addition are marked, collected, sharing, thumbing up, commenting on, giving the moon Ticket, the text listened to storytelling or select e-book.

In the present embodiment, the method also includes: receive other history reading for the reading electronic book that mobile terminal is sent Behavioral data updates the triggering reward mechanism condition for being directed to the e-book according to other described history reading behavior data.

Described other history reading behavior data according to update the triggering reward mechanism condition for being directed to the e-book, It include: to be redefined according to the first reading behavior data and other described history reading behavior data for the e-book Triggering reward mechanism condition.

Here, the tool that can prevent user from finding triggering reward mechanism condition by updating the triggering reward mechanism condition Hold in vivo, so as to prevent the behavior of " brush reward ".

It should be noted that the triggering reward mechanism condition is the corresponding triggering reward mechanism item of the target electronic book Part；It in one embodiment, can be using difference for different user in order to provide a user more targeted triggering reward Triggering reward mechanism, i.e., server according to above method can according to the ID of user determine be directed to each user target electronic First reading behavior data of book are generated according to the first reading behavior data of the target electronic book of each user for every The triggering reward mechanism condition for target electronic book of a user.It, can also be more for same e-book in another implementation A user uses the same triggering reward mechanism condition, and server can read the target electronic book respectively according to multiple users History reading behavior data generate triggering reward mechanism condition；Specifically, server is obtained according to the mark of target electronic book It takes multiple users to read the history reading behavior data of the target electronic book, reads the target electronic book according to multiple users History reading behavior data determine the first reading behavior data, according to the first reading behavior data generate triggering award machine Condition processed.

The triggering reward mechanism condition is sent to the mobile terminal by step 102.

Here, the triggering reward mechanism condition is sent to mobile terminal by server, and mobile terminal receives and saves institute Triggering reward mechanism condition is stated, can determine whether that reward is read in display according to the triggering reward mechanism condition.

In the present embodiment, the method also includes: it receives the acquisition that mobile terminal is sent and reads the request rewarded；To movement Terminal, which is sent, reads reward；The first message that mobile terminal is sent is received, the first message is to notify server to get Read reward.

Here, reading reward, can specifically include it is following at least one:

With the target electronic book with author, other e-book for not reading；

With the target electronic book same type, other e-book for not reading；

The signature book of the author of the target electronic book and/or the admission voucher of meet-and-greet；

It reads certificate and/or reads coin；The reading certificate is redeemed for e-book, and the reading coin can be used for readding It reads APP and buys e-book；

It makes a vow chance；Here, the chance of making a vow can be shown by questionnaire form, to inquire user's hope；User Target hope (such as wishing the e-book that can be read) can be inputted by the human-computer interaction interface of mobile terminal and is submitted, and taken Business device receives the target hope, and when the target hope is by the audit of reading APP operator, server can be whole to movement End sends a notification message, to notify user's hope to realize；Alternatively, server can pass through the whole station broadcast transmission of reading APP Broadcast message, to notify user's hope to realize.

Correspondingly, the method also includes: server, which determines, reads reward.It is described it is determining read reward, including with down toward It is one few:

The server determines the author of the target electronic book, and the browing record in conjunction with user is determining electric with the target The philosophical works is rewarded with author, other e-book that user did not read as reading；

The server determines the type of the target electronic book, and the browing record in conjunction with user is determining electric with the target Philosophical works same type, other e-book that user did not read are rewarded as reading；

The server determines the author of the target electronic book, determines the signature book of the author of the target electronic book And/or meet-and-greet admission voucher, it is rewarded as reading；

The server, which determines, reads certificate, rewards as reading；

The server provides chance of making a vow, and rewards as reading；

The server determines the value of money for reading coin, rewards as reading.

By the above diversified award method, the interest in the reading process of user can be improved, promote user Reading interest, increase user viscosity.

In the present embodiment, the method can also include:

The type for determining target electronic book selects corresponding painted eggshell to show image according to the type of the target electronic book. After mobile terminal receives reading reward, it can show that image shows that the reading is rewarded according to the painted eggshell.

Here, the type of e-book may include: celestial chivalrous, city, warm blood, history, fantasy, suspense etc.；The painted eggshell exhibition Show that image can be different types of pattern, different types of animation image etc..

Here, the server can preserve the type of e-book and painted eggshell shows vivid corresponding relationship, Yi Zhong electricity The type of the philosophical works can be corresponding at least one painted eggshell and show image, any one corresponding painted eggshell can be randomly selected in server It shows image, shows that vivid display reads reward (as used a certain chivalrous pattern of celestial being as background patterns bullet according to the painted eggshell selected Painted eggshell etc. out).

In the present embodiment, server is in addition to that can prevent " brush is rewarded " by updating the triggering reward mechanism condition Behavior, can also by reward quantity, get the time etc. and limited behavior to prevent " brush is rewarded ".

Here, the server can set reward quantity, may include following at least one: every for each User ID Its reward quantity that can be got, which limited, total reward quantity is corresponded to for every book is defined, for daily reward The quantity that quantity is defined, rewards for every kind, which is defined, sets different rewards for different types of reward triggers Period (i.e. different types of reward is only triggered or gets within the corresponding period).

Specifically, the server can read reward for triggering is met in certain reward triggered time section User randomly select, reward user as target, reward will be read be sent to the target and reward user.

Further, the first effective time (such as 10,15,20 minutes) can also be arranged in the server, when user is When executing specific reading operations (such as clicking reading page) in one effective time, reward is read in display；Reading reward can be with It is prompted in the notification message for reading APP.

Further, the second effective time (such as 10,15,20 minutes) can also be arranged in the server, when user is The reading reward is got in two effective times, the reading reward just comes into force；After coming into force, mobile terminal can be sent out to server Send the first message read and rewarded to notify server successfully to get.

After server receives the first message, it can mark the target reward user that can not touch again in for a period of time It sends out and gets reading reward (generally can be set as until 24 points of the same day, i.e. the same day can not trigger reading reward again)；When After more than this time, server cancels label, and user can trigger again and get reward.If mobile terminal is when first is effective Interior not show reading reward or do not get reward within the second effective time, server, which does not mark, to be triggered and lead again Read reading reward.

It is required it should be noted that the quantity of the reading reward sent above need to meet preset quantity limitation.And if The network failure of mobile terminal and server in the above process, i.e. the two are not available for communicating, then described above to obtain reward The request of content, the first message can be transmitted again after network recovery.

Fig. 2 is the flow diagram of another e-book reading method provided in an embodiment of the present invention；As shown in Fig. 2, institute The method of stating can be applied to mobile terminal, refer specifically to be applied to the reading APP that mobile terminal is equipped with；The described method includes:

Step 201 obtains the second reading behavior data for reading target electronic book, the second reading behavior data characterization Read the reading behavior data generated in real time during target electronic book.

Step 202, when determining that the second reading behavior data meet the triggering reward mechanism condition, display with it is described Trigger the corresponding reading reward of reward mechanism condition.

Specifically, before the determination the second reading behavior data meet triggering reward mechanism condition, the method Further include:

Specifically, the second reading behavior data can also include at least one following data: user currently reads electricity The single of the philosophical works reads duration, reads total duration, reading movement, reading time, reads place；

Here, when determining that the second reading behavior data meet at least one following condition, determine that described second reads Behavioral data meets the triggering reward mechanism condition:

Judge whether the reading time in the second reading behavior data belongs within the scope of reading time, determines described Reading time in two reading behavior data belonged within the scope of reading time；

Judge whether the reading place in the second reading behavior data is destination address, determines that described second reads row It is located at destination address for the reading place in data；

Here, a length of current reading electronic book of user is continuous without in when the single in the second reading behavior data is read Disconnected reading duration；

Reading total duration in the second reading behavior data is the single reading duration of this reading electronic book of user The sum of duration is read with history single.

In the present embodiment, the method can also include: the triggering reward mechanism item for receiving the server and sending Part.

Here, after the server formulates triggering reward mechanism condition, the triggering reward mechanism condition is sent to pair The mobile terminal answered, mobile terminal receive the triggering reward mechanism condition and save in the terminal.

Alternatively, before the triggering reward mechanism condition for receiving the server transmission, the method also includes: The mark for the target electronic book that mobile terminal is read according to the ID of user and currently, which is sent, obtains asking for triggering reward mechanism condition It asks；After receiving the request for obtaining triggering reward mechanism condition by server, reward mechanism condition is triggered according to the acquisition Request carry user ID and target electronic book the corresponding triggering reward mechanism condition of identifier lookup, will search acquisition Triggering reward mechanism condition is sent to mobile terminal；

The mobile terminal receives the corresponding triggering reward mechanism condition of mark of the ID and target electronic book of user.

The mobile terminal can be by the mark of target electronic book and the corresponding preservation of corresponding triggering reward mechanism condition；? When reading the corresponding e-book of mark of the target electronic book, triggering reward mechanism condition, judgement described in acquisition for mobile terminal Whether the second reading behavior data for reading the target electronic book meet the triggering reward mechanism condition of acquisition.

Specifically, the method also includes: using the second reading behavior data as history reading behavior data send It is again true according to the first reading behavior data and the second reading behavior data by the server to the server The fixed triggering reward mechanism condition.

In the present embodiment, the method can also include:

Determine that the history reading behavior Data Concurrent for target electronic book gives server；The history reading behavior number Reward mechanism condition is triggered according to being received by the server and being determined according to the history reading behavior data.

Here, mobile terminal at least one history that available user reads target electronic book within a preset period of time is read It reads behavioral data and is sent to server；It will acquire at least one history reading behavior data and be sent to the server, by taking Business device determines the first reading behavior data according at least one described history reading behavior data, and reads and go according to described first For data-triggered reward mechanism condition.

In the present embodiment, after reward is read in display, the method can also include:

Mobile terminal sends the request for obtaining reward content to server；It receives the reward content that server is sent and shows Show；The reward content is got, and sends the first message read and rewarded to notify server to get to the server.

If the network failure of mobile terminal and server in the above process, i.e., the two is not available for communicating, then the above institute State the request for obtaining reward content, the first message can be sent again after network recovery.

Fig. 3 is the flow diagram of another e-book reading method provided in an embodiment of the present invention；As shown in figure 3, institute The method of stating includes:

During step 301, user are using APP reading target electronic book is read, mobile terminal acquires the history of user History reading behavior data are sent to server by reading behavior data.

Here, it can be equipped on mobile terminal for showing that books read APP, the reading APP is a kind of for clear It lookes at the tool of electronic document (such as saying e-book or electronics caricature), can provide to be similar to for user and read readding for paper book Experience is read, and function similar with paper book is read can be provided.

The server can be the developer's foundation for reading APP, and user is unique using that can register after reading APP ID and corresponding password, the ID and password can be used as the unique identifier of user identity and save in the server.

Specifically, the step 301 includes:

After user, which starts, to read APP and start reading electronic book, the reading APP determines what user was currently reading The title of e-book records the reading time started of user's reading electronic book, when as the reading as the mark of e-book Between；And it records the reading movement of reading process and is equipped with and read the position that the mobile terminal of APP is presently in；

When user terminates to read the e-book, according to reading finish time and reading start time, determination is this time read Read the reading duration of the e-book；

It is read using the collected reading time, the reading duration, reading movement, the position as history Behavioral data uploads to the server for reading APP, and is stored in the ID of user in the file record of the e-book.

Step 302, analysis of history reading behavior data obtain the first reading behavior data；

Here, the history reading behavior data carry the ID of user, and server can be by the history reading behavior Data are simultaneously associated with preservation with the ID of user；To determine the triggering reward mechanism item of corresponding each e-book for each user Part.

The history reading behavior data may include: mark, the history single reading duration, history reading of e-book Movement, history reading time, history read place.

Wherein, history single reading duration refers to that user is directed to the same e-book single continuously reading duration without interruption. Such as user starts reading electronic book A after APP is read in starting, the specific time from 11:00 to 11:45, and in 11:46 It is switched to e-book B to start to read, after reading time is continued until 11:56, switches back into e-book A again and persistently read 12:10；In the process, it is respectively 45 minutes and 14 minutes that user, which reads duration for the history single of e-book A, for electricity The history single of philosophical works B is 10 minutes a length of when reading.

History reading movement refers to that user is directed to the relevant operation that the e-book of reading is inputted in the process of reading；For example, May include: addition bookmark, addition mark, collect, sharing, thumbing up, commenting on, giving monthly ticket, listening to storytelling or selecting e-book Some or certain section of text (it be being carried here by mobile terminal or read the included text of APP and select function and be selected, Such as double-click certain section of text).History reading time refers to the time of user's reading electronic book, can refer to here the time started and/or End time；History the location of is read when place refers to user's reading electronic book.It should be noted that being directed to same electronics In the reading process of book, the location of user may change always, such as: user is on and off duty on the way using reading APP A certain e-book is read, but position changes always, then reading APP can read using user's residence time longest place as this The reading place of reading, can using start read place as this reads read place or can will terminate reading The reading place that place is read as this；Here without limitation.

The step 302, comprising:

The first reading behavior data, when may include: that single reads duration, reads total duration, reading movement, reads Between, read place, the mark of e-book of reading etc.；

The total duration of reading refers to that user is directed to the total duration of same e-book reading, that is, is directed to the every of same e-book The cumulative reading total duration obtained of secondary reading duration.In conjunction with above example, the reading total duration for e-book A is 59 points Clock, the reading total duration for e-book B are 10 minutes.

Here it is possible to take at least one history single to read the average value in duration or at least one history single is taken to read Maximum value in duration etc. is read as single and reads duration；History most multiple at least one history reading movement can be taken to read Reading acts or takes minimum time at least one history reading movement history reading movement etc. as reading movement；It can be at least Most multiple history reading time or minimum history is taken at least one history reading time in one history reading time Reading time etc. is used as reading time；History most multiple at least one history reading time can be taken to read place or take Minimum history reads place etc. as reading place at least one history reading time；And it counts at least one and goes through The history single of history reading behavior data reads the total duration of duration, the reading total duration as the first reading behavior data.

Step 303, server determine the triggering reward mechanism item for being directed to different e-book according to the first reading behavior data Part.

Specifically, the server receives the history reading behavior data of each reading APP acquisition and saves, the server The collected history reading behavior data for same user, same e-book can be counted, to determine to use The habitual reading behavior at family, i.e. the first reading behavior data, and based on the first determining reading behavior data, it generates to be directed to and be somebody's turn to do Triggering reward mechanism condition of the user when reading the e-book.

For example, being united by collecting user 1 to execution step 301 for the history reading behavior data of e-book A Meter, successively determines following history reading behavior data:

History single reads duration:

History single is read duration 30 minutes: 10 times；

History single is read duration 60 minutes: 2 times；

History single is read duration 40 minutes: 8 times.

History reads place:

History reads place a:10 times；

History reads place b:9 times；

History reads place c:1 times.

History reading time:

History reading time 8:30:12 times；

History reading time 18:30:8 times.

History reading movement:

History collection: 3 times；

History thumbs up: 10 times；

Historical review: 40 times.

Server can determine that user 1 is directed to the first reading behavior data of e-book A: single according to the above statistical result A length of 30 minutes when secondary reading, reading place is a, and reading time is 8:30 and reading movement is " comment ".

Server can generate touching of the user 1 in reading electronic book A according to the determining habitual reading behavior of user 1 Award prizes and encourage condition of mechanism: when 8 thirty in place a started reading electronic book A to user in the morning, and it is more than 30 points that single, which reads duration, Clock, and carry out comment movement, then it can trigger corresponding read and reward.

In addition, server can also using user 1 for e-book A reading total duration as the user in reading electronic book One of reward mechanism condition restrictive condition is triggered when A.For example, being still assumed to be example with above-mentioned, server can will be directed to electricity The reading total duration of philosophical works A is more than 300 minutes, one of triggering reward mechanism condition as generation restrictive condition.At this Only be more than 300 minutes for the reading total duration of e-book A as user 1 in the case of kind, and user in the morning 8 thirty on ground Point a starts reading electronic book A, single reads duration and is more than 30 minutes, carries out comment movement, can just trigger corresponding read and encourage It encourages.

It should be noted that the server for reading APP can according to need the diversified triggering reward mechanism item of setting The create-rule of part.For example, for new user (reading user of the APP using total duration less than N minutes), it can be such as above-mentioned hypothesis Equally, triggering reward mechanism condition is generated, according to determining user's habituation reading behavior so as to improve user's triggering The probability of reward is read, to improve the enthusiasm of user's reading, increases user's viscosity.Alternatively, (reading APP for old user It is greater than M minutes users using total duration), it can also be according to the reading behavior number at least occurred in user's reading behavior data According to generate triggering reward mechanism condition, to reduce the probability that user triggers reading reward.

In addition, reading the triggering prize that APP can neatly to the user with the variation of the reading behavior data monitored It encourages condition of mechanism and is adjusted change, by flexible and changeable triggering reward mechanism condition, on the one hand can be avoided with high degree User has found to read the triggering rule of reward, so as to avoid " brush reward " behavior being likely to occur to a certain extent；Separately Outer one side improves the triggering difficulty for reading reward, by flexible and changeable triggering reward mechanism condition so as to one Determine the interest for exciting user to attempt triggering reading reward and constantly reading in degree, and then improves the user for reading APP Viscosity.

Read APP can also according to the reading behavior data of the user detected in preset period of time, come determine with Triggering reward mechanism condition corresponding to the user, such as reading APP can be monitoring cycle with one month, and according at one month The history reading behavior data inside monitored, to generate or update the triggering reward mechanism condition of the user.

To sum up, in the present embodiment, server can be encouraged according to the increasing for reading total duration of user using different triggerings The create-rule for encouraging condition of mechanism generates or updates different triggering reward mechanism conditions, to improve user's reading interest, increases The user's viscosity for reading APP is added.

Step 304 is used in user in the reading process for reading APP, is read APP and is determined the electricity that user is currently reading The mark of the philosophical works, and user is obtained in the triggering reward mechanism condition of the e-book of reading according to the mark of e-book.

Here, the APP that reads can send to server according to the ID of itself and the mark of e-book and obtain triggering prize The request of condition of mechanism is encouraged, receives the triggering reward mechanism condition that server is sent, and load the triggering reward mechanism item Part is local to mobile terminal.

Alternatively, server can send triggering reward mechanism condition to the server in advance, mobile terminal is received and is protected It deposits；At this point, mobile terminal can locally search the triggering reward mechanism condition according to the mark of e-book.

Step 305, reading APP are monitored the reading behavior data of user, and based on the touching obtained by step 304 It awards prizes and encourages condition of mechanism, judge whether the current reading behavior data of user meet triggering reward mechanism condition, determine and meet triggering When reward mechanism condition, reward is read in pop-up.

For example, the corresponding triggering reward mechanism item of e-book A that user is currently reading is obtained by step 302 Part: " 8 thirty in place a started reading electronic book A to user in the morning, and it is more than 30 minutes that single, which reads duration, and occurs commenting By movement, while user 1 has been more than 300 minutes for the reading total duration of e-book A ".

Assuming that current time is 8 thirty of morning, reads APP and monitor that the reading place of user at this time is place a, and user Carrying out comment operation at this time, while it is 400 minutes that user, which is currently directed to the reading total duration of e-book A, but user this The single of reading reads duration only 10 minutes at this time, thus according to triggering reward mechanism condition it was determined that the user is simultaneously at this time It is unsatisfactory for reading reward trigger condition, then reads APP not and will pop up reading reward；

But with the increase of user's this time single reading duration, reading duration when the single for monitoring user is more than 30 minutes Afterwards, it determines that user meets at this time according to triggering reward mechanism condition and reads reward trigger condition, then reading will be will pop up by reading APP Reward.

Fig. 4 is the structural schematic diagram of E-book reading device one provided in an embodiment of the present invention；Described device can be applied In server；As shown in figure 4, described device includes: first processing module 401, the first sending module 402；Wherein,

The first processing module 401, for obtaining the first reading behavior data for being directed to target electronic book, according to described First reading behavior data generate triggering reward mechanism condition；The first reading behavior data are according to the target electronic book At least one history reading behavior data analysis obtain data；

First sending module 402, for the triggering reward mechanism condition to be sent to mobile terminal.

Specifically, the first reading behavior data include the mark of target electronic book；The first processing module 401, Specifically for generating the triggering reward mechanism condition of the mark for the target electronic book.

Specifically, the first reading behavior data further include following at least one data: single is read duration, is read always Duration, reading time, reads place at reading movement；

The first processing module 401, be specifically used for being determined according to the first reading behavior data it is following at least one:

Fig. 5 is the structural schematic diagram of E-book reading device two provided in an embodiment of the present invention；Described device can be applied In mobile terminal, as shown in figure 5, it includes: the second acquisition module 501 and Second processing module that described device, which includes: described device, 502；Wherein,

It is described second obtain module 501, for obtains reading target electronic book the second reading behavior data, described second Reading behavior data characterization reads the reading behavior data generated in real time during target electronic book；

The Second processing module 502, for determining that the second reading behavior data meet triggering reward mechanism condition When, show reading reward corresponding with the triggering reward mechanism condition.

Specifically, the Second processing module 502 is also used to determine the target electronic in the second reading behavior data The mark of book determines the corresponding triggering reward mechanism condition of the target electronic book according to the mark of the target electronic book.

Specifically, the Second processing module 502 is specifically used for the Second processing module, described in determining When second reading behavior data meet at least one following condition, determine that the second reading behavior data meet the triggering prize Encourage condition of mechanism:

It should be understood that E-book reading device provided by the above embodiment is when carrying out e-book reading, only more than The division progress of each program module is stated for example, can according to need in practical application and distribute above-mentioned processing by difference Program module complete, i.e., the internal structure of device is divided into different program modules, with complete it is described above whole or Person part is handled.In addition, E-book reading device provided by the above embodiment belong to e-book reading embodiment of the method it is same Design, specific implementation process are detailed in embodiment of the method, and which is not described herein again.

A kind of electronic-book reading system is additionally provided in the embodiment of the present invention, the system comprises: server and movement are eventually End；Wherein,

The server is read for obtaining the first reading behavior data for being directed to target electronic book according to described first Behavioral data generates triggering reward mechanism condition；The first reading behavior data are according at least the one of the target electronic book The data that a history reading behavior data analysis obtains；The triggering reward mechanism condition is sent to mobile terminal.

Here, the server and e-book reading embodiment of the method shown in FIG. 1 belong to same design, implement Process is detailed in embodiment of the method, and which is not described herein again.The mobile terminal and e-book reading embodiment of the method category shown in Fig. 2 In same design, specific implementation process is detailed in embodiment of the method, and which is not described herein again.

Fig. 6 is the structural schematic diagram of E-book reading device three provided in an embodiment of the present invention；；The e-book reading dress It sets and can be applied to server, as shown in fig. 6, described device 60 includes: first processor 601 and can be described for storing The first memory 602 of the computer program run on first processor；Wherein, the first processor 601 is for running institute It when stating computer program, executes: the first reading behavior data for being directed to target electronic book is obtained, according to first reading behavior Data generate triggering reward mechanism condition；The first reading behavior data are to be gone through according at least one of the target electronic book The data that the analysis of history reading behavior data obtains；The triggering reward mechanism condition is sent to mobile terminal.

In one embodiment, it when the first processor 601 is also used to run the computer program, executes: generating needle To the triggering reward mechanism condition of the mark of the target electronic book.

In one embodiment, it when the first processor 601 is also used to run the computer program, executes: according to institute State the first reading behavior data determine it is following at least one:

It should be understood that E-book reading device provided by the above embodiment belongs to e-book reading embodiment of the method Same design, specific implementation process are detailed in embodiment of the method, and which is not described herein again.

When practical application, described device 60 can also include: at least one network interface 603.E-book reading device 60 In various components be coupled by bus system 604.It is understood that bus system 604 is for realizing between these components Connection communication.Bus system 604 further includes that power bus, control bus and status signal are total in addition to including data/address bus Line.But for the sake of clear explanation, various buses are all designated as bus system 604 in Fig. 6.Wherein, first processing The number of device 604 can be at least one.Network interface 603 be used between E-book reading device 60 and other equipment it is wired or The communication of wireless mode.

First memory 602 in the embodiment of the present invention is for storing various types of data to support e-book reading to fill Set 60 operation.

The method that the embodiments of the present invention disclose can be applied in first processor 601, or by first processor 601 realize.First processor 601 may be a kind of IC chip, the processing capacity with signal.During realization, Each step of the above method can be complete with the instruction of the integrated logic circuit of the hardware in first processor 601 or software form At.Above-mentioned first processor 601 can be general processor, digital signal processor (DSP, Digital Signal Processor) either other programmable logic device, discrete gate or transistor logic, discrete hardware components etc..The One processor 601 may be implemented or execute disclosed each method, step and logic diagram in the embodiment of the present invention.General place Reason device can be microprocessor or any conventional processor etc..The step of method in conjunction with disclosed in the embodiment of the present invention, Hardware decoding processor can be embodied directly in and execute completion, or in decoding processor hardware and software module combination hold Row is completed.Software module can be located in storage medium, which is located at first memory 602, and first processor 601 is read The step of taking the information in first memory 602, completing preceding method in conjunction with its hardware.

In the exemplary embodiment, E-book reading device 60 can be by one or more application specific integrated circuit (ASIC, Application Specific Integrated Circuit), DSP, programmable logic device (PLD, Programmable Logic Device), Complex Programmable Logic Devices (CPLD, Complex Programmable Logic Device), field programmable gate array (FPGA, Field-Programmable Gate Array), general processor, control Device, microcontroller (MCU, Micro Controller Unit), microprocessor (Microprocessor) or other electronics member Part is realized, for executing preceding method.

Fig. 7 is the structural schematic diagram of E-book reading device four provided in an embodiment of the present invention；The e-book reading dress It sets and can be applied to mobile terminal, as shown in fig. 7, described device 70 includes: second processor 701 and can be in institute for storing State the second memory 702 of the computer program run in second processor；Wherein, the second processor 701 is for running It when the computer program, executes: obtaining the second reading behavior data for reading target electronic book, the second reading behavior number The reading behavior data generated in real time during target electronic book are read according to characterization；Determine that the second reading behavior data meet When triggering reward mechanism condition, reading reward corresponding with the triggering reward mechanism condition is shown.

In one embodiment, it when the second processor 701 is also used to run the computer program, executes: determining institute The mark for stating the target electronic book in the second reading behavior data determines the target electricity according to the mark of the target electronic book The corresponding triggering reward mechanism condition of the philosophical works.

In one embodiment, it when the second processor 701 is also used to run the computer program, executes: determining institute When stating at least one condition of the second reading behavior data satisfaction or less, determine that the second reading behavior data meet the triggering Reward mechanism condition:

When practical application, described device 70 can also include: at least one network interface 703.E-book reading device 70 In various components be coupled by bus system 704.It is understood that bus system 704 is for realizing between these components Connection communication.Bus system 704 further includes that power bus, control bus and status signal are total in addition to including data/address bus Line.But for the sake of clear explanation, various buses are all designated as bus system 704 in Fig. 6.Wherein, the second processing The number of device 704 can be at least one.Network interface 703 be used between E-book reading device 70 and other equipment it is wired or The communication of wireless mode.

Second memory 702 in the embodiment of the present invention is for storing various types of data to support e-book reading to fill Set 70 operation.

The method that the embodiments of the present invention disclose can be applied in second processor 701, or by second processor 701 realize.Second processor 701 may be a kind of IC chip, the processing capacity with signal.During realization, Each step of the above method can be complete with the instruction of the integrated logic circuit of the hardware in second processor 701 or software form At.Above-mentioned second processor 701 can be general processor, digital signal processor (DSP, Digital Signal Processor) either other programmable logic device, discrete gate or transistor logic, discrete hardware components etc..The Two processors 701 may be implemented or execute disclosed each method, step and logic diagram in the embodiment of the present invention.General place Reason device can be microprocessor or any conventional processor etc..The step of method in conjunction with disclosed in the embodiment of the present invention, Hardware decoding processor can be embodied directly in and execute completion, or in decoding processor hardware and software module combination hold Row is completed.Software module can be located in storage medium, which is located at second memory 702, and second processor 701 is read The step of taking the information in second memory 702, completing preceding method in conjunction with its hardware.

In the exemplary embodiment, E-book reading device 70 can be by one or more application specific integrated circuit (ASIC, Application Specific Integrated Circuit), DSP, programmable logic device (PLD, Programmable Logic Device), Complex Programmable Logic Devices (CPLD, Complex Programmable Logic Device), field programmable gate array (FPGA, Field-Programmable Gate Array), general processor, control Device, microcontroller (MCU, Micro Controller Unit), microprocessor (Microprocessor) or other electronics member Part is realized, for executing preceding method.

The embodiment of the invention also provides a kind of computer readable storage mediums, are stored thereon with computer program, described It when computer program is run by first processor, executes: the first reading behavior data for being directed to target electronic book is obtained, according to institute It states the first reading behavior data and generates triggering reward mechanism condition；The first reading behavior data are according to the target electronic The data that at least one history reading behavior data analysis of book obtains；The triggering reward mechanism condition is sent to mobile whole End.

In one embodiment, it when the computer program is run by first processor, executes: generating for the target electricity The triggering reward mechanism condition of the mark of the philosophical works.

In one embodiment, it when the computer program is run by first processor, executes: reading and go according to described first For data determine it is following at least one:

The embodiment of the invention also provides a kind of computer readable storage mediums, are stored thereon with computer program, described It when computer program is run by second processor, executes: obtaining the second reading behavior data for reading target electronic book, described the Two reading behavior data characterizations read the reading behavior data generated in real time during target electronic book；Determine that described second reads When behavioral data meets triggering reward mechanism condition, reading reward corresponding with the triggering reward mechanism condition is shown.

In one embodiment, it when the computer program is run by second processor, executes: determining that described second reads row For the mark of the target electronic book in data, the corresponding touching of the target electronic book is determined according to the mark of the target electronic book It awards prizes and encourages condition of mechanism.

In one embodiment, it when the computer program is run by second processor, executes: determining that described second reads row When meeting at least one following condition for data, determine that the second reading behavior data meet the triggering reward mechanism item Part:

In several embodiments provided herein, it should be understood that disclosed device and method can pass through it Its mode is realized.Apparatus embodiments described above are merely indicative, for example, the division of the unit, only A kind of logical function partition, there may be another division manner in actual implementation, such as: multiple units or components can combine, or It is desirably integrated into another system, or some features can be ignored or not executed.In addition, shown or discussed each composition portion Mutual coupling or direct-coupling or communication connection is divided to can be through some interfaces, the INDIRECT COUPLING of equipment or unit Or communication connection, it can be electrical, mechanical or other forms.

Above-mentioned unit as illustrated by the separation member, which can be or may not be, to be physically separated, aobvious as unit The component shown can be or may not be physical unit, it can and it is in one place, it may be distributed over multiple network lists In member；Some or all of units can be selected to achieve the purpose of the solution of this embodiment according to the actual needs.

In addition, each functional unit in various embodiments of the present invention can be fully integrated in one processing unit, it can also To be each unit individually as a unit, can also be integrated in one unit with two or more units；It is above-mentioned Integrated unit both can take the form of hardware realization, can also realize in the form of hardware adds SFU software functional unit.

Those of ordinary skill in the art will appreciate that: realize that all or part of the steps of above method embodiment can pass through The relevant hardware of program instruction is completed, and program above-mentioned can be stored in a computer readable storage medium, the program When being executed, step including the steps of the foregoing method embodiments is executed；And storage medium above-mentioned include: movable storage device, it is read-only Memory (ROM, Read-Only Memory), random access memory (RAM, Random Access Memory), magnetic disk or The various media that can store program code such as person's CD.

If alternatively, the above-mentioned integrated unit of the present invention is realized in the form of software function module and as independent product When selling or using, it also can store in a computer readable storage medium.Based on this understanding, the present invention is implemented Substantially the part that contributes to existing technology can be embodied in the form of software products the technical solution of example in other words, The computer software product is stored in a storage medium, including some instructions are used so that computer equipment (can be with It is personal computer, server or network equipment etc.) execute all or part of each embodiment the method for the present invention. And storage medium above-mentioned includes: that movable storage device, ROM, RAM, magnetic or disk etc. are various can store program code Medium.

The foregoing is only a preferred embodiment of the present invention, is not intended to limit the scope of the present invention, it is all Made any modifications, equivalent replacements, and improvements etc. within the spirit and principles in the present invention, should be included in protection of the invention Within the scope of.

Claims

1. a kind of e-book reading method is applied to server, which is characterized in that the described method includes:

The the first reading behavior data for being directed to target electronic book are obtained, generate triggering reward according to the first reading behavior data Condition of mechanism；The first reading behavior data are according at least one history reading behavior data of the target electronic book point Analyse the data obtained；

The triggering reward mechanism condition is sent to mobile terminal.

2. the method according to claim 1, wherein the first reading behavior data include target electronic book Mark；

3. according to the method described in claim 2, it is characterized in that, the first reading behavior data further include following at least one Kind data: single reads duration, reads total duration, reading movement, reading time, reads place；

When reading the first reading of duration setting duration threshold value according to the single, read according to reading total duration setting second Long threshold value sets reading time range according to the first movement of reading movement setting, according to the reading time, according to Read site setting destination address；

When determining that the single in the second reading behavior data reads duration more than the first reading duration threshold value, triggering reward； The second reading behavior data characterization reads the reading behavior data generated in real time during target electronic book；

When determining that the reading total duration in the second reading behavior data is more than the second reading duration threshold value, triggering reward；

4. a kind of e-book reading method is applied to mobile terminal, which is characterized in that the described method includes:

The the second reading behavior data for reading target electronic book are obtained, the second reading behavior data characterization reads target electronic The reading behavior data generated in real time during book；

When determining that the second reading behavior data meet triggering reward mechanism condition, display and the triggering reward mechanism condition Corresponding reading reward.

5. according to the method described in claim 4, it is characterized in that, the determination the second reading behavior data meet triggering Before reward mechanism condition, the method also includes:

The mark for determining the target electronic book in the second reading behavior data is determined according to the mark of the target electronic book The corresponding triggering reward mechanism condition of the target electronic book.

6. according to the method described in claim 5, it is characterized in that, determining that the second reading behavior data satisfaction is following at least When one condition, determine that the second reading behavior data meet the triggering reward mechanism condition:

Single in the second reading behavior data is read duration to be compared with the first reading duration threshold value, described in determination It is more than the first reading duration threshold value that single in second reading behavior data, which reads duration,；

Reading total duration in the second reading behavior data is compared with the second reading duration threshold value, determines described the Reading total duration in two reading behavior data is more than the second reading duration threshold value；

Judge whether the reading time in the second reading behavior data belongs within the scope of reading time, determines that described second reads The reading time read in behavioral data belonged within the scope of the reading time；

Judge whether the reading place in the second reading behavior data is destination address, determines the second reading behavior number Reading place in is located at the destination address；

Whether the reading movement in the second reading behavior data described in interpretation includes the first movement, determines second reading behavior Reading movement in data includes the first movement.

7. a kind of E-book reading device, which is characterized in that described device includes: first processing module, the first sending module；Its In,

The first processing module is read for obtaining the first reading behavior data for being directed to target electronic book according to described first It reads behavioral data and generates triggering reward mechanism condition；The first reading behavior data be according to the target electronic book at least The data that one history reading behavior data analysis obtains；

8. device according to claim 7, which is characterized in that the first reading behavior data include target electronic book Mark；

The first processing module, specifically for generating the triggering reward mechanism condition of the mark for the target electronic book.

9. device according to claim 8, which is characterized in that the first reading behavior data further include following at least one Kind data: single reads duration, reads total duration, reading movement, reading time, reads place；

The first processing module, be specifically used for being determined according to the first reading behavior data it is following at least one: according to institute Single is stated to read the first reading of duration setting duration threshold value, read duration threshold value, root according to reading total duration setting second Reading time range is set according to the first movement of reading movement setting, according to the reading time, according to the reading place Set destination address；

10. a kind of E-book reading device, which is characterized in that described device includes: the second acquisition module and Second processing module； Wherein,

Described second obtains module, and for obtaining the second reading behavior data for reading target electronic book, described second reads row The reading behavior data generated in real time during target electronic book are read for data characterization；

The Second processing module, when for determining that the second reading behavior data meet triggering reward mechanism condition, display Reading reward corresponding with the triggering reward mechanism condition.

11. device according to claim 10, which is characterized in that the Second processing module is also used to determine described The mark of target electronic book in two reading behavior data determines the target electronic book according to the mark of the target electronic book Corresponding triggering reward mechanism condition.

12. device according to claim 11, which is characterized in that the Second processing module, described in determining When second reading behavior data meet at least one following condition, determine that the second reading behavior data meet the triggering prize Encourage condition of mechanism:

13. a kind of electronic-book reading system, which is characterized in that the system comprises: server and mobile terminal；Wherein,

The server, for obtaining the first reading behavior data for being directed to target electronic book, according to first reading behavior Data generate triggering reward mechanism condition；The first reading behavior data are to be gone through according at least one of the target electronic book The data that the analysis of history reading behavior data obtains；The triggering reward mechanism condition is sent to mobile terminal；

The mobile terminal, for receiving the triggering reward mechanism condition；Obtain the second reading row for reading target electronic book For data, the second reading behavior data characterization reads the reading behavior data generated in real time during target electronic book；Really When the fixed second reading behavior data meet triggering reward mechanism condition, show corresponding with the triggering reward mechanism condition Read reward.

14. a kind of E-book reading device, which is characterized in that described device includes: first processor and can be for storing The first memory of the computer program run on first processor；Wherein,

The first processor is for when running the computer program, perform claim to require the step of 1 to 3 any the method Suddenly.

15. a kind of E-book reading device, which is characterized in that described device includes: second processor and can be for storing The second memory of the computer program run in second processor；Wherein,

The second processor is for when running the computer program, perform claim to require the step of 4 to 6 any the methods Suddenly.

16. a kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that the computer program The step of claims 1 to 3 any the method is realized when being executed by processor；

Alternatively, the step of realizing claim 4 to 6 any the method when the computer program is executed by processor.