CN109299884A - A kind of influence power appraisal procedure and assessment device - Google Patents

A kind of influence power appraisal procedure and assessment device Download PDF

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Publication number
CN109299884A
CN109299884A CN201811222150.1A CN201811222150A CN109299884A CN 109299884 A CN109299884 A CN 109299884A CN 201811222150 A CN201811222150 A CN 201811222150A CN 109299884 A CN109299884 A CN 109299884A
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China
Prior art keywords
works
performer
influence
terms
value
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贾承斌
莫倩
张传文
李爽
李金泉
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Net Wisdom Tianyuan Science And Technology Group Ltd By Share Ltd
Beijing Net Wisdom Tianyuan Big Data Technology Co Ltd
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Net Wisdom Tianyuan Science And Technology Group Ltd By Share Ltd
Beijing Net Wisdom Tianyuan Big Data Technology Co Ltd
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Priority to CN201811222150.1A priority Critical patent/CN109299884A/en
Publication of CN109299884A publication Critical patent/CN109299884A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/06Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • G06Q10/063Operations research, analysis or management
    • G06Q10/0639Performance analysis of employees; Performance analysis of enterprise or organisation operations
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data

Abstract

This application provides a kind of influence power appraisal procedure and assessment device, method includes: to obtain assessment information corresponding at least one influence force estimation aspect;Assessment information in terms of influencing force estimation for every kind determines the influence value in terms of influencing force estimation;According to the influence value in terms of a variety of influence force estimations, the combined influence power of goal-based assessment works is assessed.Influence power appraisal procedure provided by the embodiments of the present application and assessment device, by according to every kind influence force estimation in terms of influence value, can the combined influence power to goal-based assessment works assess.

Description

A kind of influence power appraisal procedure and assessment device
Technical field
This application involves data analysis technique fields, more particularly, to a kind of influence power appraisal procedure and assessment device.
Background technique
With economic development, network Development, scientific and technological progress and the improvement of people's living standards, film, TV play, variety Etc. entertainment industries just in high speed development, spectators are also organic to can be appreciated that the programs such as richer colorful film, TV play, variety.It is right For above-mentioned entertainment industry, an emphasis of usual film-maker's concern is exactly the influence power of works, and therefore, finding one kind can The method and device effectively assessed the influence power of works is current urgent problem to be solved.
Summary of the invention
In view of this, the application's is designed to provide a kind of box office influence power appraisal procedure and assessment device, pass through root According to the contribution margin of the influence power of performer, performer's historical work and goal-based assessment works, goal-based assessment can be made The box office influence power of product is assessed.
In a first aspect, the embodiment of the present application provides a kind of influence power appraisal procedure, comprising: obtain at least one influence power Assessment information corresponding to assessment aspect;
Assessment information in terms of influencing force estimation for every kind determines the influence value in terms of influencing force estimation;
According to the influence value in terms of a variety of influence force estimations, the combined influence power of goal-based assessment works is assessed.
With reference to first aspect, the embodiment of the present application provides the first possible embodiment of first aspect, influence power Assessment aspect include: works performers in terms of, in terms of the historical work of works performer, the target of works performer comments In terms of estimating works;
Wherein, according to the influence value in terms of a variety of influence force estimations, the combined influence power of goal-based assessment works, packet are assessed It includes:
Pre-set distribution weight in terms of influencing force estimation according to every kind calculates the institute in terms of every kind of influence force estimation Obtain influence value;
Gained influence value in terms of influencing force estimation for every kind is averaged after being added, and determines the comprehensive of goal-based assessment works Close influence value;
Corresponding relationship between combined influence force value based on combined influence force value and assessment goal-based assessment works, determines mesh The combined influence power of mark assessment works.
The possible embodiment of with reference to first aspect the first, the embodiment of the present application provide second of first aspect Possible embodiment, works performer's aspect include: the influence of media power aspect of works performer, works performer Microblogging influence power in terms of and public's influence power of works performer in terms of;
According to the pre-set distribution weight in terms of works performer, assessment aspect in terms of works performer is calculated Gained influence value include:
In terms of the microblogging influence power of influence value, works performer in terms of the influence of media power of works performer Influence value and works performer public's influence power in terms of influence value be added after be averaged, obtain works table Drill the influence value in terms of personnel.
The possible embodiment of second with reference to first aspect, the embodiment of the present application provide the third of first aspect Possible embodiment, influence value in terms of the influence of media power of works performer by works performer related news Amount and related wechat amount determine that calculation formula is
Wherein, a1For works performer influence of media power in terms of influence value, A be works performer correlation News amount, B are the related wechat amount of works performer, x1For the weight of the related news amount of works performer, y1For works The weight of the related wechat amount of performer.
The possible embodiment of second with reference to first aspect, the embodiment of the present application provide the 4th kind of first aspect Possible embodiment, influence value in terms of the microblogging influence power of works performer by works performer microblogging bean vermicelli Amount and relevant microblog amount determine that calculation formula is
Wherein, a2For works performer microblogging influence power in terms of influence value, C1For the microblogging of works performer Bean vermicelli amount, C2For the relevant microblog amount of works performer, x2For the weight of the microblogging bean vermicelli amount of works performer, y2To make The weight of the relevant microblog amount of product performer.
The possible embodiment of second with reference to first aspect, the embodiment of the present application provide the 5th kind of first aspect Possible embodiment, the influence value in terms of public's influence power of works performer search for works performer's by the public Index determines that calculation formula is
Wherein, a3For works performer public's influence power in terms of influence value, D be the public search for works perform people The index of member, x3The weight of the index of works performer is searched for for the public.
The possible embodiment of with reference to first aspect the first, the embodiment of the present application provide the 6th kind of first aspect Possible embodiment calculates works table according to the pre-set distribution weight in terms of the historical work of works performer Drilling the gained influence value in terms of the historical work of personnel includes:
It is calculated and is made according to the historical work box office value of works performer and the historical work film review value of works performer Influence value in terms of the historical work of product performer.
The possible embodiment of with reference to first aspect the first, the embodiment of the present application provide the 7th kind of first aspect Possible embodiment calculates and makees according to the pre-set distribution weight in terms of the goal-based assessment works of works performer Gained influence value in terms of the goal-based assessment works of product performer includes:
According to the correlation that index, goal-based assessment works are discussed of works performer figure in goal-based assessment works News amount, with goal-based assessment works and the related news amount of works performer, the microblogging amount of works performer publication and In terms of works performer can be regarded as the goal-based assessment works of product performer for the microblogging meter of goal-based assessment works publication Influence value.
Second aspect, the embodiment of the present application also provide a kind of influence force estimation device, comprising:
Module is obtained, for obtaining assessment information corresponding at least one influence force estimation aspect;
Determining module, for determining the shadow in terms of influencing force estimation for the assessment information in terms of every kind of influence force estimation Ring force value;
Evaluation module, for assessing the synthesis of goal-based assessment works according to the influence value in terms of a variety of influence force estimations Influence power.
In conjunction with second aspect, the embodiment of the present application provides the first possible embodiment of second aspect, influence power Assessment aspect include: works performers in terms of, in terms of the historical work of works performer, the target of works performer comments In terms of estimating works;
Evaluation module includes:
Computing module, for calculating every kind of influence according to the pre-set distribution weight in terms of every kind of influence force estimation Gained influence value in terms of force estimation;
Determining module, the gained influence value in terms of being also used to influence force estimation for every kind are averaged after being added, determine The combined influence force value of goal-based assessment works;
Determining module is also used to based on combined influence force value and is assessed between the combined influence force value of goal-based assessment works Corresponding relationship determines the combined influence power of goal-based assessment works.
In conjunction with the first possible embodiment of second aspect, the embodiment of the present application provides second of second aspect Possible embodiment, works performer's aspect include: the influence of media power aspect of works performer, works performer Microblogging influence power in terms of and public's influence power of works performer in terms of;
Computing module is also used to: by the influence value in terms of the influence of media power of works performer, works performer Microblogging influence power in terms of influence value and works performer public's influence power in terms of influence value be added after take Average value obtains the influence value in terms of works performer.
In conjunction with second of possible embodiment of second aspect, the embodiment of the present application provides the third of second aspect Possible embodiment, determining module are also used to determine and make according to the related news amount and related wechat amount of works performer Influence value in terms of the influence of media power of product performer, calculation formula are
Wherein, a1For works performer influence of media power in terms of influence value, A be works performer correlation News amount, B are the related wechat amount of works performer, x1For the weight of the related news amount of works performer, y1For works The weight of the related wechat amount of performer.
In conjunction with second of possible embodiment of second aspect, the embodiment of the present application provides the 4th kind of second aspect Possible embodiment, determining module are also used to be determined according to the microblogging bean vermicelli amount and relevant microblog amount of works performer and make Influence value in terms of the microblogging influence power of product performer, calculation formula are
Wherein, a2For works performer microblogging influence power in terms of influence value, C1For the microblogging of works performer Bean vermicelli amount, C2For the relevant microblog amount of works performer, x2For the weight of the microblogging bean vermicelli amount of works performer, y2To make The weight of the relevant microblog amount of product performer.
In conjunction with second of possible embodiment of second aspect, the embodiment of the present application provides the 5th kind of second aspect Possible embodiment, determining module, the index for being also used to search for works performer according to the public determine works performer Public's influence power in terms of influence value, calculation formula is
Wherein, a3For works performer public's influence power in terms of influence value, D be the public search for works perform people The index of member, x3The weight of the index of works performer is searched for for the public.
In conjunction with the first possible embodiment of second aspect, the embodiment of the present application provides the 6th kind of second aspect Possible embodiment, computing module are also used to:
It is calculated and is made according to the historical work box office value of works performer and the historical work film review value of works performer Gained influence value in terms of the historical work of product performer.
In conjunction with the first possible embodiment of second aspect, the embodiment of the present application provides the 7th kind of second aspect Possible embodiment, computing module are also used to:
According to the correlation that index, goal-based assessment works are discussed of works performer figure in goal-based assessment works News amount, with goal-based assessment works and the related news amount of works performer, the microblogging amount of works performer publication and In terms of works performer can be regarded as the goal-based assessment works of product performer for the microblogging meter of goal-based assessment works publication Gained influence value.
The third aspect, the embodiment of the present application also provide a kind of electronic equipment, comprising: processor, memory and bus, storage Device is stored with the controllable machine readable instructions of processor, when electronic equipment operation, by total between processor and memory The step of line communication, the influence power appraisal procedure of any one is as above stated in control when machine readable instructions are controlled by processor.
Fourth aspect, the embodiment of the present application also provide a kind of computer readable storage medium, computer readable storage medium On be stored with computer program, the step of the influence power appraisal procedure of any of the above-described is controlled when computer program is run by processor Suddenly.
To enable the above objects, features, and advantages of the application to be clearer and more comprehensible, preferred embodiment is cited below particularly, and cooperate Appended attached drawing, is described in detail below.
Detailed description of the invention
Technical solution in ord to more clearly illustrate embodiments of the present application, below will be to needed in the embodiment attached Figure is briefly described, it should be understood that the following drawings illustrates only some embodiments of the application, therefore is not construed as pair The restriction of range for those of ordinary skill in the art without creative efforts, can also be according to this A little attached drawings obtain other relevant attached drawings.
Fig. 1 shows a kind of flow chart of influence power appraisal procedure provided by the embodiment of the present application;
Fig. 2 shows a kind of functional block diagrams for influencing force estimation device provided by the embodiment of the present application;
Fig. 3, which shows another kind provided by the embodiment of the present application, influences the functional block diagram of force estimation device;
Fig. 4 shows the structural schematic diagram of a kind of electronic equipment provided by the embodiment of the present application.
Icon: 10- obtains module;20- determining module;30- evaluation module;40- computing module;100- processor;200- Memory;300- bus.
Specific embodiment
To keep the purposes, technical schemes and advantages of the embodiment of the present application clearer, below in conjunction with the embodiment of the present application Middle attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only It is some embodiments of the present application, instead of all the embodiments.The application being usually described and illustrated herein in the accompanying drawings is real The component for applying example can be arranged and be designed with a variety of different configurations.Therefore, below to the application's provided in the accompanying drawings The detailed description of embodiment is not intended to limit claimed scope of the present application, but is merely representative of the selected reality of the application Apply example.Based on embodiments herein, those skilled in the art institute obtained without making creative work There are other embodiments, shall fall in the protection scope of this application.
For the height of the influence power of works, one of key factor is the influence power of performers and clerks in works, is drilled The height of duty personnel's influence power has determined the influence degree of the works substantially, at the same in currently available technology application No. is: The Chinese invention application of CN201610027422.7, the video temperature prediction based on deepness belief network that application discloses a kind of Method and its system, comprising: select input variable according to video features and normalizing quantization is carried out to impact factor, to training number According to being pre-processed;The input variable specifically include product time of video, countries and regions, video footmark, projection TV station, Video type, video always collect number, video copy, production grade, bean cotyledon scoring, performer's influence power, director's influence power and Baidu Searchable index.Deep-neural-network is applied to online by this application based in the Online Video prediction model of deepness belief network Video estimation field, and the accuracy and reliability of prediction can be improved.But above-mentioned patent has the disadvantage that 1, heavy dependence Prediction model is then needed when variable changes or increases or subtract in model to prediction model re -training;2, prediction model is tight Training data is relied on again, and when training data deficiency, prediction model institute prediction data will will appear relatively large deviation.
That is, the prior art there is also some problems the assessment of works influence power, and therefore, the embodiment of the present application A kind of influence power appraisal procedure and assessment device are provided, is described below by embodiment.For convenient for the present embodiment into Row understands, describes in detail first to a kind of influence power appraisal procedure disclosed in the embodiment of the present application.
The embodiment of the application first aspect, Fig. 1 are a kind of influence power appraisal procedure provided by the embodiment of the present application Flow chart, as shown in Figure 1, influence power appraisal procedure, includes the following steps:
S101 obtains assessment information corresponding at least one influence force estimation aspect;
In step s101, it influences to comment corresponding to force estimation aspect by obtaining at least one of goal-based assessment works Estimate information, can know Different Effects force estimation aspect to the influence power of goal-based assessment works comprehensively.
S102, the assessment information in terms of influencing force estimation for every kind, determines the influence value in terms of influencing force estimation;
In step s 102, every kind influence force estimation in terms of assessment information it is different, can be in terms of Different Effects force estimation It is determined according to corresponding assessment information.
S103 assesses the combined influence power of goal-based assessment works according to the influence value in terms of a variety of influence force estimations.
In step s 103, the influence value in terms of influencing force estimation according to every kind, and then assessment target can be obtained and commented Estimate the combined influence power of works.
Influence power appraisal procedure provided by the embodiments of the present application, by according to the influence power in terms of every kind of influence force estimation Value, can the combined influence power to goal-based assessment works assess.
Preferably, the historical work side that force estimation aspect includes: works performer aspect, works performer is influenced Face, works performer goal-based assessment works in terms of;
Specifically, three big elements of goal-based assessment works influence power are influenced by obtaining, i.e., in terms of works performer, make Influence power in terms of the historical work of product performer, in terms of the goal-based assessment works aspect three of works performer, can be most The combined influence power of goal-based assessment works is obtained eventually.
It should be noted that can only obtain the above- mentioned information of main works performer in goal-based assessment works, i.e., it is main Information in terms of the assessment of the above-mentioned influence power at angle, so can while guaranteeing goal-based assessment works influence power accuracy, Promote assessment efficiency.
Wherein, works performer is characterized in terms of works performer from public influence power index;Works performance Characterization works performer takes part in a performance the contribution margin in works in history in terms of the historical work of personnel;The target of works performer Characterization works performer takes part in a performance the contribution margin in works in target in terms of assessment works.
Wherein, step S103 assesses the synthesis of goal-based assessment works according to the influence value in terms of a variety of influence force estimations Influence power, comprising:
Step 1031, the pre-set distribution weight in terms of influencing force estimation according to every kind calculates every kind of influence power and comments Estimate the gained influence value of aspect;
Step 1032, the gained influence value in terms of influencing force estimation for every kind is averaged after being added, and determines that target is commented Estimate the combined influence force value of works;
Step 1033, based on the corresponding pass between combined influence force value and the combined influence force value of assessment goal-based assessment works System, determines the combined influence power of goal-based assessment works.
Specifically, the formula of the combined influence power of goal-based assessment works can be Y=1/3 (in terms of works performer Influence value b1Influence value b in terms of the historical work of+works performer2The goal-based assessment works side of+works performer The influence value b in face3), such as b1=3.1, b2=5.625, b3=8.9, then
It preferably, include: influence of media power aspect, the works performer of works performer in terms of works performer Microblogging influence power in terms of and public's influence power of works performer in terms of;
One of step 1031 specific assessment aspect, according to the pre-set distribution weight in terms of works performer, Calculating the gained influence value in terms of works performer aspect is assessed includes:
In terms of the microblogging influence power of influence value, works performer in terms of the influence of media power of works performer Influence value and works performer public's influence power in terms of influence value be added after be averaged, obtain works table Drill the influence value in terms of personnel.
It should be noted that influence power in terms of works performer mainly by works performer within a preset period of time Influence power in terms of the influence of media power of works performer, in terms of microblogging influence value and public's influence power determines jointly, Specifically, the influence value in terms of each works performer can for each works performer influence of media power in terms of The public influence power side of influence value and works performer in terms of influence value, the microblogging influence power of works performer The average value of the influence value in face is determining, the influence value b in terms of works performer1=1/3 (media of works performer Influence value a in terms of influence power1Influence value a in terms of the microblogging influence power of+works performer2+ works performer's Influence value a in terms of public's influence power3), such as a1=3.7, a2=2.4, a3=3.2, then
Preferably, the influence value in terms of the influence of media power of works performer by works performer related news Amount and related wechat amount determine that calculation formula is
Wherein, a1For works performer influence of media power in terms of influence value, A be works performer correlation News amount, B are the related wechat amount of works performer, x1For the weight of the related news amount of works performer, y1For works The weight of the related wechat amount of performer.
It should be noted that the influence value in terms of the influence of media power of works performer is mainly by works performer Related news amount and related wechat amount determine that related news may include Baidu's news, today's tops, Tencent's news etc., table The related news amount for drilling personnel can be the article report amount of performer in above-mentioned news, and the related wechat amount of performer can Think the concern amount of the daily publication wechat of performer, click amount of reading, the amount of thumbing up and number of reviews etc..Specifically, pre- The related news amount of acquisition performer and related wechat amount in section of fixing time, so according to the related news amount of performer and Related wechat amount calculates the influence value in terms of the influence of media power of performer, wherein calculates the influence of media of performer The calculation formula of influence value in terms of power isFor example, working as preset time period acquisition tables Drill the A=99 of personnel, B=99, x1=1.7, y1=2.0, thenPerformer Related news amount A weight x1Preferably 1.7, the weight y of the related wechat amount B of performer1Preferably 2, above-mentioned preference Weight values are calculated according to lot of experimental data, and preset time may be set according to actual conditions.
Preferably, the influence value in terms of the microblogging influence power of works performer by works performer microblogging bean vermicelli Amount and relevant microblog amount determine that calculation formula is
Wherein, a2For works performer microblogging influence power in terms of influence value, C1For the microblogging of works performer Bean vermicelli amount, C2For the relevant microblog amount of works performer, x2For the weight of the microblogging bean vermicelli amount of works performer, y2To make The weight of the relevant microblog amount of product performer.
It should be noted that the influence value in terms of the microblogging influence power of performer is mainly by the microblogging powder of performer Silk amount and relevant microblog amount determine that microblogging can be micro- for Sina weibo, Tencent's microblogging, Sohu's microblogging, Netease's microblogging, People's Net Rich, phoenix net microblogging, Homeway.com's microblogging, Renren Network, www.xinhuanet.com's microblogging, microblogging bean vermicelli amount are that performer has within a preset time There is the bean vermicelli amount of said one or multiple microblog accounts, the relevant microblog amount of performer can be performer in above-mentioned microblogging The microblogging quantity delivered.Specifically, the microblogging bean vermicelli amount and relevant microblog amount for acquiring performer within a predetermined period of time, into And the microblogging influence value of performer is calculated according to the microblogging bean vermicelli amount of performer and relevant microblog amount, wherein computational chart The formula for drilling the microblogging influence value of personnel isFor example, when preset time period acquires The C of performer1=99, C2=99, x2=1.1, y2=1.3, thenWherein, The weight of the microblogging bean vermicelli amount of performer is preferably 1.1, and the weight of the relevant microblog amount of performer is preferably 1.3, above-mentioned It is preferred that weighted value is calculated according to lot of experimental data, preset time be may be set according to actual conditions.
Preferably, the influence value in terms of public's influence power of works performer searches for works performer's by the public Index determines that calculation formula is
Wherein, a3For works performer public's influence power in terms of influence value, D be the public search for works perform people The index of member, x3The weight of the index of works performer is searched for for the public.
It should be noted that the influence value in terms of public's influence power of works performer mainly searches for works by the public The index of performer determines that it includes masses in nets such as Baidu, 360, search dog, Googles that the public, which searches for the index of works performer, The index scanned on standing to the performer also includes that masses carry out the performer on the platforms such as wechat, microblogging The index of search.Specifically, the searchable index of performer is acquired within a predetermined period of time, and then according to the search of performer Public's influence value of index calculating performer, wherein calculate the influence value in terms of public's influence power of performer Formula isFor example, as the D=99, x of preset time period acquisition performer3=1.6, then a3=lg ∑ (99+1)1.6=1.6, wherein the weight that the public searches for the index of works performer is preferably 1.6, above-mentioned preferred weighted value root It is calculated according to lot of experimental data, preset time may be set according to actual conditions.
Preferably, according to the pre-set distribution weight in terms of the historical work of works performer, works table is calculated Drilling the gained influence value in terms of the historical work of personnel includes:
It is calculated and is made according to the historical work box office value of works performer and the historical work film review value of works performer Gained influence value in terms of the historical work of product performer.
It should be noted that the influence value in terms of the historical work of calculating works performer is mainly by performer's Historical work box office value and historical work film review value determine that the historical work box office value of performer includes performer's history ginseng The box office value to show a film, the historical work film review value of performer include that performer's history is taken part in a performance the film review values of works, such as beans Valve film review.Specifically, the historical work film review value of historical work box office value and performer is acquired within a predetermined period of time, in turn The history of works performer is calculated according to the historical work box office value of performer and the historical work film review value of performer Influence value in terms of works calculates the gained influence value b in terms of the historical work of works performer2Formula beWherein, miFor the historical work box office value of performer, i is performer I-th works, i=1,2,3 ... l, njFor the historical work film review value of performer, j is the jth portion works of performer, J=1,2,3 ... h, h≤l, α are the weight of the historical work box office value of performer, and β is the historical work film review of performer The weight of value, wherein the preferred value of α is that the preferred value of 1.9, β is 10, for example, when the historical work ticket for collecting performer Room value is m1=5.25, m2=56.8, the historical work film review value n of performer1=6.8, n2=7.1, then works performer Historical work in terms of influence valueIt is above-mentioned preferred Weighted value is calculated according to lot of experimental data, and preset time may be set according to actual conditions.
Preferably, it according to the pre-set distribution weight in terms of the goal-based assessment works of works performer, calculates and makees Gained influence value in terms of the goal-based assessment works of product performer includes:
According to the correlation that index, goal-based assessment works are discussed of works performer figure in goal-based assessment works News amount, with goal-based assessment works and the related news amount of works performer, the microblogging amount of works performer publication and In terms of works performer can be regarded as the goal-based assessment works of product performer for the microblogging meter of goal-based assessment works publication Gained influence value.
It should be noted that the influence value in terms of the goal-based assessment works of works performer mainly performs people by works The related news amount and goal-based assessment works of member the discussion index of figure, goal-based assessment works in goal-based assessment works And the related news amount of works performer, the microblogging amount of works performer publication and works performer comment for target Estimate works publication microblogging meter can be regarded as the goal-based assessment works of product performer in terms of influence value, works performer exists In goal-based assessment works discussion index, that is, spectators of figure to performer the role in goal-based assessment works Message discussing index, such as discussion under the Meituan goal-based assessment works about the performer role, related news include hundred The news such as news, today's tops, Tencent's news are spent, the related news amount of the goal-based assessment works of performer is above-mentioned news list Related news publication amount of the position to performer in relation to goal-based assessment works, goal-based assessment works and related new of performer News amount includes news briefing of the news such as Baidu's news, today's tops, Tencent's news about performer and goal-based assessment works Amount, as performer's news amount for taking part in a performance goal-based assessment works, microblogging can for Sina weibo, Tencent's microblogging, Sohu's microblogging, The microbloggings such as Netease's microblogging, People's Net's microblogging, phoenix net microblogging, Homeway.com's microblogging, Renren Network, www.xinhuanet.com's microblogging.Specifically, pre- Acquisition performer the discussion index of figure, correlation of goal-based assessment works in goal-based assessment works are new in section of fixing time Wen Liang, the news amount related with goal-based assessment works and performer, the microblogging amount and performer's needle of performer's publication To goal-based assessment works publication microblogging amount, and then according in goal-based assessment works the discussion index of figure, target comment The related news amount, the news amount related with goal-based assessment works and works performer, works performer for estimating works are issued Microblogging amount and works performer be directed to goal-based assessment works publication microblogging amount, calculate works performer goal-based assessment make Gained influence value b in terms of product3, formula is Wherein, E is the discussion index of performer's figure in goal-based assessment works, and δ performer is in goal-based assessment works The weight of the discussion index of figure, F is the related news amount of the goal-based assessment works of performer, and G is and goal-based assessment Works and the related news amount of performer,For the weight of F and G, H is the microblogging amount of performer's publication, and I is performance people For member for the microblogging amount of goal-based assessment works publication, γ is the weight of H and I, wherein the preferred value of δ is 6,It is preferred that value is 5, γ preferred values are 5, for example, within a preset period of time, acquire performer's figure in goal-based assessment works and beg for It is E=0.39 by index, performer is F=100 in the related news amount of goal-based assessment works, with goal-based assessment works and table Drilling the related news amount of personnel is G=50, and the microblogging amount of performer's publication is H=100, and performer is directed to goal-based assessment The microblogging amount of works publication is I=50, then the goal-based assessment works contribution margin of performer
In conclusion performer performs people according to works to the influence value Y of the combined influence power of goal-based assessment works The influence value b of member's aspect1, works performer historical work in terms of influence value b2And the mesh of works performer Influence value b in terms of mark assessment works3The combined influence power of common assessment goal-based assessment works, in terms of works performer Influence value b1According to the influence value a in terms of the influence of media power of works performer1, works performer microblogging influence Influence value a in terms of power2And the influence value a in terms of public's influence power of works performer3It determines, specifically calculates mesh Mark assessment works combined influence force value formula be1≤k≤3, if performer does not have historical work, i.e. b2 =0, thenIf performer does not have microblogging, i.e. b3=0, thenIf performer does not both have Historical work is also without microblogging, then Y=b1;If the existing historical work of performer has microblogging again,
Conceived based on same application, is additionally provided in the embodiment of the application second aspect corresponding with influence power appraisal procedure Influence force estimation device, the principle and the application solved the problems, such as due to the influence force estimation device in the embodiment of the present application implemented The above-mentioned influence power appraisal procedure of example is similar, therefore the implementation of device may refer to the implementation of method, and overlaps will not be repeated.
The embodiment of the application second aspect, Fig. 2 are a kind of influence force estimation device provided by the embodiment of the present application Functional block diagram, as shown in Fig. 2, providing a kind of influence force estimation device, comprising:
Module 10 is obtained, for obtaining assessment information corresponding at least one influence force estimation aspect;
Determining module 20, for determining in terms of influencing force estimation for the assessment information in terms of every kind of influence force estimation Influence value;
Evaluation module 30, for assessing the comprehensive of goal-based assessment works according to the influence value in terms of a variety of influence force estimations Close influence power.
Preferably, the historical work side that force estimation aspect includes: works performer aspect, works performer is influenced Face, works performer goal-based assessment works in terms of;
Fig. 3 is the functional block diagram that another kind room provided by the embodiment of the present application influences force estimation device, such as Fig. 3 institute Show, influencing force estimation device includes:
Module 10 is obtained, for obtaining assessment information corresponding at least one influence force estimation aspect;
Determining module 20, for determining in terms of influencing force estimation for the assessment information in terms of every kind of influence force estimation Influence value;
Evaluation module 30, for assessing the comprehensive of goal-based assessment works according to the influence value in terms of a variety of influence force estimations Close influence power;
Wherein, evaluation module 30 includes:
Computing module 40, for calculating every kind of shadow according to the pre-set distribution weight in terms of every kind of influence force estimation Ring the gained influence value in terms of force estimation;
Determining module 20, the gained influence value in terms of being also used to influence force estimation for every kind are averaged after being added, really It sets the goal and assesses the combined influence force value of works;
Determining module 20 is also used to based on combined influence force value and is assessed between the combined influence force value of goal-based assessment works Corresponding relationship, determine the combined influence power of goal-based assessment works.
It preferably, include: influence of media power aspect, the works performer of works performer in terms of works performer Microblogging influence power in terms of and public's influence power of works performer in terms of;
Computing module 40, is also used to: the influence value in terms of the influence of media power of works performer, works are performed people After influence value in terms of the microblogging influence power of member and the influence value in terms of public's influence power of works performer are added It is averaged, obtains the influence value in terms of works performer.
Preferably, determining module 20 are also used to be determined according to the related news amount and related wechat amount of works performer Influence value in terms of the influence of media power of works performer, calculation formula are
Wherein, a1For works performer influence of media power in terms of influence value, A be works performer correlation News amount, B are the related wechat amount of works performer, x1For the weight of the related news amount of works performer, y1For works The weight of the related wechat amount of performer.
Preferably, determining module 20 are also used to be determined according to the microblogging bean vermicelli amount and relevant microblog amount of works performer Influence value in terms of the microblogging influence power of works performer, calculation formula are
Wherein, a2For works performer microblogging influence power in terms of influence value, C1For the microblogging of works performer Bean vermicelli amount, C2For the relevant microblog amount of works performer, x2For the weight of the microblogging bean vermicelli amount of works performer, y2 is to make The weight of the relevant microblog amount of product performer.
Preferably, determining module 20 are also used to determine that works perform people according to the index that the public searches for works performer Influence value in terms of public's influence power of member, calculation formula are
Wherein, a3For works performer public's influence power in terms of influence value, D be the public search for works perform people The index of member, x3The weight of the index of works performer is searched for for the public.
Preferably, computing module 40 are also used to:
It is calculated and is made according to the historical work box office value of works performer and the historical work film review value of works performer Gained influence value in terms of the historical work of product performer.
Preferably, computing module 40 are also used to: according to works performer, figure is begged in the goal-based assessment works By index, the related news amount of goal-based assessment works, the news amount related with goal-based assessment works and works performer, make The microblogging amount of product performer publication and works performer can be regarded as product for the microblogging meter of goal-based assessment works publication and perform Gained influence value in terms of the goal-based assessment works of personnel.
The embodiment of the application third aspect, as shown in figure 4, showing for a kind of electronic equipment provided by the embodiment of the present application It is intended to, which includes: processor 100, memory 200 and bus 300, and it is controllable that memory 200 is stored with processor 100 Machine readable instructions are communicated between processor 100 and memory 200 by bus 300, machine can when electronic equipment operation The step of influence power appraisal procedure of any one, is as above stated in control when reading instruction is controlled by processor 100.
The embodiment of the application fourth aspect provides a kind of computer readable storage medium, computer-readable storage medium Computer program is stored in matter, computer program controls the influence force estimation side of any of the above-described when being run by processor 100 The step of method.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description, The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed systems, devices and methods, it can be with It realizes by another way.The apparatus embodiments described above are merely exemplary, for example, the division of the unit, Only a kind of logical function partition, there may be another division manner in actual implementation, in another example, multiple units or components can To combine or be desirably integrated into another system, or some features can be ignored or not executed.Another point, it is shown or beg for The mutual coupling, direct-coupling or communication connection of opinion can be through some communication interfaces, device or unit it is indirect Coupling or communication connection can be electrical property, mechanical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme 's.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit It is that each unit physically exists alone, can also be integrated in one unit with two or more units.
It should also be noted that similar label and letter indicate similar terms in following attached drawing, therefore, once a certain Xiang Yi It is defined in a attached drawing, does not then need that it is further defined and explained in subsequent attached drawing.
In the description of the present application, it should be noted that term " center ", "upper", "lower", "left", "right", "vertical", The orientation or positional relationship of the instructions such as "horizontal", "inner", "outside" is to be based on the orientation or positional relationship shown in the drawings, or be somebody's turn to do Application commodity using when the orientation or positional relationship usually put, be merely for convenience of description the application and simplify description, without It is that the device of indication or suggestion meaning or element must have a particular orientation, be constructed and operated in a specific orientation, therefore not It can be interpreted as the limitation to the application.In addition, term " first ", " second ", " third " etc. are only used for distinguishing description, and cannot manage Solution is indication or suggestion relative importance.
In the description of the present application, it is also necessary to which explanation is unless specifically defined or limited otherwise, term " setting ", " installation ", " connected ", " connection " shall be understood in a broad sense, for example, it may be fixedly connected, may be a detachable connection or one Connect to body;It can be mechanical connection, be also possible to be electrically connected;It can be directly connected, it can also be indirect by intermediary It is connected, can be the connection inside two elements.For the ordinary skill in the art, on being understood with concrete condition State the concrete meaning of term in this application.
Finally, it should be noted that embodiment described above, the only specific embodiment of the application, to illustrate the application Technical solution, rather than its limitations, the protection scope of the application is not limited thereto, although with reference to the foregoing embodiments to this Shen It please be described in detail, those skilled in the art should understand that: anyone skilled in the art Within the technical scope of the present application, it can still modify to technical solution documented by previous embodiment or can be light It is readily conceivable that variation or equivalent replacement of some of the technical features;And these modifications, variation or replacement, do not make The essence of corresponding technical solution is detached from the spirit and scope of the embodiment of the present application technical solution.The protection in the application should all be covered Within the scope of.Therefore, the protection scope of the application shall be subject to the protection scope of the claim.

Claims (10)

1. a kind of influence power appraisal procedure characterized by comprising
Obtain assessment information corresponding at least one influence force estimation aspect;
For the assessment information in terms of influence force estimation described in every kind, the influence value in terms of the influence force estimation is determined;
According to the influence value in terms of a variety of influence force estimations, the combined influence power of goal-based assessment works is assessed.
2. the method according to claim 1, wherein including: works performer in terms of the influence force estimation Aspect, the historical work aspect of the works performer, the goal-based assessment works aspect of the works performer;
Wherein, the influence value according in terms of a variety of influence force estimations, assesses the combined influence of goal-based assessment works Power, comprising:
According to the pre-set distribution weight in terms of influence force estimation described in every kind, the institute in terms of every kind of influence force estimation is calculated Obtain influence value;
Gained influence value in terms of influencing force estimation for every kind is averaged after being added, and determines the synthesis shadow of goal-based assessment works Ring force value;
Corresponding relationship between combined influence force value based on the combined influence force value and the assessment goal-based assessment works, really The combined influence power of the fixed goal-based assessment works.
3. according to the method described in claim 2, it is characterized in that, including: the works table in terms of the works performer In terms of drilling the influence of media power of personnel, in terms of the microblogging influence power of the works performer and the works performer In terms of public's influence power;
According to the pre-set distribution weight in terms of the works performer, assessment in terms of the works performer is calculated The gained influence value of aspect includes:
By the microblogging influence power of influence value, the works performer in terms of the influence of media power of the works performer Influence value in terms of the influence value of aspect and public's influence power of the works performer is averaged after being added, and is obtained Influence value in terms of the works performer.
4. according to the method described in claim 3, it is characterized in that, shadow in terms of the influence of media power of the works performer It rings force value and determines that calculation formula is by the related news amount of the works performer and related wechat amount
Wherein, a1For the works performer influence of media power in terms of influence value, A is the works performer Related news amount, B are the related wechat amount of the works performer, x1For the related news amount of the works performer Weight, y1For the weight of the related wechat amount of the works performer.
5. according to the method described in claim 3, it is characterized in that, shadow in terms of the microblogging influence power of the works performer It rings force value and determines that calculation formula is by the microblogging bean vermicelli amount and relevant microblog amount of the works performer
Wherein, a2For the works performer microblogging influence power in terms of influence value, C1For the works performer's Microblogging bean vermicelli amount, C2For the relevant microblog amount of the works performer, x2For the microblogging bean vermicelli amount of the works performer Weight, y2For the weight of the relevant microblog amount of the works performer.
6. according to the method described in claim 3, it is characterized in that, shadow in terms of public's influence power of the works performer It rings force value and determines that calculation formula is by the index that the public searches for the works performer
Wherein, a3For the works performer public's influence power in terms of influence value, D is that the public searches for the work The index of product performer, x3The weight of the index of the works performer is searched for for the public.
7. according to the method described in claim 2, it is characterized in that, the historical work side according to the works performer The pre-set distribution weight in face, calculating the gained influence value in terms of the historical work of the works performer includes:
According to the historical work film review value meter of the historical work box office value of the works performer and the works performer Calculate the influence value in terms of the historical work of the works performer.
8. according to the method described in claim 2, it is characterized in that, described make according to the goal-based assessment of the works performer Pre-set distribution weight in terms of product, calculates the gained influence power in terms of the goal-based assessment works of the works performer Value includes:
According to the works performer, the discussion index of figure, the goal-based assessment are made in the goal-based assessment works The related news amount of product, the news amount related with the goal-based assessment works and the works performer, the works table It drills described in the microblogging amount calculating of the microblogging amount and the works performer of personnel's publication for goal-based assessment works publication Influence value in terms of the goal-based assessment works of works performer.
9. a kind of influence force estimation device characterized by comprising
Module is obtained, for obtaining assessment information corresponding at least one influence force estimation aspect;
Determining module, for determining the influence force estimation aspect for the assessment information in terms of every kind of influence force estimation Influence value;
Evaluation module, for assessing the synthesis of goal-based assessment works according to the influence value in terms of a variety of influence force estimations Influence power.
10. device according to claim 9, which is characterized in that include: works performer in terms of the influence force estimation Aspect, the historical work aspect of the works performer, the goal-based assessment works aspect of the works performer;
The evaluation module includes:
Computing module, for calculating every kind of influence according to the pre-set distribution weight in terms of influence force estimation described in every kind Gained influence value in terms of force estimation;
The determining module, the gained influence value in terms of being also used to influence force estimation for every kind are averaged after being added, determine The combined influence force value of goal-based assessment works;
The determining module is also used to based on the combined influence force value and assesses the combined influence power of the goal-based assessment works Corresponding relationship between value determines the combined influence power of the goal-based assessment works.
CN201811222150.1A 2018-10-19 2018-10-19 A kind of influence power appraisal procedure and assessment device Pending CN109299884A (en)

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Application publication date: 20190201