CN109165350A - A kind of information recommendation method and system based on deep knowledge perception - Google Patents

A kind of information recommendation method and system based on deep knowledge perception Download PDF

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CN109165350A
CN109165350A CN201810967174.3A CN201810967174A CN109165350A CN 109165350 A CN109165350 A CN 109165350A CN 201810967174 A CN201810967174 A CN 201810967174A CN 109165350 A CN109165350 A CN 109165350A
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information
entity
feature
user
knowledge
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王丹
徐滢
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Chengdu Pinguo Technology Co Ltd
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Chengdu Pinguo Technology Co Ltd
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Abstract

The present invention discloses a kind of information recommendation method and system based on deep knowledge perception, comprising: obtains the entity set of user's history click information;Each of entity set to history click information entity, lookup and its entity with knowledge connection in the knowledge mapping pre-established, obtains entity vector set;To each of entity vector set entity, corresponding Feature Words are searched in knowledge mapping, obtain term vector collection;Feature extraction is carried out to the default feature of term vector collection and history click information, obtains historical information feature set;Recommend one or more Candidate Recommendation information according to historical information feature set;User is calculated for the click probability of each Candidate Recommendation information;Probability be will click on according to sorting from large to small, generate information recommendation list.The content of the content of information text semantic level and knowledge level can be blended carry out feature extraction, to improve the accuracy of recommendation information by technical solution provided by the invention.

Description

A kind of information recommendation method and system based on deep knowledge perception
Technical field
The present invention relates to depth learning technology field more particularly to a kind of information recommendation methods based on deep knowledge perception And system.
Background technique
With the development of internet technology, there is different degrees of information overload phenomenon in all kinds of websites and APP how Comforming and selecting suitable commending contents in multi information to user is each website and APP developer's problem encountered.And it solves It is that user carries out personalized commending contents that certainly the method for this problem, which is exactly using recommender system, i.e., previous by analysis user Click on content feature, obtain the potential interest and focus of the user, by the interested content push of user give the user, To improve website and the income of APP.
Content-based recommendation be based on user using website or APP when the content made of click on content similar push away It recommends.Content information is usually with the shape of text or class text (for example, recording mode that image, voice etc. can be converted into text information) Formula exists.The existing information recommendation based on content is only learnt from the semantic level of text, without making full use of information Between knowledge level connection.For the information brief particularly with some content of text, hot spot timeliness is high, only in semanteme Level obtains information characteristics, can not accurately identify the knowledge entity of text behind, to can not recommend to be more in line with it to user The information of reading interest.
Summary of the invention
The present invention is intended to provide a kind of information recommendation method and system based on deep knowledge perception, it can be by information text The content of semantic level and the content of knowledge level blend carry out feature extraction, to improve the accuracy of recommendation information.
In order to achieve the above objectives, The technical solution adopted by the invention is as follows:
A kind of information recommendation method based on deep knowledge perception, comprising: obtain the entity set of user's history click information; Each of entity set to history click information entity is searched to have with it in the knowledge mapping pre-established and be known Know associated entity, obtains entity vector set;To each of entity vector set entity, looked into the knowledge mapping Corresponding Feature Words are looked for, term vector collection is obtained;The knowledge mapping is made of entity and Feature Words, each entity corresponding one A features above word, each entity have more than one knowledge connection entity;Letter is clicked to the term vector collection and the history The default feature of breath carries out feature extraction, obtains historical information feature set;According to the historical information feature set recommend one with Upper Candidate Recommendation information;User is calculated for the click probability of Candidate Recommendation information described in each;The click probability is pressed According to sorting from large to small, information recommendation list is generated.
Preferably, described to calculate user for the method for the click probability of Candidate Recommendation information described in each are as follows: to obtain The feature term vector of every Candidate Recommendation information;The Candidate Recommendation information is generated using the attention model pre-established Feature term vector weight;The training set of the attention model is the Feature Words vector set of user's history click information;Root According to the weight and the user information that obtains in advance of the feature term vector of the Candidate Recommendation information, using the shot and long term pre-established Memory network calculates user for the click probability of Candidate Recommendation information described in each.
Preferably, the user information obtained in advance includes: user's head portrait, age of user, user's gender etc..
Preferably, the entity set for obtaining user's history click information includes: to divide the history click information Word processing, filters stop words, obtains the history click information word set;Know described in identification from the history click information word set Know the entity recorded in map, obtains primary entities collection;Using entity link technology to each of described primary entities collection Entity disambiguation obtains the entity set of the user's history click information.
Preferably, the default feature of the history click information includes: the history click information word set, and the user goes through The entity set of history click information corresponding feature word set in the knowledge mapping.
Preferably, the default feature to the term vector collection and the history click information carries out feature extraction, obtains Taking historical information feature set includes: to generate the first word using word embedding technology to the history click information word set Vector matrix;Entity set corresponding feature word set, use in the knowledge mapping to the user's history click information Word embedding technology generates the second term vector matrix;To the entity set in the knowledge mapping step knowledge connection Entity set in the knowledge mapping corresponding Feature Words vector set, using word embedding technology generate third word to Moment matrix;Using the first term vector matrix, the second term vector matrix, third term vector matrix as the convolution mind pre-established Three channels through network input layer obtain the historical information feature set after convolutional neural networks calculating.
A kind of information recommendation system based on deep knowledge perception, comprising: knowledge mapping, the knowledge mapping by entity and Feature Words composition, each entity correspond to more than one Feature Words, and each entity has more than one knowledge connection entity;Entity set Module is obtained, for obtaining the entity set of user's history click information;First searching module, for the history click information Each of entity set entity, searched in the knowledge mapping and its entity with knowledge connection, obtain entity to Quantity set;Second searching module, for each of entity vector set entity, searched in the knowledge mapping and its Corresponding Feature Words obtain term vector collection;Characteristic extracting module, for the term vector collection and the history click information Default feature carries out feature extraction, obtains historical information feature set;Recommending module, for being pushed away according to the historical information feature set Recommend one or more Candidate Recommendation information;Computing module, for calculating click of the user for Candidate Recommendation information described in each Probability;Recommendation list generation module, for the click probability according to sorting from large to small, to be generated information recommendation list.
Preferably, the computing module includes: that feature term vector obtains module, for obtaining the every Candidate Recommendation letter The feature term vector of breath;Attention model, the weight of the feature term vector for generating the Candidate Recommendation information;The attention The training set of power model is the Feature Words vector set of user's history click information;Shot and long term memory network, for according to the time The user information selecting the weight of the feature term vector of recommendation information and obtaining in advance calculates user and candidate described in each is pushed away Recommend the click probability of information.
Preferably, it includes: word segmentation module that the entity set, which obtains module, for segmenting to the history click information Processing filters stop words, obtains the history click information word set;Entity recognition module is used for from the history click information The entity recorded in the knowledge mapping is identified in word set, obtains primary entities collection;Entity link module, for described original The entity disambiguation of each of entity set obtains the entity set of the user's history click information.
Preferably, the default feature of the history click information includes: the history click information word set, and the user goes through The entity set of history click information corresponding feature word set in the knowledge mapping;The characteristic extracting module includes: word Embedding module, for generating the first term vector matrix to the history click information word set;The user's history is clicked The entity set of information corresponding feature word set in the knowledge mapping generates the second term vector matrix;To the entity set in institute It states the entity set of a step knowledge connection in the knowledge mapping corresponding Feature Words vector set in the knowledge mapping and generates third word Vector matrix;Convolutional neural networks are used for the first term vector matrix, the second term vector matrix, third term vector matrix As three channels of the convolutional neural networks input layer, calculates and obtain the historical information feature set.
Information recommendation method and system provided in an embodiment of the present invention based on deep knowledge perception, is obtaining user's history After the entity set of click information, using the knowledge mapping that pre-establishes obtain with above-mentioned entity set have the entity of knowledge connection to Quantity set, and then obtain the corresponding term vector collection of entity vector set and entity set step knowledge connection in the knowledge mapping The corresponding Feature Words vector set of entity set, after carrying out feature extraction to all term vector collection, can recommend semantic level and to know The information that knowledge level blends is to user.Compared with the existing recommended technology for only considering information text semantic level, recommendation Information is more accurate, more meets the reading interest of user.Meanwhile the present invention also counts the click probability of Candidate Recommendation information It calculates, and will click on probability and sort from large to small, preferred display clicks the big information of probability.In conclusion skill provided by the invention The content of the content of information text semantic level and knowledge level can be blended carry out feature extraction, to mention by art scheme The accuracy of high recommendation information, and then improve user's clicking rate.
Detailed description of the invention
Fig. 1 is the method flow diagram of the embodiment of the present invention;
Fig. 2 is the system construction drawing one of the embodiment of the present invention;
Fig. 3 is the system construction drawing two of the embodiment of the present invention;
Fig. 4 is the method flow diagram that the entity set of user's history click information is obtained in the embodiment of the present invention;
Fig. 5 is that user is calculated in the embodiment of the present invention for the method for the click probability of Candidate Recommendation information described in each Flow chart;
Fig. 6 is the structural schematic diagram of knowledge mapping in the embodiment of the present invention.
Specific embodiment
In order to make the objectives, technical solutions, and advantages of the present invention clearer, below in conjunction with attached drawing, to the present invention into Row is further described.
Fig. 1 is the method flow diagram of the embodiment of the present invention, comprising the following steps:
Step 101, the entity set of user's history click information is obtained;
In the present embodiment, it is described obtain user's history click information entity set the following steps are included:
Step 1011, word segmentation processing is carried out to the history click information, filters stop words, obtained the history and click letter Cease word set;
Step 1012, the entity recorded in the knowledge mapping is identified from the history click information word set, is obtained former Beginning entity set;
Step 1013, the entity disambiguation of each of the primary entities collection is obtained using entity link technology The entity set of the user's history click information.Entity link technology in the present invention is the entity link skill in knowledge mapping Art, for example, entity " Shanghai " is associated with out in knowledge mapping using entity link technology comprising " evil spirit is all " in information, with " on Sea " replacement " evil spirit is all ", with disambiguation.
Step 102, to each of the entity set of history click information entity, in the knowledge mapping pre-established Middle lookup and its entity with knowledge connection obtain entity vector set;
In the present embodiment, the knowledge mapping is made of entity and Feature Words, and each entity corresponds to more than one Feature Words, Each entity has more than one knowledge connection entity, as shown in Figure 3.For example, some reality in the entity set of history click information Body is " the Forbidden City ", then having the entity of knowledge connection with " the Forbidden City " includes: " Ming Dynasty ", " Beijing ", " imperial palace ", " world five Big palace " etc., the entity vector of generation are [Ming Dynasty, Beijing, imperial palace, the big palace ... ... in the world five].Institute in history click information Some entities obtain entity vector set after above-mentioned knowledge connection.
Step 103, it to each of entity vector set entity, is searched in the knowledge mapping corresponding Feature Words obtain term vector collection;
Step 104, feature extraction is carried out to the default feature of the term vector collection and the history click information, acquisition is gone through History information characteristics collection;
In the present embodiment, the default feature of the history click information includes: the history point obtained in a step 101 Information word set is hit, the entity set of the user's history click information obtained in a step 101 is corresponding in the knowledge mapping Feature word set.Then the concrete methods of realizing of step 104 includes: to the history click information word set, using word Embedding technology generates the first term vector matrix;To the entity set of the user's history click information in the knowledge mapping In corresponding feature word set, using word embedding technology generate the second term vector matrix;To the entity set described The entity set of a step knowledge connection corresponding Feature Words vector set in the knowledge mapping in knowledge mapping, using word Embedding technology generates third term vector matrix;By the first term vector matrix, the second term vector matrix, third word to Three channels of the moment matrix as the convolutional neural networks input layer pre-established obtain after convolutional neural networks calculating The historical information feature set.Above-mentioned first term vector matrix, the second term vector matrix, third term vector matrix are similar to image Tri- channels RGB in identification, are inputted the convolutional neural networks pre-established, obtain historical information feature set.Above-mentioned side In method, each history click information can all obtain corresponding historical information feature set, and the method spliced using vector can obtain The feature set of all history click informations.
Word embedding is one in NLP (Neuro-Linguistic Programming, neural LISP program LISP) Group language model (language modeling) and feature learning technology (feature learning techniques) it is total Claim, these technologies can in vocabulary word or phrase (words or phrases) be mapped to the vector being made of real number On.In the present embodiment, it may be selected during word embedding with common word2vec method.
Step 105, one or more Candidate Recommendation information is recommended according to the historical information feature set;
Step 106, user is calculated for the click probability of Candidate Recommendation information described in each;
In the present embodiment, step 106 method particularly includes:
Step 1061, the feature term vector of every Candidate Recommendation information is obtained;
Step 1062, the power of the feature term vector of the Candidate Recommendation information is generated using the attention model pre-established Weight;The training set of the attention model is the Feature Words vector set of user's history click information;Attention model (Attention Model) is the model that human brain attention is simulated in deep learning, is used to be weighted target data change Change.By trained attention model, the weight for generating feature term vector can be calculated.
Step 1063, the user information obtained according to the weight of the feature term vector of the Candidate Recommendation information and in advance, User is calculated for the click probability of Candidate Recommendation information described in each using the shot and long term memory network pre-established.It is described The user information obtained in advance includes: user's head portrait, age of user, user's gender etc..
In this step, using above-mentioned user information as the long-term characteristic of user, the feature for the information that user is clicked in the recent period Every Candidate Recommendation information is calculated in conjunction with the weight of the feature term vector of calculated recommendation information as Short-term characteristic Click probability.
For the new user of a website or APP, there is no history click information, the heat of certain time can be used at this time Door information replaces the history click information of the user.Therefore, even new user, attention model can also be used and generate candidate The weight of the feature term vector of recommendation information, and then calculate and click probability.
Step 107, the click probability is generated into information recommendation list according to sorting from large to small.Information recommendation is arranged Preceding n information in table is presented to user.
Invention additionally discloses it is a kind of based on deep knowledge perception message recommender system, structural schematic diagram as shown in Fig. 2, It include: knowledge mapping, the knowledge mapping is made of entity and Feature Words, and each entity corresponds to more than one Feature Words, each Entity has more than one knowledge connection entity;Entity set obtains module, for obtaining the entity set of user's history click information; First searching module is looked into the knowledge mapping for each of entity set to history click information entity The entity with it with knowledge connection is looked for, entity vector set is obtained;Second searching module, for in the entity vector set Each entity searches corresponding Feature Words in the knowledge mapping, obtains term vector collection;Characteristic extracting module is used Feature extraction is carried out in the default feature to the term vector collection and the history click information, obtains historical information feature set; Recommending module, for recommending one or more Candidate Recommendation information according to the historical information feature set;Computing module, for calculating Click probability of the user for Candidate Recommendation information described in each;Recommendation list generation module is used for the click probability According to sorting from large to small, information recommendation list is generated.
In the present embodiment, as shown in figure 3, the computing module includes: that feature term vector obtains module, for obtaining every The feature term vector of the Candidate Recommendation information;Attention model, for generating the feature term vector of the Candidate Recommendation information Weight;The training set of the attention model is the Feature Words vector set of user's history click information;Shot and long term memory network, User information for obtaining according to the weight of the feature term vector of the Candidate Recommendation information and in advance, calculates user for every The click probability of the one Candidate Recommendation information.
In the present embodiment, as shown in figure 3, it includes: word segmentation module that the entity set, which obtains module, for the history point It hits information and carries out word segmentation processing, filter stop words, obtain the history click information word set;Entity recognition module is used for from institute It states and identifies the entity recorded in the knowledge mapping in history click information word set, obtain primary entities collection;Entity link module, For obtaining the entity set of the user's history click information to the entity disambiguation of each of the primary entities collection.
In the present embodiment, the default feature of the history click information includes: the history click information word set, the use The entity set of family history click information corresponding Feature Words vector set in the knowledge mapping, the entity set is in the knowledge The entity set of a step knowledge connection corresponding Feature Words vector set in the knowledge mapping in map;The characteristic extracting module It include: word embedding module, for generating the first term vector matrix to the history click information word set;To the use The entity set of family history click information corresponding feature word set in the knowledge mapping generates the second term vector matrix;To described The entity set of entity set step knowledge connection in the knowledge mapping corresponding Feature Words moment of a vector in the knowledge mapping Battle array;Convolutional neural networks, for using the first term vector matrix, the second term vector matrix, third term vector matrix as institute Three channels of convolutional neural networks input layer are stated, calculates and obtains the historical information feature set.
Information recommendation method and system provided in an embodiment of the present invention based on deep knowledge perception, is obtaining user's history After the entity set of click information, using the knowledge mapping that pre-establishes obtain with above-mentioned entity set have the entity of knowledge connection to Quantity set, and then the corresponding term vector collection of entity vector set is obtained, after term vector collection progress feature extraction, semanteme can be recommended The information that level and knowledge level blend is to user.With the existing recommended technology phase for only considering information text semantic level Than the information of recommendation is more accurate, more meets the reading interest of user.Meanwhile click of the present invention also to Candidate Recommendation information Probability is calculated, and be will click on probability and sorted from large to small, and preferred display clicks the big information of probability.In conclusion this hair The content of the content of information text semantic level and knowledge level can be blended progress feature and mentioned by the technical solution of bright offer It takes, to improve the accuracy of recommendation information, and then improves user's clicking rate.
The above description is merely a specific embodiment, but scope of protection of the present invention is not limited thereto, any Those familiar with the art in the technical scope disclosed by the present invention, can easily think of the change or the replacement, and should all contain Lid is within protection scope of the present invention.

Claims (10)

1. a kind of information recommendation method based on deep knowledge perception characterized by comprising
Obtain the entity set of user's history click information;
Each of entity set to history click information entity, searches in the knowledge mapping pre-established and has with it There is the entity of knowledge connection, obtains entity vector set;
To each of entity vector set entity, corresponding Feature Words are searched in the knowledge mapping, are obtained Term vector collection;The knowledge mapping is made of entity and Feature Words, and each entity corresponds to more than one Feature Words, each entity tool There is more than one knowledge connection entity;
Feature extraction is carried out to the default feature of the term vector collection and the history click information, obtains historical information feature Collection;
Recommend one or more Candidate Recommendation information according to the historical information feature set;
User is calculated for the click probability of Candidate Recommendation information described in each;
By the click probability according to sorting from large to small, information recommendation list is generated.
2. the information recommendation method according to claim 1 based on deep knowledge perception, which is characterized in that the calculating is used Method of the family for the click probability of Candidate Recommendation information described in each are as follows:
Obtain the feature term vector of every Candidate Recommendation information;
The weight of the feature term vector of the Candidate Recommendation information is generated using the attention model pre-established;The attention The training set of model is the Feature Words vector set of user's history click information;
The user information obtained according to the weight of the feature term vector of the Candidate Recommendation information and in advance, using what is pre-established Shot and long term memory network calculates user for the click probability of Candidate Recommendation information described in each.
3. the information recommendation method according to claim 2 based on deep knowledge perception, which is characterized in that described to obtain in advance The user information taken includes: user's head portrait, age of user, user's gender.
4. the information recommendation method according to claim 1 based on deep knowledge perception, which is characterized in that the acquisition is used The entity set of family history click information includes:
Word segmentation processing is carried out to the history click information, stop words is filtered, obtains the history click information word set;
The entity recorded in the knowledge mapping is identified from the history click information word set, obtains primary entities collection;
Using entity link technology to the entity disambiguation of each of the primary entities collection, the user's history point is obtained Hit the entity set of information.
5. the information recommendation method according to claim 4 based on deep knowledge perception, which is characterized in that the history point The default feature for hitting information includes: the history click information word set, and the entity set of the user's history click information is described Corresponding feature word set in knowledge mapping.
6. the information recommendation method according to claim 5 based on deep knowledge perception, which is characterized in that described to described The default feature of term vector collection and the history click information carries out feature extraction, obtains historical information feature set and includes:
To the history click information word set, the first term vector matrix is generated using word embedding technology;
Vector set corresponding feature word set in the knowledge mapping is corresponded to the entity set of the user's history click information, is adopted The second term vector matrix is generated with word embedding technology;
To the step knowledge connection entity set of the entity set of the user's history click information in knowledge mapping in the knowledge Corresponding feature word set in map generates third term vector matrix using word embedding technology;
Using the first term vector matrix, the second term vector matrix, third term vector matrix as the convolutional Neural pre-established Three channels of network input layer obtain the historical information feature set after convolutional neural networks calculating.
7. a kind of information recommendation system based on deep knowledge perception characterized by comprising
Knowledge mapping, the knowledge mapping are made of entity and Feature Words, and each entity corresponds to more than one Feature Words, Mei Geshi Body has more than one knowledge connection entity;
Entity set obtains module, for obtaining the entity set of user's history click information;
First searching module, for each of entity set to history click information entity, in the knowledge mapping Middle lookup and its entity with knowledge connection obtain entity vector set;
Second searching module, for each of entity vector set entity, searched in the knowledge mapping and its Corresponding Feature Words obtain term vector collection;
Characteristic extracting module carries out feature extraction for the default feature to the term vector collection and the history click information, Obtain historical information feature set;
Recommending module, for recommending one or more Candidate Recommendation information according to the historical information feature set;
Computing module, for calculating user for the click probability of Candidate Recommendation information described in each;
Recommendation list generation module, for the click probability according to sorting from large to small, to be generated information recommendation list.
8. the information recommendation system according to claim 7 based on deep knowledge perception, which is characterized in that the calculating mould Block includes:
Feature term vector obtains module, for obtaining the feature term vector of every Candidate Recommendation information;
Attention model, the weight of the feature term vector for generating the Candidate Recommendation information;The instruction of the attention model Practice the Feature Words vector set integrated as user's history click information;
Shot and long term memory network, the user for obtaining according to the weight of the feature term vector of the Candidate Recommendation information and in advance Information calculates user for the click probability of Candidate Recommendation information described in each.
9. the information recommendation system according to claim 7 based on deep knowledge perception, which is characterized in that the entity set Obtaining module includes:
Word segmentation module filters stop words, obtains the history and click letter for carrying out word segmentation processing to the history click information Cease word set;
Entity recognition module is obtained for identifying the entity recorded in the knowledge mapping from the history click information word set Take primary entities collection;
Entity link module, for obtaining the user's history to the entity disambiguation of each of the primary entities collection The entity set of click information.
10. the information recommendation system according to claim 9 based on deep knowledge perception, which is characterized in that the history The default feature of click information includes: the history click information word set, and the entity set of the user's history click information is in institute State corresponding feature word set in knowledge mapping;The characteristic extracting module includes:
Word embedding module, for generating the first term vector matrix to the history click information word set;To the use The entity set of family history click information corresponding Feature Words vector set in the knowledge mapping generates the second term vector matrix;It is right The entity set of entity set step knowledge connection in the knowledge mapping in the knowledge mapping corresponding Feature Words to Quantity set generates third term vector matrix;
Convolutional neural networks, for using the first term vector matrix, the second term vector matrix, third term vector matrix as institute Three channels of convolutional neural networks input layer are stated, calculates and obtains the historical information feature set.
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Application publication date: 20190108