CN109120954B - Video message pushing method and device, computer equipment and storage medium - Google Patents

Video message pushing method and device, computer equipment and storage medium Download PDF

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Publication number
CN109120954B
CN109120954B CN201811158675.3A CN201811158675A CN109120954B CN 109120954 B CN109120954 B CN 109120954B CN 201811158675 A CN201811158675 A CN 201811158675A CN 109120954 B CN109120954 B CN 109120954B
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video
target
push
user
information
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CN109120954A (en
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张翔
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Wuhan Douyu Network Technology Co Ltd
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Wuhan Douyu Network Technology Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/239Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests
    • H04N21/2393Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/488Data services, e.g. news ticker
    • H04N21/4882Data services, e.g. news ticker for displaying messages, e.g. warnings, reminders
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/83Generation or processing of protective or descriptive data associated with content; Content structuring
    • H04N21/845Structuring of content, e.g. decomposing content into time segments
    • H04N21/8456Structuring of content, e.g. decomposing content into time segments by decomposing the content in the time domain, e.g. in time segments
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/85Assembly of content; Generation of multimedia applications
    • H04N21/854Content authoring
    • H04N21/8549Creating video summaries, e.g. movie trailer

Abstract

The embodiment of the invention discloses a video message pushing method, a video message pushing device, computer equipment and a storage medium. The method comprises the following steps: when detecting that a main broadcasting issues a target video meeting a pushing condition, acquiring the target video and video information of the target video; the video information comprises identification information and/or content information of the video; generating a push text based on the video information and a preset push message module; generating a push video of the target video based on the target video, wherein the push video is used for displaying abstract content of the target video; generating a push message for the target video based on the push video and the push text; and determining at least one target attention user of the target video, and sending the push message to the at least one target attention user. The embodiment of the invention improves the diversity of the push information and can enable a user to know the push information more conveniently.

Description

Video message pushing method and device, computer equipment and storage medium
Technical Field
The embodiment of the invention relates to an information processing technology, in particular to a video message pushing method, a video message pushing device, computer equipment and a storage medium.
Background
With the development of the internet, more and more entertainment ways, such as live webcasting, are appeared. Currently, internet live video is particularly popular among people due to the characteristics of intuition, rich content, high interactivity and the like.
Currently, the bullet screen type video live broadcast platform which is mainstream in China generally displays the live broadcast of a main broadcast to all users who subscribe to the main broadcast dynamically, so that the users can see the information such as the broadcasting state of the main broadcast in time.
However, live broadcast dynamic push of the anchor is only push aiming at the live broadcast state of the anchor, and actually, the time for watching live broadcast by a user is not sufficient, and live broadcast cannot be watched online in time. Under the condition that the live content of the anchor cannot be watched, the user cannot acquire the dynamic information of the anchor in time, and the requirements of the user are difficult to meet.
Disclosure of Invention
The embodiment of the invention provides a video message pushing method, a video message pushing device, computer equipment and a storage medium, which improve the diversity of pushed information and enable users to know the pushed information more conveniently.
In a first aspect, an embodiment of the present invention provides a method for pushing a video message, including:
when detecting that a main broadcasting issues a target video meeting a pushing condition, acquiring the target video and video information of the target video; wherein the video information comprises identification information and/or content information of the video;
generating a push text based on the video information and a preset push message module;
generating a push video of the target video based on the target video, wherein the push video is used for displaying abstract content of the target video;
generating a push message for the target video based on the push video and the push text;
and determining at least one target attention user of the target video, and sending the push message to the at least one target attention user.
In a second aspect, an embodiment of the present invention further provides a video message pushing apparatus, including:
the video acquisition module is used for acquiring a target video and video information of the target video when detecting that a main broadcasting issues the target video meeting a push condition; wherein the video information comprises identification information and/or content information of the video;
the push text generation module is used for generating a push text based on the video information and a preset push message module;
a pushed video generation module, configured to generate a pushed video of the target video based on the target video, where the pushed video is used to display abstract content of the target video;
a push information determination module for generating a push message of the target video based on the push video and the push text;
and the push information push module is used for determining at least one target attention user of the target video and sending the push information to the at least one target attention user.
In a third aspect, an embodiment of the present invention further provides a computer device, including a memory, a processor, and a computer program stored on the memory and executable on the processor, where the processor implements the video message pushing method according to any one of the embodiments of the present invention when executing the computer program.
In a fourth aspect, the embodiment of the present invention further provides a computer-readable storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements the video message pushing method according to any one of the embodiments of the present invention.
The embodiment of the invention can generate the push video according to the video published by the anchor, generate the push text according to the video information of the target video published by the anchor, generate the push message based on the generated push video and the generated push text, and push the push message to at least one target attention user, thereby improving the diversity of the push message and leading the user to know the push message more conveniently.
Drawings
Fig. 1 is a flowchart of a video message pushing method according to an embodiment of the present invention;
fig. 2 is a schematic structural diagram of a video message pushing apparatus according to a second embodiment of the present invention;
fig. 3 is a schematic structural diagram of a computer device according to a third embodiment of the present invention.
Detailed Description
The present invention will be described in further detail with reference to the accompanying drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the invention and are not limiting of the invention. It should be further noted that, for the convenience of description, only some of the structures related to the present invention are shown in the drawings, not all of the structures.
Example one
Fig. 1 is a flowchart of a message pushing method according to an embodiment of the present invention, where this embodiment is applicable to a situation where a message is pushed to a user according to a dynamic state of a new video published by a main broadcast, and this method may be executed by a message pushing apparatus according to an embodiment of the present invention, and the apparatus may be implemented in a software and/or hardware manner, and may generally be integrated in a server.
The method provided by the embodiment of the invention can be applied to the following scenes: the anchor can publish videos on a live broadcast platform, and a user client paying attention to the anchor can receive dynamic messages of a live broadcast room of the anchor. In the prior art, the user client may view the video published by the anchor by entering into the display page of the anchor, and if the user client displays the display page of the anchor, the user client does not perceive the video just published by the anchor. The method provided by the embodiment can generate the push text according to the information of the video published by the anchor, generate the push video according to the video, and generate the push message based on the push text and the push video, so that the content of the push message can be richer, and the diversity of the push message can be improved.
As shown in fig. 1, the method of this embodiment specifically includes:
s110, when detecting that a main broadcasting issues a target video meeting a pushing condition, acquiring the target video and video information of the target video; wherein the video information includes identification information and/or content information of the video.
Specifically, publishing the video may refer to a process in which the anchor uploads the video to the live broadcast platform through a Web page end (Web) and a client, so that other users may play or download the uploaded video on line through the live broadcast platform.
In the present embodiment, the identification information may refer to identification information indicating the video, for example, a name of the video, a name of a host that distributes the video, a name of a set to which the video belongs, or an address of the video. The content information may refer to information of content of the video, for example, the content information of the game video is content related to a game in the video, and may be a scenario of the game, for example.
It should be noted that the information may be text information, voice information, image information, or the like, and the embodiment of the present invention is not limited in particular.
The push condition may refer to a condition that the video is pushed, and may refer to that the level information of the anchor reaches a set level threshold or the video uploaded by the anchor, and the like, which is not limited in the embodiment of the present invention.
In a specific example, when the target video is a new video and the target video is a first video within a set time, determining that the target video meets a push condition. For example, the video does not include live video and highlight video, but only includes video uploaded on the main broadcast. In addition, the new video may be other videos than the historical playing video. In this regard, the embodiments of the present invention are not particularly limited.
Meanwhile, in order to avoid receiving too many push messages by other users, the first video updated every day by the anchor can be set to send the push messages.
And S120, generating a push text based on the video information and a preset push message module.
The preset push message template can be a push message template provided by a live broadcast platform, and video information can be input into the push message template to generate a push text. Optionally, the video information includes identification information of the video, specifically, a name of the anchor and a title of the video, and the name of the anchor and the title of the video may be respectively filled in the set positions of the push message template, and a text message sentence is generated as the push message of the video.
In one specific example, the push message template may be, message header: [ anchor name ] a new video was published; message content: [ video titles ]. The name of the anchor publishing the video is filled in at the position [ anchor name ], and the name of the video is filled in at the position [ video title ].
If the video information is voice, performing voice recognition on the voice based on the push message template to generate a text corresponding to the voice; and if the video information is an image, performing image recognition on the image based on the push message template to generate a text corresponding to the image.
S130, generating a push video of the target video based on the target video, wherein the push video is used for displaying the abstract content of the target video.
Specifically, the push video may be a video segment representing the abstract content of the target video, and may be a push video formed by sampling a plurality of discrete video frames of the target video at certain time intervals; or a video clip of a certain time is randomly selected from the target video to be used as a push video; it may even be a highlight provided by the anchor for the target video that is intercepted on the basis of the target video. By pushing the video, the user can quickly learn the content of the target video.
Optionally, the generating a push video of the target video based on the target video may include: dividing the target video into video frames to generate a video frame set; selecting a set number of continuous video frames from the video frame set according to a preset screening rule to generate at least one video segment; and generating a push video according to the at least one video segment.
Specifically, a video is actually formed by playing a plurality of images in succession, wherein each image can be regarded as a video frame. The target video can be divided into a plurality of video frames, a video frame set is generated, the video frames are screened from the video frame set, and finally the push video is generated. In order to avoid that each frame of video contains too little content, and it is difficult for a user to quickly capture the content in the push video, the push video is set to include a plurality of video segments, each video segment may include a plurality of consecutive video frames, and each video frame in the plurality of consecutive video frames is taken as a consecutive video frame. The set number may be determined based on the duration of the push video, for example, the duration of the push video is 20 seconds, and the set number may be 4. In this regard, the embodiments of the present invention are not particularly limited.
The preset filtering rule may be set as required, and for example, may be randomly selected, or may be periodically sampled and selected according to a preset time interval. In this regard, the embodiments of the present invention are not particularly limited.
The push video is formed by screening a plurality of video frames from the target video, so that the flexibility of generation of the push video is improved, more information is not required to be provided by a main broadcast, the push video is automatically generated, and the labor cost and the time cost are reduced.
Optionally, the selecting a set number of consecutive video frames from the video frame set according to a preset filtering rule to generate at least one video segment may include: screening key video frames from the video frame set to generate a key video frame set; determining the number of key frames matched with the level information of the anchor according to the preset corresponding relation between the level information and the number of key frames, and taking the number of key frames as a target number; extracting the key frames of the target number from the key video frame set to serve as target video key frames; and for each target key video frame, extracting a set number of video frames before and/or after each key video frame from the video frame set, and generating at least one video segment with the target key video frame.
Specifically, the key video frame may be a video frame that can best embody the target video content, and may be determined by determining the number of types of colors of pixels included in the video frame, and a video frame whose number of types exceeds a set threshold may be determined as the key video frame. And selecting a plurality of continuous video frames containing the key video frames from the plurality of determined key video frames aiming at each key video frame to generate a video segment. The number of the selected key video frames can be determined according to the rank information of the anchor, and the higher the rank is, the more the number of the key video frames is.
By selecting the key video frames which can reflect the target video content most from the video frames, the push video can be generated in a targeted manner, so that the content of the push video is more accurate.
S140, generating a push message of the target video based on the push video and the push text.
Specifically, the push video and the push text may be packaged together and sent to the user client as a push message. In addition, the push message may further include start-stop data for controlling the push video, so that the user client plays the push video after receiving a play instruction of the push video of the user.
S150, determining at least one target attention user of the target video, and sending the push message to the at least one target attention user.
In particular, the target focus user may refer to a user who may be interested in the video published by the anchor.
Optionally, the determining at least one target attention user of the target video may include: determining users in the concerned user list of the anchor, and forming a first concerned user set of the anchor; acquiring the type tag information of the anchor, selecting users matched with the type tag information of the anchor, and forming a second concerned user set; determining users matched with the type label information of the at least one video, and forming a third interest user set; and determining an attention user set according to the first attention user set, the second attention user set and the third attention user set, and determining a target attention user matched with the grade information from the attention user set.
In particular, the first set of interested users may include interested users of the anchor (e.g., fans and/or other anchors); the second set of interested users may include users interested in the anchor; the third set of interested users may include users interested in the video. Because the attention anchor can be realized by executing the tag marking operation, and the attention anchor can be cancelled by executing the tag deleting operation, the first attention user can be acquired through the attention user list of the anchor. The user interested in the anchor can be determined according to the type tag information of the user and the type tag information of the anchor, the type tag information of the user refers to tag information added to each user on the basis of the browsing condition or the gift sending condition of each user of the live platform, and the type tag information of the anchor refers to tag information added to each anchor on the basis of the content of live video or the content of release video of each anchor of the live platform. Also, the user interested in the video may be determined according to the type tag information of the user and the type tag information of the video, which is added by the anchor.
The manner of determining the attention user set may be, optionally, the determining the attention user set according to the first attention user set, the second attention user set, and the third attention user set may include: extracting repeated coincident users from the first concerned user set, the second concerned user set and the third concerned user set respectively; and generating an attention user set based on users except the coincident user in the first attention user set, users except the coincident user in the second attention user set, users except the coincident user in the third attention user set and the coincident user.
By determining that the concerned users of the anchor and the video generate the concerned user set and screening the finally pushed target concerned users based on the level information of the anchor, the video information released by the anchor can be accurately pushed to the client of the suspected interested user, and the coverage rate and the accuracy rate of the pushed message are improved.
The embodiment of the present invention may generate a push video according to a video published by a main broadcasting, generate a push text according to video information of a target video published by the main broadcasting, generate a push message based on the generated push video and the generated push text, and push the push message to at least one target user concerned, which may improve diversity of the push message, and may make the user more convenient to know the push message on the basis of the above embodiment, optionally, after sending the push message to the at least one target user concerned, the method may further include: and when a video skipping request of the target attention user is received, feeding back data to a client of the target attention user so as to enable the client to display a playing page of the target video.
Specifically, when a user inputs a skip instruction, such as clicking and/or touching, in an area where the client displays a target push message, the client sends a video skip request to the live broadcast platform. And the live broadcast platform sends data required by the jump to the client, so that the client jumps to a video playing page corresponding to the push message, wherein the video playing page can be a full-screen playing page or a half-screen playing page.
In addition, it should be noted that, if the client of the user closes the push function, the client will not receive the push message, and the push function is normally opened.
On the basis of the foregoing embodiment, optionally, after sending the push message to the at least one target interested user, the method may further include: receiving display information of a push video sent by a client of the target attention user; wherein the display information comprises click times of the pushed video; and removing the target attention users with the click times lower than a set threshold value from the attention user set.
Specifically, the user who clicks the push video indicates that the user is interested in the push video, the anchor corresponding to the push video is further verified, the concerned user of the corresponding video is interested in the push video, and the concerned user of the corresponding video is interested in the target video corresponding to the push video, so that the concerned user can be further determined to be indeed the concerned user of the target video. By counting the number of clicks of a user on a certain type of anchor and corresponding to a certain type of video released by the anchor, whether the user is an interested user matched with both the anchor of the type and the video of the type can be judged, so that a corresponding interested user set is updated, and accurate push of push information is realized.
In addition, the display information may further include the number of times of receiving a skip request of the target video, and thus, the embodiment of the present invention is not limited in particular.
Example two
Fig. 2 is a schematic diagram of a video message pushing apparatus according to a second embodiment of the present invention. The second embodiment is a corresponding device for implementing the video message pushing method provided by the above-mentioned embodiment of the present invention. The device comprises:
the video obtaining module 210 is configured to, when it is detected that a anchor issues a target video meeting a push condition, obtain the target video and video information of the target video; wherein the video information comprises identification information and/or content information of the video;
a pushed text generation module 220, configured to generate a pushed text based on the video information and a preset pushed message module;
a push video generating module 230, configured to generate a push video of the target video based on the target video, where the push video is used to display summary content of the target video;
a push information determination module 240, configured to generate a push message of the target video based on the push video and the push text;
a push information push module 250, configured to determine at least one target attention user of the target video, and send the push message to the at least one target attention user.
The embodiment of the present invention can generate a push video according to a video published by a main broadcast, generate a push text according to video information of a target video published by the main broadcast, generate a push message based on the generated push video and the generated push text, and push the push message to at least one target user concerned, so as to improve diversity of the push message, and enable the user to know the push message more conveniently, wherein the push video generation module 230 is configured to: the generating a push video of the target video based on the target video comprises: dividing the target video into video frames to generate a video frame set; selecting a set number of continuous video frames from the video frame set according to a preset screening rule to generate at least one video segment; and generating a push video according to the at least one video segment.
Further, the push video generating module 230 is configured to: screening key video frames from the video frame set to generate a key video frame set; determining the number of key frames matched with the level information of the anchor according to the preset corresponding relation between the level information and the number of key frames, and taking the number of key frames as a target number; extracting the key frames of the target number from the key video frame set to serve as target video key frames; and for each target key video frame, extracting a set number of video frames before and/or after each key video frame from the video frame set, and generating at least one video segment with the target key video frame.
Further, the push information pushing module 250 is configured to: determining users in the concerned user list of the anchor, and forming a first concerned user set of the anchor; acquiring the type tag information of the anchor, selecting users matched with the type tag information of the anchor, and forming a second concerned user set; determining users matched with the type label information of the at least one video, and forming a third interest user set; and determining an attention user set according to the first attention user set, the second attention user set and the third attention user set, and determining a target attention user matched with the grade information from the attention user set.
Further, the apparatus is specifically configured to: and when a video skipping request of the target attention user is received, feeding back data to a client of the target attention user so as to enable the client to display a playing page of the target video.
Further, the apparatus is specifically configured to: receiving display information of a push video sent by a client of the target attention user; wherein the display information comprises click times of the pushed video; and removing the target attention users with the click times lower than a set threshold value from the attention user set.
Further, the push information pushing module 250 is configured to: extracting repeated coincident users from the first concerned user set, the second concerned user set and the third concerned user set respectively; and generating an attention user set based on users except the coincident user in the first attention user set, users except the coincident user in the second attention user set, users except the coincident user in the third attention user set and the coincident user.
The video message pushing device can execute the video message pushing method provided by any embodiment of the invention, and has the corresponding functional modules and beneficial effects of the executed video message pushing method.
EXAMPLE III
Fig. 3 is a schematic structural diagram of a computer device according to a third embodiment of the present invention. FIG. 3 illustrates a block diagram of an exemplary computer device 301 suitable for use in implementing embodiments of the present invention. The computer device 301 shown in fig. 3 is only an example and should not bring any limitations to the function and scope of use of the embodiments of the present invention.
As shown in FIG. 3, computer device 301 is in the form of a general purpose computing device. The components of computer device 301 may include, but are not limited to: one or more processors or processing units 302, a system memory 303, and a bus 304 that couples various system components including the system memory 303 and the processing unit 302.
Bus 304 represents one or more of any of several types of bus structures, including a memory bus or memory controller, a peripheral bus, an accelerated graphics port, and a processor or local bus using any of a variety of bus architectures. By way of example, such architectures include, but are not limited to, an Industry Standard Architecture (ISA) bus, a Micro Channel Architecture (MCA) bus, an enhanced ISA bus, a Video Electronics Standards Association (VESA) local bus, and a Peripheral Component Interconnect (PCI) bus.
Computer device 301 typically includes a variety of computer system readable media. Such media may be any available media that is accessible by computer device 301 and includes both volatile and nonvolatile media, removable and non-removable media.
The system Memory 303 may include computer system readable media in the form of volatile Memory, such as Random Access Memory (RAM) 305 and/or cache Memory 306. The computer device 301 may further include other removable/non-removable, volatile/nonvolatile computer system storage media. By way of example only, storage system 307 may be used to read from and write to non-removable, nonvolatile magnetic media (not shown in FIG. 3, commonly referred to as a "hard drive"). Although not shown in FIG. 3, a magnetic disk drive for reading from and writing to a removable, nonvolatile magnetic disk (e.g., a "floppy disk") and an optical disk drive for reading from or writing to a removable, nonvolatile optical disk (e.g., a Compact disk Read-Only Memory (CD-ROM), Digital Video disk (DVD-ROM), or other optical media) may be provided. In these cases, each drive may be connected to bus 304 by one or more data media interfaces. System memory 303 may include at least one program product having a set (e.g., at least one) of program modules that are configured to carry out the functions of embodiments of the invention.
A program/utility 309 having a set (at least one) of program modules 308 may be stored, for example, in system memory 303, such program modules 308 including, but not limited to, an operating system, one or more application programs, other program modules, and program data, each of which examples or some combination thereof may comprise an implementation of a network environment. Program modules 308 generally perform the functions and/or methodologies of embodiments of the present invention as described herein.
The computer device 301 may also communicate with one or more external devices 310 (e.g., keyboard, pointing device, etc.), with one or more devices that enable a user to interact with the computer device 301, and/or with any devices (e.g., network card, modem, etc.) that enable the computer device 301 to communicate with one or more other computing devices. Such communication may be through an Input/Output (I/O) interface 312. Further, computer device 301 may also communicate with one or more networks (e.g., a Local Area Network (LAN), Wide Area Network (WAN), and/or a public Network, such as the internet) via Network adapter 313. As shown, network adapter 313 communicates with the other modules of computer device 301 via bus 304. It should be appreciated that although not shown in FIG. 3, other hardware and/or software modules may be used in conjunction with computer device 301, including but not limited to: microcode, device drivers, Redundant processing units, external disk drive Arrays, disk array (RAID) systems, tape drives, and data backup storage systems, to name a few.
The processing unit 302 executes various functional applications and data processing by running programs stored in the system memory 303, for example, implementing a video message pushing method provided by an embodiment of the present invention:
that is, the processing unit implements, when executing the program: when detecting that a main broadcasting issues a target video meeting a pushing condition, acquiring the target video and video information of the target video; the video information comprises identification information and/or content information of the video; generating a push text based on the video information and a preset push message module; generating a push video of the target video based on the target video, wherein the push video is used for displaying abstract content of the target video; generating a push message for the target video based on the push video and the push text; and determining at least one target attention user of the target video, and sending the push message to the at least one target attention user.
Example four
A fourth embodiment of the present invention provides a computer-readable storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements a video message pushing method according to any of the embodiments of the present invention:
that is, the program when executed by the processor implements: when detecting that a main broadcasting issues a target video meeting a pushing condition, acquiring the target video and video information of the target video; the video information comprises identification information and/or content information of the video; generating a push text based on the video information and a preset push message module; generating a push video of the target video based on the target video, wherein the push video is used for displaying abstract content of the target video; generating a push message for the target video based on the push video and the push text; and determining at least one target attention user of the target video, and sending the push message to the at least one target attention user.
Computer storage media for embodiments of the invention may employ any combination of one or more computer-readable media. The computer readable medium may be a computer readable signal medium or a computer readable storage medium. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the computer readable storage medium would include the following: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a RAM, a Read-Only Memory (ROM), an Erasable Programmable Read-Only Memory (EPROM), a flash Memory, an optical fiber, a portable CD-ROM, an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the context of this document, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device.
A computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device.
Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, Radio Frequency (RF), etc., or any suitable combination of the foregoing.
Computer program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + +, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a LAN or a WAN, or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
It is to be noted that the foregoing is only illustrative of the preferred embodiments of the present invention and the technical principles employed. It will be understood by those skilled in the art that the present invention is not limited to the particular embodiments described herein, but is capable of various obvious changes, rearrangements and substitutions as will now become apparent to those skilled in the art without departing from the scope of the invention. Therefore, although the present invention has been described in greater detail by the above embodiments, the present invention is not limited to the above embodiments, and may include other equivalent embodiments without departing from the spirit of the present invention, and the scope of the present invention is determined by the scope of the appended claims.

Claims (7)

1. A method for pushing a video message, comprising:
the method comprises the steps that a user client displays a display page of a main broadcast, and when the main broadcast is detected to issue a target video meeting a pushing condition, the target video and video information of the target video are obtained; wherein the video information comprises identification information and/or content information of the video;
generating a push text based on the video information and a preset push message module;
generating a push video of the target video based on the target video, wherein the push video is used for displaying abstract content of the target video;
generating a push message for the target video based on the push video and the push text;
determining at least one target attention user of the target video, and sending the push message to the at least one target attention user;
the generating a push video of the target video based on the target video comprises:
dividing the target video into video frames to generate a video frame set;
selecting a set number of continuous video frames from the video frame set according to a preset screening rule to generate at least one video segment;
generating a push video according to the at least one video segment;
selecting a set number of continuous video frames from the video frame set according to a preset screening rule to generate at least one video segment, including:
screening key video frames from the video frame set to generate a key video frame set;
determining the number of key frames matched with the level information of the anchor according to the preset corresponding relation between the level information and the number of key frames, and taking the number of key frames as a target number;
extracting the key frames of the target number from the key video frame set to serve as target video key frames;
for each target key video frame, extracting a set number of video frames before and/or after each key video frame from the video frame set, and generating at least one video segment with the target key video frame;
the determining at least one target attention user of the target video comprises:
determining users in the concerned user list of the anchor, and forming a first concerned user set of the anchor;
acquiring the type tag information of the anchor, selecting users matched with the type tag information of the anchor, and forming a second concerned user set;
determining users matched with the type label information of the at least one video, and forming a third interest user set;
and determining an attention user set according to the first attention user set, the second attention user set and the third attention user set, and determining a target attention user matched with the grade information from the attention user set.
2. The method of claim 1, further comprising, after sending the push message to the at least one target interested user:
and when a video skipping request of the target attention user is received, feeding back data to a client of the target attention user so as to enable the client to display a playing page of the target video.
3. The method of claim 2, further comprising, after sending the push message to the at least one target interested user:
receiving display information of a push video sent by a client of the target attention user; wherein the display information comprises click times of the pushed video;
and removing the target attention users with the click times lower than a set threshold value from the attention user set.
4. The method of claim 1, wherein determining the set of users of interest from the first set of users of interest, the second set of users of interest, and the third set of users of interest comprises:
extracting repeated coincident users from the first concerned user set, the second concerned user set and the third concerned user set respectively;
and generating an attention user set based on users except the coincident user in the first attention user set, users except the coincident user in the second attention user set, users except the coincident user in the third attention user set and the coincident user.
5. A video message push apparatus, comprising:
the video acquisition module is used for displaying a display page of a main broadcast by a user client, and acquiring a target video and video information of the target video when detecting that the main broadcast issues the target video meeting a push condition; wherein the video information comprises identification information and/or content information of the video;
the push text generation module is used for generating a push text based on the video information and a preset push message module;
a pushed video generation module, configured to generate a pushed video of the target video based on the target video, where the pushed video is used to display abstract content of the target video;
a push information determination module for generating a push message of the target video based on the push video and the push text;
the push information push module is used for determining at least one target attention user of the target video and sending the push information to the at least one target attention user;
the push video generation module is configured to generate a push video of the target video based on the target video, and includes:
dividing the target video into video frames to generate a video frame set;
selecting a set number of continuous video frames from the video frame set according to a preset screening rule to generate at least one video segment;
generating a push video according to the at least one video segment;
the push video generation module is specifically further configured to:
screening key video frames from the video frame set to generate a key video frame set;
determining the number of key frames matched with the level information of the anchor according to the preset corresponding relation between the level information and the number of key frames, and taking the number of key frames as a target number;
extracting the key frames of the target number from the key video frame set to serve as target video key frames;
for each target key video frame, extracting a set number of video frames before and/or after each key video frame from the video frame set, and generating at least one video segment with the target key video frame;
the push information push module is further configured to: determining users in the concerned user list of the anchor, and forming a first concerned user set of the anchor; acquiring the type tag information of the anchor, selecting users matched with the type tag information of the anchor, and forming a second concerned user set; determining users matched with the type label information of the at least one video, and forming a third interest user set; and determining an attention user set according to the first attention user set, the second attention user set and the third attention user set, and determining a target attention user matched with the grade information from the attention user set.
6. A computer device comprising a memory, a processor and a computer program stored on the memory and executable on the processor, wherein the processor implements the video message push method of any of claims 1-4 when executing the program.
7. A computer-readable storage medium, on which a computer program is stored, which, when being executed by a processor, carries out the video message push method according to any one of claims 1 to 4.
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