CN108898979A - Advertisement machine interactive approach, interactive system for advertisement player and advertisement machine - Google Patents
Advertisement machine interactive approach, interactive system for advertisement player and advertisement machine Download PDFInfo
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- CN108898979A CN108898979A CN201810398238.2A CN201810398238A CN108898979A CN 108898979 A CN108898979 A CN 108898979A CN 201810398238 A CN201810398238 A CN 201810398238A CN 108898979 A CN108898979 A CN 108898979A
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- manikin
- advertisement
- background
- image
- advertisement machine
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0641—Shopping interfaces
- G06Q30/0643—Graphical representation of items or shoppers
Abstract
The present invention relates to a kind of advertisement machine interactive approach, interactive system for advertisement player and advertisement machine, advertisement machine interactive approach steps：Response breaks instruction and stops playing advertisement, into fitting interface；Selected clothes are rendered to manikin by the operation for responding user；Replace the Background of manikin.Above-mentioned advertisement machine interactive approach, interactive system for advertisement player and advertisement machine, by when manikin renders clothes, simultaneously provide replacement Background function, better observing effect can be provided for clothes effect, enhance advertisement machine and the interactivity of client, when applied to garment marketing field, better dress advertisements experience can be provided for user.
Description
Technical field
The present invention relates to advertisement machine field, more particularly to a kind of advertisement machine interactive approach, interactive system for advertisement player and wide
Announcement machine.
Background technique
Advertisement machine is that the advertisement programming system carried by its own carries out related production using advertisement video, audio, picture
The multimedia broadcast terminal of product or service advertisement is common in enterprise, subway station, railway station, bus station, road side, airport etc.
Public arena.However, traditional advertisement machine be usually passively, loop play one group of advertisement, cannot achieve and interacted with client.
Summary of the invention
Based on this, it is necessary to cannot achieve traditional advertisement machine and aiming at the problem that interaction, provide a kind of advertisement with client
Machine interactive approach, interactive system for advertisement player and advertisement machine.
First aspect present invention provides a kind of advertisement machine interactive approach, includes the following steps：
Response breaks instruction and stops playing advertisement, into fitting interface；
Selected clothes are rendered to manikin by the operation for responding user；
Replace the Background of manikin.
The Background of the replacement manikin in one of the embodiments, specifically includes：
When the clothes selected are rendered to manikin, the Background of synchronous replacement manikin；Or
The Background of response replacement instruction replacement manikin.
The Background of the replacement manikin in one of the embodiments, specifically includes：
According to selected clothes, a replacement image is determined from one group of Background corresponding with selected clothes；
Current Background is replaced with replacement image.
In one of the embodiments, it is described current Background is replaced with replacement image after, further include：
Manikin is subjected to image with background image and synthesizes processing, forms background pictures.
The Background of the replacement manikin in one of the embodiments, specifically includes：
A target point is selected on preset map；
Read real scene image corresponding with target point；
Manikin is integrated into real scene image by image synthesis processing, forms outdoor scene photo.
It is described in one of the embodiments, that manikin is integrated into real scene image by image synthesis processing, shape
At outdoor scene photo, specifically include：
Photo angle is determined according to real scene image；
Manikin is pre-processed according to photo angle, pretreated manikin is integrated into real scene image
In.
Above-mentioned advertisement machine interactive approach can by simultaneously providing replacement Background function when manikin renders clothes
To provide better observing effect for clothes effect, advertisement machine and the interactivity of client are enhanced, is applied to garment marketing field
When, better dress advertisements experience can be provided for user.
Second aspect of the present invention provides a kind of interactive system for advertisement player, including：
Response component breaks instruction stopping loop play advertisement for responding, into fitting interface；
Rendering component, for the clothes selected to be rendered to manikin；
Component is replaced, for replacing the Background of manikin.
Further include in one of the embodiments,：
Image combining unit part synthesizes processing for manikin to be carried out image with background image.
Further include in one of the embodiments,：
Map component, any point correspondence is stored with real scene image on the map component.
Above-mentioned interactive system for advertisement player can by simultaneously providing replacement Background function when manikin renders clothes
To provide better observing effect for clothes effect, advertisement machine and the interactivity of client are enhanced, is applied to garment marketing field
When, better dress advertisements experience can be provided for user.
Third aspect present invention provides a kind of advertisement machine, including memory, and the memory is stored with computer program,
Described in computer program realize advertisement machine interactive approach described in any of the above embodiments when executed by the processor.
Detailed description of the invention
Fig. 1 is the flow chart of the advertisement machine interactive approach of one embodiment of the invention；
Fig. 2 is the flow chart of the advertisement machine interactive approach of further embodiment of this invention；
Fig. 3 is the flow chart of the advertisement machine interactive approach of further embodiment of this invention；
Fig. 4 is the local process exploded view of the advertisement machine interactive approach of one embodiment of the invention；
Fig. 5 is the local process exploded view of the advertisement machine interactive approach of further embodiment of this invention；
Fig. 6 is the flow chart of the advertisement machine interactive approach of further embodiment of this invention；
Fig. 7 is the frame construction drawing of the interactive system for advertisement player of one embodiment of the invention；
Fig. 8 is the frame construction drawing of the interactive system for advertisement player of further embodiment of this invention；
Fig. 9 is the frame construction drawing of the interactive system for advertisement player of further embodiment of this invention；
Figure 10 is the frame construction drawing of the interactive system for advertisement player of further embodiment of this invention.
Specific embodiment
To better understand the objects, features and advantages of the present invention, with reference to the accompanying drawing and specific real
Applying mode, the present invention will be described in detail.It should be noted that in the absence of conflict, presently filed embodiment and reality
The feature applied in mode can be combined with each other.
Unless otherwise defined, all technical and scientific terms used herein and belong to technical field of the invention
The normally understood meaning of technical staff is identical.Term as used herein in the specification of the present invention is intended merely to description tool
The purpose of the embodiment of body, it is not intended that in the limitation present invention.
Fig. 1 is the flow chart of the advertisement machine interactive approach of some embodiments of the invention, the advertisement machine interactive approach application
In advertisement machine, good shopping experience can be provided when being set to garment marketing place for client.It should be noted that the present invention
The advertisement machine interactive approach of embodiment is not limited to step and sequence in flow chart shown in FIG. 1, according to different requirements,
Step in flow chart can increase, remove or change sequence.
As shown in Figure 1, the advertisement machine interactive approach includes the following steps：
S12：Response breaks instruction and stops playing advertisement, into fitting interface.
In general, in the case where unattended, one group of pre-set advertisement of broadcasting of advertisement machine circulation is played in advertisement
When, advertisement is paved with the screen of advertisement machine, and the screen of advertisement machine does not show fitting interface, similar to desktop computer screen protection with
Windows action pane.After instruction is broken in advertisement machine generation, responds this and break instruction, stop advertisement being played on, enter
To fitting interface.
Breaking instruction is to detect that user generates there may be interactive demand based on advertisement machine.Illustratively, when with
When the display screen of advertisement machine is touched at family, it may indicate that user needs to experience the fitting function of advertisement machine, at this point, touching in user aobvious
After display screen, i.e., corresponding generate breaks instruction, stops playing advertisement.It is also possible that advertisement machine detects that user stops in predeterminable area
Certain time is stayed, i.e. instruction is broken in triggering, and the detection can be infrared detection, for example, when detecting user just facing towards aobvious
It is more than to stop playing advertisement between default that display screen, which stops,.It will be appreciated by persons skilled in the art that breaking the triggering of instruction
Mode is not limited to one kind, can be the combination of a variety of triggering modes, in the case where a variety of triggering methods any satisfaction
Instruction is broken in triggering, and triggering mode is also not necessarily limited to above two, can also be through others sides such as cameras capture face triggerings
Formula, it is not limited here.
S14：Selected clothes are rendered to manikin by the operation for responding user.
Into after fitting interface, it is provided with an initial manikin in fitting room, is used as " model " of fitting, uses
Family can choose clothes in material database, and " wearing " is on manikin, to observe clothes effect：When clothes are selected, select
Clothes be rendered to manikin, user can from multiple angles clothes clothes effect.In the particular embodiment,
Material database is connected to the clothes library in market, and is updated with the update in the clothes library in market, so as to directly in material database
The satisfied clothes of middle selection clothes effect, then carry out real fit.
In some embodiments, for convenient for user, clothes effect, manikin are 3D manikin from multiple angles,
User can adjust the viewing angle of 3D manikin by some gesture operations or virtual key of touch display screen, thus from
Different angle observes clothes effect.
S16：Replace the Background of manikin.
The display screen of advertisement machine is used as fitting interface between showing a virtual fitting, and manikin is built in fitting room, uses
Family carries out the initial option of clothes in fitting room, at this point, fitting room is the Background for being used as manikin.In order to further enhance
The satisfaction of clothes selection, at this point it is possible to observe clothes wearing in corresponding occasion by way of replacing Background convenient for client
Effect, for example, Background correspondence is changed to church or seashore when selected clothes are wedding gauze kerchief.
In some embodiments, when the clothes selected are rendered to manikin, the background of synchronous replacement manikin
Figure.
In further embodiments, clothes render to manikin and the Background of replacement manikin is also possible to difference
Step carries out.Illustratively, the replacement of the Background of manikin is also carried out by user's operation, and a replacement is arranged on a display screen
Virtual key, when user touches the replacement key, triggering replacement instruction, the back of advertisement machine response replacement instruction replacement manikin
Jing Tu.
It will be appreciated by persons skilled in the art that above two substitute mode can be used together, it is synchronous in selected clothes
A Background is replaced, at this point, user can replace key by touching, to trigger replacement instruction, replaces Background.
Please continue to refer to Fig. 2, in some embodiments, the Background of the replacement manikin is specifically included：
S161：According to selected clothes, a replacement figure is determined from one group of Background corresponding with selected clothes
Picture；
S163：Current Background is replaced with replacement image.
It is appreciated that one group of Background can be set for the installing of every suit, scheme in every group of Background including at least at least one
Picture determines a Background when user selectes a set of clothes at random that is, from this group of Background, as replacement image, and will
Replacement image is replaced between current Background, such as replacement virtual fitting.
It is, of course, also possible to the replacement of Background be realized in other way, for example, can be by establishing the side of label
Formula, is every set clothes correspondence establishment one or more label, and every Background also correspondence establishment one or more label passes through mark
Corresponding relationship between label randomly chooses a Background as replacement image from the Background for meet label.
Referring to Fig. 3, further, in step S163：After replacement image is replaced current Background, can also include
Step：
S165：Manikin is subjected to image with background image and synthesizes processing, forms background pictures.
It is handled by image synthesis, by thering is the manikin of selected clothes to be integrated into Background for " wearing ", forms back
Scape photo provides the visual effect figure for being similar to and taking pictures for user, provides the clothes effect observation of more various dimensions for user.
Referring to Fig. 4, in some embodiments, observation clothes effect can also be combined with map application, " will be worn "
There is the manikin of selected clothes to be dissolved into outdoor scene, to observe clothes effect.Specifically, the background of the replacement manikin
Figure, specifically includes：
S162：A target point is selected on preset map；
S164：Read real scene image corresponding with target point；
S166：Manikin is integrated into real scene image by image synthesis processing, forms outdoor scene photo.
In the particular embodiment, a map suspension windows can be shown on a display screen, map application is shown, in map
In, each place is stored with corresponding real scene image, and when selecting a target point on map, i.e. determination is corresponding with the target point
Real scene image manikin is integrated into real scene image after manikin and real scene image are carried out image co-registration processing,
Form outdoor scene photo.Illustratively, street corresponding with the place is read out in a certain place that a certain shopping mall is selected on map
Scape is calculated by image, and manikin is dissolved into streetscape, forms streetscape photo, and observes selected clothes in streetscape
Clothes effect.
Referring to Fig. 5, in some embodiments, it is described that manikin is integrated by real scene image by image synthesis processing
In, outdoor scene photo is formed, is specifically included：
S166a：Photo angle is determined according to real scene image；
S166b：Manikin is pre-processed according to photo angle, pretreated manikin is integrated into outdoor scene
In image.
By photo angle, manikin is determined into the posture in real scene image, so that obtained outdoor scene photo tool
There is good visual effect.
When manikin is 3D manikin, before carrying out image synthesis processing, need to carry out 3D manikin flat
Faceization processing, then merged with Background.
Referring to Fig. 6, further including step before step S14 after step s 12 in some embodiments：
S13：Establish manikin.
It is appreciated that user can input parameter, modify to initial manikin, described after entering fitting interface
Parameter is long etc. including raising, weight, shoulder breadth, bust, waistline, hip circumference, brachium, leg, can be first according to the parameter that user inputs
Modification generates new manikin on the basis of beginning manikin.Relevant fitting behaviour is carried out based on modified manikin again
Make.
Above-mentioned advertisement machine interactive approach can by simultaneously providing replacement Background function when manikin renders clothes
To provide better observing effect for clothes effect, advertisement machine and the interactivity of client are enhanced, is applied to garment marketing field
When, better dress advertisements experience can be provided for user.
Please continue to refer to Fig. 7, one embodiment of the invention also provides a kind of interactive system for advertisement player 10, including response component
110, rendering component 120 and replacement component 130.It is understood that corresponding to each implementation in above-mentioned advertisement machine interactive approach
Example, the interactive system for advertisement player 10 may include some or all of each component or device shown in Fig. 6, each component or dress
The function of setting will introduced in detail below.
The response component 110 breaks instruction stopping loop play advertisement for responding, into fitting interface.
In general, in the case where unattended, one group of pre-set advertisement of broadcasting of advertisement machine circulation is played in advertisement
When, advertisement is paved with the screen of advertisement machine, and the screen of advertisement machine does not show fitting interface, similar to desktop computer screen protection with
Windows action pane.After instruction is broken in advertisement machine generation, responds this and break instruction, stop advertisement being played on, enter
To fitting interface.
Breaking instruction is to detect that user generates there may be interactive demand based on advertisement machine.Illustratively, when with
When the display screen of advertisement machine is touched at family, it may indicate that user needs to experience the fitting function of advertisement machine, at this point, touching in user aobvious
After display screen, i.e., corresponding generate breaks instruction, stops playing advertisement.It is also possible that advertisement machine detects that user stops in predeterminable area
Certain time is stayed, i.e. instruction is broken in triggering, and the detection can be infrared detection, for example, when detecting user just facing towards aobvious
It is more than to stop playing advertisement between default that display screen, which stops,.It will be appreciated by persons skilled in the art that breaking the triggering of instruction
Mode is not limited to one kind, can be the combination of a variety of triggering modes, in the case where a variety of triggering methods any satisfaction
Instruction is broken in triggering, and triggering mode is also not necessarily limited to above two, can also be through others sides such as cameras capture face triggerings
Formula, it is not limited here.
The rendering component 120, for the clothes selected to be rendered to manikin.
Into after fitting interface, it is provided with an initial manikin in fitting room, is used as " model " of fitting, uses
Family can choose clothes in material database, and " wearing " is on manikin, to observe clothes effect：When clothes are selected, select
Clothes be rendered to manikin, user can from multiple angles clothes clothes effect.In the particular embodiment,
Material database is connected to the clothes library in market, and is updated with the update in the clothes library in market, so as to directly in material database
The satisfied clothes of middle selection clothes effect, then carry out real fit.
In some embodiments, for convenient for user, clothes effect, manikin are 3D manikin from multiple angles,
User can adjust the viewing angle of 3D manikin by some gesture operations or virtual key of touch display screen, thus from
Different angle observes clothes effect.
The replacement component 130, for replacing the Background of manikin.
The display screen of advertisement machine is used as fitting interface between showing a virtual fitting, and manikin is built in fitting room, uses
Family carries out the initial option of clothes in fitting room, at this point, fitting room is the Background for being used as manikin.In order to further enhance
The satisfaction of clothes selection, at this point it is possible to observe clothes wearing in corresponding occasion by way of replacing Background convenient for client
Effect, for example, Background correspondence is changed to church or seashore when selected clothes are wedding gauze kerchief.
In some embodiments, when the clothes selected are rendered to manikin, the automatic background for replacing manikin
Figure.
In further embodiments, the replacement of the Background of manikin is also carried out by user's operation, illustratively, aobvious
One replacement virtual key is set in display screen, and when user touches the replacement key, triggering replacement instruction, advertisement machine response replacement refers to
Enable the Background of replacement manikin.
It will be appreciated by persons skilled in the art that above two substitute mode can be used together, it is synchronous in selected clothes
A Background is replaced, at this point, user can replace key by touching, to trigger replacement instruction, replaces Background.
In some embodiments, the replacement component 130 includes：
Image selection component 131, the clothes selected for basis, from one group of Background corresponding with selected clothes
Determine a replacement image；And
Image replaces component 133, for replacing current Background with replacement image.
It is appreciated that one group of Background can be set for the installing of every suit, scheme in every group of Background including at least at least one
Picture determines a Background when user selectes a set of clothes at random that is, from this group of Background, as replacement image, and will
Replacement image is replaced between current Background, such as replacement virtual fitting.
It is, of course, also possible to the replacement of Background be realized in other way, for example, can be by establishing the side of label
Formula, is every set clothes correspondence establishment one or more label, and every Background also correspondence establishment one or more label passes through mark
Corresponding relationship between label randomly chooses a Background as replacement image from the Background for meet label.
Referring to Fig. 8, further, the interactive system for advertisement player 10 further includes：
Image combining unit part 140 synthesizes processing for manikin to be carried out image with background image.
It is handled by image synthesis, by thering is the manikin of selected clothes to be integrated into Background for " wearing ", forms back
Scape photo provides the visual effect figure for being similar to and taking pictures for user, provides the clothes effect observation of more various dimensions for user.
Referring to Fig. 9, in some embodiments, observation clothes effect can also be combined with map application, " will be worn "
There is the manikin of selected clothes to be dissolved into outdoor scene, to observe clothes effect.Specifically, the interactive system for advertisement player 10 is gone back
Including map component 150, any point correspondence is stored with real scene image on the map component 150.
In the particular embodiment, a map suspension windows can be shown on a display screen, map application is shown, in map
In, each place is stored with corresponding real scene image, and when selecting a target point on map, i.e. determination is corresponding with the target point
Real scene image manikin is integrated into realistic picture by manikin and real scene image after the processing of image combining unit part 140
As in, outdoor scene photo is formed.Illustratively, a certain place that a certain shopping mall is selected on map, reads out and the place pair
Manikin is dissolved into streetscape by the streetscape answered by the processing of image combining unit part 140, forms streetscape photo, and observe
Selected clothes effect of the clothes in streetscape.
In some embodiments, described image compound component 140 includes：
Computation module 141, user determines photo angle according to real scene image；And
Image processing modules 143, for being pre-processed according to photo angle to manikin, by pretreated human body
Model rendering enters in real scene image.
By photo angle, manikin is determined into the posture in real scene image, so that obtained outdoor scene photo tool
There is good visual effect.
When manikin is 3D manikin, before carrying out image synthesis processing, need to carry out 3D manikin flat
Faceization processing, then merged with Background.
Referring to Fig. 10, the interactive system for advertisement player 10 can also include：
Model foundation component 160, for establishing manikin.
It is appreciated that user can input parameter, modify to initial manikin, described after entering fitting interface
Parameter is long etc. including raising, weight, shoulder breadth, bust, waistline, hip circumference, brachium, leg, can be first according to the parameter that user inputs
Modification generates new manikin on the basis of beginning manikin.Relevant fitting behaviour is carried out based on modified manikin again
Make.
Above-mentioned interactive system for advertisement player 10, by simultaneously providing replacement Background function when manikin renders clothes,
Better observing effect can be provided for clothes effect, enhance advertisement machine and the interactivity of client, be applied to garment marketing and lead
When domain, better dress advertisements experience can be provided for user.
One embodiment of the invention also provides a kind of advertisement machine, and the advertisement machine includes memory, and the memory is stored with
Computer program, wherein the computer program realizes that advertisement machine described in any of the above-described embodiment is mutual when executed by the processor
Dynamic method.
If the integrated component/module/unit of described image system/computer device is real in the form of SFU software functional unit
Now and when sold or used as an independent product, it can store in a computer readable storage medium.Based in this way
Understanding, the present invention realize above embodiment method in all or part of the process, can also be referred to by computer program
Relevant hardware is enabled to complete, the computer program can be stored in a computer readable storage medium, the computer
Program is when being executed by processor, it can be achieved that the step of above-mentioned each method implementation.Wherein, the computer program includes
Computer program code, the computer program code can for source code form, object identification code form, executable file or certain
A little intermediate forms etc..The computer readable storage medium may include：Any of the computer program code can be carried
Entity or device, recording medium, USB flash disk, mobile hard disk, magnetic disk, CD, computer storage, read-only memory (ROM, Read-
Only Memory), random access memory (RAM, Random Access Memory), electric carrier signal, telecommunication signal and
Software distribution medium etc..It should be noted that the content that the computer-readable medium includes can be according in jurisdiction
Legislation and the requirement of patent practice carry out increase and decrease appropriate, such as in certain jurisdictions, according to legislation and patent practice, meter
Calculation machine readable medium does not include electric carrier signal and telecommunication signal.
In several specific embodiments provided by the present invention, it should be understood that disclosed system and method, it can be with
It realizes by another way.For example, system embodiment described above is only schematical, for example, the component
Division, only a kind of logical function partition, there may be another division manner in actual implementation.
In addition, each functional module/component in each embodiment of the present invention can integrate in same treatment module/component
In, it is also possible to modules/component and physically exists alone, can also be integrated in two or more module/components identical
In module/component.Above-mentioned integrated module/component both can take the form of hardware realization, can also add software using hardware
Functional module/component form is realized.
It is obvious to a person skilled in the art that the embodiment of the present invention is not limited to the details of above-mentioned exemplary embodiment,
And without departing substantially from the spirit or essential attributes of the embodiment of the present invention, this hair can be realized in other specific forms
Bright embodiment.Therefore, in all respects, the present embodiments are to be considered as illustrative and not restrictive, this
The range of inventive embodiments is indicated by the appended claims rather than the foregoing description, it is intended that being equal for claim will be fallen in
All changes in the meaning and scope of important document are included in the embodiment of the present invention.It should not be by any attached drawing mark in claim
Note is construed as limiting the claims involved.Furthermore, it is to be understood that one word of " comprising " does not exclude other units or steps, odd number is not excluded for
Plural number.Multiple units, module or the device stated in system, device or terminal claim can also be by the same units, mould
Block or device are implemented through software or hardware.The first, the second equal words are used to indicate names, and are not offered as any specific
Sequence.
The embodiments described above only express several embodiments of the present invention, and the description thereof is more specific and detailed, but simultaneously
It cannot therefore be construed as limiting the scope of the patent.It should be pointed out that coming for those of ordinary skill in the art
It says, without departing from the inventive concept of the premise, various modifications and improvements can be made, these belong to protection of the invention
Range.Therefore, the scope of protection of the patent of the invention shall be subject to the appended claims.
Claims (10)
1. a kind of advertisement machine interactive approach, which is characterized in that include the following steps：
Response breaks instruction and stops playing advertisement, into fitting interface；
Selected clothes are rendered to manikin by the operation for responding user；
Replace the Background of manikin.
2. advertisement machine interactive approach according to claim 1, which is characterized in that the Background of the replacement manikin,
It specifically includes：
When the clothes selected are rendered to manikin, the Background of synchronous replacement manikin；Or
The Background of response replacement instruction replacement manikin.
3. advertisement machine interactive approach according to claim 1, which is characterized in that the Background of the replacement manikin,
It specifically includes：
According to selected clothes, a replacement image is determined from one group of Background corresponding with selected clothes；
Current Background is replaced with replacement image.
4. advertisement machine interactive approach according to claim 3, which is characterized in that described to replace current back with replacement image
After scape figure, further include：
Manikin is subjected to image with background image and synthesizes processing, forms background pictures.
5. advertisement machine interactive approach according to claim 1, which is characterized in that the Background of the replacement manikin,
It specifically includes：
A target point is selected on preset map；
Read real scene image corresponding with target point；
Manikin is integrated into real scene image by image synthesis processing, forms outdoor scene photo.
6. advertisement machine interactive approach according to claim 5, which is characterized in that described to be handled by image synthesis by human body
Model Fusion forms outdoor scene photo, specifically includes into real scene image：
Photo angle is determined according to real scene image；
Manikin is pre-processed according to photo angle, pretreated manikin is integrated into real scene image.
7. a kind of interactive system for advertisement player, which is characterized in that including：
Response component breaks instruction stopping loop play advertisement for responding, into fitting interface；
Rendering component, for the clothes selected to be rendered to manikin；
Component is replaced, for replacing the Background of manikin.
8. interactive system for advertisement player according to claim 7, which is characterized in that further include：
Image combining unit part synthesizes processing for manikin to be carried out image with background image.
9. interactive system for advertisement player according to claim 8, which is characterized in that further include：
Map component, any point correspondence is stored with real scene image on the map component.
10. a kind of advertisement machine, including memory, the memory is stored with computer program, wherein the computer program exists
Advertisement machine interactive approach described in any one of claims 1-6 is realized when being executed by processor.
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