CN108833467A - A kind of application method for pushing, equipment, storage medium and system - Google Patents
A kind of application method for pushing, equipment, storage medium and system Download PDFInfo
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- CN108833467A CN108833467A CN201810392826.5A CN201810392826A CN108833467A CN 108833467 A CN108833467 A CN 108833467A CN 201810392826 A CN201810392826 A CN 201810392826A CN 108833467 A CN108833467 A CN 108833467A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04M—TELEPHONIC COMMUNICATION
- H04M1/00—Substation equipment, e.g. for use by subscribers
- H04M1/26—Devices for calling a subscriber
- H04M1/27—Devices whereby a plurality of signals may be stored simultaneously
- H04M1/274—Devices whereby a plurality of signals may be stored simultaneously with provision for storing more than one subscriber number at a time, e.g. using toothed disc
- H04M1/2745—Devices whereby a plurality of signals may be stored simultaneously with provision for storing more than one subscriber number at a time, e.g. using toothed disc using static electronic memories, e.g. chips
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/021—Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
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- Computer Networks & Wireless Communication (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The present invention relates to Internet technical field, a kind of application method for pushing, equipment, storage medium and system are disclosed, the method includes：Target user is chosen in the user list of the first application；Obtain the address list information of multiple user terminals corresponding to the target user；It detects in the address list information of the multiple user terminal with the presence or absence of identical communication number；When detecting the presence of identical communication number, and when there is the registration user of associated application corresponding with the identical communication number, the pushed information of the associated application is sent to multiple user terminals corresponding to the target user.The present invention solves the problems, such as to push no specific aim in the prior art and cannot transfer user's enthusiasm, and the push applied using the common contacts of user, more specific aim realize the accurate popularization of application.
Description
Technical field
The present invention relates to Internet technical field more particularly to a kind of application method for pushing, equipment, storage medium and it is
System.
Background technique
With the development of mobile internet, intelligent terminal gradually comes into the sight of people, and in daily life
In play an increasingly important role, the application program installed in intelligent terminal provides great convenience for people, largely
Application so that people can handle things whenever and wherever possible, improve the efficiency of the processing things of user.People are answered using these
It can carry out social, audio-visual entertaining, doing shopping, go on a journey, instruct fitness campaign etc. with program.But there are many total amount of various applications,
And unanimously keep the trend of rapid growth.In face of the application of magnanimity, user need to spend biggish time cost to application into
After row screens and is on probation, oneself really interested application can be just found.
Common at present includes the application being pushed directly to the user for not installing some application, or incite somebody to action using method for pushing
The associated application of the application is directly pushed to user, such that the no specific aim of push of application, so as to cause a large amount of
No effect is pushed, or even the dislike of user can be caused, plays reaction, does not also give full play to the enthusiasm of user.
Summary of the invention
Technical problem to be solved by the present invention lies in provide a kind of application method for pushing, equipment, storage medium and be
System, by being based on common contacts application method for pushing, so that application push has more specific aim, the effect of push is more preferable.
The specific technical solution of the present invention is as follows：
In a first aspect, the present invention provides it is a kind of apply method for pushing, including：
Target user is chosen in the user list of the first application；
Obtain the address list information of multiple user terminals corresponding to the target user；
It detects in the address list information of the multiple user terminal with the presence or absence of identical communication number；
When detecting the presence of identical communication number, inquiry is with the presence or absence of pass corresponding with the identical communication number
Join the registration user of application；
When there is the registration user of associated application corresponding with the identical communication number, the target user is judged
Whether the pushing condition of the associated application is met；
When meeting the pushing condition of the associated application, sent to multiple user terminals corresponding to the target user
The pushed information of the associated application.
Second aspect, the present invention provides a kind of using pushing equipment, including：
Target user chooses module, for choosing target user in the user list of the first application；
Address list information obtains module, and the address list for obtaining multiple user terminals corresponding to the target user is believed
Breath；
Communication number detection module, with the presence or absence of identical in the address list information for detecting the multiple user terminal
Communication number；
Registration information enquiry module, for when detecting the presence of identical communication number, inquiry with the presence or absence of with it is described
The registration user of the corresponding associated application of identical communication number；
Pushing condition judgment module, for being used when the registration that there is associated application corresponding with the identical communication number
When family, judge whether the target user meets the pushing condition of the associated application；
Pushed information sending module, for when meeting the pushing condition of the associated application, to the target user institute
Corresponding multiple user terminals send the pushed information of the associated application.
It includes choosing module based on geographical location or choosing module or base based on cohesion that the target user, which chooses module,
Module is chosen in personal information, wherein：
Module is chosen for obtaining the common geographical position for being equipped with the user terminal of first application based on geographical location
Confidence breath；The region where the user terminal of first application is determined according to the common geographical location information；At each
In region, the distance between the user terminal of first application is calculated, and selected distance is less than two or more of first threshold
User corresponding to a user terminal is as target user.
Module is chosen based on cohesion to be used to obtain the cohesion between the user that described first applies, the cohesion root
It is calculated according to the intersection record between user；Two or more users of the cohesion greater than second threshold are chosen as mesh
Mark user.
The personal information that module is used to obtain the user of first application is chosen based on personal information, by the personal money
Material is sorted out according to label, and carries out information matches according to user of the information under same label to first application；Choosing
Take the user for meeting consistent two or more first applications of information under one or more labels as target user.
The pushing condition judgment module further includes target user's information inquiry module, and target user's information inquires mould
Block is for inquiring in database with the presence or absence of user's registration information corresponding with some communication number or the associated application
Push record information.
The pushed information sending module includes record writing module, and the record writing module will be for that will apply push note
Record is saved in database, to carry out the inquiry of push record before push next time, avoids some user multiple users'
It causes to repeat to push in common contacts.
The equipment further includes：
First application is associated by association module for being configured by database with multiple applications, described
Multiple applications are the associated application of first application.
Module is provided in reward, for when detecting new registration account, provides virtual reward to new registration user, or
When detecting that user terminal has the behavior for sharing the application, virtual reward is provided to the user terminal.
The third aspect, the present invention also provides a kind of computer readable storage medium, be stored in the storage medium to
Few an instruction, at least one section of program, code set or instruction set, it is at least one instruction, at least one section of program, described
Code set or instruction set are as processor loads and executes to realize the application method for pushing as described in above-mentioned first aspect.
Fourth aspect applies supplying system, including pocessor and storage media, the storage the present invention also provides a kind of
Be stored at least one instruction, at least one section of program, code set or instruction set in medium, at least one instruction, it is described extremely
Few one section of program, the code set or instruction set are loaded as the processor and are executed to realize as described in above-mentioned first aspect
Using method for pushing.
Implement the embodiment of the present invention, has the advantages that：
The present invention obtains the communication of the target user by choosing target user in multiple users of same application
Information is recorded, finds out the common contacts of target user, and application that common contacts use and/or associated application are pushed to institute
Target user is stated, solve the problems, such as to push no specific aim in the prior art and user's enthusiasm cannot be transferred, utilizes user
The push applied of common contacts, more specific aim realizes the accurate popularization of application, and get valuable
A possibility that user, is higher.
Detailed description of the invention
Fig. 1 is the application scenarios schematic diagram of the embodiment of the present invention；
Fig. 2 is a kind of application method for pushing flow chart provided in an embodiment of the present invention；
Fig. 3 is a kind of method flow diagram that target user is chosen based on geographical location provided in an embodiment of the present invention；
Fig. 4 is a kind of method flow diagram that target user is chosen based on user's cohesion provided in an embodiment of the present invention；
Fig. 5 is a kind of method flow diagram that target user is chosen based on individual subscriber data provided in an embodiment of the present invention；
Fig. 6 is a kind of pushing condition decision flow chart provided in an embodiment of the present invention；
Fig. 7 is a kind of application pushing equipment structural schematic diagram provided in an embodiment of the present invention.
Specific embodiment
To make the object, technical solutions and advantages of the present invention clearer, the present invention is made into one below in conjunction with attached drawing
Step ground detailed description.Obviously, described embodiment is only a part of the embodiments of the present invention, rather than whole implementation
Example.Based on the embodiments of the present invention, those of ordinary skill in the art are obtained without making creative work
Every other embodiment, shall fall within the protection scope of the present invention.
In the description of the present invention, it is to be understood that, term " first ", " second " are used for description purposes only, and cannot
It is interpreted as indication or suggestion relative importance or implicitly indicates the quantity of indicated technical characteristic.Define as a result, " the
One ", the feature of " second " can explicitly or implicitly include one or more of the features.Moreover, term " first ",
" second " etc. is suitable for distinguishing similar object, without being used to describe a particular order or precedence order.It should be understood that in this way
The data used are interchangeable under appropriate circumstances, so that the embodiment of the present invention described herein can be in addition to scheming herein
Sequence other than those of showing or describe is implemented.
Referring to Figure 1, it illustrates the application scenarios schematic diagrams of the embodiment of the present invention, including database 110, server
120 and multiple user terminals 130.
It is stored with the user data information of the first application and associated application in the database 110, including account information, goes through
History usage record information and message push record etc..
The server 120 can be a server, be also possible to the server cluster being made of several servers, or
Person is a cloud computing service center.
The terminal device 130 can be, but not limited to as the movable terminations equipment such as mobile phone, tablet computer, wherein described
User terminal 130 includes at least two recommended user terminals and at least one recommended user's terminal, in the present embodiment, it is described extremely
User corresponding to few recommended user's terminal is the common of the corresponding user of described at least two recommended user terminals
It is people.
The server 120 obtains relevant information from the database 110, and is led to the user terminal 130
Letter.
Application in the present invention can be APP (Application, application program), PC software, small routine, website, insert
Part/component etc., the present embodiment is not particularly limited.
Fig. 2 is referred to, it illustrates a kind of using method for pushing, including：
S210. target user is chosen in the user list of the first application.
In specific application scenarios, it is necessary first to obtain the user list of the first application from database, and according to not
Same selection condition chooses target user from the user list.
In the present embodiment, the quantity at least two of the target user of selection, can by the following method in it is any one
Kind or a variety of selections combined to realize target user.
Method one：
S310. the common geographical location information for being equipped with the user terminal of first application is obtained.
It, could be to the use of the application of installation first only in the case where obtaining user's authorization in order to protect the privacy of user
Family terminal is positioned.It is more that the common geographical location can position the duration for user terminal within a certain period of time
Geographical location, such as the most place of total duration that user terminal positions in one week or one month is company, then CompanyAddress
To commonly use geographical location.The common geographical location can be to be multiple, and are updated in different time sections, such as user last week
Or last month goes on business in company, this week or this moon, then the common geographical location of this week or this month by company geographical location
It is updated to out geographical location poorly.
S320. the region where the user terminal of first application is determined according to the common geographical location information.
In the present embodiment, the region where user terminal can be the city that each user terminal is currently located, in city
Some area or town, city in some building or buildings etc..Certainly, each user terminal is current according to actual needs
The region at place can also position more accurate, orientation range can also be expanded, the application is not especially limited.
S330. in each zone, the distance between the user terminal of first application is calculated, and selected distance is small
The user corresponding to two or more user terminals of first threshold is as target user.
The distance between each pair of user terminal in current region is calculated, and is carried out with the first threshold of pre-set distance
Compare, when the distance between user terminal is less than the first threshold, chooses the work of user corresponding to corresponding user terminal
For target user.
For example, the first threshold that distance is arranged is 100m, if the distance between user A and user B are small in current region
In 100m, then user A and user B are selected as target user.Obviously, in current region there may be user as several groups,
It is also then selected as target user.The quantity of every group of target user is not especially limited, but at least two.With target user's number
Amount explains for three, on the basis of above-mentioned user A and user B, add user C, when between user A and user B away from
When being respectively less than 100m from the distance between, user A and user C and the distance between user B and user C, chooses user A, uses
Family B and user C is as one group of target user.
The above-mentioned method for choosing target user according to geographical location is calculated based on distance to realize, in practical application
In, the selection of target user can also be carried out according to the following method：
Directly choose user terminal common geographical location the same specific place user as target user, here
Described specific place may include market, company, school, cell etc..
Method two：
S410. the cohesion between the user of first application is obtained, the cohesion is according to the interaction between user
Record is calculated.
Cohesion between user specifically can be according to the mutual dynamic frequency between user, user interactive content and user
Common friend quantity/common group quantity etc. is calculated.
Wherein the mutual dynamic frequency between user includes the number for sending message between user, thumbs up comment number and forwarding
Number etc.；The content of user's interaction refer to extracted from the information of user's interaction address between keyword, such as user and
Chat theme etc.；The mutual dynamic frequency of user is higher, the interaction content degree of association is higher, common friend quantity/common group quantity more
More, then the cohesion between user is higher.
Corresponding weight is assigned respectively to the above every terms of information, then is weighted, and the parent between user can be obtained
Density.
S420. two or more users of the cohesion greater than second threshold are chosen as target user.
After the cohesion being calculated between two two users, the use that cohesion is greater than the second threshold is therefrom chosen
Family is as target user.
For example, the second threshold of setting cohesion is 60, if the cohesion between user A and user B is greater than 60, will use
Family A and user B are determined as target user.When needing to select multiple users as target user, for this sentences three users,
On the basis of above-mentioned user A and user B, user C is added, as cohesion, user A and the user between user A and user B
When the cohesion between cohesion and user B and user C between C is all larger than 60, chooses user A, user B and user C and make
For one group of target user.
Method three：
S510. the personal information for obtaining the user of first application, the personal information is sorted out according to label,
And information matches are carried out according to user of the information under same label to first application.
Personal information can be user's personal information for filling in when registration first is applied, and be also possible to use the in user
During one application, judge according to the use habit of user and with the keyword extracted in the interaction content of good friend
It obtains.Here label may include：Previous graduate college, occupation, work unit, hobby etc., in the individual for getting user
After data, sort out by data of the above-mentioned label to each user.Information under the same label of all users is matched,
For example whether user A and user B, both matchings graduate from same school, or are same or similar occupations, either
It is no in same work unit, or whether hobby having the same.
S520. the user's work for meeting consistent two or more first applications of information under one or more labels is chosen
For target user.
For example, obtaining by comparison, user A and user B graduate from X university, then user A and user B can be selected as mesh
User is marked, this only meets information unanimous circumstances under a label, and it is multiple (at least two) that matching condition, which also can be set,
Information is consistent under label.Further, when the occupation of user A and user B is different, then user A and user B cannot be in same
Target user's grouping；When the occupation of user A and user B are Y, then user A and user B can be grouped in the same target user
In.
When needing to choose multiple (being greater than two) target users, the match party of choosing method and above-mentioned two target user
Method is similar, repeats no more.
S220. the address list information of multiple user terminals corresponding to the target user is obtained.
It should be noted that obtaining the behaviour of address list information in order to respect fully user and the considerations of for secret protection
Need user that can carry out in user terminal authorization.The address list is specifically as follows telephone number address list.
S230. it detects in the address list information of the multiple user terminal with the presence or absence of identical communication number.
The address list information of each user terminal includes one or more Subscriber Numbers, is also possible to 0 communication number, when
It detects in the address list information of target user when there is no communication number, then deletes the user from target user.
Detect whether each communication number in the address list information for the user terminal that any one has been authorized is used in residue
In the address list information of each user terminal in the terminal of family, any one described user terminal and the remaining users set of terminal
At the multiple user terminal.
For example, having had chosen target user A, B, C now, and wrapped in the address list information of target user A, B, C
Containing at least one directory number, the number 1 in the address list information of target user A is obtained, and successively whether detection number 1 is deposited
It is in the address list information of target user B and target user C, when number 1 is not present in target user B's or target user C
When in address list information, then the detection of above-mentioned steps is carried out to next number 2 in the address list information of target user A, when
When number 2 is present in the address list information of target user B and target user C, then number 2 is recorded；When number 2 is not present in mesh
When marking in the address list information of user B or target user C, then the number 3 continued in the address list information to target user A carries out
Detection, and so on.
In above-mentioned steps, in order to reduce calculation amount, the work of communication number minimum number in address list information can be chosen
On the basis of, for example the communication number in the address list information of above-mentioned target user A is minimum, by its communication number and other mesh
The directory number for marking user carries out matching detection, and after the communication number for having detected target user A, step S230 is just completed.
Further, it when identical communication number is not present in target user A, B, C, can reduce the scope, for example, again
It whether there is identical communication number in the address list of detection A and B, B and C, A and C, which can be determines according to actual conditions
It is no to need to be implemented.
S240. when detecting the presence of identical communication number, inquiry whether there is and the identical communication number pair
The registration user for the associated application answered.
Inquiry whether there is and the identical communication number in the database of multiple associated applications of first application
The corresponding registration user of code；Wherein the associated application includes being configured by database, is associated with first application
One or more application.
S250. when there is the registration user of associated application corresponding with the identical communication number, judge the mesh
Whether mark user meets the pushing condition of the associated application.
When the registration information in database there is no the associated application corresponding with the target user, and it is not present
When the push record of the associated application corresponding with the target user, meet the pushing condition of the associated application；
Otherwise, it is unsatisfactory for the pushing condition of the associated application.
Specifically, can judge whether to meet associated application pushing condition as follows, referring to Fig. 6：
S610. the communication of the corresponding target user is obtained from the account information of the first application of the target user
Number.
S620. when getting the communication number of the target user, inquiry whether there is and the mesh in the database
Mark the registration information of the corresponding associated application of communication number of user.When the communication number for not getting the target user
When, the communication number of target user is emptied, step S640 is transferred to.
When not getting the communication number of the target user, the communication number that target user is arranged is null value, this
The target user of null value communication number is fitted without the record for registering the associated application in embodiment database, is directly transferred to
The step for S640, inquiry is recorded with the presence or absence of the push of the associated application corresponding with the target user.If subsequent
Target user is bundled with communication number in the first application, then corresponding null value communication number is updated to the communication number of binding
Code.
S630. when there is the registration information of the associated application corresponding with the communication number of the target user, then
It is unsatisfactory for the associated application pushing condition.
When the registration information for finding the associated application corresponding with the communication number of the target user in the database
When, illustrate that the target user has installed and have registered the associated application, it is not necessary to be sent again to the target user
Pushed information about the associated application.
S640. when the registration information of the associated application corresponding with the communication number of the target user is not present,
Inquiry is recorded with the presence or absence of the push of the associated application corresponding with the target user in the database.
There is no the registration information of the associated application corresponding with the communication number of the target user, there may be two
Kind situation, the first is that the target user does not register the associated application, and second situation is target user's registration
The associated application, but not useful cell-phone number is registered and the associated application account registered is not associated with cell-phone number.
Wherein, the pushed information of the associated application corresponding with the target user includes logical with the target user
The push of the corresponding associated application of signal code records, and corresponding described with the first application account of the target user
Associated application push record.
In the present embodiment, when having got the communication number of the target user, first according to the target user of acquisition
Communication number inquire in the database with the presence or absence of the associated application corresponding with the communication number of the target user
Then push record is inquired in the database when it be not present and applies account pair with the presence or absence of with the first of the target user
The associated application push record answered.It should be noted that being first to be looked into according to communication number on earth in the actual operation process
Push record, or first look into push record using account according to the first of target user, the present embodiment is not specifically limited, can be with
It selects according to the actual situation.
When inquiring the push record of associated application under the case where not getting the communication number of target user, at this time
The communication number of target user is null value, can only be answered by the account information of the first application of the target user to inquire association
Push record.
S650. it when the push record that there is the associated application corresponding with the target user, is then unsatisfactory for described
The pushing condition of associated application.
Here the pushing condition for being unsatisfactory for the associated application is logical with the target user when existing in database
The push record of the corresponding associated application of signal code is corresponding described with the first application account of the target user
When associated application push record, then the pushing condition of the associated application is unsatisfactory for.
S660. when there is no the push of the associated application corresponding with target user record, then described in satisfaction
The pushing condition of associated application.
At this time when the push that the associated application corresponding with the communication number of the target user is not present in database
When record and the associated application push record corresponding using account there is no first with the target user, then meet institute
State the pushing condition of associated application.
S260. when meeting the pushing condition of the associated application, to the end of multiple users corresponding to the target user
End sends the pushed information of the associated application.
When getting the communication number of target user, associated application is pushed according to the communication number of target user, when not
When getting the communication number of target user, associated application is pushed according to the first of target user the application account, in number after push
According to the communication number for saving target user in library or the corresponding push record of the first application account.
The associated application push letter is sent to the one or more target users for meeting the associated application pushing condition
Breath, and the push of associated application record is saved in database.For example, carrying out the associated application according to directory number
Push, in the database by the relevant information of the communication number and the associated application of push record；According to the first application
Account carry out the associated application push, by it is described first application account name and push associated application relevant information
Record is in the database.The record pushed according to directory number and the record pushed according to first using account
It can be separately recorded in two databases, for example, in the database according to corresponding to the record that communication number is pushed
There may be such push records：
Table 1
| Push the time | It pushes object (communication number) | Pushed information |
| ××××.××.×× | 135******** | Associated application 2 |
There may be such one push in the database corresponding to the record pushed according to first using account
Record：
Table 2
| Push the time | Push object (first applies account name) | Pushed information |
| ××××.××.×× | ABC | Associated application 2 |
Certainly such a case, the exactly pushing condition by judging whether to meet the associated application are also likely to be present
Later, when the target user for the pushing condition that discovery does not meet the associated application, then continue next group of target user
Selection or carry out whether next group of target user meets the judgement of the associated application pushing condition.
When detecting user terminal corresponding to the target user after receiving the pushed information of the associated application
When the associated application is registered in installation, the user account for registering the associated application to the installation provides the associated application
Virtual reward.
When detecting that user terminal corresponding to the target user has the behavior record for sharing the associated application,
The virtual reward of the associated application, the virtual prize of first application are provided to user terminal corresponding to the target user
Encourage the virtual reward with other associated applications.
Such as, it has been determined that target user A and B, in process target user A and B in the case where user terminal authorization,
The address list information (telephone number address list) for obtaining two users finds out identical communication number in the address list of target user A and B
Code, may not have, it is also possible to have one or more, if do not found in the address list of target user A and B identical logical
Signal code then continues to choose other target users.Here, it is assumed that having found a phase in the address list of target user A and B
Same communication number 135********, corresponding user C.
It is respectively mounted in the linked database of the associated application for the first application having registered and searches whether in user A and B first
Give up the user when it be not present in the presence of the registration information of associated application corresponding with the number 135******** of user C
C continually looks for the identical communication number in the address list of user A and user B, and determining corresponding user D, user E etc..
In the present embodiment, if the note of the corresponding associated application of user C is had found in the linked database of the first application
Volume information, then judge user A and user the B pushing condition for whether meeting the associated application.
Obtained from the account information of the first of user A and user B the application respectively user A and user B communication number and
Account a1 and b1, about communication number acquisition as a result, there may be following three kinds of situations：
One, the communication number of user A and user B, respectively number a and number b are successfully got；
Two, the number of a user between user A or user's B both has been got；
Three, the communication number of user A and user B has not been obtained.
For the first case, according to the communication number of the user A and user B that get, inquire in the database whether
In the presence of the registration information of the associated application corresponding with number a and number b, there is also three kinds of situations herein：
1, the registration information for having inquired the associated application corresponding to the communication number of user A and user B, is used at this time
Family A and user B, which has been installed, has registered the associated application, then does not need to send the associated application to user A and user B again
Pushed information.
2, the associated application corresponding to the communication number of user A or a user in user's B the two has been inquired
Registration information, here to have found the registration information of the associated application corresponding to the communication number of user A without looking into
For the registration information of the associated application corresponding to communication number to user B, just do not need to send institute to user A at this time
State the pushed information of associated application.For user B, it is defaulted at this time and is fitted without the registration associated application, according to user B
Communication number and first application account inquire in the database with the presence or absence of with the communication number of user B or first apply account
The push record of number corresponding associated application is then no longer pushed away to the user B transmission associated application when theres are the record
It delivers letters breath；When the record is not present, the pushed information of the associated application is sent to the account of the first application of user B.
3, the registration information for not finding the associated application corresponding to the communication number of user A and user B, writes from memory at this time
Recognize user A and user B and is fitted without the registration associated application, according to the communication number a and b of user A and user B, with
And first application account a1 and account b1 inquire in the database whether there is the corresponding associated application push
Record, when there is push corresponding with user A and/or user B record, then not to described in user A and/or user B transmission
The push of associated application records；But when the record is not present, then the association is sent to the account of the first application of corresponding user
The pushed information of application.
For second situation, it is assumed that got the communication number of user A, but do not got the communication number of user B
Code inquires in the database according to the number a of user A with the presence or absence of the association corresponding with number a user A first
The registration information of application does not send pushed information to user A when it is present；When it be not present, it inquires and whether deposits in the database
It is recorded in the push of the associated application corresponding with the number a of user A, when it is present, does not send pushed information to user A；
When it be not present, further inquiry is answered with the presence or absence of association corresponding with the account a1 of the first of user A the application in the database
Push record does not send pushed information to user A when it is present, when it be not present, sends pushed information to user A.
For user B, inquiry is answered with the presence or absence of association corresponding with the account b1 of the first of user B the application in the database
Push record does not send pushed information to user B when it is present, when it be not present, sends pushed information to user B.
For the third situation, when the communication number of user A and user B has not been obtained, at this time can only according to user A and
The account of the first application of user B carries out the inquiry of data, and inquiry is with the presence or absence of the with user A and user B in the database
The push record of the corresponding associated application of account a1 and b1 of one application, for there is push away corresponding with the account of its first application
When sending record, then pushed information no longer is sent to the user；For there is no push corresponding with the account of its first application to remember
When record, then pushed information is sent to the user.
Pushed information mentioned here can be in the form of SMS, in the form of system message, in the form of social application
Etc. the user terminal for being sent to user A or user B.In the case of getting the communication number of target user, pushed information with
Communication number is pushed；It is available at this time to target in the case of not getting the communication number of target user
The account information of the first application of user, pushed information can be pushed in the account of the first application of target user, to be
The system forms such as message or notification message are presented in the first application.
Wherein, the form of the social application may include that the application such as wechat, qq, microblogging, mailbox is pushed, push letter
Breath can specifically include the recommended information of associated application, acquisition information, promotion message and incentive message etc.；Recommended information includes pair
The description information of associated application；Obtaining information includes download address or access address, and promotion message includes that copy, picture are wide
Announcement, video ads etc.；Incentive message is applied including after installation registration or sharing associated application obtainable first and/or association is answered
Virtual reward.
When target user is after the pushed information for receiving associated application, meeting choose whether to install according to the actual conditions of oneself
It registers associated application and/or shares associated application.
For this sentences user A, if user A association of installation registration for the first time after the pushed information for receiving associated application is answered
With after server detects registration information, meeting provides virtual reward to the associated application account of user A, and virtual reward can be
Integral, electronic ticket, red packet, present of associated application etc., the embodiment of the present invention is not specifically limited in this embodiment.Preferably, in this reality
It applies in example, the associated application can carry out fast registration login using the account of the first application, so for a user both
The operation for resetting user name is eliminated, and remembers account convenient for user, prevents from forgeing.In user A oneself installation registration
It is also possible to select to share associated application to correlation social platform, such as circle of friends, the space qq, microblogging etc., can also directly divide
It enjoys to good friend.When server detects the user terminal of user A in the presence of the behavior for sharing associated application, to the user of user A
Terminal provides virtual reward, and virtual reward here further includes first answering in addition to the virtual reward including above-mentioned associated application
The reward of virtual reward and other associated applications, user can get one therein or more according to their own needs
Item reward.Here other associated applications, which refer to, applies associated other application with described first.Assuming that being pushed away when preceding to user A
The associated application sent is the second application, other associated applications refer to other in addition to the second application with the first association
Using.Wherein, the virtual reward of other associated applications is identified with character number and is led in corresponding application in order to user A
It crosses character number and gets corresponding reward, specifically, user A selects corresponding virtual reward type example in other associated applications
Such as integral, electronic ticket, red packet, present, and input respective symbols number can get virtual reward.Here other associations
Registered application being installed using can be user A, being also possible to the also unregistered application of user A.
If user A selects not install associated application after the pushed information for receiving associated application, but select to share association
It is applied to related social platform, such as circle of friends, the space qq, microblogging etc., or is directly shared with good friend.When server detects
When the user terminal of user A has the behavior for sharing associated application, virtual reward is provided to the user terminal of user A, here
Virtual reward further includes virtual reward and other associations of the first application in addition to the virtual reward including above-mentioned associated application
The reward of application, user can get one or more reward therein according to their own needs.Here other associations are answered
Associated other application is applied with described first with referring to.Assuming that when the preceding associated application pushed to user A is the second application,
Other associated applications refer to the other application in addition to the second application with the first association.Wherein, other associated applications
Virtual reward be identified with character number in order to which user A gets corresponding prize by character number in corresponding application
It encourages, specifically, user A selects corresponding virtual reward type and input character number that virtual prize can be got in the application
It encourages.Here other associated applications can be user A and install registered application, and it is also unregistered to be also possible to user A
Using.
It has actually been installed in user A and has had registered associated application, but register with phone number and also not have
In the case where being associated with cell-phone number, for example, user A registers associated application using mailbox, but it is not relevant in registration process
Cell-phone number can not find out the information of user A registration associated application according to cell-phone number in the database, and also without in the database
The corresponding push record of user A is found, if user A passes through its communication number or is mounted on the first application of user terminal at this time
Account have received the pushed information of associated application, can choose and only share associated application to correlation social platform, such as friend
Circle, the space qq, microblogging etc., can also directly be shared with good friend.Share associated application when server detects to exist in user's A account
Behavior when, virtual reward is provided into account, virtual reward here in addition to the virtual reward including above-mentioned associated application,
It further include virtual reward and the reward of other associated applications of the first application, user can get according to their own needs wherein
One or more reward.Here other associated applications, which refer to, applies associated other application with described first.Assuming that
When the preceding associated application pushed to user A is the second application, other associated applications refer to the first association except second
Other application except.Wherein, the virtual reward of other associated applications is identified with character number in order to which user A exists
Corresponding reward is got by character number in associated application, specifically, user A selects corresponding virtual prize in associated application
Virtual reward can be got by encouraging type and inputting character number.Here associated application can be user A and install registration
The application crossed is also possible to the also unregistered application of user A.
Further, in this embodiment the associated application refer to the institute of the common contacts in the address list of target user
Installation registration and apply associated application with described first, the associated application may include it is one or more with it is described
First applies associated application, when common contacts are mounted with multiple associated applications, for each associated application, first all
Need to judge whether the target user meets the pushing condition of the associated application, specific deterministic process is shown in above-mentioned implementation
Example, details are not described herein.
Fig. 7 is referred to, it illustrates a kind of application pushing equipment structural schematic diagram, the equipment includes：
Target user chooses module 710, for choosing target user in the user list of the first application.The target is used
It includes choosing module 711 based on geographical location or choosing module 712 based on cohesion or be based on personal information that module 710 is chosen at family
Module 713 is chosen, wherein：
Module 711 is chosen for obtaining the common geography for being equipped with the user terminal of first application based on geographical location
Location information；The region where the user terminal of first application is determined according to the common geographical location information；Each
In a region, calculate the distance between the user terminal of first application, and selected distance be less than two of first threshold or
User corresponding to multiple user terminals is as target user.
Module 712, which is chosen, based on cohesion is used to obtain the cohesion between the user that described first applies, it is described intimate
Degree is calculated according to the intersection record between user；Two or more users that the cohesion is chosen greater than second threshold make
For target user.
The personal information that module 713 is used to obtain the user of first application is chosen based on personal information, by described
People's data is sorted out according to label, and carries out information according to user of the information under same label to first application
Match；The user for meeting consistent two or more first applications of information under one or more labels is chosen as target use
Family.
Address list information obtains module 720, for obtaining the communication of multiple user terminals corresponding to the target user
Record information.
Communication number detection module 730 whether there is phase in the address list information for detecting the multiple user terminal
Same communication number.
Registration information enquiry module 740, for when detecting the presence of identical communication number, inquiry to whether there is and institute
State the registration user of the corresponding associated application of identical communication number.
Pushing condition judgment module 750, for when the note that there is associated application corresponding with the identical communication number
When volume user, judge whether the target user meets the pushing condition of the associated application.
The pushing condition judgment module 750 further includes target user's information inquiry module 751, target user's information
Enquiry module 751 is for inquiring in database with the presence or absence of user's registration information or described corresponding with some communication number
The push of associated application records information.
Pushed information sending module 760, for when meeting the pushing condition of the associated application, to the target user
Corresponding multiple user terminals send the pushed information of the associated application.
The pushed information sending module 760 includes record writing module 761, and the record writing module 761 is used for will
It is saved in database using push record, to carry out the inquiry of push record before push next time, some user is avoided to exist
It causes to repeat to push in the common contacts of multiple users.
The equipment further includes：
First application is associated by association module 770 for being configured by database with multiple applications,
The multiple application is the associated application of first application.
Module 780 is provided in reward, for providing virtual reward to new registration user when detecting new registration account,
Or when detecting that user terminal has the behavior for sharing the application, virtual reward is provided to the user terminal.
Application pushing equipment in this present embodiment is closed, other details are similar with aforementioned applications method for pushing, herein
It repeats no more.
The embodiment of the invention also discloses a kind of computer readable storage medium, at least one is stored in the storage medium
Item instruction, at least one section of program, code set or instruction set, at least one instruction, at least one section of program, the code
Collection or instruction set are loaded by processor and are executed above-mentioned using method for pushing to realize.
The more specific example (non-exhaustive list) of computer-readable medium includes following：It is routed with one or more
Electrical connection section (electronic device), portable computer diskette box (magnetic device), random access memory (RAM), read-only memory
(ROM), erasable edit read-only storage (EPROM or flash memory), fiber device and portable optic disk is read-only deposits
Reservoir (CDROM).In addition, computer-readable medium can even is that the paper that can print described program on it or other are suitable
Medium, because can then be edited, be interpreted or when necessary with it for example by carrying out optical scanner to paper or other media
His suitable method is handled electronically to obtain described program, is then stored in computer storage.
Supplying system, including pocessor and storage media are applied the embodiment of the invention also provides a kind of, the storage is situated between
Be stored at least one instruction, at least one section of program, code set or instruction set in matter, at least one instruction, it is described at least
One section of program, the code set or instruction set are loaded by processor and are executed above-mentioned using method for pushing to realize.
The present invention obtains the communication of the target user by choosing target user in multiple users of same application
Information is recorded, finds out the common contacts of target user, and application that common contacts use and/or associated application are pushed to institute
Target user is stated, solve the problems, such as to push no specific aim in the prior art and user's enthusiasm cannot be transferred, utilizes user
The push applied of common contacts, more specific aim realizes the accurate popularization of application, and get valuable
A possibility that user, is higher.
The scheme used in the embodiment of the present invention is found from the address list information of user for installing and using default application
Common contacts so that the corresponding user of all identical communication numbers got belong to the target user it is same
The probability of the user of type increases substantially, and belongs in all identical corresponding users of communication number and the target user
On the basis of the probability of same type of user increases substantially, so that the default application and all identical communications
The matching degree of the corresponding user of number also can be higher；Therefore, default application is pushed to the high communication number pair of matched degree
The user terminal answered, and then can be improved the accuracy using push.
In embodiment provided by the present invention, it should be understood that apparatus embodiments described above are only to illustrate
Property, such as the division of the module, only a kind of logical function partition can have other division side in actual implementation
Formula, such as multiple units or components can be combined or can be integrated into another system, or some features can be ignored, or not
It executes.It can select some or all of the modules/unit therein according to the actual needs to reach and realize the side of disclosure of the invention
The purpose of case.
In addition, each module in the present invention can integrate in one processing unit, it is independent to be also possible to each unit
It is physically present, can also be integrated in one unit with two or more units.Above-mentioned integrated unit both can be using hard
The form of part is realized, can also be realized in the form of software functional units.
Above disclosed is only presently preferred embodiments of the present invention, cannot limit the right of the present invention with this certainly
Range, therefore equivalent changes made in accordance with the claims of the present invention, are still within the scope of the present invention.
Claims (13)
1. a kind of apply method for pushing, which is characterized in that including：
Target user is chosen in the user list of the first application；
Obtain the address list information of multiple user terminals corresponding to the target user；
It detects in the address list information of the multiple user terminal with the presence or absence of identical communication number；
When detecting the presence of identical communication number, inquiry is answered with the presence or absence of association corresponding with the identical communication number
Registration user；
When there is the registration user of associated application corresponding with the identical communication number, whether the target user is judged
Meet the pushing condition of the associated application；
When meeting the pushing condition of the associated application, to described in the transmission of multiple user terminals corresponding to the target user
The pushed information of associated application.
2. according to claim 1 a kind of using method for pushing, which is characterized in that the user list in the first application
Middle selection target user includes：
Obtain the common geographical location information for being equipped with the user terminal of first application；
The region where the user terminal of first application is determined according to the common geographical location information；
In each zone, the distance between the user terminal of first application is calculated, and selected distance is less than the first threshold
User corresponding to two or more user terminals of value is as target user.
3. according to claim 1 a kind of using method for pushing, which is characterized in that the user list in the first application
Middle selection target user includes：
The cohesion between the user of first application is obtained, the cohesion is counted according to the intersection record between user
It calculates；
Two or more users of the cohesion greater than second threshold are chosen as target user.
4. according to claim 1 a kind of using method for pushing, which is characterized in that the user list in the first application
Middle selection target user includes：
The personal information for obtaining the user of first application, the personal information is sorted out according to label, and according to same
Information under one label carries out information matches to the user of first application；
The user for meeting consistent two or more first applications of information under one or more labels is chosen as target use
Family.
5. according to claim 1 a kind of using method for pushing, which is characterized in that the multiple user terminal of detection
Address list information in the presence or absence of identical communication number include：
Whether each communication number detected in the address list information of any one user terminal is every in remaining users terminal
In the address list information of a user terminal, any one described user terminal and the remaining users terminal form the multiple use
Family terminal.
6. according to claim 1 a kind of using method for pushing, which is characterized in that described identical logical when detecting the presence of
When signal code, inquiry includes with the presence or absence of the registration user of associated application corresponding with the identical communication number：
Inquiry whether there is and the identical communication number pair in the database of multiple associated applications of first application
The registration user answered；Wherein the associated application includes being configured by database, is associated with first application multiple
Using.
A kind of apply method for pushing 7. according to claim 6, which is characterized in that it is described when exist with it is described identical logical
When the registration user of the corresponding associated application of signal code, judge whether the target user meets the push item of the associated application
Part includes：
When in database be not present the associated application corresponding with the target user registration information, and be not present and institute
When stating the push record of the corresponding associated application of target user, meet the pushing condition of the associated application；
Otherwise, it is unsatisfactory for the pushing condition of the associated application.
8. according to claim 7 a kind of using method for pushing, which is characterized in that described to meet the associated application
When pushing condition, the pushed information for sending the associated application to multiple user terminals corresponding to the target user includes：
The pass is sent to user terminal corresponding to the one or more target users for meeting the associated application pushing condition
Connection applies PUSH message, and the push of associated application record is saved in database.
9. a kind of method for pushing is applied according to claim 8, which is characterized in that when detecting that target user institute is right
When the user terminal answered installs the registration associated application after the pushed information for receiving the associated application, to the installation
The user account for registering the associated application provides the virtual reward of the associated application.
10. a kind of method for pushing is applied according to claim 9, which is characterized in that when detecting the target user institute
When corresponding user terminal has the behavior record for sharing the associated application, to user terminal corresponding to the target user
Provide the virtual reward, the virtual reward of first application and the virtual reward of other associated applications of the associated application.
11. a kind of apply pushing equipment, which is characterized in that including：
Target user chooses module, for choosing target user in the user list of the first application；
Address list information obtains module, for obtaining the address list information of multiple user terminals corresponding to the target user；
Communication number detection module whether there is identical communication in the address list information for detecting the multiple user terminal
Number；
Registration information enquiry module, for when detecting the presence of identical communication number, inquiry with the presence or absence of with it is described identical
The corresponding associated application of communication number registration user；
Pushing condition judgment module, for as the registration user that there is associated application corresponding with the identical communication number
When, judge whether the target user meets the pushing condition of the associated application；
Pushed information sending module, for when meeting the pushing condition of the associated application, to corresponding to the target user
Multiple user terminals send the pushed information of the associated application.
12. a kind of computer readable storage medium, which is characterized in that be stored at least one instruction, extremely in the storage medium
Few one section of program, code set or instruction set, at least one instruction, at least one section of program, the code set or the instruction
Collection, which is loaded as processor and executed, applies method for pushing as described in any one of claims 1 to 10 to realize.
13. a kind of apply supplying system, which is characterized in that including pocessor and storage media, be stored in the storage medium
At least one instruction, at least one section of program, code set or instruction set, at least one instruction, at least one section of program, institute
Code set or instruction set is stated to be loaded as the processor and executed to realize the application as described in any one of claims 1 to 10
Method for pushing.
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| CN201810392826.5A CN108833467B (en) | 2018-04-27 | 2018-04-27 | Application pushing method, device, storage medium and system |
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