CN108335094A

CN108335094A - Multimedia resource purchasing method and device

Info

Publication number: CN108335094A
Application number: CN201810103772.6A
Authority: CN
Inventors: 周杨
Original assignee: Youku Network Technology Beijing Co Ltd
Current assignee: Alibaba China Co Ltd
Priority date: 2018-02-01
Filing date: 2018-02-01
Publication date: 2018-07-27

Abstract

This disclosure relates to a kind of multimedia resource purchasing method and device, the method is used in terminal device, the method includes：Determine multimedia resource segment to be purchased in multimedia resource；When detecting the operation of the purchase to the multimedia resource segment to be purchased, the purchase generated for the multimedia resource segment to be purchased is asked；Purchase request is sent to server, to carry out the purchase for the multimedia resource segment to be purchased.In the disclosure, buyer can select multimedia resource segment to buy in multimedia resource, and buyer is commercially available the multimedia resource segment for meeting self-demand, ensure that the economic interests of buyer, the service efficiency for improving multimedia resource facilitates the use of buyer.

Description

Multimedia resource purchasing method and device

Technical field

This disclosure relates to Internet technical field more particularly to a kind of multimedia resource purchasing method and device.

Background technology

In the application scenarios of multimedia resource purchase, the payable certain expense of user buys more matchmakers on internet Body resource is to be listened to or be watched or be preserved to local.It needs to provide new technology to keep purchasing process more convenient, and supports The multimedia resource purchasing demand of user individual.

Invention content

In view of this, the present disclosure proposes a kind of multimedia resource purchasing method and devices.

According to the one side of the disclosure, a kind of multimedia resource purchasing method is provided, the method is used for terminal device In, the method includes：

Determine multimedia resource segment to be purchased in multimedia resource；

When detecting the operation of the purchase to the multimedia resource segment to be purchased, generate for described to be purchased The purchase of multimedia resource segment is asked；

Purchase request is sent to server, to carry out the purchase for the multimedia resource segment to be purchased It buys.

In one possible implementation, multimedia resource segment to be purchased in multimedia resource is determined；

In one possible implementation, the multimedia resource includes multimedia resource material, determines that multimedia provides Multimedia resource segment to be purchased in source, including：

According to keyword, candidate multimedia resource, the multimedia resource material that candidate's multimedia resource includes are shown With the label to match with the keyword；

When detecting the operation of selection multimedia resource from the candidate multimedia resource, selected more matchmakers are shown The purchase page of body resource；

Wherein, it can carry out choosing multimedia resource segment to be purchased from multimedia resource in the purchase page Operation.

In one possible implementation, the method further includes：

Displaying selection control, the selection control is for choosing the multimedia resource segment to be purchased.

In one possible implementation, the method further includes：In the purchase page, show for choosing State the selection control of multimedia resource segment to be purchased, wherein when opening the purchase page, the selection control is chosen The multimedia resource material of the label to match with the keyword.

In one possible implementation, the method further includes,

Show that multimedia resource time shaft, the selection control are located on the multimedia resource time shaft.

In one possible implementation, the multimedia resource time shaft shows each more matchmakers in the multimedia resource The temporal information of body resource material.

In one possible implementation, the both ends of the selection control are adjustable on the multimedia resource time shaft Section, the method further include：

It is operated according to the adjusting of any one end to the selection control, shows the end being conditioned in the multimedia resource In corresponding frame picture.

In one possible implementation, the method further includes：

Show the information of the corresponding multimedia resource material of the selection control.

In one possible implementation, the information of the multimedia resource material includes：

The temporal information, monovalent information and the contracting of multimedia resource content for selecting the corresponding multimedia resource material of control At least one slightly in information, the duration aggregate information of the corresponding multimedia resource material of the selection control, price aggregate information Kind information.

In one possible implementation, the method further includes：

Show the information of the corresponding multimedia resource material of multimedia resource time shaft except the selection control.

In one possible implementation, the method further includes：

The information of displaying association material, the association material includes associated other more with the content of the multimedia resource Multimedia resource material in media resource；

According to the operation for the information for triggering the association material, the multimedia money where the association material being triggered is jumped to Source.

In one possible implementation, the method further includes：

Show the information of multimedia resource material；

According to the operation for the information for triggering the multimedia resource material, the mark of multimedia resource material being triggered is judged Label whether the tag match with the multimedia resource；

When the label of the label of the multimedia resource material being triggered and the multimedia resource mismatches, redirect To with the matched other multimedia resources of multimedia resource material that are triggered.

In one possible implementation, the method further includes：

On the multimedia resource time shaft, the multimedia resource segment bought is identified.

In one possible implementation, the operation of the purchase to the multimedia resource segment to be purchased is being detected When, the purchase generated for the multimedia resource segment to be purchased is asked, including：

When detecting the operation of the purchase to the audio in the multimedia resource segment to be purchased, generate for described The purchase of audio in multimedia resource segment to be purchased is asked.

When detecting the operation of the purchase to the frame picture in the multimedia resource segment to be purchased, generates and be directed to institute State the purchase request of the frame picture in multimedia resource segment to be purchased.

According to another aspect of the present disclosure, a kind of multimedia resource purchase device is provided, described device is set for terminal In standby, described device includes：

Resource segment determining module, for determining multimedia resource segment to be purchased in multimedia resource；

Purchase requests to generate module, for detecting the operation of the purchase to the multimedia resource segment to be purchased When, the purchase generated for the multimedia resource segment to be purchased is asked；

Request sending module is bought, for purchase request to be sent to server, to carry out for described to be purchased Multimedia resource segment purchase.

In one possible implementation, the multimedia resource includes multimedia resource material, the resource segment Determining module, including：

Candidate's displaying submodule, for according to keyword, showing candidate multimedia resource, candidate's multimedia resource packet The multimedia resource material included has the label to match with the keyword；

Purchase page shows submodule, for detecting the selection multimedia resource from the candidate multimedia resource When operation, the purchase page of selected multimedia resource is shown；Wherein, it can be carried out from multimedia in the purchase page The operation of multimedia resource segment to be purchased is chosen in resource.

In one possible implementation, described device further includes：

First choice control exposure module, for showing that selection control, the selection control are described to be purchased for choosing Multimedia resource segment.

In one possible implementation, described device further includes：

Second selection control exposure module is shown described to be purchased more for choosing in the purchase page The selection control of media resource segment, wherein when opening the purchase page, the selection control is chosen and the keyword The multimedia resource material of the label to match.

In one possible implementation, described device further includes,

Time shaft display module, for showing that multimedia resource time shaft, the selection control are located at multimedia money On source timeline.

In one possible implementation, the both ends of the selection control are adjustable on the multimedia resource time shaft Section, described device further include：

Frame picture display module, for being operated according to the adjusting of any one end to the selection control, display is conditioned End in the multimedia resource corresponding frame picture.

In one possible implementation, described device further includes：

First material information display module, the information for showing the corresponding multimedia resource material of the selection control.

In one possible implementation, the multimedia resource includes multimedia resource material, and described device is also wrapped It includes：

Second material information display module, for showing that the multimedia resource time shaft except the selection control is corresponding The information of multimedia resource material.

In one possible implementation, described device further includes：

Third material information display module, for show be associated with material information, the association material include with it is described more Multimedia resource material in the associated other multimedia resources of content of media resource；

First jump module jumps to the association being triggered for the operation according to the information for triggering the association material Multimedia resource where material.

In one possible implementation, described device further includes：

4th material information display module, the information for showing multimedia resource material；

Judgment module judges the more matchmakers being triggered for the operation according to the information for triggering the multimedia resource material The label of body resource material whether the tag match with the multimedia resource；

Second jump module, label and the multimedia resource of the multimedia resource material for being triggered described in When label mismatches, the matched other multimedia resources of multimedia resource material that jump to and be triggered.

In one possible implementation, described device further includes：

Buy mark module, in the multimedia resource time shaft, to the multimedia resource segment bought into Line identifier.

In one possible implementation, the purchase requests to generate module, including：

Audio purchase requests to generate submodule, for detecting to the sound in the multimedia resource segment to be purchased When the purchase operation of frequency, the purchase request for the audio in the multimedia resource segment to be purchased is generated.

The purchase of frame picture requests to generate submodule, for detecting in the multimedia resource segment to be purchased When the purchase operation of frame picture, the purchase request for the frame picture in the multimedia resource segment to be purchased is generated.

According to another aspect of the present disclosure, a kind of multimedia resource purchase device is provided, including：

Processor；

Memory for storing processor-executable instruction；

Wherein, the processor is configured as：Execute above-mentioned multimedia resource purchasing method.

According to another aspect of the present disclosure, a kind of non-volatile computer readable storage medium storing program for executing is provided, is stored thereon with Computer program instructions, the computer program instructions are executed by processor above-mentioned multimedia resource purchasing method.

In the disclosure, multimedia resource segment to be purchased can be determined in multimedia resource, pass through terminal device It is sent to server after generating purchase request, carries out the purchase for the multimedia resource segment to be purchased.Due to can be with Multimedia resource segment is selected to be bought in multimedia resource, buyer is commercially available the multimedia for meeting self-demand Resource segment ensure that the economic interests of buyer, improve the service efficiency of multimedia resource, facilitate making for buyer With.

According to below with reference to the accompanying drawings to detailed description of illustrative embodiments, the other feature and aspect of the disclosure will become It is clear.

Description of the drawings

Including in the description and the attached drawing of a part for constitution instruction and specification together illustrate the disclosure Exemplary embodiment, feature and aspect, and for explaining the principles of this disclosure.

Fig. 1 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Fig. 2 shows the flow charts according to the multimedia resource purchasing method of one embodiment of the disclosure；

Fig. 3 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Fig. 4 shows the schematic diagram of the multimedia resource purchase page according to one embodiment of the disclosure；

Fig. 5 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Fig. 6 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Fig. 7 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Fig. 8 shows multimedia resource time shaft and selection in the multimedia resource purchasing method according to one embodiment of the disclosure The schematic diagram of control；

Fig. 9 shows to show that selection control one end is corresponding in the multimedia resource purchasing method according to one embodiment of the disclosure The schematic diagram of frame picture；

Figure 10 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Figure 11 shows the information of multimedia resource material in the multimedia resource purchasing method according to one embodiment of the disclosure Display schematic diagram；

Figure 12 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Figure 13 shows the information of multimedia resource material in the multimedia resource purchasing method according to one embodiment of the disclosure Display schematic diagram；

Figure 14 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Figure 15 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Figure 16 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure；

Figure 17 shows to show showing for purchase guidance information in the multimedia resource purchasing method according to one embodiment of the disclosure It is intended to；

Figure 18 shows the schematic diagram of purchase order in the multimedia resource purchasing method according to one embodiment of the disclosure；

Figure 19 shows to buy the schematic diagram of device according to the multimedia resource of one embodiment of the disclosure；

Figure 20 shows to buy the schematic diagram of device according to the multimedia resource of one embodiment of the disclosure；

Figure 21 is a kind of block diagram of device for multimedia resource purchase shown according to an exemplary embodiment；

Figure 22 is a kind of block diagram of device for multimedia resource purchase shown according to an exemplary embodiment.

Specific implementation mode

Various exemplary embodiments, feature and the aspect of the disclosure are described in detail below with reference to attached drawing.It is identical in attached drawing Reference numeral indicate functionally the same or similar element.Although the various aspects of embodiment are shown in the accompanying drawings, remove It non-specifically points out, it is not necessary to attached drawing drawn to scale.

Dedicated word " exemplary " means " being used as example, embodiment or illustrative " herein.Here as " exemplary " Illustrated any embodiment should not necessarily be construed as preferred or advantageous over other embodiments.

In addition, in order to better illustrate the disclosure, numerous details is given in specific implementation mode below. It will be appreciated by those skilled in the art that without certain details, the disclosure can equally be implemented.In some instances, for Method, means, element and circuit well known to those skilled in the art are not described in detail, in order to highlight the purport of the disclosure.

Fig. 1 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in Figure 1, described Multimedia resource purchasing method is used in terminal device, including：

Step S10 determines multimedia resource segment to be purchased in multimedia resource.

Multimedia resource includes the combination of the media form of expression, may include word, picture, photo, audio, animation With the medias form such as video.Multimedia resource segment to be purchased can be the more matchmakers of one or more of multimedia resource Body resource segment, plurality of multimedia resource segment can be continuous or discrete.Multimedia resource segment can be The arbitrary portion of multimedia resource.

In one possible implementation, since the content in multimedia resource changes, even if reference object It is identical, it is also possible to due to shooting angle, shooting light etc., to lead to multimedia resource piece different in a multimedia resource The content deltas of section is larger.Buyer may only need the one or more multimedias money for meeting purchasing demand in multimedia resource Source segment.It is found afterwards for example, buyer opens ten seconds multimedia resource (such as video) about fresh flower, due to fresh flower Shooting angle the problems such as, start two seconds of multimedia resource and last three seconds multimedia resource segments be it is unwanted, only There are intermediate five seconds multimedia resource segments to be needed.The multimedia resource purchasing method that the disclosure is provided, buyer can To buy the multimedia resource segment in multimedia resource, and without buying entire multimedia resource.

Multimedia resource segment to be purchased can be a multimedia resource segment or multiple in multimedia resource Multimedia resource segment.Described in example as above, buyer can select to buy the third second to a 7th second multimedia resource Segment can also select the purchase third second to the 5th second and the 6th second to the 7th second the two multimedia resource segments.It is to be purchased The multimedia resource segment bought can also be multimedia resource segment whole in multimedia resource.For example, in the examples described above, Buyer selects whole ten seconds multimedia resource segments in purchase multimedia resource, that is, buys entire multimedia resource.

Buyer can determine multimedia to be purchased by information such as the beginning and ending time points of input multimedia resource segment Resource segment, for example as above about in the multimedia resource of fresh flower, buyer is confirming multimedia resource segment to be purchased In option, the temporal information of third second to the 7th second is directly inputted, by the multimedia resource piece segment acknowledgement of third second to the 7th second For multimedia resource segment to be purchased.Buyer can also determine multimedia resource to be purchased by way of graphic operation Segment, or the multimedia resource segment recommended in multimedia resource is determined directly as to multimedia resource segment to be purchased.

Step S20 is generated when detecting the operation of the purchase to the multimedia resource segment to be purchased for described The purchase of multimedia resource segment to be purchased is asked.

It in one possible implementation, can be at end after buyer determines multimedia resource segment to be purchased Purchase operation is carried out in end equipment.Such as terminal device can provide the button for confirming purchase, be clicked for buyer to confirm purchase It buys.

When terminal device detects the operation of the purchase from buyer, produces and be directed to multimedia resource piece to be purchased The purchase request of section.For example, purchase request may include that the relevant information of multimedia resource segment to be purchased is (such as to be purchased Beginning and ending time, clarity of multimedia resource segment etc.), server can be generated according to the relevant information according to server It buys information and completes purchase operation.For another example purchase request may include the relevant information of multimedia resource segment to be purchased with And the purchase information generated by terminal device, server can ask to complete purchase operation according to purchase.

Purchase request is sent to server by step S30, to carry out being directed to the multimedia resource piece to be purchased The purchase of section.

In one possible implementation, the embodiment of the present disclosure can be applied to include terminal device and server more matchmakers In body resource purchase system.Wherein server includes Cloud Server, various LAN servers etc., and terminal device includes computer Terminal, intelligent mobile phone terminal, various touch screen terminals etc..Multimedia resource information available for purchase is stored in server, to Buyer sends the multimedia resource segment that purchase is completed, and can also aid in buyer and carries out purchase payment.Terminal device is purchase Buyer provides interactive interface.

Purchase request is sent to server by terminal device, carries out the purchase for multimedia resource segment to be purchased. Wherein, purchase request can be sent after terminal device completes purchase payment with third party, be asked according to purchase by server In the beginning and ending time information of multimedia resource segment, sharpness information etc., the more matchmakers for meeting purchase and requiring are sent to buyer Body resource segment.After can also be that purchase request is sent to server by terminal device, purchase payment is participated in jointly by server, And after completing purchase payment, the multimedia resource segment for meeting purchase and requiring is sent to buyer.

In the present embodiment, multimedia resource segment to be purchased can be determined in multimedia resource, and passes through terminal Equipment is sent to server after generating purchase request, carries out the purchase for the multimedia resource segment to be purchased.Due to Multimedia resource segment can be selected to be bought in multimedia resource, buyer, which is commercially available, meets the more of self-demand Media resource segment ensure that the economic interests of buyer, improves the service efficiency of multimedia resource, facilitates buyer's It uses.

Fig. 2 shows the flow charts according to the multimedia resource purchasing method of one embodiment of the disclosure, as shown in Fig. 2, described Method further includes：

Step S40 shows the purchase information of the multimedia resource segment to be purchased.

In one possible implementation, after buyer determines multimedia resource segment to be purchased, terminal is set The standby purchase information by showing multimedia resource segment to be purchased for buyer makes reference for buyer.

Purchase information may include pricing information, buyer according to the pricing information of multimedia resource segment to be purchased, In conjunction with the purchasing demand of itself, the duration of multimedia resource segment to be purchased is adjusted, buys more matchmakers of shorter or longer duration Body resource segment.

Purchase information can also include sharpness information, copyright ownership information, the term of validity information of multimedia resource segment Deng carrying out purchase reference or selection for buyer.For example, the multimedia resource of different clarity has different prices, purchase Person can reduce the price of multimedia resource segment to be purchased by reducing the low definition of multimedia resource.

Purchase information can be generated by server, and be sent to terminal device to be shown.For example, server can be advance Be stored with generate purchase information needed for information, such as the parameters such as the unit price of multimedia resource each period and clarity with The correspondence etc. of price.It, can will be to be purchased after terminal device determines multimedia resource segment to be purchased in multimedia resource Multimedia resource segment relevant information (such as beginning and ending time, clarity of multimedia resource segment etc. to be purchased) provide To server, so that server generates purchase information.

Purchase information can also be generated by terminal device, for example, server will can generate the information bought needed for information in advance Terminal device is pushed to, so that terminal device generates purchase information.

Fig. 3 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in figure 3, described Multimedia resource includes multimedia resource material, and step S10 includes：

Step S11 shows candidate multimedia resource, the multimedia that candidate's multimedia resource includes according to keyword Resource material has the label to match with the keyword.

Step S12, when detecting the operation of selection multimedia resource from the candidate multimedia resource, displaying is selected The purchase page for the multimedia resource selected；Wherein, it can carry out choosing from multimedia resource in the purchase page to be purchased The operation for the multimedia resource segment bought.

In one possible implementation, multimedia resource can divide multimedia resource according to different contents of shooting Multimedia resource, can also be divided into different multimedia resource materials by material according to duration, including according to arbitrary duration or Fixed duration divides.One multimedia resource can only include a multimedia resource material, can also include multiple multimedias Resource material.The label of multimedia resource can be determined according to the label of multimedia resource material in multimedia resource.Such as more matchmakers Include the multimedia resource material 1 that label is " desk " and the multimedia resource material 2 that label is " bread " in body resource A. Can be " desk " and/or " bread " by the label of multimedia resource A.

Buyer can meet the multimedia resource of purchasing demand by inputting keyword lookup.Such as buyer inputs key Word " bread ", or in the keyword option that purchase page provides after directly selected keyword " bread ", terminal device is by label Include content in " bread " or label with " bread " similar or related multimedia resource (such as label " bread ", " Ou Bao ", " method rod " etc., can be considered similar or related to bread), it is shown as candidate multimedia resource, example as above, Buyer's search key " bread ", the candidate multimedia resource of 20 about " bread " that terminal device displaying searches out, Including multimedia resource A.

Keyword can be sent to server by terminal device, after being scanned for by server, by candidate multimedia resource It is sent to terminal device, then is shown by terminal device.Terminal device can also in the multimedia resource of local cache into After the matching of row keyword, it is illustrated in the candidate multimedia resource matched in local cache.Wherein, terminal device local cache Multimedia resource, can be terminal device periodically to server send update request after carry out it is newer.The disclosure pair This is not limited.

Buyer selects a multimedia resource in candidate multimedia resource, for example, buyer clicks multimedia money After the A of source, terminal device shows the purchase page of multimedia resource A.Fig. 4 shows the multimedia resource according to one embodiment of the disclosure The schematic diagram of purchase page.

As shown in figure 4, in the purchase page of multimedia resource A, buyer can be provided by player browsing multimedia Source A, and the operation of multimedia resource segment to be purchased is chosen in progress from multimedia resource A in purchase page.

For example, buyer is in the purchase page shown in Fig. 4, the multimedia resource material in browsing multimedia resource A, and It is multimedia resource segment to be purchased that the multimedia resource material 2 that label is " bread " is had chosen in multimedia resource A.Purchase It is multimedia resource piece to be purchased that buyer can also choose the multimedia resource material 1 that label is " desk " in purchase page Section.

In the purchase page of Fig. 4, the purchase information of multimedia resource segment to be purchased is shown for buyer.Such as Fig. 4 It is shown, in purchase page, the pricing information of multimedia resource material 2, sharpness information are shown.Buyer can be with It is bought with reference to purchase information.

In the purchase page of Fig. 4, the purchase operation for the multimedia resource segment for confirming that purchase is chosen is provided for buyer Option.When buyer clicks purchase option of operation, purchase request is generated." add as shown in figure 4, being provided in purchase page Enter shopping cart " and " buy and download " two options.According to actual application, purchase page can provide other for buying behaviour The option of work.

In the present embodiment, terminal device can show candidate multimedia resource, and select according to user according to keyword Multimedia resource, show purchase page so that buyer carries out the selection of multimedia resource segment in purchase page.Pass through Purchase page, buyer can easily carry out the selection of purchase segment, buy the multimedia resource piece for the demand of being more in line with Section.The interactive process of multimedia resource purchase is friendly.

Fig. 5 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in figure 5, described Method may also include：

Step S50 shows the selection for choosing the multimedia resource segment to be purchased in the purchase page Control, wherein when opening the purchase page, the selection control chooses more matchmakers of the label to match with the keyword Body resource material.

In one possible implementation, for example, after buyer clicks multimedia resource A, terminal device displaying is more The purchase page of media resource A, wherein will be with 2 conduct of multimedia resource material of the label to match with keyword " bread " Initial multimedia resource segment to be purchased.If selecting control as the control chosen on multimedia resource time shaft Selection control can be rested on 2 corresponding position of multimedia resource material by part when opening the purchase page of multimedia resource A. If selection control be the control that selection is carried out to multimedia resource material, can open multimedia resource A purchase page when, Acquiescence chooses multimedia resource material 2.Multimedia resource segment to be purchased that can also be initial to this carries out prominent displaying, such as The period where multimedia resource material 2 is highlighted on multimedia resource time shaft.Wherein, the specific of control is selected Form is not limited.

By that in this mode, buyer's fast selecting can be made to the multimedia resource segment to suit the requirements.

Fig. 6 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in fig. 6, described Method may also include：

Step S60, displaying selection control, the selection control is for choosing the multimedia resource segment to be purchased.

The disclosure is not limited the concrete form of the selection control.

In one possible implementation, the selection bought according to material can be provided for buyer in purchase page Control, it is multimedia resource segment to be purchased, including selection one or more that buyer, which can directly choose multimedia resource material, A multimedia resource material is multimedia resource segment to be purchased, and operation is simple for purchase.

For example, multimedia resource includes ten multimedia resource materials, it is possible to provide multimedia resource material 1 to multimedia The selection control of resource material 10, buyer can be corresponding to multimedia resource material 5 with multimedia resource material 1 by clicking Control is selected, it is multimedia resource segment to be purchased to select multimedia resource material 1 to multimedia resource material 5.Multimedia The price of resource material can carry out advance setting, include according to the more matchmakers of difference in multimedia resource of excellent degree pair Body resource material carries out difference price, is determined according to duration the different multimedia resource material in a multimedia resource Valence or unified price etc. is carried out to the different multimedia resource material in a multimedia resource.At this point, more matchmakers to be purchased The price of body resource segment directly according to the price of multimedia resource material can provide after adding up to.For example, matchmaker more than one The price of body resource material is 3 yuan, and it is multimedia resource segment to be purchased to have chosen 3 multimedia resource materials altogether, then waits for The price of the multimedia resource segment of purchase is 3 × 3=9 members.

Fig. 7 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in fig. 7, described Method may also include：

Step S70 shows that multimedia resource time shaft, the selection control are located on the multimedia resource time shaft.

In one possible implementation, to be purchased to enable buyer more intuitively to be chosen in multimedia resource The multimedia resource segment bought, when terminal device shows the multimedia resource time shaft of multimedia resource and the multimedia resource Selection control on countershaft, can be by adjusting position and length of the selection control on multimedia resource time shaft, to choose Multimedia resource segment to be purchased.Fig. 8 shows multimedia in the multimedia resource purchasing method according to one embodiment of the disclosure The schematic diagram of resource time axis and selection control, as shown in figure 8, buyer is by adjusting the selection on multimedia resource time shaft Control chooses multimedia resource segment to be purchased, and mode of operation is more intuitive, simple.

In one possible implementation, when buyer selects multimedia resource, terminal device to show multimedia resource Purchase page when, in purchase page, select control that can be initially located at the corresponding multimedia of multimedia resource material of acquiescence The position of resource time axis.The multimedia resource material of acquiescence, can be to be using the keyword of search as label in multimedia resource Multimedia resource material, can also most represent the multimedia resource material of content in multimedia resource.

In one possible implementation, the multimedia resource time shaft can show each more in the multimedia resource The temporal information of media resource material, such as multimedia resource time shaft can identify the beginning and ending time of each multimedia resource material Point, in order to the multimedia resource segment needed for buyer's selection.

In one possible implementation, the both ends of the selection control are adjustable on the multimedia resource time shaft Section, buyer select the both ends of control, the multimedia resource segment that arbitrary duration is chosen in multimedia resource true by adjusting It is set to multimedia resource segment to be purchased.Such as multimedia resource segment to be purchased includes that control is selected in multimedia resource The multimedia resource segment of duration is corresponded in multimedia resource time shaft.Can in purchase page for buyer provide according to when The option of long purchase facilitates buyer to carry out accurate purchase multimedia resource.At this point, multimedia resource segment to be purchased Price can provide after the calculating according to the price of multimedia resource material in duration ratio.Such as complete multimedia resource The total duration of material 1 is 3 seconds, and the price of multimedia resource material 1 is 3 yuan, and control is selected to have chosen in multimedia resource material 1 First two seconds multimedia resource segments be multimedia resource segment to be purchased, the then valence of multimedia resource segment to be purchased Lattice are 3 ÷ 3 × 2=2 members.

In one possible implementation, when selection control does not have to choose whole durations of a multimedia resource material When, the multimedia resource time shaft corresponding to duration that can be unselected to multimedia resource material is identified, with to purchase Buyer prompts.For example, the multimedia resource time shaft mark corresponding to duration to unselected multimedia resource material Know orange for what is highlighted.

In one possible implementation, the both ends of the selection control are adjustable on the multimedia resource time shaft Section, the method further include：It is operated according to the adjusting of any one end to the selection control, shows the end being conditioned described Corresponding frame picture in multimedia resource.

As shown in figure 8, the arbitrary adjusting that the both ends of selection control can be controlled on multimedia resource time shaft.Purchase Buyer selects the position at control both ends by adjusting, and multimedia resource to be purchased can be easily chosen in multimedia resource Segment.In fig. 8, the multimedia resource segment corresponding to multimedia resource time shaft overlapped with selection control, is buyer The multimedia resource to be purchased chosen.

When buyer adjusts any one end of selection control, to enable buyer is clearer to see that adjusting action exists The contents screen of the multimedia resource streaked in multimedia resource can show the end being conditioned corresponding frame in multimedia resource Picture.Include the frame picture at time point where showing single width frame picture, such as end, also includes showing several frame pictures, such as hold Several frame pictures of place time point attachment.Fig. 9 shows to show in the multimedia resource purchasing method according to one embodiment of the disclosure The schematic diagram for showing the corresponding frame picture in selection control one end, as shown in figure 9, in the top of multimedia resource time shaft, it is shown that The left end of selection control several corresponding frame pictures in multimedia resource.Buyer, can be with according to the frame picture shown More accurately choose multimedia resource segment to be purchased.

Figure 10 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in Figure 10, institute The method of stating may also include：

Step S80 shows the information of the corresponding multimedia resource material of the selection control.

In one possible implementation, the multimedia to be purchased chosen for the acquisition for keeping buyer more convenient The information of resource shows the information of the corresponding multimedia resource material of the selection control.For example, when using mouse action, when Cursor dwell shows the information of the corresponding multimedia resource material of the selection control, utilizes touch screen when selecting on control When operation, when selecting control to be triggered with the touch condition of setting, the corresponding multimedia resource element of the selection control is shown The information of material.

The corresponding multimedia resource material of control is selected, can be the multimedia money where the period for selecting control covering Source material.Selection control can correspond to one or more multimedia resource materials.

The temporal information of the corresponding multimedia resource material of the selection control can be selection control it is corresponding one or Multiple respective temporal informations of multimedia resource material (such as duration, beginning and ending time etc.).

The pricing information of the corresponding multimedia resource material of selection control can be the corresponding one or more of selection control The respective monovalent information of multimedia resource material, the unit price information includes the monovalent information of multimedia resource per second, or each Monovalent information of multimedia resource material etc..

The label of multimedia resource or the label of multimedia resource material, can be according to multimedia resource or multimedia resource Content in material determines.Multimedia resource material in the unit price and multimedia resource of multimedia resource per second in multimedia resource Unit price, can be fixed a price according to the label of multimedia resource or the label of multimedia resource material.For example, label is " outstanding The multimedia resource on precipice " includes the picture of steep cliff, label be " star 1 " multimedia resource material in have a line star's 1 Camera lens, of high cost due to shooting, excellent degree is high, and therefore, the multimedia per second for the multimedia resource that label is " steep cliff " is provided The unit price and label in source are the unit price of the multimedia resource material of " star 1 ", are set to higher price.

The multimedia resource content breviary information of the corresponding multimedia resource material of selection control can be selection control pair The respective multimedia resource content breviary information of one or more multimedia resource materials answered, such as each multimedia resource material Thumbnail, brief introduction etc., wherein thumbnail includes community/multimedia resource or GIF (Graphics Interchange Format, graphic interchange format) piece figure.

The duration aggregate information of the corresponding multimedia resource material of the selection control can be selection control corresponding one The total duration of a or multiple multimedia resource materials and/or all beginning and ending times.

Selection control can be that selection control is one corresponding to the price aggregate information of corresponding multimedia resource material Or the total price etc. of multiple multimedia resource materials.

Figure 11 shows the information of multimedia resource material in the multimedia resource purchasing method according to one embodiment of the disclosure Display schematic diagram when on cursor dwell to selection control, in the top of selection control, shows selection control as shown in figure 11 The duration aggregate information of multimedia resource material corresponding to part, the price letter of price aggregate information and each multimedia resource material Breath.

Figure 12 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in figure 12, institute The method of stating may also include：

Step S90 shows the corresponding multimedia resource material of multimedia resource time shaft except the selection control Information.

In one possible implementation, on the multimedia resource time shaft selected except control, have and be not purchased The multimedia resource material that person chooses.When being operated using mouse, when cursor dwell multimedia resource in this section When on countershaft, the information of the corresponding multimedia resource material of display highlighting.When being operated using touch screen, when selection control Except multimedia resource time shaft by with the triggering of the touch condition of setting when, show the multimedia money except the selection control The information of the corresponding multimedia resource material of source timeline.

The position of display can arbitrarily be set according to demand.The information of multimedia resource material may include multimedia resource element Temporal information, pricing information, thumbnail information, label information of material etc..Facilitate buyer according to the letter of multimedia resource material Breath, carries out the selection of multimedia resource segment to be purchased.

Figure 13 shows the information of multimedia resource material in the multimedia resource purchasing method according to one embodiment of the disclosure Display schematic diagram, as shown in figure 13, when on the multimedia resource time shaft except cursor dwell to selection control, display is wherein Temporal information, thumbnail and the pricing information of multimedia resource material where cursor where time point.

Figure 14 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in figure 14, institute The method of stating may also include：

Step S100, the information of displaying association material, the association material includes being closed with the content of the multimedia resource Multimedia resource material in other multimedia resources of connection.

Step S110 is jumped to according to the operation for the information for triggering the association material where the association material being triggered Multimedia resource.

The specific interrelational form of association material and multimedia resource is not limited.

In one possible implementation, association material is associated with the content in multimedia resource, including association material The same initial multimedia resource is selected from multimedia resource.For example, multimedia resource B and multimedia resource C are same It is chosen in a film, there is star 1, star 2 and star 3 in the film.Multimedia resource B includes the multimedia money of star 1 The multimedia resource material 2 of source material 1 and star 2.Multimedia resource C includes the multimedia resource material 3 of star 3.Work as purchase When buyer opens the purchase page of multimedia resource B, it is believed that buyer may feel emerging to going out the star 3 to show a film jointly Interest, therefore, association material that can be by the multimedia resource material 3 of star 3 as multimedia resource B.By the multimedia of star 3 The information of resource material 3 is shown in the purchase page of multimedia resource B, and the mode of displaying is for example including terminal device In the setting display area of the purchase page of multimedia resource B, the thumbnail of displaying multimedia resource material 3, pricing information, when At least one of long message and label facilitate buyer to use.When the information of buyer's triggered multimedia resource material 3, Jump to the purchase page of the multimedia resource C where multimedia resource material 3.

Association material is associated with the content in multimedia resource, further includes the reference object and multimedia resource for being associated with material Reference object it is identical.For example, multimedia resource B includes the multimedia resource of 1 multimedia resource material 1 and star 2 of star Material 2.Multimedia resource D includes the multimedia resource material 4 of star 1, and multimedia resource E includes the multimedia of star 2 Resource material 5, multimedia resource D and multimedia resource E select from other films that star 1 and star 2 perform respectively.Work as purchase When person opens multimedia resource B, it is believed that buyer may be to the multimedia of the multimedia resource material 4 and star 2 of star 1 Resource material 5 is also interested.Therefore, the multimedia resource material 5 of the multimedia resource material 4 of star 1, star 2 can be made For the association material of multimedia resource B.By the multimedia resource of the information of the multimedia resource material 4 of star 1 and star 2 element The information of material 5 is shown in the purchase page of multimedia resource B.The mode of displaying is for example including terminal device in more matchmakers The thumbnail of the setting display area of the purchase page of body resource B, displaying multimedia resource material 4 and multimedia resource material 5, At least one of pricing information, duration information and label, facilitate buyer to use.When buyer's triggered multimedia resource material When 4 information, the purchase page of the multimedia resource D where multimedia resource material 4 is jumped to, when buyer's multimedia resource When the information of material 5, the purchase page of the multimedia resource E where multimedia resource material 5 is jumped to.

Association material is associated with the content in multimedia resource, further includes according to the content in multimedia resource, for purchase The multimedia resource material of recommendation.Such as multimedia resource B includes the multimedia of 1 multimedia resource material 1 and star 2 of star Resource material 2.Multimedia resource F includes the multimedia resource material 6 of star 4, and star 1 and star 4 belong to idol class One line star.When buyer opens the purchase page of multimedia resource B, recommend the multimedia resource material of star 4 for buyer 6, the association material by the multimedia resource material 6 of star 4 as multimedia resource B.By the multimedia resource material 6 of star 4 Information, be shown in the purchase page of multimedia resource B.The mode of displaying is for example provided including terminal device in multimedia The setting display area of the purchase page of source B, thumbnail, pricing information, duration information and the mark of displaying multimedia resource material 6 At least one of label, facilitate buyer to use.When the information of buyer's triggered multimedia resource material 6, more matchmakers are jumped to The purchase page of multimedia resource F where body resource material 6.

Figure 15 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in figure 15, institute It includes multimedia resource material to state multimedia resource, and the method may also include：

Step S120 shows the information of multimedia resource material.

Step S130 judges that the multimedia being triggered provides according to the operation for the information for triggering the multimedia resource material The label of source material whether the tag match with the multimedia resource.

Step S140, when the multimedia resource material being triggered label and the multimedia resource label not Timing, the matched other multimedia resources of multimedia resource material for jumping to and being triggered.

In one possible implementation, the label of multimedia resource, can be according to the label of multimedia resource material It is determined.It, can be by the content with multimedia resource when a multimedia resource includes multiple multimedia resource materials Label of the label of most matched multimedia resource material as multimedia resource.For example, multimedia resource B includes star 1 Multimedia resource material 1 and star 2 multimedia resource material 2, since multimedia resource material 1 is in multimedia resource B institutes The large percentage accounted for, by the label " star 1 " of multimedia resource material 1, the label as multimedia resource B.Multimedia resource G Include the multimedia resource material 7 of star 2, and the large percentage in multimedia resource G shared by multimedia resource material 7, The label " star 2 " of multimedia resource material 7 is the label of multimedia resource G.

In one example, when buyer opens the purchase page of multimedia resource B, more matchmakers are shown in purchase page The information of the information and multimedia resource material 2 of body resource material 1.Including terminal device multimedia resource B purchase page Setting display area, thumbnail, pricing information, the duration information of displaying multimedia resource material 1 and multimedia resource material 2 At least one of with label, buyer is facilitated to use.When the information of buyer's triggered multimedia resource material 2, can recognize It is interested in star 2 for buyer, and the label of multimedia resource material 2 and the label of multimedia resource B mismatch, then redirect To the purchase page of multimedia resource G.

Figure 16 shows the flow chart of the multimedia resource purchasing method according to one embodiment of the disclosure, as shown in figure 16, institute The method of stating may also include：

Step S150 is identified the multimedia resource segment bought on the multimedia resource time shaft.

In one possible implementation, it is had chosen in a multimedia resource as buyer multiple discontinuous more When media resource segment, on multimedia resource time shaft, the multimedia resource segment bought is identified, including right The corresponding time shaft of multimedia resource segment bought, is identified with different colors or brightness.For example, being closed at one In the multimedia resource of fresh flower, multimedia resource time shaft is black, and the control that selects on multimedia resource time shaft is white Color, buyer have had purchased the multimedia resource segment of third second to the 5th second, third second to the 5th second corresponding multimedia Resource time axis appears dimmed, when buyer has purchased the 5th second to the 6th second multimedia resource segment again, the 5th second It is also displayed as grey to the 6th second corresponding time shaft.There is intuitive body to the multimedia resource segment that buyer had bought It is existing, facilitate the use of buyer.

In one possible implementation, the method further includes that in the purchase page of multimedia resource, display is purchased Buy guidance information.Figure 17 shows to show purchase guidance information in the multimedia resource purchasing method according to one embodiment of the disclosure Schematic diagram when buyer opens the purchase page of a multimedia resource, in the top of selection control, is shown as shown in figure 17 Show that the purchase guidance information of " you can drag time shaft, and the material of selection merges purchase ", guiding buyer operate selection control It is bought.

In one possible implementation, purchase request includes according to be purchased more in each multimedia resource The purchase order that the purchase information of media resource segment generates；Purchase request is sent to server, to be directed to The purchase of multimedia resource segment to be purchased is stated, including, the purchase order is sent to server, to carry out for described The purchase of multimedia resource segment to be purchased.

In one possible implementation, buyer has chosen multimedia money to be purchased in multiple multimedia resources When source segment is bought, it can be directed to the multimedia resource segment to be purchased of multiple multimedia resources, merge and generate a purchase Buy order.Figure 18 shows the schematic diagram of purchase order in the multimedia resource purchasing method according to one embodiment of the disclosure, such as schemes Shown in 18, three selected in multiple multimedia resources multimedia resource segments to be purchased are merged in a purchase order In, the adjustment that the multimedia resource segment to be purchased in each multimedia resource can be carried out in purchase order, for example, can The clarity of multiple multimedia resource segments to be purchased is carried out unified adjustment, it can also delete and be waited in purchase order The multimedia resource segment of purchase.

In one possible implementation, the operation of the purchase to the multimedia resource segment to be purchased is being detected When, the purchase generated for the multimedia resource segment to be purchased is asked, including：It is detecting to described to be purchased more When the purchase operation of the audio in media resource segment, generate for the audio in the multimedia resource segment to be purchased Purchase request.

In the disclosure, buyer can only buy the audio in multimedia resource segment to be purchased.To be purchased more In the purchase page of media resource, the option for only buying audio is provided, when the option for only buying audio is triggered, generation is directed to The purchase of audio in the multimedia resource segment to be purchased is asked.Terminal device is by described to more matchmakers to be purchased After the purchase request of audio in body resource segment is sent to server, server extracts the multimedia resource piece to be purchased Audio in section, is sent to buyer.

Buyer can be bought one or more more in multimedia resource by determination multimedia resource segment to be purchased The corresponding audio of media resource segment, plurality of multimedia resource segment can be continuous or discrete.Multimedia provides Source segment can be the arbitrary portion of multimedia resource.

The audio in multimedia resource can be identified using audio tag, buyer is facilitated to buy multimedia resource In audio.It can be that an audio tag is arranged in multimedia resource, or the multimedia resource element in multimedia resource Audio tag is respectively set in material.Facilitate buyer can be according to multimedia resource or the corresponding audio mark of multimedia resource material Label directly buy the audio in multimedia resource.

In one possible implementation, the operation of the purchase to the multimedia resource segment to be purchased is being detected When, the purchase generated for the multimedia resource segment to be purchased is asked, including：It is detecting to described to be purchased more When the purchase operation of the frame picture in media resource segment, generates and drawn for the frame in the multimedia resource segment to be purchased The purchase in face is asked.

In the disclosure, buyer can only buy the frame picture in multimedia resource segment to be purchased.Buyer is logical It crosses and determines multimedia resource segment to be purchased, one or more multimedia resource segments in multimedia resource can be bought and corresponded to Frame picture, plurality of multimedia resource segment can be continuous or discrete.Multimedia resource segment can be more The arbitrary portion of media resource.

In the purchase page of multimedia resource to be purchased, provide only buy frame picture an option, when only buy frame picture Option when being triggered, generate the purchase request for the frame picture in the multimedia resource segment to be purchased.Terminal is set It is standby to ask the purchase to the frame picture in the multimedia resource segment to be purchased after being sent to server, server The frame picture in the multimedia resource segment to be purchased is extracted, buyer is sent to.

According to the different demands of buyer, in the purchase page of multimedia resource, the choosing of extraction frame picture can be set , it is provided in multimedia resource segment to be purchased for buyer, the option of frame picture is extracted according to certain extracting rule. For example, in the purchase page of multimedia resource, it is provided with the option of " 1/2 interval extraction frame picture ", when the option is triggered Afterwards, it is buyer according to the extracting rule for extracting a frame in two frame frame pictures by multimedia resource segment to be purchased Extract frame picture.When buyer determines one section a length of 10 seconds, the multimedia resource segment Z to be purchased of 25 frame per second, together When buyer to click the option of " 1/2 interval extraction frame picture " be user then in multimedia resource segment Z to be purchased Odd-numbered frame or even frame are extracted, as the frame picture of multimedia resource segment to be purchased, generates purchase request.

Using example

Below in conjunction with exemplary application scene, the application example according to the embodiment of the present disclosure is provided, in order to understand interface The flow of methods of exhibiting.It will be understood by those skilled in the art that implementing below merely for the sake of the disclosure is easy to understand using example The purpose of example, is not construed as the limitation to the embodiment of the present disclosure.

Example 1

" bread " is sent to server, server search multimedia by buyer's search key " bread ", terminal device With " bread " matched candidate multimedia resource in resource tag, and the candidate multimedia resource matched is sent back into terminal and is set It is standby.Terminal device is that buyer shows candidate multimedia resource.

Buyer is in candidate multimedia resource, and after selecting multimedia resource G (such as video G) to be clicked, terminal is set The purchase page of standby displaying multimedia resource G.Purchase page includes the broadcast window and purchase information of multimedia resource G.Its In, broadcast window can be used for the content in browsing multimedia resource G, broadcast window include multimedia resource time shaft (such as Video time axis), include a selection control on multimedia resource time shaft.Buyer can be on multimedia resource time shaft Dragging selection control, the corresponding multimedia resource segment of viewing different periods can also be selected by adjusting in control both ends Any one end will select the corresponding multimedia resource segment of control, be chosen for multimedia resource segment to be purchased.

In the purchase page pop-up of multimedia resource G, multimedia resource material of the control in multimedia resource G is selected On 7 position, the label of multimedia resource material 7 is " bread ", and buyer is recommended to buy.

Purchase information, such as pricing information, sharpness information, copyright information etc. are shown in purchase page.Buyer can According to purchase information, to adjust multimedia resource segment to be purchased.Such as buyer sees higher price, shortens to be purchased Multimedia resource segment duration.Buyer selects clarity according to demand, and according to the selection of clarity, purchase page is shown Pricing information after being adjusted according to clarity.

Purchase option of operation, such as " shopping cart is added " and " buy and download " are shown in purchase page, when buyer's point When hitting purchase option of operation, purchase request is generated.For example, buyer will select the both ends of control to be separately adjusted to angularly multimedia resource In third second and the 21st second, after buyer clicks the button of " be added shopping cart ", the third second is to the in multimedia resource 21 seconds multimedia resource segments are confirmed as multimedia resource segment to be purchased and generate purchase request.

Purchase request is sent to server by terminal device, and after completing payment, server is by the third second in multimedia resource E To the 21st second multimedia resource segment, it is sent to buyer.

Example 2

The difference is that, in purchase page, provide with example 1 and carry out multimedia money according to multimedia resource material The option of source purchase, and on multimedia resource time shaft, the temporal information of different multimedia resource materials is marked Know.

Buyer is by selecting complete multimedia resource material, in multimedia resource G, it is determined that multimedia resource element Material 2 to multimedia resource material 5 is multimedia resource segment to be purchased.

Example 3

With example 1 the difference is that, buyer in having selected multimedia resource G the third second to the 21st second After multimedia resource segment, continues dragging selection control and select multimedia resource segment to be purchased.It, will be more in purchase page The media resource time shaft third second is identified to the 21st second corresponding position using different colors, and purchase is prompted Purchase has been carried out in person.

Buyer will further select control, rest on the 25th second to the 30th second of multimedia resource time shaft Position, and click the button of " shopping cart is added ".At this point, buyer had chosen in multimedia resource G two it is to be purchased more Media resource segment.

Buyer clicks the button of " buy and download " in purchase page, and terminal device is according in multimedia resource G Two multimedia resource segments to be purchased generate purchase request.

Figure 19 shows to buy the schematic diagram of device, as shown in figure 19, institute according to the multimedia resource of one embodiment of the disclosure Multimedia resource purchase device is stated in terminal device, described device to include：

Resource segment determining module 41, for determining multimedia resource segment to be purchased in multimedia resource；

Purchase requests to generate module 42, for detecting the operation of the purchase to the multimedia resource segment to be purchased When, the purchase generated for the multimedia resource segment to be purchased is asked；

Sending module 43, for purchase request to be sent to server, to carry out being directed to more matchmakers to be purchased The purchase of body resource segment.

Figure 20 shows the schematic diagram according to the multimedia resource of one embodiment of disclosure purchase device, as shown in figure 20, In a kind of possible realization method, the multimedia resource includes multimedia resource material,

The resource segment determining module 41, including：

Candidate's displaying submodule 411, for according to keyword, showing candidate multimedia resource, candidate's multimedia money The multimedia resource material that source includes has the label to match with the keyword；

Purchase page shows submodule 412, for detecting the selection multimedia money from the candidate multimedia resource When the operation in source, the purchase page of selected multimedia resource is shown；Wherein, it can be carried out from more in the purchase page The operation of multimedia resource segment to be purchased is chosen in media resource.

In one possible implementation, described device further includes：

First choice control exposure module 44, for showing that selection control, the selection control are described to be purchased for choosing The multimedia resource segment bought.

In one possible implementation, described device further includes,

Time shaft display module 45, for showing that multimedia resource time shaft, the selection control are located at the multimedia On resource time axis.

Frame picture display module 46, for being operated according to the adjusting of any one end to the selection control, display is adjusted The end of section corresponding frame picture in the multimedia resource.

In one possible implementation, described device further includes：

First material information display module 47, the letter for showing the corresponding multimedia resource material of the selection control Breath.

In one possible implementation, described device further includes：

Second material information display module 48, for showing that the multimedia resource time shaft except the selection control corresponds to Multimedia resource material information.

In one possible implementation, described device further includes：

Third material information display module 49, for show be associated with material information, the association material include with it is described Multimedia resource material in the associated other multimedia resources of content of multimedia resource；

First jump module 50 jumps to the pass being triggered for the operation according to the information for triggering the association material Join the multimedia resource where material.

4th material information display module 51, the information for showing multimedia resource material；

Judgment module 52 judges to be triggered more for the operation according to the information for triggering the multimedia resource material The label of media resource material whether the tag match with the multimedia resource；

Second jump module 53, label and the multimedia resource of the multimedia resource material for being triggered described in Label when mismatching, the matched other multimedia resources of multimedia resource material that jump to and be triggered.

In one possible implementation, described device further includes：

Mark module 54 is bought, is used in the multimedia resource time shaft, to the multimedia resource segment bought It is identified.

In one possible implementation, the purchase requests to generate module 42, including：

Audio purchase requests to generate submodule 421, for detecting in the multimedia resource segment to be purchased Audio purchase operation when, generate the purchase request for the audio in the multimedia resource segment to be purchased.

The purchase of frame picture requests to generate submodule 422, for detecting to the multimedia resource segment to be purchased In frame picture purchase operation when, the purchase generated for the frame picture in the multimedia resource segment to be purchased is asked It asks.

In one possible implementation, described device further includes：Second selection control exposure module 55, in institute It states in purchase page, shows the selection control for choosing the multimedia resource segment to be purchased, wherein described in opening When purchase page, the selection control chooses the multimedia resource material of the label to match with the keyword.

Figure 21 is a kind of block diagram of device 800 for multimedia resource purchase shown according to an exemplary embodiment. For example, device 800 can be mobile phone, computer, digital broadcast terminal, messaging devices, game console, tablet sets It is standby, Medical Devices, body-building equipment, personal digital assistant etc..

With reference to Figure 21, device 800 may include following one or more components：Processing component 802, memory 804, power supply Component 806, multimedia component 808, audio component 810, the interface 812 of input/output (I/O), sensor module 814, and Communication component 816.

The integrated operation of 802 usual control device 800 of processing component, such as with display, call, data communication, phase Machine operates and record operates associated operation.Processing component 802 may include that one or more processors 820 refer to execute It enables, to perform all or part of the steps of the methods described above.In addition, processing component 802 may include one or more modules, just Interaction between processing component 802 and other assemblies.For example, processing component 802 may include multi-media module, it is more to facilitate Interaction between media component 808 and processing component 802.

Memory 804 is configured as storing various types of data to support the operation in device 800.These data are shown Example includes instruction for any application program or method that are operated on device 800, contact data, and telephone book data disappears Breath, picture, video etc..Memory 804 can be by any kind of volatibility or non-volatile memory device or their group It closes and realizes, such as static RAM (SRAM), electrically erasable programmable read-only memory (EEPROM) is erasable to compile Journey read-only memory (EPROM), programmable read only memory (PROM), read-only memory (ROM), magnetic memory, flash Device, disk or CD.

Power supply module 806 provides electric power for the various assemblies of device 800.Power supply module 806 may include power management system System, one or more power supplys and other generated with for device 800, management and the associated component of distribution electric power.

Multimedia component 808 is included in the screen of one output interface of offer between described device 800 and user.One In a little embodiments, screen may include liquid crystal display (LCD) and touch panel (TP).If screen includes touch panel, screen Curtain may be implemented as touch screen, to receive input signal from the user.Touch panel includes one or more touch sensings Device is to sense the gesture on touch, slide, and touch panel.The touch sensor can not only sense touch or sliding action Boundary, but also detect duration and pressure associated with the touch or slide operation.In some embodiments, more matchmakers Body component 808 includes a front camera and/or rear camera.When device 800 is in operation mode, such as screening-mode or When video mode, front camera and/or rear camera can receive external multi-medium data.Each front camera and Rear camera can be a fixed optical lens system or have focusing and optical zoom capabilities.

Audio component 810 is configured as output and/or input audio signal.For example, audio component 810 includes a Mike Wind (MIC), when device 800 is in operation mode, when such as call model, logging mode and speech recognition mode, microphone by with It is set to reception external audio signal.The received audio signal can be further stored in memory 804 or via communication set Part 816 is sent.In some embodiments, audio component 810 further includes a loud speaker, is used for exports audio signal.

I/O interfaces 812 provide interface between processing component 802 and peripheral interface module, and above-mentioned peripheral interface module can To be keyboard, click wheel, button etc..These buttons may include but be not limited to：Home button, volume button, start button and lock Determine button.

Sensor module 814 includes one or more sensors, and the state for providing various aspects for device 800 is commented Estimate.For example, sensor module 814 can detect the state that opens/closes of device 800, and the relative positioning of component, for example, it is described Component is the display and keypad of device 800, and sensor module 814 can be with 800 1 components of detection device 800 or device Position change, the existence or non-existence that user contacts with device 800,800 orientation of device or acceleration/deceleration and device 800 Temperature change.Sensor module 814 may include proximity sensor, be configured to detect without any physical contact Presence of nearby objects.Sensor module 814 can also include optical sensor, such as CMOS or ccd image sensor, at As being used in application.In some embodiments, which can also include acceleration transducer, gyro sensors Device, Magnetic Sensor, pressure sensor or temperature sensor.

Communication component 816 is configured to facilitate the communication of wired or wireless way between device 800 and other equipment.Device 800 can access the wireless network based on communication standard, such as WiFi, 2G or 3G or combination thereof.In an exemplary implementation In example, communication component 816 receives broadcast singal or broadcast related information from external broadcasting management system via broadcast channel. In one exemplary embodiment, the communication component 816 further includes near-field communication (NFC) module, to promote short range communication.Example Such as, NFC module can be based on radio frequency identification (RFID) technology, Infrared Data Association (IrDA) technology, ultra wide band (UWB) technology, Bluetooth (BT) technology and other technologies are realized.

In the exemplary embodiment, device 800 can be believed by one or more application application-specific integrated circuit (ASIC), number Number processor (DSP), digital signal processing appts (DSPD), programmable logic device (PLD), field programmable gate array (FPGA), controller, microcontroller, microprocessor or other electronic components are realized, for executing the above method.

In the exemplary embodiment, a kind of non-volatile computer readable storage medium storing program for executing is additionally provided, such as including calculating The memory 804 of machine program instruction, above computer program instruction can be executed above-mentioned to complete by the processor 820 of device 800 Method.

Figure 22 is a kind of block diagram of device 1900 for multimedia resource purchase shown according to an exemplary embodiment. For example, device 1900 may be provided as a server.With reference to Figure 22, device 1900 includes processing component 1922, further It, can be by processing component for storing including one or more processors and memory resource represented by a memory 1932 The instruction of 1922 execution, such as application program.The application program stored in memory 1932 may include one or one with On each correspond to one group of instruction module.In addition, processing component 1922 is configured as executing instruction, to execute above-mentioned side Method.

Device 1900 can also include that a power supply module 1926 be configured as the power management of executive device 1900, one Wired or wireless network interface 1950 is configured as device 1900 being connected to network and input and output (I/O) interface 1958.Device 1900 can be operated based on the operating system for being stored in memory 1932, such as Windows ServerTM, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM or similar.

In the exemplary embodiment, a kind of non-volatile computer readable storage medium storing program for executing is additionally provided, such as including calculating The memory 1932 of machine program instruction, above computer program instruction can be executed by the processing component 1922 of device 1900 to complete The above method.

The disclosure can be system, method and/or computer program product.Computer program product may include computer Readable storage medium storing program for executing, containing for making processor realize the computer-readable program instructions of various aspects of the disclosure.

Computer readable storage medium can be can keep and store the instruction used by instruction execution equipment tangible Equipment.Computer readable storage medium for example can be-- but be not limited to-- storage device electric, magnetic storage apparatus, optical storage Equipment, electromagnetism storage device, semiconductor memory apparatus or above-mentioned any appropriate combination.Computer readable storage medium More specific example (non exhaustive list) includes：Portable computer diskette, random access memory (RAM), read-only is deposited hard disk It is reservoir (ROM), erasable programmable read only memory (EPROM or flash memory), static RAM (SRAM), portable Compact disk read-only memory (CD-ROM), digital versatile disc (DVD), memory stick, floppy disk, mechanical coding equipment, for example thereon It is stored with punch card or groove internal projection structure and the above-mentioned any appropriate combination of instruction.Calculating used herein above Machine readable storage medium storing program for executing is not interpreted that instantaneous signal itself, the electromagnetic wave of such as radio wave or other Free propagations lead to It crosses the electromagnetic wave (for example, the light pulse for passing through fiber optic cables) of waveguide or the propagation of other transmission mediums or is transmitted by electric wire Electric signal.

Computer-readable program instructions as described herein can be downloaded to from computer readable storage medium it is each calculate/ Processing equipment, or outer computer or outer is downloaded to by network, such as internet, LAN, wide area network and/or wireless network Portion's storage device.Network may include copper transmission cable, optical fiber transmission, wireless transmission, router, fire wall, interchanger, gateway Computer and/or Edge Server.Adapter or network interface in each calculating/processing equipment are received from network to be counted Calculation machine readable program instructions, and the computer-readable program instructions are forwarded, for the meter being stored in each calculating/processing equipment In calculation machine readable storage medium storing program for executing.

For execute the disclosure operation computer program instructions can be assembly instruction, instruction set architecture (ISA) instruction, Machine instruction, machine-dependent instructions, microcode, firmware instructions, condition setup data or with one or more programming languages Arbitrarily combine the source code or object code write, the programming language include the programming language-of object-oriented such as Smalltalk, C++ etc., and conventional procedural programming languages-such as " C " language or similar programming language.Computer Readable program instructions can be executed fully, partly execute on the user computer, is only as one on the user computer Vertical software package executes, part executes or on the remote computer completely in remote computer on the user computer for part Or it is executed on server.In situations involving remote computers, remote computer can pass through network-packet of any kind It includes LAN (LAN) or wide area network (WAN)-is connected to subscriber computer, or, it may be connected to outer computer (such as profit It is connected by internet with ISP).In some embodiments, by using computer-readable program instructions Status information carry out personalized customization electronic circuit, such as programmable logic circuit, field programmable gate array (FPGA) or can Programmed logic array (PLA) (PLA), the electronic circuit can execute computer-readable program instructions, to realize each side of the disclosure Face.

Referring herein to according to the flow chart of the method, apparatus (system) of the embodiment of the present disclosure and computer program product and/ Or block diagram describes various aspects of the disclosure.It should be appreciated that flowchart and or block diagram each box and flow chart and/ Or in block diagram each box combination, can be realized by computer-readable program instructions.

These computer-readable program instructions can be supplied to all-purpose computer, special purpose computer or other programmable datas The processor of processing unit, to produce a kind of machine so that these instructions are passing through computer or other programmable datas When the processor of processing unit executes, work(specified in one or more of implementation flow chart and/or block diagram box is produced The device of energy/action.These computer-readable program instructions can also be stored in a computer-readable storage medium, these refer to It enables so that computer, programmable data processing unit and/or other equipment work in a specific way, to be stored with instruction Computer-readable medium includes then a manufacture comprising in one or more of implementation flow chart and/or block diagram box The instruction of the various aspects of defined function action.

Computer-readable program instructions can also be loaded into computer, other programmable data processing units or other In equipment so that series of operation steps are executed on computer, other programmable data processing units or miscellaneous equipment, with production Raw computer implemented process, so that executed on computer, other programmable data processing units or miscellaneous equipment Instruct function action specified in one or more of implementation flow chart and/or block diagram box.

Flow chart and block diagram in attached drawing show the system, method and computer journey of multiple embodiments according to the disclosure The architecture, function and operation in the cards of sequence product.In this regard, each box in flowchart or block diagram can generation One module of table, program segment or a part for instruction, the module, program segment or a part for instruction include one or more use The executable instruction of the logic function as defined in realization.In some implementations as replacements, the function of being marked in box It can occur in a different order than that indicated in the drawings.For example, two continuous boxes can essentially be held substantially in parallel Row, they can also be executed in the opposite order sometimes, this is depended on the functions involved.It is also noted that block diagram and/or The combination of each box in flow chart and the box in block diagram and or flow chart can use function or dynamic as defined in executing The dedicated hardware based system made is realized, or can be realized using a combination of dedicated hardware and computer instructions.

The presently disclosed embodiments is described above, above description is exemplary, and non-exclusive, and It is not limited to disclosed each embodiment.Without departing from the scope and spirit of illustrated each embodiment, for this skill Many modifications and changes will be apparent from for the those of ordinary skill in art field.The selection of term used herein, purport In the principle, practical application or technological improvement to the technology in market for best explaining each embodiment, or this technology is made to lead Other those of ordinary skill in domain can understand each embodiment disclosed herein.

Claims

1. a kind of multimedia resource purchasing method, which is characterized in that the method is used in terminal device, the method includes：

Determine multimedia resource segment to be purchased in multimedia resource；

When detecting the operation of the purchase to the multimedia resource segment to be purchased, generates and be directed to more matchmakers to be purchased The purchase of body resource segment is asked；

Purchase request is sent to server, to carry out the purchase for the multimedia resource segment to be purchased.

2. according to the method described in claim 1, it is characterized in that, the multimedia resource includes multimedia resource material, really Determine multimedia resource segment to be purchased in multimedia resource, including：

According to keyword, show that candidate multimedia resource, the multimedia resource material that candidate's multimedia resource includes have The label to match with the keyword；

When detecting the operation of selection multimedia resource from the candidate multimedia resource, selected multimedia money is shown The purchase page in source；

Wherein, it can carry out choosing the behaviour of multimedia resource segment to be purchased in the purchase page from multimedia resource Make.

3. according to the method described in claim 1, it is characterized in that, the method further includes：

4. according to the method described in claim 2, it is characterized in that, the method further includes：

In the purchase page, the selection control for choosing the multimedia resource segment to be purchased is shown, wherein When opening the purchase page, the selection control chooses the multimedia resource material of the label to match with the keyword.

5. according to the method described in claim 3, it is characterized in that, the method further includes,

6. according to the method described in claim 5, it is characterized in that, the multimedia resource time shaft shows the multimedia money The temporal information of each multimedia resource material in source.

7. method according to claim 5 or 6, which is characterized in that the both ends of the selection control are provided in the multimedia It is adjusted on source timeline, the method further includes：

It is operated according to the adjusting of any one end to the selection control, shows that the end being conditioned is right in the multimedia resource The frame picture answered.

8. according to the method described in claim 3, it is characterized in that, the method further includes：

9. according to the method described in claim 8, it is characterized in that, the information of the multimedia resource material includes：

The temporal information, monovalent information and multimedia resource content breviary letter for selecting the corresponding multimedia resource material of control At least one of breath, the duration aggregate information of the corresponding multimedia resource material of the selection control, price aggregate information letter Breath.

10. method according to claim 5 or 6, which is characterized in that the method further includes：

11. according to the method described in claim 1, it is characterized in that, the method further includes：

The information of displaying association material, the association material include and the associated other multimedias of the content of the multimedia resource Multimedia resource material in resource；

According to the operation for the information for triggering the association material, the multimedia resource where the association material being triggered is jumped to.

12. according to the method described in claim 1, it is characterized in that, the multimedia resource includes multimedia resource material, institute The method of stating further includes：

Show the information of multimedia resource material；

According to the operation for the information for triggering the multimedia resource material, judge that the label for the multimedia resource material being triggered is The no tag match with the multimedia resource；

When the label of the label of the multimedia resource material being triggered and the multimedia resource mismatches, jump to The matched other multimedia resources of multimedia resource material being triggered.

13. method according to claim 5 or 6, which is characterized in that the method further includes：

14. according to the method described in claim 1, it is characterized in that, detecting to the multimedia resource piece to be purchased When the purchase operation of section, the purchase generated for the multimedia resource segment to be purchased is asked, including：

When detecting the operation of the purchase to the audio in the multimedia resource segment to be purchased, generate for described to be purchased The purchase of audio in the multimedia resource segment bought is asked.

15. according to the method described in claim 1, it is characterized in that, detecting to the multimedia resource piece to be purchased When the purchase operation of section, the purchase generated for the multimedia resource segment to be purchased is asked, including：

When detecting the operation of the purchase to the frame picture in the multimedia resource segment to be purchased, generates and waited for for described The purchase of frame picture in the multimedia resource segment of purchase is asked.

16. a kind of multimedia resource buys device, which is characterized in that described device is used in terminal device, and described device includes：

Purchase requests to generate module, for when detecting the operation of the purchase to the multimedia resource segment to be purchased, giving birth to At the purchase request for the multimedia resource segment to be purchased；

Sending module, for purchase request to be sent to server, to carry out being directed to the multimedia resource to be purchased The purchase of segment.

17. device according to claim 16, which is characterized in that the multimedia resource includes multimedia resource material, The resource segment determining module, including：

Candidate's displaying submodule, for according to keyword, showing that candidate multimedia resource, candidate's multimedia resource include Multimedia resource material has the label to match with the keyword；

Purchase page shows submodule, for detecting the operation for selecting multimedia resource from the candidate multimedia resource When, show the purchase page of selected multimedia resource；Wherein, it can be carried out from multimedia resource in the purchase page The middle operation for choosing multimedia resource segment to be purchased.

18. device according to claim 16, which is characterized in that described device further includes：

First choice control exposure module, for showing that selection control, the selection control are used to choose described to be purchased more Media resource segment.

19. device according to claim 17, which is characterized in that described device further includes：

Second selection control exposure module, in the purchase page, showing for choosing the multimedia to be purchased The selection control of resource segment, wherein when opening the purchase page, the selection control is chosen and the keyword phase The multimedia resource material for the label matched.

20. device according to claim 18, which is characterized in that described device further includes,

Time shaft display module, for showing multimedia resource time shaft, when the selection control is located at the multimedia resource On countershaft.

21. device according to claim 20, which is characterized in that the multimedia resource time shaft shows the multimedia The temporal information of each multimedia resource material in resource.

22. the device according to claim 20 or 21, which is characterized in that the both ends of the selection control are in the multimedia It is adjusted on resource time axis, described device further includes：

Frame picture display module shows the end being conditioned for being operated according to the adjusting of any one end to the selection control The corresponding frame picture in the multimedia resource.

23. device according to claim 18, which is characterized in that described device further includes：

24. device according to claim 23, which is characterized in that the information of the multimedia resource material includes：

25. the device according to claim 20 or 21, which is characterized in that described device further includes：

Second material information display module, for showing the corresponding more matchmakers of multimedia resource time shaft except the selection control The information of body resource material.

26. device according to claim 16, which is characterized in that described device further includes：

Third material information display module, the information for showing association material, the association material include and the multimedia Multimedia resource material in the associated other multimedia resources of content of resource；

First jump module jumps to the association material being triggered for the operation according to the information for triggering the association material The multimedia resource at place.

27. device according to claim 16, which is characterized in that the multimedia resource includes multimedia resource material, Described device further includes：

Judgment module judges that the multimedia being triggered provides for the operation according to the information for triggering the multimedia resource material The label of source material whether the tag match with the multimedia resource；

Second jump module, the label for label and the multimedia resource when the multimedia resource material being triggered When mismatch, the matched other multimedia resources of multimedia resource material that jump to and be triggered.

28. the device according to claim 20 or 21, which is characterized in that described device further includes：

Mark module is bought, in the multimedia resource time shaft, to the multimedia resource segment bought into rower Know.

29. device according to claim 16, which is characterized in that the purchase requests to generate module, including：

Audio purchase requests to generate submodule, for detecting to the audio in the multimedia resource segment to be purchased When purchase operation, the purchase request for the audio in the multimedia resource segment to be purchased is generated.

30. device according to claim 16, which is characterized in that the purchase requests to generate module, including：

The purchase of frame picture requests to generate submodule, for detecting to the frame picture in the multimedia resource segment to be purchased When the purchase operation in face, the purchase request for the frame picture in the multimedia resource segment to be purchased is generated.

31. a kind of multimedia resource buys device, which is characterized in that including：

Processor；

Memory for storing processor-executable instruction；

Wherein, the processor is configured as：Perform claim requires the step of any one of 1 to 15 multimedia resource purchase.

32. a kind of non-volatile computer readable storage medium storing program for executing, is stored thereon with computer program instructions, which is characterized in that institute It states and realizes any one of claim 1 to 15 multimedia resource purchasing method when computer program instructions are executed by processor Step.