CN107798569A - A kind of advertisement placement method based on enterprise's modification information - Google Patents
A kind of advertisement placement method based on enterprise's modification information Download PDFInfo
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- CN107798569A CN107798569A CN201711256388.1A CN201711256388A CN107798569A CN 107798569 A CN107798569 A CN 107798569A CN 201711256388 A CN201711256388 A CN 201711256388A CN 107798569 A CN107798569 A CN 107798569A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
Abstract
The invention discloses a kind of advertisement placement method based on enterprise's modification information, including:Monitor the modification information in enterprise management information;Search the company information to match with the modification information;According to the company information found, corresponding ad data is matched in advertisement base, the ad data is conveyed and is launched to advertisement machine;Advertisement base receives the packet one that keeper sends, the information carried according to the packet one, updates the ad data of its storage;The packet two that keeper sends is received, the information carried according to the packet two, corresponding ad data is matched in the advertisement base, the ad data for conveying the matching is launched to advertisement machine.Using the method for the present invention, can be achieved to carry out targetedly advertisement putting to specific audience automatically, to reach good advertisement delivery effect, to reach the purpose for quickly attracting new audient.
Description
Technical field
The present invention relates to data processing field, especially a kind of advertisement placement method based on enterprise's modification information.
Background technology
With the development of big data technology and perfect, the accurate matching of data turns into multiple industries, the base of transaction
Plinth, such as the Auto-matching of talent's resume, the search result of search engine, the information push based on big data, and the essence of advertisement
Quasi- dispensing etc..
And for the dispensing problem of advertisement, traditional method be based on attendant periodically/aperiodically to advertisement machine
Storage device is changed, to reach the purpose for changing advertisement.The substitute mode of the advertisement lacks promptness, while, it is necessary to high
High human cost, and influence the normal work of advertisement machine.
Later, the advertisement machine based on Internet of Things of appearance, by the way of being distally uniformly controlled, in the advertisement of advertisement machine
Appearance carries out unified replacing.Which solves the problems, such as the above-mentioned normal work for needing manpower to change, nor affecting on advertisement machine.But
It is which lacks the specific aim of advertisement putting, that is, there are problems that lacking the professional dispensing to Group-oriented.
The content of the invention
The goal of the invention of the present invention is:For above-mentioned problem, there is provided it is a kind of from towards colony specialty
Property set out, the scheme of targetedly ad data is launched to new audient in time, solves professional of advertisement putting and audient
With problem, to reach the dispensing effect of advertisement.
The technical solution adopted by the present invention is as follows:
A kind of advertisement placement method based on enterprise's modification information, including:
S10:Monitor the modification information in enterprise management information;
S20:Search the company information to match with the modification information;
S30:According to the company information found, corresponding ad data is matched in advertisement base, conveys the advertisement
Data are launched to advertisement machine.
Such scheme, is directed to the modification information of managed enterprise, matches the enterprise corresponding to the modification information in time
Information, i.e., new commercial audience information, then match correlation for it(Targetedly)Ad data is launched, to reach
More targeted dispensing effect, reaches the purpose for quickly attracting new audient.
Preferably, above-mentioned S10 is specially:
In the enterprise information management database of monitoring management company information, the modification information of enterprise.
Wherein, enterprise information management database is the data being managed collectively to the information of the enterprise of advertisement machine audient
Storehouse.
Further, in enterprise information management databases of the above-mentioned S10 by preset frequency monitoring management company information, enterprise
Modification information.
Preferably, above-mentioned S20 is specially:In industrial and commercial administration system, the enterprise to match with the modification information is searched
Industry information.
The industrial and commercial administration system statistics has company information corresponding to above-mentioned modification information.
Preferably, above-mentioned advertisement base is according to enterprise's range of business storage ad data.
Further, above-mentioned S30 is specially:According to the enterprise's range of business information carried in the company information, in institute
State and corresponding ad data is matched in advertisement base.
Specific ad data is done according to enterprise's range of business to launch, to reach the advertisement putting mesh for being matched with enterprise's specialty
's.
Preferably, above-mentioned S20 is specially:In industrial and commercial administration system, search and included in being carried with the modification information
Enterprise's name modification information or enterprise unify the company information that social credibility code information matches.
The company information of correlation can be quickly found according to enterprise's mark, such as enterprise's range of business, on the one hand, it is ensured that
The accuracy of information searching, on the other hand, it can also ensure the relatively small data treating capacity of data search.
Looked into preferably, above-mentioned industrial and commercial administration system is national credit information of enterprise publicity system or third party's company information
Inquiry system.
The corporation information query platform that the program can be applicable according to actual use selection, ensures in system operation,
Data source it is rich, meanwhile, also improve to change data acquisition fault-tolerance.
Preferably, method also includes:
S40:Advertisement base receives the packet one that keeper sends, and the information carried according to the packet one, updates its storage
Ad data.
Such scheme can realize the renewal to ad data during advertisement putting is not influenceed, richer so as to reach
Rich advertisement delivery effect.
Further, method also includes:
S50:Receive the packet two that keeper sends, the information carried according to the packet two, in the advertisement base
Corresponding ad data is allotted, the ad data for conveying the matching is launched to advertisement machine.
Such scheme provides the possibility:According to service condition, the ad data launched is updated from active.
Further, above-mentioned packet two can be to send manually, or be sent automatically according to predetermined rule, preferably
Regularly to send.
In summary, by adopting the above-described technical solution, the beneficial effects of the invention are as follows:
Using the method for the present invention, can be achieved to carry out targetedly advertisement putting to specific audience automatically, to reach good
Advertisement delivery effect, to reach the purpose for quickly attracting new audient.Meanwhile the system using actively renewal and triggers renewal,
Dual update mode on the basis of dynamic advertisement base, to reach the abundant effect for launching ad content.Simple system, calculate
Measure small, advertisement delivery effect is good.
Brief description of the drawings
Examples of the present invention will be described by way of reference to the accompanying drawings, wherein:
Fig. 1 is one embodiment of the advertisement placement method based on enterprise's modification information.
Fig. 2 is another embodiment of the advertisement placement method based on enterprise's modification information.
Embodiment
All features disclosed in this specification, or disclosed all methods or during the step of, except mutually exclusive
Feature and/or step beyond, can combine in any way.
This specification(Including any accessory claim, summary)Disclosed in any feature, unless specifically stated otherwise,
Replaced by other equivalent or with similar purpose alternative features.I.e., unless specifically stated otherwise, each feature is a series of
An example in equivalent or similar characteristics.
As shown in figure 1, present embodiment discloses a kind of advertisement placement method based on enterprise's modification information, including:
S10:Monitor the modification information in enterprise management information;
S20:Search the company information to match with the modification information;
S30:According to the company information found, corresponding ad data is matched in advertisement base, conveys the advertisement
Data are launched to advertisement machine.
In one embodiment, S10 is specially:
In the enterprise information management database of monitoring management company information, the modification information of enterprise.Wherein, wherein, company information
Management database is the database being managed collectively to the information of the enterprise of advertisement machine audient.As in office building to entering
The system that the company information of enterprise is managed.
In one embodiment, in enterprise information management databases of the S10 by preset frequency monitoring management company information, enterprise
The modification information of industry.As in above-mentioned office building, the enterprise newly entered writes the new firms information of management system.Write as described above
Lou Zhong, the new firms information for the enterprise's write-in management system newly entered.
In one embodiment, S20 is specially:In industrial and commercial administration system, search what is matched with the modification information
Company information.In a specific embodiment, above-mentioned industrial and commercial administration system is national credit information of enterprise publicity system or the
Tripartite's corporation information query system.
Preferably, advertisement base is according to enterprise's range of business storage ad data.Accordingly, above-mentioned S30 is specially:According to
The enterprise's range of business information carried in the company information, matches corresponding ad data in the advertisement base.
In a specific embodiment, S20 is specially:In industrial and commercial administration system, lookup is taken with the modification information
The enterprise's name modification information or enterprise included in band unifies the company information that social credibility code information matches.
As shown in Fig. 2 in another approach, method also includes:
S40:Advertisement base receives the packet one that keeper sends, and the information carried according to the packet one, updates its storage
Ad data.Further, in addition to:S50:The packet two that keeper sends is received, is carried according to the packet two
Information, corresponding ad data is matched in the advertisement base, the ad data for conveying the matching is thrown to advertisement machine
Put.Packet one can be the ad data bag that can be decompressed automatically, and packet two is the control life that selection is carried out to ad data
Order.
The invention is not limited in foregoing embodiment.The present invention, which expands to, any in this manual to be disclosed
New feature or any new combination, and disclose any new method or process the step of or any new combination.
Claims (10)
1. a kind of advertisement placement method based on enterprise's modification information, it is characterized in that, including:
S10:Monitor the modification information in enterprise management information;
S20:Search the company information to match with the modification information;
S30:According to the company information found, corresponding ad data is matched in advertisement base, conveys the advertisement
Data are launched to advertisement machine.
2. the method as described in claim 1, it is characterized in that, the S10 is specially:
In the enterprise information management database of monitoring management company information, the modification information of enterprise.
3. method as claimed in claim 2, it is characterized in that, the S10 is managed the enterprise of company information by preset frequency monitoring
In information management database, the modification information of enterprise.
4. method as claimed in claim 2 or claim 3, it is characterized in that, the S20 is specially:In industrial and commercial administration system, search with
The company information that the modification information matches.
5. method as claimed in claim 4, it is characterized in that, the advertisement base is according to enterprise's range of business storage ad data.
6. method as claimed in claim 5, it is characterized in that, the S30 is specially:According to the enterprise carried in the company information
Industry range of business information, matches corresponding ad data in the advertisement base.
7. the method as described in claim 5 or 6, it is characterized in that, the S20 is specially:In industrial and commercial administration system, search with
The enterprise's name modification information or enterprise that the modification information includes in carrying unify the enterprise that social credibility code information matches
Information.
8. method as claimed in claim 7, it is characterized in that, the industrial and commercial administration system is national credit information of enterprise publicity system
System or third party's corporation information query system.
9. method as claimed in claim 8, it is characterized in that, in addition to:
S40:Advertisement base receives the packet one that keeper sends, and the information carried according to the packet one, updates its storage
Ad data.
10. method as claimed in claim 9, it is characterized in that, in addition to:
S50:Receive the packet two that keeper sends, the information carried according to the packet two, in the advertisement base
Corresponding ad data is allotted, the ad data for conveying the matching is launched to advertisement machine.
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CN201711256388.1A CN107798569A (en) | 2017-12-04 | 2017-12-04 | A kind of advertisement placement method based on enterprise's modification information |
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Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN113362211A (en) * | 2021-08-10 | 2021-09-07 | 云账户技术(天津)有限公司 | Method and device for changing operation range |
Citations (3)
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CN103026373A (en) * | 2010-03-29 | 2013-04-03 | 图书有限责任公司 | Method and arrangement for monitoring companies |
CN103095851A (en) * | 2013-02-16 | 2013-05-08 | 周良文 | Embedded type wireless fidelity (WIFI) network advertisement replacing system based on position |
CN106600324A (en) * | 2016-12-13 | 2017-04-26 | 合肥华耀广告传媒有限公司 | Advertisement pushing system based on office building |
-
2017
- 2017-12-04 CN CN201711256388.1A patent/CN107798569A/en active Pending
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN103026373A (en) * | 2010-03-29 | 2013-04-03 | 图书有限责任公司 | Method and arrangement for monitoring companies |
CN103095851A (en) * | 2013-02-16 | 2013-05-08 | 周良文 | Embedded type wireless fidelity (WIFI) network advertisement replacing system based on position |
CN106600324A (en) * | 2016-12-13 | 2017-04-26 | 合肥华耀广告传媒有限公司 | Advertisement pushing system based on office building |
Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
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CN113362211A (en) * | 2021-08-10 | 2021-09-07 | 云账户技术(天津)有限公司 | Method and device for changing operation range |
CN113362211B (en) * | 2021-08-10 | 2021-11-05 | 云账户技术(天津)有限公司 | Method and device for changing operation range |
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