CN107729573A - Information-pushing method and device - Google Patents
Information-pushing method and device Download PDFInfo
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- CN107729573A CN107729573A CN201711193789.7A CN201711193789A CN107729573A CN 107729573 A CN107729573 A CN 107729573A CN 201711193789 A CN201711193789 A CN 201711193789A CN 107729573 A CN107729573 A CN 107729573A
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- Prior art keywords
- picture
- user
- keyword
- information
- literal expression
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
Abstract
The embodiment of the present application discloses information-pushing method and device.One embodiment of this method includes：Receive the searching request of user's input；Searched for according to searching request in default image searching system, to obtain the multiple pictures to match with searching request；Selection operation in response to user to one of multiple pictures, it is determined that keyword corresponding with selected picture；Push and the information of crucial word association.The embodiment, which realizes, is imbued with targetedly information push.
Description
Technical field
The invention relates to field of computer technology, and in particular to Internet technical field, more particularly to information push away
Delivery method and device.
Background technology
With the popularization of internet, increasing user obtains various information from internet.User passes through
It can include text information and pictorial information in the information that internet obtains.Compared to text information, pictorial information is with its content
Aesthetic feeling and impulsive force obtain the favor of user.Under mobile Internet background, people's life, consumption scene constantly change,
User progresses into Map Reading Age.Under the reading scene based on picture, the most contents of full page are covered by picture.
At present, no matter user's reading characters information or pictorial information is read, can be pushed away into the read interface of user
Send the information related to the keyword of user's input.
The content of the invention
The embodiment of the present application proposes a kind of information-pushing method and device.
In a first aspect, the embodiment of the present application provides a kind of information-pushing method, this method includes：Receive user's input
Searching request；Searched for according to searching request in default image searching system, it is multiple to obtain matching with searching request
Picture；Selection operation in response to user to one of multiple pictures, it is determined that keyword corresponding with selected picture；Push away
Send the information with crucial word association.
Second aspect, the embodiment of the present application provide a kind of information push-delivery apparatus, and the device includes：Receiving unit, configuration
For receiving the searching request of user's input；Search unit, it is configured to according to searching request in default image searching system
Middle search, to obtain the multiple pictures to match with searching request；Keyword determining unit, is configured in response to user to more
The selection operation of one of individual picture, it is determined that keyword corresponding with selected picture；Push unit, it is configured to push
With the information of crucial word association.
The third aspect, the embodiment of the present application provide a kind of server, and the server includes：One or more processors；
Storage device, for storing one or more programs, when said one or multiple programs are held by said one or multiple processors
During row so that the method for said one or the realization of multiple processors as described in first aspect.
Fourth aspect, the embodiment of the present application provide a kind of computer-readable recording medium, are stored thereon with computer journey
Sequence, wherein, the method as described in first aspect is realized when the computer program is executed by processor.
The information-pushing method and device that the embodiment of the present application provides, the searching request inputted by receiving user, then
Searched for according to searching request in default image searching system, to obtain the multiple pictures to match with the searching request,
Then the selection operation in response to user to one of multiple pictures, it is determined that keyword corresponding with selected picture, most
Push and the information of crucial word association afterwards.Originally the information-pushing method for applying example offer can watched to user's push with user
Picture associated by information, it is achieved thereby that be imbued with targetedly information push.
Brief description of the drawings
By reading the detailed description made to non-limiting example made with reference to the following drawings, the application's is other
Feature, objects and advantages will become more apparent upon：
Fig. 1 is that the application can apply to exemplary system architecture figure therein；
Fig. 2 is the flow chart according to one embodiment of the information-pushing method of the application；
Fig. 3 is the flow chart according to another embodiment of the information-pushing method of the application；
Fig. 4 is the flow chart according to another embodiment of the information-pushing method of the application；
Fig. 5 is the structural representation according to one embodiment of the information push-delivery apparatus of the application；
Fig. 6 is adapted for the structural representation of the computer system of the server for realizing the embodiment of the present application.
Embodiment
The application is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched
The specific embodiment stated is used only for explaining related invention, rather than the restriction to the invention.It also should be noted that in order to
Be easy to describe, illustrate only in accompanying drawing to about the related part of invention.
It should be noted that in the case where not conflicting, the feature in embodiment and embodiment in the application can phase
Mutually combination.Describe the application in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
Fig. 1 shows the exemplary system of the embodiment of the information-pushing method that can apply the application or information push-delivery apparatus
System framework 100.
As shown in figure 1, system architecture 100 can include terminal device 101,102,103, network 104 and server 105.
Network 104 between terminal device 101,102,103 and server 105 provide communication link medium.Network 104 can be with
Including various connection types, such as wired, wireless communication link or fiber optic cables etc..
User can be interacted with using terminal equipment 101,102,103 by network 104 with server 105, to receive or send out
Send message etc..Various client applications, such as web browser applications, purchase can be installed on terminal device 101,102,103
Species are applied, searching class is applied, etc..
Terminal device 101,102,103 can be the various electronics for having display screen and supporting picture character information browse
Equipment, including but not limited to smart mobile phone, tablet personal computer, MP3 player (Moving Picture Experts Group
Audio Layer III, dynamic image expert's compression standard audio aspect 3), MP4 (Moving Picture Experts
Group Audio Layer IV, dynamic image expert's compression standard audio aspect 4) player, pocket computer on knee and
Desktop computer etc..
Server 105 can be to provide the server of various services, such as to being shown on terminal device 101,102,103
Content provides the backstage web page server supported.Backstage web page server can analyze etc. to receiving searching request
Reason, and result (such as picture corresponding with the request, lteral data) is fed back into terminal device.
It should be noted that the information-pushing method that the embodiment of the present application is provided typically is performed by server 105, accordingly
Ground, information push-delivery apparatus are generally positioned in server 105.
It should be understood that the number of the terminal device, network and server in Fig. 1 is only schematical.According to realizing need
Will, can have any number of terminal device, network and server.
With continued reference to Fig. 2, it illustrates the flow 200 of one embodiment of the information-pushing method according to the application.Should
Information-pushing method, comprise the following steps：
Step 201, the searching request of user's input is received.
In the present embodiment, the electronic equipment (such as server 105 shown in Fig. 1) of information-pushing method operation thereon
Picture can be carried out using it from user by wired connection mode or radio connection, the terminal that text information browses is set
Standby (such as terminal device 101,102,103 shown in Fig. 1) receives the searching request of user's input, wherein, above-mentioned searching request
Can be the searching request of speech form or the searching request of written form.When the searching request that searching request is speech form
When, above-mentioned electronic equipment first can be converted to the searching request of speech form the searching request of written form.
Generally, user can search for information using the search engine installed on terminal device, and at this moment, user can be direct
Searching request is initiated to above-mentioned electronic equipment by search engine.
Step 202, searched for according to searching request in default image searching system, to obtain matching with searching request
Multiple pictures.
In the present embodiment, based on the searching request obtained in step 201, above-mentioned electronic equipment (such as the clothes shown in Fig. 1
Business device) it can be scanned for according to searching request in default image searching system, to obtain what is matched with searching request
Multiple pictures.
Substantial amounts of picture can be stored in above-mentioned image searching system and with each picture associated storage for retouching
State the text information of the picture.Above-mentioned electronic equipment can be according to the matching of searching request text information corresponding with each picture
Spend to search the picture to match with searching request.The quantity of the picture generally matched with a searching request can be multiple.
Optionally, above-mentioned electronic equipment can extract search key from searching request first, then according to search key and respectively
The matching degree of text information corresponding to individual picture determines the picture to match with searching request.
In application scenes, above-mentioned electronic equipment can be asked according to the historical behavior data of user to choose with search
Seek the picture to match.Such as when the searching request of user is " clothes ", Ms's clothes are browsed in the historical behavior data of user
The probability more than 70% of the picture of dress, then the picture of Women's Wear can be selected as the picture to match with searching request.
Above-mentioned default image searching system can be arranged in above-mentioned electronic equipment, can also be arranged on other servers
In.When above-mentioned default image searching system is arranged in other servers, above-mentioned electronic equipment can pass through network service
Protocol access is arranged on the image searching system in other servers.
Step 203, the selection operation in response to user to one of multiple pictures, it is determined that corresponding with selected picture
Keyword.
After search obtains the multiple pictures to match with searching request in step 202, above-mentioned electronic equipment can incite somebody to action
Multiple pictures are presented on terminal device.Alternatively, multiple pictures that above-mentioned electronic equipment will can match with searching request
In each picture be presented in the form of thumbnail pictures on the terminal device of user.User can be browsed to by terminal device
The each picture to match with above-mentioned searching request.In addition, user such as can also click on, touch, hovering at the selection operation, from
A picture is selected to be browsed in the above-mentioned multiple pictures showed on the terminal device.Specifically, terminal device is by user couple
The information of the selection operation of picture is sent to above-mentioned electronic equipment, and above-mentioned electronic equipment is believed the selection operation of picture according to user
Breath determines the picture selected by user.Further, above-mentioned electronic equipment can carry out various points to the picture selected by user
Analysis is handled to obtain keyword corresponding to the picture selected by user.Such as above-mentioned electronic equipment can be according to being stored therein
The keyword corresponding to the picture selected by user is determined with the picture related text information selected by user.
Step 204, push and the information of crucial word association.
Can be stored with above-mentioned electronic equipment multiple information to be pushed and with each information association to be pushed
The information to be pushed keyword of storage.Above-mentioned information to be pushed can include text message, pictorial information etc..Above-mentioned text envelope
Breath is such as can be an article, scene, the description information of activity.
After the keyword corresponding with the picture selected by user is determined in step 203, above-mentioned electronic equipment can be with
The information to be pushed of crucial word association corresponding with the picture selected by user is selected from above-mentioned multiple information to be pushed.Tool
Body, above-mentioned electronic equipment can be by the keyword corresponding with the picture selected by user and each information to be pushed keyword
Matched, by associated by the Keywords matching degree highest information to be pushed keyword corresponding with the picture selected by user
Information of the information to be pushed as crucial word association corresponding with the picture selected by user, and the information to be pushed is pushed
Terminal device to user.In addition, above-mentioned electronic equipment can also utilize picture of the web crawlers according to selected by user corresponding
Keyword, crawl the information to be pushed associated with the corresponding keyword of picture of user's selection on the internet.Above-mentioned electricity
The information to be pushed that the keyword corresponding with the picture of user's selection that sub- equipment crawls web crawlers is associated is pushed to use
The terminal device at family.
In some optional implementations of the present embodiment, above-mentioned electronic equipment can be to displaying circle of selected picture
Face pushes the information of crucial word association corresponding with the picture selected by user.So, can be selected by display user
Picture the pushed information that is associated with the picture selected by user of interface display, pay close attention to pushed information so as to improve user
Probability, and then the clicking rate of pushed information can be improved.
In application scenes, user can input searching request " caricature " in terminal device.Above-mentioned electronic equipment
It can be searched in default image searching system, obtain the multiple pictures to match with " caricature ".Electronic equipment will be above-mentioned more
Individual picture is sent to terminal device so that terminal device shows above-mentioned multiple pictures.If user passes through a little in above-mentioned multiple pictures
Hit operation and have selected a picture (assuming that selected picture is a letter cartoon figure picture), above-mentioned electronic equipment can be with
The keyword according to corresponding to character description information corresponding to the picture being obtained ahead of time determines the caricature picture, such as " simple pen ",
" cartoon " " boy ".Above-mentioned electronic equipment can when showing letter cartoon figure's picture selected by above-mentioned user to user,
The relevant information of certain this letter cartoon book associated to user's push with " simple pen ", " cartoon " " boy ".
The information that the keyword of the prior art inputted according to user pushes to user terminal, no matter user browses basis
The word content or picture that the keyword of user's input obtains, or browse in multiple pictures that the keyword that family inputs obtains
Any one picture, be all the related information of keyword to user's input to user's push.So, no matter user is clear
Look at which of the multiple pictures obtained according to the keyword of input picture, the pushed information seen is all identical so as to
The relevance for the picture that the information of user terminal push is browsing with user is poor.Such information pushes mode, on the one hand
The push rate of information is relatively low, and on the other hand the information of push and the relevance with the picture browsed are poor.Therefore, user is to push
The clicking rate of information is relatively low.
The method that above-described embodiment of the application provides is associated by the picture and pushed information for being browsed user, real
Show and be imbued with targetedly information push.
With further reference to Fig. 3, it illustrates the flow 300 of another of information-pushing method embodiment.The information pushes
The flow 300 of method, comprises the following steps：
Step 301, the searching request of user's input is received.
In the present embodiment, the electronic equipment (such as server shown in Fig. 1) of information-pushing method operation thereon can
User's input is received to carry out the terminal of information browse using it from user by wired connection mode or radio connection
Searching request, wherein, above-mentioned searching request can be speech form searching request or written form searching request.Search
When rope request is the searching request of speech form, the searching request of speech form can be converted to text by above-mentioned electronic equipment first
The searching request of font formula.
Generally, user is drawn using the search installed on terminal device (such as terminal device 101,102,103 shown in Fig. 1)
Hold up to search for information, at this moment, user can initiate searching request by search engine to above-mentioned electronic equipment.
Step 302, searched for according to searching request in default image searching system, to obtain matching with searching request
Multiple pictures.
In the present embodiment, based on the searching request obtained in step 301, above-mentioned electronic equipment (such as the clothes shown in Fig. 1
Business device) it can be scanned for according to searching request in default image searching system, to obtain what is matched with searching request
Multiple pictures.
Step 303, the selection operation in response to user to one of multiple pictures, determine in default database whether
It is stored with the picture selected by user.
After search obtains the multiple pictures to match with searching request in step 302, above-mentioned electronic equipment can incite somebody to action
It is presented in multiple pictures that searching request matches on the terminal device of user.User can be checked by terminal device with it is upper
State multiple pictures that searching request matches.And then user can by clicking on, touching, the operation such as hover is selected from multiple pictures
Select a picture.
After user have selected a picture from multiple pictures, above-mentioned electronic equipment can be in default database
Search and the picture identical picture selected by user.Here above-mentioned database can be used for storing multiple default pictures and difference
With the literal expression corresponding to each default picture.In above-mentioned database each picture with its corresponding to literal expression can close
Connection storage.In certain embodiments, above-mentioned electronic equipment can be by the picture selected by user and above-mentioned default database
Each picture be compared, if the picture selected by user is identical with a picture in presetting database, really
Determine to be stored with the picture selected by user in database.Here, literal expression corresponding with a picture can be used for
One or more words of the picture are described, or for describing the sentence of the picture, or for describing one section of the picture
Word.
In the present embodiment, on the literal expression corresponding to each picture in above-mentioned database and the picture can be
State what electronic equipment obtained afterwards to the various analyzing and processing of picture.For example, utilizing image --- text conversion algorithm obtains often
Literal expression corresponding to one picture.In another example for each picture, above-mentioned electronic equipment can be searched for from internet
With the picture identical picture, and will in internet for word description corresponding with the picture identical picture as present count
According to the literal expression corresponding to the picture in storehouse.
It is worthy of note that above-mentioned presetting database can be provided in the local data base in above-mentioned electronic equipment,
The database that can be provided in outside electronic equipment.The database being arranged on outside electronic equipment can be by above-mentioned electronic equipment
Access.
Step 304, if being stored with selected picture in database, extraction and selected picture institute from database
Corresponding literal expression.
Above-mentioned electronic equipment when it is determined that be stored with above-mentioned database selected by user picture when, can be from database
Extraction literal expression corresponding with the picture selected by user.
Step 305, keyword corresponding with selected picture is extracted from literal expression.
In the present embodiment, after having obtained literal expression corresponding with the picture selected by user in step 304, on
State electronic equipment can also pair corresponding with the picture selected by a user literal expression carry out various analyzing and processing, it is above-mentioned to extract
Keyword corresponding to literal expression, obtain keyword corresponding with the picture selected by user.
From figure 3, it can be seen that compared with embodiment corresponding to Fig. 2, the flow of the information-pushing method in the present embodiment
300 highlight obtain user selected by picture corresponding to literal expression the step of.Thus, the scheme of the present embodiment description can be with
Keyword corresponding with the picture selected by user is more quickly obtained, it is synchronous with the picture presentation selected by user so as to realize
Ground information push.
In some optional implementations of the present embodiment, obtained in step 304 corresponding with the picture selected by user
Literal expression after, for the picture selected by user, above-mentioned electronic equipment can using this include the picture webpage as
Creep object, crawl multiple webpages comprising the picture in internet using web crawlers.Above-mentioned electronic equipment is to each
Webpage extracts the text of the picture that user selects described in the webpage.Such as according to the position relationship of webpage Chinese version and picture come
It is determined that and extract description picture text.So, electronic equipment can obtain multiple for describing user from internet
The text of selected picture.Further, above-mentioned electronic equipment can to it is above-mentioned it is being obtained from internet, for describe use
Multiple texts of picture selected by family are counted.Specifically, obtain it is multiple description users selection pictures texts it
Afterwards, above-mentioned electronic equipment can obtain the theme corresponding to the text by semantic analysis to each text.It is above-mentioned multiple to retouch
The text for stating the picture may belong to different themes.For each theme, above-mentioned electronic equipment can count the theme institute
The quantity of corresponding text.Each theme is ranked up from more to few order according to corresponding amount of text.According to system
Keyword corresponding to the picture is extracted in literal expression selected by meter result from user corresponding to picture.Such as in the picture pair
The extraction keyword conduct corresponding with the theme that the sequence number in above-mentioned ranking results is less than predetermined threshold in the literal expression answered
Keyword corresponding with the picture selected by user.For the picture selected by user, carried by these optional embodiments
The keyword corresponding with the picture taken is associated compared with the theme of focus with internet.And then pushed to user and pass through these
The information that the keyword corresponding with selected picture of optional embodiment extraction is associated, the pass of user can be attracted
Note, the clicking rate of pushed information can be improved to a certain extent.
In some optional implementations of the present embodiment, obtained in step 304 corresponding to the picture selected by user
Literal expression after, above-mentioned electronic equipment can by with included in the literal expression corresponding to the picture selected by user
, the word being present in default vocabulary is as keyword corresponding with selected picture.It can be wrapped in above-mentioned default word lists
Include the multiple words arranged according to predefined procedure.Each word of default vocabulary can be used to describe article, event, personage or ground
The word in domain etc..In default vocabulary, each word can correspond to a default importance value.Further, above-mentioned predetermined word
Each word in table can be to be arranged according to the order of importance value from big to small.To user push with it is optional by these
Implementation extraction the associated information of keyword corresponding with selected picture, can improve push away to a certain extent
Breath of delivering letters is converted into the conversion ratio of benefit.
In some optional implementations of the present embodiment, the searching request of user includes search key；It is or above-mentioned
Electronic equipment extracts search key corresponding with searching request from searching request.It is above-mentioned for the picture of user's selection
Electronic equipment can carry out cutting to the literal expression of the picture, obtain multiple segmenting words.Above-mentioned electronic equipment can calculate respectively
The similarity of individual segmenting word and search key.Then cutting for default similarity threshold will be more than with the similarity of search key
Participle is as keyword corresponding to the picture selected by user.To user's push with being extracted by these optional implementations
The associated information of keyword corresponding with selected picture, while with the searching request of user and user selected by
The relevance of picture is larger, so as to improve the clicking rate of user.
With further reference to Fig. 4, it illustrates the flow 400 of another of information-pushing method embodiment.The information pushes
The flow 400 of method, comprises the following steps：
Step 401, the searching request of user's input is received.
Step 402, searched for according to searching request in default image searching system, to obtain matching with searching request
Multiple pictures.
Step 403, the selection operation in response to user to one of multiple pictures, determine in default database whether
It is stored with the picture selected by user.
Step 404, if selected picture is not present in database, selected picture is inputted at default picture
Model is managed, obtains the literal expression corresponding to selected picture.
For the picture selected by user, the picture can be sent to default picture processing model by above-mentioned electronic equipment,
Obtain the literal expression corresponding to the picture selected by user.
In the present embodiment, above-mentioned default picture processing model can be the god obtained using substantial amounts of sample training in advance
Through network model.Above-mentioned sample can be the sample of handmarking.Each sample can be a width picture, the mark of sample
Such as can be reached with the literary sublist corresponding to the picture.Above-mentioned literal expression can include multiple words of description to picture.
Multiple words of description to picture may belong to different themes.By constantly adjusting the parameter in network model so that network
The output valve of model levels off to sample labeling value.
It is worthy of note that each picture stored in presetting database in embodiment shown in above-mentioned Fig. 3 is right respectively
Each picture is inputted picture processing model by the literal expression or above-mentioned electronic equipment answered in advance, each so as to obtain
Literal expression corresponding to individual picture difference, then by each picture and each picture, corresponding literal expression association is deposited respectively again
Store up in above-mentioned database.
Step 405, keyword corresponding with selected picture is extracted from literal expression.
In the present embodiment, it is above-mentioned after having obtained literal expression corresponding to the picture selected by user in step 403
Electronic equipment can also carry out various analyzing and processing to literal expression corresponding to the picture selected by user, with extraction and above-mentioned text
Keyword corresponding to word expression, namely keyword corresponding with the picture selected by user.
Step 406, push and the information of crucial word association.
In the present embodiment, above-mentioned electronic equipment can the terminal device push to user and the picture selected by user
The information of crucial word association.
Figure 4, it is seen that compared with embodiment corresponding to Fig. 2, the flow of the information-pushing method in the present embodiment
400 highlight the step of obtaining the literal expression for the picture that user selects using picture processing model.Thus, the present embodiment describes
Scheme can realize more intelligent information push.
With further reference to Fig. 5, as the realization to method shown in above-mentioned each figure, this application provides a kind of push of information to fill
The one embodiment put, the device embodiment is corresponding with the embodiment of the method shown in Fig. 2, and the device specifically can apply to respectively
In kind electronic equipment.
As shown in figure 5, the information push-delivery apparatus 500 of the present embodiment includes：Receiving unit 501, search unit 502, key
Word determining unit 503 and push unit 504.Wherein, receiving unit 501 is configured to receive the searching request of user's input；Search
Cable elements 502 are configured to search and searched for according to searching request in default image searching system, to obtain and searching request
The multiple pictures to match；Keyword determining unit 503, it is configured in response to user to one of the multiple picture
Selection operation, it is determined that keyword corresponding with selected picture；And push unit 504 is configured to push and crucial word association
Information.
In the present embodiment, the receiving unit 501 of information push-delivery apparatus 500, search unit 502, keyword determining unit
503 and the specific processing of push unit 504 and its caused technique effect can be respectively with reference to step in the corresponding embodiment of figure 2
201st, the related description of step 202, step 203, step 204, will not be repeated here.
In some optional implementations of the present embodiment, keyword determining unit 503 can be true as follows
Determine the keyword that user selects picture：Selection operation in response to user to one of the multiple picture, is determined default
Whether the selected picture is stored with database, wherein, the database is used to store multiple default pictures and difference
With the literal expression corresponding to each default picture；If it is determined that the selected picture is stored with the database, then
Extraction and the literal expression corresponding to the selected picture from the database；And extracted from the literal expression
Keyword corresponding with selected picture.
In some optional implementations of the present embodiment, keyword determining unit 503 can be true as follows
Determine the keyword that user selects picture：, will be described selected if the selected picture is not present in the database
Picture inputs default picture processing model, obtains the literal expression corresponding to the selected picture；And from the text
Extraction keyword corresponding with the selected picture in word expression.
In some optional implementations of the present embodiment, keyword determining unit 503 can be true as follows
Determine the keyword that user selects picture：Based on to multiple texts obtained from internet, for describing selected picture
Statistical result, from the literal expression corresponding to the picture selected by user extract it is corresponding with selected picture key
Word.
In some optional implementations of the present embodiment, keyword determining unit 503 can be true as follows
Determine the keyword that user selects picture：Using word included in literal expression, being present in default vocabulary as with it is selected
Picture corresponding to keyword.
In some optional implementations of the present embodiment, searching request includes search key, and keyword determines single
Member 503 can determine that user selects the keyword of picture as follows：Cutting is carried out to literal expression, obtains multiple cuttings
Word；Calculate the similarity of each segmenting word and search key；Default similarity threshold will be more than with the similarity of search key
The segmenting word of value is as keyword corresponding with selected picture.
Below with reference to Fig. 6, it illustrates suitable for for realizing the computer system 600 of the server of the embodiment of the present application
Structural representation.Server shown in Fig. 6 is only an example, should not be to the function and use range band of the embodiment of the present application
Carry out any restrictions.
As shown in fig. 6, computer system 600 includes CPU (CPU, Central Processing Unit)
601, its can according to the program being stored in read-only storage (ROM, Read Only Memory) 602 or from storage part
606 programs being loaded into random access storage device (RAM, Random Access Memory) 603 and perform it is various appropriate
Action and processing.In RAM 603, also it is stored with system 600 and operates required various programs and data.CPU 601、ROM
602 and RAM 603 is connected with each other by bus 604.Input/output (I/O, Input/Output) interface 605 is also connected to
Bus 604.
I/O interfaces 605 are connected to lower component：Storage part 606 including hard disk etc.；And including such as LAN (locals
Net, Local Area Network) card, modem etc. NIC communications portion 607.Communications portion 607 passes through
Communication process is performed by the network of such as internet.Driver 608 is also according to needing to be connected to I/O interfaces 605.Detachable media
609, such as disk, CD, magneto-optic disk, semiconductor memory etc., as needed be arranged on driver 608 on, in order to from
The computer program read thereon is mounted into storage part 606 as needed.
Especially, in accordance with an embodiment of the present disclosure, it may be implemented as computer above with reference to the process of flow chart description
Software program.For example, embodiment of the disclosure includes a kind of computer program product, it includes being carried on computer-readable medium
On computer program, the computer program include be used for execution flow chart shown in method program code.In such reality
To apply in example, the computer program can be downloaded and installed by communications portion 607 from network, and/or from detachable media
609 are mounted.When the computer program is performed by CPU (CPU) 601, perform what is limited in the present processes
Above-mentioned function.It should be noted that computer-readable medium described herein can be computer-readable signal media or
Computer-readable recording medium either the two any combination.Computer-readable recording medium for example can be --- but
Be not limited to --- electricity, magnetic, optical, electromagnetic, system, device or the device of infrared ray or semiconductor, or it is any more than combination.
The more specifically example of computer-readable recording medium can include but is not limited to：Electrical connection with one or more wires,
Portable computer diskette, hard disk, random access storage device (RAM), read-only storage (ROM), erasable type may be programmed read-only deposit
Reservoir (EPROM or flash memory), optical fiber, portable compact disc read-only storage (CD-ROM), light storage device, magnetic memory
Part or above-mentioned any appropriate combination.In this application, computer-readable recording medium can any be included or store
The tangible medium of program, the program can be commanded the either device use or in connection of execution system, device.And
In the application, computer-readable signal media can include believing in a base band or as the data that a carrier wave part is propagated
Number, wherein carrying computer-readable program code.The data-signal of this propagation can take various forms, including but not
It is limited to electromagnetic signal, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be computer
Any computer-readable medium beyond readable storage medium storing program for executing, the computer-readable medium can send, propagate or transmit use
In by instruction execution system, device either device use or program in connection.Included on computer-readable medium
Program code any appropriate medium can be used to transmit, include but is not limited to：Wirelessly, electric wire, optical cable, RF etc., Huo Zheshang
Any appropriate combination stated.
Flow chart and block diagram in accompanying drawing, it is illustrated that according to the system of the various embodiments of the application, method and computer journey
Architectural framework in the cards, function and the operation of sequence product.At this point, each square frame in flow chart or block diagram can generation
The part of one module of table, program segment or code, the part of the module, program segment or code include one or more use
In the executable instruction of logic function as defined in realization.It should also be noted that marked at some as in the realization replaced in square frame
The function of note can also be with different from the order marked in accompanying drawing generation.For example, two square frames succeedingly represented are actually
It can perform substantially in parallel, they can also be performed in the opposite order sometimes, and this is depending on involved function.Also to note
Meaning, the combination of each square frame and block diagram in block diagram and/or flow chart and/or the square frame in flow chart can be with holding
Function as defined in row or the special hardware based system of operation are realized, or can use specialized hardware and computer instruction
Combination realize.
Being described in unit involved in the embodiment of the present application can be realized by way of software, can also be by hard
The mode of part is realized.Described unit can also be set within a processor, for example, can be described as：A kind of processor bag
Include receiving unit, search unit, keyword determining unit and push unit.Wherein, the title of these units is under certain conditions
The restriction in itself to the unit is not formed, for example, receiving unit is also described as " receiving the searching request of user's input
Unit ".
As on the other hand, present invention also provides a kind of computer-readable medium, the computer-readable medium can be
Included in device described in above-described embodiment；Can also be individualism, and without be incorporated the device in.Above-mentioned calculating
Machine computer-readable recording medium carries one or more program, when said one or multiple programs are performed by the device so that should
Device：Receive the searching request of user's input；Searched for according to searching request in default image searching system, to obtain and search
Multiple pictures that rope request matches；Selection operation in response to user to one of multiple pictures, it is determined that with it is selected
Keyword corresponding to picture；Push and the information of crucial word association.
Above description is only the preferred embodiment of the application and the explanation to institute's application technology principle.People in the art
Member should be appreciated that invention scope involved in the application, however it is not limited to the technology that the particular combination of above-mentioned technical characteristic forms
Scheme, while should also cover in the case where not departing from foregoing invention design, carried out by above-mentioned technical characteristic or its equivalent feature
The other technical schemes for being combined and being formed.Such as features described above has similar work(with (but not limited to) disclosed herein
The technical scheme that the technical characteristic of energy is replaced mutually and formed.
Claims (16)
1. a kind of information-pushing method, including：
Receive the searching request of user's input；
Searched for according to the searching request in default image searching system, it is more to obtain matching with the searching request
Individual picture；
Selection operation in response to user to one of the multiple picture, it is determined that corresponding with selected picture crucial
Word；
Push and the information of the crucial word association.
2. the method according to claim 11, wherein, it is described in response to selection of the user to one of the multiple picture
Operation, it is determined that keyword corresponding with selected picture, including：
Selection operation in response to user to one of the multiple picture, determine whether stored in default database
State selected picture, wherein, the database be used to storing multiple default pictures and respectively with each default picture it is right
The literal expression answered；
If it is determined that be stored with the selected picture in the database, then from the database extraction with it is described selected
Picture corresponding to literal expression；And
Keyword corresponding with selected picture is extracted from the literal expression.
3. according to the method for claim 2, wherein, methods described also includes：
If the selected picture is not present in the database, the selected picture is inputted at default picture
Model is managed, obtains the literal expression corresponding to the selected picture；And
Keyword corresponding with the selected picture is extracted from the literal expression.
4. according to the method in claim 2 or 3, wherein, it is described from the literal expression extraction with it is described selected
Keyword corresponding to picture, including：
Based on the statistical result to multiple texts obtained from internet, for describing the selected picture, from institute
State and keyword corresponding with the selected picture is extracted in literal expression.
5. according to the method in claim 2 or 3, wherein, it is described from the literal expression extraction with it is described selected
Keyword corresponding to picture, including：
Using word included in the literal expression, being present in default vocabulary as corresponding with the selected picture
Keyword.
6. according to the method in claim 2 or 3, wherein, the searching request includes search key, and
The extraction keyword corresponding with the selected picture from the literal expression, including：
Cutting is carried out to the literal expression, obtains multiple segmenting words；
Calculate the similarity of each segmenting word and the search key；
To be more than with the similarity of the search key segmenting word of default similarity threshold as with the selected figure
Keyword corresponding to piece.
7. the method according to claim 11, wherein, the push and the information of the crucial word association, including：
The push of displaying interface and the information of the crucial word association to the selected picture.
8. a kind of information push-delivery apparatus, including：
Receiving unit, it is configured to receive the searching request of user's input；
Search unit, be configured to be searched in default image searching system according to the searching request, with obtain with it is described
Multiple pictures that searching request matches；
Keyword determining unit, the selection operation to one of the multiple picture in response to user is configured to, it is determined that with
Keyword corresponding to selected picture；
Push unit, it is configured to push and the information of the crucial word association.
9. according to the method for claim 8, wherein, the keyword determining unit is further configured to：
Selection operation in response to user to one of the multiple picture, determine whether stored in default database
State selected picture, wherein, the database be used to storing multiple default pictures and respectively with each default picture it is right
The literal expression answered；
If it is determined that be stored with the selected picture in the database, then from the database extraction with it is described selected
Picture corresponding to literal expression；And
Keyword corresponding with selected picture is extracted from the literal expression.
10. device according to claim 8, wherein, the keyword determining unit is further configured to：
If the selected picture is not present in the database, the selected picture is inputted at default picture
Model is managed, obtains the literal expression corresponding to the selected picture；And
Keyword corresponding with the selected picture is extracted from the literal expression.
11. the device according to claim 9 or 10, wherein, the keyword determining unit is further configured to：
Based on the statistical result to multiple texts obtained from internet, for describing the selected picture, from institute
State and keyword corresponding with the selected picture is extracted in literal expression.
12. the device according to claim 9 or 10, wherein, the keyword determining unit is further configured to：
Using word included in the literal expression, being present in default vocabulary as corresponding with the selected picture
Keyword.
13. the device according to claim 9 or 10, wherein, the searching request includes search key, and
The keyword determining unit is further configured to：
Cutting is carried out to the literal expression, obtains multiple segmenting words；
Calculate the similarity of each segmenting word and the search key；
To be more than with the similarity of the search key segmenting word of default similarity threshold as with the selected figure
Keyword corresponding to piece.
14. device according to claim 8, wherein, the push unit is further configured to：
The push of displaying interface and the information of the crucial word association to the selected picture.
15. a kind of server, including：
One or more processors；
Storage device, for storing one or more programs,
When one or more of programs are by one or more of computing devices so that one or more of processors are real
The now method as described in any in claim 1-7.
16. a kind of computer-readable recording medium, is stored thereon with computer program, wherein, when the program is executed by processor
Realize the method as described in any in claim 1-7.
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| CN201711193789.7A CN107729573A (en) | 2017-11-24 | 2017-11-24 | Information-pushing method and device |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201711193789.7A CN107729573A (en) | 2017-11-24 | 2017-11-24 | Information-pushing method and device |
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| CN201711193789.7A Pending CN107729573A (en) | 2017-11-24 | 2017-11-24 | Information-pushing method and device |
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| CN110825954A (en) * | 2018-07-23 | 2020-02-21 | 北京字节跳动网络技术有限公司 | Keyword recommendation method and device and electronic equipment |
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