CN107392637A - With the rights and interests pricing method and device of integration valuation - Google Patents

With the rights and interests pricing method and device of integration valuation Download PDF

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Publication number
CN107392637A
CN107392637A CN201610326312.0A CN201610326312A CN107392637A CN 107392637 A CN107392637 A CN 107392637A CN 201610326312 A CN201610326312 A CN 201610326312A CN 107392637 A CN107392637 A CN 107392637A
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China
Prior art keywords
interests
rights
demand
supply
price
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CN201610326312.0A
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Inventor
孔健
杨建形
薛巍
徐海军
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Advanced New Technologies Co Ltd
Advantageous New Technologies Co Ltd
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Alibaba Group Holding Ltd
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Priority to CN201610326312.0A priority Critical patent/CN107392637A/en
Publication of CN107392637A publication Critical patent/CN107392637A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0208Trade or exchange of goods or services in exchange for incentives or rewards
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0213Consumer transaction fees

Abstract

The application provide it is a kind of with integration valuation rights and interests pricing method, the rights and interests by user using its affiliated business when exercise, methods described includes:The demand estimate of the rights and interests is calculated according to the historical data of the affiliated business access times of the rights and interests;According to the quantity delivered and demand estimate of the rights and interests, the relation between supply and demand factor is determined;The integration that the rights and interests are calculated according to the historical data of user integral acquisition amount consumes estimate;The underlying price determined using the relation between supply and demand factor pair by integration consumption estimate and demand estimate is adjusted, and obtains the price of the rights and interests.By the technical scheme of the application, manual working is greatly reduced, the redeemed more or very few situation of rights and interests is substantially avoid, the performance of operation system will not be impacted.

Description

With the rights and interests pricing method and device of integration valuation
Technical field
The application is related to technical field of data processing, more particularly to a kind of rights and interests price side with integration valuation Method and device.
Background technology
Integration is user in the commodity of payment purchase enterprise or service or completes behavior that enterprise specifies (such as Registered members, recommend new user) after, a kind of feedback service that enterprise makes to user;Some enterprises In marketing activity integration can be gratuitously provided to its user.Communication, bank, transport, Shang Chao, member system A kind of operation way that all multiple enterprises of the industries such as service, ecommerce will be all integrated as customer account management, To safeguard the cooperative relationship with user, promote customer consumption, expand customer group.Different industry, no With enterprise usually integrated the appellation being named as with industry or enterprises characteristicses, mileage such as aircraft industry, So-and-so coin of net purchase platform etc..
Integration generally can not circulate, integration of the trade company that user can specify in enterprise or enterprise to be obtained Commodity are exchanged, for these commodity to integrate valuation, the integration price of commodity depends on the commodity valuated with currency Price and enterprise integrate the real value assigned to each of which.User can also be used for the enterprise with accumulated point exchanging The rights and interests of a certain business of industry, after user exercises the rights and interests in the running of this business, it can reduce Payment is preferably serviced, the pole of reward voucher or discount card, payment transaction such as shopping service Fast transfer services, the specified time of net purchase business are sent to service etc..
In the prior art, generally consider integration by the business department staff of the affiliated business of rights and interests to convert The quantitative index of the exchange rights and interests change the budget of rights and interests activity, to be completed and the integration situation of all users Etc. factor, determined by subjective judgement to integrate the rights and interests price of valuation.This pricing method not only needs Substantial amounts of manual working, and it occur frequently that rights and interests are redeemed more or very few situation, now staff Again rights and interests are fixed a price, further increases manual labor;In some rights and interests oversolds, it is also possible to lead Causing operation system, over-burden, influences the performance of operation system.
The content of the invention
In view of this, the application provide it is a kind of with integration valuation rights and interests pricing method, the rights and interests by with Exercised when family is using its affiliated business, methods described includes:
The demand that the rights and interests are calculated according to the historical data of the affiliated business access times of the rights and interests is estimated Value;
According to the quantity delivered and demand estimate of the rights and interests, the relation between supply and demand factor is determined;
The integration that the rights and interests are calculated according to the historical data of user integral acquisition amount consumes estimate;
The basis determined using the relation between supply and demand factor pair by integration consumption estimate and demand estimate Price is adjusted, and obtains the price of the rights and interests.
Present invention also provides a kind of rights and interests pricing device with integration valuation, the rights and interests are used by user Exercised during its affiliated business, described device includes:
Demand estimation unit, for being calculated according to the historical data of the affiliated business access times of the rights and interests The demand estimate of the rights and interests;
Relation between supply and demand factor unit, for the quantity delivered according to the rights and interests and demand estimate, it is determined that The relation between supply and demand factor;
Integration consumption estimation unit, for calculating the rights and interests according to the historical data of user integral acquisition amount Integration consumption estimate;
Calculation of price unit, for consuming estimate and demand by integration using the relation between supply and demand factor pair The underlying price that amount estimate determines is adjusted, and obtains the price of the rights and interests.
From above technical scheme, in embodiments herein, made respectively according to the affiliated business of rights and interests With number historical data and user account integration acquisition amount historical data calculate rights and interests demand estimate and Integration consumption estimate, to obtain the underlying price of rights and interests, and will be using the adjustment of the relation between supply and demand factor after Price of the underlying price as rights and interests;Because the price of rights and interests is based on quantity delivered and the determination of objective historical data, Manual working is greatly reduced, causes the price of rights and interests to more conform to supply due to introducing the relation between supply and demand factor Need relation horizontal, substantially avoid the redeemed more or very few situation of rights and interests, will not be to operation system Performance impacts.
Brief description of the drawings
Fig. 1 is a kind of flow chart of rights and interests pricing method with integration valuation in the embodiment of the present application;
Fig. 2 is that relation between supply and demand factor Q is with quantity delivered X and demand estimate in one example of the application The schematic diagram of D ratio X/D changes;
Fig. 3 is a kind of hardware structure diagram for the equipment that the application is applied;
Fig. 4 is a kind of building-block of logic of rights and interests pricing device with integration valuation in the embodiment of the present application.
Embodiment
Embodiments herein proposes a kind of new rights and interests pricing method with integration valuation, according to history number It is estimated that the demand of rights and interests and the integration consumed, the underlying price of rights and interests is calculated according to it, referring again to power The price that underlying price is adjusted to meet relation between supply and demand by the quantity delivered of benefit, so as to the confession based on determination Rights and interests price is drawn automatically according to objective historical data to amount, greatly reduces manual labor, and It substantially avoided the redeemed more or very few situation of rights and interests to occur, to solve problems of the prior art.
Embodiments herein can be applied in any equipment with calculating and storage capacity, such as can To be mobile phone, tablet personal computer, PC (Personal Computer, PC), notebook, service The physical equipments such as device, virtual machine or logical device;Different responsibilities can also be shared by two or more Physically or logically equipment, mutually collaboration realize the various functions in the embodiment of the present application.
It is as shown in Figure 1 with the flow of the rights and interests pricing method of integration valuation in embodiments herein.
Step 110, the demand for rights and interests being calculated according to the historical data of the affiliated business access times of rights and interests is estimated Evaluation.
As it was previously stated, rights and interests are used for affiliated business, user's ability only when using its affiliated business This rights and interests can be exercised, therefore the access times of the affiliated business of rights and interests can directly reflect user to rights and interests Demand.
Miscellaneous service system can all preserve the various historical datas of its user, such as have been turned on and be finished Time of business, number, the data such as implementation procedure, the time of the acquisition of user integral, amount, use The time of family accumulated point exchanging, consume amount, exchange object etc..Can be from the operation system history of preservation The extracting data record related to the affiliated business of rights and interests, is counted in some or some predetermined amount of time User uses the number summation of the affiliated business of rights and interests.
The selection of predetermined amount of time may be referred to provide the cycle of rights and interests, the valid period of rights and interests, and/or industry The factors such as cycle be engaged in carry out.It is true to may be referred to provide cycles of rights and interests, the factor such as valid period of rights and interests (wish how long exchanging this rights and interests provided) during determining the expectation enforcement of rights and interests, some During the length of predetermined amount of time can not be shorter than the expectation enforcement of rights and interests, for example, can be by the phase of rights and interests Hope the integral multiple during exercising as predetermined amount of time.If the operation of operation system has more obvious industry It is engaged in the cycle (such as sensitive to Seasonal), then is in during the expectation with this rights and interests can be exercised One or several periods of service period same position are as predetermined amount of time.In addition, it can generally incite somebody to action The deadline of predetermined amount of time is arranged to the final updating time of historical data, to reflect nearest business System operation situation.
What specific data statistics mode can save historical data according to operation system in practical application scene Form determines that embodiments herein do not limit.In a kind of application scenarios, using what is preserved The number of users U of the affiliated business of rights and interests is used in historical data statistics predetermined amount of time and uses the rights and interests Average access times CNT of the user of affiliated business to the businessavg, then based on U and CNTavgProduct Determine the demand estimate of rights and interests.For example, the demand estimate D of rights and interests can be determined by formula 1:
D=k × U × CNTavgFormula 1
In formula 1, the value of coefficient k is except the ratio during the expectation enforcement with rights and interests with scheduled time segment length Relevant (the desired row by the number conversion using the affiliated business of rights and interests in predetermined amount of time for rights and interests of value The number of the affiliated business of rights and interests is used in during making) outside, can also be with the types of rights and interests and enforcement rights and interests Condition is relevant.For example, it is assumed that the expectation of the length and rights and interests of predetermined amount of time is identical during exercising, to referring to Fix time and be sent to service, can by predetermined amount of time because upgrading Courier Service and additional payment business number The ratio of amount and overall number of services is as k;Some reward vouchers are subtracted to some full starting amount of money, can be with By transaction limit in predetermined amount of time not less than the number of services of the starting amount of money and the ratio of overall number of services Value is used as k;To very fast transfer services, k can be made to be equal to 1.
Step 120, according to the quantity delivered and demand estimate of rights and interests, the relation between supply and demand factor is determined.
Enterprise needs the expense paid or cost, carries out accumulated point exchanging sheet when exercising rights and interests generally according to user The factors such as the movable budget of item rights and interests, to determine the quantity delivered of rights and interests.Can be manually true by staff Determine quantity delivered, can also be calculated automatically, refer to prior art realization, repeat no more.
The relation between supply and demand factor be used for reflecting quantity delivered and demand estimate comparative result (which it is big which It is small) and extent of deviation, to may know that raising or drop by the relation between supply and demand factor in step 140 Low underlying price and improve or reduce how much.Meet that the algorithm of this requirement may serve to calculate to supply Relationship factor is needed, embodiments herein does not limit.
Step 130, the integration for rights and interests being calculated according to the historical data of user integral acquisition amount consumes estimate.
User carries out accumulated point exchanging based on obtaining integration, therefore the acquisition amount of user integral integrates to it Consumption have a direct impact.It can be extracted from the operation system historical data of preservation related to user integral Record, count the quantity summation that in some or some predetermined amount of time users obtains integration.This step Predetermined amount of time in rapid is generally identical with the predetermined amount of time in step 110.
It may be referred to the convertible object of operation system integration, user in practical application scene and use business system The factors such as the feature of the affiliated business of preference, rights and interests of system come select by integration acquisition amount calculate integration consumption estimate The specific algorithm of evaluation, embodiments herein do not limit.In one example, using user integral phase In the historical data statistics predetermined amount of time of pass the total of integration is obtained using all users of the affiliated business of rights and interests Volume P, then the use time using the affiliated business of rights and interests in the related historical data statistics predetermined amount of time of business Number ET, using the user of the affiliated business of rights and interests to the access times T of all business (i.e. using belonging to rights and interests The user of business carries out the total quantity of business with whole operation system within a predetermined period of time), based on ET The integration for determining rights and interests with T ratio and P product consumes estimate.For example, integration consumption estimate C can be determined by formula 2:
In formula 2, ET and T ratio are reflected using the user of the affiliated business of rights and interests as an entirety, It is ready resource allocation in operational ratio belonging to rights and interests, this ratio can be used for simulating these users Distribution wish in integration consumption.Coefficient l value except with rights and interests expectation exercise during with the scheduled time The ratio of segment length is about (the expectation by the integration total value conversion of the acquisition in predetermined amount of time for rights and interests The integration total value of interior acquisition during enforcement) outside, can also be with user to obtaining the consumption or savings of integration Wish is relevant.For example, when identical during the expectation of the length and rights and interests of predetermined amount of time is exercised, if The wish of customer consumption integration is more strong, and l can be made to be equal to 1.
It should be noted that there is no sequential relationship between step 120 and step 130.
Step 140, determined using relation between supply and demand factor pair by integration consumption estimate and demand estimate Underlying price be adjusted, obtain the price of rights and interests.
The underlying price B of rights and interests is determined by the ratio of integration consumption estimate and demand estimate, such as formula Shown in 3:
When the quantity delivered of rights and interests is more than demand estimate, the price of rights and interests should be made to be less than underlying price, To cause the actual demand of rights and interests to exceed demand estimate;When the quantity delivered of rights and interests is estimated less than demand During value, the price of rights and interests should be made to be higher than underlying price, to cause the actual demand of rights and interests to estimate less than demand Evaluation;When the quantity delivered of rights and interests is equal to demand estimate, the price of rights and interests should be substantially equal to basic valency Lattice.According to the specific calculation of relation between supply and demand factor Q in practical application scene, it can use and meet Any particular algorithms that state adjustment requirement and that the calculation with Q matches are obtained by Q and B The price M of rights and interests, is not limited.
In one implementation, in the step 120 can be by quantity delivered X's and demand estimate D Ratio closes as independent variable using relation between supply and demand factor Q as dependent variable to establish the concavity function of negative correlation System, i.e. Q and X/D is negatively correlated, and as X/D increase, Q pace of change decline.Namely Say, X/D, which is slightly increased can, during X/D very littles causes Q significantly decline, and X/D when X/D is very big Increase considerably and can only also cause slightly decreasing for Q.In this implementation, the price of rights and interests and confession Need relationship factor Q positive correlations.So, when quantity delivered is much smaller than demand estimate, on Q values are rapid Rise, the price of rights and interests becomes very high, and the quantity that user exchanges the rights and interests is reduced, and has both been unlikely to because rights and interests supply To measure it is too small cause integration consumption very little, decrease occur without rights and interests be available for user exchange possibility; When quantity delivered is much larger than demand estimate, Q values decline the price mistake that gently, will not cause rights and interests It is low to cause integration consumption too low, so that the state of integrating system held stationary.
As an example of this implementation, the price M difference of relation between supply and demand factor Q and rights and interests It can be calculated by formula 4 and formula 5:
M=Q × B formulas 5
Relation between supply and demand factor Q and X/D relation refer to Fig. 2 in formula 4.
After the price of rights and interests is obtained by above-mentioned steps, you can according to firm price, selected by user Whether with accumulated point exchanging this rights and interests, and in corresponding business.Under normal circumstances, the price energy Operation system and integrating system is enough set all steadily to operate.But in some accidents or more extreme situation Under, user behavior, which changes, may cause the price no longer to adapt to current operation state.It can adopt During carrying out accumulated point exchanging with fixed rights and interests price, according to newest caused historical data (bag Include and start using caused business datum after the price, can also include using caused business before the price Data) calculate the relation between supply and demand factor currency, if the currency of the relation between supply and demand factor meets expected price Lattice update condition (such as the relation between supply and demand factor is higher than upper threshold value or less than lower threshold value), then using newest production Raw historical data (including start to use caused business datum and integration data after the price, can also Including using caused business datum and integration data before the price) prices of rights and interests is redefined, with suitable Answer the newest operation state of operation system.
It can be seen that in embodiments herein, rights and interests are calculated according to business historical data and score history data Demand estimate and integration consumption estimate, calculate the underlying prices of rights and interests according to it, and based on by The relation between supply and demand that the quantity delivered and demand estimate of rights and interests determine is adjusted to underlying price, is weighed The price of benefit.The price that objective data calculates rights and interests can be automatically based upon in the case where quantity delivered determines, Manual working is greatly reduced, relation between supply and demand is considered simultaneously because introducing so that the price of rights and interests More actual conditions, the redeemed more or very few situation of rights and interests is substantially avoid, is advantageous to operation system With the steady operation of integrating system.
In the application example of the application, the payment system plan of Third-party payment platform is its user There is provided with the service of the very fast rights and interests of transferring accounts of accumulated point exchanging.User can exercise very fast when carrying out transferred account service Transfer accounts rights and interests.
After engineering department provides limitation of the running environment of payment system to very fast concurrency of transferring accounts, business The staff of department according to this item service financial budget, provide the user the costs of very fast transfer services, Determine monthly to be issued to the quantity (quantity delivered) of the very fast rights and interests of transferring accounts of user in the range of concurrency limitation X。
Using quantity delivered X as input, the software module for calculating very fast rights and interests price of transferring accounts is run following Process:
The history service data record and historical integral time data record of payment system are accessed, with past 3 months (using yesterday as the deadline), statistics is all within a predetermined period of time once to be used for predetermined amount of time The quantity U of user's (being referred to as the user that transfers accounts) of transferred account service, each being averaged for user user of transferring accounts are transferred accounts Number CNTavg, it is all transfer accounts user payment system using all business total degree T, all transfer accounts The integration total value P that user obtains.
Corresponding to quantity delivered X monthly, using the total degree of monthly transferred account service as very fast rights and interests of transferring accounts In a middle of the month demand estimate D, it is calculated by formula 6:
Relation between supply and demand factor Q is calculated using formula 7:
Very fast integration of the rights and interests in one month of transferring accounts consumes estimate C and determined by formula 8, wherein The wish on transferred account service is distributed for the integration that the user that transfers accounts is obtained:
The underlying price B of very fast rights and interests of transferring accounts calculates according to formula 9:
The price M of rights and interests is calculated by formula 10:
Corresponding with the realization of above-mentioned flow, embodiments herein additionally provides a kind of rights and interests with integration valuation Pricing device, the device can be realized by software, can also pass through hardware or the side of software and hardware combining Formula is realized.It is the CPU by place equipment as the device on logical meaning exemplified by implemented in software (Central Process Unit, central processing unit) reads corresponding computer program instructions in internal memory What operation was formed.For hardware view, except the CPU shown in Fig. 3, internal memory and non-volatile deposit Outside reservoir, the equipment where the device of sequence cutting generally also includes being used to carry out wireless signal transmitting-receiving Other hardware such as chip, and/or other hardware such as board for realizing network communicating function.
Fig. 4 show a kind of rights and interests pricing device with integration valuation of the embodiment of the present application offer, described Rights and interests by user using its affiliated business when exercise, described device include demand estimation unit, supply and demand close It is factor unit, integrates consumption estimation unit and calculation of price unit, wherein:Demand estimation unit is used In the demand estimate that the rights and interests are calculated according to the historical data of the affiliated business access times of the rights and interests; Relation between supply and demand factor unit is used for quantity delivered and demand estimate according to the rights and interests, determines that supply and demand is closed It is the factor;Integration consumption estimation unit is used to calculate the power according to the historical data of user integral acquisition amount The integration consumption estimate of benefit;Calculation of price unit is used to by integrating be disappeared using the relation between supply and demand factor pair The underlying price that consumption estimate and demand estimate determine is adjusted, and obtains the price of the rights and interests.
In a kind of implementation, the quantity delivered and demand of the relation between supply and demand factor and the rights and interests are estimated The ratio of value is negatively correlated, and with the increase of quantity delivered and the ratio of demand estimate, relation between supply and demand The pace of change of the factor declines;The price of the rights and interests and the relation between supply and demand factor positive correlation.
In above-mentioned implementation, the relation between supply and demand factor can be determined by following formula:
Above formula, Q are the relation between supply and demand factor, and X is the quantity delivered of the rights and interests, and D is the need of the rights and interests The amount of asking estimate;The price of the rights and interests is determined by the product of the relation between supply and demand factor and underlying price.
Optionally, the demand estimation unit is specifically used for:Predetermined amount of time is counted using historical data It is interior to use the flat of the affiliated business of rights and interests using the number of users U of the affiliated business of the rights and interests and these users Equal access times CNTavg, based on U and CNTavgProduct determine the demand estimates of the rights and interests.
Optionally, the integration consumption estimation unit is specifically used for:The scheduled time is counted using historical data The access times ET of the affiliated business of rights and interests in section, using the user of the affiliated business of the rights and interests to all The access times T of business and the total value for using all users acquisition of the affiliated business of the rights and interests to integrate P, the product of ratio and P based on ET and T determine the integration consumption estimate of the rights and interests.
Optionally, described device also includes:Price updating unit, in the price using the rights and interests During carrying out accumulated point exchanging, the current of the relation between supply and demand factor is calculated according to newest caused historical data Value, if the currency of the relation between supply and demand factor meets set price update condition, using newest caused Historical data redefines the price of the rights and interests.
The preferred embodiment of the application is the foregoing is only, it is all at this not to limit the application Within the spirit and principle of application, any modification, equivalent substitution and improvements done etc., it should be included in Within the scope of the application protection.
In a typical configuration, computing device includes one or more processors (CPU), input/output Interface, network interface and internal memory.
Internal memory may include the volatile memory in computer-readable medium, random access memory (RAM) and/or the form such as Nonvolatile memory, such as read-only storage (ROM) or flash memory (flash RAM). Internal memory is the example of computer-readable medium.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by appointing What method or technique realizes that information stores.Information can be computer-readable instruction, data structure, program Module or other data.The example of the storage medium of computer include, but are not limited to phase transition internal memory (PRAM), Static RAM (SRAM), dynamic random access memory (DRAM), it is other kinds of with Machine access memory (RAM), read-only storage (ROM), Electrically Erasable Read Only Memory (EEPROM), fast flash memory bank or other memory techniques, read-only optical disc read-only storage (CD-ROM), Digital versatile disc (DVD) or other optical storages, magnetic cassette tape, tape magnetic rigid disk stores or it His magnetic storage apparatus or any other non-transmission medium, the letter that can be accessed by a computing device available for storage Breath.Defined according to herein, computer-readable medium does not include temporary computer readable media (transitory Media), such as the data-signal and carrier wave of modulation.
It should also be noted that, term " comprising ", "comprising" or its any other variant be intended to it is non- It is exclusive to include, so that process, method, commodity or equipment including a series of elements are not only wrapped Include those key elements, but also the other element including being not expressly set out, or also include for this process, Method, commodity or the intrinsic key element of equipment.In the absence of more restrictions, by sentence " including One ... " limit key element, it is not excluded that in the process including the key element, method, commodity or set Other identical element also be present in standby.
It will be understood by those skilled in the art that embodiments herein can be provided as method, system or computer journey Sequence product.Therefore, the application can use complete hardware embodiment, complete software embodiment or combine software and The form of the embodiment of hardware aspect.Moreover, the application can use wherein includes calculating in one or more Machine usable program code computer-usable storage medium (include but is not limited to magnetic disk storage, CD-ROM, Optical memory etc.) on the form of computer program product implemented.

Claims (12)

  1. A kind of 1. rights and interests pricing method with integration valuation, when the rights and interests use its affiliated business by user Exercise, it is characterised in that methods described includes:
    The demand that the rights and interests are calculated according to the historical data of the affiliated business access times of the rights and interests is estimated Value;
    According to the quantity delivered and demand estimate of the rights and interests, the relation between supply and demand factor is determined;
    The integration that the rights and interests are calculated according to the historical data of user integral acquisition amount consumes estimate;
    The basis determined using the relation between supply and demand factor pair by integration consumption estimate and demand estimate Price is adjusted, and obtains the price of the rights and interests.
  2. 2. according to the method for claim 1, it is characterised in that the relation between supply and demand factor with it is described The quantity delivered of rights and interests and the ratio of demand estimate are negatively correlated, and as quantity delivered and demand are estimated The increase of the ratio of value, the pace of change of the relation between supply and demand factor decline;
    The price of the rights and interests and the relation between supply and demand factor positive correlation.
  3. 3. according to the method for claim 2, it is characterised in that the relation between supply and demand factor is by following formula It is determined that:
    <mrow> <mi>Q</mi> <mo>=</mo> <msup> <mi>e</mi> <mrow> <mo>-</mo> <mi>l</mi> <mi>o</mi> <mi>g</mi> <mfrac> <mi>X</mi> <mi>D</mi> </mfrac> </mrow> </msup> </mrow>
    Above formula, Q are the relation between supply and demand factor, and X is the quantity delivered of the rights and interests, and D is the need of the rights and interests The amount of asking estimate;
    The price of the rights and interests is determined by the product of the relation between supply and demand factor and underlying price.
  4. 4. according to the method for claim 1, it is characterised in that described to be made according to the affiliated business of rights and interests The demand estimate of the rights and interests is calculated with the historical data of number, including:Counted using historical data In predetermined amount of time rights and interests institute is used using the number of users U and these users of the affiliated business of the rights and interests The average access times CNT of category businessavg, based on U and CNTavgProduct determine the demands of the rights and interests Measure estimate.
  5. 5. according to the method for claim 1, it is characterised in that described according to user integral acquisition amount Historical data calculate the integration consumption estimates of the rights and interests, including:It is predetermined using historical data statistics Access times ET, the user couple using the affiliated business of the rights and interests of the affiliated business of rights and interests in period The access times T of all business and all users of the use affiliated business of the rights and interests obtain integration Total value P, the product of ratio and P based on ET and T determine the integration consumption estimate of the rights and interests.
  6. 6. according to the method for claim 1, it is characterised in that methods described also includes:Using During the price of the rights and interests carries out accumulated point exchanging, supply and demand is calculated according to newest caused historical data The currency of relationship factor, if the currency of the relation between supply and demand factor meets set price update condition, The price of the rights and interests is redefined using newest caused historical data.
  7. A kind of 7. rights and interests pricing device with integration valuation, when the rights and interests use its affiliated business by user Exercise, it is characterised in that described device includes:
    Demand estimation unit, for being calculated according to the historical data of the affiliated business access times of the rights and interests The demand estimate of the rights and interests;
    Relation between supply and demand factor unit, for the quantity delivered according to the rights and interests and demand estimate, it is determined that The relation between supply and demand factor;
    Integration consumption estimation unit, for calculating the rights and interests according to the historical data of user integral acquisition amount Integration consumption estimate;
    Calculation of price unit, for consuming estimate and demand by integration using the relation between supply and demand factor pair The underlying price that amount estimate determines is adjusted, and obtains the price of the rights and interests.
  8. 8. device according to claim 7, it is characterised in that the relation between supply and demand factor with it is described The quantity delivered of rights and interests and the ratio of demand estimate are negatively correlated, and as quantity delivered and demand are estimated The increase of the ratio of value, the pace of change of the relation between supply and demand factor decline;
    The price of the rights and interests and the relation between supply and demand factor positive correlation.
  9. 9. device according to claim 8, it is characterised in that the relation between supply and demand factor is by following formula It is determined that:
    <mrow> <mi>Q</mi> <mo>=</mo> <msup> <mi>e</mi> <mrow> <mo>-</mo> <mi>l</mi> <mi>o</mi> <mi>g</mi> <mfrac> <mi>X</mi> <mi>D</mi> </mfrac> </mrow> </msup> </mrow>
    Above formula, Q are the relation between supply and demand factor, and X is the quantity delivered of the rights and interests, and D is the need of the rights and interests The amount of asking estimate;
    The price of the rights and interests is determined by the product of the relation between supply and demand factor and underlying price.
  10. 10. device according to claim 7, it is characterised in that the demand estimation unit tool Body is used for:Using the number of users that the affiliated business of the rights and interests is used in historical data statistics predetermined amount of time U, and these users use the average access times CNT of the affiliated business of rights and interestsavg, based on U and CNTavg's Product determines the demand estimate of the rights and interests.
  11. 11. device according to claim 7, it is characterised in that the integration consumption estimation unit It is specifically used for:Using historical data statistics predetermined amount of time in the affiliated business of rights and interests access times ET, To the access times T of all business and the rights and interests are used using the user of the affiliated business of the rights and interests All users of affiliated business obtain the total value P of integration, and the product of ratio and P based on ET and T is true The integration consumption estimate of the fixed rights and interests.
  12. 12. device according to claim 7, it is characterised in that described device also includes:Price Updating block, during carrying out accumulated point exchanging in the price of the use rights and interests, according to newest production Raw historical data calculates the currency of the relation between supply and demand factor, if the currency of the relation between supply and demand factor meets Set price update condition, then the price of the rights and interests is redefined using newest caused historical data.
CN201610326312.0A 2016-05-17 2016-05-17 With the rights and interests pricing method and device of integration valuation Pending CN107392637A (en)

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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109389302A (en) * 2018-09-28 2019-02-26 安徽灵图壹智能科技有限公司 A kind of market management system, shopping-time statistics and shopping checkout method
CN111915365A (en) * 2020-07-16 2020-11-10 中国民航信息网络股份有限公司 Information determination method, device, server and storage medium
CN112396289A (en) * 2020-10-12 2021-02-23 中国兵器科学研究院 Equipment system logistics support capability assessment method, device, equipment and medium
WO2023159783A1 (en) * 2022-02-22 2023-08-31 杭州稻禾链信息技术有限公司 Contraction-type point data processing method based on time dimension

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109389302A (en) * 2018-09-28 2019-02-26 安徽灵图壹智能科技有限公司 A kind of market management system, shopping-time statistics and shopping checkout method
CN111915365A (en) * 2020-07-16 2020-11-10 中国民航信息网络股份有限公司 Information determination method, device, server and storage medium
CN112396289A (en) * 2020-10-12 2021-02-23 中国兵器科学研究院 Equipment system logistics support capability assessment method, device, equipment and medium
WO2023159783A1 (en) * 2022-02-22 2023-08-31 杭州稻禾链信息技术有限公司 Contraction-type point data processing method based on time dimension

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