CN107341162A - Web page processing method and device, the device for Web Page Processing - Google Patents

Abstract

The embodiments of the invention provide a kind of web page processing method and device, the device for Web Page Processing, web page processing method therein specifically includes：Determine the targeted customer group belonging to active user；According to the history web pages corresponding to the history concern behavior of the targeted customer group, target web to be recommended is obtained；Recommend the target web to active user.The embodiment of the present invention can agree with the requirements for access of active user and improve the accuracy rate of webpage recommending.

Description

Web page processing method and device, the device for Web Page Processing

Technical field

The present invention relates to communication technical field, more particularly to a kind of web page processing method, a kind of webpage Processing unit and a kind of device for Web Page Processing.

Background technology

With the development of Internet technology, miscellaneous website is also emerged in large numbers like the mushrooms after rain, for side Just user in numerous network address can quick obtaining typically can all be carried to required network address, existing browser For favorite function.Collection is the web site collection function that browser provides.User enters by browser During row web page browsing, the website conventional, like or needs mark or webpage can be put into and browsed In the collection of device, subsequently to search, to access.

At present, the acquisition modes of collection content mainly have two kinds.The first acquisition modes obtains to be artificial, Specifically, user can browse the mode such as experience or the recommendation according to friend just according to itself long-term The website for agreeing with requirements for access can be got；The first above-mentioned acquisition modes are not intelligent and acquisition efficiency is low.

Second is the way of recommendation, and the existing way of recommendation is bigger according to the more high then requirements for access of access frequency Principle carry out collection content recommendation.Specifically, the user of access frequency can be according to to(for) webpage, The higher webpage of access frequency is selected in the history web pages browsed from user for recommending.However, In practical application, but user low in the presence of some access frequencys still suffers from the webpage of requirements for access unavoidably, because This, the existing way of recommendation can not realize the accurate recommendation of webpage.For example, the score inquiry website of school Access frequency it is relatively low, but user still has requirements for access to such website, if student is in final examination Need to access such website after end to carry out the inquiry of final grade.

In addition, when user installs browser for the first time, not history of existence webpage in browserAlso, When user has new requirements for access, history web pages are uncorrelated to the new requirements for access, therefore, existing The way of recommendation can not realize the accurate recommendation of collection content.

The content of the invention

In view of the above problems, the embodiment of the present invention proposes one kind and overcomes above mentioned problem or at least in part Web page processing method, page processor and the device for Web Page Processing to solve the above problems, this hair Bright embodiment can agree with the requirements for access of active user and improve the accuracy rate of webpage recommending.

In order to solve the above problems, the invention discloses a kind of web page processing method, including：

Determine the targeted customer group belonging to active user；

According to the history web pages corresponding to the history concern behavior of the targeted customer group, obtain to be recommended Target web；

Recommend the target web to active user.

On the other hand, the invention discloses a kind of page processor, including：

Group determination module, for determining the targeted customer group belonging to active user；

Webpage acquisition module, for going through corresponding to the history concern behavior according to the targeted customer group History webpage, obtain target web to be recommended；And

Webpage recommending module, for recommending the target web to active user.

Another further aspect, the invention discloses a kind of device for Web Page Processing, include memory, with And one or more than one program, one of them or more than one program storage in memory, And it is configured to by one that either more than one computing device is one or more than one program bag Containing the instruction for being operated below：

Determine the targeted customer group belonging to active user；

According to the history web pages corresponding to the history concern behavior of the targeted customer group, obtain to be recommended Target web；

Recommend the target web to active user.

The embodiment of the present invention includes advantages below：

The embodiment of the present invention is according to corresponding to the history concern behavior of active user's said target groups of users History web pages, obtain target web to be recommended, and then recommend the target web to active user. It is according to active user's said target to recommend the target web to active user due to the embodiment of the present invention The webpage that history web pages corresponding to the history concern behavior of groups of users determine, and it is different in groups of users The requirements for access of group user often has something in common, therefore the target web can be by web page access The limitation of frequency, and the requirements for access of active user can be agreed with and improve the accuracy rate of webpage recommending.

For example, the embodiment of the present invention can excavate some access frequencys relatively low (1 year only with once) or The ignorant valuable website (the score inquiry website of such as school) of person user, recommends user, for it Browse collection；Number of site can be very easily accessed in the browser use of user afterwards, and is used Family is found that many valuable websites according to system recommendation, improves the usage experience of user.

Secondly, when user installs browser for the first time, due to not history of existence webpage in browser, because This, the existing way of recommendation can not realize the accurate recommendation of collection content；Or have in user new During requirements for access, history web pages are uncorrelated to the new requirements for access, and therefore, the existing way of recommendation can not Realize the accurate recommendation of collection content.And the embodiment of the present invention can be carried out using information such as geographical position The cold start-up of webpage recommending, even if user does not browse information or browses information browses mesh with now new Mismatch when can also determine target area group belonging to active user, and then can be according to the mesh Mark the history web pages corresponding to the history concern behavior of region group of group and obtain what is recommended to active user Target web.

Brief description of the drawings

Fig. 1 is a kind of structural representation of the application environment of web page processing method of the present invention；

Fig. 2 is a kind of step flow chart of web page processing method embodiment one of the present invention；

Fig. 3 is a kind of step flow chart of web page processing method embodiment two of the present invention；

Fig. 4 is a kind of step flow chart of web page processing method embodiment three of the present invention；

Fig. 5 is a kind of step flow chart of web page processing method example IV of the present invention；

Fig. 6 is a kind of step flow chart of web page processing method embodiment five of the present invention；

Fig. 7 is a kind of structured flowchart of web page processing method device embodiment of the present invention；

Fig. 8 is a kind of block diagram of device 900 for Web Page Processing of the present invention；And

Fig. 9 is a kind of structural representation of server of the present invention.

Embodiment

In order to facilitate the understanding of the purposes, features and advantages of the present invention, with reference to attached The present invention is further detailed explanation with embodiment for figure.

The existing way of recommendation is according to user for the access frequency of webpage, the history net browsed from user The higher webpage of access frequency is selected in page for recommending；So, will be unable to meet low access frequency The requirements for access of webpage.For example, the access frequency of the score inquiry website of school is relatively low, but student is in the phase End examination needs to access such website to carry out the inquiry of final grade after terminating.

Find that during user uses browser, there is the user of same group feature through analysis The requirements for access of distinct group user often has something in common in group.In actual applications, above-mentioned group Feature can specifically include：Position feature, preference profiles and attributive character etc..

Wherein, above-mentioned position feature can be corresponding to preset regions group, available for belonging to expression user Region.For example, the student of preset regions group " Tsing-Hua University " needs to browse educational administration of school of Tsing-Hua University Educational administration's information corresponding to acquisition is sentenced, the student of Tsing-Hua University is it is also possible to browse The Land Of Woods And Waters BBS (electricity Sub- notice board, Bulletin Board System), the website such as Shui Mu Free-Nets to be to obtain corresponding life Information or entertainment information.And for example, preset regions group " XX cells " needs to pay close attention to the convenience-for-people letter on periphery Breath and educational information (such as kindergarten, primary school), the property information of cell etc..

Above-mentioned attributive character can be corresponding to preset attribute group, metastable quiet available for expression user State attributive character, such as the age of user, sex, region, educational background, commercial circle, occupation, marriage, disappear Take grade etc..For example, preset attribute group " mother group " is concerned with mother and baby website, given birth to children jointly Website, and for example, preset attribute group " Leo group " are concerned with constellation website jointly, for another example, Preset attribute group " Pekinese group " is concerned with BTV, Beijin Guo'an official website, north jointly The websites such as capital Jinyu official website.

Above-mentioned preference profiles can be corresponding to preset preference group, available for expression with continually changing use Family behavior and the interior perhaps interest preference changed.For example, " basketball fan group " does not only exist Sina NBA The webpage such as (American National basketball association, National Basketball Association), Tengxun NBA Requirements for access, and there is also NBA official websites even CBA (China Basketball Association, Chinese Basketball Association) website requirements for access.

One of the core concepts of the embodiments of the present invention is, according to active user's said target groups of users History web pages corresponding to history concern behavior, obtain target web to be recommended, and then to active user Recommend the target web.It is foundation to recommend the target web to active user due to the embodiment of the present invention The webpage that history web pages corresponding to the history concern behavior of active user's said target groups of users determine, And the requirements for access of distinct group user often has something in common in groups of users, therefore the target web can Not limited by web page access frequency, and the requirements for access of active user can be agreed with and improve net The accuracy rate that page is recommended.

In one kind application example 1 of the present invention, user A is the new life of Tsing-Hua University, will be certainly in user A Oneself computer is connected to after Tsing-Hua University's network, and the embodiment of the present invention can determine the target belonging to user A Groups of users is " Tsing-Hua University ", also, access frequency can also be recommended relatively low but by " clear to user A The webpage of most of groups of user's collections in Hua Da ", such as Tsing-Hua University Educational Affairs Office, Tsing-Hua University BBS, Tsing-Hua University's achievement Inquiry etc., so that user A is collected or is browsed.

Further, the embodiment of the present invention can also browse record and collection content according to before user A Etc. information, determine that A is a basket ball fan, thus can it is relatively low to user's A recommended range frequencies but By the webpage of most of crowds of users collection in target group " Tsing-Hua University's basketball ", such as Tsing-Hua University CUBA Official website, basketball club of Tsing-Hua University etc., so that user A is collected or is browsed.

Web page processing method provided in an embodiment of the present invention can apply to browser, instant messaging program, In the application programs such as input method procedure, and web page processing method provided in an embodiment of the present invention can be applied to figure In application environment shown in 1, as shown in figure 1, client 100 is located at wired or nothing with server 200 In gauze network, by the wired or wireless network, client 100 carries out data friendship with server 200 Mutually.

Specifically, client 100 may operate on intelligent terminal, and above-mentioned intelligent terminal specifically can be with Including but it is unlimited：(dynamic image expert presses by smart mobile phone, tablet personal computer, E-book reader, MP3 Contracting standard audio aspect 3, Moving Picture Experts Group Audio Layer III) player, MP4 (dynamic image expert's compression standard audio aspect 4, Moving Picture Experts Group Audio Layer IV) player, pocket computer on knee, vehicle-mounted computer, desktop computer, machine top Box, intelligent TV set, wearable device etc..

Client 100 can gather the current location feature of active user, or, current use can be obtained History web pages (hereinafter referred to as the first history web pages) corresponding to the history concern behavior at family.

In a kind of alternative embodiment of the present invention, client 100 can be by between server 200 Data interaction, obtain target web to be recommended.Specifically, client 100 can be to server 200 Send and obtain request, wherein, it can include in acquisition request：Above-mentioned first history web pages and/or work as Front position feature, so that server 200 is according to above-mentioned first history web pages and/or current location feature, really Determine the targeted customer group belonging to active user；And then server 200 can also be used according to the target History web pages corresponding to the history concern behavior of family group, obtain target web to be recommended, and to visitor Family end 100 sends above-mentioned target web.

Certainly, above-mentioned client 100 obtains above-mentioned treat by the data interaction between server 200 The process of the target web of recommendation is intended only as alternative embodiment, in fact, client 100 can be voluntarily Target web to be recommended is obtained, or, client 100 can voluntarily determine the mesh belonging to active user Groups of users is marked, and above-mentioned targeted customer group is sent to server 200, so that the foundation of server 200 Above-mentioned targeted customer group obtains target web to be recommended, it will be understood that the embodiment of the present invention is above-mentioned to be treated Executive agent corresponding to the acquisition process of the target web of recommendation is not any limitation as.

It is appreciated that application environment shown in above-mentioned Fig. 1 is intended only as applying example, in the embodiment of the present invention The first purpose of Web Page Processing flow is that the history according to active user's said target groups of users is paid close attention to History web pages corresponding to behavior, target web to be recommended is obtained, and then to described in active user's recommendation Target web, so as to improve the accuracy rate of webpage recommending, and to the specific execution of Web Page Processing flow Main body and concrete application environment are not any limitation as.

Embodiment of the method one

Reference picture 2, a kind of step flow chart of web page processing method embodiment one of the present invention is shown, Specifically it may include steps of：

Step 201, determine targeted customer group belonging to active user；

In the embodiment of the present invention, groups of users can be used for certain a kind of user's for indicating same group feature Combination.In actual applications, above-mentioned groups of users can specifically include：Region group corresponding to position feature Preference group corresponding to group, preference profiles, region group corresponding to attributive character etc..It is appreciated that this Art personnel can be according to practical application request, using arbitrary groups of users, the embodiment of the present invention It is not any limitation as specific groups of users.

The embodiment of the present invention can provide the following technology for determining the targeted customer group belonging to active user Scheme：

Technical scheme 1

Technical scheme 1 can be used for determining the target area group belonging to active user, and the determination is current to be used The step 201 of targeted customer group belonging to family, can specifically include：

Step A1, the current location feature of active user is gathered；

Step A2, the preset position feature corresponding to current location feature and preset regions group is carried out Matching, to obtain target area group corresponding to the current location feature.

In a kind of alternative embodiment of the present invention, the units such as country, province, city, city can be directed to and entered Row region division, to obtain corresponding preset regions group；Corresponding dividing mode can specifically be included such as At least one of under type：

Mode 1：Region division is carried out according to latitude and longitude information；Wherein, each preset regions group can be with With corresponding longitude and latitude scope；

Mode 2：Foundation electronic map information, obtain the scope of the position feature of each mansion；Wherein, One or more mansions can correspond to a preset regions group；

Mode 3：Gather the position feature of multiple users by client, and obtained pair by clustering algorithm The preset regions group answered, wherein it is possible to which the position range that multi-user assembles is divided into a preset area Domain, and zone boundary can be the position that user density falls sharply.

In the embodiment of the present invention, position feature can be used for characterizing geographical position, in actual applications, above-mentioned Position feature can specifically include：Latitude and longitude information, IP (agreement interconnected between network, Internet Protocol) information etc..Wherein it is possible to the GPS (global positioning system, the Global that pass through intelligent terminal Positioning System) function gathers above-mentioned latitude and longitude information, and the network that can pass through intelligent terminal connects Connection device or corresponding preset query interface obtain above-mentioned IP information, it will be understood that the present invention is implemented Example is not any limitation as specific position feature and its acquisition mode.

A kind of cluster process example of IP information is provided herein.Assuming that IP information is A.B.C.D, then when , then can be by two IP information clusters to same preset when A, B of two IP information and C are identical Region group., can also be according to the IP information and use of user in a kind of alternative embodiment of the present invention Webpage corresponding to the concern behavior at family is applied to above-mentioned cluster process jointly, can be with by clustering algorithm By the webpage corresponding to concern behavior is similar and IP similar in user be divided into same preset regions group. Further, can also be using the IP network section belonging to user in the preset regions group i.e. IP network as corresponding to Section, and the user clustering of the IP network section will be belonged to the preset regions group.

It is appreciated that the process that preset regions group is obtained above by division is intended only as example, this hair Bright embodiment is not any limitation as the specific acquisition modes of preset regions group.

In actual applications, above-mentioned steps A2 can pass through the current use of GPS functions collection of intelligent terminal The current latitude and longitude information at family, and by the longitude and latitude scope of the current latitude and longitude information and preset regions group Matched, to obtain target area group corresponding to the current latitude and longitude information.Or above-mentioned step Rapid A2 can also inquire about the current IP information of intelligent terminal by preset query interface, and by the current IP Information is matched with the IP range of informations (such as IP network section) of preset regions group, to obtain described work as Target area group corresponding to preceding IP information.It is appreciated that the embodiment of the present invention is for above-mentioned steps A2 Specific implementation process be not any limitation as.

To sum up, technical scheme 1 is worked as according to the current latitude and longitude information of active user, current IP information etc. Front position feature, determine the target area group belonging to active user；Because above-mentioned technical proposal 1 can be with Without using the history web pages corresponding to the history concern behavior of active user, so, in the clear of active user Look in device in the case of not history of existence webpage, above-mentioned technical proposal 1 remains able to determine active user Affiliated target area group, and then behavior can be paid close attention to according to the history of group of the target area group Corresponding history web pages obtain the target web recommended to active user, that is, even if there be no current In the case of the history web pages of user, above-mentioned technical proposal 1 remain able to provide a user accurately, have The target web of value, therefore the degree of accuracy of webpage recommending can be improved.

In above-mentioned application example 1, user A is the new life of Tsing-Hua University, it is assumed that user A computer is The computer newly bought, therefore in its browser and it is not present corresponding history web pages；In these cases, originally Inventive embodiments still can determine the potential user group belonging to user A with Pass through above-mentioned technical proposal 1 Group is " Tsing-Hua University ", and then access frequency can be recommended relatively low but by " Tsing-Hua University " to user A In most of crowds of users collection webpage, such as Tsing-Hua University Educational Affairs Office, Tsing-Hua University BBS, Tsing-Hua University's score inquiry, So that user A is collected or is browsed.

Also, when the history web pages of active user do not agree with follow-up requirements for access, the embodiment of the present invention Still the target area group belonging to active user can be determined with Pass through above-mentioned technical proposal 1.At this In one kind application example 2 of invention, user B has just added X companies, needs to access X companies later Related web page, but the history web pages related web page corresponding with the X companies that accessed before user B And in the absence of contact, therefore the history web pages by being accessed before user B can not obtain corresponding X companies Related web page；And the embodiment of the present invention still be able to can determine currently to use with Pass through above-mentioned technical proposal 1 Target area group " X companies " belonging to the B of family, so can to user B recommend access frequency it is low, But by the webpage of most of groups of user's collections in " X companies ", such as " the X home pages of company ", " X companies postal Case page ", " X corporate offices page " etc., so that user B is collected or is browsed.

Technical scheme 2

Technical scheme 2 can be used for determining the Target Preference group belonging to active user, and the determination is current to be used The step 201 of targeted customer group belonging to family, can specifically include：

Step B1, the history web pages corresponding to according to the history concern behavior of active user, obtain current The preference profiles of user；

Step B2, it is the preset preference corresponding to the preference profiles of active user and preset preference group is special Sign is matched, to obtain Target Preference group corresponding to the preference profiles of active user.

In a kind of alternative embodiment of the present invention, the above-mentioned history concern behavior institute according to active user is right The history web pages answered, the step B1 of the preference profiles of active user is obtained, can specifically be included：

Step B11, for class label corresponding to existing website and/or auto-building html files；Wherein it is possible to Using handmarking's mode, automatic mark mode can also be used, for example, web site contents can be captured, And the class label of corresponding website is obtained using machine learning method according to above-mentioned web site contents.On for example, Stating class label can include：Physical culture, amusement, C language, JAVA language, wherein, physical culture is corresponding Class label may further include：Basketball, football, shuttlecock, wushu, swimming etc., amusement pair The class label answered may further include：Star, film, TV etc., wherein, class corresponding to star Distinguishing label may further include：Liu Dehua, model ice ice etc..It is appreciated that the embodiment of the present invention for The class label and its generating process of website are not any limitation as.

Step B12, by the history web pages corresponding to the history concern behavior of active user and classification mark is carried The webpage of label is matched, to obtain target class label corresponding to above-mentioned history web pages, and then according to upper State target class label and obtain the preference profiles of active user；Wherein it is possible to by above-mentioned target class label As the preference profiles of active user, obtained after can also handling above-mentioned target class label current The preference profiles of user.For example, the above-mentioned target class label that frequency meets prerequisite can be will appear from Preference profiles as active user.Wherein, above-mentioned prerequisite can also may be used with paying close attention to time correlation With with paying close attention to frequency dependence；For example, the class label of M webpage is in user C collection content " mother and baby ", the class label of N number of webpage is " constellation ", although M is less than N, due to N number of net The concern behavior of page occurred before 3 years, and the concern behavior of M webpage occurs in nearest 1 year, Then it is considered that user C preference profiles include " mother and baby ", and " constellation " label can be given up.Can To understand, the embodiment of the present invention according to above-mentioned target class label for obtaining the preference profiles of active user Detailed process be not any limitation as.

In another alternative embodiment of the present invention, obtaining the process of preset preference group can specifically wrap Include：The history web pages of multiple users are gathered by client, and by clustering algorithm to above-mentioned history web pages Clustered, to obtain corresponding preset preference group and preset preference profiles.Wherein it is possible to will have The different user of similar preference profiles is clustered to the preset preference group of identical.It should be noted that one Preference profiles can correspond to one or more preset preference groups, for example, " basketball " can be correspondingly multiple Preset preference group.Further, since a user can have multiple preference profiles, therefore user can belong to In multiple preset preference groups.

In another alternative embodiment of the present invention, obtaining the process of preset preference group can specifically wrap Include：Group and correspondingly is obtained from the existing group in instant messaging program, social network sites, BBS websites Preset preference profiles., can be according to the group of its group by taking the instant messaging program such as Tengxun, wechat as an example Preference profiles corresponding to the acquisition such as title, group's brief introduction, chat record, or, its group can also be gathered Group user history web pages, the history web pages of all crowds of users are analyzed, to obtain the inclined of co-occurrence Good feature etc..Similarly, the social network sites such as microblogging, bean cotyledon can be analyzed, to obtain its group Preference profiles, it will be understood that the embodiment of the present invention is specific for preset preference group and its preference profiles Acquisition process is not any limitation as.

The present invention one kind application example 3 in, it is assumed that user C preference profiles comprising " Zhong Guan-cun ", " mother and baby " and " kindergarten " etc., then it is " Zhong Guan-cun children that can determine the Target Preference group belonging to it Youngster garden ", " kindergarten of the Chinese Academy of Sciences ", " Zhong Guan-cun primary school " etc., so as to recommend " middle pass to user C Other group of user's collections or browsed webpage, such as " China in kindergarten of village ", " kindergarten of the Chinese Academy of Sciences " Kindergarten of academy of sciences Zhong Guan-cun experiment garden ", " kindergarten's tomorrow the 4th " etc., to meet user C in The requirements for access of kindergarten's information near Guan Cun.Further, " Zhong Guan-cun can also be recommended to user C Other in primary school " group user collects or browsed webpage, such as " parent side ", to meet user C For the requirements for access of primary school's information near Zhong Guan-cun.

In another alternative embodiment of the present invention, above-mentioned concern behavior can specifically include following behavior At least one of：Navigation patterns, collection behavior, comment behavior, thumb up behavior, forwarding behavior, close Note behavior, replication, marking behavior and preservation behavior.For example, user D is browsing to webpage 1 When, think that the webpage 1 is not temporarily used, may be used in the future, therefore can be produced for webpage 1 Raw marking behavior or collection behavior.And for example, user E is when browsing to webpage 2, in the webpage 2 Appearance is interested, therefore have submitted corresponding comment content by commenting on region, then it is considered that user B generates comment behavior for webpage 2.For another example, user F sees a content of microblog in circle of friends 1 summary, feel good, therefore the behavior of thumbing up is have issued for this content of microblog 1, then can consider User F generates the behavior of thumbing up for the corresponding webpage 3 of this content of microblog 1.

To sum up, above-mentioned technical proposal 2 is by corresponding to the preference profiles of active user and preset preference group Preset preference profiles are matched, to obtain Target Preference group corresponding to the preference profiles of active user, The Target Preference group of the preference profiles of active user can be obtained agreeing with, and then can obtain agreeing with currently The target web of the preference demand of user.

Above by 2 pairs of target area features determined belonging to active user of technical scheme 1 and technical scheme It is described in detail with the process of Target Preference group, it will be understood that those skilled in the art can root According to practical application request, using any or combination in above-mentioned technical proposal 1 and technical scheme 2, or Person, the other technologies scheme for determining the targeted customer group belonging to active user can also be used, for example, Objective attribute target attribute group etc. corresponding to can also being obtained according to the attributive character of active user.For example, user G Age be 30 years old, then it is " A man should be independent at the age of thirty " that can determine its corresponding objective attribute target attribute group, and for example, User H occupation is JAVA programmers, then it is " JAVA that can determine its corresponding objective attribute target attribute group Interest group ", for another example, user I are the old man stayed near Yuyuan Lake, then can determine corresponding to it Objective attribute target attribute group is " Yuyuan Lake morning exercises club " or " Yuyuan Lake senior citizens club " etc., can To understand, particular technique side of the embodiment of the present invention for the targeted customer group belonging to determination active user Case is not any limitation as.

Step 202, the history web pages corresponding to according to the history concern behavior of the targeted customer group, Obtain target web to be recommended；

In a kind of alternative embodiment of the present invention, step 202 can be by one in the targeted customer group The webpage that a little group users paid close attention to, as the target web for recommending active user.With above-mentioned application Exemplified by example 1, it is assumed that some crowd of users have collected Tsing-Hua University in preset regions group " Tsing-Hua University " The homepage of the websites such as school Educational Affairs Office, The Land Of Woods And Waters BBS, Shui Mu Free-Nets, then can will be above-mentioned Homepage is as the target web for recommending active user A.

In another alternative embodiment of the present invention, step 202 can also be by the targeted customer group In some crowd of user using more frequently webpage, namely meet the webpage of preset frequently condition, as pushing away Recommend the target web to active user.For example, the website Z of Tsing-Hua University's classmate's independent development can be used for inquiring about The information such as idle room for individual study, the use of partial group user is more in preset regions group " Tsing-Hua University " Frequently, therefore website Z homepage can also be recommended to user A for collection.Wherein it is possible to foundation The frequency of use of webpage within a predetermined period of time come be determined for compliance with it is preset frequently condition webpage, for example, net The frequency of use of page within a predetermined period of time is more than frequency threshold etc..Wherein, above-mentioned predetermined amount of time can be with For the nearest period, and its length can determine according to practical application request, it will be understood that the present invention Embodiment is not any limitation as specific predetermined amount of time and its length.

In another alternative embodiment of the present invention, the history according to the targeted customer group is closed History web pages corresponding to note behavior, the step of obtaining target web to be recommended, including：According to described in The history concern behavior of targeted customer group, corresponding concern feature is obtained, and feature institute is paid close attention to from described Target web to be recommended is selected in corresponding webpage.Wherein, above-mentioned concern feature can be used for identifying target The interest tags of groups of users within a predetermined period of time, therefore selected from the webpage corresponding to the concern feature Target web to be recommended is selected, the interest preference of whole targeted customer group can be agreed with.

In another alternative embodiment of the present invention, above-mentioned concern feature can specifically include：Concern row For species, concern behavior quantity, concern number, time, the duration for paying close attention to behavior etc. are paid close attention to recently； Wherein, concern time gap is current nearer recently, then corresponding weight is higher；By taking navigation patterns as an example, Its duration (residence time) is more long then to represent that user is higher to its attention rate, if conversely, it continues Duration is less than time threshold (5s), then it represents that user loses interest in it, therefore, can be filtered out. It is appreciated that the embodiment of the present invention is not any limitation as specific concern feature.

In a kind of alternative embodiment of the present invention, the webpage corresponding to the concern behavior can be carried out Sequence, and according to ranking results, target to be recommended is selected from the webpage corresponding to the concern behavior Webpage.Wherein, sequencing feature can specifically include used by above-mentioned sequence：Frequency of use, concern are special Sign and the matching degree of preference profiles of active user etc., it will be understood that the embodiment of the present invention is for specific Sequencing feature is not any limitation as.

The process for obtaining target web to be recommended to step 202 above is described in detail, Ke Yili Solution, those skilled in the art can close according to history of the practical application request according to the targeted customer group History web pages corresponding to note behavior, using the arbitrary process for obtaining target web to be recommended, the present invention The detailed process that embodiment obtains target web to be recommended for step 202 is not any limitation as.

Step 203, to active user recommend the target web.

In actual applications, step 203 can be by preset exhibition method, to described in active user's recommendation Target web.For example, the display window different from current web page can be ejected, and pass through the display window Show above-mentioned target web；Or a layer for being similar to transparent masking-out is loaded on current web page, Display is to described target web etc. on this layer.Wherein it is possible to show that the URL of above-mentioned target web is (unified URLs, Uniform Resoure Locator), the information such as hyperlink, it will be understood that the present invention Embodiment to active user for recommending the detailed process of the target web not to be any limitation as.

In a kind of alternative embodiment of the present invention, recommend the target web to active user described Step 203 before, methods described can also include：Collection to the target web and active user Folder content is compared, to obtain corresponding comparative result；

The then step 203 for recommending the target web to active user, can specifically include：Foundation The comparative result, recommend the target web different from the collection content to active user.

This alternative embodiment can be used for collection content recommendation, specifically, can be based on target web with The comparative result of collection content, recommend the target network different from the collection content to active user Page, so as to avoid the repetition of webpage from recommending.

, can also be during target web be obtained offline in another alternative embodiment of the present invention Carry out the comparison of collection content, it is possible thereby to realize webpage to be recommended do not repeat and it is uninterrupted more Newly.Correspondingly, the history web pages corresponding to the history concern behavior according to the targeted customer group, The step 202 of target web to be recommended is obtained, can specifically be included：

The history net corresponding to the history concern behavior of the targeted customer group is traveled through according to predetermined period Page, with the target histories webpage updated；Wherein, the predetermined period can be used for representing target histories net The update cycle of page, it can be 24 hours, 12 hours, the cycle of the presetting length such as 48 hours.Mesh Mark groups of users history concern behavior can be in targeted customer group all users in the predetermined period Interior history concern behavior.

To the target histories webpage compared with the collection content of active user, with obtain with it is described The different target histories webpage of collection content；

The then step 203 for recommending the target web to active user, can specifically include：To work as Preceding user recommends the target histories webpage different from the collection content.

In another alternative embodiment of the present invention, it can be gone through with user in monitoring objective groups of users History pays close attention to behavior and its corresponding history web pages, it is possible thereby to realize webpage to be recommended in time more Newly.Correspondingly, the history web pages corresponding to the history concern behavior according to the targeted customer group, The step 202 of target web to be recommended is obtained, can specifically be included：

Monitor the history concern behavior of user in the targeted customer group and its corresponding history web pages；

After the history web pages are monitored, the collection content of the history web pages and active user are entered Row compares, to obtain the target histories webpage different from the collection content；

The then step 203 for recommending the target web to active user, can specifically include：

Recommend the target histories webpage different from the collection content to active user.

For example, user is the bean vermicelli of certain star in targeted customer group, then in the targeted customer group After one user watches and collected the latest news webpage of the star, the embodiment of the present invention can supervise in time The latest news webpage is measured, and gives the latest news webpage recommending to other in the targeted customer group User.

Further, it is possible to the touching for the target web different from the collection content according to active user Hair operation, corresponding web page storage operation is performed, that is, can be by target corresponding to above-mentioned trigger action Webpage is added to collection.

To sum up, the embodiment of the present invention has the following advantages that：

Firstly, since it is according to active user that the embodiment of the present invention recommends the target web to active user The webpage that history web pages corresponding to the history concern behavior of said target groups of users determine, and customer group The requirements for access of distinct group user often has a something in common in group, thus the target web can not by The limitation of web page access frequency, and the requirements for access of active user can be agreed with and improve webpage recommending Accuracy rate.

For example, the embodiment of the present invention can excavate some access frequencys relatively low (1 year only with once) or The ignorant valuable website (the score inquiry website of such as school) of person user, recommends user, for it Browse collection；Number of site can be very easily accessed in the browser use of user afterwards, and is used Family is found that many valuable websites according to system recommendation, improves the usage experience of user.

Secondly, when user installs browser for the first time, due to not history of existence webpage in browser, because This, the existing way of recommendation can not realize the accurate recommendation of collection content；Or have in user new During requirements for access, history web pages are uncorrelated to the new requirements for access, and therefore, the existing way of recommendation can not Realize the accurate recommendation of collection content.And the embodiment of the present invention can be carried out using information such as geographical position The cold start-up of webpage recommending, even if user does not browse information or browses information browses mesh with now new Mismatch when can also determine target area group belonging to active user, and then can be according to the mesh Mark the history web pages corresponding to the history concern behavior of region group of group and obtain what is recommended to active user Target web.

Embodiment of the method two

Reference picture 3, a kind of step flow chart of web page processing method embodiment two of the present invention is shown, Specifically it may include steps of：

Step 301, determine targeted customer group belonging to active user；

Step 302, the history web pages corresponding to according to the history concern behavior of the targeted customer group, Obtain target web to be recommended；

Step 303, the current context information for gathering active user；

Step 304, when the current context information meets preset new requirements for access condition, to current User recommends the target web.

In order to avoid webpage the bothering for user of recommendation, preset new access need in the embodiment of the present invention Condition is asked to can be used for representing that user has new requirements for access, namely the embodiment of the present invention can deposit in user Recommend the target web to active user in new requirements for access, so as to improve the intelligence of webpage recommending Property and promptness.

In the embodiment of the present invention, the current context information meets preset new requirements for access condition, specifically At least one of following condition can be included：

Condition 1, current location feature meet preset regional change relative to the change of historical position feature Condition.

For example, user J is the teaching and administrative staff of Tsing-Hua University, it is in online using the notebook of oneself before it, Surfed the Net now using same notebook in Tsing-Hua University, it is believed that the position feature of the notebook occurs Change and requirements for access corresponding to new position be present, it is therefore contemplated that new access be present in user Demand.Wherein, for same intelligent terminal, when it reaches some position first, it is believed that Current location feature meets preset regional change condition relative to the change of historical position feature；It is optional Ground, above-mentioned current location feature can be more than the time relative to the duration of the change of historical position feature Threshold value, in actual applications, the time threshold can be set, so when position feature change it is lasting when Between be more than the time threshold, it is believed that meet preset regional change condition；Certainly, the present invention is implemented Example is not any limitation as specific preset regional change condition.

Condition 2, the use information of current browser and/or mount message meet preset use condition.

Above-mentioned browser can be used for representing embedded in browser, smart mobile phone or tablet personal computer in computer APP etc. has the device of web displaying function, and its use information can specifically include：Access times, most Nearly usage time etc., above-mentioned mount message can specifically include：Set-up time etc..Alternatively, it is above-mentioned pre- The use condition put can represent that user installs browser, so that any go through is not present in browser for the first time History webpage, so new requirements for access in such cases be present.Or above-mentioned preset use condition can To represent that user is less than threshold value, so that limited go through in browser be present for the access times of browser History webpage, so new requirements for access in such cases be present.Or above-mentioned preset use condition can To represent that nearest usage time shows that browser was not used the long period, so that requirements for access is sent out in user Change is given birth to.It is appreciated that those skilled in the art can be according to practical application request, using required Preset use condition, the embodiment of the present invention are not any limitation as specific preset use condition.

Embodiment of the method three

Reference picture 4, a kind of step flow chart of web page processing method embodiment three of the present invention is shown, Specifically it may include steps of：

Step 401, determine targeted customer group belonging to active user；

Step 402, the history web pages corresponding to according to the history concern behavior of the targeted customer group, Obtain target web to be recommended；

Step 403, to active user recommend the target web.

Relative to embodiment of the method two shown in embodiment of the method one shown in Fig. 2 or Fig. 3, the present embodiment Method can also include：

Step 404, obtain what is matched with the targeted customer group and increase newly within a predetermined period of time Newly-increased webpage；

Step 405, to active user recommend the newly-increased webpage.

In actual applications, targeted customer group webpage of interest may be sent out over time Changing, for example, within a nearest period occur hot ticket when, and the hot ticket just with The targeted customer group matches, then targeted customer group can also pay close attention to webpage corresponding to hot ticket. Therefore, newly-increased webpage can be recommended active user in time by the embodiment of the present invention, to improve webpage recommending It is intelligent.

In actual applications, newly-increased webpage newly-increased within a predetermined period of time can be obtained first, then will The newly-increased webpage is matched with the preset preference profiles of targeted customer group, and matching degree is more than into matching The newly-increased webpage recommending of threshold value is spent to user.Wherein, this is being increased newly webpage and targeted customer group pre- Put before preference profiles are matched, it may be determined that the temperature of newly-increased webpage, then filtered according to the temperature Fall the newly-increased webpage that temperature is less than heat degree threshold, and exceed the newly-increased webpage progress of heat degree threshold for temperature Matching.Wherein it is possible to the concern behavior according to newly-increased webpage determines its temperature, the embodiment of the present invention for The specific determination process of temperature is not any limitation as.

Embodiment of the method four

Reference picture 5, a kind of step flow chart of web page processing method example IV of the present invention is shown, Specifically it may include steps of：

Step 501, determine targeted customer group belonging to active user；

Step 502, the history web pages corresponding to according to the history concern behavior of the targeted customer group, Obtain target web to be recommended；

Step 503, to active user recommend the target web.

Relative to embodiment of the method two shown in embodiment of the method one shown in Fig. 2 or Fig. 3, the present embodiment The step 502 for determining the targeted customer group belonging to active user, can specifically include：

What step 521, monitoring active user actively collected within a nearest period meets preset newly-increased First webpage of condition；

Step 522, according to first webpage, obtain the newly-increased preference profiles of active user；

Step 523, will be corresponding to the newly-increased preference profiles of active user and preset preference group it is preset partially Good feature is matched, to obtain Target Preference group corresponding to the newly-increased preference profiles of active user.

In the present embodiment, a nearest period can be used for terminating the time zone that the time is current time Between, its length can be determined by those skilled in the art, for example, the length can be 24 hours, it is 48 small When, one week etc..First webpage for meeting preset newly-increased condition can be used for representing active user before not Concern but the webpage begun to focus within a nearest period, that is, first webpage is for current For reflection, it increases the webpage of preference newly for user.In actual applications, can be by a nearest period The webpage of interior active collection is compared with the history web pages before a nearest period, if recently The webpage substantially different from history web pages in one period be present, then can be pre- as meeting using the webpage Put the first webpage of newly-increased condition.

In one kind application example 4 of the present invention, it is assumed that be always not concerned with before user K " by hand Make ", therefore, it will not also collect on the website about " making by hand ", therefore in its history web pages Such website will not be included, but in a nearest period (such as in one week) user K to " by hand Make " it is interested, several the first webpages on " making by hand " have been collected, in such cases, The newly-increased preference profiles " making by hand " of active user according to first webpage, can be obtained, and are obtained To corresponding Target Preference group (such as " making fan group by hand ", " making exchange group by hand " Deng), it is possible thereby to step 503 can by the collection of other users in these Target Preference groups with " making by hand " it is related but user K does not have that collects to recommend user K.Thus, it is possible to User K provides the webpage for agreeing with its newly-increased preference.

In a kind of alternative embodiment of the present invention, the potential user group determined belonging to active user The step 502 of group, can also include：

Gather the conventional position feature of active user；

It is inclined to target corresponding to the newly-increased preference profiles of the active user according to the conventional position feature Good group is screened, to obtain final targeted customer group.

Above-mentioned conventional position feature can be used in the position feature of active user the position feature frequently occurred, Position feature etc. as corresponding to family and company.This alternative embodiment can be in the target that step 523 obtains When the quantity of groups of users is more, it is screened using conventional position feature, more to be met often With position feature, more meet actual targeted customer group.For example, user K is Tsing-Hua University It is raw, while live xx cells, then final targeted customer group can include：Tsing-Hua University and xx are small Targeted customer group about " making by hand " in area, it is possible thereby to realize the accurate recommendation of webpage.

Embodiment of the method five

Reference picture 6, a kind of step flow chart of web page processing method embodiment five of the present invention is shown, Specifically it may include steps of：

Step 601, the configuration information according to active user, judge whether to webpage recommending, if so, Step 602 and step 604 are then performed, otherwise terminates flow；

Wherein it is possible to setting interface is provided, so that user sets whether use webpage by the setting interface Recommendation function, that is, above-mentioned configuration information can specifically include：Yes/no etc., it will be understood that this hair Whether bright embodiment is for not being any limitation as using the specific set-up mode of webpage recommending function.

Step 602, determine targeted customer group belonging to active user；

Step 603, the history web pages corresponding to according to the history concern behavior of the targeted customer group, Obtain target web to be recommended；

Step 604, the collection content for obtaining active user；

Step 605, to the target web compared with the collection content, with corresponding to obtaining Comparative result；

Step 606, foundation comparative result, judge whether the collection content needs to update, if so, Step 607 is then performed, otherwise terminates flow；

Step 607, recommend the target web different from the collection content to active user；

The triggering of step 608, foundation active user for the target web different from the collection content Operation, perform corresponding web page storage operation.

It should be noted that for embodiment of the method, in order to be briefly described, therefore it is all expressed as one The athletic performance combination of series, but those skilled in the art should know, the embodiment of the present invention is not Limited by described athletic performance order, because according to the embodiment of the present invention, some steps can be with Carry out using other orders or simultaneously.Secondly, those skilled in the art should also know, specification Described in embodiment belong to preferred embodiment, involved athletic performance not necessarily this hair Necessary to bright embodiment.

Device embodiment

Reference picture 7, a kind of structured flowchart of page processor embodiment of the present invention is shown, specifically It can include：Group determination module 701, webpage acquisition module 702 and webpage recommending module 703.

Wherein, group determination module 701, for determining the targeted customer group belonging to active user；

Webpage acquisition module 702, for corresponding to the history concern behavior according to the targeted customer group History web pages, obtain target web to be recommended；And

Webpage recommending module 703, for recommending the target web to active user.

In a kind of alternative embodiment of the present invention, the group determination module 701, it can specifically include：

First collection submodule, for gathering the current location feature of active user；And

First matched sub-block, for by current location feature and the presetting bit corresponding to preset regions group Put feature to be matched, to obtain target area group corresponding to the current location feature.

In another alternative embodiment of the present invention, the group determination module 701, it can specifically wrap Include：

Fisrt feature acquisition submodule, for the history corresponding to the history concern behavior according to active user Webpage, obtain the preference profiles of active user；And

Second matched sub-block, for by corresponding to the preference profiles of active user and preset preference group Preset preference profiles are matched, to obtain Target Preference group corresponding to the preference profiles of active user.

In another alternative embodiment of the present invention, the webpage acquisition module 702, it can specifically wrap Include：

Submodule is selected, behavior is paid close attention to for the history according to the targeted customer group, obtains corresponding Feature is paid close attention to, and target web to be recommended is selected from the webpage corresponding to the concern feature.

In another alternative embodiment of the present invention, described device can also include：

Information acquisition module, for recommending the target web to active user in the webpage recommending module Before, the current context information of active user is gathered；

The then webpage recommending module 703, can specifically include：

First recommends submodule, for meeting preset new requirements for access condition in the current context information When, recommend the target web to active user.

In a kind of alternative embodiment of the present invention, the current context information meets preset new access Demand condition, it can specifically include：

Current location feature meets preset regional change condition relative to the change of historical position feature；With / or

The use information and/or mount message of current browser meet preset use condition.

In another alternative embodiment of the present invention, described device can also include：

Comparison module, for the target web compared with the collection content of active user, with Obtain corresponding comparative result；

The then webpage recommending module 703, can specifically include：

Second recommends submodule, for according to the comparative result, recommending and the collection to active user Press from both sides the different target web of content.

In another alternative embodiment of the present invention, described device can also include：

Newly-increased acquisition module, matches and in predetermined amount of time for obtaining with the targeted customer group Interior newly-increased newly-increased webpage；

Newly-increased recommending module, for recommending the newly-increased webpage to active user.

In a kind of alternative embodiment of the present invention, the webpage acquisition module 702, it can specifically include：

Submodule is traveled through, the history for traveling through the targeted customer group according to predetermined period pays close attention to behavior Corresponding history web pages, with the target histories webpage updated；And

First comparison sub-module, for entering to the collection content of the target histories webpage and active user Row compares, to obtain the target histories webpage different from the collection content；

The then webpage recommending module 703, can specifically include：

3rd recommends submodule, for recommending the target different from the collection content to go through to active user History webpage.

In a kind of alternative embodiment of the present invention, the webpage acquisition module 702, it can specifically include：

First monitoring submodule, for monitor user in the targeted customer group history pay close attention to behavior and History web pages corresponding to it；And

Second comparison sub-module, for after the history web pages are monitored, to the history web pages and working as The collection content of preceding user is compared, to obtain the target histories net different from the collection content Page；

The then webpage recommending module 703, can specifically include：

4th recommends submodule, for recommending the target different from the collection content to go through to active user History webpage.

In another alternative embodiment of the present invention, the group determination module 701, it can specifically wrap Include：

Second monitoring submodule, the symbol actively collected within a nearest period for monitoring active user Close the first webpage of preset newly-increased condition；

Second feature acquisition submodule, for according to first webpage, obtaining the newly-increased inclined of active user Good feature；

Group's acquisition submodule, for the newly-increased preference profiles of active user and institute of preset preference group are right The preset preference profiles answered are matched, inclined to obtain target corresponding to the newly-increased preference profiles of active user Good group.

In a kind of alternative embodiment of the present invention, the group determination module 701, it can also include：

Submodule is gathered, for gathering the conventional position feature of active user；

Submodule is screened, for according to the conventional position feature, to the newly-increased preference of the active user Target Preference group is screened corresponding to feature, to obtain final targeted customer group.

For device embodiment, because it is substantially similar to embodiment of the method, so the ratio of description Relatively simple, the relevent part can refer to the partial explaination of embodiments of method.

Each embodiment in this specification is described by the way of progressive, and each embodiment stresses Be all difference with other embodiment, between each embodiment identical similar part mutually referring to .

On the device in above-described embodiment, the concrete mode that wherein modules perform operation is having Close and be described in detail in the embodiment of this method, explanation will be not set forth in detail herein.

Fig. 8 is a kind of frame of device 900 for Web Page Processing according to an exemplary embodiment Figure.For example, device 900 can be mobile phone, computer, digital broadcast terminal, information receiving and transmitting sets It is standby, game console, tablet device, Medical Devices, body-building equipment, personal digital assistant etc..

Reference picture 8, device 900 can include following one or more assemblies：Processing component 902, is deposited Reservoir 904, power supply module 906, multimedia groupware 908, audio-frequency assembly 910, input/output (I/O) Interface 912, sensor cluster 914, and communication component 916.

The integrated operation of the usual control device 900 of processing component 902, such as with display, call, Data communicate, and camera operation and record operate associated operation.Treatment element 902 can include one Or multiple processors 920 carry out execute instruction, to complete all or part of step of above-mentioned method.In addition, Processing component 902 can include one or more modules, be easy between processing component 902 and other assemblies Interaction.For example, processing component 902 can include multi-media module, to facilitate multimedia groupware 908 Interaction between processing component 902.

Memory 904 is configured as storing various types of data to support the operation in equipment 900.This The example of a little data includes the instruction of any application program or method for being operated on device 900, connection It is personal data, telephone book data, message, picture, video etc..Memory 904 can be by any types Volatibility or non-volatile memory device or combinations thereof realize, such as static RAM (SRAM), Electrically Erasable Read Only Memory (EEPROM), erasable programmable is read-only to be deposited Reservoir (EPROM), programmable read only memory (PROM), read-only storage (ROM), magnetic is deposited Reservoir, flash memory, disk or CD.

Power supply module 906 provides electric power for the various assemblies of device 900.Power supply module 906 can include Power-supply management system, one or more power supplys, and other are for device 900 with generating, managing and distributing electricity The associated component of power.

Multimedia groupware 908 is included in one output interface of offer between described device 900 and user Screen.In certain embodiments, screen can include liquid crystal display (LCD) and touch panel (TP). If screen includes touch panel, screen may be implemented as touch-screen, to receive the input from user Signal.Touch panel includes one or more touch sensors with sensing touch, slip and touch panel Gesture.The touch sensor can not only sensing touch or sliding motion action border, but also Detect the duration and pressure related to the touch or slide.In certain embodiments, more matchmakers Body component 908 includes a front camera and/or rear camera.When equipment 900 is in operator scheme, During such as screening-mode or video mode, front camera and/or rear camera can receive outside more matchmakers Volume data.Each front camera and rear camera can be a fixed optical lens systems or tool There is focusing and optical zoom capabilities.

Audio-frequency assembly 910 is configured as output and/or input audio signal.For example, audio-frequency assembly 910 Including a microphone (MIC), when device 900 is in operator scheme, such as call model, record mould When formula and speech recognition mode, microphone is configured as receiving external audio signal.The audio letter received Number it can be further stored in memory 904 or be sent via communication component 916.In some embodiments In, audio-frequency assembly 910 also includes a loudspeaker, for exports audio signal.

I/O interfaces 912 provide interface, above-mentioned periphery between processing component 902 and peripheral interface module Interface module can be keyboard, click wheel, button etc..These buttons may include but be not limited to：Homepage is pressed Button, volume button, start button and locking press button.

Sensor cluster 914 includes one or more sensors, for providing various aspects for device 900 State estimation.For example, sensor cluster 914 can detect opening/closed mode of equipment 900, The relative positioning of component, such as the display and keypad that the component is device 900, sensor cluster 914 can be changed with the position of 900 1 components of detection means 900 or device, user and device 900 The existence or non-existence of contact, the orientation of device 900 or acceleration/deceleration and the temperature change of device 900.Pass Sensor component 914 can include proximity transducer, be configured to examine in no any physical contact Survey the presence of object nearby.Sensor cluster 914 can also include optical sensor, such as CMOS or CCD Imaging sensor, for being used in imaging applications.In certain embodiments, the sensor cluster 914 Acceleration transducer can also be included, gyro sensor, Magnetic Sensor, pressure sensor or temperature pass Sensor.

Communication component 916 is configured to facilitate wired or wireless way between device 900 and other equipment Communication.Device 900 can access the wireless network based on communication standard, such as WiFi, 2G or 3G, or Combinations thereof.In one exemplary embodiment, communication component 916 is received via broadcast channel and come from The broadcast singal or broadcast related information of external broadcasting management system.In one exemplary embodiment, institute Stating communication component 916 also includes near-field communication (NFC) module, to promote junction service.For example, NFC module can be based on radio frequency identification (RFID) technology, Infrared Data Association (IrDA) technology, surpass Broadband (UWB) technology, bluetooth (BT) technology and other technologies are realized.

In the exemplary embodiment, device 900 can be by one or more application specific integrated circuits (ASIC), digital signal processor (DSP), digital signal processing appts (DSPD), programmable patrol Collect device (PLD), field programmable gate array (FPGA), controller, microcontroller, microprocessor Device or other electronic components are realized, for performing the above method.

In the exemplary embodiment, a kind of computer-readable storage of non-transitory including instructing is additionally provided Medium, such as the memory 604 including instruction, above-mentioned instruction can be held by the processor 620 of device 600 Go to complete the above method.For example, the non-transitorycomputer readable storage medium can be ROM, Random access memory (RAM), CD-ROM, tape, floppy disk and optical data storage devices etc..

A kind of non-transitorycomputer readable storage medium, when the instruction in the storage medium is by intelligent end During the computing device at end so that intelligent terminal is able to carry out a kind of web page processing method, methods described bag Include：Determine the targeted customer group belonging to active user；History according to the targeted customer group is paid close attention to History web pages corresponding to behavior, obtain target web to be recommended；Recommend the target to active user Webpage.

Fig. 9 is the structural representation of server in the embodiment of the present invention.The server 1900 can be because of configuration Or performance is different and produce bigger difference, one or more central processing units can be included (central processing units, CPU) 1922 (for example, one or more processors) and The storage medium of memory 1932, one or more storage application programs 1942 or data 1944 1930 (such as one or more mass memory units).Wherein, memory 1932 and storage medium 1930 can be of short duration storage or persistently storage.One can be included by being stored in the program of storage medium 1930 Individual or more than one module (diagram does not mark), each module can include to a series of in server Command operating.Further, central processing unit 1922 could be arranged to communicate with storage medium 1930, The series of instructions operation in storage medium 1930 is performed on server 1900.

Server 1900 can also include one or more power supplys 1926, and one or more have Line or radio network interface 1950, one or more input/output interfaces 1958, one or one With upper keyboard 1956, and/or, one or more operating systems 1941, such as Windows ServerTM, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM etc..

Those skilled in the art will readily occur to this after considering specification and putting into practice invention disclosed herein Other embodiments of invention.It is contemplated that cover any modification, purposes or the adaptability of the present invention Change, these modifications, purposes or adaptations follow the general principle of the present invention and including this public affairs Open undocumented common knowledge or conventional techniques in the art.Description and embodiments only by It is considered as exemplary, true scope and spirit of the invention are pointed out by following claim.

It should be appreciated that the invention is not limited in be described above and be shown in the drawings accurate Structure, and various modifications and changes can be being carried out without departing from the scope.The scope of the present invention is only by institute Attached claim limits

Presently preferred embodiments of the present invention is the foregoing is only, is not intended to limit the invention, it is all in the present invention Spirit and principle within, any modification, equivalent substitution and improvements made etc., should be included in this hair Within bright protection domain.

Above to a kind of web page processing method provided by the present invention, a kind of page processor and one kind For the device of Web Page Processing, it is described in detail, specific case used herein is to the present invention Principle and embodiment be set forth, the explanation of above example is only intended to help and understands this hair Bright method and its core concept；Meanwhile for those of ordinary skill in the art, according to the present invention Thought, there will be changes in specific embodiments and applications, in summary, this theory Bright book content should not be construed as limiting the invention.

Claims (14)

1. A kind of 1. web page processing method, it is characterised in that including：

   Determine the targeted customer group belonging to active user；

   According to the history web pages corresponding to the history concern behavior of the targeted customer group, obtain to be recommended Target web；

   Recommend the target web to active user.
2. 2. according to the method for claim 1, it is characterised in that belonging to the determination active user Targeted customer group the step of, including：

   Gather the current location feature of active user；

   Current location feature is matched with the preset position feature corresponding to preset regions group, with To target area group corresponding to the current location feature.
3. 3. according to the method for claim 1, it is characterised in that belonging to the determination active user Targeted customer group the step of, including：

   History web pages corresponding to the history concern behavior of foundation active user, obtain the preference of active user Feature；

   By the preset preference profiles progress corresponding to the preference profiles of active user and preset preference group Match somebody with somebody, to obtain Target Preference group corresponding to the preference profiles of active user.
4. 4. according to the method for claim 1, it is characterised in that described according to the targeted customer History web pages corresponding to the history concern behavior of group, the step of obtaining target web to be recommended, bag Include：

   History according to the targeted customer group pays close attention to behavior, obtains corresponding concern feature, and from institute State in the webpage corresponding to concern feature and select target web to be recommended.
5. 5. according to the method for claim 1, it is characterised in that recommend described to active user Before the step of target web, methods described also includes：

   Gather the current context information of active user；

   Then the step of recommendation target web to active user, including：

   When the current context information meets preset new requirements for access condition, recommend institute to active user State target web.
6. 6. the method according to right wants 5, it is characterised in that the current context information meets pre- The new requirements for access condition put, including：

   Current location feature meets preset regional change condition relative to the change of historical position feature；With / or

   The use information and/or mount message of current browser meet preset use condition.
7. 7. according to the method for claim 1, it is characterised in that recommend described to active user Before the step of target web, methods described also includes：

   To the target web compared with the collection content of active user, to obtain corresponding comparison As a result；

   Then the step of recommendation target web to active user, including：

   According to the comparative result, recommend the target network different from the collection content to active user Page.
8. 8. according to the method for claim 1, it is characterised in that described according to the targeted customer History web pages corresponding to the history concern behavior of group, the step of obtaining target web to be recommended, bag Include：

   The history net corresponding to the history concern behavior of the targeted customer group is traveled through according to predetermined period Page, with the target histories webpage updated；

   To the target histories webpage compared with the collection content of active user, with obtain with it is described The different target histories webpage of collection content；

   Then the step of recommendation target web to active user, including：

   Recommend the target histories webpage different from the collection content to active user.
9. 9. according to the method for claim 1, it is characterised in that described according to the targeted customer History web pages corresponding to the history concern behavior of group, the step of obtaining target web to be recommended, bag Include：

   Monitor the history concern behavior of user in the targeted customer group and its corresponding history web pages；

   After the history web pages are monitored, the collection content of the history web pages and active user are entered Row compares, to obtain the target histories webpage different from the collection content；

   Then the step of recommendation target web to active user, including：

   Recommend the target histories webpage different from the collection content to active user.
10. 10. according to the method for claim 1, it is characterised in that belonging to the determination active user Targeted customer group the step of, including：

    Monitoring active user actively collected within a nearest period meet preset newly-increased condition the One webpage；

    According to first webpage, the newly-increased preference profiles of active user are obtained；

    The newly-increased preference profiles of active user and the preset preference profiles corresponding to preset preference group are entered Row matching, to obtain Target Preference group corresponding to the newly-increased preference profiles of active user.
11. 11. according to the method for claim 10, it is characterised in that the determination active user institute The step of targeted customer group of category, in addition to：

    Gather the conventional position feature of active user；

    It is inclined to target corresponding to the newly-increased preference profiles of the active user according to the conventional position feature Good group is screened, to obtain final targeted customer group.
12. 12. according to the method for claim 1, it is characterised in that methods described also includes：

    Obtain the newly-increased webpage for matching with the targeted customer group and increasing newly within a predetermined period of time；

    Recommend the newly-increased webpage to active user.
13. A kind of 13. page processor, it is characterised in that including：

    Group determination module, for determining the targeted customer group belonging to active user；

    Webpage acquisition module, for going through corresponding to the history concern behavior according to the targeted customer group History webpage, obtain target web to be recommended；And

    Webpage recommending module, for recommending the target web to active user.
14. 14. a kind of device for Web Page Processing, it is characterised in that include memory, and one Or more than one program, one of them or more than one program storage is in memory, and through matching somebody with somebody Put so that either more than one computing device is one or more than one program bag is containing being used for by one Carry out the instruction of following operation：

    Determine the targeted customer group belonging to active user；

    According to the history web pages corresponding to the history concern behavior of the targeted customer group, obtain to be recommended Target web；

    Recommend the target web to active user.