CN107291728A - Method and device for acquiring user attribute and electronic equipment - Google Patents
Method and device for acquiring user attribute and electronic equipment Download PDFInfo
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- CN107291728A CN107291728A CN201610196295.3A CN201610196295A CN107291728A CN 107291728 A CN107291728 A CN 107291728A CN 201610196295 A CN201610196295 A CN 201610196295A CN 107291728 A CN107291728 A CN 107291728A
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- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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Abstract
The embodiment of the invention discloses a method and a device for acquiring user attributes and electronic equipment, relates to information technology, and can improve the accuracy and efficiency of acquiring the user attributes. The method comprises the following steps: acquiring an application program installation list in electronic equipment, and inquiring a preset mapping table of application programs and user attribute probabilities in a user attribute set to obtain user attribute probabilities mapped by each application program in the application program installation list; calculating the sum of each user attribute probability mapped by each application program in the application program installation list aiming at each user attribute probability; and determining the user attribute using the electronic equipment as the user attribute corresponding to the maximum sum value. The invention is suitable for predicting the user attribute by utilizing data mining.
Description
Technical field
Set the present invention relates to information technology, more particularly to a kind of method, device and electronics for obtaining user property
It is standby.
Background technology
As computer communicates and Internet technology is continued to develop, intelligent mobile phone, individual digital help
The electronic equipments such as reason, palm PC, notebook computer have obtained increasingly being widely applied.In electronic equipment
The application program (APP, Application) of installation is also more and more, for example, communication class application program, trip
Class of playing application program, amusement class application program, social class application program, practical life kind application program etc.,
The application function (value-added service) that application program is provided also increasingly enriches.Thus, how according to user institute
Searched in the application function needed, multiple utility program of comforming and find the corresponding application program of the application function and carried out
Install, ground thereby using the application function, one as lifting user's application function (value-added service) experience
Study carefully focus.
At present, the user based on different sexes (attribute) is different to the demand of application program, in order to effectively carry
The value-added service experience of user is risen, increasing value-added service operator can be applied based on user property
The orientation of program installation kit is delivered, so as to recommend to meet the application program installation kit of user's request to user.Tool
For body, the data analysis for the application program installation kit downloaded on a large scale by the user to known users attribute,
Data digging method is used, so that hobby of the different user attribute to different application is deduced, for example,
Male user, may be interested in e-sports class application program compared to female user, and female user
, may be interested in fashion dress ornament class application program compared to male user；So, in follow-up push,
The user property filled or obtained during according to user's registration by buying the modes such as user profile to mobile operator
User property, cosmetic applications program installation kit, weight-reducing application program installation kit are pushed to female user
Deng, game application installation kit, building-up body application program installation kit etc. are pushed to male user, can be with
So that the application program installation kit for pushing to user disclosure satisfy that user's request, preferably journey is applied so as to obtain
Sequence pushes effect.
But the method that above-mentioned acquisition user property carries out application program installation kit push, for passing through user's registration
When the user property that obtains, because user is at registrer application shop, application program shop requires user
The user property of offer is option, and user can select not filling in attribute information or fill in the attribute of falseness
Information, causes the number of users that can get user property less so that application program installation kit pushes scope
Small, user property obtains less efficient, and pushing efficiency is relatively low；And if using false user property as foundation
Recommend application program installation kit to user, user property acquisition precision is not high, not only can bring puzzlement for user,
The experience of user is reduced, and also reduces pushing efficiency.For being believed by buying user to mobile operator
The modes such as breath obtain user property, due to agreeing to shared user profile without user, cause user privacy information
Leakage, this needs evades.
The content of the invention
In view of this, the embodiment of the present invention provides a kind of method, device and electronic equipment for obtaining user property,
User property can be lifted and obtain precision and efficiency, in the method to solve existing acquisition user property,
User property acquisition precision is not high caused by user's input fictitious users attribute, and, vacancy user property is led
The problem of user property of cause obtains less efficient.
In a first aspect, the embodiment of the present invention provides a kind of method for obtaining user property, including：
The application program obtained in electronic equipment installs list, inquires about the application program pre-set and belongs to user
Property concentrate the mapping table of each user property probability, obtain the application program and each application program in list be installed
Each user property probability mapped respectively；
For each user property probability, calculate the application program and each application program mapping in list is installed
Each user property probability and value；
It is determined that the use of the user property of the electronic equipment being the maximum and corresponding user property of value.
With reference in a first aspect, in the first embodiment of first aspect, obtaining the application program with using
The mapping table of each user property probability includes in the property set of family：
The training user collection of known users attribute is obtained, the training user is obtained and concentrates each training user's
Application program installs list；
The application program of each training user of traversal installs each application program in list, and statistics is installed respectively
The corresponding user property number of each application program；
Each user property probability that the corresponding user property number counted based on application program is applied to pre-set
Calculation formula, obtains each user property probability of correspondence application program, builds application program and each user property
The mapping table of probability.
It is described in second of embodiment of first aspect with reference to the first embodiment of first aspect
The application program of each training user of traversal installs each application program in list, and statistics, which is installed, respectively respectively should
Included with the corresponding user property number of program：
B001, the mapping that application program, the first user property number and second user attribute number are built in advance is closed
It is table, in the mapping table, the initial value of the first user property number and second user attribute number
It is zero；
B002, reads an application program and installs list, obtains an application program and installs what is included in list
Each application name, the mapping table is write by each application name, should according to described one read
The corresponding user property of list is installed with program, update the first user property number in the mapping table or
Second user attribute number；
B003, judges whether all application programs installation lists read and finishes, if it is not, reading next
Application program installs an application name in list；
With the presence or absence of the application name read in B004, inquiry mapping table, if it is, performing step
B006；If it is not, performing step B005；
B005, mapping table is write by an application name of reading, performs step B006；
B006, judges whether application names all in next application program installation list read and finishes,
If it is, performing step B007；If it is not, reading next application program installs another in list answer
With program name, step B004 is performed；
B007, the corresponding user property of list is installed according to next application program, is updated the mapping and is closed
It is the first user property number or second user attribute number in table.
With reference to the first or second of embodiment of first aspect, first aspect, the 3rd of first aspect the
Plant in embodiment, the user property collection includes male user and female user, utilize following formula to calculate i-th
The male user probability of application program：
In formula,
PimaleFor the male user probability of i-th of application program；
N concentrates the training number of users included for training user；
NappiTo install the training number of users of i-th of application program；
MappiTo install the amount for men of i-th of application program；
FappiTo install the amount for women of i-th of application program；
Wherein, Nappi=Mappi+Fappi。
With reference to the third embodiment of first aspect, in the 4th kind of embodiment of first aspect, utilize
Following formula calculates the female user probability of i-th of application program：
In formula,
PifemaleFor the female user probability of i-th of application program.
With reference to the first or second of embodiment of first aspect, first aspect, the 5th of first aspect the
Plant in embodiment, calculating the application program using following formula installs in list described in each application program mapping
Each user property probability and value：
In formula,
PlFor l user property probability and value；
K is that the application program in electronic equipment installs the application program number that list is included；
PljFor the corresponding relative users attribute probability of j-th of application program in electronic equipment.
With reference to the first or second of embodiment of first aspect, first aspect, the 6th of first aspect the
Plant in embodiment, methods described also includes：
The user property that user property write-in using the electronic equipment is pre-set pushes list；
According to the user property of content to be pushed requirement, the corresponding user's category of user property of the requirement is read
Property push list, the user pushed to the user property of reading in list pushes the content to be pushed.
Second aspect, the embodiment of the present invention provides a kind of device for obtaining user property, including：User property
Probabilistic query module, probability and value computing module and user property processing module, wherein,
User property probabilistic query module, list, inquiry are installed for obtaining the application program in electronic equipment
The application program pre-set concentrates the mapping table of each user property probability with user property, obtains the application
Program installs each user property probability that each application program maps respectively in list；
Probability and value computing module, are installed for for each user property probability, calculating the application program
The each user property probability and value of each application program mapping in list；
User property processing module, for determining that using the user property of the electronic equipment be maximum and value pair
The user property answered.
With reference to second aspect, in the first embodiment of second aspect, the user property probabilistic query
Module includes：Train user collection acquiring unit, Traversal Unit, mapping table construction unit, query unit and
User property probability acquiring unit, wherein,
User's collection acquiring unit is trained, the training user for obtaining known users attribute collects, and obtains the instruction
Practicing user concentrates the application program of each training user to install list；
Traversal Unit, each application program in application program installation list for traveling through each training user,
Statistics installs the corresponding user property number of each application program respectively；
Mapping table construction unit, the corresponding user property number for will be counted based on application program is applied to advance
Each user property probability calculation formula set, obtains each user property probability of correspondence application program, builds
Application program and the mapping table of each user property probability；
Query unit, list, the application journey of inquiring structuring are installed for obtaining the application program in electronic equipment
Sequence concentrates the mapping table of each user property probability with user property；
User property probability acquiring unit, each application program in list is installed for obtaining the application program
Each user property probability mapped respectively.
It is described in second of embodiment of second aspect with reference to the first embodiment of second aspect
Traversal Unit includes：Mapping table builds subelement, mapping table and updates subelement, application program peace
Fill list processing subelement, application name inquiry subelement, write-in subelement, Ergodic judgement subelement with
And user property number updates subelement, wherein,
Mapping table builds subelement, for building application program, the first user property number and the in advance
In the mapping table of two user property numbers, the mapping table, the first user property number and
The initial value of two user property numbers is zero；
Mapping table updates subelement, and list is installed for reading an application program, obtains an application
Program installs each application name included in list, and each application name is write into the mapping table,
The corresponding user property of list is installed according to the application program read, updated in the mapping table
The first user property number or second user attribute number；
Application program installs list processing subelement, for judging that all application programs install whether list reads
Take it is complete, if it is not, reading next application program installs an application name in list；
Application name inquires about subelement, for inquiring about in mapping table with the presence or absence of the application program read
Name, if it is, notifying Ergodic judgement subelement；If it is not, notifying write-in subelement；
Subelement is write, for an application name of reading to be write into mapping table, Ergodic judgement is notified
Subelement；
Ergodic judgement subelement, for judging that next application program installs application programs all in list
Whether name, which reads, finishes, if it is, notifying user property number to update subelement；If it is not, reading described
Next application program installs another application program name in list, notifies application name inquiry subelement；
User property number updates subelement, for installing the corresponding user of list according to next application program
Attribute, updates the first user property number or second user attribute number in the mapping table.
With reference to the first or second of embodiment of second aspect, second aspect, the 3rd of second aspect the
Plant in embodiment, the user property collection includes male user and female user, utilize following formula to calculate i-th
The male user probability of application program：
In formula,
PimaleFor the male user probability of i-th of application program；
N concentrates the training number of users included for training user；
NappiTo install the training number of users of i-th of application program；
MappiTo install the amount for men of i-th of application program；
FappiTo install the amount for women of i-th of application program；
Wherein, Nappi=Mappi+Fappi。
With reference to the third embodiment of second aspect, in the 4th kind of embodiment of second aspect, utilize
Following formula calculates the female user probability of i-th of application program：
In formula,
PifemaleFor the female user probability of i-th of application program.
With reference to the first or second of embodiment of second aspect, second aspect, the 5th of second aspect the
Plant in embodiment, calculating the application program using following formula installs in list described in each application program mapping
Each user property probability and value：
In formula,
PlFor l user property probability and value；
K is that the application program in electronic equipment installs the application program number that list is included；
PljFor the corresponding relative users attribute probability of j-th of application program in electronic equipment.
With reference to the first or second of embodiment of second aspect, second aspect, the 6th of second aspect the
Plant in embodiment, described device also includes：List setup module and pushing module are pushed, wherein,
List setup module is pushed, for pre-set the user property write-in using the electronic equipment
User property pushes list；
Pushing module, for the user property according to content to be pushed requirement, the user's category for reading the requirement
Property corresponding user property push list, pushed to the user property of reading the user in list push described in treat
Push content.
The third aspect, the embodiment of the present invention provides a kind of electronic equipment, and the electronic equipment includes：Housing,
Processor, memory, circuit board and power circuit, wherein, circuit board is placed in the space that housing is surrounded
Portion, processor and memory are set on circuit boards；Power circuit, for each for above-mentioned electronic equipment
Circuit or device are powered；Memory is used to store executable program code；Processor is by reading in memory
The executable program code of storage runs program corresponding with executable program code, for performing foregoing
The method of acquisition user property described in one.
A kind of method, device and electronic equipment for obtaining user property provided in an embodiment of the present invention, by obtaining
Take the application program in electronic equipment that list is installed, inquire about the application program pre-set and concentrated with user property
The mapping table of each user property probability, obtains each application program in the application program installation list and reflects respectively
Each user property probability penetrated；For each user property probability, calculate the application program and install in list
The each user property probability and value of each application program mapping；It is determined that using the use of the electronic equipment
Family attribute is the maximum and corresponding user property of value.User property can be lifted and obtain precision and efficiency, with
Solve in the existing method for obtaining user property, user property is obtained caused by user's input fictitious users attribute
Take precision not high, and, the problem of user property obtains less efficient caused by vacancy user property.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to implementing
The accompanying drawing used required in example or description of the prior art is briefly described, it should be apparent that, describe below
In accompanying drawing be only some embodiments of the present invention, for those of ordinary skill in the art, do not paying
On the premise of going out creative work, other accompanying drawings can also be obtained according to these accompanying drawings.
Fig. 1 is the method flow schematic diagram that embodiments of the invention one obtain user property；
Fig. 2 is the method flow schematic diagram that embodiments of the invention two obtain user property；
Fig. 3 is the apparatus structure schematic diagram that embodiments of the invention three obtain user property；
Fig. 4 is the structural representation of electronic equipment one embodiment of the present invention.
Embodiment
The embodiment of the present invention is described in detail below in conjunction with the accompanying drawings.
It will be appreciated that described embodiment is only a part of embodiment of the invention, rather than whole realities
Apply example.Based on the embodiment in the present invention, those of ordinary skill in the art are not before creative work is made
The all other embodiment obtained is put, the scope of protection of the invention is belonged to.
Fig. 1 is the method flow schematic diagram that embodiments of the invention one obtain user property, as shown in figure 1,
The method of the present embodiment can include：
Step 101, the application program obtained in electronic equipment installs list, inquires about the application program pre-set
The mapping table of each user property probability is concentrated with user property, the application program is obtained and installs each in list
Each user property probability that application program maps respectively；
In the present embodiment, electronic equipment is after an application program is installed, by the application information of installation,
For example, the information such as application name, application program identification write-in application program installs list, by from behaviour
Application program is read under the path pre-set as system list is installed, the application program letter of installation can be known
Breath.
In the present embodiment, user property collection can be configured according to being actually needed.
As an alternative embodiment, user property collection includes：Male user and female user.
As another alternative embodiment, user property collection includes：Child user, juvenile user, young user,
Middle aged user and old user.
As yet another alternative embodiment, user property collection includes：Adult user and non-adult user.
As yet another alternative embodiment, user property collection includes：Male user and female user, wherein,
As an alternative embodiment, male user includes again：Male children user, the juvenile user of male, Nan Xingqing
Year user, the middle aged user of male and the old user of male；Female user includes again：Female Children user,
Women teenager user, the young user of women, the middle aged user of women and female old aged people user.As it is another can
Embodiment is selected, male user includes again：Male adult user and the non-adult user of male；Female user is again
Including：Female adult user and the non-adult user of women.
In the present embodiment, the mapping table that the application program concentrates each user property probability with user property is obtained
Including：
A01, obtains the training user collection of known users attribute, obtains the training user and concentrates each training to use
The application program at family installs list；
In the present embodiment, the training number of users that training user's collection is included is predetermined training threshold value, makes a reservation for training threshold
Value can be configured according to being actually needed, for example, could be arranged to 1000,1200 or other, can also be according to
Determined according to the training number of users of the known users attribute of collection, for example, as it is known that the training number of users of user property
For 5006, then corresponding predetermined training threshold value is 5006.
In the present embodiment, the user profile that user property is filled in when can be by user's registration is obtained, and can be passed through
The modes such as photo or video conversation or speech recognition when the mode of telephonic communication or registration are confirmed, to carry
Rise obtain user property the degree of accuracy, the basic data (user property) of Support Training collection it is accurate.
In the present embodiment, after the training user collection that known users attribute can be obtained by application program push server,
Application program is uploaded by the training user request concentrated to training user list is installed, so as to obtain each training
The application program of user installs list；It can also be the time cycle that each user's foundation is pre-set, to application
Program push server uploads application program and installs list, and application program push server therefrom chooses known use
The application program of the training user of family attribute installs list, forms application program and installs list collection.
In the present embodiment, in describing below, enter so that known users attribute is male user and female user as an example
In row explanation, the known users attribute for making a reservation for training threshold value, it is preferred that amount for men and amount for women
It is equal or close.
A02, travels through each application program in the application program installation list of each training user, counts respectively
The corresponding user property number of each application program is installed；
In the present embodiment, each training user one application program of correspondence installs list.
As an alternative embodiment, the application program of each training user of traversal installs each in list
Application program, the corresponding user property number of each application program of installation is counted respectively to be included：
B001, the mapping that application program, the first user property number and second user attribute number are built in advance is closed
It is table, in the mapping table, the initial value of the first user property number and second user attribute number
It is zero；
In the present embodiment, the first user property and second user attribute is refer to, as an alternative embodiment,
Mapping table structural representation is as shown in table 1.
Table 1
| Application name | First user property number | Second user attribute number |
| Application program 1 | 0 | 0 |
| Application program 2 | 0 | 0 |
| … | … | … |
| Application program n | 0 | 0 |
B002, reads an application program and installs list, obtains an application program and installs what is included in list
Each application name, the mapping table is write by each application name, should according to described one read
The corresponding user property of list is installed with program, update the first user property number in the mapping table or
Second user attribute number；
In the present embodiment, the first user property is male user, and second user attribute is female user, if
List is installed to read application program for the first time, the application program is installed list and uploaded by male user, then will
Application program installs each application name write-in mapping table in list, and corresponding first user is belonged to
Property number is updated to 1.
B003, judges whether all application programs installation lists read and finishes, if it is not, reading next
Application program installs an application name in list；
In the present embodiment, all read if training user concentrates the application program of each training user to install list
Take complete, end flow.
With the presence or absence of the application name read in B004, inquiry mapping table, if it is, performing step
B006；If it is not, performing step B005；
B005, mapping table is write by an application name of reading, performs step B006；
B006, judges whether application names all in next application program installation list read and finishes,
If it is, performing step B007；If it is not, reading next application program installs another in list answer
With program name, step B004 is performed；
B007, the corresponding user property of list is installed according to next application program, is updated the mapping and is closed
It is the first user property number or second user attribute number in table.
In the present embodiment, list is installed if next application program and uploaded by female user, if mapping is closed
Be exist in table from next application program list is installed in the application program that reads, will correspondence in mapping table
The second user attribute number of the application program of the reading adds 1, if the application read is not present in mapping table
Program, writes the application name in mapping table, and by mapping table to should application program
The second user attribute number of name adds 1.
A03, each user property that the corresponding user property number counted based on application program is applied to pre-set
Probability calculation formula, obtains each user property probability of correspondence application program, builds application program and each user
The mapping table of attribute probability.
In the present embodiment, so that user property collection includes male user and female user as an example, each user property is general
Rate calculation formula includes：Male user probability calculation formula and female user probability calculation formula.Wherein,
The male user probability calculation formula of i-th of application program is as follows：
In formula,
PimaleFor the male user probability of i-th of application program, that is, the user property for installing i-th of application program is
The probability of male user；
N concentrates the training number of users included for training user, that is, makes a reservation for training threshold value；
NappiTo install the training number of users of i-th of application program；
MappiTo install the amount for men of i-th of application program；
FappiTo install the amount for women of i-th of application program.
Wherein, Nappi=Mappi+Fappi。
The female user probability calculation formula of i-th of application program is as follows：
In formula,
PifemaleFor the female user probability of i-th of application program.
It should be noted that, include for male user：Male children user, the juvenile user of male, male
The other users property set situations such as young user, the middle aged user of male and the old user of male, can according to
The similar mode of above-mentioned formula is accordingly calculated, detailed description is omitted here.
For example, if N=1000, Nappi=600, Mappi=500, Fappi=100, then according to above-mentioned meter
Formula is calculated, can be obtained：
In the present embodiment, as an alternative embodiment, place can also be normalized to each user property probability
Reason.
As an alternative embodiment, concentrated based on training user the application program of the training number of users included with it is each
The mapping table structure signal of user property probability is as shown in table 2.
Table 2
Step 102, for each user property probability, calculate in the application program installation list and respectively apply journey
The each user property probability and value of sequence mapping；
In the present embodiment, the institute that the application program installs each application program mapping in list is calculated using following formula
State each user property probability and value：
In formula,
PlFor l user property probability and value；For example, the first user property is male, correspondence l=1, the
Two user properties are women, corresponding l=2, then：P1For male user probability and value, P2It is general for female user
Rate and value.
K is that the application program in electronic equipment installs the application program number that list is included；
PljFor the corresponding relative users attribute probability of j-th of application program in electronic equipment.
Step 103, it is determined that the use of the user property of the electronic equipment being the maximum and corresponding user property of value.
In the present embodiment, if installing the meter that list carries out probability and value for the application program in electronic equipment
Calculate in result, it is assumed that male user probability and value be 90, female user probability and value be 20, then can be with
It is determined that the use of the user property of the electronic equipment being male user.
The method that the present embodiment obtains user property, the application program obtained in electronic equipment installs list, looks into
The mapping table that the application program pre-set concentrates each user property probability with user property is ask, described answer is obtained
Each user property probability that each application program maps respectively in list is installed with program；For each user category
Property probability, calculate the application program install each application program mapping in list each user property it is general
Rate and value；It is determined that the use of the user property of the electronic equipment being the maximum and corresponding user property of value.This
Sample, using the sorting algorithm in data mining, the application program to the user of known users attribute installs list
Situation is analyzed, and application program and the mapping table of each user property probability is built, based on unknown subscriber's attribute
The application program of user list and mapping table are installed, predict user property, user provided letter without user
Breath, can prevent the leakage of user profile from source；Further, the sorting algorithm based on data mining, can
To avoid user property acquisition precision caused by user inputs fictitious users attribute not high；And, vacancy user
User property obtains less efficient situation caused by attribute.
Fig. 2 is the method flow schematic diagram that embodiments of the invention two obtain user property.As shown in Fig. 2
The method of the present embodiment can include：
Step 201, the application program obtained in electronic equipment installs list, inquires about the application program pre-set
The mapping table of each user property probability is concentrated with user property, the application program is obtained and installs each in list
Each user property probability that application program maps respectively；
Step 202, for each user property probability, calculate in the application program installation list and respectively apply journey
The each user property probability and value of sequence mapping；
Step 203, it is determined that the use of the user property of the electronic equipment being the maximum and corresponding user property of value；
In the present embodiment, the step 101 of step 201 to step 203 and embodiment one is similar to step 103
Seemingly, detailed description is omitted here.
Step 204, the user property user property write-in using the electronic equipment pre-set, which is pushed, to be arranged
Table；
In this implementation, if it is determined that user property is male user, the user related information is write for men
Family pushes list；If it is determined that user property is female user, the user related information is write into female user
Push list.Wherein, user property, which is pushed in list, can include the training user of foregoing relative users attribute.
Step 205, the user property according to content to be pushed requirement, reads the user property correspondence of the requirement
User property push list, pushed to the user property of reading the user in list push described in wait to push in
Hold.
The method that the present embodiment obtains user property, application program service business (value-added service operator) provides
During commending contents, user property is very crucial.For example, male user game class application program installation rate is high,
And female user life kind application program installation rate is high, using the user property of judgement, it is according to user property
User customizes better service, is the different content of user's successful referral, not only facilitates user, and
Also improve the service quality of application program service business, can effectively be lifted value-added service pushing efficiency and
Push effect.It the experiment proved that, the user property success rate prediction of the present embodiment is high, can be commending contents
Extraordinary base reference value is provided, with very high practical value.
Fig. 3 is the apparatus structure schematic diagram that embodiments of the invention three obtain user property, as shown in figure 3,
The device of the present embodiment can include：User property probabilistic query module 31, probability and value computing module 32 with
And user property processing module 33, wherein,
User property probabilistic query module 31, installs list for obtaining the application program in electronic equipment, looks into
The mapping table that the application program pre-set concentrates each user property probability with user property is ask, described answer is obtained
Each user property probability that each application program maps respectively in list is installed with program；
In the present embodiment, electronic equipment is after an application program is installed, by the application information of installation,
For example, the information such as application name, application program identification write-in application program installs list, by from behaviour
Application program is read under the path pre-set as system list is installed, the application program letter of installation can be known
Breath.
In the present embodiment, user property collection can be configured according to being actually needed.
In the present embodiment, as an alternative embodiment, user property probabilistic query module 31 includes：Training is used
Family collection acquiring unit, Traversal Unit, mapping table construction unit, query unit and user property probability are obtained
Unit (not shown), wherein,
User's collection acquiring unit is trained, the training user for obtaining known users attribute collects, and obtains the instruction
Practicing user concentrates the application program of each training user to install list；
In the present embodiment, the training number of users that training user's collection is included is predetermined training threshold value, makes a reservation for training threshold
Value can be configured according to being actually needed.
In the present embodiment, after the training user collection that known users attribute can be obtained by application program push server,
Application program is uploaded by the training user request concentrated to training user list is installed, so as to obtain each training
The application program of user installs list；It can also be the time cycle that each user's foundation is pre-set, to application
Program push server uploads application program and installs list, and application program push server therefrom chooses known use
The application program of the training user of family attribute installs list, forms application program and installs list collection.
Traversal Unit, each application program in application program installation list for traveling through each training user,
Statistics installs the corresponding user property number of each application program respectively；
In the present embodiment, each training user one application program of correspondence installs list.
Mapping table construction unit, the corresponding user property number for will be counted based on application program is applied to advance
Each user property probability calculation formula set, obtains each user property probability of correspondence application program, builds
Application program and the mapping table of each user property probability；
Query unit, list, the application journey of inquiring structuring are installed for obtaining the application program in electronic equipment
Sequence concentrates the mapping table of each user property probability with user property；
User property probability acquiring unit, each application program in list is installed for obtaining the application program
Each user property probability mapped respectively.
In the present embodiment, as an alternative embodiment, Traversal Unit includes：Mapping table structure subelement,
It is single that mapping table updates subelement, application program installation list processing subelement, application name inquiry
Member, write-in subelement, Ergodic judgement subelement and user property number update subelement, wherein,
Mapping table builds subelement, for building application program, the first user property number and the in advance
In the mapping table of two user property numbers, the mapping table, the first user property number and
The initial value of two user property numbers is zero；
Mapping table updates subelement, and list is installed for reading an application program, obtains an application
Program installs each application name included in list, and each application name is write into the mapping table,
The corresponding user property of list is installed according to the application program read, updated in the mapping table
The first user property number or second user attribute number；
Application program installs list processing subelement, for judging that all application programs install whether list reads
Take it is complete, if it is not, reading next application program installs an application name in list；
Application name inquires about subelement, for inquiring about in mapping table with the presence or absence of the application program read
Name, if it is, notifying Ergodic judgement subelement；If it is not, notifying write-in subelement；
Subelement is write, for an application name of reading to be write into mapping table, Ergodic judgement is notified
Subelement；
Ergodic judgement subelement, for judging that next application program installs application programs all in list
Whether name, which reads, finishes, if it is, notifying user property number to update subelement；If it is not, reading described
Next application program installs another application program name in list, notifies application name inquiry subelement；
User property number updates subelement, for installing the corresponding user of list according to next application program
Attribute, updates the first user property number or second user attribute number in the mapping table.
Probability and value computing module 32, for for each user property probability, calculating the application program peace
Fill each user property probability and value of each application program mapping in list；
In the present embodiment, as an alternative embodiment, the user property collection includes male user and for women
Family, the male user probability of i-th of application program is calculated using following formula：
In formula,
PimaleFor the male user probability of i-th of application program；
N concentrates the training number of users included for training user；
NappiTo install the training number of users of i-th of application program；
MappiTo install the amount for men of i-th of application program；
FappiTo install the amount for women of i-th of application program；
Wherein, Nappi=Mappi+Fappi。
The female user probability of i-th of application program is calculated using following formula：
In formula,
PifemaleFor the female user probability of i-th of application program.
In the present embodiment, as an alternative embodiment, place can also be normalized to each user property probability
Reason.
Each user's category that the application program installs each application program mapping in list is calculated using following formula
Property probability and value：
In formula,
PlFor l user property probability and value；
K is that the application program in electronic equipment installs the application program number that list is included；
PljFor the corresponding relative users attribute probability of j-th of application program in electronic equipment.
User property processing module 33, for determining that using the user property of the electronic equipment be maximum and value
Corresponding user property.
In the present embodiment, as an alternative embodiment, the device also includes：Push list setup module 34 with
And pushing module 35, wherein,
List setup module 34 is pushed, for the user property write-in using the electronic equipment to be pre-set
User property push list；
In this implementation, if it is determined that user property is male user, the user related information is write for men
Family pushes list；If it is determined that user property is female user, the user related information is write into female user
Push list.Wherein, user property, which is pushed in list, can include the training user of foregoing relative users attribute.
Pushing module 35, for the user property according to content to be pushed requirement, the user for reading the requirement
The corresponding user property of attribute pushes list, and the user's push pushed to the user property of reading in list is described
Content to be pushed.
The device of the present embodiment, can be used for the technical scheme for performing embodiment of the method shown in Fig. 1 and Fig. 2,
Its implementing principle and technical effect is similar, and here is omitted.
It should be noted that herein, such as first and second or the like relational terms be used merely to by
One entity or operation make a distinction with another entity or operation, and not necessarily require or imply these
There is any this actual relation or order between entity or operation.Moreover, term " comprising ", " bag
Containing " or any other variant thereof is intended to cover non-exclusive inclusion, so that including a series of key elements
Process, method, article or equipment not only include those key elements, but also including being not expressly set out
Other key elements, or also include for this process, method, article or the intrinsic key element of equipment.
In the case of there is no more limitations, the key element limited by sentence "including a ...", it is not excluded that in bag
Also there is other identical element in the process, method, article or the equipment that include the key element.
Each embodiment in this specification is described by the way of related, identical phase between each embodiment
As part mutually referring to what each embodiment was stressed is the difference with other embodiment.
For device embodiment, because it is substantially similar to embodiment of the method, so description
Fairly simple, the relevent part can refer to the partial explaination of embodiments of method.
Represent in flow charts or logic and/or step described otherwise above herein, for example, can be recognized
To be the order list for realizing the executable instruction of logic function, any computer may be embodied in
In computer-readable recording medium, for instruction execution system, device or equipment (such as computer based system including place
Manage device system or other can be from the system of instruction execution system, device or equipment instruction fetch and execute instruction)
Use, or combine these instruction execution systems, device or equipment and use.For the purpose of this specification, " calculate
Machine computer-readable recording medium " can be it is any can include, store, communicating, propagating or transmission procedure for instruction perform
System, device or equipment or the device for combining these instruction execution systems, device or equipment and using.Calculate
The more specifically example (non-exhaustive list) of machine computer-readable recording medium includes following：With one or more wirings
Electrical connection section (electronic installation), portable computer diskette box (magnetic device), random access memory (RAM),
Read-only storage (ROM), erasable edit read-only storage (EPROM or flash memory), light
Fine device, and portable optic disk read-only storage (CDROM).In addition, computer-readable medium is even
Can print the paper or other suitable media of described program thereon, because can be for example by paper
Or other media carry out optical scanner, then enter edlin, interpretation or if necessary with the progress of other suitable methods
Handle electronically to obtain described program, be then stored in computer storage.
It should be appreciated that each several part of the present invention can be realized with hardware, software, firmware or combinations thereof.
In the above-described embodiment, multiple steps or method can be with storages in memory and by suitably referring to
The software or firmware of execution system execution is made to realize.If for example, realized with hardware, and in another reality
Apply the same in mode, can be realized with any one of following technology well known in the art or their combination：
Discrete logic with the logic gates for realizing logic function to data-signal, with suitable
The application specific integrated circuit of combinational logic gate circuit, programmable gate array (PGA), field programmable gate array
(FPGA) etc..
The embodiment of the present invention also provides a kind of electronic equipment, and the electronic equipment includes foregoing any embodiment institute
The device stated.
Fig. 4 is the structural representation of electronic equipment one embodiment of the present invention, it is possible to achieve Fig. 1-3 of the present invention
The flow of illustrated embodiment, as shown in figure 4, above-mentioned electronic equipment can include：Housing 41, processor 42,
Memory 43, circuit board 44 and power circuit 45, wherein, circuit board 44 is placed in what housing 41 was surrounded
Interior volume, processor 42 and memory 43 are arranged on circuit board 44；Power circuit 45, for for
Each circuit or device for stating electronic equipment are powered；Memory 43 is used to store executable program code；Processing
Device 42 is run and executable program code pair by reading the executable program code stored in memory 43
The program answered, the method for performing the acquisition user property described in foregoing any embodiment.
Processor 42 is to the specific implementation procedure and processor 42 of above-mentioned steps by running executable program
The step of code is further to perform, may refer to the description of Fig. 1-3 illustrated embodiments of the present invention, herein no longer
Repeat.
The electronic equipment exists in a variety of forms, includes but is not limited to：
(1) mobile communication equipment：The characteristics of this kind equipment is that possess mobile communication function, and with provide speech,
Data communication is main target.This Terminal Type includes：Smart mobile phone (such as iPhone), multimedia handset,
Feature mobile phone, and low-end mobile phone etc..
(2) super mobile personal computer equipment：This kind equipment belongs to the category of personal computer, has calculating and locates
Function is managed, typically also possesses mobile Internet access characteristic.This Terminal Type includes：PDA, MID and UMPC are set
It is standby etc., such as iPad.
(3) portable entertainment device：This kind equipment can show and play content of multimedia.The kind equipment includes：
Audio, video player (such as iPod), handheld device, e-book, and intelligent toy and portable
In-vehicle navigation apparatus.
(4) server：The equipment that the service of calculating is provided, the composition of server include processor, hard disk, internal memory,
System bus etc., server is similar with general computer architecture, but is due to need to provide highly reliable clothes
Business, therefore in terms of disposal ability, stability, reliability, security, scalability, manageability
It is required that higher.
(5) other electronic equipments with data interaction function.
Those skilled in the art are appreciated that to realize the whole or portion that above-described embodiment method is carried
It can be by program step by step to instruct the hardware of correlation to complete, described program can be stored in a kind of meter
In calculation machine readable storage medium storing program for executing, the program upon execution, including one or a combination set of the step of embodiment of the method.
For convenience of description, description apparatus above is to be divided into various units/modules with function to describe respectively.When
So, can be the function of each unit/module in same or multiple softwares and/or hardware when implementing the present invention
Realize.
As seen through the above description of the embodiments, those skilled in the art can be understood that this
Invention can add the mode of required general hardware platform to realize by software.Understood based on such,
The part that technical scheme substantially contributes to prior art in other words can be with software product
Form is embodied, and the computer software product can be stored in storage medium, such as ROM/RAM, magnetic
Dish, CD etc., including some instructions are to cause a computer equipment (can be personal computer, take
Business device, or network equipment etc.) perform described in some parts of each embodiment of the invention or embodiment
Method.
The foregoing is only a specific embodiment of the invention, but protection scope of the present invention is not limited to
This, any one skilled in the art the invention discloses technical scope in, can readily occur in
Change or replacement, should all be included within the scope of the present invention.Therefore, protection scope of the present invention
It should be defined by scope of the claims.
Claims (10)
1. a kind of method for obtaining user property, it is characterised in that including：
The application program obtained in electronic equipment installs list, inquires about the application program pre-set and belongs to user
Property concentrate the mapping table of each user property probability, obtain the application program and each application program in list be installed
Each user property probability mapped respectively；
For each user property probability, calculate the application program and each application program mapping in list is installed
Each user property probability and value；
It is determined that the use of the user property of the electronic equipment being the maximum and corresponding user property of value.
2. the method according to claim 1 for obtaining user property, it is characterised in that obtain described answer
The mapping table of each user property probability is concentrated to include with user property with program：
The training user collection of known users attribute is obtained, the training user is obtained and concentrates each training user's
Application program installs list；
The application program of each training user of traversal installs each application program in list, and statistics is installed respectively
The corresponding user property number of each application program；
Each user property probability that the corresponding user property number counted based on application program is applied to pre-set
Calculation formula, obtains each user property probability of correspondence application program, builds application program and each user property
The mapping table of probability.
3. the method according to claim 2 for obtaining user property, it is characterised in that the traversal is every
The application program of one training user installs each application program in list, and statistics installs each application program respectively
Corresponding user property number include：
B001, the mapping that application program, the first user property number and second user attribute number are built in advance is closed
It is table, in the mapping table, the initial value of the first user property number and second user attribute number
It is zero；
B002, reads an application program and installs list, obtains an application program and installs what is included in list
Each application name, the mapping table is write by each application name, should according to described one read
The corresponding user property of list is installed with program, update the first user property number in the mapping table or
Second user attribute number；
B003, judges whether all application programs installation lists read and finishes, if it is not, reading next
Application program installs an application name in list；
With the presence or absence of the application name read in B004, inquiry mapping table, if it is, performing step
B006；If it is not, performing step B005；
B005, mapping table is write by an application name of reading, performs step B006；
B006, judges whether application names all in next application program installation list read and finishes,
If it is, performing step B007；If it is not, reading next application program installs another in list answer
With program name, step B004 is performed；
B007, the corresponding user property of list is installed according to next application program, is updated the mapping and is closed
It is the first user property number or second user attribute number in table.
4. the method for the acquisition user property according to any one of claims 1 to 3, it is characterised in that
The user property collection includes male user and female user, and the male of i-th of application program is calculated using following formula
User's probability：
<mrow>
<msub>
<mi>P</mi>
<mrow>
<mi>i</mi>
<mi>m</mi>
<mi>a</mi>
<mi>l</mi>
<mi>e</mi>
</mrow>
</msub>
<mo>=</mo>
<mfrac>
<mi>N</mi>
<msub>
<mi>N</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
</mfrac>
<mi>x</mi>
<msup>
<mn>100</mn>
<mfrac>
<mrow>
<mo>|</mo>
<msub>
<mi>M</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
<mo>-</mo>
<msub>
<mi>F</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
<mo>|</mo>
</mrow>
<msub>
<mi>N</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
</mfrac>
</msup>
<mi>x</mi>
<msup>
<mn>100</mn>
<mfrac>
<msub>
<mi>M</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
<msub>
<mi>N</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
</mfrac>
</msup>
</mrow>
In formula,
PimaleFor the male user probability of i-th of application program；
N concentrates the training number of users included for training user；
NappiTo install the training number of users of i-th of application program；
MappiTo install the amount for men of i-th of application program；
FappiTo install the amount for women of i-th of application program；
Wherein, Nappi=Mappi+Fappi。
5. the method according to claim 4 for obtaining user property, it is characterised in that utilize following formula meter
Calculate the female user probability of i-th of application program：
<mrow>
<msub>
<mi>P</mi>
<mrow>
<mi>i</mi>
<mi>f</mi>
<mi>e</mi>
<mi>m</mi>
<mi>a</mi>
<mi>l</mi>
<mi>e</mi>
</mrow>
</msub>
<mo>=</mo>
<mfrac>
<mi>N</mi>
<msub>
<mi>N</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
</mfrac>
<mi>x</mi>
<msup>
<mn>100</mn>
<mfrac>
<mrow>
<mo>|</mo>
<msub>
<mi>M</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
<mo>-</mo>
<msub>
<mi>F</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
<mo>|</mo>
</mrow>
<msub>
<mi>N</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
</mfrac>
</msup>
<mi>x</mi>
<msup>
<mn>100</mn>
<mfrac>
<msub>
<mi>F</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
<msub>
<mi>N</mi>
<mrow>
<mi>a</mi>
<mi>p</mi>
<mi>p</mi>
<mi>i</mi>
</mrow>
</msub>
</mfrac>
</msup>
</mrow>
In formula,
PifemaleFor the female user probability of i-th of application program.
6. the method for the acquisition user property according to any one of claims 1 to 3, it is characterised in that
The each user property for calculating each application program mapping in the application program installation list using following formula is general
Rate and value：
<mrow>
<msub>
<mi>P</mi>
<mi>i</mi>
</msub>
<mo>=</mo>
<munderover>
<mo>&Sigma;</mo>
<mrow>
<mi>j</mi>
<mo>=</mo>
<mn>1</mn>
</mrow>
<mi>K</mi>
</munderover>
<msub>
<mi>P</mi>
<mrow>
<mi>l</mi>
<mi>j</mi>
</mrow>
</msub>
</mrow>
In formula,
PlFor l user property probability and value；
K is that the application program in electronic equipment installs the application program number that list is included；
PljFor the corresponding relative users attribute probability of j-th of application program in electronic equipment.
7. the method for the acquisition user property according to any one of claims 1 to 3, it is characterised in that
Methods described also includes：
The user property that user property write-in using the electronic equipment is pre-set pushes list；
According to the user property of content to be pushed requirement, the corresponding user's category of user property of the requirement is read
Property push list, the user pushed to the user property of reading in list pushes the content to be pushed.
8. a kind of device for obtaining user property, it is characterised in that including：User property probabilistic query module,
Probability and value computing module and user property processing module, wherein,
User property probabilistic query module, list, inquiry are installed for obtaining the application program in electronic equipment
The application program pre-set concentrates the mapping table of each user property probability with user property, obtains the application
Program installs each user property probability that each application program maps respectively in list；
Probability and value computing module, are installed for for each user property probability, calculating the application program
The each user property probability and value of each application program mapping in list；
User property processing module, for determining that using the user property of the electronic equipment be maximum and value pair
The user property answered.
9. the device according to claim 8 for obtaining user property, it is characterised in that user's category
Property probabilistic query module includes：Training user's collection acquiring unit, Traversal Unit, mapping table construction unit, look into
Unit and user property probability acquiring unit are ask, wherein,
User's collection acquiring unit is trained, the training user for obtaining known users attribute collects, and obtains the instruction
Practicing user concentrates the application program of each training user to install list；
Traversal Unit, each application program in application program installation list for traveling through each training user,
Statistics installs the corresponding user property number of each application program respectively；
Mapping table construction unit, the corresponding user property number for will be counted based on application program is applied to advance
Each user property probability calculation formula set, obtains each user property probability of correspondence application program, builds
Application program and the mapping table of each user property probability；
Query unit, list, the application journey of inquiring structuring are installed for obtaining the application program in electronic equipment
Sequence concentrates the mapping table of each user property probability with user property；
User property probability acquiring unit, each application program in list is installed for obtaining the application program
Each user property probability mapped respectively.
10. a kind of electronic equipment, it is characterised in that the electronic equipment includes：Housing, processor, deposit
Reservoir, circuit board and power circuit, wherein, circuit board is placed in the interior volume that housing is surrounded, processor
Set on circuit boards with memory；Power circuit, for each circuit or device for above-mentioned electronic equipment
Power supply；Memory is used to store executable program code；What processor was stored by reading in memory holds
Line program code runs program corresponding with executable program code, for performing foregoing any claim
The method of acquisition user property described in 1-7.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610196295.3A CN107291728A (en) | 2016-03-31 | 2016-03-31 | Method and device for acquiring user attribute and electronic equipment |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610196295.3A CN107291728A (en) | 2016-03-31 | 2016-03-31 | Method and device for acquiring user attribute and electronic equipment |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN107291728A true CN107291728A (en) | 2017-10-24 |
Family
ID=60087175
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610196295.3A Pending CN107291728A (en) | 2016-03-31 | 2016-03-31 | Method and device for acquiring user attribute and electronic equipment |
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| CN110796179A (en) * | 2019-10-12 | 2020-02-14 | 上海上湖信息技术有限公司 | Sample data processing method and device for model training, storage medium and terminal |
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