CN107205011A - Business datum method for pushing and its system - Google Patents
Business datum method for pushing and its system Download PDFInfo
- Publication number
- CN107205011A CN107205011A CN201610810571.0A CN201610810571A CN107205011A CN 107205011 A CN107205011 A CN 107205011A CN 201610810571 A CN201610810571 A CN 201610810571A CN 107205011 A CN107205011 A CN 107205011A
- Authority
- CN
- China
- Prior art keywords
- information
- client
- event
- future event
- data
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0264—Targeted advertisements based upon schedule
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
Abstract
A kind of business datum method for pushing of disclosure and its system, wherein this method include：Obtain the future event information from client；Matching obtains the business datum corresponding with the future event information in the service resources database pre-established；The business datum is pushed to the client.Accurate data-pushing can be realized by the application.
Description
Technical field
The application is related to field of computer technology, more particularly to a kind of business datum method for pushing and its system.
Background technology
The basic goal of advertisement delivery system is to aid in advertiser and promotes product or the service of oneself, improves advertisement main product
The sales volume or popularity of product/service.How advertisement putting to be given to the crowd that there is potential close association with advertisement promotion entity,
It is the problem that advertisement putting faces always.Current advertisement putting technology is being undergone from pervasive advertisement promotion (thousand people
Simultaneously) to the process of precisely orientation (face of thousand people thousand).
In the technology category precisely oriented, almost all of ad system is all attribute (e.g., the property according to client in itself
Not, age etc.) and user's past number of site the behavior such as browse, buy to carry out advertisement orientation.For example, client once purchases
Bought a mobile phone, then some advertising messages related to mobile phone are then pushed to user.But, this advertisement sending method tool
There are many weak points, the advertisement pushed is likely to indefinite user message interested, therefore can not realize advertisement
Precisely deliver, cause advertisement delivery effect not good, it is therefore necessary to propose that improved technological means solves the above problems.
The content of the invention
The main purpose of the application is to provide a kind of business datum method for pushing and its system, to overcome in the prior art
The problem of ad data is accurately delivered can not be realized.
A kind of business datum method for pushing is provided according to the embodiment of the present application, it includes：Obtain the future from client
Event information；Matching obtains the business number corresponding with the future event information in the service resources database pre-established
According to；The business datum is pushed to the client.
Wherein, the future event information of the acquisition from client, including：Acquisition includes the customer incident of temporal information
Information, judges whether the temporal information in the customer incident information is future time by standard of current point in time, if then
Judge the customer incident information for the future event information.
Wherein, the customer incident information is obtained by one or a combination set of following information record source：Electronic calendar is recorded
Event, electronic memorandum record event, the event of electronic journey unirecord, social networks record event.
Wherein, the matching in the service resources database pre-established obtains corresponding with the future event information
Business datum, including：Word segmentation processing is carried out to the future event information and obtains business keyword, it is crucial according to the business
Word matches in the service resources database and obtains corresponding business datum.
Wherein, in addition to：Customer attribute information and user's history behavioural information from the client are obtained, and is carried out
Storage.
Wherein, in addition to：Receive the data request information from the client；To the customer attribute information, institute
State user's history behavioural information and the future event information carries out word segmentation processing and obtains the first business keyword；According to described
One business keyword matches in the service resources database and obtains corresponding business datum；The business datum is pushed to
The client.
Wherein, in addition to：Customer group information according to belonging to the customer attribute information determines the user, it is determined that with the use
The corresponding second business keyword of family faciation；According to the first business keyword and/or the second business keyword in institute
State matching in service resources database and obtain corresponding business datum.
A kind of business datum supplying system is also provided according to the embodiment of the present application, it includes：Future event acquisition module, is used
In future event information of the acquisition from client；Data match module, in the service resources database pre-established
Matching obtains the business datum corresponding with the future event information；Data-pushing module, for the business datum to be pushed away
It is sent to the client.
Wherein, the future event acquisition module, for obtain include the customer incident information of temporal information, with it is current when
Between point be that standard judges whether the temporal information in the customer incident information is future time, if then judging user's thing
Part information is the future event information.
Wherein, the future event acquisition module obtains user's thing by one or a combination set of following information record source
Part information：The event of electronic calendar record, the event of electronic memorandum record, the event of electronic journey unirecord, social networks
The event of record.
Wherein, the data match module, business key is obtained for carrying out word segmentation processing to the future event information
Word, matches in the service resources database according to the business keyword and obtains corresponding business datum.
Wherein, the system also includes：User property acquisition module, for obtaining the user property letter from client
Breath；Historical behavior acquisition module, for obtaining the user's history behavioural information from client.
Wherein, the system also includes：Request of data receiving module, please for receiving the data from the client
Seek information；Data analysis module, for the customer attribute information, the user's history behavioural information and the future event
Information carries out word segmentation processing and obtains the first business keyword；The data match module, is additionally operable to be closed according to first business
Keyword matches in the service resources database and obtains corresponding business datum.
Wherein, the data analysis module, is additionally operable to the user according to belonging to the customer attribute information determines the user
Group's information, and determine the second business keyword corresponding with the customer group；The data match module, is additionally operable to according to described
First business keyword and/or the second business keyword match in the service resources database and obtain corresponding business
Data.
A kind of client is also provided according to the embodiment of the present application, it includes：Future event acquisition module, for gathering future
Event information；Sending module, for the future event information to be sent to service end；Data demand module, for described
Service end asks the business datum corresponding with the future event information；Data reception module, for receiving the service end
The business datum sent.
A kind of service end is also provided according to the embodiment of the present application, it includes：Future event acquisition module, comes from for obtaining
The future event information of client；Data demand module, for being asked and the future event information to a data jettison system
Corresponding business datum so that the data jettison system matched in the service resources database pre-established with it is described not
Carry out the corresponding business datum of event information；Data-pushing module, for receiving the industry that the data jettison system is sent
Business data, and the business datum is pushed to the client.
According to the technical scheme of the application, by obtaining the future event that the following following period of time of client will occur
Information, carries out data-pushing, it is achieved thereby that accurately according to the corresponding business datum of future event information matches and to client
Data-pushing.
Brief description of the drawings
Accompanying drawing described herein is used for providing further understanding of the present application, constitutes the part of the application, this Shen
Schematic description and description please is used to explain the application, does not constitute the improper restriction to the application.In the accompanying drawings：
Fig. 1 is the flow chart of the business datum method for pushing according to the application one embodiment；
Fig. 2 is the flow chart of the business datum method for pushing according to another embodiment of the application；
Fig. 3 is the structured flowchart of the business datum supplying system according to the application one embodiment；
Fig. 4 is the structured flowchart of the business datum supplying system according to another embodiment of the application；
Fig. 5 is the structured flowchart of the client according to the application one embodiment；
Fig. 6 is the structured flowchart of the service end according to the application one embodiment.
Embodiment
To make the purpose, technical scheme and advantage of the application clearer, below in conjunction with the application specific embodiment and
Technical scheme is clearly and completely described corresponding accompanying drawing.Obviously, described embodiment is only the application one
Section Example, rather than whole embodiments.Based on the embodiment in the application, those of ordinary skill in the art are not doing
Go out the every other embodiment obtained under the premise of creative work, belong to the scope of the application protection.
According to the embodiment of the present application, there is provided a kind of business datum method for pushing.
Fig. 1 is the flow chart of the business datum method for pushing according to the application one embodiment, as shown in figure 1, the side
Method includes：
Step S102, obtains the future event information from client.
In the embodiment of the present application, described future event information refer to according to client record prediction future one
The event that will occur in the section time, the event that can be recorded by electronic calendar, the event of electronic memorandum record, electronics row
The customer incident acquisition of information such as event, the event of social networks record of journey unirecord obtain future event information.Specifically,
Obtaining first includes the customer incident information of temporal information, and the customer incident information is then judged by standard of current point in time
In temporal information whether be future time, if then judging the customer incident information for the future event information.
Wherein, the client is application program (App) in terminal device, and the terminal device is included but not
It is limited to：The terminal device such as mobile phone or smart mobile phone, tablet personal computer (PAD), desktop computer, notebook computer.
Step S104, matching obtains corresponding with the future event information in the service resources database pre-established
Business datum.
Specifically, word segmentation processing is carried out to the future event information and obtains business keyword, it is crucial according to the business
Word matches in the service resources database and obtains corresponding business datum.
Step S106, the client is pushed to by the business datum.
By the embodiment of the present application, the future event that will occur by obtaining the following following period of time of client is believed
Breath, data-pushing is carried out according to the corresponding business datum of future event information matches and to client, accurate so as to realize
Data-pushing.
Fig. 2 is the flow chart of the business datum method for pushing according to another embodiment of the application, as shown in Fig. 2 including：
Step S202, obtains the customer attribute information from client, and customer attribute information is stored in into service end
In User Information Database.
When client is in system registry, it is necessary to fill in the essential information of some users, such as：Sex, age, occupation, interest
The customer attribute informations such as hobby.These information can be recorded and stored by system background；Simultaneity factor is that client distributes a mark
Know information (ID), by described customer attribute information to should identification information storage in User Information Database, so as to follow-up
It is further analyzed.In another embodiment of the application, the user can also be obtained by database or storage device
Attribute information.
Step S204, obtains the user's history behavioural information from client, and user's history behavioural information is stored in
In the User Information Database of service end.
When client uses its identification information login system, background system can identify login by the identification information
Client.All operation behaviors after User logs in systems, for example：Browse the use such as history, purchasing history, evaluation information
Family historical behavior information, all by system collect and to should identification information storage in User Information Database, subsequently to do
Further analysis.
Step S206, while step S204 is performed, obtains the future event information from client, and by following thing
Part information is stored in the User Information Database of service end.It is to be appreciated that step S204 and step S206 do not have strict elder generation
Execution sequence afterwards.
In actual applications, can by client set an Agent (Agent) capture future event information,
Agent needs to obtain the permission grant of client when enabling.The Agent can be with the record of terminal where periodic scanning client
The record source of future event, for example：Calendar, memorandum, notepad, travel schedule, chat tool etc., so as to obtain future event letter
Breath；Or when user adds an event in record source, triggering Agent obtains future event information in real time, and will obtain
What is obtained sends back service end for future event information.
For example, user records " birthday for after one week being lover " in the calendar of terminal, the Agent for being arranged on terminal passes through
Periodic scanning or in real time triggering get the customer incident information, judge " to be the life of lover after one week by standard of current time
Day " be future event, then by the future event information and service end is sent to, the future event information is stored in clothes by service end
It is engaged in the User Information Database at end, to be subsequently further analyzed.
Step S208, receives the data request information from the client.
When the data of client Website login system request website, server end obtains the identification information of client, so
Afterwards requesting data information is gone using the identification information to data jettison system.In one embodiment of the application, data are delivered
System can be advertisement delivery system, and data message can be advertising message.
Step S210, data jettison system finds correspondence according to the identification information of user by User Information Database
Attribute information, historical behavior information and the future event information of the user, and according to above- mentioned information in service resources database
Middle matching obtains corresponding service data information.In this step, it can also be drawn with reference to by data analysis with same
Other people some information of sample attribute, then amid all these factors carry out data filtering and data screening obtain business number
According to.
Specifically, the attribute information based on user, historical behavior and future event information carry out word segmentation processing and obtain the
One business keyword；Then user (such as same age bracket, the use of same region for possessing some same attributes with the user are obtained
Family etc.) the second business keyword, then according to default weighting logic to the first business keyword and the second business keyword
Progress, which is handled, obtains final business keyword, and corresponding business datum is matched in service resources database.For example, based on use
The point of interest that user may be interested is analyzed in the attribute information and historical behavior at family and future event, and analysis is gathered around with the user
There is the point of interest of the user of some same attributes, be then filtrated to get above-mentioned point of interest according to certain weighting logic
Point of interest the ad data being adapted with user is filtered out in advertising resource storehouse.
Step S212, client is pushed to by the business datum.
The web site contents of client request and the business datum obtained from data jettison system are returned to visitor by service end
Family end.
By above-described embodiment of the application, the event that client can be participated in following a period of time, which is brought into precisely to deliver, is
The consideration category of system, can deliver more accurate ad data to user.
A kind of business datum supplying system is also provided according to the embodiment of the present application.
Fig. 3 is the structured flowchart of the business datum supplying system according to the application one embodiment, as shown in figure 3, described
System at least includes：Future event acquisition module 31, data match module 32 and data pushing module 33, are described below in detail each
The 26S Proteasome Structure and Function of module.
Future event acquisition module 31 is used to obtain the future event information from client.
In the embodiment of the present application, described future event information referred in client record within following a period of time
The event that will occur, can obtain the customer incident information by one or a combination set of following information record source：Electronics day
Go through the thing recorded in the event recorded in the event of record, electronic memorandum, the event of electronic journey unirecord, social networks
Part.Specifically, the future event acquisition module 10 is obtained first includes the customer incident information of temporal information, then with current
Time point is that standard judges whether the temporal information in the customer incident information is future time, if then judging the user
Event information is the future event information.
Data match module 32 is mutually coupled with future event acquisition module 31, in the service resources data pre-established
Matching obtains the business datum corresponding with the future event information in storehouse.Specifically, the data match module 32 can be with
Word segmentation processing is carried out to the future event information and obtains business keyword, then according to the business keyword in the business
Matching obtains corresponding business datum in resource database.
Data-pushing module 33 is used to the business datum being pushed to the client.
Fig. 4 is the structured flowchart of the business datum supplying system according to another embodiment of the application, as shown in figure 4, described
System at least includes：Future event acquisition module 41, user property acquisition module 42, historical behavior acquisition module 43, data please
Ask receiving module 44, data analysis module 45, data match module 46 and data pushing module 47.
According to the embodiment of the present application, the future event acquisition module 41 is used to obtain the future event letter from client
Breath；The user property acquisition module 42 is used to obtain the customer attribute information from client；The historical behavior obtains mould
Block 43 is used to obtain the user's history behavioural information from client., will be upper after the above- mentioned information from client is got
Information is stated to be stored in the User Information Database of service end.In the embodiment of the present application, future event acquisition module 41 can be with
The future event information directly is obtained from client, or institute can be acquired from other databases or storage device
Future event information is stated, the application is not limited to this.
The request of data receiving module 44 is used to receive the data request information from the client, responds the data
Solicited message, the data analysis module 45 gets customer attribute information, the user of the user by User Information Database
Historical behavior information and future event information, and the first business keyword is obtained to above- mentioned information progress word segmentation processing；The number
It is used to be matched in service resources database according to the first business keyword according to matching module 46 to obtain corresponding business datum,
The business datum is finally pushed into the client by data-pushing module 47.
In one embodiment of the application, the data analysis module 45 can also be true according to the customer attribute information
Customer group information belonging to the fixed user, and determine the second business keyword corresponding with the customer group；The Data Matching
Module 46 is counted according to the weighting logic pre-set to the first business keyword and/or the second business keyword
Calculate and determine a final business keyword, and matched in the service resources database according to the business keyword and to obtain pair
The business datum answered.It is to be appreciated that the first business keyword and the second business keyword can be one or more
Language vocabulary, the application is not limited to this.
In one embodiment of the application, it can be realized by Website server and data jettison system shown in Fig. 4
The function of module, such as Website server realize that future event acquisition module 41, user property acquisition module 42, historical behavior are obtained
The function of the modules such as modulus block 43, request of data receiving module 44 and data pushing module 47 and User Information Database, number
The function of data analysis module 45, data match module 46 and service resources database is realized according to jettison system.
A kind of client is also provided according to the embodiment of the present application.The client is the application journey in terminal device
Sequence (App), the terminal device includes but is not limited to：It is mobile phone or smart mobile phone, intelligent television, tablet personal computer (PAD), desk-top
The terminal devices such as machine, notebook computer.
Fig. 5 is the structured flowchart of the client 50 according to the application one embodiment, as shown in figure 5, the client 50 to
Include less：Future event acquisition module 51, sending module 52, request of data sending module 53 and data reception module 54, below
The 26S Proteasome Structure and Function of each module is described in detail.
Future event acquisition module 51 is used to gather future event information；Further, the future event acquisition module
51 collection include the customer incident information of temporal information, judge by standard of current point in time in the customer incident information when
Between information whether be future time, if then judging the customer incident information for the future event information.In practical application
In, event that the future event acquisition module 51 can be recorded by electronic calendar, the event of electronic memorandum record, electronics
Event, event of social networks record of stroke unirecord etc. are stored in one or a combination set of information record source of terminal device and adopted
Collect the customer incident information.
Sending module 52 is used to send the future event information to the service end being connected with client.
Request of data sending module 53, which is used to send to the service end, asks corresponding with the future event information
The data request information of business datum.In practice, when the data of client Website login system request website, client root
According to its identification information data request information is sent to service end.
Data reception module 54 is used to receive the business datum that the service end is sent.
With continued reference to Fig. 5, the client 50 also includes：
User property acquisition module 55, for gathering customer attribute information；
Historical behavior acquisition module 56, for gathering user's history behavioural information；
Correspondingly, the sending module 52 is additionally operable to the customer attribute information and user's history behavioural information hair
Deliver to the service end.
Also include in the data request information that the request of data sending module 53 is sent to service end：The user
Attribute information, the user's history behavioural information.Service end is received after the data request information, and request belongs to the user
Property information, the user's history behavioural information business datum corresponding with the future event information, and will ask what is obtained
The business datum pushes to client.
A kind of service end is also provided according to the embodiment of the present application.The service end respectively with client and data jettison system
Connection, as shown in fig. 6, at least being included according to the service end 60 of the embodiment of the present application：
Future event acquisition module 61, for obtaining the future event information from client.In actual applications, future
Event acquisition module 61 directly can obtain the future event information from client, or from other databases or can deposit
The future event information is acquired in storage device.Further, the future event acquisition module 61, which is obtained, includes the time
The customer incident information of information, judges whether the temporal information in the customer incident information is not by standard of current point in time
Carry out the time, if then judging the customer incident information for the future event information.In actual applications, the future event
Event, the thing of electronic journey unirecord of event that acquisition module 61 can be recorded by electronic calendar, electronic memorandum record
Part, event of social networks record etc. are stored in one or a combination set of information record source of terminal device and gather the customer incident
Information.
Data demand module 62, for asking the business corresponding with the future event information to a data jettison system
Data, so that the data jettison system is matched and the future event information phase in the service resources database pre-established
Corresponding business datum.Specifically, service end is received after the data request information from client, and system is delivered to the data
The system request business datum corresponding with the future event information.
Data-pushing module 63, for receiving the business datum that the data jettison system is sent, and by the industry
Data-pushing be engaged in the client.
With continued reference to Fig. 6, the service end 60 also includes：
User property acquisition module 64, for obtaining the customer attribute information from client；
Historical behavior acquisition module 65, for obtaining the user's history behavioural information from client；
Correspondingly, the data demand module 62 is additionally operable to believe to data jettison system request and the user property
Breath, the user's history behavioural information and the corresponding business datum of the future event information.Data jettison system is received
State after information, above- mentioned information is analyzed, matching obtains corresponding business datum in service resources database, and will correspondence
Business datum send to service end.
The operating procedure of the present processes is corresponding with the architectural feature of system and device, can be with cross-referenced, not further
One repeats.
In summary, will by the following following period of time for obtaining client according to the above-mentioned technical proposal of the application
The future event information of generation, data-pushing is carried out according to the corresponding business datum of future event information matches and to client,
It is achieved thereby that accurate data-pushing.
It will be understood by those skilled in the art that embodiments herein can be provided as method, system or computer program product.
Therefore, the application can be using the embodiment in terms of complete hardware embodiment, complete software embodiment or combination software and hardware
Form.Deposited moreover, the application can use to can use in one or more computers for wherein including computer usable program code
The shape for the computer program product that storage media is implemented on (including but is not limited to magnetic disk storage, CD-ROM, optical memory etc.)
Formula.
In a typical configuration, computing device includes one or more processors (CPU), input/output interface, net
Network interface and internal memory.
Internal memory potentially includes the volatile memory in computer-readable medium, random access memory (RAM) and/or
The forms such as Nonvolatile memory, such as read-only storage (ROM) or flash memory (flash RAM).Internal memory is computer-readable medium
Example.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method
Or technology come realize information store.Information can be computer-readable instruction, data structure, the module of program or other data.
The example of the storage medium of computer includes, but are not limited to phase transition internal memory (PRAM), static RAM (SRAM), moved
State random access memory (DRAM), other kinds of random access memory (RAM), read-only storage (ROM), electric erasable
Programmable read only memory (EEPROM), fast flash memory bank or other memory techniques, read-only optical disc read-only storage (CD-ROM),
Digital versatile disc (DVD) or other optical storages, magnetic cassette tape, the storage of tape magnetic rigid disk or other magnetic storage apparatus
Or any other non-transmission medium, the information that can be accessed by a computing device available for storage.Define, calculate according to herein
Machine computer-readable recording medium does not include temporary computer readable media (transitory media), such as data-signal and carrier wave of modulation.
It should also be noted that, term " comprising ", "comprising" or its any other variant are intended to nonexcludability
Comprising so that process, method, commodity or equipment including a series of key elements are not only including those key elements, but also wrap
Include other key elements being not expressly set out, or also include for this process, method, commodity or equipment intrinsic want
Element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that wanted including described
Also there is other identical element in process, method, commodity or the equipment of element.
Embodiments herein is the foregoing is only, the application is not limited to.For those skilled in the art
For, the application can have various modifications and variations.It is all any modifications made within spirit herein and principle, equivalent
Replace, improve etc., it should be included within the scope of claims hereof.
Claims (23)
1. a kind of business datum method for pushing, it is characterised in that including：
Obtain the future event information from client；
Matching obtains the business datum corresponding with the future event information in the service resources database pre-established；
The business datum is pushed to the client.
2. according to the method described in claim 1, it is characterised in that the future event information of the acquisition from client, bag
Include：
Acquisition includes the customer incident information of temporal information, judges by standard of current point in time in the customer incident information
Whether temporal information is future time, if then judging the customer incident information for the future event information.
3. method according to claim 1 or 2, it is characterised in that obtained by one or a combination set of following information record source
Take the customer incident information：
The event of electronic calendar record, the event of electronic memorandum record, the event of electronic journey unirecord, social networks record
Event.
4. according to the method described in claim 1, it is characterised in that described to be matched in the service resources database pre-established
The business datum corresponding with the future event information is obtained, including：
Word segmentation processing is carried out to the future event information and obtains business keyword, according to the business keyword in the business
Matching obtains corresponding business datum in resource database.
5. according to the method described in claim 1, it is characterised in that also include：
Customer attribute information and user's history behavioural information from the client are obtained, and is stored.
6. method according to claim 5, it is characterised in that also include：
Receive the data request information from the client；
Word segmentation processing is carried out to the customer attribute information, the user's history behavioural information and the future event information to obtain
First business keyword；
Matched according to the first business keyword in the service resources database and obtain corresponding business datum；
The business datum is pushed to the client.
7. method according to claim 6, it is characterised in that also include：
Customer group information according to belonging to the customer attribute information determines the user, it is determined that corresponding with the customer group second
Business keyword；
Matched according to the first business keyword and/or the second business keyword in the service resources database
To corresponding business datum.
8. a kind of business datum supplying system, it is characterised in that including：
Future event acquisition module, for obtaining the future event information from client；
Data match module, is obtained and the future event information phase for being matched in the service resources database pre-established
Corresponding business datum；
Data-pushing module, for the business datum to be pushed into the client.
9. system according to claim 8, it is characterised in that the future event acquisition module, is further used for obtaining
Customer incident information including temporal information, the temporal information in the customer incident information is judged by standard of current point in time
Whether it is future time, if then judging the customer incident information for the future event information.
10. system according to claim 8 or claim 9, it is characterised in that the future event acquisition module passes through following information
One or a combination set of record source obtains the customer incident information：
The event of electronic calendar record, the event of electronic memorandum record, the event of electronic journey unirecord, social networks record
Event.
11. system according to claim 8, it is characterised in that the data match module, be further used for it is described not
Carry out event information progress word segmentation processing and obtain business keyword, according to the business keyword in the service resources database
Matching obtains corresponding business datum.
12. system according to claim 8, it is characterised in that also include：
User property acquisition module, for obtaining the customer attribute information from client；
Historical behavior acquisition module, for obtaining the user's history behavioural information from client.
13. system according to claim 12, it is characterised in that also include：
Request of data receiving module, for receiving the data request information from the client；
Data analysis module, for believing the customer attribute information, the user's history behavioural information and the future event
Breath carries out word segmentation processing and obtains the first business keyword；
The data match module, is additionally operable to be matched in the service resources database according to the first business keyword
To corresponding business datum.
14. system according to claim 13, it is characterised in that
The data analysis module, is additionally operable to the customer group information according to belonging to the customer attribute information determines the user, and
It is determined that the second business keyword corresponding with the customer group；
The data match module, is additionally operable to according to the first business keyword and/or the second business keyword in institute
State matching in service resources database and obtain corresponding business datum.
15. a kind of client, it is characterised in that including：
Future event acquisition module, for gathering future event information；
Sending module, for the future event information to be sent to service end；
Request of data sending module, for sending the request business number corresponding with the future event information to the service end
According to data request information；
Data reception module, for receiving the business datum that the service end is sent.
16. client according to claim 15, it is characterised in that the future event acquisition module is further used for,
Collection includes the customer incident information of temporal information, and the time in the customer incident information is judged by standard of current point in time
Whether information is future time, if then judging the customer incident information for the future event information.
17. the client according to claim 15 or 16, it is characterised in that the future event acquisition module passes through following
One or a combination set of information record source gathers the customer incident information：
The event of electronic calendar record, the event of electronic memorandum record, the event of electronic journey unirecord, social networks record
Event.
18. client according to claim 15, it is characterised in that also include：
User property acquisition module, for gathering customer attribute information；
Historical behavior acquisition module, for gathering user's history behavioural information；
The sending module is additionally operable to send the customer attribute information and the user's history behavioural information to the service
End.
19. client according to claim 18, it is characterised in that the number that the request of data sending module is sent
Also include according in solicited message：The customer attribute information, the user's history behavioural information.
20. a kind of service end, it is characterised in that including：
Future event acquisition module, for obtaining the future event information from client；
Data demand module, for asking the business datum corresponding with the future event information to a data jettison system,
So that the data jettison system matched in the service resources database pre-established it is corresponding with the future event information
Business datum；
Data-pushing module, for receiving the business datum that the data jettison system is sent, and by the business datum
It is pushed to the client.
21. service end according to claim 20, it is characterised in that the future event acquisition module, is further used for
Acquisition includes the customer incident information of temporal information, and the time in the customer incident information is judged by standard of current point in time
Whether information is future time, if then judging the customer incident information for the future event information.
22. the service end according to claim 20 or 21, it is characterised in that the future event acquisition module passes through following
One or a combination set of information record source obtains the customer incident information：
The event of electronic calendar record, the event of electronic memorandum record, the event of electronic journey unirecord, social networks record
Event.
23. service end according to claim 20, it is characterised in that also include：
User property acquisition module, for obtaining the customer attribute information from client；
Historical behavior acquisition module, for obtaining the user's history behavioural information from client；
The data demand module is additionally operable to, to data jettison system request and the customer attribute information, the user
The historical behavior information business datum corresponding with the future event information.
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610153281 | 2016-03-17 | ||
| CN2016101532813 | 2016-03-17 |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN107205011A true CN107205011A (en) | 2017-09-26 |
Family
ID=59904785
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610810571.0A Pending CN107205011A (en) | 2016-03-17 | 2016-09-08 | Business datum method for pushing and its system |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN107205011A (en) |
Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101577866A (en) * | 2008-05-07 | 2009-11-11 | 中国移动通信集团公司 | User classification method, advertisement release method and device |
| CN101820448A (en) * | 2009-02-27 | 2010-09-01 | 捷讯研究有限公司 | The communication system of mobile device notification is provided based on personal interest information and calendar event |
| CN104298719A (en) * | 2014-09-23 | 2015-01-21 | 新浪网技术(中国)有限公司 | Method and system for conducting user category classification and advertisement putting based on social behavior |
| WO2015111873A1 (en) * | 2014-01-22 | 2015-07-30 | 주식회사 모큘러스 | Automated targeting device and method |
| US20150294355A1 (en) * | 2013-01-02 | 2015-10-15 | Payam Zamani | Computer-based commercial marketplace sales lead scheduler |
-
2016
- 2016-09-08 CN CN201610810571.0A patent/CN107205011A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101577866A (en) * | 2008-05-07 | 2009-11-11 | 中国移动通信集团公司 | User classification method, advertisement release method and device |
| CN101820448A (en) * | 2009-02-27 | 2010-09-01 | 捷讯研究有限公司 | The communication system of mobile device notification is provided based on personal interest information and calendar event |
| US20150294355A1 (en) * | 2013-01-02 | 2015-10-15 | Payam Zamani | Computer-based commercial marketplace sales lead scheduler |
| WO2015111873A1 (en) * | 2014-01-22 | 2015-07-30 | 주식회사 모큘러스 | Automated targeting device and method |
| CN104298719A (en) * | 2014-09-23 | 2015-01-21 | 新浪网技术(中国)有限公司 | Method and system for conducting user category classification and advertisement putting based on social behavior |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US11816105B2 (en) | Systems and methods for enhancing user data derived from digital communications | |
| US20210287250A1 (en) | Providing data and analysis for advertising on networked devices | |
| WO2019149145A1 (en) | Compliant report class sorting method and apparatus | |
| EP2748781B1 (en) | Multi-factor identity fingerprinting with user behavior | |
| EP3447712B1 (en) | Measurement of multi-screen internet user profiles, transactional behaviors and structure of user population through a hybrid census and user based measurement methodology | |
| US20120323694A1 (en) | Non-invasive sampling and fingerprinting of online users and their behavior | |
| EP3070661A1 (en) | System and method for providing context driven hyper-personalized recommendation | |
| CN107808346B (en) | Evaluation method and evaluation device for potential target object | |
| CN101576988A (en) | Credit data interactive system and interactive method | |
| US20150339686A1 (en) | Enhanced data collection, processing, and analysis | |
| US20160034705A1 (en) | Stochastic privacy | |
| US20150373020A1 (en) | Secure Communications Methods for Use with Entrepreneurial Prediction Systems and Methods | |
| CN107977678A (en) | Method and apparatus for output information | |
| CN112561565A (en) | User demand identification method based on behavior log | |
| US20140351043A1 (en) | System and Method to Build External Facing Information Platform to Generate Target List of Entities | |
| CN110866698A (en) | Device for assessing service score of service provider | |
| US9525687B2 (en) | Template for customer attributes | |
| US20230252011A1 (en) | Method and system for data indexing and reporting | |
| US11157961B2 (en) | Augmenting graphical user interfaces in response to social media interactions | |
| CN110347943A (en) | Channel information processing method, device, storage medium and computer equipment | |
| CN107205011A (en) | Business datum method for pushing and its system | |
| CN112527991A (en) | Information processing method, apparatus and medium | |
| WO2017044197A1 (en) | Secure communications methods for use with entrepreneurial prediction systems and methods | |
| US20140188530A1 (en) | Provision of customer attributes to an organization | |
| US20140188550A1 (en) | Provision Of Customer Attributes To A Person |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20170926 |
|
| RJ01 | Rejection of invention patent application after publication |