CN107103070A

CN107103070A - A kind of front cover method to set up, apparatus and system

Info

Publication number: CN107103070A
Application number: CN201710264322.0A
Authority: CN
Inventors: 刘刚
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2017-04-21
Filing date: 2017-04-21
Publication date: 2017-08-29
Anticipated expiration: 2037-04-21
Also published as: CN107103070B

Abstract

The embodiment of the invention discloses a kind of front cover method to set up, apparatus and system；The embodiment of the present invention is using the article content for obtaining front cover to be placed, then, recognize the mass parameter of picture in this article content, the corresponding surface plot pattern of this article content and the corresponding front cover picture of the surface plot pattern are determined according to the mass parameter of picture in article content, the front cover of this article content is set according to the surface plot pattern and its corresponding front cover picture；The program can be selected corresponding surface plot pattern and front cover picture based on picture quality, so just can choose the higher picture of quality as front cover picture, improve front cover picture quality and click on conversion effect, and the program can also realize that different article contents use different surface plot patterns, surface plot pattern is enriched, the bandwagon effect of front cover picture is improved.

Description

A kind of front cover method to set up, apparatus and system

Technical field

The present invention relates to communication technical field, and in particular to a kind of front cover method to set up, apparatus and system.

Background technology

Both content aggregators in instant messaging application have polymerize the article of instant messaging public number transmission.Both content aggregators pair The content aggregation service device answered to user push article when, can public number information, the user interest that be subscribed to according to user etc. to Family pushes corresponding article.

User reads for convenience, and content aggregation service device would generally be from front cover of the corresponding picture as article.Can See, picture is the very important part of article content especially graph-text content, the surface plot pattern of especially article is directly closed The effect that user sees the First view of article is tied to, the click changing effect of end user is directly affected.

The surface plot that the article surface plot number of the being typically active of current both content aggregators displaying is selected, also some articles number Master can be not provided with surface plot.However, to ensure that in the middle of Feeds browsing content effect, if the text without surface plot Chapter, generally exposes or weakens also not good effect, therefore general article is equipped with surface plot.

The usual main meeting of original article number is well-designed and selects surface plot, and such as original article number is main to select matter out of article Higher picture is measured as the surface plot of this article；But be copy and carry from the main a large amount of articles of media number at present , dispatch chapter half be network operator be not article creator, front cover picture may be modified, led from media master Cause the mass ratio of article front cover picture relatively low.In addition, using current surface plot selection mode, can be set for all articles The surface plot of same pattern, therefore, reduces the displaying of article surface plot or effect is presented.

The content of the invention

The embodiment of the present invention provides a kind of front cover method to set up, apparatus and system, can improve the matter of article front cover picture Amount and bandwagon effect.

The embodiment of the present invention provides a kind of front cover method to set up, including：

Obtain the article content of front cover to be placed；

Recognize the mass parameter of picture in the article content；

According to the mass parameter of picture in the article content determine the corresponding surface plot pattern of the article content and The corresponding front cover picture of the surface plot pattern；

The front cover of the article content is set according to the surface plot pattern and its corresponding front cover picture.

Accordingly, the embodiment of the present invention also provides a kind of front cover and sets device, including：

Contents acquiring unit, the article content for obtaining front cover to be placed；

Parameter recognition unit, the mass parameter for recognizing picture in the article content；

Style determination unit, for determining the article content correspondence according to the mass parameter of picture in the article content Surface plot pattern and the corresponding front cover picture of the surface plot pattern；

Front cover setting unit, for setting the article content according to the surface plot pattern and its corresponding front cover picture Front cover.

Accordingly, the embodiment of the present invention also provides a kind of front cover and sets system, including any offer of the embodiment of the present invention Front cover sets device.

The embodiment of the present invention is using the article content for obtaining front cover to be placed, then, picture in identification this article content Mass parameter, the corresponding surface plot pattern of this article content and the envelope are determined according to the mass parameter of picture in article content The corresponding front cover picture of face pattern formula, the envelope of this article content is set according to the surface plot pattern and its corresponding front cover picture Face.The program can be selected corresponding surface plot pattern and front cover picture based on picture quality, so just can choose quality Higher picture improves front cover picture quality and clicks on conversion effect as front cover picture, and the program can also be realized not Same article content uses different surface plot patterns, enriches surface plot pattern, improves the bandwagon effect of front cover picture.

Brief description of the drawings

Technical scheme in order to illustrate the embodiments of the present invention more clearly, makes required in being described below to embodiment Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for For those skilled in the art, on the premise of not paying creative work, it can also be obtained according to these accompanying drawings other attached Figure.

Fig. 1 a are the schematic diagram of a scenario that front cover provided in an embodiment of the present invention sets system；

Fig. 1 b are the schematic flow sheets of front cover method to set up provided in an embodiment of the present invention；

Fig. 1 c are a kind of front cover displaying schematic diagrames of article content provided in an embodiment of the present invention；

Fig. 1 d are the front cover displaying schematic diagrames of another article content provided in an embodiment of the present invention；

Fig. 2 a are that the embodiment of the present invention provides another schematic diagram of a scenario that front cover sets system；

Fig. 2 b are another schematic flow sheets of front cover method to set up provided in an embodiment of the present invention；

Fig. 3 is the configuration diagram that front cover provided in an embodiment of the present invention sets system；

Fig. 4 a are the structural representations that front cover provided in an embodiment of the present invention sets device；

Fig. 4 b are another structural representations that front cover provided in an embodiment of the present invention sets device.

Embodiment

Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.It is based on Embodiment in the present invention, the every other implementation that those skilled in the art are obtained under the premise of creative work is not made Example, belongs to the scope of protection of the invention.

The embodiments of the invention provide a kind of front cover method to set up, apparatus and system.

System is set the embodiments of the invention provide a kind of front cover, the system can include what the embodiment of the present invention was provided Any front cover sets device, referring to Fig. 1 a, the front cover set device specifically can with it is integrated in the server, such as content assembles clothes It is engaged in device, content aggregation service device.In addition, the front cover sets system to include other equipment, such as user equipment, interior Hold storage server, content push server etc..Wherein, content storage server is used to receive and storage content assembling service The Periodical front cover information for the article content that device is sent；Content push server is used to obtain corresponding article from content storage server The Periodical front cover information of content or article content, and it is pushed to user equipment；User equipment is used to receive content push server hair The article content sent, and this article content is shown, or according to the envelope of the corresponding Periodical front cover information displaying article content of article content Face.

As shown in Figure 1a, when needing to set front cover to article content, it can obtain to be placed by content assembling server The article content of front cover, then, the mass parameter of picture in identification this article content, according to the quality of picture in this article content Parameter determines the corresponding surface plot pattern of this article content and the corresponding front cover picture of the surface plot pattern, according to the front cover Pattern formula and its corresponding picture set the front cover of this article content, obtain the Periodical front cover information of article content.General article content It can be transmitted by the form of message flow, therefore, message Flow Content is article content.

After front cover is set, content, which assembles server, will set the article content after front cover and/or the envelope of this article content Face information sends into content storage server preservation, need push article content when, can by content push server from The Periodical front cover information of article content or article content is obtained in content memorizer, then, by perhaps Periodical front cover information is sent in this article To user equipment, the article content that user equipment displaying is received, or according to the front cover of Periodical front cover information displaying article content.This Outside, it can also directly be obtained by user equipment from content storage server and have bound article content, and in this article Appearance is shown.

It will be described in detail respectively below.

Embodiment one,

The present embodiment will set the angle of device to be described from front cover, and the front cover sets device to be specifically integrated in clothes In business device, such as the equipment such as content assembling server, content aggregation service device.

A kind of front cover method to set up, including：The article content of front cover to be placed is obtained, then, in identification this article content The mass parameter of picture, according to the mass parameter of picture in article content determine the corresponding surface plot pattern of this article content, with And the corresponding front cover picture of the surface plot pattern sets the envelope of this article content according to the surface plot pattern and its corresponding picture Face.

As shown in Figure 1 b, the idiographic flow of the front cover method to set up can be as follows：

101st, the article content of front cover to be placed is obtained.

This article content can include：At least one of word, picture, video, the content such as audio, due to the present embodiment It is that picture is chosen from article content as front cover picture, therefore, in the present embodiment giving tacit consent to this article content at least includes picture.

In practical application, this article content can be transmitted by the form of message flow, be passed such as in the form of message flow It is defeated by content-aggregated application；Therefore, message Flow Content namely article content is included..Wherein, message flow can for Feeds stream or The other kinds of message flow of person.

Feeds is translated into informed source, be translated into again source material, feeding, information provide, submit the article, making a summary, source, news subscription, net source (English：Web feed, news feed, syndicated feed) it is a kind of data formats, website passes through it by newest information User is broadcast to, is generally arranged in time shaft mode, Timeline is Feed most originals most intuition also most basic display form.

Specifically, the article content of front cover to be placed can be obtained from content center server by network.

102nd, the mass parameter of picture in this article content is recognized.

Wherein, the mass parameter of picture is the quantization parameter of picture quality, its can indicate picture quality it is good with it is bad.Tool Body, the present embodiment can set up picture quality analysis model and be used as the quantitative criteria for weighing picture quality, pass through the picture Quality analysis model is that can obtain corresponding mass parameter.

For picture quality evaluation embody be people subjective feeling, human visual system be people to the physiology of picture and The reaction of psychological aspects.The subjective assessment of people is usually definition, noise etc..Preferably, the present embodiment can be according to human eye Subjective vision system founding mathematical models, and pass through the mass parameter of specific formula calculating picture.

Specifically, the present embodiment can be by calculating the mean-square value mean square error of picture pixels difference after picture and distortion processing Poor (MSE, mean squared error), to quantify picture quality；Namely the mass parameter of picture includes：Original image and mistake The mean square error of picture pixels difference after true processing.Now, step " mass parameter of picture in identification this article content " can be with Including：

Distortion processing is carried out to the picture, distorted picture is obtained；

Obtain the pixel value difference of the picture and the distorted picture；

Obtain the square mean error amount of the pixel value difference, and using the square mean error amount as the picture mass parameter.

Such as, the mean square error of picture can be calculated by lower formula：

Wherein, M, N are the length and width of picture, and fij represents the pixel value of original image, and fij' represents that distortion has gone out rear picture Pixel value.

In addition, the present embodiment can also be measured by resolution ratio, contrast, color saturation etc. to picture quality Change, to indicate the quality of picture quality.That is, the mass parameter of picture can include in the present embodiment：Resolution ratio, contrast, Color saturation etc..That is, the mass parameter of picture can include the first mass parameter and the second mass parameter, first matter Square mean error amount of pixel value difference etc. can be included by measuring parameter, and the second mass parameter can include resolution ratio, contrast, color and satisfy With degree etc..

103rd, according to the mass parameter of picture in this article content determine the corresponding surface plot pattern of this article content and The corresponding front cover picture of the surface plot pattern.

Wherein, surface plot pattern is the displaying pattern of the front cover picture of article content.The surface plot pattern can be according to envelope The quantity of face picture is divided into：Without figure cover art, free hand drawing cover art (as shown a front cover picture), many figure cover arts (the front cover picture for such as showing two, three or more than three).In addition, the surface plot pattern can also be according to front cover picture Size be divided into：Big figure cover art, small figure cover art, normal cover art etc..

Preferably, the present embodiment surface plot pattern can include：Free hand drawing cover art, many figure cover arts etc..The list Figure cover art further can be divided into according to the size of front cover picture：The big cover art of free hand drawing is (as displaying is one big The surface plot of size), the common approved sample formula of the free hand drawing surface plot of a normal size (such as show), namely free hand drawing cover art It can include：The big cover art of free hand drawing, the common cover art of free hand drawing etc..The size of the surface plot of the big cover art of the free hand drawing can be with Set according to the actual requirements.Many figure cover arts can be divided into according further to front cover picture number：Two figure front cover samples Formula, three figure cover arts, four figure cover arts, five figure cover arts etc..

It is that the common cover art of free hand drawing, the big cover art of free hand drawing and three figure cover arts are opened up in terminal with reference to Fig. 1 c The effect shown.In Fig. 1 c, it is the common front cover of free hand drawing in the middle of the article content front cover of three figure cover arts, interface that interface the top, which is, The article content front cover of pattern, the article content front cover that interface bottom is the big cover art of free hand drawing.In Fig. 1 d, interface the top With the article content front cover that center section is three figure cover arts, interface bottom is the article content envelope without figure cover art Face.

Preferably, the present embodiment can be determined in this article according to the quality and quantity parameter of picture in this article content Hold corresponding surface plot pattern and the corresponding picture of surface plot pattern.

Such as, primary election surface plot pattern can be determined according to the quantity of picture with elder generation, then, comes true in the quality for combining picture Whether the front cover picture for determining article content is primary election surface plot pattern.Specifically, step is " according to the number of picture in this article content Amount and mass parameter, determine the corresponding surface plot pattern of this article content and the corresponding picture of surface plot pattern " it can wrap Include：

The corresponding primary election surface plot pattern of this article content is determined according to the quantity of picture；

According to the mass parameter of picture in this article content and primary election surface plot pattern, the corresponding mesh of this article content is determined Mark surface plot pattern and the corresponding picture of target surface plot pattern.

In the present embodiment, determine that the mode of primary election surface plot pattern can have a variety of according to the quantity of picture, such as, work as text When chapter content has a pictures, it may be determined that primary election surface plot pattern is free hand drawing cover art, when article content has one During the picture of the above, it may be determined that primary election surface plot pattern is free hand drawing cover art or many figure cover arts.Namely step " root The corresponding primary election surface plot pattern article content of this article content is determined according to the quantity of picture " it can include：

When the quantity of the picture is 1, it is free hand drawing cover art to determine the corresponding primary election surface plot pattern of this article content；

When the quantity of the picture is more than 1, it is free hand drawing front cover sample to determine the corresponding primary election surface plot pattern of this article content Formula or many figure cover arts.

Such as, when the quantity of the picture is more than some threshold value, it may be determined that primary election surface plot pattern is many figure front cover samples Formula.The amount threshold can be determined according to the surface plot quantity needed for many figure cover arts；As needed for when many figure cover arts Surface plot quantity be 3, i.e., many figure cover arts be three figure cover arts when, such as when picture quantity more than or equal to 3 when, can To determine primary election surface plot pattern as many figure cover arts；When picture quantity be more than 1, and less than 3 when, it may be determined that primary election seal Face pattern formula is free hand drawing cover art etc..Again such as, if there are 2 pictures in article content, free hand drawing front cover can be used Pattern.

In addition, the step can also include：When the quantity of picture is zero, the corresponding surface plot pattern of article content is determined For without figure cover art.

During due to surface plot pattern for without figure cover art, show that this article curriculum offering front cover picture need not be directed to, because This, without performing the step of choosing picture, setting front cover；In order to save resource, the present embodiment method can be it is determined that surface plot Before pattern and front cover picture, it can also include：

Whether judge the primary election surface plot pattern is no figure cover art；

If it is not, then performing step " according to the mass parameter of picture in this article content and primary election surface plot pattern, it is determined that should The corresponding target surface plot pattern of article content and corresponding picture of target surface plot pattern ".

In the present embodiment, conversion effect is clicked on for lifting, it is determined that after the primary election surface plot pattern of article content, also needing Judge whether the mass parameter of the picture meets preparatory condition, if, it is determined that the corresponding target front cover pattern of article content Formula is primary election surface plot pattern, if not, it is determined that the corresponding surface plot pattern of article content is other surface plot patterns, such as without figure Cover art etc..

Wherein, preparatory condition can be set according to the actual requirements, such as, and preparatory condition can include：Quality parameter value exists In preset range etc..In practical application, include resolution ratio, contrast, saturation degree in mass parameter；Preparatory condition can include dividing At least one of resolution, contrast, saturation degree parameter meets preset requirement.As resolution ratio, contrast, saturation degree are more than some Threshold value etc..

Alternatively, the present embodiment, can be by the quality of each picture in article content after it is determined that surface plot pattern occur Parameter is compared, then, and whether the target surface plot pattern that article content is determined based on comparative result is primary election surface plot Pattern, and front cover picture when for primary election surface plot pattern.Namely step " is joined according to the quality of picture in this article content Number and primary election surface plot pattern, determine the corresponding surface plot pattern of this article content and the corresponding picture of surface plot pattern " It can include：

Candidate's picture of respective numbers is chosen from picture according to primary election surface plot pattern；

The mass parameter of candidate's picture and other pictures in this article content is compared, comparative result is obtained, wherein, Other pictures are the picture in this article content in addition to candidate's picture；

The corresponding target surface plot pattern of this article content is determined for primary election surface plot pattern according to comparative result and is somebody's turn to do The corresponding front cover picture of target surface plot pattern.

Wherein, the quantity of candidate's picture can be determined based on the surface plot quantity needed for primary election surface plot pattern, namely Step " the candidate's picture for choosing respective numbers from picture according to primary election surface plot pattern " can include：According to primary election surface plot Front cover picture number needed for pattern, candidate's picture of respective numbers is chosen according to the front cover picture number from picture.

The quantity of candidate's picture can be equal with the front cover picture number needed for primary election surface plot pattern, can also be more than just Select the front cover picture number needed for surface plot pattern.

Such as, when primary election surface plot pattern is free hand drawing cover art, the quantity of candidate's picture can be 1 or more than 1. Again such as, when primary election surface plot pattern is many figure cover arts such as three figure cover arts, the quantity of candidate's picture can be 3, or Person is more than 3 etc..

Wherein, the selection mode of candidate's picture can also be set according to the actual requirements, such as can be according to vertical Mode is chosen, namely is opened from the first pictures, is chosen to the direction of last picture；It is of course also possible to according to from it is rear to Preceding mode is chosen, namely is chosen from last picture to the direction of the first pictures.

For example, when primary election surface plot pattern is free hand drawing cover art, and candidate's picture number, when being 1, candidate's picture can be with For the first pictures in article content or the second pictures or last long picture etc..Again such as, when primary election front cover Pattern formula be many figure cover arts, and candidate's picture number be equal to many figure cover arts needed for surface plot quantity m when, the candidate Picture can be with m pictures before article content, or inverse m pictures etc..

Such as, with three figure cover arts, and the quantity of candidate's picture is equal to exemplified by 3, and article content includes Fig. 1, Fig. 2, figure 3rd, Fig. 4, Fig. 5；Three pictures can be chosen from picture as candidate's front cover picture, first three pictures (i.e. Fig. 1, figure is such as chosen 2nd, Fig. 3) it is used as candidate's picture.

Again such as, by taking three figure cover arts as an example, article content includes Fig. 1, Fig. 2, Fig. 3, Fig. 4, Fig. 5；Can be from picture Four pictures of middle selection are as candidate's front cover picture, and four pictures (i.e. Fig. 1, Fig. 2, Fig. 3, Fig. 4) are schemed as candidate before such as choosing Piece.

Wherein, comparative result can have a variety of, such as, and the quality parameter value that comparative result can include candidate's pictures is big In or less than other pictures quality parameter value.Represent that picture quality is better so that quality parameter value is smaller, and the number of candidate's picture Amount is equal to exemplified by 1, now, and step " determines that the corresponding target surface plot pattern of this article content seals for primary election according to comparative result Face pattern formula and corresponding front cover picture of target surface plot pattern " can include：When comparative result includes candidate's picture When the quality parameter value of (the first pictures in such as article content) is less than the quality parameter value of other any pictures, target is determined Surface plot pattern is primary election surface plot pattern, and chooses candidate's picture as front cover picture, i.e., when candidate's picture is (in such as article The first pictures in appearance) quality is better than determining that primary election surface plot pattern is target surface plot pattern during other pictures, and choose Candidate's picture is used as front cover picture.

When comparative result includes the quality parameter value of candidate's picture (the first pictures in such as article content) more than any During the quality parameter value of other pictures, it may be determined that the corresponding target surface plot pattern of article content is other cover arts, such as Many figure cover arts etc.；It is then possible to choose target front cover pattern from other pictures according to the quality parameter value of other pictures The front cover picture of formula；Namely when candidate's picture (the first pictures in such as article content) quality is less than other pictures, can be with The target surface plot pattern for determining article content is not primary election surface plot pattern, but is other surface plot patterns, then, from it He chooses the front cover picture of other front cover patterns in picture.Such as, represent that picture quality is better so that quality parameter value is smaller and be, and Other surface plot patterns are three figure cover art examples, and 3 minimum pictures of quality parameter value can be chosen from other pictures and are made For front cover picture.

It is above-mentioned be by quality parameter value is smaller represent that picture quality is better exemplified by introduce target surface plot pattern and front cover The determination of picture, it should be appreciated that in the case where the smaller expression picture quality of quality parameter value is poorer, mesh surface plot pattern And its determination process of front cover picture is similar with the process of above-mentioned introduction, difference includes：When the mass parameter of candidate's picture When value is more than the quality parameter value of other any pictures, it is primary election surface plot pattern to determine target surface plot pattern, and is chosen Candidate's picture (the first pictures in such as article content) is used as candidate's front cover picture.

Again such as, the comparative result of the present embodiment can also include：Mass parameter between candidate's picture and other pictures Within a preset range whether difference；Now, step " determines the corresponding target surface plot pattern of this article content according to comparative result And the corresponding front cover picture of target surface plot pattern " can include：

When the mass parameter difference between candidate's picture and other pictures within a preset range when, determine primary election surface plot Pattern is target surface plot pattern；

According to the mass parameter of other pictures, the corresponding front cover picture of target surface plot pattern is chosen from other pictures.

That is, candidate's picture (the first pictures of such as article content) and other pictures mass difference than larger When, it may be determined that target surface plot pattern is primary election surface plot pattern, and front cover picture can be chosen from other figures.Such as, Top-quality picture (quality parameter value highest is worked as or minimum picture) can be chosen from other pictures as surface plot Piece.

So that primary election surface plot pattern is free hand drawing cover art as an example, in the first pictures and the mass difference ratio of other pictures When larger, it may be determined that target surface plot pattern is primary election surface plot pattern, and can choose best in quality from other pictures Picture as free hand drawing cover art front cover picture.

Preferably, step " determines the corresponding target surface plot pattern of this article content and the target according to comparative result The corresponding front cover picture of surface plot pattern " can include：

The corresponding front cover picture of target surface plot pattern is chosen from candidate's picture.

That is, candidate's picture (first three pictures of such as article content) and other pictures mass difference than larger When, it may be determined that target surface plot pattern is free hand drawing surface plot pattern, and front cover picture can be chosen from candidate's figure.Such as, Top-quality picture (quality parameter value highest is worked as or minimum picture) can be chosen from other pictures as surface plot Piece.

So that primary election surface plot pattern is three figure cover arts as an example, in first three pictures or preceding four pictures and other pictures Mass difference than it is larger when, it may be determined that target surface plot pattern is three figure surface plot patterns, and can be from first three pictures Or corresponding picture is chosen in preceding four pictures as the front cover picture of three figure cover arts.

In the present embodiment, when mass parameter includes the first mass parameter and the second mass parameter, the comparative result can be with Including：Whether the first mass parameter difference between candidate's picture and other pictures is in the first preset range and candidate Whether the second quality parameter value of picture is more than the second quality parameter value of other pictures.It is as follows：

(1), step " determines the corresponding target surface plot pattern of this article content and the target front cover according to comparative result The corresponding front cover picture of pattern formula " can include：

Model is preset when comparative result includes the first mass parameter difference between candidate's picture and other pictures first In enclosing, and the second quality parameter value of candidate's picture is when being more than the second quality parameter value of other pictures, determines this article content Corresponding target surface plot pattern is primary election cover art；

According to the first mass parameter and the second mass parameter of other pictures, the target is chosen from other pictures The corresponding front cover picture of surface plot pattern.

Wherein, the first mass difference that the first preset range can be characterized between candidate's picture and other pictures is very big, i.e., First mass of other pictures is significantly larger than the first mass of candidate's picture.

Such as, using primary election surface plot pattern as free hand drawing cover art, the second mass parameter be resolution ratio exemplified by, out of article A pictures are chosen in appearance as candidate's picture (the first pictures in such as article content), then, by the first of candidate's picture Mass parameter and resolution ratio, respectively the first mass parameter and resolution ratio with other pictures be compared, when candidate's picture and its The first mass parameter difference between his picture is in the first preset range, and the resolution ratio of candidate's picture is more than other pictures Resolution ratio when, can choose the first mass parameter highest from other pictures, and resolution ratio is more than the picture of default resolution ratio It is used as the front cover picture of free hand drawing cover art.

Wherein, default resolution ratio can be based on the resolution setting needed for free hand drawing cover art, and such as the default resolution ratio can Think the resolution ratio needed for free hand drawing cover art.For example, in free hand drawing cover art cover art big for free hand drawing, the default resolution Rate can be the lowest resolution (such as 640*480) needed for the big cover art of free hand drawing.

In practical application, the quantity of the front cover picture of selection may exceed the front cover picture needed for target surface plot pattern Quantity, the front cover picture number as needed for free hand drawing cover art is 1, it is assumed that have two to meet front cover quality bar from other pictures Candidate's front cover picture of part, now, the quantity of candidate's front cover picture of selection can exceed the front cover needed for target surface plot pattern Picture number.Conversion ratio and front cover picture quality are clicked in order to improve, the present embodiment can choose phase from candidate's front cover picture The picture answered, to constitute multiple different front cover picture groups, and regard multiple different front cover picture groups as target front cover respectively The corresponding front cover picture of pattern, i.e., the different same article content of front cover picture group correspondence, then, by different front cover picture groups Article content be sent to different terminal group (terminal quantity of each terminal group be able to can also be differed with identical, wherein, eventually End group can randomly select), and the user fed back based on terminal group is directed to the click behavioural characteristic data screening of this article content Go out optimal front cover picture group.

That is, step is " according to the first mass parameter and the second mass parameter of other pictures, from other pictures Choose the corresponding front cover picture of the target cover art " it can include：

According to the first mass parameter and the second mass parameter of other pictures, target envelope is chosen from other pictures The corresponding candidate's front cover picture of face pattern formula；

When the surface plot quantity needed for the quantity of candidate's front cover picture is equal to the target surface plot pattern, waited all Picture is selected as the front cover picture of the target surface plot pattern；

When the quantity of candidate's front cover picture is more than the surface plot quantity, choose corresponding from candidate's front cover picture Picture, to constitute multiple different front cover picture groups, the front cover picture group includes the quantity candidate equal with the surface plot quantity Front cover picture；

It regard each front cover picture group as the front cover picture of the target surface plot pattern respectively.That is, if there is Multiple can as front cover picture candidate's front cover picture, then can select with the same piece article of different front cover picture group correspondence Surface plot, obtain the article content with different front cover picture groups, such as when target surface plot pattern be free hand drawing cover art when, It can obtain the article content a that article content a, front cover picture that front cover picture is Fig. 2 are Fig. 4.

Wherein, the picture number that front cover picture group is included is equal to the front cover picture number needed for target surface plot pattern, than Such as, when target surface plot pattern is free hand drawing cover art, the front cover picture group includes a front cover picture, and the front cover picture group is For front cover picture；When target surface plot pattern is three figure cover art, the front cover picture group includes three front cover pictures.

It is false exemplified by the smaller picture quality of the first quality parameter value is better using primary election surface plot pattern as free hand drawing cover art If article content includes：Fig. 1, Fig. 2, Fig. 3, Fig. 4；Fig. 1 the first quality parameter value is that 1, resolution ratio is 300*200, Fig. 2 matter It is 0.1 to measure parameter value, and resolution ratio is 700*900, and Fig. 3 quality parameter value is the quality that 0.2, resolution ratio is 800*500, Fig. 4 Parameter value is that 0.1, resolution ratio is 700*900；By the first pictures be Fig. 1 quality parameter value respectively with Fig. 2, Fig. 3, Fig. 4 Mass parameter is compared, the mass parameter difference that the mass parameter difference for obtaining Fig. 1 and Fig. 2 is 0.9, Fig. 1 and Fig. 3 is 0.8, Fig. 1 and Fig. 4 mass parameter difference is 0.9；When preset range is 0.5 to 1, then each first mass parameter difference is at this In preset range, and Fig. 1 resolution ratio is less than Fig. 2, Fig. 3, Fig. 4；Now, show that Fig. 1 picture quality is much worse than other figures The picture quality of piece.So now, candidate's front cover picture just can be selected from Fig. 2, Fig. 3, Fig. 4, e.g., picture quality is chosen most High (i.e. quality parameter value is minimum), and more than default resolution ratio 640*480, (the default resolution ratio is the big front cover sample of free hand drawing to resolution ratio Lowest resolution needed for formula) picture choose Fig. 2 and Fig. 4 as candidate's front cover picture, here and be used as candidate's front cover picture.

, can be using Fig. 2 as the corresponding front cover picture of free hand drawing cover art, while also will in order to lift click conversion effect Fig. 4 is used as the corresponding front cover picture of free hand drawing cover art.Afterwards, front cover picture can be distinguished for Fig. 2 and Fig. 4 article content Quantity identical terminal group is sent to, the quantity of the terminal group can be set according to the actual requirements, such as, 100,000 terminals etc.； The user that reports of terminal is directed to the click behavioral data of article content in receiving terminal group, according to the click behavioral data from Fig. 2 With optimal front cover picture is chosen in Fig. 4, to lift click conversion effect.

(2), step " determines the corresponding target surface plot pattern of this article content and the target front cover according to comparative result The corresponding front cover picture of pattern formula " can include：When comparative result includes the first mass between candidate's picture and other pictures Parameter difference is in the second preset range, and the second quality parameter value of candidate's picture is joined more than the second mass of other pictures During numerical value, it is primary election cover art to determine the corresponding target surface plot pattern of this article content；

Wherein, the first mass difference that the second preset range can be characterized between candidate's picture and other pictures is very big, i.e., First mass of candidate's picture is significantly larger than the first mass of other pictures.

Such as, using primary election surface plot pattern as three figure cover arts, the second mass parameter be resolution ratio exemplified by, out of article 3 pictures are chosen in appearance as candidate's picture (preceding 3 pictures in such as article content), then, by the first matter of candidate's picture Parameter and resolution ratio are measured, the first mass parameter and resolution ratio with other pictures are compared respectively, when candidate's picture and other The first mass parameter difference between picture is in the second preset range, and the resolution ratio of candidate's picture is more than other pictures During resolution ratio, can using 3 candidate's pictures as three figure cover arts front cover picture.

In practical application, the selection quantity of candidate's picture can exceed the front cover picture number needed for target surface plot pattern, Front cover picture number as needed for three figure cover arts is 3, it is assumed that has 4 candidate's pictures, and meets the first mass parameter and divide During the requirement of resolution, then the quantity of candidate's front cover picture can exceed the front cover picture number needed for target surface plot pattern.Together Sample clicks on conversion ratio and front cover picture quality to improve, and the present embodiment can choose corresponding picture from candidate's picture, with Multiple different front cover picture groups are constituted, and regard multiple different front cover picture groups as the corresponding envelope of target cover art respectively Face picture, i.e., the different same article contents of front cover picture group correspondence, then, the article content of different front cover picture groups is sent out Give different terminal group (terminal quantity of each terminal group be able to can also be differed with identical, wherein, terminal group can be random Choose), and the user based on terminal group feedback goes out optimal front cover for the click behavioural characteristic data screening of this article content Picture group.

That is, step " the corresponding front cover picture of target surface plot pattern is chosen from candidate's picture " can include：

When the surface plot quantity needed for the quantity of candidate's picture is equal to the target surface plot pattern, all candidates are schemed Piece as many figure cover arts front cover picture；

When the quantity of candidate's front cover picture is more than the surface plot quantity, corresponding figure is chosen from candidate's picture Piece, to constitute multiple different front cover picture groups, the front cover picture group includes the quantity candidate figure equal with the surface plot quantity Piece；

It regard each front cover picture group as the front cover picture of many figure cover arts respectively.

So that target surface plot pattern is three figure cover arts as an example, when having four candidate's pictures, i.e. Fig. 1, Fig. 2, Fig. 3, Fig. 4 When；Picture can be chosen from four candidate's front cover pictures by the way of combination, different front cover picture groups are constituted；Such as front cover Picture group 1 (Fig. 1, Fig. 2, Fig. 3), front cover picture group 2 (Fig. 1, Fig. 2, Fig. 4), front cover picture group 3 (Fig. 2, Fig. 3, Fig. 4) ....So Afterwards, it regard different front cover picture groups as the acquiescence picture of three figure cover arts respectively；Such as sealed front cover picture group 1 as three figures The acquiescence picture of face pattern, it regard front cover picture group 2 as acquiescence picture of three figure cover arts etc..Such a article content Multiple different front cover picture groups can be corresponded to.

The 104th, the front cover of this article content is set according to the surface plot pattern and its corresponding front cover picture.

It is determined that after the picture of surface plot pattern and pattern, the present embodiment method can based on surface plot pattern and its Corresponding front cover picture sets the front cover of this article content, obtains the Periodical front cover information of article content.

Wherein, the Periodical front cover information of article content can include the heading message of article, surface plot information and can link to Link address of this article content etc..

The present embodiment can be after the front cover of article content, the Periodical front cover information for obtaining article content be set, by this article The Periodical front cover information of content is pushed to terminal, so that article chained address that terminal can be in Periodical front cover information is obtained in this article Hold.

Alternatively, according to above-mentioned introduction, an article content can correspond to multiple different front cover pictures in the present embodiment The article content of these different front cover groups can be sent respectively to different terminal groups by group, the present embodiment, then, based on terminal The clicking operation behavioral data that reports of terminal selects optimal surface plot in group, is converted with improving the quality of surface plot and clicking on Effect.After the front cover of article content is set, the present embodiment front cover method to set up also includes：

This article content with different front cover picture groups is sent respectively to different terminal groups；

Receive the clicking operation that the user that terminal is reported in each terminal group is directed to this article content of corresponding front cover picture group Behavioral data；

Target front cover picture is chosen from the plurality of different front cover picture group according to the clicking operation behavioral data reported Group, using the final front cover picture group as the target cover art；

The front cover of this article content is updated according to the final front cover picture group.

Such as, can be by surface plot in the acquiescence front cover picture using Fig. 2, Fig. 3, Fig. 4 as free hand drawing cover art The article content that the article content for being Fig. 3 for Fig. 2 article content, surface plot, surface plot are Fig. 4 is sent respectively to identical quantity Terminal group, can such as select 10W terminal, other numbers of experimental selection can also be passed through.Then, terminal in receiving terminal group The user reported is directed to the clicking operation behavioral data of the article content of corresponding front cover picture, based on all clicking operations reported Behavioral data chooses final front cover picture from Fig. 2, Fig. 3, Fig. 4, and it is final front cover picture such as to choose Fig. 4, then according to Fig. 4 more The front cover of new article content.

Again such as, using front cover picture group 1, front cover picture group 3, front cover picture group 5 as free hand drawing cover art Give tacit consent to front cover picture when, article content, the front cover that by front cover can be front cover picture group 1 be front cover picture group 3 article content, Front cover is sent respectively to the terminal group of identical quantity for the article content of front cover picture group 5, can such as select 10W terminal, Other numbers of experimental selection can be passed through.Then, the user that terminal is reported in receiving terminal group is for corresponding front cover picture group The clicking operation behavioral data of article content, based on all clicking operation behavioral datas reported from front cover picture group 1, surface plot Final front cover picture group is chosen in piece group 3, front cover picture group 5, it is final front cover picture group such as to choose front cover picture group 3, then The front cover of article content is updated according to front cover picture group 3.

Wherein, clicking operation behavioral data can include：Content reads duration, content number of clicks, video content viewing Number of times and playing process as buffering location information etc..

From the foregoing, it will be observed that the embodiment of the present invention obtains the article content of front cover to be placed, then, scheme in identification this article content The mass parameter of piece, according to the mass parameter of picture in article content determine the corresponding surface plot pattern of this article content and The corresponding front cover picture of the surface plot pattern, this article content is set according to the surface plot pattern and its corresponding front cover picture Front cover.Corresponding surface plot pattern can be selected based on picture number due to the program, different article contents are adopted With different surface plot patterns, surface plot pattern is enriched, the bandwagon effect of front cover picture is improved；Further, since the program The front cover picture that the mass parameter of picture is chosen from picture is also based on, the higher picture of quality can be such as chosen as front cover Picture, it is thus possible to improve front cover picture quality and click changing effect.

Further, since the scheme that the present invention is provided can automatically select front cover picture and the clicking operation row based on user For quantity update front cover picture, accordingly, with respect to existing front cover set-up mode (existing mode once select after, the envelope of article Face figure does not update the chance of modification, unless issued once new article again, reselects front cover, takes and flow becomes It is long) efficiency that the threshold and surface plot of surface plot selection are changed can also be reduced.

Embodiment two,

Citing, is described in further detail by the method according to described by embodiment one below.

The front cover of the present invention sets device to realize that the present embodiment will be with front cover by an entity or multiple entities Set the multiple entities of device to realize to illustrate, specifically, in the present embodiment, will set device can be with front cover It is integrated in content assembling server (or content aggregation service device) and clicks in Analysis server.

As shown in Figure 2 a, system is set the embodiments of the invention provide a kind of front cover, can includes：Content assembling service Device, content push server, content center server, content storage center server, click Analysis server, statistical analysis clothes Business device, statistical report interface server and terminal.Wherein, each equipment passes through network connection in system.

As shown in Figure 2 b, a kind of front cover method to set up, idiographic flow can be as follows：

201st, content assembles the article content that server obtains front cover to be placed from content center server, article content bag Include picture.

Article content can include：At least one of word, picture, video, the content such as audio., should in practical application Article content can be transmitted by the form of message flow, such as be entered in the form of Feeds streams or other kinds of message flow Row transmission.

202nd, content assembling server obtains the mass parameter and quantity of picture in this article content, the mass parameter bag Include the first mass parameter and the second mass parameter.

Specifically, the present embodiment can be by calculating the mean-square value mean square error of picture pixels difference after picture and distortion processing Poor (MSE, mean squared error), to quantify picture quality；Namely the mass parameter of picture includes：Original image and mistake The mean square error of picture pixels difference after true processing.Now, step " mass parameter for obtaining picture in this article content " can be with Including：

Obtain the pixel value difference of the picture and the distorted picture；

Such as, the mean square error of picture can be calculated by lower formula：

The first mass parameter can be square mean error amount of pixel value difference etc. in the present embodiment, and the second mass parameter can be Resolution ratio, contrast or color saturation etc..

203rd, content assembling server determines the primary election surface plot pattern of article content according to the quantity of picture.

Such as, when the quantity of picture in article content is less than predetermined number, it may be determined that primary election surface plot pattern is single Figure cover art；When the quantity of picture in article content is not less than predetermined number, it may be determined that primary election surface plot pattern is single Figure cover art or many figure cover arts.The predetermined number can be according to the surface plot quantity needed for many figure cover arts come really It is fixed.Surface plot quantity as needed for when many figure cover arts is 3, i.e., when many figure cover arts are three figure cover arts, such as when figure When the quantity of piece is more than or equal to 3, it may be determined that primary election surface plot pattern is many figure cover arts；When picture quantity be more than 1, And during less than 3, it may be determined that primary election surface plot pattern is free hand drawing cover art etc..Again such as, if there is 2 in article content During picture, free hand drawing cover art can be used.

204th, when primary election surface plot pattern is free hand drawing cover art, content assembles server by first in this article content Mass parameter between the mass parameter of pictures and other pictures is contrasted.

That is, it is candidate's picture to choose the first pictures, then, by between the mass parameter of candidate's picture and other pictures Mass parameter contrasted.

205th, when the first mass parameter difference between the first pictures and other pictures is in the first preset range, and When the resolution ratio of first pictures is more than the resolution ratio of other pictures, content assembling server determines the target front cover of article content Pattern formula is free hand drawing cover art, and according to the first mass parameter and resolution ratio of other pictures, from other pictures Middle selection candidate's front cover picture.

Wherein, the first mass difference that the first preset range can be characterized between the first pictures and other pictures is very big, That is the first mass of other pictures is significantly larger than the first mass of candidate's picture.

Such as, quality parameter value can be chosen from other pictures and meets parameter preset requirement, and resolution ratio is more than or waited In default resolution ratio picture as target candidate front cover picture, wherein, default resolution ratio can be based on free hand drawing cover art institute The resolution setting needed, if the default resolution ratio can be the resolution ratio needed for free hand drawing cover art.For example, in free hand drawing front cover sample When formula is free hand drawing big cover art, the default resolution ratio can be lowest resolution (such as 640* needed for the big cover art of free hand drawing 480).Wherein parameter preset requirement can be set according to the actual requirements, such as, so that the bigger quality of parameter value is better as an example, be preset It is maximum parameter value that parameter request, which can include quality parameter value,；Again such as, so that the bigger quality of parameter value is poorer as an example, ginseng is preset It is minimum parameter values that number requirement, which can include quality parameter value,.

206th, content assembling server chooses corresponding picture from candidate's front cover picture, to be used as the free hand drawing front cover sample The corresponding front cover picture of formula.

Such as, when the quantity of candidate's front cover picture is 1, directly it regard candidate's front cover picture as the free hand drawing front cover sample The corresponding front cover picture of formula；

When the quantity of candidate's front cover picture is more than 1, different pictures are selected from front cover picture is selected respectively as this The corresponding front cover picture of free hand drawing cover art.

207th, content assembling server sets this article content according to free hand drawing cover art and its corresponding front cover picture Front cover, and preserved setting the article content after front cover to send to content storage center server.

Content assembling server can set the envelope of this article content based on surface plot pattern and its corresponding front cover picture Face, obtains the Periodical front cover information of article content.

When the quantity of candidate's front cover picture is more than 1, after front cover is set, this article content can exist multiple different Front cover picture, in order to choose in optimal front cover, the present embodiment, content storage center server can be taken by content push Business device, is sent respectively to different terminal groups by the article content with different front cover pictures and (is such as sent to terminal quantity identical Terminal group), then, click on Analysis server and pass through statistical analysis system, statistical report interface server and obtain each terminal group The user that interior terminal is reported clicks on Analysis server root for the clicking operation behavioral data of the article content of corresponding front cover picture Target front cover picture is chosen from the plurality of different front cover picture according to the clicking operation behavioral data reported, to be used as the free hand drawing The corresponding final front cover picture of cover art；And the front cover of this article content is updated according to the final front cover picture.

208th, when primary election surface plot pattern is many figure cover arts, content assembles server according to many figure cover arts Required front cover picture number chooses candidate's picture of respective numbers in the picture of this article content, wherein, candidate's picture Quantity is more than or equal to the front cover picture number.

209th, content assembles server by the matter in this article content between the mass parameter of candidate's picture and other pictures Amount parameter is contrasted.

210th, when the first mass parameter difference between candidate's picture and other pictures is in the second preset range, and wait When selecting the resolution ratio of picture to be all higher than the resolution ratio of other pictures, content assembling server determines the target surface plot of article content Pattern is many figure cover arts, and chooses many figure cover arts pair from candidate's picture according to the quantity of candidate's picture The front cover picture answered.

That is, content assembles server when the resolution ratio and quality of candidate's picture are substantially better than other pictures, really The surface plot pattern that sets the goal is primary election surface plot pattern, i.e., many figure surface plot patterns, and the selection front cover picture from candidate's picture.

Specifically, it is when the quantity of candidate's picture is equal to the front cover picture number, all candidate's pictures are more as this The front cover picture of figure cover art；

When the quantity of candidate's front cover picture is more than the front cover picture number, corresponding figure is chosen from candidate's picture Piece, to constitute multiple different front cover picture groups, the front cover picture group includes the quantity candidate equal with the front cover picture number Front cover picture.

211st, content assembling server sets the front cover of article content according to many pattern formulas and its corresponding front cover picture, and Preserved setting the article content after front cover to send to content storage center server.

When the front cover picture number needed for the quantity of candidate's picture is more than many figure cover arts, after front cover is set, This article content can have multiple different front cover picture groups, in order to choose in optimal front cover, the present embodiment, content storage Article content with different front cover picture groups can be sent respectively to difference by central server by content push server Terminal group (being such as sent to terminal quantity identical terminal group), then, click on Analysis server pass through statistical analysis system, system Meter reports interface server to obtain the click that the user that terminal is reported in each terminal group is directed to the article content of corresponding front cover picture Operation behavior data, click Analysis server is according to the clicking operation behavioral data reported from the plurality of different front cover picture Target front cover picture group is chosen, to be used as the corresponding final front cover picture group of the free hand drawing cover art；And according to the final front cover Picture group updates the front cover of this article content.

From the foregoing, it will be observed that the embodiment of the present invention obtains the article content of front cover to be placed, then, obtain in this article content and scheme The mass parameter of piece, according to the mass parameter of picture in article content determine the corresponding surface plot pattern of this article content and The corresponding front cover picture of the surface plot pattern, this article content is set according to the surface plot pattern and its corresponding front cover picture Front cover.The program can be selected corresponding surface plot pattern and front cover picture based on picture quality, so just can choose matter The higher picture of amount improves front cover picture quality and clicks on conversion effect as front cover picture, and the program can also be realized Different article contents uses different surface plot patterns, enriches surface plot pattern, improves the bandwagon effect of front cover picture.

Embodiment three,

Method according to described by embodiment one and embodiment two, the present embodiment provides a kind of surface plot and sets system, should The framework and flow of system are as shown in Figure 3.

The major function of each service module in system shown in Figure 3 is described more fully below, it is specific as follows：

One, instant communication clients

(1) word is sent and received, picture, video, the displaying of the content (i.e. article content) such as audio and content；

(2) by content obtaining and interface server is pushed from server pull content or the notice of content update, so Afterwards actively to server pull content, while by data feedback channel, the interest information of the various subscription of user side user is preserved In the service of subscribing relationship chain as such as hobby is amusement, and science and technology, video have subscribed physical culture, the letter such as basketball or football Breath；

(3) content identification for getting server push and the clicking operation of user's operation information are reported to statistical server Behavioral data, such as read duration, number of clicks, video content viewing number of times and playing process as buffering location information Deng；

(4) Feeds message Flow Contents display module, the Feeds selected according to above-mentioned server end flows different surface plots Specification shows Feeds flow contents；

(5) Feeds and user click on behavior and environment reporting module, collect user's current network conditions and user couple The clicking operation behavior of Feeds average informations and the exposure data of Feeds articles, report statistical report interface server；

Two, content obtainings and push interface server

(1) interface server that C and B are mutually communicated, for terminal access back-end content and the push for receiving content；

(2) obtaining user from recommended engine and subscription engine needs the title of the index information of content, typically content, sends out Cloth person, summary, surface plot, issuing time, the corresponding ID of article etc.；

(3) obtain corresponding content from content storage center according to index information and be supplied to terminal, can also be by these ropes Fuse breath is directly handed down to terminal, and directly corresponding content is obtained from content storage center by terminal；

Three, content caching servers

(1) for the content of terminal can not be issued in time, content caching server is temporarily held in, is treated on the user of C sides Pushed after line, usual cache-time can be customized, generally 48 hours；

Four, recommended engine servers

(1) push of the original contents of content center is received, while collecting user behavior and use by statistical analysis system The representation data at family；

(2) according to content and behavior and the portrait of user, adopted in the content of the standardization provided in existing content center With a variety of proposed algorithms such as collaborative filtering, the recommendation based on similar users behavior or the recommendation based on user's portrait, For each user one content recommendation queue of existence；

(3) when user actively refreshes pulled content, taken by content obtaining and push interface service from recommended engine Business obtains the content information recommended；

Five, subscribe to engine server

(1) it is mainly existing public number ordering system, user actively pays close attention to some number master, and user turns into these B sides number Main bean vermicelli, can be pushed away when having renewal issue equivalent to have subscribed these number main content, in these by subscribing to engine Send corresponding more new content；

(2) user is in addition to concern number is main, can actively subscribe to the such as physical culture of some subject key words, football, basketball or The content of person's hot ticket, forms new subscribing relationship chain service, can more precisely provide the user content by these；

Six, content storage center servers

(1) it is typically one group of widely dispersed, from the access server nearby of C sides user for a long time, has cached newest Hot content, his content source comes from organization server；

(2) it can also be content obtaining and push interface service that he directly can provide service for terminal

Seven, contents are assembled and stitching server

(1) content pushed is obtained from content center, the font and style and layout for being adapted to mobile terminal according to content are assembled Content, while giving content storage center device by content push；

(2) according to embodiment one and the front cover method to set up of embodiment two, the front cover of article is set.And can also be to picture and text Picture among content makes a distinction, while determining Feeds figures quantity and type that different articles are used；

Eight, content centers

(1) legal content that auditing system examination ＆ verification passes through is received；

(2) content is handled and filtered, set up content classification and Evaluation System, it is ensured that be supplied to recommended engine The content of recommendation is the content of the suitable exposure of high-quality；

(3) the synchronous Feeds figure renewals that picture Feeds clicks on Analysis server are received, dynamic adjustment has chosen Feeds surface plots, the Feeds that the adjustment post-exposure for being is recommended out is using the higher Feeds patterns of conversion ratio.

Nine, auditing systems

(1) generally there is the examination ＆ verification of artificial and machine to want to combine, be mainly to ensure that the content of push meets local law and policy The access of permission；

(2) content of examination ＆ verification from public network from obtaining from media proactive dissemination and web crawlers；

Ten, subscribing relationship chain servers

(1) it is used for preserving and recording content topic and subscribes to the relation between C side users, usual form is a descriptor A identifies a content source, and a set B mark, which can receive content topic A, can send all accounts of corresponding content, the two Between the relation that is formed turn into subscribing relationship catenary system；

11, are from media issuing system

(1) among public number platform, number system for issuing content from media subscriber is subscribed in operation can；

12, content collecting servers

(1) network crawler system is often referred to, in order to enrich content sources, actively out of interconnection online collection and acquisition consulting People, at the same retain original contents source-information, as recommendation process as long-tail content sources supplement；

13, statistical report interface servers

With instant communication terminal communication, the various information in receiving terminal are shifted onto after terminal, the access of user, browse information and Operate reporting for click behavior flowing water log information；

The statistical information reported is pushed to statistical analysis system；

Ten, statistical analysis systems

The log information pushed according to statistical report interface server carries out statistical analysis, calculates the clicking rate of content, Reach rate, the infrastructure data such as conversion ratio and user's portrait and behavioural characteristic；

There is provided entered based on terminal user's message behavior statistical information and user's portrait information with the communication of recommended engine server Row content recommendation service；

11, pictures Feeds click on Analysis server

Receive the behavioral data that the synchronous user of statistical analysis system clicks on for Feeds pictures, and to clicking on behavior Data are analyzed, and obtain the best click pattern of same article corresponding conversion effect；

Synchronization notice content center, adjusts Feeds front cover picture；

Method to set up is chosen the invention provides a kind of intelligent Feeds surface plots, the basis of surface plot is provided in user On to push article surface plot according to article picture number among the effect and article of terminal display situation carry out intelligence Selection and dynamic renewal, wherein, the pattern that same piece article can have several different Feeds surface plots is shown, and is passed through The final data for clicking on conversion are as final reference, and surface plot can realize dynamic pattern conversion in the article term of validity.

The specific present invention devises several different Feeds surface plot quantity patterns, including free hand drawing, many figures, and three figure sides Formula, and the pattern without figure；Surface plot, which is selected, can consider picture quality itself, including resolution ratio, contrast, saturation degree, picture color Color and article history picture before clicking rate carries out one and estimates the reference selected as picture.Can by the present invention program Effectively the threshold of reduction edit selection surface plot, while introducing the click Evaluated effect quantified, can effectively lift article front cover The click conversion effect of figure；Simultaneously because there is the pattern of a variety of surface plots, also enrich article among Feeds show effect and Pattern.

Example IV,

In order to preferably implement above method, the embodiment of the present invention also provides front cover and sets device, as shown in fig. 4 a, the envelope Face sets device to include：Contents acquiring unit 401, parameter recognition unit 402, style determination unit 403 and front cover setting unit 404, it is as follows：

(1) contents acquiring unit 401；

Contents acquiring unit 401, the article content for obtaining front cover to be placed.

(2) parameter recognition unit 402；

Parameter recognition unit 402, the mass parameter for recognizing picture in this article content.

Such as, the present embodiment can be by calculating the mean-square value mean square error of picture pixels difference after picture and distortion processing (MSE, mean squared error), to quantify picture quality.Now, parameter recognition unit 402 can be used for：

Obtain the pixel value difference of the picture and the distorted picture；

(3) style determination unit 403；

Style determination unit 403, for determining this article content correspondence according to the mass parameter of picture in this article content Surface plot pattern and the corresponding front cover picture of the surface plot pattern.

Wherein, style determination unit 403, can be used for：According to the quality and quantity parameter of picture in this article content, really Determine the corresponding surface plot pattern of this article content and the corresponding picture of surface plot pattern.

Such as, style determination unit can include：

Primary election pattern determination subelement, for determining the corresponding primary election front cover pattern of this article content according to the quantity of picture Formula；

Target patterns determination subelement, for according to the mass parameter of picture in this article content and primary election front cover pattern Formula, determines the corresponding target surface plot pattern of this article content and the corresponding picture of target surface plot pattern.

Wherein, primary election pattern determination subelement, for when the quantity of the picture is 1, determining that this article content is corresponding Primary election surface plot pattern is free hand drawing cover art；

Such as, when the quantity of the picture is more than some threshold value, it may be determined that primary election surface plot pattern is many figure front cover samples Formula.The amount threshold can be determined according to the surface plot quantity needed for many figure cover arts.

Such as when the quantity of picture is more than or equal to 3, it may be determined that primary election surface plot pattern is many figure cover arts；Work as figure The quantity of piece is more than 1, and during less than 3, it may be determined that primary election surface plot pattern is free hand drawing cover art etc..Again such as, if When there are 2 pictures in article content, free hand drawing cover art can be used.

Wherein, target patterns determination subelement, can be specifically for：

Such as, the mass parameter includes：First mass parameter and the second mass parameter；Now, target patterns determine that son is single Member, can be specifically for：

Specifically, the mode for choosing front cover picture according to the first and second mass parameters can have a variety of, such as the target Pattern determination subelement, can be specifically for：

It regard each front cover picture group as the front cover picture of the target surface plot pattern respectively.

Again such as, the mass parameter includes：First mass parameter and the second mass parameter；Now, target patterns determine son Unit, can be specifically for：

Model is preset when comparative result includes the first mass parameter difference between candidate's picture and other pictures second In enclosing, and the second quality parameter value of candidate's picture is when being more than the second quality parameter value of other pictures, determines this article content Corresponding target surface plot pattern is primary election cover art；

, can be with wherein it is possible to choose front cover picture based on the quantity of candidate's picture, namely target patterns determination subelement It is further used for：

(4) front cover setting unit 404；

Front cover setting unit 404, for setting this article content according to the surface plot pattern and its corresponding front cover picture Front cover.

The present embodiment front cover setting unit 404 can set the front cover of article content, obtain the front cover letter of article content After breath, the Periodical front cover information of this article content is pushed to terminal, so as to terminal can be in Periodical front cover information article link Address acquisition this article content.

According to above-mentioned introduction, an article content can correspond to multiple different front cover picture groups, this reality in the present embodiment Different terminal groups can be sent respectively to by the article content of these different front cover groups by applying example, then, based on whole in terminal group The clicking operation behavioral data reported is held to select optimal surface plot, to improve the quality of surface plot and click on changing effect. Specifically, with reference to Fig. 4 b, in the case of free hand drawing cover art；The front cover sets device to include：

Content sending unit 405, after setting front cover in front cover setting unit 405, will have different front cover pictures The article content of group is sent respectively to different terminal groups；

Click data receiving unit 406, corresponding front cover picture is directed to for receiving the user that terminal is reported in each terminal group The clicking operation behavioral data of the article content of group；

Final surface plot chooses unit 407, for according to the clicking operation behavioral data reported from the plurality of different envelope Target front cover picture group is chosen in the picture group of face, using the final front cover picture group as the target surface plot pattern；

Front cover updating block 408, the front cover for updating this article content according to the final front cover picture group.

It when it is implemented, above unit can be realized as independent entity, can also be combined, be made Realized for same or several entities, the specific implementation of above unit can be found in embodiment of the method above, herein not Repeat again.

The front cover set device specifically can with it is integrated in the server, such as can be integrated in content assembling server or In content aggregation service device, and such as, when front cover sets device to be realized by multiple entities, the front cover sets device each unit can To be integrated in content assembling server respectively, click in the equipment such as Analysis server.

From the foregoing, it will be observed that front cover of the embodiment of the present invention sets device to obtain front cover to be placed by contents acquiring unit 401 Article content, then, the mass parameter of picture in this article content is recognized by parameter recognition unit 402, by style determination unit 403 determine the corresponding surface plot pattern of this article content and surface plot pattern correspondence according to the quantity of picture in article content Front cover picture, this article content is set according to the surface plot pattern and its corresponding front cover picture by front cover setting unit 404 Front cover.Corresponding surface plot pattern can be selected based on picture number due to the program, different message flows are adopted With different surface plot patterns, surface plot pattern is enriched, the bandwagon effect of front cover picture is improved；Further, since the program Surface plot pattern and its front cover picture that the mass parameter of picture is chosen and determined from picture are also based on, can such as be chosen The higher picture of quality is as front cover picture, it is thus possible to improve front cover picture quality and click changing effect.

One of ordinary skill in the art will appreciate that all or part of step in the various methods of above-described embodiment is can To instruct the hardware of correlation to complete by program, the program can be stored in a computer-readable recording medium, storage Medium can include：Read-only storage (ROM, Read Only Memory), random access memory (RAM, Random Access Memory), disk or CD etc..

A kind of front cover method to set up for being there is provided above the embodiment of the present invention, apparatus and system are described in detail, Specific case used herein is set forth to the principle and embodiment of the present invention, and the explanation of above example is to use Understand the method and its core concept of the present invention in help；Simultaneously for those skilled in the art, the think of according to the present invention Think, will change in specific embodiments and applications, in summary, this specification content should not be construed as pair The limitation of the present invention.

Claims

1. a kind of front cover method to set up, it is characterised in that including：

Obtain the article content of front cover to be placed；

Recognize the mass parameter of picture in the article content；

The corresponding surface plot pattern of the article content is determined and described according to the mass parameter of picture in the article content The corresponding front cover picture of surface plot pattern；

2. front cover method to set up as claimed in claim 1, it is characterised in that joined according to the quality of picture in the article content Number determines the corresponding surface plot pattern of article content and the corresponding front cover picture of the surface plot pattern, including：

The corresponding primary election surface plot pattern of the article content is determined according to the quantity of picture；

According to the mass parameter of picture in the article content and primary election surface plot pattern, the corresponding mesh of the article content is determined Mark surface plot pattern and the corresponding picture of the target surface plot pattern.

3. front cover method to set up as claimed in claim 2, it is characterised in that joined according to the quality of picture in the article content Number and primary election surface plot pattern, determine the corresponding surface plot pattern of the article content and the corresponding figure of the surface plot pattern Piece, including：

The mass parameter of candidate's picture and other pictures in the article content is compared, comparative result is obtained, wherein, institute It is the picture in the article content in addition to candidate's picture to state other pictures；

Determine that the corresponding target surface plot pattern of the article content is primary election surface plot pattern and described according to comparative result The corresponding front cover picture of target surface plot pattern.

4. front cover method to set up as claimed in claim 3, it is characterised in that the mass parameter includes：First mass parameter With the second mass parameter；The corresponding target surface plot pattern of the article content and target envelope are determined according to comparative result The corresponding front cover picture of face pattern formula, including：

When comparative result includes the first mass parameter difference between candidate's picture and other pictures in the first preset range, And the second quality parameter value of candidate's picture is when being more than the second quality parameter value of other pictures, article content correspondence is determined Target surface plot pattern be primary election cover art；

According to the first mass parameter and the second mass parameter of other pictures, the mesh is chosen from other described pictures Mark the corresponding front cover picture of surface plot pattern.

5. front cover method to set up as claimed in claim 4, it is characterised in that according to the first mass parameter of other pictures And second mass parameter, the corresponding front cover picture of the target cover art is chosen from other described pictures, including：

According to the first mass parameter and the second mass parameter of other pictures, target envelope is chosen from other described pictures The corresponding candidate's front cover picture of face pattern formula；

When the quantity of candidate's front cover picture is more than the surface plot quantity, choose corresponding from candidate's front cover picture Picture, to constitute multiple different front cover picture groups, it is equal with the surface plot quantity that the front cover picture group includes quantity Candidate's front cover picture；

6. front cover method to set up as claimed in claim 3, it is characterised in that the mass parameter includes：First mass parameter With the second mass parameter；The corresponding target surface plot pattern of the article content and target envelope are determined according to comparative result The corresponding front cover picture of face pattern formula, including：

When comparative result includes the first mass parameter difference between candidate's picture and other pictures in the second preset range, And the second quality parameter value of candidate's picture is when being more than the second quality parameter value of other pictures, article content correspondence is determined Target surface plot pattern be primary election cover art；

The corresponding front cover picture of the target surface plot pattern is chosen from candidate's picture.

7. front cover method to set up as claimed in claim 6, it is characterised in that the target envelope is chosen from candidate's picture The corresponding front cover picture of face pattern formula, including：

When the quantity of candidate's front cover picture is more than the surface plot quantity, corresponding figure is chosen from candidate's picture Piece, to constitute multiple different front cover picture groups, the front cover picture group includes the quantity time equal with the surface plot quantity Select picture；

8. the front cover method to set up as described in claim 5 or 7, it is characterised in that after the front cover of article content is set, institute Stating front cover method to set up also includes：

The article content with different front cover picture groups is sent respectively to different terminal groups；

Receive the clicking operation row that the user that terminal is reported in each terminal group is directed to the article content of corresponding front cover picture group For data；

Target front cover picture group is chosen from the multiple different front cover picture group according to the clicking operation behavioral data reported, Using the final front cover picture group as the target surface plot pattern；

The front cover of the article content is updated according to the final front cover picture group.

9. front cover method to set up as claimed in claim 1, it is characterised in that the matter of picture in the identification article content Parameter is measured, including：

Obtain the pixel value difference of the picture and the distorted picture；

10. a kind of front cover sets device, it is characterised in that including：

Style determination unit, for determining the corresponding envelope of the article content according to the mass parameter of picture in the article content Face pattern formula and the corresponding front cover picture of the surface plot pattern；

Front cover setting unit, the envelope for setting the article content according to the surface plot pattern and its corresponding front cover picture Face.

11. front cover as claimed in claim 10 sets device, it is characterised in that the style determination unit, including：

Primary election pattern determination subelement, for determining the corresponding primary election front cover pattern of the article content according to the quantity of picture Formula；

Target patterns determination subelement, for according to the mass parameter of picture in the article content and primary election surface plot pattern, Determine the corresponding target surface plot pattern of the article content and the corresponding picture of the target surface plot pattern.

12. front cover as claimed in claim 11 sets device, it is characterised in that target patterns determination subelement, it is used for：

13. front cover as claimed in claim 12 sets device, it is characterised in that the mass parameter includes：First mass is joined Number and the second mass parameter；Target patterns determination subelement, is used for：

14. front cover as claimed in claim 13 sets device, it is characterised in that the mass parameter includes：First mass is joined Number and the second mass parameter；Target patterns determination subelement, is used for：

15. a kind of front cover sets system, it is characterised in that set dress including the front cover as described in claim any one of 11-14 Put.